Developer Marketing Manager Resume Samples

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Guide the recruiter to the conclusion that you are the best candidate for the developer marketing manager job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired. Read the complete guides below for more details.

  • Craft your perfect resume by picking job responsibilities written by professional recruiters

  • Pick from the thousands of curated job responsibilities used by the leading companies

  • Tailor your resume by selecting wording that best fits for each job you apply

Noavatar-profile
GM
G Mayert
Gisselle
Mayert
539 Toy Drives
Dallas
TX
539 Toy Drives
Dallas
TX
Experience Experience
10/2016 – present
Dallas, TX
Email Developer / Marketing Manager
Email Developer / Marketing Manager
10/2016 – present
Dallas, TX
Email Developer / Marketing Manager
10/2016 – present
  • Lead the design and development of all email layouts and templates, and iterate on creative to drive optimal performance
  • Ensure working functionality of email templates and oversee resolution of bug repairs with internal and/or external parties
  • Optimize execution of projects based on platform strengths, best practices, client objectives and deadlines provided
  • Function as liaison between divisions to assess project scope and delegate priorities in order to deliver special email programs in a deadline driven environment
  • Oversee and manage requests from several divisions and work with internal/external partners to deliver specialized email programs
  • Oversee user acceptance and beta testing of new email marketing communications prior to launch, analyzing customer response and rolling out new products
  • Develop test plans and apply data-driven techniques to optimize email performance, including: A/B and multivariate testing of subject lines, message content, images, calls to action, offers, etc
06/2010 – 05/2016
Los Angeles, CA
Developer Marketing Manager, Avatax
Developer Marketing Manager, Avatax
06/2010 – 05/2016
Los Angeles, CA
Developer Marketing Manager, Avatax
06/2010 – 05/2016
  • Create content, videos, and samples from beginner to best practices that demonstrates how to develop, deploy, manage, and scale on the AvaTax platform
  • Self-starter that can manage and prioritize initiatives
  • Passion for helping developers succeed and grow their customer base with Avalara integrations
  • Scale your efforts by partnering and collaborating with the Product Management and Product Marketing teams
  • Communicate the benefit and value of developing on the AvaTax platform
  • Develop a strategy to reach developers that leverage all relevant channels including paid media, email, social, in-person engagements, community and influencer engagement, and strategic partnerships
  • Technical insight to a day in the life of a developer
07/2004 – 02/2010
Phoenix, AZ
Developer Marketing Manager
Developer Marketing Manager
07/2004 – 02/2010
Phoenix, AZ
Developer Marketing Manager
07/2004 – 02/2010
  • Plan and execute digital marketing campaigns including retargeting, SEO, geomarketing, google adwords, social channel marketing
  • Measure the size and health of our community and continuously benchmark development engagement and happiness
  • Develop and implement marketing strategy for acquiring developers on the Marketing Developer Platform
  • Partner with the Developer Relations team to bring best of breed content including videos and tutorials to the community
  • Promote the value of Marketing Technologies & APIs to developers through digital media, content, channels and platforms, events, PR, industry and co-marketing
  • Build and lead the developer community outreach plan, including online community, social channels, in person community, and industry co-marketing opportunities
  • Collaborate with developer relations and product management on developer content strategy
Education Education
Bachelor’s Degree in Business
University of California, Berkeley
Bachelor’s Degree in Business
Skills Skills
  • Positive attitude, detail an customer oriented with good multitasking and organizational abilities
  • Excellent writing, editing (podcast,video,text), presentation development and communications skills
  • Knowledge of traditional and guerilla marketing techniques and demonstrated success with these types of campaigns
  • Knowledge of and experience with the developer community
  • Knowledge of Marketo or other marketing automation platform
  • Familiarity with web design, development and SEO strategies
  • 5-7 years of experience in digital marketing, communications, traditional and technical marketing
  • Travel approximately 15-20%
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1

Email Developer / Marketing Manager Resume Examples & Samples

  • Lead the design and development of all email layouts and templates, and iterate on creative to drive optimal performance
  • Ensure working functionality of email templates and oversee resolution of bug repairs with internal and/or external parties
  • Optimize execution of projects based on platform strengths, best practices, client objectives and deadlines provided
  • Work with internal front end developer; assisting in HTML template testing and modifications, hosting images, adding functionality to templates and updating HTML code as needed
  • Function as liaison between divisions to assess project scope and delegate priorities in order to deliver special email programs in a deadline driven environment
  • Oversee and manage requests from several divisions and work with internal/external partners to deliver specialized email programs
  • Oversee user acceptance and beta testing of new email marketing communications prior to launch, analyzing customer response and rolling out new products
  • Develop test plans and apply data-driven techniques to optimize email performance, including: A/B and multivariate testing of subject lines, message content, images, calls to action, offers, etc
  • Prepare for projects using research and planning, building timelines and creative briefs when needed
  • Participate in campaign ideation and assist in the deployment of email campaigns via our email platform (Salesforce Marketing Cloud / Exact Target) as needed
  • Minimum mid-level experience in email marketing, email design and HTML email/template development
  • Understanding of fundamental email design/coding best practices
  • Experience with CSS and other responsive/mobile friendly coding
  • Working knowledge of HTML programming and HTML editors
  • Experience with email marketing software applications and ESPs
  • Proficient using the Adobe Creativity Suite, most specifically Photoshop and Dreamweaver
  • Strong visual skills in producing comps, icons, and other assets
  • Working knowledge of Microsoft Office programs
  • Ability to work on multiple projects simultaneously and adjust priorities to meet evolving deadlines
  • Extreme attention to detail and strong organizational skills
  • Experience with Exact Target and/or AMPscript also a plus
2

