Regional Marketing Manager Resume Samples

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EB
E Bahringer
Emmy
Bahringer
73388 Berneice Rue
San Francisco
CA
73388 Berneice Rue
San Francisco
CA
Experience Experience
10/2015 – present
Dallas, TX
Gcg-regional Marketing Manager
Dallas, TX
Gcg-regional Marketing Manager
10/2015 – present
Dallas, TX
Gcg-regional Marketing Manager
10/2015 – present
  • Works closely with the country brand managers focused on the Emerging Affluent Cards to develop them for further growth within Citi
  • Product Marketing and Campaign Management
  • Product Marketing & Campaign Management
  • Executes marketing campaigns for product launches and product positioning
  • Ensures effective use of marketing resources by operating within the budget, and tracking campaign performances
  • Regional Marketing Strategy and Vision for Premium Cards
  • Build new programs and/or adapt global marketing programs to implement within approved timeframes and budget, ensuring compliance with local regulations and company policies
06/2012 – 09/2015
Detroit, MI
Regional Marketing Manager
Detroit, MI
Regional Marketing Manager
06/2012 – 09/2015
Detroit, MI
Regional Marketing Manager
06/2012 – 09/2015
  • Contribute to the development of new ideas and approaches to improve work processes while effectively using MNP internal programs and systems
  • Create metrics surrounding customer buying trends and develop and execute strategies to increase sales opportunities
  • Assist event and marketing program managers in developing regionally target campaigns and programs
  • Establish, manage and grow B2B relationships with all MDU Gatekeepers (owners, boards and decision makers) in assigned modules
  • In alignment and coordination with sales leadership, execute on systematic deployment of business reviews, continuous improvements and value case development
  • Create, manage and execute yearly marketing plan to drive revenue growth for the assigned region
  • Develop and execute Customer Market Development programs
07/2008 – 05/2012
Boston, MA
Assistant Regional Marketing Manager
Boston, MA
Assistant Regional Marketing Manager
07/2008 – 05/2012
Boston, MA
Assistant Regional Marketing Manager
07/2008 – 05/2012
  • Evaluate marketing plan performance and all lead driving efforts. Provide any relevant insights & learning and share with regional and corporate counterparts
  • Work closely with the Regional Marketing team to develop and activate on and off site
  • Manage the Northern California budget, including tracking, processing and management of invoices
  • Communicate and manage distributor’s execution of global partnerships; Drive and assist with executing APAC specific partnership opportunities
  • Track and analyze various marketing initiatives, providing observations, conclusions, and recommendations for future campaign strategies
  • Maintain close working relationships with all Corporate Sales & Marketing departments to ensure seamless Corp/Field collaboration & communication
  • Align marketing activations with distributor marketing calendar and key brand activations; work with distributors to ensure maximum efficient use of marketing budgets
Education Education
Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
Virginia Commonwealth University
Bachelor’s Degree in Marketing
Skills Skills
  • Highly organized, able to multi-task successfully, detail oriented and ability to work under tight deadlines
  • Ability to quickly assimilate technical knowledge
  • Solid understanding of competitive marketing fundamentals and a proven ability to pragmatically apply that knowledge to generate business results
  • Capable communicator, able to think creatively and strategically
  • Excellent PowerPoint and excel skills (including pivot tables)
  • Strong team player with demonstrated ability to work with BU and the sales organization to develop business opportunities and to drive successful closure
  • Strong analytical skills & ability to translate findings to business relevance
  • Strong analytical skills and ability to understand and work with data
  • Proven knowledge and ability of owning and managing marketing initiatives and projects
  • Business focused and able to maintain strong working relationships with sales and across the business
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1

Regional Marketing Manager Dach & EE Resume Examples & Samples

  • Responsible for driving successful roll out of pan-EMEA marketing campaigns in the region
  • Responsible for implementation of local campaigns from central EMEA Marketing or Global Marketing teams in conjunction with channel partners and JMF spend
  • Responsible for raising local purchase orders and managing invoices within budget guidelines
  • Responsible for supporting translation requirements for campaigns, partner communications and website content
  • Full support for pan-EMEA campaigns
  • Leads generated and sales pipeline coverage
  • Contribution to the EMEA marketing team
  • Several years’ hands-on channel or field marketing experience (B2B) within region, with recent experience of inbound marketing and social media
  • Several years’ hands-on experience with successful campaign implementation
  • Several years’ hands-on experience with effective management of marketing funds and measurement of return on investment
2

Regional Marketing Manager, Greater China Resume Examples & Samples

  • Owns and oversees the overall Greater China Marketing plan in line with country sales requirements and Industry goals
  • Responsible for overall GCR marketing budget
  • Executes awareness and demand generation programs where required
  • Responsible for achieving customer engagement KPI’s including leads
  • Ensures amplification of Autodesk marketing strategy through channel partners (MDF investments, training, etc.)
  • Actively engages cross-functionally within the APAC organization and with global brand and industry teams
  • Acts as single point of contact for aligning execution in the Greater China region with brand objectives and industry business and positioning priorities
  • Works with the rest of the Autodesk marketing eco-system to facilitate the rollout of pan-APAC programs in the Greater China Region
  • Acts as main point of contact for all Marketing to Greater China Sales organization
  • Leads pan-APAC Marketing projects according to requirements
3

Regional Marketing Manager Resume Examples & Samples

  • Owns and oversees the overall Nordics Marketing plan in line with country sales requirements and Industry goals
  • Responsible for overall country marketing budget
  • Actively engages cross-functionally within the EMEA organization and with global brand and industry teams
  • Acts as single point of contact for aligning execution in the Nordic region with brand objectives and industry business and positioning priorities
  • Ensures local coordination between all Regional Marketing staff (industry, promotions, subscription marketing, events..) for overall rollout strategy including contact strategy and segmentation
  • Works with the rest of the Autodesk marketing eco-system to facilitate the rollout of pan-EMEA programs in the Nordics
  • Acts as main point of contact for all Marketing to Nordics Sales organization
  • Leads pan-EMEA Marketing projects according to requirements
4

Regional Marketing Manager Resume Examples & Samples

  • Directly manages the Channel Marketing resource(s) and actively spends time with Channel partners to make sure they are fully leveraged in the overall marketing efforts
  • Responsible for achieving customer engagement KPIs including sales leads
  • Works with the rest of the Autodesk marketing eco-system to facilitate the rollout of pan-EMEA programs in the UK/I
  • Acts as main point of contact for all to UK/I Sales organization for all cross-industry marketing matters
  • Drives major cross industry events focusing on end-customers or channel partners
5

Regional Marketing Manager Resume Examples & Samples

  • Owns and oversees the overall ANZ Marketing plan in line with country sales requirements and Industry goals
  • Responsible for overall ANZ marketing budget
  • Acts as single point of contact for aligning execution in the ANZ region with brand objectives and industry business and positioning priorities
  • Works with the rest of the Autodesk marketing eco-system to facilitate the rollout of pan-APAC programs in the ANZ region
  • Acts as main point of contact for all Marketing in the ANZ organization
6

Regional Marketing Manager, Turkey Resume Examples & Samples

  • Marketing strategy: Define marketing approach for Sabre Travel Network in Turkey, using global/EMEA strategy guidance commercial data, market trends, customer research, competitive benchmarks and marketing performance criteria. Working together with EMEA Segment Managers to input local market/customer intelligence into segment landscape analyses
  • Marketing planning and execution: Create and implement annual marketing plans, defining the marketing mix that drives familiarity and consideration of the brand, lead generation, increased awareness and adoption of technology solutions as well as conversion and retention of business. Execute market-facing segment activities through optimum mix of media including web, video, email, social media, and print communications; industry and customer events as well as sponsorships and speaker placements. Ensure quality of translated material into local language (Turkish) for all centrally produced marketing assets. Manage and deploy marketing budget in a disciplined and impactful manner. Also contribute to Pan-EMEA marketing projects beyond core country remit
  • Sales support: Partner with and support Sales and Account Management teams to contribute directly to commercial growth goals. Deliver marketing solutions supporting all stages of the customer buy-cycle. Ensure local Sales teams are equipped with up-to-date value-based marketing material and encourage adoption of new sales tools. Be accountable for local Go-to-Market activity for new product and content releases, actively supporting the employee-readiness programme
7

Regional Marketing Manager Resume Examples & Samples

  • Ensuring the coherence of the overall Field Marketing plan for DACH (Germany, Austria, Switzerland) + CHS (Czech Republic, Hungary, Southeastern Europe) as well as
  • EMEA wide responsibility for AutoCAD marketing and major Autodesk events
  • Ensures local coordination between all Field Marketing staff (industry, promotions, subscription marketing, events) for overall rollout strategy including contact strategy and segmentation
  • Responsible for reaching customer engagement targets including leads KPIs
  • Works with the rest of the Autodesk marketing eco-system to facilitate the rollout of pan-EMEA programs in DACH + CHS
  • Acts as main point of contact for all to the Sales organization for all cross-industry marketing matters in the specific region
  • Responsible for leveraging state of art marketing automation and demand generation techniques
  • Responsible for analyzing online and other data to inform critical business decisions
  • Responsible for adapting/developing simple and targeted content that has high appeal to target audiences
  • Drives AutoCAD marketing across EMEA hitting marketing KPIs and working with Sales management on overall strategy
  • Enables key tradeshows and events across EMEA
  • 10 years of experience in marketing for high-tech companies of which at least 5 in management positions
  • Proven success in managing in a matrixed organization and working with direct and virtual teams
  • Native German speaker with excellent English
  • Wide experience of demand generation tactics including digital marketing, social media and marketing automation
  • Industry knowledge relevant to Autodesk market is an advantage
8

Regional Marketing Manager Resume Examples & Samples

  • Development and maintenance of a rolling 3 year regional marketing plan tied directly to medium term regional sales goals for engines and parts
  • Development and execution of a detailed annual regional marketing plan to support delivery of regional business plans for engine and parts sales
  • Provide input and support to key market and competitor intelligence processes, including country reviews, competitor analysis, market and customer insights
  • Develop, document and share with the regional sales teams, regional market analytics and understanding that drive future sales and marketing activities
  • Manage the regional distributor marketing budget and demonstrate ROI for all projects
  • Collaborate and network with the peer group, the broader sales and marketing organization, product teams, dealers and distributors to continually improve quality and velocity of regional marketing activities
  • A college or university degree or equivalent experience
  • 9 to 12 years experience of specific industry experience in order to gain recognition as a Divisional and company expert
  • Broad business background, specific long-term industry knowledge and excellent communication skills
  • Ability to work with people from many different backgrounds and cultures, internally and externally, with the appropriate influence and ability to resolve differences
  • Ability to deal with sensitive issues, mentor and coach, and/or persuade others on new methods of equipment application, new technology and distribution methods
  • Good human relations skills to develop a collaborative/cooperative work relationship with others inside and outside the business unit
  • Previous marketing and/or field experience and/or previous supervisory experience
  • Generally requires extensive travel within region
  • Knowledge and experience of off highway diesel engines market
9

Regional Marketing Manager Resume Examples & Samples

  • Formulate and implement marketing strategies for the following APAC markets, including (Taiwan, Philippines, Malaysia, Singapore, India, Thailand, Indonesia, Australia, Japan and Korea)
  • Keep abreast of individual market dynamics including macro, economic, and political changes that may impact consumer behaviour in spending, travel and destination choices
  • Market prioritisation, business model and strategy development, translating strategies into Go-to-Market plans, defining communication and trade needs
  • Size the market potential, recommending strategic priorities of markets through incorporating inputs from Revenue Management Analytics (RMA's) market demand projection, Consumer Insights's (CI's) research, Sales intelligence, etc
  • Provide leadership to other marketing disciplines and In-market campaign activation to develop and implement marketing programs such that marketing initiatives can be executed in excellence to maximize return on investments
10

Regional Marketing Manager Resume Examples & Samples

  • Assess current Wealth client experience in each office and channel within the market, identifying areas of opportunities working closely with the Regional Management leadership and teams
  • Recommend metrics and measurement of marketing tactics and client experience for the market, working closely with corporate marketing partners
  • Champion the client’s perspective and experience from all touch points and marketing tactics
  • Participate in the development of policies and client experience standards that support Wealth group’s 1-3 year strategies and objectives
  • Assist in local execution of a strategic framework and management process to drive effective delivery of client experience across the market in all mediums
  • Manage relationships with internal and external partners to ensure efficient and effective execution of marketing initiatives
  • Provide high level of support to the regional management team in their execution of their market plans
  • Ensure that all regional efforts are aligned with and support the overall objectives of the U.S. Wealth Management business
  • Serve as effective communicator and educator to the regions about enterprise-wide initiatives to ensure that there is consistency in marketing, brand and service delivery in all markets
  • Identify the tactics that include PR, Corporate Communications, Product Support, Creative Services, Sales Support and E-business that will need to be employed to successfully deliver the desired results for the local market
  • Provide updates to the local market and leadership team on all Marketing and Client Strategies initiatives and projects (local, regional, and national)
  • Develop and maintain open and productive relationships with regional leaders and key personnel at all levels to ensure seamless execution of Marketing activities both regionally and across the enterprise
  • Ensure that regional perspectives, issues and differences are shared with management to enable a clear view of opportunities and threats across the enterprise
  • Masters degree a plus
  • Minimum of 5-7 years relevant work experience
  • Must be knowledgeable regarding the systems, data and organization necessary to implement and support the integrated marketing strategies and plans
  • This person must possess a strong understanding of marketing strategy as well as tactical execution
  • Background in marketing and advertising
  • Experience in high end and well-branded client experience a plus
  • Experience in financial services is an asset
  • Strong oral and written communications
  • Exceptional organizational, planning and project management skills required
  • Must have ability to multi-task and deliver under deadlines
  • Must be a self-motivated, and a team player
  • Must be able to negotiate and influence without authority
  • Strong relationship builder and people manager
  • Strong acumen for analysis
  • Ability to travel up to 25% of the time
11

Regional Marketing Manager, Spain Resume Examples & Samples

  • Marketing Strategy: Define marketing approach for Sabre in Spain, using global/EMEA strategy guidance commercial data, market trends, customer research, competitive benchmarks and marketing performance criteria
  • Working together with EMEA Segment Managers to input local market/customer intelligence into segment landscape analyses. Contribute to Pan-EMEA marketing projects beyond core country remit leading regional initiatives from start to finish
  • Create and implement annual marketing plans, defining the marketing mix that drives familiarity and consideration of the brand, lead generation, increased awareness and adoption of technology solutions as well as conversion and retention of business
  • Execute market-facing segment activities through optimum mix of media including web, video, email, social media, and print communications; industry and customer events as well as sponsorships and speaker placements
  • Ensure quality of translated material into local language (Spanish) for all centrally produced marketing assets. Manage and deploy marketing budget in a disciplined and impactful manner
  • Sales support: Partner with and support Sales and Account Management teams to contribute directly to commercial growth goals
  • Deliver marketing solutions supporting all stages of the customer buy-cycle. Ensure local Sales teams are equipped with up-to-date value-based marketing material and encourage adoption of new sales tools
  • Be accountable for local Go-to-Market activity for new product and content releases, actively supporting the employee-readiness programme EMEA SabreReady
  • Several years proven marketing experience in an international company with previous responsibility in field, channel, and distribution marketing, preferably within the travel and/or technology sector
  • Solid influencing skills, intercultural competence and experience working across a matrix organisation
  • Strong interpersonal and decision making skills, coupled with the ability to establish credibility and maintain effective working relationships with senior contacts both internal and external
  • Confident communication skills and the ability to influence and negotiate at all levels. Excellent written and verbal communication skills. Native Spanish speaker as a plus
  • A proven team player, highly collaborative
  • Strong planning and analytical skills. Proven experience in managing and deploying marketing budget in a disciplined and impactful manner
  • Self-starter with the ability to work independently and on own initiative
  • Strength in the management of complexity parallel with attention to detail, on-time delivery and assurance of quality standards
  • Highly resilient, with the stamina to sustain performance when under pressure from conflicting priorities and demands
12

Regional Marketing Manager, Central Region Resume Examples & Samples

  • Lead the implementation, and build advocacy for, the Audi Brand and Marketing strategies in the Region's key markets
  • Ensure development and execution of integrated advertising and marketing plans in each of the Region's key markets
  • Represent Region perspective in developing Audi's marketing policies, decisions, forecasts and initiatives
  • Manage all Corporate and Regional Marketing communications with Dealer network
  • Manage the Audi Dealer Advertising Group (DAG) process
  • Champion Audi dealership training objectives with regional staff and dealerships
  • Implement Regional Marketing strategy, CRM, digital marketing, brand and marketing communication, and event marketing
  • Support achievement of Regional Critical Targets that relate to marketing, advertising and customer/dealer enthusiasm
  • Ensure that Regional marketing and advertising plans are consistent with current Corporate strategy
  • Coordinate Region Dealer Advertising Groups including preparing and conducting quarterly meetings
  • Solicit input from DAG dealers with regard to spending, placement and creativity. Resolve any local DAG issues or concerns
  • Provide feedback on current media selection and creativity; give input to future media selection and creativity
  • Identify sponsorships and promotional activities for regional/Dealer Advertising Group consideration
  • Work with Corporate PR / VIP and Entertainment office to leverage resources for Region marketing opportunities
  • Manage DAG budgets on a monthly basis to ensure wholesale sales to the Dealers are on target and adjust spending up or down as necessary
  • Work with Area Sales Managers and agency partners to monitor and review competitive marketing and advertising activities
  • Manage and lead any Audi of America/Audi AG funded events in the Region to increase ROI and activation with a focus at "Tier Two"
  • Provide leadership to all Regional agency partners to achieve desired efficiencies in media spending while achieving desired business results
  • Work with Area teams and regional training coordinator to ensure dealerships achieve 100% of their training objective
  • Manage regional marketing budget. Work with Regional Director and General Manager Operations to spend on regional priorities and markets
  • Complete other assignments, tasks and projects as assigned and according to expectations of the Regional Director
  • 5 - 7 years of marketing and advertising experience. At least 3 years of automotive experience preferred
  • Conceptual thinking skills
  • Integration - joining people, processes or systems
  • Influencing and negotiation skills
  • Resource management
13

Gcg-regional Marketing Manager Resume Examples & Samples

  • Regional Marketing Strategy and Vision for Premium Cards
  • Drives alignment around the common vision and strategy for the premium cards and services for the franchise
  • Works closely with regional Premium Cards product heads to drive business objectives for these products, strongly linked to marketing interventions/media spends
  • Leads marketing programs to garner a greater share of wallet from the affluent customer leading to higher revenue and product profitability
  • Champions the consumer voice (leveraging insights) and builds brand presence to help deliver business results and regional brand health and preference targets
  • Product Marketing and Campaign Management
  • Lead all strategic marketing initiatives to establish and strengthen Citi’s position across the Ultima, Prestige, Premier Miles Cards in accordance with Global marketing
  • Executes marketing campaigns for product launches and product positioning
  • Build new programs and/or adapt global marketing programs to implement within approved timeframes and budget, ensuring compliance with local regulations and company policies
  • Drives execution excellence by sharing tool kits to help markets deliver targeted marketing campaigns, cross-channel content management and sales support material (including merchandizing themes)
  • Works closely with the regional Perceptual Scale, Social, Content Partnership and Brand team to assist in the execution of the go-to-market strategy in the market place that is focused on the affluent and drives top of mind awareness and preference for the Ultima/Prestige/ Premier Miles brand
  • Ensures effective use of marketing resources by operating within the budget, and tracking campaign performances
  • Customer Insights
  • Leverages regional research initiatives on the Brand Track and NPS TD survey and initiates relevant proprietary research and effectively leverage the same for campaign and communication design and feedback for the design of marketing strategies
  • Audit readiness, and adherence to compliance and regulatory standards
  • Ensures that there are no adverse audit comments by requiring gold MCA adherence and nil violation of bank policies
  • He/she needs to inspire the organization through his/her expertise in the Premium banking space, creative thinking, and analytical approach to quantifying results
  • The successful candidate is self-motivated, curious and eager to affect change in the organization
  • Bachelor degree in Business Administration, Marketing and/or equivalent experience
  • MBA degree will be a plus
  • At least eight years of experience in Marketing with solid exposure to affluent marketing and/or service marketing
  • Existing customer management skills, data driven marketing experience
  • Good knowledge of digital marketing
  • Solid product development and innovation experience including sales and marketing campaign management and product positioning
  • Strong financial and business analysis skills
  • Knowledge of MS office
  • Proficiency in English language
  • Proven written/verbal communication and interpersonal skills
  • Strong negotiation and presentation skills
  • Proven ability to manage by influence, ideally across multiple markets
  • Effective business planning and strategic skills
  • Strong peer relationship and management skills
  • Team player and strong ability to lead and motivate teams
  • Strong execution skills
  • Strong influence management
  • Ability to inspire, motivate and lead cross-functional teams
  • Able to win support of peers, seniors and juniors for projects
14

Gcg-regional Marketing Manager Resume Examples & Samples

  • He/she needs to inspire the organization through his/her expertise in the Premium banking space, creative thinking, and analytical approach to quantifying results. The successful candidate is self-motivated, curious and eager to affect change in the organization
  • Bachelor's degree in Business Administration, Marketing and/or equivalent experience; MBA degree will be a plus
  • At least twelve years of experience in Marketing with solid exposure to affluent marketing / and /or service marketing
15

Gcg-regional Marketing Manager Resume Examples & Samples

  • He/she needs to inspire the organization through his/her expertise in the Emerging Affluent segment/Mass Cards, creative thinking, and analytical approach to quantifying results
  • At least twelve years of experience in Marketing with solid exposure to Emerging Affluent marketing / and / or service marketing or in Mass Cards space
  • Knowledge of MS Office
16

Regional Marketing Manager Resume Examples & Samples

  • 5-8 years marketing experience
  • 1-2 years experience with or exposure to digital marketing including search, display, social media and email marketing
  • 2+ years managing a team
  • Excellent strategic and analytical thinking capability
  • Excellent influencing and negotiation skills, with the ability to advocate for change in any environment among peers, managers, executives, and outside partners
  • Superior time management and prioritization skills, with the ability to fluidly transition between managing the work of others and being an individual contributor
  • Possess a goal-oriented approach, with the desire and capability to track activities to business metrics and an overall plan. The success full candidate has a demonstrated desire to conceptualize, execute, and report on complex integrated marketing programs
  • A passion for running and an active lifestyle is a plus
  • Ability to travel 15%+
17

Regional Marketing Manager Resume Examples & Samples

  • Assists with the development of an annual Marketing Plan for assigned Region
  • Guides day-to-day development of marketing activities with approved plans. Ensures that progressive stages are approved with adequate time to meet schedules, reporting any changes to their supervisor
  • Lead monthly planning meetings with region and marketing teams and is responsible for development of themes, approvals and flawless execution
  • Initiate the development of the marketing activities in accordance with objectives and budget limitations
  • Work with BI/Analytics team to measure results and set up a subsequent testing matrix with the goal of enhancement of new and existing programs
  • Drives the development of advertising and marketing activities in accordance with objectives and budget including campaign to be used and creative approach to be taken
  • Initiate planning that leads to execution of marketing activities
  • Works with senior Sales Management to establish resource management. Works with Marketing Director and CMO to write the annual marketing plan including setting objectives
  • Effectively presents the Marketing Department’s decisions, recommendations and creative product
  • Develops and demonstrates a clear, comfortable, persuasive presentation style for both formal and informal settings
  • Supervises Coordinator in their direct responsibility for the development of marketing campaigns, analysis and creative executions
  • Takes responsibility for the success or failure of direct reports
  • Manages and leverages co-op dollars for all manufacturers within their Division
  • Ensures all communication is compliant with manufacturers and legal
  • Assist with website management for their Division
  • BA/BS required. Advertising, Marketing, Communications, Business or related degree preferred. MBA a plus
  • 7+ years of account management or marketing experience in agency or client environment. An understanding of advertising, marketing, media, digital, social, creative, production, research, direct marketing and finance. Automotive Field Marketing is not required, but Retail experience is a requirement
  • Excellent interpersonal and communication skills, both written and oral
  • Advanced knowledge of Microsoft Word, Excel, PowerPoint and Outlook. Working knowledge of other software (CRM, database, Adobe, etc.)
  • Competent in data analysis
  • Organized and able to work on multiple projects/tasks simultaneously
  • Detail oriented, strong problem solving skills and a team player
18

Regional Marketing Manager Resume Examples & Samples

  • Provide input and support to key market and competitor intelligence processes, including country reviews, competitor pricing, market and customer insights
  • Develop, document and share with the regional sales teams, regional PINS, battlefields, market analytics and understanding that drive future sales and marketing activities
  • A college or university degree (Marketing or Engineering preferred) or equivalent experience
  • Minimum 5 years of specific industry experience in order to gain recognition as a Divisional and company expert
  • Travel of 25 - 50% is required
  • Knowledge and experience of off highway diesel engines and/or machines market
  • 6 sigma Black Belt experience
19

Regional Marketing Manager Resume Examples & Samples

  • Responsible for driving successful roll-out of pan-EMEA marketing campaigns in the region
  • Responsible for working closely with local sales teams to ensure tight alignment between sales and marketing
  • Responsible for the development and implementation of the local strategic and tactical marketing plans with channel partners (including relevant service provider partners) in region, minimum 2 quarters in advance
  • Responsible for managing allocated marketing funds to maximise ROI for Polycom
  • Responsible for supporting local events in region, including events at Briefing Centers
  • Responsible for providing details of regional objectives to EMEA PR team, to optimise coverage for Polycom
  • Alignment of partner marketing activities with sales objectives and Polycom campaigns
  • Full and effective use of marketing funds
  • Management of local POs and invoices
  • Experience with working for a US multinational, ideally within a matrix structure
  • University degree in marketing/business economics
20

Assistant Regional Marketing Manager Resume Examples & Samples

  • Serve as key point of contact for all marketing activities in Northern California, responsible for driving the brand forward, generating qualified lead traffic, and leading pre-sale efforts for new clubs
  • Work closely with the Regional Marketing team to develop and activate on and off site
  • Clearly communicate brand standards and ideals within the clubs and the community
  • Proactively develop solutions and ideas to help achieve club goals and regional brand initiatives and objectives
  • Immerse in the culture and community of the region to grow brand awareness and increase our social footprint
  • Launch new fitness programs in club, create events and develop programming to enhance the overall experience for members and potential members
  • Continually maintain personal standards of achieving above and beyond scope of responsibilities to ensure success in events, relationships, and daily operations of the organization
  • Maintain close working relationships with all Corporate Sales & Marketing departments to ensure seamless Corp/Field collaboration & communication
  • Establish an active network of local partners and influencers with the goal of driving local buzz and building brand awareness through collaboration on special projects, social media & in-club experiences
  • Manage the Northern California budget, including tracking, processing and management of invoices
  • Negotiate contracts for sponsorship deals while also overseeing the details, logistics, and execution of all contracts
  • Build and maintain an understanding of the in-club experience, member profile, and unique challenges and dynamics of the market
  • Support planning and execution of local events, acts as host when appropriate (in-club & external events)
  • Evaluate marketing plan performance and all lead driving efforts. Provide any relevant insights & learning and share with regional and corporate counterparts
  • Establish strong relationship with Regional Leadership & Club teams (RVP, RSD, RD, RSM) and supports general strategic collaboration and sharing of market insights/directives
  • Plan and manage local member-driven communications
  • Actively research both events and potential marketing/sponsorship opportunities for the field
  • Track and analyze various marketing initiatives, providing observations, conclusions, and recommendations for future campaign strategies
  • Must be based in Northern California (San Francisco DMA)
  • 3-5 years of related marketing experience
  • Excellent project management, organization, communication and writing skills
  • Ability to multi-task, while using good judgment in prioritizing responsibilities
  • Flexibility and ability to react to immediate business needs
  • A "can-do" attitude
  • Responsive and Resourceful
  • Interest in the luxury consumer and fitness market place
  • Strong time-management experience
  • Demonstrated experience leading the creative process
  • Be on the cutting edge of trends (early adopter)
  • Self-starter who is capable of working in an independent environment
21

Regional Marketing Manager Resume Examples & Samples

  • Looking for people who are collaborative, able to see projects to completion, a team player, communicative, and committed to improving themselves
  • Must have experience with on and offline marketing, a strength in digital is preferred, and an understanding of basic PR and SEO/SEA campaigns
  • Capable communicator, able to think creatively and strategically
  • Able to communicate bi-culturally in both English and Japanese
  • Strong knowledge of IT products, in particular the latest infrastructure technologies, as well as data centre environments is preferred
  • Experience working with a CRM system
  • Capable of being both a manager and hands on
22

Regional Marketing Manager Resume Examples & Samples

  • Ensures Customer and Market Growth
  • Bachelor’s degree required. Masters is a plus
  • Fully bilingual, English & Spanish (Read, Write, and Speak) required. Portuguese a plus
  • Strong Managerial/Leadership skills
  • Strong analytical and budget management skills
  • The ability to handle a multitude of projects and issues at one time
  • Self-motivation; High energy level; the ability to work independently
  • An interest in learning and the ability to integrate information to identify the implications of macro trends for the business
23

Regional Marketing Manager Resume Examples & Samples

  • 1) Marketing
  • Develop Marketing Strategies for Asia-Pacific Travel Retail, aligned with Global and Regional Brand strategies
  • Partner with Global TR Marketing team to develop Marketing Launch calendar that drive brand equity and business. Drive execution in the region, working in partnership with Commercial and Training teams. Cascade seasonal marketing calendar programs to the team
  • Evaluate marketing programs on an on-going basis, including tracking of actual sales vs. forecast and analysis of business. Analyze market trends and competitors by tracking new products and market development
  • Be the voice of Travel Retail Asia-Pacific; work closely with New York marketing to communicate and amplify our marketing needs and conversely, disseminate marketing updates to the team
  • Manage the Product Assortment. Conduct line edits in partnership with New York marketing
  • Collaborate with the Pricing team to ensure new products and basic business price list are issued on a timely manner to the retailers
  • Leverage brand assets to recruit, entertain and educate through programs such as OOH advertising, Retail events and Enhanced visualization at counter and new door opening programs
  • Partner with Visual Merchandising team to align launch programs and visual merchandising strategies and need
  • Partner with Online team to develop and manage Online marketing calendar programs for Retailers
  • Develop a good partnership with Retailers. Conduct seasonal Retailer Presentation where it makes the most impact. Partner with Retailers to amplify social media activities, in line with brand direction
  • Spearhead PR initiatives and efforts in South Pacific markets
  • Assist RBD with conferences and meetings. Responsible for ordering and coordination timely receipt of market samples and comps for bi-annual sales cycle meetings and retailer presentations
  • Establish good relationship with all Asia Pacific affiliate marketing team
  • 2) Inventory / Forecasting Management/ Allocation
  • Provide inventory forecast for New Launches, Displayers and Testers that will meet our business goals. Partner with Commercial team to provide an accurate forecast, and on time
  • Allocate newness stocks to all doors
  • Participate in Trend calls together with Global and Commercial teams in order to anticipate any changes in trends and forecast
  • 3) Business Processes
  • Review and implement business processes that will improve efficiency and productivity
  • Maintains relevant and necessary data in SAP/BI
  • 4) Leadership and People management
  • Lead, develop and motivate members of the Marketing team
  • Plan Succession Planning for the future marketing leader
  • 3) Regional experience is advantageous
  • 4) Good leadership and people management capabilities; provide clear direction to the team
  • 5) Creative thinker, Possess learning agility, Able to work under a dynamic and fast-paced working environment
  • 6) Good understanding of fashion and styles
  • 7) Good Communication and interpersonal skills
24

Regional Marketing Manager Resume Examples & Samples

  • 5+ years of work experience in IT with direct customer relationship
  • Possesses a strong Marketing background
  • Understands product and knows how to work in indirect business models
  • Ideally, understands professional IT solutions market
  • Team oriented, ability to work in a matrix organization; organized
  • Self-motivated and self-starter
25

Regional Marketing Manager Resume Examples & Samples

  • Create, manage and execute yearly marketing plan to drive revenue growth for the assigned region
  • Create metrics surrounding customer buying trends and develop and execute strategies to increase sales opportunities
  • Collaborate with Regional Vice President, National Product Marketing, Creative Advertising, and Bids & Contract teams to execute campaigns
  • Work with adoption states sales or open territory sales to define campaign and message strategy based on national messaging
  • Establish and maintain strong working relationships with the sales team and the National Product Marketing team to understand their needs and bring undeniable value
  • Assess challenges and potential opportunities in assigned region and quickly create solutions to address those challenges and opportunities
  • Identify new and innovative approaches/emerging technologies, take risks that support lead generation and identified business objectives
  • Travel with Sales Representatives; visit existing clients; solicit feedback on messaging and product efficacy
  • Commit to understanding the nuances of the US education market
  • Bachelor’s Degree in Business or Marketing, or equivalent work experience
  • Successful experience in Marketing or related Marketing functions
  • Experience in a fast-paced environment with significant knowledge of integrated marketing campaigns, digital marketing, and event management
  • Strong ability to work cross-functionally and cross-regionally and liaise at all levels within a matrixed organization
  • Tight attention to detail, deadlines and impeccable organization skills
  • Strong presentation and marketing collateral development skills
  • Experience working with sales teams and sales leadership
  • A self-starter who is good at assessing new growth opportunities
  • Outstanding oral and written communication to internal and external audiences
  • Strong analytical and project management capabilities
26

Assistant Regional Marketing Manager Resume Examples & Samples

  • Align marketing activations with distributor marketing calendar and key brand activations; work with distributors to ensure maximum efficient use of marketing budgets
  • Ensure HQ-developed marketing campaigns (seasonal and brand), collateral, messaging and activations are relevant in local markets to support local business needs; adopt and adapt campaigns for local relevance; manage distributor’s execution of seasonal and brand campaigns across all territories
  • Analyze and evaluate bi-monthly/monthly PR and social media reports
  • Communicate and manage distributor’s execution of global partnerships; Drive and assist with executing APAC specific partnership opportunities
  • Develop communication strategies to ensure TOMS Giving and its impacts are properly communicated across our markets; Identify and respond to market needs around Giving, the content and best practices on how to market and communicate TOMS global giving; Direct markets on how to incorporate local giving content in their messaging; assist with adapting content on an as needed basis
  • Gain consumer insights and market analysis to drive brand & product positioning and merchandising strategies
  • Responsible for executing 2 marketing summits and contributing to coordination of 2 sales summits
  • Degree graduate with 3- 5 years marketing experience gained from the lifestyle/fashion industry 3-5 years
  • Ability to think analytically, strategically and be a key force in driving brand awareness 3-5 years
  • Proficient in Microsoft Applications (i.e. Excel, Word, Power Point) 3-5 years
  • Excellent verbal and written communication skills 5+ years
  • Global business knowledge with cross culture agility 3-5 years
  • Previous experience with multi-site, multi-state, multi-country, multi-function organizations 3-5 years
  • Passionate team player, willing to roll up their sleeves to get the job done
  • Versatility, flexibility and enthusiasm – “no task is too small or too big” mentality
  • Highly organized and a self starter attitude
27

Regional Marketing Manager Resume Examples & Samples

  • Develop and lead business development strategies and programs for the region
  • Create business development strategies to support existing client retention, targeted pursuit plans and referral mapping
  • Responsible for the coordination, tactical execution, tracking and day-to-day administration of regional marketing strategies and initiatives
  • Report on Key Performance Indicators (KPIs) and Return On Investment (ROI) metrics of all strategic initiatives with a focus on revenue generation
  • Manage a regional marketing budget with a focus on ROI
  • Organize client prospect programs in conjunction with internal resources and internal marketing-related initiatives
  • Manage the execution and implementation of national and regional marketing campaigns
  • Utilize the appropriate marketing disciplines and tools that achieve the desired position of MNP’s brand, specifically; one-on-one communication, business development, networking, paid advertising, use of collateral materials, direct marketing, publicity, event marketing, sponsorship / donations and online and social based media
  • Provide regular tracking and administration of Firm processes
  • Gather and compile market research for planning purposes
  • Maintain marketing materials and collateral including promotional items, brochures and tradeshow equipment
  • Work alongside leadership with the execution of existing marketing plans
  • Coordinate and monitor incoming production requests to project deliverables
28

Regional Marketing Manager Resume Examples & Samples

  • Adapt, coordinate and implement on regional level the Sector Marketing strategies
  • Execute product launches keeping focus on timing and process
  • Manage the local marketing budget
  • Within the Region, develop all marketing, advertising and promotional activities
  • Define and implement all market relevant communication tools, such as literature, trade marketing/promotions, exhibitions, events, PR and digital activities
  • Closely follow-up campaigns’ effects, customers' reactions and sales results; report back to respective functional Marketing Heads in Central Marketing
  • Manage web marketing and social network activities being strongly aligned with Group and Sector Guidelines
  • Support the Region Head on defining and managing the pricing activities throughout the different sales channels
  • Spread and build awareness of Electrolux brand within the Region, support on implementing the Sector Brand Strategy for different channels (Electrolux and tactical brands)
  • Cooperate with BU’s, Marketing and with Region marketing network
  • Minimum 3 years of experience in Marketing
  • Academic or Master's degree in Marketing or Communications
  • A customer oriented mindset
  • Strong understanding of market dynamics and requirements
  • A sales and marketing mind and creative problem-solving attitude
  • Proven ability to develop all marketing communication activities
  • Previous experience in event coordination
  • Media and promotional sales, Internet sales, new media and sales training experienceStrong analytical skills and structured approach
  • Strong cost control attitude
  • Exemplary listening skills and the ability to understand and articulate clients' needs
  • Proven ability to plan, prioritize and organize effectively
  • Excellent presentation, public speaking skills, verbal and written communication skills
  • Flexibility and ability to work on several tasks at the same time meeting tight deadlines
  • Ability to work in a multicultural/multinational team
  • Experience in B2B markets
29

Regional Marketing Manager Resume Examples & Samples

  • Proven experience of managing international marketing programmes with a strong focus on software and solutions propositions
  • Education to degree level; marketing qualifications are advantageous
  • Fluency in English, Arabic is beneficial
  • Excellent written and spoken communication skills
  • A results-driven attitude with demonstrable metrics from previous experience
  • Strong commercial and sales orientation and an ability to illustrate past experience of close collaboration with sales teams
  • A working knowledge of SalesForce and Marketo (or similar) systems are a necessity
  • An instinctive team player, willing to offer and receive constructive criticism and ideas, who is also capable of working without supervision
  • Good initiative and imagination, balanced with a practical approach to getting things done
30

Regional Marketing Manager Resume Examples & Samples

  • Bachelor’s degree required in Business related field. Master’s degree preferred
  • Five plus years experience in comparable Automotive Aftermarket Marketing
  • Good strategic marketing and product management fundamentals
  • Excellent English communication skills
  • Works well in cross functional environment
  • Hand on, detail oriented
31

Regional Marketing Manager Resume Examples & Samples

  • Deliver over-all business plan for the portfolio and growth objectives for strategic products or platforms. Provide timely business report and analysis of monthly performance of portfolio, identifies key issues affecting sales performance and engages specialty development team and sales leaders to address gaps. Develop budget plan to support execution of marketing plan. Track and manage marketing expenses within forecast and/or guidelines. Develop and propose investment opportunities to further advance growth of the BU
  • Consult specialty development team and hospital group leader to align on BU country forecasts. Align and review forecast with AP regional marketing team. Provide business plan and strategic plan forecast and input to Regional Marketing Director
  • Develop Big Picture marketing plan for BU and cascade the plan to specialty development teams. Conduct diligent market and competitive assessment to identify source of volume that will deliver growth for the business. Provide clear segmentation and targeting for the portfolio and builds relevant tactical plans. Develop pricing strategy and ensures countries align by implementing pricing corridors. Engage specialty development team and sales leaders to provide input and align to the marketing plan. Guide and coach specialty development team in building local marketing plan and rolling-out to sales team
  • Lead development and implementation of regional launch excellence plan. Organize regional launch programs to support initiatives of specialty development team for country launch plans. Coach specialty development team on launch excellence processes
  • Work with specialty development team to develop sales tools and processes to communicate value proposition of products. Develop creative sales aids, demo tools and promotional materials. Utilize digital media to effectively maximize exposure of products and portfolio to target customers. Partner with sales learning and development for training content appropriate for strategic product platforms
  • Lead and execute regional market development initiatives to drive growth of strategic platforms in target procedures. Ensure optimal product portfolio is available to address the needs in these procedures. Identify and validate new products to fill portfolio gaps and opportunities. Lead and execute regional product portfolio strategy and work with countries to achieve sustainable and profitable growth mix
  • Conduct market research to determine drivers and barriers to product adoption and procedure development. Identify opportunities and lead procedure development in relevant specialties that will deliver growth and competitive advantage. Understand SEA market environment for products and procedures and partner with KOLs to define appropriate PE programs to develop the market. Develop partnership with regional surgical specialty societies and KOL groups to deliver PE programs for procedure development
  • Develop external relationships with KOLs to generate customer and market insight to validate BU strategies and plans. Engage non-clinical stakeholders to enhance clinical and economic value proposition of strategic platforms. Partner with HEMA to deliver regional programs for economic decision makers
32

Regional Marketing Manager Resume Examples & Samples

  • Responsible for the development and successful implementation of comprehensive marketing and sales strategies and tactics designed to increase awareness, drive consideration and increase bank usage
  • Serve as first line of marketing support for the leaders of the supported division to focus marketing support on their quarterly/annual sales goals
  • Drive strategy execution using a test, learn and expand approach to prioritize efforts, incorporate learnings, and evaluate results
  • Work in tandem with the regional business partners and product managers to understand business objectives (both consumer and B2B); determine marketing success factors; and develop/execute marketing campaigns to drive revenue growth. Programs will include marketing promotions, sales contests, merchandising, sales promotions, community events and sponsorships, direct mail and other standard marketing and advertising related programs
  • Develops market/geographic level programs which support and enhance corporate programs and will meet unique market needs and adhere to corporate strategies and standards
  • Ability to understand and articulate key product sales objectives, current and historical overall revenue performance and market sales performance and opportunities at the regional level
  • Collaborate with internal strategic and marketing research teams to activate key strategies prioritized to drive sales and market share at a regional level
  • Well-versed in market intelligence – be the expert on the competition
  • First line of defense for compliance process and adherence to all regulatory requirements for regional specific promotional materials
  • Collaborate with approved agencies and in-house design teams in the creation, development, and implementation of promotional materials and regional advertising
  • Bachelor's degree in communications, marketing, advertising or related field
  • Four or more years of experience in marketing or advertising industry
  • Knowledge of financial industry a plus
  • Knowledge of Consumer and B2B marketing
33

Regional Marketing Manager, Trauma Resume Examples & Samples

  • Marketing
  • Biomedical or Business Degree with knowledge and experience in orthopedics
  • Experience (5-6 years) in Sales or Marketing with high exposure to Customers with demonstrated results achieving objectives
  • Marketing knowledge
  • Fluency in English is mandatory
  • Experience or skills to manage budgeted expenses
  • Strong analytical; negotiation and organizational skills
  • Demonstrated written and oral communications skills including strong presentation skills
  • Internal and External Customer Service oriented. Emphatic listening
  • Team building oriented
34

Regional Marketing Manager Resume Examples & Samples

  • Use solid understanding of core performance metrics (results tracking and reporting at the property, customer and prospect level) to develop approach and sales strategies (channels, tactics)
  • Develop module forecasts incorporating history, seasonality and new Open for Sale
  • Establish, manage and grow B2B relationships with all MDU Gatekeepers (owners, boards and decision makers) in assigned modules
  • Manage VEC Marketing Agreement renewals in partnership with VEC BDM team
  • Bachelors or advanced degree preferred
  • 3+ years experience in sales/sales support/marketing/engineering
  • Familiarity of Multi-Dwelling housing industry
35

Regional Marketing Manager Resume Examples & Samples

  • Coordination, dissemination & implementation of training activities
  • Design and implementation of programmatic sales solutions
  • Fast, decisive customer engagement on large, strategic opportunities
  • Support and execution of coordinated sales plays
  • Deep collaboration with cross-functional teams like Demand Generation, Segment Marketing, Sales Operations, Finance, Client Technologists & Global Operations
  • Deriving and disseminating relevant insights from careful data analytics
  • Providing AEs and ISRs with deep technical expertise around the entire CP&D portfolio of products
  • Ownership of segment CP&D P&L including analysis, financial outlooks and reporting
  • Commercial Client Peripheral and Display products
  • Dell sales tools & processes (sales experience preferred)
  • Client Technology & Industry Trends / Business Impact discussions
  • Sales Operation & Fulfillment organizations, teams & processes
36

Regional Marketing Manager Resume Examples & Samples

  • Develop regional and territory-based lead generation plans for driving revenue targets, including generating leads through Events, Email Marketing, Account-Based Marketing and other campaign-driven high leverage activities
  • Participate in overall marketing demand generation strategy and execution
  • Work closely with both Marketing & Sales to manage lead conversion to revenue by monitoring weekly pipeline growth and opportunity advancement by sales region
  • Work one-on-one with sales reps to define regional marketing plans that drive to revenue; analyze and adjust plans on an ongoing basis
  • Leverage resources across Marketing to execute regular, systematized campaigns, evaluating the impact of marketing campaigns and adjusting tactics accordingly
  • Develop comprehensive reporting tools and regional scorecards that show timely demand generation and pipeline growth for each sales region. Communicate analytics regularly and proactively
  • Train both Opportunity Development team and Sales reps on marketing strategies and campaigns
  • Bachelor’s degree in marketing or related field required, Master’s degree preferred
  • 10+ years of overall marketing experience
  • 5-7 years of relevant experience in a similar marketing role, preferably B2B
  • Experience with Salesforce.com and Marketing automation platforms required. Experience with Marketo strongly preferred
  • Proven track record of implementing successful sales and marketing strategies, with emphasis on results and outcomes
  • Strong analytical, reporting, and problem-solving skills
  • Comfortable working on many different types of projects at once
  • High attention to detail and accuracy; highly dependable
  • Collaborative, upbeat work ethic
37

Regional Marketing Manager Resume Examples & Samples

  • Act as liaison with global Nutrition Franchise and country leaders to ensure alignment between global strategy and local/regional execution
  • Develop and implement Nutrition marketing strategy for market development, pricing and marketing programs (current portfolio as well as new products) related to Local Initiatives and other Nutrition Marketing programs
  • Provide the adequate operational marketing support to Western European countries to develop their business through Country execution Plans and drive the implementation of the annual Commercial plan in the region
  • Understand customer and market dynamics and trends in order to provide voice of customers’ unmet needs and translate into Market Analysis
  • Build strong relationships with key opinion leaders
  • Serve as Key interface with Country commercial teams and coach / train team members in the Region on Nutrition marketing as required
  • Interface with Operational Teams (Supply Chain, Regulatory, Quality, PV, R&D) where required
  • Understand Crisis Management at Baxter to be able to act accordingly
38

Regional Marketing Manager Resume Examples & Samples

  • Solid background in Marketing
  • Hands on experience in the chemical industry
  • 5 to 10 years working experience and least 3 years in a similar role
  • Proven project management experience
  • Proven experience either in an international company or in a real international role
  • Strong analytical skills, proficient in Excel and Powerpoint and working with and understanding analytical tools
  • Experience of working in multi-disciplinary programs and teams, end-to-end from through to implementation and delivering results
39

Regional Marketing Manager Resume Examples & Samples

  • Regionalization and localization of marketing programs in APAC
  • Effectively translate the global strategic plan into a regionalized tactical plan that meets or exceeds regional business objectives and deploy programs and tools to support regional sales teams and/or distributors
  • Select appropriate program tactics for countries in your assigned territory, govern all outbound aspects of new product launches, and report success of programs to the regional sales & global marketing teams
  • Management of regional vendors, media, publications, conferences, trade shows, user group meetings and channels
  • Responsible for pipeline goal achievement across all regions
  • Knowledge of key accounts, KOLs and centers of excellence in assigned region
  • Share program resources across regions, and identify potential reuse of US programs across regions
  • Owns content reuse and localization process requirements, including execution of the localization process
  • Alignment of regional marketing program to company messaging themes AND local sales in each region
  • Educate Global Marketing on local regulatory and compliance requirements for assigned territory
  • Develop sales tools and training materials that support regional sales teams achieve territory goals
  • Regional market intelligence to provide insight to global marketing and product management
  • Drive demand & grow the marketing funnel in close collaboration with regional sales teams and distributors
  • Establishing local regional operational processes and systems
  • Collaborate for all CRM related aspects of sales & marketing integration
  • Improve the size and quality of marketing leads in salesforce CRM database for assigned territory
  • Measure and evaluate impacts of owned marketing programs and track assigned spend
  • Works closely with the US and Global Marcom team to develop program metrics & effective tactics
  • Responsible for defining channel training requirements linked to program execution
  • Serve as single point of contact between the regional sales channels and the global marketing team
  • Requires a Bachelor’s Degree in Biology, Molecular Biology, Biochemistry or related field; or the equivalent knowledge and experience. A Master’s or PhD degree is desirable
  • Extensive knowledge of Next Gen Sequencing markets, products & marketing channels in assigned territory
  • Requires a minimum of 3-5 years of related experience in Life Science, in a field marketing environment
  • Combination of strong operational and strategic marketing management skills
  • Ability to work both independently and with distributed teams to achieve goals
  • Excellent English communication skills (written / oral / presentation). Additional language skills an advantage
  • Must be willing to travel up to 40%
  • Ability to communicate effectively with and translate materials to the native language(s) used in one or more countries in assigned territory
40

Regional Marketing Manager Resume Examples & Samples

  • To align with local stakeholders and drive the implementation of the global IEC Assemblies strategy in the region in order to grow sales
  • To collaborate with regional teams to gather and condense market data including market attractiveness, price levels and technical and commercial customer requirements
  • To support the product line in the areas of roadmap creation and prioritization as well as guiding and supporting the creation of a cost effective product delivery system
  • To lead by example in creating competitive value propositions and establishing and supporting a systematic approach to closing business and winning market share to meet local profit plans
  • To assist the creation of the appropriate dual channel strategy aligning panel builder and direct sales business plans
  • Conduct Voice of the Customer studies per channel, segment or customer
  • The collection, organization and prioritization of local product requirements tied to regional sales opportunities and expectations in support of the product roadmapping process. Conduct competitive product analyses; conduct market research & evaluate market conditions and customer needs per segment / channel to support development of short-term and long-term product marketing strategies
  • The guidance of local organizations to prepare competitive quotes and value propositions tailored to target customers and segments. Perform and support pricing analyses as needed, help implement value pricing tools within the regions
  • Support region sales and marketing in contract negotiations, signing, and relationship building with target panel builders
  • Coordinate and drive the timely on-boarding process for signed panel builders in the region
  • Measure and report monthly the progress against plan, key issues, and successes for the regions in a formalized way. Prepare monthly forecasts, reports, analyses, and other documentation related to product line marketing & sales activities
  • Support the creation and implementation of Strategic and Profit Plans
  • Provide/Organize tier three technical support and expertise to panelbuilder partners and Eaton resources interfacing with panelbuilder partners
  • Assess regional organizational capabilities and create development plans and processes in collaboration with local management. Assist with implementation and support the exchange of best practices
  • Help develop and promote product line value propositions required to meet product line growth objectives; develop value selling tools/presentations to be used by the sales force
  • Conduct strategic and financial analysis to support product line rationalization and manufacturing footprint decisions for global markets
  • Develop / execute all product line marketing communications activities in conjunction with Eaton’s global regions; such as collateral, presentations, etc.​
  • Knowledge and experience within a variety of market segments and geographic regions in the electrical industry
  • Experience in dealing with panel builders as a channel
  • Understanding and experience in dealing with panel builders, sales organization, end-user customers and their requirements
  • A thorough knowledge of LV systems, product and application knowledge
  • A good understanding of sound business practices
  • A minimum of 7 years electrical industry or related field sales or regional marketing experience
  • Ability to communicate across different cultures, geographic areas, and organization hierarchy
  • Experience in sales, marketing, and product launches
41

Regional Marketing Manager Resume Examples & Samples

  • Lead the team to implement marketing strategies to promote the brand and drive business growth for newly open and existing stores
  • Responsible for new store opening plan
  • Design and execute regional marketing campaigns
42

Regional Marketing Manager Resume Examples & Samples

  • Reporting to the Regional Commercial Director (RCD) with a dotted line report to Global Head of Marketing (UK), the principle role is to develop and lead the implementation of a strategic regional marketing plan including an integrated APAC wide program of client-facing activity to support and enhance the commercial strategy of the APAC region
  • Provide leadership and support to commercial and operational leaders in the planning and delivery of client-facing activities and thought leadership events
  • Responsible for building, leading and developing the APAC marketing team and creating a ‘one firm’ APAC marketing community that engages with and leverages all marketing resources across the region
  • Obtain and maintain an understanding of the main market issues (particularly at an executive level) and our competitor positioning in APAC to help position ERM in the market on a particular subject/issue
  • Advise on our service and proposition development in APAC to ensure our services and the promotion of our services marry to the issues our clients are concerned about
  • Assist in developing the content with the relevant parts of the business, to ensure we have germane and consistent market messaging across the different Business Units (BU) in APAC with a resonance to similar ERM messages in the rest of the world
  • Collaborate with other regions, to share best/good practices and leverage activity from other parts of the world into APAC
  • Co-ordinate/support creation of any follow up material as required from APAC, or BU activity
  • Maintain data to measure the impact around a campaign
  • Provide reports on marketing activity and spend across APAC on a regular basis
  • Maintain transparency of APAC marketing budgets
  • Collate APAC activity and data to ensure this is reflected in global initiatives
  • Have responsibility for tracking and reporting opportunities following any major promotion in the region and encouraging the same from local BU activity
  • Ensure that the APAC marketing community is clear on global/regional initiatives and also act as a central point to discuss leveraging global activity by local BU’s
  • Brand Management – Act as the regional brand guardian, ensuring the brand guidelines are adhered to so as to maintain a consistent external presence in the region
  • Assist in the development of the regional marketing community
  • Discrete projects as directed by the Regional Commercial Director
  • Seasoned Marketing Professional with 10 years or more of experience
  • Demonstrable understanding of marketing/business development principles as they pertain to a professional services consulting environment
  • Seasoned experience of devising and deploying strategic marketing initiatives
  • Experience of dealing with, and influencing, senior leadership in a matrix organisation
  • Experienced in managing the delivery of integrated marketing campaigns
  • Proven leadership skills with a strong commercial and business acumen
  • Experience of creating and managing budgets with proven ROI
  • Experience of engaging and managing with external 3rd party suppliers
  • Good business writing skills; fluency in English (written/spoken) is required
  • Experience of international marketing is beneficial
  • Professional Services/ consulting experience preferred
  • International travel up to 20% may be required
43

Regional Marketing Manager Resume Examples & Samples

  • Work in conjunction with the Regional Marketing Director to develop regional and branch strategies in support of membership and program sales and membership retention
  • Ensure all materials prepared by branch interns are high-quality, brand compliant and in support of goals
  • Regularly conduct on-site visits to assigned branches to build rapport
  • Execute on branch visual merchandising strategies, ensuring signage, and displays are in compliance
  • Provide monthly budget forecasts to the Regional Marketing Director and manage invoice payment
  • Perform facility brand and marketing audits and serve as the local point person for brand compliance related questions
  • Assist in process management of program rollout and integration needs through execution and/or data insights and information gathering
  • Research and provide data in support of the strategy as necessary
  • Serve as the lead on Association Office-wide special assignments
  • Serve as the #2 marketing point person for assigned regions as well as the liaison to the local branch leaders
  • BA/BS in business administration or equivalent practical experience in a marketing setting
44

Regional Marketing Manager Academia Resume Examples & Samples

  • 1 - Drive the Academic Go-to-market in the APAC region, specifically the roll-out of the Academic Awareness Program
  • 2 - Coordinate with agencies and contractors to create APAC specific content and marketing material
  • 3 - Liaise with with regional marketing, sales and other Elsevier units to organize events and programs aimed at raising our credibility in the Chemistry community
  • 1) Academic Marketing Plans and budget
  • Further develop and expand existing activities in the academic market, ensuring optimal collaboration with regional and segment academic marketing teams
  • Ensure optimal allocation of assigned academic marketing budget and ensure an effective spend of the budget against targets
  • Ensure all academic marketing activities and results are effectively communicated to sales and other stakeholders. Deliver a coordinated (calendar) overview of all academic marketing activity per quarter
  • Represent the academic market view in marketing team meetings
  • 2) Academic Awareness Program
  • Adapt the global Academic Awareness program for the APAC market, starting with China over 2016-2018
  • Drive targeted messaging, positioning and content development for the Academic awareness program including adapting product marketing output into academic focused programs and activities which match academic market requirements
  • Liaise with and leverage other Elsevier units and marketing teams in APAC to drive marketing activities/campaigns as needed - based on the global awareness program (could be Academic marketing or publishing divisions)
  • Enrich the existing customer and prospect contact database with relevant academic contacts for targeted communication
  • Report on effectiveness of the Academic awareness program
  • Develop expertise on the academic market opportunities and target audience behaviours (associations, trade shows. local (social/online) media etc) and incorporate into academic marketing activities
  • Understanding / background in Pharmaceutical or Life Sciences, specifically, understanding of / experience in various disciplines of Chemistry (including Medicinal Chemistry)
  • Ability to develop value proposition, messaging and marketing content
  • Strong program management capabilities
  • BSc, MSc preferred in marketing, ideally dual degree with BSc or MSc in life sciences or chemistry
  • Organized and very structured thinker
  • Ability to come up to speed and understand new domains outside area of immediate expertise
  • Understanding of how to work and succeed in a matrixed organization
  • Chinese speaker (i.e.: Mandarin)
45

Regional Marketing Manager Resume Examples & Samples

  • Create strategic marketing plans linked to measurable tactics that deliver specific Key Performance Indicators (KPIs)
  • Responsible for project management of all tactics and strategies
  • Create Marketing strategies to support existing client retention, targeted pursuit plans and referral mapping
  • Negotiate and manage strategic sponsorships of all sizes
  • Responsible for the development, coordination, tactical execution, tracking and day-to-day administration of regional marketing strategies and initiatives
  • Report on KPIs and Return On Investment (ROI) metrics of all strategic initiatives with a focus on revenue generation
  • Manage and report on regional marketing budget with a focus on ROI
  • Utilize the appropriate marketing disciplines and tools that achieve the desired position of MNP’s brand, specifically; one-on-one communication, business development, networking, advertising, use of collateral materials, direct marketing, publicity, event marketing, sponsorship / donations and online and social based media
  • Provide regular reporting, tracking and administration of Firm processes
  • Maintain brand and positioning with MNP properties and utilize marketing materials and collateral including promotional items, brochures and tradeshow equipment
  • Coordinate and execute regional projects and activities as developed in collaboration with the Regional Managing Partner(s)
  • Build strategic alliances and foster marketing relationships with key stakeholders in the marketplace
46

SBU Regional Marketing Manager Resume Examples & Samples

  • Strategy for strengthening and expanding SBU's engagements with Micron’s Storage customers
  • A minimum of 4 years experience in either marketing, business development or a technical related field in the Storage market segment
  • Established contacts with key stakeholders in storage market ecosystem and demonstrated understanding of the global industry network (customers, enablers, OEM / ODM’s, etc.)
  • NAND semiconductor, or server and storage array experience a plus
  • Demonstrated people and management skills to interact with colleagues, cross-functional teams and customers
  • A proven track record in driving the development of new products and services, product positioning, competitive assessment, and financial analysis
  • A passion for identifying new applications and emerging trends for which flash storage can play a strategic role
  • Established interpersonal, oral and written communication skills
  • The ability to communicate technical concepts into customer consumable benefits
  • An outgoing, energetic personality
  • Demonstrated proficiency in Microsoft Excel, PowerPoint, Project and Word
  • Willingness to travel when necessary (approximately 30%)
47

Regional Marketing Manager Resume Examples & Samples

  • Develop expertise on the academic market opportunities and target audience behaviors (associations, trade shows. local (social/online) media etc.) and incorporate into academic marketing activities
  • Conduct local customer research to identify voice of the customer for priority regions and provide feedback to Product Marketing & Academic Segment Marketing
  • Establish relationships with country chemistry societies, key opinion leaders and customers, represent Elsevier at society or customer events
  • Marketing agency background (client side, account management) preferred
  • Ability to analyze and develop customer insights on a space i.e. the Academic market for Chemistry
  • Experience managing marketing agencies and contractors
  • Strong understanding of various marketing channels, tactics and effectiveness measures
  • 3+ years in a product marketing role, ideally with background in Chemistry
  • Specific experience around new product launches, product roll outs and growth plans
  • Very strong written and verbal communication skills (in the regional language of business)
  • Experience organizing events and programs
48

Regional Marketing Manager Resume Examples & Samples

  • Work to develop an overarching marketing strategy and program that aligns with regional and local office business strategy
  • Support the RMLs with the evaluation, assessment and communications of progress and success relative to the marketing programs and strategies in which they are involved across the region
  • Understanding Office/Cluster/Industry Business Goals and Objectives – required understanding Office/Cluster/ Industry-wide business and sales goals and objectives and the corresponding marketing plans as created by the RMLs. Ensure leverage and alignment of Regional, Industry and Firm-related objectives, as relevant
  • Integration and Cross-Selling – on-going responsibility to ensure the Industry and Office/Cluster initiatives are designed with high degree of cross-sell opportunities and integrated across Offices, Industries and Service Lines
  • Report progress based upon quantitative factors (e.g., revenue generation target accounts, year-over-year revenue trends, return on marketing program investments, SQM scores, number of key executives touched through marketing programs) and qualitative factors (e.g., partner feedback, actions taken, outreach efforts, new program development)
  • Plays a critical role in driving and leading change within Grant Thornton’s marketing and sales (M&S) organization, keeping a positive attitude and working closely with teams to make their efforts successful
  • Develop and present regular progress reports to the RML and appropriate partner leadership that demonstrates up-to-date plan and program status
  • Ensure the effective execution of national marketing campaigns and programs across the region within assigned area of focus
  • Communications and engagement channel for national marketers focused on the development of brand building and revenue-enhancing programs
  • Conduit for providing feedback and recommendations to enhance programs or for the development of new programs for the National Marketing team
  • Ensure and facilitate a high level of collaboration between multiple stakeholders within the M&S organization. In addition to working directly with members of the national enterprise marketing and marketing services teams the manager must help ensure that the integration is productive, and leads revenue generation and relationship building in the local markets
  • Develop target lists and associated targeting initiatives. Work closely with Business Development Executives (BDEs) and Strategic Account Marketing (SAMs) to ensure effective follow-up of marketing programs and tracking of opportunities
  • Assess the appropriate target markets. Collect information from internal and external data sources. Provide marketing analysis, including competitive intelligence and market share analysis
  • Help direct the selection sponsorships and partner involvement in civic and professional associations to achieve increased awareness of Grant Thornton in the community. Effectively evaluate alternatives and communicate costs, benefits and risks of these initiatives
  • Manage and execute multi-channel marketing programs within assigned local markets
  • Ensure appropriate follow-up plans are in place for marketing initiatives and ensure activities are tracked in our CRM database
  • Be accountable for return on investment and marketing performance metrics
  • Champion firm-wide brand identity and design standards by applying brand standards to all presentations, collateral, and proposals. Write and design local collateral as needed
  • Serve on cluster, regional or national taskforces or special projects
  • Bachelor's degree preferably in Business, Marketing, Communications or related discipline
  • Minimum 7+ years’ work experience in marketing, communications or related field. Ideally 5+ years marketing experience in professional services, consulting, financial services or other B2B marketing with a focus on events management, relationship building/networking, and an experience working directly with senior level/executive management; professional services, social media, presentation skills, ROI reporting capabilities
  • Previous experience in accounting, tax or consulting a plus
  • Proven skills working in a matrix organization and collaborating with internal and external groups
  • Has a strong foundation in fundamentals of writing and communications
  • Exceptional interpersonal skills; communicates well with all levels of management; comfortable advising and coaching partners of the firm
  • Demonstrated project management skills
  • Strong knowledge of MS (Outlook, Word, Excel, PowerPoint)
  • Experience with a CRM system (MS Dynamics)
49

Regional Marketing Manager Resume Examples & Samples

  • Collaborate, work with the Regional Managing Partner (RMP) and service line and client group leaders within the region to understand their business objectives and translate these into marketing strategies, plans and activities which drive our brand awareness and positioning and create sales opportunities for our practitioners
  • Work with and adhere to firm processes and best practices, including the use of consistent marketing and budget templates
  • Obtain plan approval, develop and lead the implementation of all office, client group and service-specific marketing strategies, programs and activities for the region in order to support existing client retention, targeted pursuit plans and referral mapping
  • Develop creative campaign briefs and lead concept development phases
  • Measure, understand and report on the impact of marketing activities; analyze reporting information and make recommendations / adjustments to plans and programs where necessary
  • Manage and monitor the region’s budgets; analyze variances between planned and actual spend and make recommend correct actions as necessary
  • Understand vendor arrangements/structures and develop and maintain those relationships
  • Build strategic alliances and foster marketing relationships with key stakeholders in the external marketplace including with local influencers, media and community
  • Develop strong relationships with key stakeholders within the region
  • Contribute to the development of new ideas and approaches to improve work processes while effectively using MNP internal programs and systems
  • Conduct regional marketing intelligence activities such as understanding the competitive environment, MNP market share and brand positioning
  • Maintain awareness of changes to regional marketplace, study economic indicators in the region and identify current and future market trends
  • Provide overall direction and set expectations for regional marketing team
  • Develop, coach, and mentor team members towards professional and personal development
  • Ensure a high standard of performance by providing regular feedback to direct reports and conducting formal, written annual performance reviews
  • Promote regular attendance, balanced lifestyle and high standard of team wellness
50

Regional Marketing Manager Resume Examples & Samples

  • Drive marketing strategy for the region, overseeing and evaluating all advertising, PR, content, and non-industry events and sponsorships. Includes developing and implementing a regional marketing plan and budget
  • Strategize with RMP and Partners-in-Charge (PICs) to build and maintain an integrated marketing approach for the region
  • Work with partners, senior managers and Regional Marketing Coordinator to implement regional marketing programs, serving as the point of contact for non-industry marketing requests
  • Work with central advertising and public relations resources on regional strategy/tactics
  • Manage Voice of the Customer and other Client Experience (CX) programs within the region
  • Collaborate with Regional Sales Manager to support growth initiatives and ensure marketing and sales alignment within the region
  • Contribute to industry- and service-specific regional go-to-market initiatives
  • Analyze and report regional marketing results, recommending and driving change to improve success
  • Work with Regional Marketing Senior Manager to develop and implement consistent processes and approaches across regions as applicable
  • Participate in regional operations leadership meetings and visits locations within the region to establish strong working relationships with PICs, RMPs, Regional Accounting Managers (RAMs) and Regional Operations Managers (ROMs)
  • Bachelor’s degree in business, marketing or related field
  • Minimum of 5 years related experience; professional services preferred
  • Able to effectively collaborate with region’s leadership – RMP, PICs, and tother key partners
  • Capable of understanding broad firm and industry perspective, translating it into regional strategies, and implementing effectively
  • Able to build trusting, respectful relationships with firm and regional leadership as well as sales and marketing colleagues
  • Strong history of effective written and verbal communication
  • Client service oriented, both internally and externally
  • High level of interpersonal skills to effectively handle sensitive situations and confidential information; demonstrates good judgment, executive presence, and diplomacy
  • Proficiency in Microsoft Office applications, SharePoint, CRM
  • Must reside within the region of responsibility
51

Regional Marketing Manager Resume Examples & Samples

  • Take a highly collaborative approach to working with the Regional Managing Partner (RMP) and the service and client group leaders within the region, to understand their business objectives and translate these into marketing strategies, plans and activities which drive our brand awareness, positioning and create sales opportunities for our practitioners
  • Measure, understand and report on the impact of marketing activities, including using the firm’s ‘Impact Reporting’ methodology (where applicable). Analyze the reporting information and make recommendations / adjustments to plans and programs where required
  • Manage and monitor the region’s budgets, analyzing variances between planned and actual spend (recommending corrective actions as necessary)
  • Build strategic alliances and foster marketing relationships with key stakeholders in the external marketplace
  • Develop strong relationships with key stakeholders in region (e.g. RMP and regional niche / service line leaders and partners)
  • Build profile and relationships in regional marketplace, including with local influencers, media and community (e.g. through attendance at local events)
  • Provide overall direction for regional marketing team and set expectations for team
52

Regional Marketing Manager Resume Examples & Samples

  • Drive marketing strategy for the region, overseeing and evaluating all advertising, PR, and non-industry events and sponsorships. Includes developing and implementing a regional marketing plan and budget
  • Work with partners, senior managers and Regional Marketing Coordinator/Specialist to implement regional marketing programs, serving as the point of contact for non-industry marketing requests
  • Participate in regional operations leadership meetings and visit locations within the region to establish strong working relationships with PICs, RMPs, Regional Accounting Managers (RAMs) and Regional Operations Managers (ROMs)
  • Able to effectively collaborate with region’s leadership – RMP, PICs, and other key partners, as well as manage and develop Regional Marketing Coordinators and Specialists
  • Previous people management and team building experience
  • Approximately 25% travel required
53

Regional Marketing Manager Resume Examples & Samples

  • Work closely with the sales department to prepare ideas and concept artwork for sales pitches
  • Manage the layout, design and production activities to produce graphic-design artwork for clients
  • Design and purchase promotional items to help sell Clear Channel’s full service offerings
  • Discuss objectives, make revisions and manage assigned projects through to delivery
  • Research market statistics and incorporate into advertising campaigns (as needed)
  • Partner with real estate and sales to suggest new locations and evaluate new sites (as needed)
  • Other duties as assigned or requested
  • Strong organizational / time management skills, and be detailed oriented
  • Skilled in working closely with customers to develop and cultivate client relationships in order to grow accounts
  • Have a collaborative and professional style with the objective of building strong relationships with diverse customer groups and vendors
  • Be a self-starter with a diligent work ethic and demonstrated flexibility
  • Able to multi-task and stay calm under pressure
  • Excellent verbal and written communications skills including delivering effective presentations
  • Able to complete required math calculations (e.g, multiply, divide, rate, ratio, percent, produce / interpret bar graphs)
  • Able to accurately assess situations, perform root cause analysis and provide solutions
  • Able to think things through and develop processes that contribute to enhanced organizational efficiency
  • Proficient in Microsoft software applications (i.e., Word, Excel, Outlook, and PowerPoint) and social media platforms
  • 3-5 years of Marketing and/or Advertising experience. Media experience preferred
54

Latin Regional Marketing Manager Resume Examples & Samples

  • Minimum of 5 years marketing or communications experience in banking or a services sector
  • BS/BA in Business Administration, Marketing, Communications or related field
  • Must have strong communication skills to provide clear, detailed creative direction and create content for all marketing initiatives and communications
  • Strong affinity for digital technology and insight into trends and advancements with web, social media and personal hand-held application-based technology
  • Excellent project management skills: highly organized, deadline driven, able to manage executional details, intricate budgets and cross-functional teams
  • Possess a proactive, positive and highly collaborative attitude
  • Flexibility in a fast-paced environment
  • Experienced user of Microsoft Office, especially Excel and PowerPoint. InDesign would be a plus
  • Fluent in English and Spanish. Portuguese is a plus
55

Regional Marketing Manager Resume Examples & Samples

  • Work collaboratively with local and national personnel to develop annual regional marketing plans and processes to ensure integration and success of local, regional, and national initiatives including sales staff awareness. Provide the approved selling story for the sales organization to sell the concepts & implementation plans
  • Develop, gain consensus, manage, and execute objectives, strategies and tactics to increase awareness, brand preference, and lead generation
  • Four year Bachelor’s degree required
  • Minimum of 5-7 years sales and/or marketing experience required
  • Sales and marketing experience with a two-step distribution model preferred
  • 35%-40% travel required, heavier in spring season
56

Regional Marketing Manager Resume Examples & Samples

  • Regional Market Segment COMA (Fuels, Lubes, OilField)
  • Develop & communicate 5 year market strategy
  • Provide direction for innovation, coordinate new product launches
  • Identify and develop growth strategies for the respective market segments
  • Identify and promote (educate) the value propositions for our products
  • Support medium term sales & COMA gap filling efforts
  • Develop/ provide industry knowledge, network, credibility
  • Engagement at select accounts on growth strategy initiatives
  • Set Pricing parameters based on value added approach
  • Test, challenge, rolled up sales forecast
  • A minimum of 5 years of experience is preferred
57

Regional Marketing Manager Resume Examples & Samples

  • Identify growth opportunities within the territory with both new and existing customers, and develop new value propositions. Partner with the Technology teams on new products development to address the market needs
  • Monitor that all new customer testing and adoption of existing and new products, and market program targets, are up to date and smoothly tracking in salesforce.com
  • Prepare and keep evergreen job charts of each key account, and help cultivate relationships with key decision makers
  • Prepare and present sales and account reports, and their performance versus budgets utilizing Momentive systems such as salesforce.com, Zemeter and BW financial reports
  • Assist in development of internal presentations for quarterly and monthly requirements
  • Help close business with new and existing customers and develop and drive plans and programs to meet required operating plan for territory for sales volume, revenue and EBITDA
  • Write marketing plans for newly developing segments e.g. functionalized polymers, and truck tire
  • Assist in the development and implementation of a process to optimize technology resources versus market job-to-be-done needs, and generation of monthly/quarterly depictions
  • Contribute to strategic planning in areas like licensing, sourcing, production process development, cost improvement efforts
  • Analyze and update the passenger tire segment size, growth, competitive situation, market dynamics, and assist in/lead the EXM effort to develop strategic marketing plans
  • Monitor and present product cost information on a regular basis
  • Provide and maintain technical data information to support business projects and support NPI developments
  • Organize, manage and make accessible our tire market knowledge (like historic data or competitor data)
  • Potentially manage Americas Applications Development Engineer
  • Assists with Global projects as needed
  • About 30% travel
  • 5 years of marketing experience in the tire industry, with an understanding of the tire silanes market and competitive environment
  • Ability to work well independently
  • Speaks and reads English
  • Proficient with Microsoft office
  • Experience working cross functionally
  • An excellent team player
  • Demonstrated ability to gather and organize information in challenging circumstances
  • High level of creativity, out of the box thinker
  • 10 years marketing and/or commercial sales experience in the tire industry, with an understanding of the tire silanes market and competitive environment
  • Ability to speak and understand German, French, Chinese, Japanese, Korean would be an advantage
58

Regional Marketing Manager, Industrial Resume Examples & Samples

  • Guide and lead industry marketing team and activities for NA
  • Serve as North American industrial representative for internal and external stakeholders
  • Actively participate as a member of the PM Industrial Leadership Team, with the purpose of setting medium and long team strategy for PM Industrial, and delivering a strong performing sustainable business
  • Drive profitable volume growth at direct customers via the Sales organization. Develop a robust target pipeline of new products and customers which lead to increased average margins and move new products through validation, launch and new business closes with Sales
  • Defend core business and provide the customer support needed that establishes a strong bond with the customers, which will weather tough pricing negotiations and competitive threats
  • Work closely with global key accounts to drive new, innovative applications. Develop and implement Market Segment Strategies. Define new growth opportunities and growth segments
  • Direct and implement annual and mid-term (3 years) sales, marketing strategy for the North American market. Identify new business targets and execute on these to close new business. Identify and generate a robust business opportunity pipeline for long term business growth
  • Identify key business risks, propose mitigation measures, gain approval and execute plans to minimize BASF risk and maximize BASF growth
  • Drive alignment to achieve PM success, by connecting the team with regional and global Marketing teams, as well as regional technical development, supply chain and manufacturing locations. Build, maintain and motivate an organization of senior Marketing professionals to deliver or exceed PM Industrial business targets
  • Coach, Motivate and develop team members to reach their full potential
  • Support development of Talent and movement of talent across PM and Business Units
  • Commit to “hiring the best” internally and externally
  • Role model and enable development of competencies in others needed to implement BASF’s strategy
59

Regional Marketing Manager Resume Examples & Samples

  • Support local sales lead to define the growth plan for Berlin
  • Build relationships with local peers, journalists, politicians, partners and decision makers
  • Execute the startup programs
  • Build and execute the regional marketing plan accordingly
  • 5 to 12 years of B2B marketing experience with a proven track record of success
  • Business development mindset and understanding - in particular, startups
  • Strong execution focus / results orientation; get-it-done mentality
  • End to end marketing skills - from brand to campaigns and event management
  • Excellent communication skills; open, optimistic and forward-looking
  • Ability and willingness to operate in a fast-pace environment, i.e. growth over 30-50% Y/Y, and in matrix organizations
  • Fluent in German and English
60

Regional Marketing Manager Resume Examples & Samples

  • Business focused and able to maintain strong working relationships with sales and across the business
  • Strong marketing skills
  • Outstanding communicator with good presentation skills
  • Excellent written and spoken English
  • Mandarin speaker (mandatory) as you will be involved with the China markets
  • Adept at managing conflicting priorities and objectives
  • Organised with great time management skills
  • Able to get full value from resources and opportunities
  • Energetic, creative, collaborative, flexible, positive, unflappable
61

Regional Marketing Manager Resume Examples & Samples

  • Working closely with Vertical Marketers, Product Managers, the Central Digital Marketing Team, and Sales Teams, develops and executes Campaigns, including product launches, customer-facing programs and materials, advertising, email, direct mail, PR, web content, social media, national and regional trade shows, etc
  • Grow customer contact database
  • Manage leads process including lead generation, qualification, distribution, tracking and ROI analysis. Develop and execute lead nurturing and loyalty programs
  • Consistently monitor the ongoing success of Marketing activities based on clear metrics, making adjustments to optimize results. Responsible for achieving traceable revenues/results
  • Manage projects and vendor relationships with outside agencies, designers, developers, and marketing counterparts with sister companies and/or corporate Danaher teams
  • Work with distributors and direct sales force in CALA to support their efforts
  • Document and keep up-to-date brand standards including style guide and visual brand language
  • Enter and track budget and expenses, including monitoring and submitting invoices for approval and payment
  • Manage and develop team. Lead essential programs and innovation projects that support learning and experimentation across Marketing and the organization
  • Coordinate the translation process for marketing material leveraged across geographies
  • Experience in both business-to-business and business-to-consumer markets is desired
  • A minimum of five years experience in marketing, PR, and/or advertising required
  • Experience launching products required
  • B.A. or B.S. degree required. Degree in marketing, advertising, communications is preferable
  • Strong project management, organizational and analytical skills. Demonstrated ability to manage multiple projects simultaneously
  • Experience with Marketing Automation Tools (i.e.Marketo, Kapost), WordPress, Visio and Illustrator desired
  • Familiarity with using SalesForce.com or other CRM tools, including the creation and running of reports, as well as utilizing tools like Chatter and Content Libraries
  • Strong team player with excellent interpersonal, listening and oral communications skills
  • Customer-oriented
  • Able to work with limited supervision, and self-directed. Works well under deadline pressures and flexible to change direction
  • Demonstrated ability to work within fixed budgetary guidelines, negotiate, manage contracts and expenses, and develop and maintain strong vendor relationships
  • Strong PC skills. Experience with Microsoft Office required
  • Up to 10% travel
62

Regional Marketing Manager Resume Examples & Samples

  • Devise and execute on marketing programs and campaigns aligned with regional growth and retention objectives
  • Work with sales and marketing teams to develop, create and run demand generation strategies and programs to drive new sales
  • Effectively allocate regional marketing budget to maximize ROI and results for the region
  • Build and maintain relationships with key professional associations and customer communities in the territory
  • Identify key influencers – including social media and devise engagement strategy to raise the perception of Thomson Reuters brand
  • Develop marketing campaign targeted at top customers, supporting renewals and competitor displacement activities in the region
  • Own and actively manage the regional marketing calendar – ensuring key stakeholders including regional sales and SCS account managers are engaged
  • Deliver a quality events program –working with the central team – which position Thomson Reuters as thought leader and partner of choice for the industry
  • Closely monitor competitor marketing activity in the territory
  • Lead by example, generating support and enthusiasm of marketing programs the business
  • Extensive professional marketing or business development experience within Financial Markets
  • Ability to build extensive internal and external networks in order to drive results
  • Proven knowledge and ability of owning and managing marketing initiatives and projects
  • Strong oral and written communication skills in French and English including the ability to present and communicate complex information to all levels of the TR and customers organizations
  • Understanding of how to run lead generation programs and demonstrated ability to effectively maximize ROI of marketing strategies
63

Regional Marketing Manager Resume Examples & Samples

  • Establish and implement America business strategies for automotive business. Develop regional goals and objectives that will drive long term sustainable growth and market share gain
  • Build strong business relationship and partnership with key customers and ecosystem partners including car OEMs, Tier ones, platform vendors to drive the demand creation and enable the successful acquisition of business opportunities
  • Work closely with BU product marketing and Americas sales team to establish go-to-market strategy and facilitate its implementation
  • Manage customer and ecosystem partner engagement including price and contract negotiation, remove business roadblocks and is responsible for charting the path from first meeting to successful deal closure
  • Acquire deep understanding of market intelligence. Analyze and understand customer’s business strategy, future product plans, expansion activities, market requirements, competition product strategy and competitive landscape. Lead the collaborative effort with BU product marketing in defining product roadmap and delivering desired product and system solutions on timely basis
  • Serve as the Face of ASD for customers and business partners in America Region and serve as the Voice of Customer and the Voice of Partner for ASD
  • Work closely with BU and field team (Sales and FAE) to ensure strong customer satisfaction and to support ASD financial performance goals in America
  • Promote ASD’s visibilities, image and branding in America as a strong local player and strategic supplier for advanced automotive imaging solutions
  • Proven track record of success and delivered results in business development and market penetration in automotive business
  • Must be familiar with America automotive business landscape with established business relationship and contacts at key car OEMs, tier ones and ecosystem partners
  • Demonstrated ability to interface with senior management of key customers and ecosystem partners, to build strong business and personal relationship with them and to drive effective decision-making process across multiple functions and levels within the organization
  • Strong team player with demonstrated ability to work with BU and the sales organization to develop business opportunities and to drive successful closure
  • Excellent communication and public speaking skill is required
  • Self-motivated and self-starter, result oriented, can-do altitude with attention to details, well organized and able to prioritize and juggle multiple tasks under tight schedule
  • Ability to travel domestically and possibly internationally
  • BS degree in Engineering; Master degree and a MBA preferred
64

Regional Marketing Manager Resume Examples & Samples

  • Bachelor’s degree in Marketing, Business or relevant field of study preferred
  • 7+ years of field marketing experience
  • Experience with local/community marketing
  • Excellent time management skills, with the ability to support multiple projects simultaneously
  • Strong presentation skills, with the ability to independently and effectively lead and administer meetings
  • Proficient use of Microsoft Office programs, including Word and Excel
65

Regional Marketing Manager / Specialist Resume Examples & Samples

  • Recommend, execute and manage Digital Marketing investments across all regions and platforms, measuring returns of investments and alignment to local sales objectives
  • Take accountability, manage and execute approved marketing programs from start to end, including managing associated budgets
  • Define detailed scope, coordinate regular checkpoint cadence with relevant teams to keep projects on track
  • Work closely with country field and channel marketing managers to ensure regional programs are executed to include local requirements but aligned to the overall regional objectives
  • Preempt opportunities and challenges while executing on approved programs
  • Track effectiveness of programs post execution or launch and provide reporting to management
  • Provide support to regional events and conferences
  • Coordinate product launches, ensuring updates is made to online properties across the region
  • Manage APAC’s online properties (including web & social media platforms)
  • Degree in Marketing or Engineering (Electrical or Computer) with at least 5 years’ working experience in marketing related functions, in a B2B high technology (software / hardware) organization
  • Able to work effectively with cross functional teams and resources within the organization and externally with partner communities where possible for successful program execution
  • Familiar with the different communication and programs required for customers and channels
  • Must have demonstrated experience in using sales and marketing automation tools such as Marketo and SFDC
  • Knowledgeable with digital marketing platforms across APAC
  • Technology Savvy
  • Able to translate marketing & sales objectives to strategy and tactics and operate independently to meet program or regional goals
  • Able to communicate effectively in both English and Mandarin
  • Experienced in organizing regional events or conferences
  • Knowledgeable on social media platforms within Asia Pacific & Japan
  • Team player, cross-functional project leadership skills
  • Excellent Microsoft Office application skills (PowerPoint and Excel)
  • Have prior experience using image editing software (Adobe Illustrator, Corel Draw, Adobe Photoshop etc.)
  • Knowledge on simple web programming language will be a plus (HTML)
  • Able to travel 25% of the time (where required)
66

Regional Marketing Manager, Asia Pacific Resume Examples & Samples

  • Strategic planning and brand management
  • Customer focused
  • Proven track record with more than 8 years of product management and/or strategic marketing career from healthcare industry, like Pharmaceutical or Medical device. Dental is plus. Upstream marketing experience (at least the experience to be a part of global development team) is required
  • At least 3 years of regional marketing management is required: China. Japan & Australia experience is plus
  • Comfortable to work in multidisciplinary and multicultural organization
  • BA degree is must, medical or healthcare major and MBA is plus
  • Able to travel extensively abroad (more than 30% of working hours)
67

Nexperia Regional Marketing Manager Resume Examples & Samples

  • Responsible for strategy aligned to drive business results, grow market share, and position NEXPERIA's Discretes and MOSFET portfolio to become the leading supplier in the Americas Region
  • Manage & Develop business relationships with Key Accounts, internal Sales Team, EMS Manufacturers, and Distribution Partners
  • Responsible for Pricing Strategies that drive business growth while meeting Product Margin targets
  • Track and identify market trends, product trends, competitive positioning, and market pricing trends
  • Role also requires management of WW-based customers with both local and international sales fulfillment
  • Ownership of total strategy to drive continuous market share gains within the Region to reach Business Goals
  • Responsible for driving and managing the strategy for the Americas Marketing Promotions, Field Sales Training, and Customer Training
  • When needed, direct customer facing and direct line of contact and support for all Americas Discretes and MOSFETS customers, internal sales team, and EMS/Distribution partners
68

Micr Regional Marketing Manager Resume Examples & Samples

  • 100% accountable for BL overall performance in the region while maintaining awareness for other BL opportunities
  • Proactively enables local sales/Customer Application Support (CAS) to drive maximum design wins for the BL in the region
  • Develops and executes regional go-to-market strategy based on BL strategy
  • Stimulate and train sales and CAS on BL portfolio, strategy & application area and enhance technical skills in designing in NXP’s components in applications
  • Measures performance against BL share, revenue growth, and profitability in the region
  • Provides the region with competitive commercial terms in a timely manner
  • Identifies primary and emerging customer targets for the BL in the region
  • Provides continuous feedback on go-to-market resources for the BL to regional sales management team
  • Develops, maintains and deploys the marketing plans for the BL in the region
  • Works with the account team to proactively provides customer insights and product/feature requirements to the business line
  • Support global Business Line initiatives and Cross-BL Regional Marketing programs
  • Performance manage extended team (sales and product lines) to ensure all deliverables are met to customer satisfaction
  • Identification of key revenue generating opportunities that will significantly increase NXP MPU and MCU market share in Korea
  • Development of summary Business requirements, communication with consumer and industrial product development and management of pipeline projects to ensure the delivery of solution to customers
  • Establish quantifiable competitive positions for NXP MPU and MCU communicating and consulting with prospects regarding new and existing products
  • Bachelor/Master Degree Electrical or Computer Science Engineering
  • Develops and maintains in depth specialization of BL technologies (NXP and/or competition)
  • Broad understanding of application processor and microcontroller market and ability to describe Korea requirement clearly and specifically
  • Familiar with different ecosystems in MPU and MUC that are related to consumer, industrial, and automotive
  • Over 10 years semiconductor industry experience with 3+ years hands-on experience in MCU preferable
  • Ability to analyze the current product portfolio of key accounts and enable the best fit for customers
  • Experience leading development & execution of multimillion dollar account sales & marketing plan
  • Proven track record of marketing in a fast growth, high tech company
  • Excellent communication skills, both written and spoken
  • Tenacity - not willing to lose any opportunity, no matter the odds of NXP winning or losing
69

Regional Marketing Manager Resume Examples & Samples

  • Understand customer needs and use cases, competitive landscape as well as follow market trends
  • Coordinate with Business Intelligence on market research activities
  • Research the customer, the market, and the competition to determine specific proposition requirements and to develop innovative marketing material
  • Track value of marketing programs in terms of leads and quality of opportunities generated
  • Translate customer insights and opportunities into actionable annual marketing plans and tactical promotional campaigns
  • Design detailed customer industry vertical segmentation
  • Develop Account-based value propositions & tailored programs, be responsible for end-to-end implementation of approved value propositions and manage the program lifecycle
  • Marketing Message – Develop account based buying personas and marketing messages
  • Partner with Field Sales, Channel and Marketing to ensure that brand and product strategies are consistently presented to the accounts in a manner that further captures mindshare and preference for the Citrix brand
  • Conceptualize the basic idea of a red carpet program for Major accounts
  • Event Support and participation – Support trade shows and other company sponsored events along with marketing communication team
  • Training – Facilitate field & channel marketing training (holistic & program based) to further educate the marketing ecosystem on account based engagements
  • Own relationship with key marketing vendors in the Senior IT, CXO space
  • 7 years minimum experience in a major software and/or networking products supplier; 8 years minimum experience in channel marketing and/or product marketing
  • In-depth understanding of customer and channel marketing dynamics
  • Possess leadership and communications skills and the ability to adapt to a wide variety of environments and cultures
  • Effective at coordinating virtual resources / working effectively across teams
  • Ability to work with minimum supervision, displays strong self-initiative and is comfortable rolling up their sleeves and acting as a working manager
  • Clear understanding of a 2-tier distribution sales model
  • Must have tremendous tenacity to bring about results with other departments especially with sales, finance and product marketing
  • Has ample experience in building relationships with high company executives
  • Professional marketing qualification mandatory
  • Bachelors Degree in marketing related discipline/ MBA a plus
  • Must be fluent in Portuguese (written & verbal)
  • LI-MS1
70

Regional Marketing Manager Resume Examples & Samples

  • Develops, executes, and provides updates on the regional marketing plan, including changes as required, in order to drive qualified traffic to all communities
  • Coordinates communications between communities, division(s), region, and corporate
  • Recommends themes and programming components for all division and community marketing events based on consumer research and buying patterns and maintains responsibility for generating attendance and registration data at events
  • Ensures that the production of division and community forward-facing communication, including collateral and signage, adheres to brand standards
  • Interfaces with the New Home Information Manager to develop and load web content and updates in pursuit of a seamless customer experience and achievement of no less than the required benchmark scores for the web audit
  • Spearheads targeted, direct marketing communication, including email, direct mail, social media, and minimal advertising, employing a template-based design tool and marketing automation tool for production needs
  • Partners with sales management within the division(s)/region to develop best-fit incentives/offers for achieving sales and closings goals
  • Develops and oversees annual and program marketing budgets and tracks all marketing expenses against the budget
  • Analyzes prospect, buyer, and market demographics to consistently determine best-fit targets for direct marketing outreach
  • Executes, develops complementary marketing efforts, and leads the launch effort for national marketing promotions, including sales training and support
  • Provides market data and insight into land acquisition opportunities
  • Monitors, provides insight into, and takes action based on competitor activities
  • Addresses community needs/challenges strategically with a focus on a data-driven approach to developing action plans
  • Assists sales with preparation of Realtor outreach materials and programs
  • Tracks results for all marketing initiatives
  • Ensures adherence to Beazer brand standards and marketing policies
71

Regional Marketing Manager Resume Examples & Samples

  • Development and execution of the regional operative marketing plan and identify marketing opportunities and oversee the implementation
  • Identify, plan and realize exhibitions at public fairs and InnovationDays with customers in co-operation with regional sales & product management
  • Support and visit, as needed, customers to promote new marketing technology or new products on a regional base (InnovationDays and Fairs)
  • Active support to leverage the external perception of GKN being and acting as Market leader in the PM industry by means of press releases/ PR management approved by Global Marketing
  • Analyse, define & further develop marketing materials for the regional product scope and business in line with Global Marketing standards and the CI guidelines
  • Identify and develop strategic regional partnerships that will increase Sinter Metals products & sales within the marketplace (GKN sales & engineering & marketing, regional press and community, sector leading industry associations)
  • Overall Market knowledge
  • Support HR function to ensure consistent branding image during recruiting events
  • Support the customer data base of sales, through purchased or developed product/ market studies for the region
  • Support the strategic product development and sales function in the region to identify opportunities and demand for new and innovative products in line with global branding strategy
  • Oversee and participate in market research studies, advertising and promotional development programs, sales organization development, internal control systems and procedures, sales training, customer relations programs, etc
  • Track budgeted figures for regional exhibitions and InnovationDays
  • Track marketing effectiveness and develop models to determine project paybacks (e.g. for exhibitions)
  • Plan and manage regional marketing budget
  • Prepare documentations for regional reviews and cost of advertising and promotional programs
  • Plan, coordinate and realize regional exhibitions & InnovationDays etc
  • Degree in business administration (incl. Marketing) or Engineering preferred
  • A proven experience of min. 5 years in B2B marketing and event management
  • Technical writing and PR experience
  • Ability to listen, challenge and communicate
  • Understanding of global automotive and industrial markets, technologies and products
  • Basic understanding of accounting
  • High motivation and initiative to get problems addressed and solved
  • Builds teams and interacts effectively in at all levels of the organization
  • Readiness to travel up to 25%
  • Written & oral English language skills (mother tongue or very high proficiency level)
  • Second/ third foreign language skill is a plus (preferred Spanish & German)
72

Channel & Regional Marketing Manager Resume Examples & Samples

  • Deliver marketing programs to drive pipeline growth and customer loyalty for the Central Americas Sales Teams. These integrated marketing programs may include
  • Roadshows and seminars showcasing customer success and supporting cross-sell and upsell opportunities
  • C-level campaigns: Programs to create/accelerate opportunities and position Gemalto as a thought leader
  • Partner/ Alliances Marketing programs: build partner co-marketing programs into regional marketing plans
  • Greenfield programs: targeting new contact and account acquisition
  • Align with Sales VPs and Regional Directors to understand the market trends in the region and customize programs as needed
  • Communicate regional and vertical trends to HQ to modify overall strategy, messaging, content
  • Identify other programs or processes to enable customer success and support account expansion/ cross-sell/ upsell
  • Track program results, measuring program success, and reporting metrics via SFDC and present to regional sales and marketing team
73

Regional Marketing Manager Resume Examples & Samples

  • Regional marketing role which is responsible for embedded security of IoT (Internet of Things)
  • Responsible for achieving business line revenue and design-win targets
  • Develop and implement product strategy and Go-to-Market strategy for China mainland, Hongkong & Taiwan
  • Communication and promote Infineon products
  • Regional planning and operational tasks, e.g. RFQ, sample approval and etc
74

Regional Marketing Manager Resume Examples & Samples

  • Regional Marketing for Business line Smart Card System. Focusing on payment (PL80) and Transport &Ticketing (PL84)
  • Develop and implement product strategy and Go-to-Market strategy for CMHT
  • Regional planning and operational tasks. e.g. RFQ, Sample approval
75

Regional Marketing Manager Global Device Partners Resume Examples & Samples

  • Represent Microsoft as the strategic marketing lead across all levels of our Partner organizations. Articulate and land Microsoft’s short and long term marketing strategies, approach, and programs; negotiating maximum value for Microsoft while striving for high Customer/Partner satisfaction all along the way
  • Orchestrate the EMEA regional implementation of the CDS Division’s marketing investment programs with our Partners. Deliver excellence in budget planning and management, owning the rhythm of business checkpoints both internally and externally to ensure shared metrics accountability and proactive course correction as needed. Oversee the design and implementation of our Partner marketing plans at the EMEA regional and subsidiary level to ensure business impact is maximized in a fully compliant manner
  • Help land and execute key experiential and transactional marketing campaigns with our Partners to drive sales across our product portfolio as well as enable and empower the field execution team with the right amount of strategic guidance and coaching
  • Identify trends in partner and competitor activity to anticipate long-term needs as well as potential risks in order to propose appropriate creative marketing solutions as needed. Tackle complex marketing challenges and problem solve using solid business rationale
  • Become the customer advocate for our Partners within the CDS division and the Windows Business Group, evangelizing their products, marketing plans, initiatives, and results to cross-organizational stakeholders, as appropriate
  • Candidates should possess senior marketing experience, have an outstanding track record of results, and can demonstrative critical thinking. MBA preferred
  • Experience in EMEA Markets
  • Strong leadership presence as well as presentation and public speaking experience is a must as well as experience and comfort in negotiations at the senior executive level
  • Strategically focused - anticipates and develops business opportunities and priorities for future action - while being able to focus on achieving concrete business results through marketing execution during the fiscal year
  • Customer focused, responsive, and action oriented to meet customer needs while maintaining a positive, professional image of Microsoft
76

Regional Marketing Manager Resume Examples & Samples

  • Doctorate degree and 2 years of marketing or sales experience
  • OR Master's degree and 4 years of marketing sales experience
  • OR Bachelor's Degree and 6 years of marketing or sales experience
  • OR Associate’s degree and 10 years marketing or sales experience
  • OR High school diploma / GED and 12 years marketing or sales experience
  • Previous or current marketing, sales training, or sales leadership experience Previous experience in the melanoma or colon cancer marketplaces Executive presence Cross functional strategic decision making and communication Ability to lead without authority Deep clinical acumen/passion for science Travel up to 50% of the time and may include weekends
77

Regional Marketing Manager Southern Africa Resume Examples & Samples

  • To manage, lead and develop the Communications Specialist and PRP manager
  • Manage the product portfolio and pricing
  • Identify local product demand and maintain product portfolio
  • Ensure relevant milestones of the IPI (Portfolio Launches) are implemented
  • Develop, implement and monitor the communications plan
  • Plan, develop and implement marketing activities
  • Develop a marketing plan in line with Business strategy
  • Monitor markets and update and implementation of strategic actions in accordance to the country SAL (strategic action list) accordingly
  • Cross-functional projects within the portfolio
  • Strong communication and networking to the European head office in Germany is essential
  • The ideal candidate will possess a tertiary qualification in Sales, Marketing or Business Management studies (e. g. BA, MBA etc.) or similar coupled with experience in a similar role in the automotive refinish paint industry
  • Experience of strategy (development and implementation) is of advantage
  • Ideally the candidate already has a network within the BASF Refinish Coatings community in Europe
  • Experience in a demanding environment is required
  • Excellent communication skills with the ability to communicate across all levels
  • Excellent computer literacy and presentation skills; knowledge of SAP and Ocean
  • German language skills are crucial, as is a valid Driver’s License (Code 08)
78

Regional Marketing Manager &I Resume Examples & Samples

  • Technical or engineering background (chemistry preferred), marketing education, MBA is a plus
  • Marketing experience in the Specialty Chemicals industry, experience with paints and coatings is a plus
  • Proven track record of strategy development, marketing, product development, communications and tradeshows
  • Program and project management skills
  • “Voice of the Customer” and “Value Selling” capabilities
  • Experience with technology development, IP management and product launches
  • Fluent in English, other language capabilities are a plus
79

Regional Marketing Manager Resume Examples & Samples

  • Responsible for implementing global marketing strategies, developing and executing EMEA strategic and tactical plan, assist in developing support and comparison tools needed to differentiate Pall LFB range of products within EMEA with the focus in the microbiological laboratory or food production environment
  • Align to Pall LFB Global Marketing and local country Sales Leaders. Manages all marketing activities for assigned tasks as defined above
  • Implement global marketing strategies in EMEA market to help generate leads through marketing programs, campaigns and promotions
  • Help create a stronger value proposition for the LFB products to ensure larger market share and GM
  • Support the organization and running of regional trade shows, conferences and user meetings. Recruit industrial and academic speakers and promote attendance by scientists in target markets
  • Support Global Marketing on the launch of new products and services to establish Pall as the market leader in the life sciences market
  • Liaise with global product managers to help EMEA team with necessary product information, tools, value propositions etc
  • Provide Feedback and Voice of Customer (VoC) to Global Marketing on New Product needs specific to the EMEA Market Needs
  • Review major Competition ongoing activities and map them with their strategies and market shares in EMEA
  • Provide business metrics via monthly tracking such as product sales, Mini Market Sales, customer to customer comparison, as well as update customer metrics such as consumable sales and application focus
  • Manage special projects and assignments as directed by the EMEA BU Leader, Regional Marketing for Pall
  • Ensure all internal and external marketing communications are coordinated with global Marketing and support LFB strategic plan
  • Assist in development of yearly Strategic Global Plan as needed
  • Participate in professional societies and industry groups – attends technical and market conferences
  • Performs other safe, legal, ethical duties essential to achieving the business or operational goals
  • Comply with all company policies and procedures
80

Regional Marketing Manager Resume Examples & Samples

  • Lead the Mechanical platform in Asia Pacific while working very closely with the Global Marketing and country Marketing ensuring cohesive implementation of needs of both stakeholders
  • Develop & implement regional strategy to meet & exceed revenue + GP goals
  • Assist each country to develop and implement a plan aligned to regional strategy and meeting local market dynamics
  • Support field sales organization on technical product inquiries; providing appropriate product information, including technical data & clinical inputs
  • Collaborate with US / EMEA to drive global best practices within Asia Pacific
  • Work closely with global on NPD projects to drive AP feedback into development process
  • Lead regional, followed by cluster level LEx for NPI
  • Develop & implement a Product + Procedure marketing strategy in line with
  • Provide ongoing product and marketing support to countries having
  • Develop strategic plans for Asia Pac plan
  • MBA preferred or with additional post graduate degree
  • Organizational
  • Able to drive business results without direct line management responsibility
  • Keep overview of market dynamics in the region
  • Strategic & tactical thinking to develop country markets and early adopters
  • Soft factors
  • Open minded personality able to motivate team for new tasks
  • Adapting to cultural differences in Asia with sensitivity and appreciation
  • Ability to frame the opportunity and develop business plan for investment
  • Ability to prioritize opportunities & assist countries in building launch plans
  • Strategic thinking and tactical execution ability
  • Persuasive communication...through sound technical knowledge (must demonstrated the ability to become a Subject Matter Expert )
  • Interdependent Partnering & Influence Management
  • Partner with Ethicon Marketers to identify and address the right audience
  • Ability to manage complexity – requirements of the organization along with external customers and society related matters
  • Prior sales experience with ~ 2 years Marketing experience. Preferably in Mech & Open procedure development and with ability to build strategies to drive specialty plans
  • Ability to leverage existing surgeons network is desirable
  • Market Development Experience
  • The platform has ongoing product launches in line with pipeline and country regulatory approvals. The individual must possess related experience to manage the complexities of launch as well as phase in and phase out of older products, including related HCC & Legal aspects
  • Ability to lead procedure development efforts is the key requirement to ensure the long term success and sustainable adoption growth.Product Management
81

Regional Marketing Manager Resume Examples & Samples

  • Strong knowledge of Truck/Transportation Industry
  • Product knowledge or aptitude to quickly learn vehicle product attributes
  • Effective oral and written communication skills
  • Proficient with Microsoft Office products
  • Successful achievement of business and development goals while demonstrating Navistar values
  • Knowledge of market segmentation techniques, market analysis, and marketing strategy development
  • Ability to thrive in an entrepreneurial environment
82

Regional Marketing Manager Resume Examples & Samples

  • Leads a team that includes marketing events and a campaign and program manager in the development, execution, and measurement of demand generation, lead acquisition, lead nurturing, and customer relationship management marketing programs and events to drive interest in ProQuest solutions and advance prospects and customers through the sales funnel
  • Implements and manages effective processes to support the marketing campaign and lead lifecycle; including campaign set up, lead capture, scoring, nurture, sales routing and assignment, and reporting
  • Determines and shares best practices for improvement and optimization
  • Collaborates with sales leadership in North America
  • Provides reporting and actively monitors and analyzes the contribution of marketing initiatives to the sales pipeline, program and event effectiveness, lead acquisition, email performance, as well as website, social media metrics, and other KPIs
  • Provides senior management and key stakeholders in marketing with analysis for purposes of budget planning, pipeline impact, and goal setting
  • Designs, implements, and nurtures segment/product campaigns in coordination with segment planning and product marketing managers
  • Project manages the execution of campaigns
  • Provides preview and strategy of major events to senior leadership on a rolling three month basis
  • Reports on expense, lead generation, opportunity development, and contribution toward revenue
  • Collaborates with Sales leadership to achieve appropriate lead attribution
  • Attends selected events and conferences evaluating presence and execution to determine ROI while monitoring competitor activity and performance
  • Develops and maintains a work plan and calendar of requirements, deliverables, and activities
  • Coordinates enterprise resources for production and execution including creative, writing, operations, and communications
  • Provides monthly dashboard metrics and reports of activities and results for ROI analysis by channel, by campaign, by region, and by product; includes rollup of regional results
  • Provides management, coaching, guidance, and mentorship to direct reports through regular 1:1s, informal performance feedback events, and ProQuest’s formal evaluation phases
  • Achieves results both through personal efforts and through managing others
  • Bachelor’s degree plus a minimum of 10 years of related experience, or equivalent combination of education and experience
  • Proven track record for conceptualizing, creating, and managing high-impact B2B marketing programs and campaigns for a technology company
  • Strategic, creative, collaborative and able to clearly communicate how plans will deliver on company strategic marketing goals
  • Successful track record of creating and implementing marketing campaigns that deliver measurable results
  • Demonstrated excellence in measuring, monitoring, and reporting marketing performance metrics
  • Experience driving projects and programs across cross-functional teams within a matrixed organization
  • Strong creative and analytical skills with the ability to disaggregate issues and apply critical thinking to inform recommendations and decision-making
  • Strong project and people management skills
  • Ability to simultaneously manage multiple projects and self-prioritize workload
  • Proven ability to professionally interact with and influence diverse groups within marketing, including cross-functional peers to executive management
  • Master’s degree in related field
83

Associate Regional Marketing Manager Resume Examples & Samples

  • 15%
  • 3 years
  • 2-3 years
84

Regional Marketing Manager Resume Examples & Samples

  • Creating marketing promotion collateral and Identifying/securing design opportunities
  • Developing and implementing marketing launch plans that drive design wins and revenue growth
  • Developing the pricing strategies to capturing design wins while keeping highest gross margin possible
  • Providing direction and making a product business case to internal team based on customer specific product requirements, new product development
  • Leading technical team (designers and apps engineers) to address customers design issues
  • Interfacing with the supply chain group and program management team in securing customers’ demands
  • Providing accurate forecasts per product lines
85

Regional Marketing Manager Resume Examples & Samples

  • Developes Marketing plan for Brand
  • Works with RD and ASMs to develop marketing objectives, plans and budgets
  • Considers global Brand objectives and offerings, marketing guidelines, cost of goods/pricing objectives, manufacturing feasibility, distribution specificities, and regional/competitive trends to
  • Initlative
86

Regional Marketing Manager Resume Examples & Samples

  • Comprehensive technical knowledge of product/customer base/segment and the ability to evaluate issues and define solutions
  • The ability to independently determine best methods for achieving objectives
  • The ability to solve moderately complex problems and seek guidance for complex problems
  • The ability to broaden cross-disciplinary knowledge through new assignments and advance their knowledge within their own specialty
  • Demonstrated ability to use negotiation and persuasion skills to direct decisions of peers and upper management in relation to the defined strategy and tactical plans
87

Regional Marketing Manager Resume Examples & Samples

  • Understand overall Veeam corporate initiatives, channel sales strategy and corporate reseller requirements, and align marketing plan to same
  • Work collaboratively with Corporate Reseller National Account Managers to ensure integration & selection of key partnerships, sales focus and go-to status
  • Assist defined corporate resellers in developing a joint marketing business plan
  • Assist corporate resellers deploying co-op in support of marketing business plan
  • Monitor and track all marketing activities to enforce accountability and responsiveness, maximizing ROI of marketing spend
  • Drive adoption and utilization of ProPartner Program tools, incentives and programs
  • Leverage Veeam’s Strategic Alliance partnerships to ensure integrated marketing programs and activities
  • This is a field position, and as such, requires direct contact with sales, partners and customers as well as third-party vendors
  • In cooperation with channel managers, regularly meet with distributors and distribution partners to understand impact on current business and market trends and to ensure that programs meet their needs
  • Bachelor’s Degree required (a combination of education and experience will be considered)
  • Five to ten (5-10) years of marketing experience with at least five (5) years of experience with partner, distribution or channel marketing programs preferably with corporate reseller programs
  • Strong distributor/customer/partner relationship skills
  • Strong budget management and reporting skills
  • Ability to collaborate, manage, leverage and thrive in a fast-paced, dynamic marketing team
  • Demonstrated ability to drive and execute successful marketing programs and analyze results for continuous improvement
  • Must be familiar with the IT Market, Products, Software and Services
  • Has (or develops) understanding of Veeam market positioning, strategy and product lines
  • Proven reputation for establishing unified vision and collaborative work environment among diverse groups
  • Strong initiative, ability to identify opportunities and independently pursue
  • Superior oral and written communications skills
  • Willing to travel as required, up to 50% within the Americas
  • cb
88

Regional Marketing Manager Resume Examples & Samples

  • Understand complex buying/selling processes involving multiple decision-makers for software purchases
  • Work closely with peers and key account leads, deliver a set of ABM (account-based marketing) initiatives to targeted industries and segments
  • Build and maintain on-going communications with the regional sales VP’s and directors, marketing peers and account executives
  • Directly engage with regional and global marketing teams (Product/Demand Gen/PR/Event/Digital/Content/Customer) to help drive demand creation, build pipeline, support new customer acquisition and retain existing customers
  • Effectively present Marketo directly to potential customers and at industry events
  • Forecast, measure and analyze impact of programs on sales cycles; produce weekly reports and monthly dashboards to demonstrate campaign progress and region success
  • Participate in territory reviews focused on pipeline, opportunity movement, closed business, ROI and forecasts
  • Assist event and marketing program managers in developing regionally target campaigns and programs
  • Work with Sales in order to develop understanding and gain their participation in marketing programs, where appropriate
  • Identify sales training needs and collaboratively with product marketing and sales enablement develop programs to provide regional support through sales tools, training and market expertise to the sales force to ensure their ability to consultatively sell solutions
  • 8+ years of marketing experience with demonstrated success in Saas or software environment
  • Marketing or business graduate with strong experience working in B2B or technology
  • Previous experience developing, executing and managing webinars, partner marketing initiatives, customer engagement programs, online advertising, sponsorships, target account marketing, hospitality and direct marketing campaigns
  • Strong project management skills and experience, including managing external agencies
  • Candidates should be proficient in MS office applications and experience with CRM and marketing automation systems will be advantageous
  • Analytical and results orientated individual in tune with revenue marketing principles
  • Strong communication and interpersonal skills, including excellent writing skills
  • Must possess a passion for learning industry-leading marketing tactics and best practices
89

Qr-regional Marketing Manager Resume Examples & Samples

  • Developing, implementing and controlling integral marketing plans contributing to the commercial results of the region
  • Evaluating all potential market opportunities and threats and providing recommendations
  • Working with all stations in the region to help build the QR brand and maintain brand consistency, on all communications
  • Ensuring loyalty program and ecommerce strategies are deployed according to agreed and orchestrated marketing strategies
  • Coordinating annual marketing plan and budget in relationship with central marketing and the local station
90

Regional Marketing Manager Resume Examples & Samples

  • Developing and managing demand generation and awareness campaigns including product messaging, field marketing events, advertising campaigns, webinars, email marketing, landing page set-up
  • Assessing the effectiveness of marketing activities and campaign results
  • Supporting translation and localisation of website, marketing collateral, etc
  • Working closely with the global marketing team and other key stakeholders in and outside of the organisation
  • Ideal candidates hold a bachelor's degree in business studies or related field of study
  • Minimum of 7 years' experience across field marketing, campaign management and marketing measurement and reporting ideally in the technology sector
  • Ability to work independently but also team with key stake holders within the global marketing team and sales team
  • Ability to interface with customers within region
  • Strong experience using CRM and marketing automation tools such as salesforce , ELOQUA, Salesforce Marketing Cloud (Exact Target)
  • Fluency in French and Spanish is a plus
91

Regional Marketing Manager Resume Examples & Samples

  • Align and develop go to market plans and positioning for the Mobile eco system
  • Alignment with Sales, BU Operations and Finance to ensure achievement of revenue and margin objectives
  • Own customer Design Win process
  • Own strategic selling plans
  • Collect Customer Requirements
  • Product evangelism both externally and internally, including developing of Marketing Collateral
  • Thrives in a customer focuses role and environment, operates with “customer is king” mentality
  • Able to solve tough and complex problems in a heavy matrix environment where support comes from nearly every functional department
  • Proven ability to thrive in cross-functional teams and influence the larger organization
  • Ability to separate the mission-critical from the nice-to-dos and high sense of urgency
  • Ability to collaborate, formulate plans, and make midcourse adjustments as the business dynamics dictate will be key factors to this individual's success
92

Regional Marketing Manager Resume Examples & Samples

  • Be responsible to grow the business in assigned territories on Low-Voltage, Medium-Voltage and High-Voltage MOSFETs, Driver ICs, analog and digital Controller ICs and System-in-Package products
  • Be responsible for selected market segments and touching a variety of applications such as SMPS, Solar, LV Drives, Automotive, Wireless Charging
  • Be responsible for capturing design-wins and growth market share / profitable revenue. This includes assessing the business cases on new opportunities
  • Be responsible for Regional Budget (3-years revenue plan) and Strategy Plan in the Americas, including Design-Wins and Revenue Forecast
  • Understand, define, and communicate the value proposition for relevant Infineon’s Products and System Solutions
  • Work with sales and PLs to help to define & implement strategies and tactics for penetration of customers
  • Be responsible for promotion, product positioning and pricing strategies
  • Preparation of price quotations & RFQ /VPA responses
  • Provide technical training to FAEs, sales, and customers as well as promotional material for Distribution and mass market
  • Support trade events on Infineon power solutions consistently with the strategy
93

Regional Marketing Manager Resume Examples & Samples

  • Languages: English + Hindi
  • Education: MBA (+ marketing qualification)
  • Charismatic public speaker
  • Excellent PowerPoint and excel skills (including pivot tables)
  • Very organized: work, diary and travel management
94

Regional Marketing Manager Resume Examples & Samples

  • Enable the success of Northern European sales team through events, campaigns and other tools
  • Create and execute multi-touch to-and thru-partner marketing campaigns, events and related activities with key partners in the region
  • Enable the Cloudera NEU sales team to work collaboratively with their partner equivalents through content, tools and training
  • Ensure the success of Cloudera events in the region
  • Work with Cloudera marketing team, including marketing operations, events, partner marketing, creative and web teams, to maximise value from all activities
  • Lead management in NEU region
  • Represent Cloudera by attending and presenting at external events as necessary
  • Highly motivated and experienced marketer with a passion for field and partner-enablement, brand-building, partner strategies, event planning, and demonstrated ability to plan and execute marketing campaigns and/or partner marketing programmes
  • 5+ years experience in technology marketing with a history of high impact work in Channel Marketing, Field Marketing and/or Demand Generation
  • Experience working with small-mid size fast growing technology/ software companies in Northern Europe
  • Knowledge of Northern European markets
  • Ability to manage multiple activities in a fast paced and dynamic working environment
  • Excellent planning, organisation and reporting skills; must be a team player
  • Familiarity with marketing automation and CRM tools such as Eloqua and Salesforce.com
  • Marketing degree is desirable
  • Communication skills - must have excellent writing and speaking skills and be able to communicate in a professional manner with colleagues, industry peers, partners and prospects/customers; be fluent not only in native language, but also in English as a second language
95

Regional Marketing Manager, St Germain Resume Examples & Samples

  • Supports development of their team of brand ambassadors where relevant
  • 5-7+ years of marketing and/or commercial experience
  • Experience multiple specialty areas: digital, promotions, events, commercial
  • Verbal/written skills at all levels in an organization; ability to generate meaningful presentations
  • Bachelor’s Degree in Business, Marketing, or related field is required; Masters preferred
  • Industry experience is an advantage
  • Comprehension of competitive market for brand
96

Qr-regional Marketing Manager Resume Examples & Samples

  • Responsible for defining and executing a multi-channel marketing strategy to deliver growth by identifying and targeting new customers and maximizing existing customer relationships
  • Define and implement a cohesive brand strategy across the entirety of the region; assuming the role of brand guardian and driving appropriate engagement with the customer in all forms of communication
  • Delivery of a marketing approach which is driven by data, insight and a clear understanding of attribution in relation to return on investment
  • Clear appreciation of the commercial environment and an ability to create timely and effective tactical campaigns
  • Build strong relationships with commercial marketing partners and deliver effective mutually beneficial joint marketing vehicles
  • Significant contributor to the overall business strategy
  • The full management and effective control of the marketing and communications budget
  • Ensure all outsourced agency contracts are managed and deliver against all set requirements
  • Full PR and communications management including social media for respective region
  • Any other tasks that may be assigned from time to time
97

Regional Marketing Manager Resume Examples & Samples

  • Assist in facilitating regular business development meetings with Partners and professionals to monitor growth plan progress
  • Prepare professionals for prospect meetings, including key messaging points, collateral/presentation materials and background research on prospects
  • Manage proposal development process, including interaction with business pursuit team to ensure final response conveys a unique proposition to the prospective client; effectively conveys the most important points from the decision makers’ perspective; and includes our best references and most relevant experience
  • Work with Partners and Firm Marketing to plan, execute and support marketing initiatives and lead generation efforts to drive new business opportunities
  • Facilitate and encourage active participation of the professional staff with local business organizations and industry trade groups to build Firm awareness
  • Coordinate and manage contact data, targeting and opportunities for new work using CRM database
  • Manage and track local marketing campaign activities for department, service and industry leaders
  • Plan and coordinate the development and production of all seminars/events/mixers held by the local practice, to include list development; oversight/approval of materials; CPE credit coordination; event registration; on-site event coordination/execution; and post-event follow-up
  • Facilitate public relations efforts in the Central Virginia region
  • Oversee the regional marketing budget and maintain marketing collaterals in offices
98

Regional Marketing Manager Resume Examples & Samples

  • Monitor industry statistics, gather and provide analysis to internal decision making
  • Conduct industry analysis (technological, social, political, economical), understand market drivers, and anticipate trends through both primary and secondary researches
  • Partner with Regional Sales Leader, BUs and other key stakeholders on the development of regional industry plan
  • Lead monthly industry meetings to drive the execution of industry plan
  • Continuously work to identify opportunities to accelerate growth and measure performance and revenue pipeline for the responsible industries
  • Monitor competitor market activity and support product launch cycle in collaboration with Strategic Marketing and Product Management
  • Initiate industry ads, handouts, sales material, promotions and campaigns through collaboration with Marketing Communications
  • Provide regional market intelligence and consumer insight to customers & industry team(s) through collaboration with Global Marketing Consumer Insight team
  • Work with customers in completing concept testing
  • Knowledgeable about the Food & Beverage Industry dynamics, trends, drivers and unmet needs
  • Strong analytical skills & ability to translate findings to business relevance
  • Able to work in cross-functional team environment
  • Degree in Marketing or Business Management. MBA is a plus
  • A degree in Food Science with Business Management or Marketing Specialization is acceptable
  • At least 8 years of professional experience in a Marketing or Business role
  • Previous experience of strategy management consulting is preferred
  • Previous experience of working in a global organization is preferred
99

Regional Marketing Manager Resume Examples & Samples

  • Develop and build world-class marketing programs to inspire and educate large advertisers across APAC on the value Facebook and Instagram delivers for their business
  • Lead the execution of multi-channel campaigns coordinating with cross-functional teams including Sales, Events, Comms, Product Marketing, Measurement, Creative, and Insights
  • Collaborate with Country Marketing teams to understand local nuances and market challenges to ensure scalability of core messaging and creative
  • Drive best-in-class creative, execution and measurement across all campaign touch points
  • Be a leader among the immediate and wider team, driving the Facebook culture and influencing a positive and productive work environment
  • 10+ years professional experience in business and/or consumer marketing, or, 10+ years of professional experience working for an advertising or media agency
  • Experience in translating business objectives to marketing objectives, and developing core messages based on insights
  • Solid understanding of how to build integrated campaigns, and execute across multiple channels
  • Strong project management skills to ensure programs are delivered to brief and against deadlines
  • Creative thinking and thought leadership in necessary
  • Excellent communication skills (proven written communication skills)
  • Ability to influence and collaborate across the organisation is key
100

Regional Marketing Manager Resume Examples & Samples

  • Conduct business with safety and integrity
  • Collaborate with customers, ABB front-end sales, and back office stakeholders, offering the highest value and quality. Build and sustain long-term mutually beneficial relationships
  • Contribute to HV Service US Order Intake of $78 MUS (vs. $59 MUS in 2016)
  • Develop and execute regional and key account growth strategies aligned with HV Service US financial objectives
  • Utilize company systems for customer visit planning, task management, internal and external collaboration, opportunity and pipeline management
  • Attend and pursue training to continuously improve sales, commercial, and technical competencies
  • Actively contribute to improving team productivity
  • Initiate actions to resolve complex problems. Foster and implement measures to achieve cost savings and ensure customer satisfaction
  • Overnight travel up to 50%, as required, to achieve business development KPIs
  • 4 year accredited degree
  • 8 overall years of experience in sales/marketing/engineering related roles with 5 years specifically with Utility/ Power/ Industrial related products
  • BS Engineering - Electrical or Mechanical preferred
  • 5 years in a customer-facing business development role. Experience in Electric Power transmission/distribution, Electric Power generation, or Downstream petrochemical industries
  • Proven track record of growing sales with key customers through new product and service offerings and/or channel mix, growing region sales by targeting new customers, collaborating with and leading internal and external stakeholders on complex systems and solutions
  • Candidates with work authorization that would permit them to work for ABB in the US
  • Ability to travel 50% or more as required
101

Regional Marketing Manager Resume Examples & Samples

  • Assist with check-in procedures of new boats delivered to the dealership
  • Maintain an organized and professional showroom and yard
  • Operate a hydraulic jack or hoist as needed
  • Perform general maintenance at facility, including small repairs, lawn maintenance and dock maintenance
  • Safe operation of company vehicles, forklifts and equipment, including trailer handling
  • Provide vehicle and equipment maintenance
  • Assist in the delivery of product to customer whenever needed, including but not limited to delivering trailer boats, cleaning boats with appropriate products
  • Assit forklift and detail teams when needed
  • Assist with set up of boat shows and other on/off-site promotional events
102

Regional Marketing Manager Resume Examples & Samples

  • Develop and implement a regional marketing plan for assigned markets that are an extension of and supports national initiatives
  • Execute on local and national events, activations, collaborations and promotions
  • Maintain a regional calendar including and not limited to: events, activations, collaborations and promotions
  • Measure, evaluate and provide reporting on regional and national marketing initiatives
  • Manage regional marketing budgets
  • Work closely with assigned General Managers and Area Directors on a day-to-day basis to educate team on regional and national marketing initiatives
  • Oversee Shake Shack’s brand entry into new and existing markets during pre-launch, openings and beyond
  • Develop and share best practices and turnkey programming for other markets
  • Work with the national marketing team to support and execute on: press releases, PR placements, media requests, blog posts, social media content, website content and PR agency management as needed
  • Manage cause marketing, community and charity giving relationships in local markets
  • Support in-store merchandising
  • Work closely with operations, supply, development and finance
  • Report to Director of Brand Marketing
  • Position is based in NYC Shake Shack home office
  • 3-5 years of marketing, PR or event management experience in food, hospitality or lifestyle brand
  • Bachelor’s degree in marketing, communications or related field
  • Passion for the brand
  • Detail oriented with an eye for the big picture
  • Thorough understanding of branding principles and tactics to develop local marketing strategy
  • Ability to handle multiple projects at once
  • Comfortable managing priorities during demanding situations
  • Superb verbal and written communication skills
  • Flexibility and ability to think outside the box when problem solving or approaching new ideas
  • Strong understanding of PR and social media is a plus
  • Photography of food and events is a plus
  • Proficient in WordPress is a plus
  • Excellent computer skills including MS Office suite and Adobe
103

Regional Marketing Manager Resume Examples & Samples

  • Serves as the regional marketing manager for up to 10 stores (worth approximately $1B in business) delivering short and long term business goals
  • Drives development of marketing plans and activities that strengthen the IKEA brand's position in the regional and local markets
  • Oversees the development of local marketing executions with Marketing Generalists and agency partners, including briefing, creative development, media/distribution and follow-up
  • Supports stores in gaining a deeper understanding of the local market, their customer base, and the IKEA brand's performance via market research
  • Leads and manages the development of local market analyses in partnership with Research & Analytics team
  • Coaches stores in the business planning process
  • Provides direction, feedback and clarification of national strategies for store management teams, including all aspects of the marketing plan and marketing mix (communications, media, public relations, CRM, direct marketing, loyalty marketing, and market research)
  • Works with VAPS (franchise locations) store managers on marketing plans and execution, ensuring learnings are fed back into organization
  • Leads and manages marketing generalists and co-ops/interns
  • Demonstrated experience with brand management
  • Experience or understanding of managing a P&L
  • Knowledge and experience with multichannel communications and media planning
  • Experience in all marketing disciplines including but not limited to market research, planning,
104

Regional Marketing Manager, Disney English Resume Examples & Samples

  • Develop the regional lead generation plan monthly
  • Managing offline marketing and promoter team to generate qualified offline leads
  • Work closely with existing vendors to keep improving the leads quality
  • Evaluate and optimize the lead generation channels and improve ROI
  • Working with Center to monitor and manage the leads convert rate
  • Budget planning and controlling
  • Minimum 5 years marketing experience with at least 1 year on performance marketing management
  • Experience in Education/Training industry
  • Familiar with leads generation and a result driven person
105

Regional Marketing Manager Beverages & Nutritional Bars Resume Examples & Samples

  • Lead the EMEA Beverages & Nutritional Bars industry team in the development of a 3-year industry plan. Build on industry insights, strategies of N&H business units and N&H overall capabilities to define key initiatives, tactics and resources required to defend and grow N&H business in Beverages & Nutritional Bars
  • Drive the roll-out of the Industry plan by facilitating execution workshops with sub-regional sales teams in EMEA
  • Execute personally some of the initiatives included in the industry plan, in particular marketing tactics. Collaborate with key stakeholders to develop Marketing campaigns and present these campaigns to key accounts and during customer seminars
  • Plan and manage the market/consumer research needed to develop the industry plan and the marketing campaigns
  • Monitor and report on the execution of the Industry plan to the Europe and TMEAP (Turkey, Middle-East, Africa, Pakistan) leadership teams on a quarterly basis. Track progress against industry financials targets, opportunity pipeline targets and milestones for key initiatives. Highlight corrective actions required and decisions to be made
  • Support the key account managers in the development of roadmaps to grow N&H business at Beverages & Nutritional Bars regional key accounts. Execute marketing tactics at these regional key accounts and develop relationships with their marketing departments
  • Leverage interaction with external and internal stakeholders to collect industry insights, derive implications for N&H and recommend actions to support N&H growth ambitions in the Beverages & Nutritional Bars Industries
  • Minimum 7 years of commercial experience (marketing, sales, business development)
  • Strong communication skills. Proven ability to develop and deliver impactful marketing campaigns to customers
  • Excellent listening, analytical and influencing skills. Demonstrated ability to collect insights (qualitative/quantitative), generate conclusions and drive discussions with key stakeholders to develop and implement appropriate solutions
  • Engagement, leadership and high-level of energy
  • Proven ability to work effectively in a matrix organization and drive cross-functional project teams
  • Strong interpersonal skills to connect people from different part of the organization, foster collaboration and manage potential conflicts to move things forward and drive execution
  • Highly developed written and verbal communication in English
  • High proficiency with PowerPoint and Excel
  • Master’s degree in marketing or business-related field
  • Strong knowledge of strategic and operational marketing fundamentals
  • Experience in building and executing marketing plans
  • Bachelor/Master’s degree in food science and/or work experience in the food ingredients industry
  • Other language skills relevant to the EMEA region
106

Senior Regional Marketing Manager Resume Examples & Samples

  • Regional marketing Plan, manage, and execute high-impact go-to-market campaigns to include a mix of demand generation elements such as seminars, direct mail, e-marketing, Webinars, trade shows, and sales incentives, programs, etc
  • Develop ongoing programs to identify and reach target audiences and generate demand for EFI’s solutions; outcome should be a continuous flow of opportunities into the sales pipeline coming from target accounts and target markets
  • Deep understanding of market segmentation for both specified product and industry type, familiar with database and able to specify appropriate audience and action for industry market and/or product target
  • Monitor and track results using your strong analytical and reporting expertise
107

Regional Marketing Manager Resume Examples & Samples

  • 10+ years’ experience developing and implementing successful integrated marketing programs
  • Telecom service provider B2B marketing experience desired
  • Proficiency mapping marketing activities and shaping messaging to the needs of CxO, technical and non-technical buyers.Experience with test and measurement, performance management and customer experience management is preferred
  • Ability to constructively communicate, lead, influence and persuade in an agile matrix organization with multiple internal stakeholders
  • Experience planning and implementing a wide range of marketing activities in collaboration with direct sales teams
  • Solid understanding of competitive marketing fundamentals and a proven ability to pragmatically apply that knowledge to generate business results
  • Ability to create 3- to 12-month marketing plans: manage expectations, budget, implementation, report results and capture insights for on-going improvement
  • Excellent written and oral communication skills; able to be understood and persuade face to face and virtually. Commanding presentation skills internally and with customers
  • Self-starter with abilities to work independently
  • Flexible and adaptable—able to evolve personal style, techniques and solutions as needed in a fast-paced, dynamic environment; role will require frequent re-prioritization, quick thinking and agility
108

Regional Marketing Manager Resume Examples & Samples

  • Be a key business partner to the North American Sales Team, understanding their business objectives, local market drivers, customers and needs
  • Build solid relationships with sales managers & agencies to become the ‘go to’ marketing resource
  • Maintain in-depth knowledge for the region
  • Collaborate with global marketing team to communicate needs and requirements in order to fulfill regional plan within established budget
  • Create and drive multiple regionally focused campaigns
  • Contribute to a master calendar for all regional marketing campaigns
  • Determine ROI for each campaign; track, measure and report internally on effectiveness
  • Determine best practices in your region
109

Regional Marketing Manager Resume Examples & Samples

  • Develop and execute a regional Opinion Leader engagement plan
  • Develop strong relationships with national, regional, and community level opinion leader influencers within your region
  • Collaborate with the marketing brand teams to create and execute national, regional, and community level commercial initiatives
  • Attendance and insight collection from pertinent national, regional, and local level conferences and symposium
  • Create a “best in class” promotional speaker bureau by developing new promotional bureau content, identifying/recruiting/training/coaching new speakers, and performing analysis of key performance metrics to increase the effectiveness and compliance of promotional programming
  • Align with the brand to conduct national, regional, and community advisory boards to inform commercial strategy and tactics
  • Leverage internal and field resources to elevate marketing messages and selling skills
  • Responsible for communication on marketing and field needs related to brand strategy
  • Doctorate degree
  • OR Master's degree & 2 years of marketing sales experience
  • OR Bachelor's Degree & 4 years of marketing or sales experience
  • OR Associate’s degree & 10 years marketing or sales experience
  • OR High school diploma / GED & 12 years marketing or sales experience
  • 5+ years of experience in the bone health and/or cardiovascular market place
  • Experience in the management of key opinion leaders and/or marketing experience in the bone health or cardiovascular market places
  • Active bone health/cardiovascular key opinion leader relationships in current geography
  • Previous experience in launching new bone health and/or cardiovascular products or indications
  • Previous or current marketing, sales training, or sales leadership experience
  • Experience in highly collaborative role/function
  • Cross functional strategic decision making and communication
  • Leadership experience
  • High level clinical acumen and passion for science
  • Deep clinical acumen/passion for science Travel up to 50% of the time and may include weekends
110

Regional Marketing Manager Resume Examples & Samples

  • Consumer (Member) insights
  • Measures of success
  • Trip economics
  • Operational capabilities
  • Trip satisfaction survey
  • Define the DreamTrips regional product mix based on
  • Regional product marketing plan development and communication
  • Own key marketing messages
  • Support new market expansion and membership campaigns (e.g. trip inventory and pricing for market entry, promo, etc.)
  • Regional competitive and landscape analysis
  • Develop the trip story, but also need to ensure the story sells the “wow” of the trip and is communicated effectively to our members
  • Own top market needs: product, DT website and DT app
  • In addition to preparing design specifications at the individual trip level, the Designers create and maintain a library of trip-type design specifications in our DreamTrips Design Library. These specifications and trip templates define the must-have identifiable qualities that define DreamTrips
  • A passion for travel that is reflected by a strong travel history
  • 5+ years of travel industry experience and preferably direct experience with trip curation
  • Able to travel as required (currently less than 10%)
  • Understands cultural differences, travel patterns and traveler desires specific to the assigned market or program focus
  • Strong interpersonal communication skills that shows an ability to build relationships and partner across teams
  • Strong organizational, leadership and project management skills
  • Ability to lead matrixed groups in the completion of project oriented work
  • Excellent group and one-on-one presentation skills
  • Excellent writing skills
  • Decision-making and problem-solving that shows an ability to think critically and creatively
  • Ability to develop compelling business cases and work with the analytics team
  • Proactively able to prioritize business needs to meet deadlines
  • Able to act on instructions with minimal guidance
  • Ability to consider rep needs as it relates to the product plan in their region
  • A customer-centric thought process
  • Experience as a brand ambassador and travel trade show experience is a plus
  • Proficient in Adobe Creative Suite or similar suite a plus
  • Video editing experience a plus
  • Proficient in English; additional language skills are a plus and required for some markets
  • Preferred: Bachelor’s Degree with Marketing Concentration; Certifications in Hospitality Management, Travel & Tourism are a plus
111

Regional Marketing Manager Resume Examples & Samples

  • Be creative, innovative modern thinker with positive digital approach and a passion for media
  • Self-starter with drive and determination to deliver objectives
  • Excellent planning/organisational skill, proven time management skills
  • Excellent PR and communication skills – written and aural to deliver complex ideas and concepts in a clear understandable format at all levels
  • Strong organisational skills with an aptitude for detail
  • Proven track record of building positive relationships at all levels within a complex organisation and to external businesses for the benefit of both parties
  • Passionate user of new digital media and technology for example apps, devices, blogs, social platforms
  • Commercial aptitude is required
112

Regional Marketing Manager Resume Examples & Samples

  • Identifies and develops marketing plans for various target audiences across multiple tactics including: television, print advertising, direct mail, email, out of home advertising, events etc
  • Ensures the proper execution of all aspects of the media plan, specific to the assigned campuses he/she manages. This position is the main point of contact between the campuses, the marketing department, and outside media placement agencies
  • This position is responsible for managing media placement and budgets of approximately $10M, as outlined within the marketing media plans, in coordination with other campus regional marketing managers and the VP of Advertising and Demand Generation
  • Prepares a weekly review of media performance to share with campus leadership teams
  • Participates in weekly admission meetings to provide marketing insight, and to review lead generation performance and media outcomes
  • Oversees the weekly lead reporting process for assigned campuses and ensure lead distribution is aligned with goals
  • Continually reviews KPIs and results to optimize lead generation campaigns to drive the greatest ROI for the organization – including, but not limited to: creative rotation, messaging, segmentation and target identification, and conversion
  • Works with the VP, Advertising and Demand Generation to implement appropriate Cost Per Lead, Cost Per Enrollment and Cost Per art analysis across all media channels
  • Drives as much profitable inquiry volume as possible for their campus locations while identifying opportunities for further expansion and optimization while being cognizant of planning and budgets,; is performance driven, constantly seeks to improve upon results, and drives the return on media investment
  • Researches market segments and demographic trends, and becomes an expert in understanding their assigned campuses program offerings
  • Develops creative briefs to drive creative executions, working with internal teams to develop creative content that resonates with our target audience, and tests new ad formats/targeting strategies
  • Collaborates with various team members with the department on the development of new marketing plans for special programs and projects
  • Collaborates with the digital and social media teams for engagement for assigned campuses
  • Bachelor's Degree (preferably in Marketing or Journalism), or equivalent experience required
  • 5-7 years of experience in media placement or and the development of media plans in excess of $5M annually required
  • Experienced marketer with a proven track record in a lead generation/direct response environment, successfully executing those strategies at the company or business unit level
  • Experience with lead generation and marketing within the Education industry is a plus
  • Highly organized, able to multi-task successfully, detail oriented and ability to work under tight deadlines
  • Strong conceptual skills and the ability to support and communicate ideas
  • Ability to produce routine reports and correspondence. Ability to communicate effectively with employees and managers of the organization
  • Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form
  • Ability to deal with problems involving several concrete variables in standardized situations
  • Functional knowledge of Microsoft Office systems
  • Collaborative and team-oriented with exceptional organizational, written and oral communication skills
  • Able to work with variety of internal/external individuals and outside vendors
  • Must be able to lift, carry, push, or pull up to 5 pounds 5% or less of the workday
  • Must be able stoop, kneel, crouch, or crawl 5% or less of the workday
113

Regional Marketing Manager Resume Examples & Samples

  • Knowledge of market analysis and marketing strategy development techniques
  • Proficient with Microsoft Office products, specifically Excel and PowerPoint
  • Ability to thrive in an entrepreneurial environment with a self-starter mentality
  • Knowledge of Transportation Industry is a plus
114

Regional Marketing Manager, CCS Resume Examples & Samples

  • Collaborate and align with the Regional Sales Region, Consumables Business Unit (BU) and global marketing to develop annual marketing strategy and plans to achieve revenue and profitability targets
  • Perform detailed analysis and routine reporting to Global Marketing of Region Business performance (i.e. region revenue, unit/solution actual sales to forecast, campaign implementation status and results) so that appropriate actions can be planned. Recommend actions based on seasonality and competitive pressures, key partner performance and issues as appropriate
  • Provide quarterly market and competitive updates pertaining to technology trends, new products, compelling applications or adjacent market opportunities
  • Act as the point of contact for Commercial team on all issues which will drive orders and revenues
  • Significant knowledge and experience with Consumables or related analytical instrumentation
  • Demonstrated results (SRLs) driving targeted campaign initiatives utilizing web, search, social media, advertising and events channels
  • Capacity to develop a strategic understanding of the Thermo Scientific brand, the life sciences industry, analytical instrumentation, consumables and software
115

Regional Marketing Manager, Hplc Resume Examples & Samples

  • Collaborate and align with the Regional Sales Region, HPLC Business Unit (BU) and global marketing to develop annual marketing strategy and plans to achieve revenue and profitability targets
  • Implement digital-based nurturing programs and telemarketing campaigns targeted at Chromatography and Mass Spectrometry’s (CMD) install base as well as cold or unqualified leads to strengthen the pipeline
  • Conduct regional VOC directly or in collaboration with CMD’s Market Intelligence & Research team to assess the impact of product positioning, brand equity, customer satisfaction and marketing effectiveness
  • Coordinate Quick Market Intelligence (QMI) input for the Region
  • Share best practices, effective regional strategies and high ROI campaign approaches with the global and regional marketing teams around the world
  • 8-10 years marketing experience with solid scientific technology and market knowledge
  • Significant knowledge and experience with related analytical instrumentation
  • Ability to travel 30-40% (internationally at times)
  • Ability to improve marketing ROI and directly impact revenue
  • Excellent strategic thinker with solid written and verbal communication skills
116

Regional Marketing Manager, GC / Gcms Resume Examples & Samples

  • Collaborate and align with the Regional Sales Region, GC/GC-MS Business Unit (BU) and global marketing to develop annual marketing strategy and plans to achieve revenue and profitability targets
  • Deeply understand the market in each territory of competence and implement specific strategies for business growth in cooperation with internal stakeholders and Commercial Team
  • Execute regional marketing programs targeting segments that drive demand generation, pipeline health and new contacts in these segments. Responsible for adapting global campaigns and programs for execution as well as local communication deliverables, web content and translations to support campaigns
  • Work with Business Unit Product Marketing, the APAC Sales Region and the global teams on developing go-to-market strategy for new product launches (NPIs) to achieve revenue goals and market adoption
  • Develop regional relationships with key opinion leaders that can provide testimonials or endorsement for Thermo Scientific solutions to trade publication editors and journalists
  • Give sales presentations and applications, technical and commercial presentations in support of seminars, conferences and meetings
  • Proven experience and capabilities in regional strategy development and execution
  • Capacity to develop a strategic understanding of the Thermo Scientific brand, the life sciences industry, analytical instrumentation and software
  • Given the potential interaction across CMD, other Divisions and Corporate, this person will have a strong strategic business perspective, global outlook and excellent communication skills to establish credibility and influence
  • IND-APAC
117

Regional Marketing Manager Resume Examples & Samples

  • Successful candidates will possess a technical degree in Chemistry or Engineering. And MBA is preferable
  • 5 years of marketing experience in the tire, rubber or related transportation industry
  • 5 years marketing and/or commercial sales experience in the tire industry, with an understanding of the tire silanes market and competitive environment
118

Regional Marketing Manager Resume Examples & Samples

  • Annually conduct market research and analysis and distribute to senior management team for consideration during the annual Business Planning process. Prime areas of focus being macroeconomics, construction industry dynamics, Sector spend analysis, project analysis, contractor analysis, competitor intelligence
  • Develop, implement and communicate the Regional Marketing strategy/plan that provides initiatives aligned to the outcomes and strategic growth objectives of the current year’s business plan
  • Consider and develop broad line marketing strategy’s aligned to longer term changes in market requirements (e.g. sustainability, environment, legislative changes/trends)
  • Provide monthly management reports and statistical information to senior managers. Analyse and compare trends/progress to recommend improvements where possible to increase brand awareness in the Region
  • To develop and implement marketing related policies and procedures and/or process flow charts for implementation by Country managers/for inclusion in the Systems Manual
  • Appropriately position the company and its highest potential by promoting brand/product & services
  • Marketing Degree or Diploma
  • Relevant Industry experience
  • Knowledge of formwork and falsework systems
  • Leading a team
  • Strong drive and commitment to succeed
  • Well organised and ability to work to tight deadlines
  • Able to work within, manage and get best out of team of individuals
  • Strong understanding and respect for confidentiality
  • High sense of personal integrity
  • Proficient IT skills including MS Office
  • Influential and assertive, able to get views across with conviction and not give way to pressure from others
  • Enthusiastic and energetic, promoting a sense of direction and purpose for the team
  • Sensitive to the needs of individuals with an innate sense of fairness
119

Regional Marketing Manager Resume Examples & Samples

  • Enable the success of Nordics and Benelux sales team through events, field programmes, demand generation, campaigns and other tools
  • Enable the Cloudera Nordics and Benelux sales team to work collaboratively with their partner equivalents through content, tools and training
  • Work with Cloudera marketing team, including marketing operations, events,partner marketing, creative and web teams, to maximise value from all activities
  • Lead management and close collaboration with SDR team in Nordics and Benelux region
  • Experience working with small-mid size fast growing technology/ software companies in Nordics and Benelux
  • Knowledge of Nordics and Benelux markets
  • Excellent planning, organisation and communication skills; must be a team player
120

Rheumatology Regional Marketing Manager Resume Examples & Samples

  • Responsible for understanding a specific geographical area’s market drivers, competitive landscape, and provider dynamics
  • Provides input into marketing strategy, resource optimization, and tactic development
  • Ensures the highest level of satisfaction is maintained with the External Experts for which we engage
  • Identifies future External Experts in the Region and cultivates Marketing relationship
  • Marketing lead for key accounts and institutions in the Region
  • Marketing lead for field competitive intelligence for the assigned region
  • Lead externally facing activities with External Experts and Advocacy groups, including interactions at medical meetings and conferences
  • Tactical focus includes but is not limited to: development of emerging leaders in rheumatology, management of speaker bureau activities and development of innovative peer-to-peer programs
  • Works to develop customized regional marketing mix analysis to ensure optimized tactical execution throughout the year to drive key business initiatives as measured by key performance indicators
  • Partners with Regional Manager and Marketing Director to identify key Marketing opportunities/projects within the region
  • Coordinate the work of multiple external vendors and internal departments including Agency Partners, Marketing, Market Research, Legal, Regulatory, Medical Affairs, Corporate Compliance, Consumer Marketing and IT
  • Lead projects compliantly and effectively through the promotional review process to deliver high-quality work in a timely fashion (meets deadlines). Ensures that regulatory guidelines are followed
  • Effectively partner with the Regional Manager to manage Regional program budgets
  • 5+ years of sales, sales management, or marketing experience with at least 2 years within Immunology
  • Willingness and ability to move to Abbvie HQ for development opportunities within 2 years (not required, but preferred)
  • Experience with HCP related activities required. Knowledge of marketing concepts within strategic planning process preferred
  • Efficient project management and communication capabilities along with strong analytical and strategic thinking skills
  • Strong collaboration and team orientation, with experience accomplishing results through others and influencing others
  • Reporting to the HCP Marketing Director
  • Execution of Goal Plan, AbbVie Ways of Working with associated Leadership Attributes
  • Travel up to 60% of the time. Position can be regionally based, but requires ~1 week/quarter at Abbvie HQ/Chicago
121

Regional Marketing Manager Resume Examples & Samples

  • Design, develop, and manage multiple campaigns simultaneously
  • Collaborate with cross functional teams to ensure successful execution
  • Monitor and measure programs based on pre-determined KPI's to ensure success
  • Manage channel partner relationships
  • Understanding of and experience in developing and executing programs to a market/channel segment
  • Leadership skills, inspirational
  • Works independently and leads teams to complete projects and major initiatives using judgment and experience
  • Strong communication, written, oral and interpersonal skills
  • Influences, coordinates and negotiates within cross-functional teams and across the organization
  • Strategic, creative thinker who is a self-starter that can take responsibility for driving marketing plans and results
  • Pro-active, detail-oriented, with the ability to project and process manage as well as managing priorities and time to meet metrics and deadlines
  • Active contributor in virtual teams
  • Must have the desire and passion to be part of a winning team in an exciting and growing area of PTC’s business
  • Collaborator, influencer, change agent with an upbeat work ethic where you can take ownership and have fun
122

Regional Marketing Manager Latam Resume Examples & Samples

  • Fluent in Portuguese
  • Strong proficiency in English; additional strong proficiency in Spanish preferred
  • A Bachelor's degree (or in-region equivalent) in marketing, communications or related field
  • 5+ years of experience working in marketing, with IoT, enterprise software, information technology, or other high technology company experience preferred
  • Adept at navigating and managing varying country customs, requirements and challenges; previous pan-regional experience strongly preferred
  • Experience with CRM and marketing automation systems, Salesforce.com and HubSpot a plus
  • Proven success (revenue generation) of multi-channel demand generation campaigns via inbound and outbound channels
  • Excellent grasp of budget management and corporate revenue concepts
  • Ability to synthesize information, motivate others, and clearly set goals and strategies while driving results with a strong sense of urgency and ownership
  • Excellent relationship management skills with ability to build rapport, influence and deepen relationships with stakeholders, especially with sales
  • Visibly demonstrate Company's values: customer focus, innovation, team orientation, results orientation, integrity and trust, open communication, recognizing and rewarding excellence, and a high level of energy and motivation
  • Other soft skills: Focused on positive morale, self-starter, problem solver, detail-oriented, organized, ability to multi-task and effectively manage time, excellent verbal and written communication skills, confident and comfortable with presenting
123

Regional Marketing Manager Resume Examples & Samples

  • Previous experience in the neuroscience or migraine marketplaces
  • Ability to lead without authority
  • Deep clinical acumen/passion for science
124

Regional Marketing Manager Resume Examples & Samples

  • 12-15 years’ marketing experience with a Networking or B2B technology industry background
  • Deep knowledge and expertise in the Wi-Fi or Networking
  • Pan-Asian marketing experience and strong understanding of what works in different APAC regions
  • Ability to effectively open up a high-growth lead pipeline through well-engineered digital content marketing and lead generation programs
  • Strong record of delivering marketing and business results, partnering with and enabling sales teams to achieve great things
  • Natural leader who can effectively communicate a vision and motivate others to drive towards that direction
  • Experience working in partnership with a global Organization a major plus
  • Proven track record in executing large-scale multi-faceted event and marketing programs
  • Excellent written English. Fluent in English and good knowledge of an additional Asian language a plus
  • Hands-on experience, and experience in managing projects with a host of agencies, suppliers and virtual teams
125

Regional Marketing Manager, Southern Europe Resume Examples & Samples

  • Work with HQ product marketing and shared services demand generation teams to define the requirements for campaigns in support of pipeline and revenue objectives
  • Regionalize and execute marketing programs & campaigns by working with regional sales team, key reseller and distributor partners
  • Develop and execute marketing programs in conjunction with sales, channels, product marketing, and external influencers and thought leaders
  • University degree in Technology. Advanced degree Major in business administrations, communications or language related subjects preferred
  • Deep knowledge and expertise in the IT marketing particularly in Wi-Fi or Networking
  • Fluent in English and one Southern Language, French preferred
  • Result-oriented, self-starter and team player. Willingness to work in high-paced and dynamic work environment
  • Attention to details and discipline to follow established processes from marketing execution to lead flow
  • 25%+ travelling required
126

Regional Marketing Manager Resume Examples & Samples

  • Work with corporate marketing, sales teams, channel partners and external conference organizers to organize and run Ruckus’ participations in public conferences, tradeshows and private events
  • Work with sales team, key reseller and distributor partners to create marketing campaigns in support of pipeline and revenue objectives
  • Work closely with HQ-based marketing leaders in digital, product marketing, technical marketing, demand generation shared services marketing and corporate communications to deliver content for sales and channel enablement and promotional content for campaigns & events
  • Be the voice of the Southern EMEA customer back to EMEA management and global product marketing and drive compelling customer insights and case studies that inform Ruckus product strategy
  • Work in partnership with the global digital marketing team, delivering acutely targeted media planning that finds the right audiences in the right places at the right time
  • Measure the success of marketing campaigns and provide return-on-investment analysis
  • Communicate program status, action items, results, and deliverables across marketing and sales
  • 5 years plus marketing experience with a Networking or B2B technology industry background
  • Strong experience and understanding of two tier channel and distribution model
  • Southern marketing experience and strong understanding of what works in different EMEA regions
  • 5+ year experience working with channels (VARs) or distributors
  • Fluent in English and one Central European language, German preferred
127

Regional Marketing Manager Resume Examples & Samples

  • Promote product (radio/audio/Micro-wave Radar) to Tier1s and Car OEMs, manage and achieve DI&DW activities in GC
  • Define GC market strategy for the related products
  • Collect market demand, analyze competition and define product roadmap together with BL marketing team
  • Manage quotation and resource to customers and distis
  • Find and collaborate with partners on both technical and commercial area
  • Regular business tracking and reporting
128

Regional Marketing Manager Resume Examples & Samples

  • Pre-Acquisition (60% of time)
  • Bachelor degree in engineering, industrial engineering or comparable
  • Long term experience in sales, marketing and contract negotiations in the power plant business
  • Experience in the service of LGT and in the European Siemens Headquarter
  • Experience with CCPP, GT technology, expert knowledge in sales, project managent, LTP, O&M and FSM
  • Experience in project and people (functional) management are required
  • Ability to create projects and jointly develop and structure them with customer will complete your profile
  • English skills are business fluent
  • Experience with intercultural, multi-location teams
  • Team player, initiative, results oriented, excellent communication and networking skills, desire to excel
129

Regional Marketing Manager Resume Examples & Samples

  • Work with the VP, EMEA Marketing to align the regional marketing strategy with our broader international goals
  • Work with the global marketing campaigns team to repurpose and localise successful demand generation campaigns in the region
  • Build strong relationships with regional sales teams to develop marketing strategies and plans to support the sales efforts in the regions
  • Build out the channel eco-system in region for recruitment, on-boarding, enablement to drive incremental business
  • Using data analytics, work with Marketing Operations team to build robust reporting models to track ROI on all marketing activities
  • Management of all regional Box and 3rd party events, ensuring our Box brand is represented accurately
  • Management of regional customer reference programs providing customers for speaking opportunities, press references, case studies, etc
  • Raise Box awareness in the region leveraging the full marketing mix
  • Ownership of local country websites –ensuring content is both localised and appropriate for the regional audience
  • Engage and work with regional channel partners to support awareness, enablement and demand generation
  • Ownership of all regional administration processes including the regional communications, events and launch calendar, purchase requests and budget management
  • University degree or equivalent is required
  • Strong field marketing experience–preferably in a SaaS or relevant technology company
  • Native German language, fluency in English required; any other European languages considered a bonus!
  • Team player -organizing and managing with multiple stake-holders and groups contributing
  • Passionate about working with cutting-edge technology
  • Resourceful and creative with an ability to manage multiple projects at once
  • Overwhelming desire to kick-ass and grow in your career
130

Regional Marketing Manager Resume Examples & Samples

  • Bachelor’s degree preferably with a marketing specialization
  • 3 -5 years of Sales or Marketing Experience
  • Valid G Driver's License (company vehicle provided)
131

Regional Marketing Manager, Latam Resume Examples & Samples

  • Own the sales stakeholder marketing relationship with the regional sales management team
  • Design and manage the marketing plan and budget in support of region’s sales goals and in collaboration with relevant industry and solution field marketing
  • Responsible for understanding the business requirements of the regions, including: partner and competitor, sales priorities, optimal marketing mix, and key publications. Working with the marketing ecosystem to ensure that content and programs produced for global use fulfill those requirements
  • Manage regional execution and run programs and events, including customer program activities, (e.g. event logistics, subject matter expertise, process management, education.) Track performance, monitor progress and measure results of marketing plan with regular pipeline inspection and budget forecasting
  • Manage core regional positioning and messaging for generation, brand recognition and sales enablement activities. Work with the corporate and industry marketing teams to edit optimize and approve content. Manage and leverage local media relationships or agency to drive awareness and positioning of Hyland Software
  • Maintain a comprehensive knowledge library of marketplace trends, marketing content, messaging, and strategies that are most relevant to the regional market
  • Work in a team environment ensuring transparent communication of all activities and goals
  • BS/BA degree in Marketing or marketing-related field, or equivalent field experience
  • 7+ years experience in marketing/marketing communications or related
  • Experience with high-tech solutions in a business-to-business environment
  • Ability to manage a budget and measure and report on results
  • Fluency in English, Spanish, and Portuguese languages
  • Or an equivalent combination of education and experience sufficient to successfully perform the principal duties of the job
132

Regional Marketing Manager Resume Examples & Samples

  • Upskill the sales force (by coaching, assisting and holding them accountable) on value delivery, value selling and value documentation
  • In alignment and coordination with sales leadership, execute on systematic deployment of business reviews, continuous improvements and value case development
  • Collaborate with innovation teams and sales (per Innova process) and to drive market validation and demonstration
  • Manage the network of internal resources (equipment, people etc) and external market constituents (e.g. partnerships, customer alliances) to commercialize the new technology/products/services
  • Promote the new technology and solutions in the region and extend the sales to broader customer group
  • Collaborate with R&D to tailor the new product/technology for local market requirements
  • Manage regional marketing communications to gain wide acceptance and promote Solenis brands
  • Target and prioritize new technology deployment by customer/segments
  • Support global product managers in developing pricing strategy of new technologies to promote early adoption
  • Align with global marketing group in developing the right value propositions for new technologies
  • Manage overall platform launch teams and application support teams
  • 10 years plus of industry experience preferrably in the printing and writing sector
  • Experience in intorducing new products to the market is a plus
  • B.s in a science or marketing field
  • Understanding of industrial manufacturing needed
133

Regional Marketing Manager Resume Examples & Samples

  • Proficient in English, Spanish and Portuguese
  • Demonstrated experience in developing integrated marketing campaigns for technology products
  • Experience with public relations and channel sales
  • Understanding of budgeting processes
  • Strong ability to work cross-functionally and cross-regionally
  • Comfortable in liaising at all levels of the organization
  • Ability to quickly assimilate technical knowledge
  • Adept in public presentations
  • Good PC skills i.e. Word, Excel, PowerPoint etc
  • Networking and/or Security/Applications technology experience
  • Familiarity with Marketing Automation tools, especially Marketo, a plus
  • Entrepreneurial team player who can integrate with colleagues
  • Ability to work at both tactical and strategic level
  • Working knowledge of Salesforce.com preferred
  • BA BS degree in business (marketing, communications or related area) or equivalent required
  • 7+ years of successful experience in marketing, channel marketing, field marketing, strategic marketing planning, or business development in a high tech industry, preferably at least 5 of those years in high-tech field marketing
134

Regional Marketing Manager Resume Examples & Samples

  • Work with the DEB marketing team and NADE sales team to compile a calendar of events for NADE
  • Ensure that events are planned and executed as part of an omni-channel campaign (including digital and social)
  • Manage contract process and negotiate with vendors
  • Create and manage communication with event attendees
  • Participate in event strategy sessions
  • Create and maintain timelines and work backs to ensure project deliverables are accomplished on time
  • Clearly communicate expectations to event presenters and assist with presentation content creation, when necessary
  • Provide on-site event support at North America events
  • Help create an events “center of excellence” by documenting processes, creating tools and sharing best practices among the events and content team to ensure flawless execution of events across the world
  • Manage event budgets and ensure events are executed within allotted budget
  • Identify event success metrics and report on those metrics post-event
  • Manage post-event follow-up strategy to both attendees and internal stakeholders
135

Regional Marketing Manager Resume Examples & Samples

  • Function as primary voice for Marketing to/from Sales
  • Provide consistent and regionally relevant business updates reporting on pipeline, follow up, revenue and conversion week-over-week and QTD
  • Effectively drive relevant deliverables and results from cross-functional Marketing teams
  • Timely inclusion of Sales feedback into planning process for a tightly aligned quarterly plan
  • Act as Marketing consultant, delivering sound creativity and execution on account and regionally-relevant tactics
  • Lead the discussion with global and central teams to effectively deliver relevant plays, programs and lead gen
  • Drive training roadmap and quality, ensuring high levels of Sales follow up on executed Marketing initiatiives
  • Define and execute a marketing strategy based on the needs of NY/NJ customers that is tightly aligned with Sales goals and strategy and Global priorities
  • Lead through innovation, relevance and responsiveness
  • Strategic and consistent participation in all sales staff, account and operations reviews
  • Maintain key influencer relationships with key stakeholders
  • Ensure rapid time-to-market on key Sales/customer conversations
  • Advocate on behalf of Sales to deliver high quality, meaningful Marketing deliverables and programs
  • Segment marketing POC for other marketing teams: central horizontal and vertical teams, services, software, channel, etc
  • Act as the Sales enablement tools expert (SFDC, event calendar, Chatter, SalesEdge, etc.)
  • Develop strategies and tactics to fully leverage Dell-sponsored and field events, while partnering to deliver custom and regional-relevant events to support local Sales teams. Drive event recruitment to meet regional and company goals
  • Fully support NY/NJ Sales area managers in core sales and GCCS
136

Regional Marketing Manager Resume Examples & Samples

  • Develop 3-year plans by brand for the region with specifics for each key country
  • Gather, review, and ensure implementation of marketing plans at the local level
  • Manage marketing budgets by brand and ensure ROI is maximized
  • Leverage local efforts to maximize effect in the overall region
  • Gain access and deep understanding of the QS/RX/DC business in each key market (product, pricing, competitors, accounts, relevant marketing vehicles, key local contacts, etc.)
  • Share global brand insights, direction, and campaigns with local teams
  • Build strong connections with Corporate functions. Be fully connected to Marketing teams around the globe
  • Plan and manage Opex and Capex budgets to support brand building and drive sales plans
  • Balance budgets to support all key brand initiatives in all markets (3 brands / +10 countries)
  • Create regional GTM roll out plans and calendars to include media, event activations, corners, trade, promo, etc
  • Develop and enforce Social Media policy for the Region
  • Coordinate the production of local marketing creative
  • Measure and report ROI by country against allocated investment
  • Identify and foster mutually beneficial relationships with local partners and key marketing contacts
  • Define sports marketing strategy for the region and define objectives for athlete pool by country
  • Coordinate all brand aspects of eCommerce for the region
  • Define event activation strategy and manage actual local implementation
  • Develop Trade Marketing plan by country and type of account (SIS, Window campaigns, POP)
  • 4+ Years of experience in marketing environment; 3+ years in a regional management role
  • Experience within the region and in the action sports, fashion and lifestyle market
  • Strong understanding of apparel / footwear go-to-market strategies (globally and locally)
  • Strong understanding of brand and sales planning. Strong analytical skills
  • Ability to communicate across geographies and at all levels of the organization
  • Ability to manage several projects in various stages and adhere to deadlines
  • Willingness / ability to travel
  • Full cultural understanding of Latin America
  • Spanish required. Portuguese a plus
137

Regional Marketing Manager Resume Examples & Samples

  • Voice of the region on assigned customers
  • Support & influence decisions on regional efforts
  • Communicate and guide BU, executive sponsors and Operational account managers on regional matters
  • Drive & lead Drilling and rentals solution/integration opportunities
  • Support on due diligence for new leads / geographies
  • Ownership on accounts specific region roadmap strategies
  • Lead Partnership efforts on the area from startups to conservation
  • Maintains the company's existing relationships with a client or group of clients
  • Helps to build and identify new opportunities on new customers
  • Arrange and participate in internal and external client debriefs
  • Assist with high severity requests or issue escalations as needed
  • Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts)
  • Communicate clearly the progress of monthly/quarterly initiatives to internal and external stakeholders
  • 15 Years Oil & Gas Industry experience
  • International Experience required
  • Bachelors of Science Degree in Business or Engineering required. MBA or Masters preferred
  • Arabic Language
  • Business math and financial criteria
  • Excellent negotiation skills
  • Excellent customer relation skills
  • Must be skilled in MS Word, Outlook, Excel and PowerPoint. Knowledge of Access and SharePoint is preferred
  • Must be able to multi-task while prioritizing to ensure delivery of completed work on schedule
138

Regional Marketing Manager Resume Examples & Samples

  • Assist with the development and implementation of a marketing strategy aligned with corporate and regional business objectives based on a tailored set of functional expertise used to achieve strategic goals focusing on profitable growth and retention. Ensure all marketing and communication strategies enhance Selective’s brand position. Utilize knowledge of marketing to create multi-channel marketing communication solutions targeted to different audience segments/needs within assigned local market
  • Establish strong relationships with regional partners, acting as a fully integrated team member for the region(s) assigned to the role. Become fully immersed in regional goals and strategies to ensure marketing efforts directly align, by being an active participant in regional planning meetings
  • With guidance from the region, work directly with a subset of our distribution partners to lead development and execution of regional marketing programs aligned with corporate marketing goals. Recommends future marketing trends on a local and regional basis
  • Collaborate with other corporate business partners to develop a regional marketing calendar to maintain consistent and prominent messaging, elevating our presence and influencing the adoption rate of key initiatives
  • Capture marketing insights at the regional level to sustain the company’s marketing strategy. Interpret local market dynamics and develop plans and tools to address regional market needs. Provide input to senior managers in developing a marketing communications strategic plan
  • Collaborate with other business partners to utilize measurement processes to gauge success and measure return on investment. Utilize functional metrics and measurement processes as a critical success factor
  • Work to ensure Marketing is seen as a true business partner with other business areas throughout the company. Establish and leverage substantial and influential relationships with management and business clients as well as other important external marketing partners, trade organizations and industry influencers
  • Develop, support and collaborate with a cross-functional team in execution of the regional and corporate marketing strategies and key initiatives, including managing the budgetary impact of projects within your area of influence, while adhering to corporate expense management requirements and the department’s operating and expense budget
  • Must be able to drive an automobile to travel within territory. Travel represents approximately 50-75% of employee’s time
  • Participate in long-term projects and performs other job duties as assigned
  • College degree in marketing or related field preferred
  • 7+ years of experience in marketing and/or sales, creating marketing strategies and deploying them tactically acting as a "working manager". Proven ability to develop measurable marketing plans that align with sales objectives
  • Able to create and deliver presentations to internal and external audiences to inform, engage and influence
  • Requires expert knowledge within a marketing communications field and the ability to integrate critical information from many diverse areas
  • Inspires confidence in others and can quickly capture the trust and respect of stakeholders at all levels. Keeps abreast of industry emerging practice and best-in-class marketing initiatives and strategies
  • