Marketing Manager Operations Resume Samples

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Guide the recruiter to the conclusion that you are the best candidate for the marketing manager operations job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

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  • Tailor your resume by selecting wording that best fits for each job you apply

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LS
L Smith
Lonie
Smith
182 Connelly Drive
Phoenix
AZ
182 Connelly Drive
Phoenix
AZ
Experience Experience
07/2014 – present
Philadelphia, PA
Senior Marketing Manager, Cattle Operations
Philadelphia, PA
Senior Marketing Manager, Cattle Operations
07/2014 – present
Philadelphia, PA
Senior Marketing Manager, Cattle Operations
07/2014 – present
  • Responsible for the development, implementation, and execution of promotional programs in alignment with strategic plans that optimize sales, market share and revenue growth for selected area of responsibilities
  • Coach, develop and monitor team members' performance including MAG plans, timely feedback. Identify performance challenges, create action plans and monitor effectiveness of action plans
  • Develop program forecast and evaluate completed programs for return on investment for continuous program improvement and consistent production forecasts
  • Forecast and manage discounts and rebates within planned amounts
  • Oversight for development of strategic plans and program launch plans for a set of brands or focus area in the short and long term
  • Entrepreneurial drive with proven track record of exceeding financial and other quantitative goals as well as qualitative goals
  • Demonstrated strategic thinking, initiative, and creativity and proven track record for innovation
04/2008 – 04/2014
Boston, MA
Marketing Manager, OAP & Operations
Boston, MA
Marketing Manager, OAP & Operations
04/2008 – 04/2014
Boston, MA
Marketing Manager, OAP & Operations
04/2008 – 04/2014
  • Responsible for the planning and execution stage of on-air promotion, ensuring that spots are delivered/received, fed to regions, and placed on national logs accordingly
  • Handles requests and delivery for footage. Handles related communication with internal and external constituents
  • Creative Execution. Assists with development and production of on-air campaigns
  • Recap Decks and Reporting: Responsible for reporting and recapping support for initiatives
  • Project management for marketing campaigns and initiatives
  • Working knowledge of traffic systems Wide Orbit or Pace, or editing systems like AVID or Final Cut Pro, a plus
  • Workflow process development and documentation
01/2006 – 02/2008
San Francisco, CA
Marketing Manager, Operations
San Francisco, CA
Marketing Manager, Operations
01/2006 – 02/2008
San Francisco, CA
Marketing Manager, Operations
01/2006 – 02/2008
  • Improve and optimizing marketing automation programs and workflows to meet business demands
  • Evaluate new technologies and add-on applications to improve and optimize marketing team performance
  • Provide leadership in defining, mapping, and documenting key marketing processes
  • Effectively manage a variety of technology, data, and service vendors
  • Provide exemplary services to internal customers such as sales, marketing, executives and others
  • Technical support, analytics, tracking, measurement of Health Solutions website and logistical connection to the corporate internet site
  • Collaborate with marketing, sales, customer success, and business analytics teams in designing and enabling data for campaign testing, tracking and reporting campaign program performance
Education Education
Bachelor’s Degree in Business
Bachelor’s Degree in Business
Illinois State University
Bachelor’s Degree in Business
Skills Skills
  • Ability to influence systems, processes and procedures that improve the customer experience and result in profitable growth
  • Strong strategic orientation and business planning skills with the ability to contribute to business case development and plans aligned with business strategy
  • Strong communication and presentation skills both verbal and written
  • Advanced knowledge of Microsoft Office tools including Excel, Powerpoint, Access and Visio
  • Knowledge of the insurance industry and stays informed on relevant insurance industry trends
  • Familiarity of the digital marketing landscape, including SEM and SEO best practices
  • Proven analytical and problem solving skills
  • Experience developing project management plans including defining scope, timeline, resources and business outcomes
  • Acts with a sense of urgency to advance priorities of the organization
  • Thinks creatively and uses diverse ideas to solve problems
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1

Marketing Manager, OAP & Operations Resume Examples & Samples

  • Responsible for the planning and execution stage of on-air promotion, ensuring that spots are delivered/received, fed to regions, and placed on national logs accordingly
  • Handles requests and delivery for footage. Handles related communication with internal and external constituents
  • Creative Execution. Assists with development and production of on-air campaigns
  • Recap Decks and Reporting: Responsible for reporting and recapping support for initiatives
  • Project management for marketing campaigns and initiatives
2

Marketing Manager, OAP & Operations Resume Examples & Samples

  • A Bachelor’s degree in Marketing, Communications, Journalism, Broadcasting or a related field is required
  • Knowledge and/or experience in a sports environment is strongly preferred
  • Minimum 2-3 years experience in marketing, television, film, or sports industry is required
  • Experience in broadcast and/or cable on-air promotions experience or television marketing experience is preferred
  • Must have the ability to think and communicate clearly and persuasively, when needed
  • Must be able to decipher the language and verbiage of the network operations business
  • Must be an extremely detail-oriented and organized individual who can balance multiple priorities and tasks
  • Must be highly skilled in the Microsoft Suite (PowerPoint, Excel, Word, and Outlook)
  • Working knowledge of traffic systems Wide Orbit or Pace, or editing systems like AVID or Final Cut Pro, a plus
3

Operations Marketing Manager Resume Examples & Samples

  • Business Performance / Budgets
  • KO system knowledge and clear understanding of the dynamics of the soft drink industry
  • Strategic mindset. Ability to identify and act on opportunities
  • Understanding of RGM and ability to convert same into winning strategies
  • Ability to manage budgets
  • Minimum 3 years experience with a FMCG Company. Functional experience within an operational function would be an advantage. Bottlers experience an added advantage
4

Marketing Manager, Optimization & Operations Resume Examples & Samples

  • Own day-to-day activities for critical marketing systems and be responsive to ever-changing business needs
  • Work with channel marketing leads and product managers to understand changes in their business and to streamline decision-making to drive more effective execution of marketing initiatives
  • Drive smarter data driven actionable insights on how to optimize business and be comfortable doing tear-downs to rethink business executions
  • Lead internal relationships with key technical support teams to execute on business initiatives
  • Develop into an online systems and process expert and serve as the go-to person for the entire marketing team
  • Communicate cross functionally (internally and externally) to design, implement, and enhance marketing products and campaigns
  • Bachelor’s degree required, with at least 6 years of relevant work experience utilizing data and providing business insights
  • Strong understanding of online, offline and mobile marketing from campaign execution to supporting infrastructure
  • Driven for results, Detail-oriented, with excellent analytical and problem-solving skills
  • Be detail-oriented and believe that details matter greatly to the success of the team
  • Cross functionally collaborate with strong communication skills to embrace and champion change
  • Consistent track record of defining and executing key analyses with minimal supervision
  • E-commerce, Internet, travel, or consumer/retail experience a plus
  • Strong Microsoft Excel/Programming Language (SQL, SAAS, R, Hadoop, VBA) and demonstrated experience in modeling, analysis and research
  • A professional ‘get it done’ attitude and work ethic
  • LI-AW1
5

Accenture Operations Digital Marketing Manager Resume Examples & Samples

  • Our leadership in Journey to Cloud
  • Work with marketing leads to plan, manage, implement and optimize high impact digital marketing campaigns and strategies tied to business goals for Accenture Operations
  • Provide strategic direction, program planning and design, general management, quality control, and optimization across all owned, earned and paid channels
  • Provide strong internal client service e.g. quality, responsiveness, and attention to detail
  • Minimum of 5 years B2B digital marketing experience, ideally with some years spent in a large corporate technology orientated business
  • Demonstrated digital marketing strategic planning abilities
  • Mandatory social media channel professional experience: LinkedIn, Twitter, Slideshare and YouTube
  • Experience using digital marketing tools and platforms
  • Demonstrates strong professional presence and ability to interact with multiple points of contact across functional groups at various career levels, including executives
  • Ability to synthesize content/concepts into concise, well-structured presentations and other written communications
  • Strong analytical skills and demonstrated ability to develop insights and translate into improved campaigns and customer experiences
  • Attention to detail and high quality work outputs
6

Digital Operations Marketing Manager Resume Examples & Samples

  • Marketing Automation administration, including day to day email campaign execution support
  • Department planning, financial management and reporting
  • Special project execution focused on internal process and technology improvement initiatives, including implementation and ongoing administration
  • Familiarity with marketing automation platforms to preform execution duties as needed. Recent experience with Marketo preferred
  • Familiarity of the digital marketing landscape, including SEM and SEO best practices
  • Strong strategic orientation and business planning skills with the ability to contribute to business case development and plans aligned with business strategy
  • Experience developing project management plans including defining scope, timeline, resources and business outcomes
  • Proven analytical and problem solving skills
  • Knowledge of the insurance industry and stays informed on relevant insurance industry trends
  • Advanced knowledge of Microsoft Office tools including Excel, Powerpoint, Access and Visio
  • Strong communication and presentation skills both verbal and written
  • Ability to influence systems, processes and procedures that improve the customer experience and result in profitable growth
  • Acts with a sense of urgency to advance priorities of the organization
  • Thinks creatively and uses diverse ideas to solve problems
  • Bachelor's Degree or equivalent work experience
  • Typically a minimum of eight years experience in a specific digital operations function or field of expertise
  • LI-HM1
  • TMJ-HM
7

Marketing Manager, Operations Resume Examples & Samples

  • Improve execution of marketing strategy through process improvements, initiatives and infrastructure that drive efficiencies in order to increase the effectiveness of marketing activities
  • Identify new ways to leverage data and information to drive insights and better understand the customer experience – then effectively work cross-functionally to drive enhancements to overall experience
  • Accelerate change through the marketing organization by applying change management concepts and methods to implement organizational strategies
  • Identify and report on key performance indicators, and in particularly, metrics that drive business results, and help improve marketing program attribution to more accurately measure and assess marketing programs performance and impact
  • Improve communication of marketing programs across organization to help ensure alignment and coordination of programs with rest of business
  • Manage marketing budget, invoices and expense forecasts to help ensure strategic and tactical alignment with key functions
  • Manage vendor relationships and vendor onboarding/offboarding activities
8

Senior Marketing Manager, Cattle Operations Resume Examples & Samples

  • Responsible for the development, implementation, and execution of promotional programs in alignment with strategic plans that optimize sales, market share and revenue growth for selected area of responsibilities
  • Oversight for development of strategic plans and program launch plans for a set of brands or focus area in the short and long term
  • Direct consistent execution of species business plan with internal and external cross functional team ensuring customer centricity goals are met
  • Responsible for setting internal team expectations and training around customer centricity to ensure customer expectations are exceeded
  • Identify and act upon insights using market research, industry trends, competitive intelligence, and understanding of therapeutic areas for business portfolio. Ensure team members develop capabilities to use data sources to drive therapeutic areas for desired business results
  • Forecast and manage discounts and rebates within planned amounts
  • Oversee the promotional mix -- traditional forms of promotion with newly evolving technologies -- for the individual brands through appropriate resource allocation that meets brand objectives and customer needs
  • Develop program forecast and evaluate completed programs for return on investment for continuous program improvement and consistent production forecasts
  • Influence field force to meet and exceed customer expectations by following strategic plans for their entire area of responsibility
  • Coach, develop and monitor team members' performance including MAG plans, timely feedback. Identify performance challenges, create action plans and monitor effectiveness of action plans
9

Marketing Manager, Operations Resume Examples & Samples

  • Strategic and tactical oversight of Marketo and the interactions with other integrated systems such as Salesforce, predictive scoring solutions, data sources, BI, etc
  • Lead the definition and creation of best practices, maintenance of campaigns, programs, drip and nurture programs, lead scoring, data integrity, etc
  • Optimize lead scoring and distribution methodology to ensure quality leads are passed to sales and increase efficiencies and conversation rates
  • Provide leadership in defining, mapping, and documenting key marketing processes
  • Effectively manage a variety of technology, data, and service vendors
  • Improve and optimizing marketing automation programs and workflows to meet business demands
  • Build reports and dashboards to provide visibility in marketing campaign results and measure campaign effectiveness, including channel metrics, lead distribution, opportunity stages, pipeline contribution, and profitability of MQLs
  • Collaborate with marketing, sales, customer success, and business analytics teams in designing and enabling data for campaign testing, tracking and reporting campaign program performance
  • Evaluate new technologies and add-on applications to improve and optimize marketing team performance
  • Workflow process development and documentation
  • Technical support, analytics, tracking, measurement of Health Solutions website and logistical connection to the corporate internet site
  • Provide exemplary services to internal customers such as sales, marketing, executives and others