Developer Marketing Manager Resume Examples & Samples

  • Lead launches and marketing campaigns for developer tools and platform
  • Measure the size and health of our community and continuously benchmark development engagement and happiness
  • Own positioning and messaging for developers for all new products
  • Drive the ongoing evolution of the Oculus Developer Center
  • Build and lead the developer community outreach plan, including online community, social channels, in person community, and industry co-marketing opportunities
  • Work with Oculus communications to evangelize and message our platform with the developer ecosystem, media
  • Source, edit, write, and deploy content on the Oculus Developer Blog and other channels that reach with our developer community
  • Partner with the Developer Relations team to bring best of breed content including videos and tutorials to the community
  • 7+ years experience product marketing, with focus on developers and tools
  • A proven track record of major developer marketing program execution
  • Extensive knowledge of developer platforms and tools
  • Excellent writing skills and demonstrated ability to create high quality content for developers
  • Enjoy highly collaborative fast-paced environment
  • Availability and willingness to travel
  • Passion for VR and developer communities
3

Developer Marketing Manager Resume Examples & Samples

  • Create and execute creative, end-to-end global and local marketing plans for Qlik’s developer program
  • Develop and maintain collateral library and resource center for internal and external use
  • Segment audience and define developer personas
  • Manage 3rd party agency relationships and programs
  • Plan and execute developer events (meetups, hackathons, developer days, etc.) in collaboration with the Qlik developer relations team
  • Evaluate and plan 3rd party event sponsorships and presence
  • Write and edit developer-focused content for use in content marketing campaigns, newsletters and developer-focused blog
  • Create and execute nurture campaigns to further engagement of developers
  • Help create developer focused content for Qlik events
  • Plan and execute digital marketing campaigns including retargeting, SEO, geomarketing, google adwords, social channel marketing
  • Knowledge of and experience with the developer community
  • Knowledge of traditional and guerilla marketing techniques and demonstrated success with these types of campaigns
  • Excellent writing, editing (podcast,video,text), presentation development and communications skills
  • Familiarity with web design, development and SEO strategies
  • Knowledge of Marketo or other marketing automation platform
  • Positive attitude, detail an customer oriented with good multitasking and organizational abilities
  • 5-7 years of experience in digital marketing, communications, traditional and technical marketing
  • BA in Communications, Marketing, Business or PR, MBA preferred
  • Developer community experience strongly preferred
  • Travel approximately 15-20%
4

Startup & Developer Marketing Manager Resume Examples & Samples

  • Define and own the go-to-market approach by working with the marketing team to develop and execute awesome ASEAN awareness programs and lead-gen campaigns, spanning online and in person events
  • Build and execute strong marketing plans to launch new products, drive awareness of our developer services and acquire new skills
  • Craft compelling audience-specific messages and content (videos, customer success stories, demos, presentations, etc.) to fuel our digital marketing engine
  • Drive innovation in audience experiences and partner with social engines and community influencers to scale our message, awareness, and adoption
  • Identify and execute breakthrough marketing activities that reach start-up companies effectively
  • Work closely with technical teams, sales/business development, PR, recruiting and evangelists to achieve business goals
  • 10+ years of relevant work experience in field marketing, audience marketing and/or digital/high-technology companies/products
  • Execution orientation to develop awesome marketing assets (videos, web content)
  • Marketing experience with startups and cloud computing
5

Developer Marketing Manager Resume Examples & Samples

  • Develop positioning and messaging of the Marketing Technologies & APIs, along with supporting digital presence and collateral, in collaboration with product marketing, internal and external agencies and key stakeholders
  • Develop and implement marketing strategy for acquiring developers on the Marketing Developer Platform
  • Promote the value of Marketing Technologies & APIs to developers through digital media, content, channels and platforms, events, PR, industry and co-marketing
  • Implement global marketing activations in the markets that matter
  • Activate and enable Marketing Technologies & API value proposition to global sales team
  • Coordinate efforts with cross-functional teams including sales, partnerships, product marketing, marketing communications, internal/external agencies and legal
  • 6+ years of experience in a marketing strategy role in digital marketing, web technology, strategic consulting and/or advertising with global brands or agencies
  • Experience marketing to an audience of developers and business decision makers
  • Experience in marketing strategy, messaging and content development
  • Cross-functional, project management and leadership skills and the ability to influence across all levels of the organization
  • Ability to translate concepts and insights into simple and intuitive marketing programs
6

Developer Marketing Manager Resume Examples & Samples

  • Execute compelling audience-specific, localized messages and campaigns (videos, customer success stories, demos, whitepapers, presentations, how to guides etc.) to fuel our digital marketing engine
  • Help identify and evaluate partnership opportunities, including co-marketing with communities and industry events
  • Execute local events to engage developers with technical training or compelling content, including optimizing our events to drive efficiency of event activity all-up
  • At least 3+ years of experience in product or audience marketing – preferably with developer experience
  • Demonstrable, successful, history of executing marketing strategy and campaigns
  • Decisive, action-oriented, and able to motivate and inspire cross-functional teams in different geographies and business units
  • Outstanding interpersonal skills; ability to earn trust with stakeholders across teams
7

Developer Marketing Manager, Amazon Devices Resume Examples & Samples

  • Define and execute the marketing plan to reach developers in Japan, including managing budget, forecasting and regular reporting
  • Own the development and localization of value propositions, core content, marketing, and go-to-market strategies for a product line in Japan
  • Work with product and global marketing teams to manage timelines and distill key functionality and benefits into core product marketing messages for the developer audience
  • Craft compelling, audience-specific and localized messages and campaigns (videos, customer success stories, demos, whitepapers, presentations, how to guides etc.) to fuel our digital marketing engine
  • Own localization of our developer portal for developers in Japan
  • At least 5+ years of experience in product or audience marketing – preferably with developer experience
  • Business level written and verbal fluency in English and Japanese
  • Decisive, action-oriented, and able to motivate, inspire, and lead cross-functional teams in different geographies and business units
  • A strong leader and excellent communicator who can drive consensus and articulate program recommendations and tradeoffs to senior executives
8

Developer Marketing Manager, Games Resume Examples & Samples

  • 3+ years experience with iPhone and iPad app user acquisition, growth, retention and/or engagement marketing, with freemium games experience preferred
  • Deep familiarity with mobile gaming, including business models, genres, competitive landscape and trends
  • Strong experience in all aspects of marketing campaign execution, including messaging, creative direction, delivery and reporting
  • Excellent presentation, communication and interpersonal skills, with strong attention to detail
  • Ability to manage multiple campaigns simultaneously in a fast-paced environment
  • Familiarity with App Store product page best practices and optimization techniques to improve download conversion rates
  • Experience managing relationships with strategic internal and/or external partners
9

Developer Marketing Manager, Avatax Resume Examples & Samples

  • Communicate the benefit and value of developing on the AvaTax platform
  • Lead the acquisition and engagement strategy, including planning, execution, optimization, and business excellence for the developer audience
  • Develop a strategy to reach developers that leverage all relevant channels including paid media, email, social, in-person engagements, community and influencer engagement, and strategic partnerships
  • Create content, videos, and samples from beginner to best practices that demonstrates how to develop, deploy, manage, and scale on the AvaTax platform
  • Champion relevant integrations to the developer community at conferences, meetups, coding boot camps, online forums, Twitter, Stack Overflow, Hacker News, and more
  • Build relationships with key influencers, foster a healthy community, and collect and prioritize feedback and technical blockers with engineering
  • Use data, experiments, and customer feedback to drive growth in the community
  • Scale your efforts by partnering and collaborating with the Product Management and Product Marketing teams
  • Leverage data in decision making, and find creative ways to reach new, sometimes unfriendly audiences
  • Technical insight to a day in the life of a developer
  • Passion for helping developers succeed and grow their customer base with Avalara integrations
  • More than 7 years of developer marketing, developer advocate and/or developer evangelist experience
  • Solid communication skills with strong technical writing
  • Marketing excellence from strategy to execution and program management
  • Self-starter that can manage and prioritize initiatives
  • Travel may be required where local and national developer events are held
  • Proven experience working with 3rd party communities, social media and blogging required
  • Degree in Engineering, Computer Science or equivalent required
10

Developer Marketing Manager Resume Examples & Samples

  • 5-10 years experience developing and executing compelling marketing programs
  • 3+ years experience with iPhone and iPad app user acquisition, growth, retention and/or engagement marketing, with experience in games, kids and/or education
  • Familiarity with the mobile app ecosystem in international markets including China and India
  • Deep knowledge of app business models including freemium and subscription
  • Self starter with experience creating marketing programs, products or campaigns to drive growth, retention and engagement
  • Experience building internal and external relationships to inform and influence key marketing strategies and outcomes
  • Strategic thinker with an analytical mindset
  • Experience with strategic internal and/or external partner relationship management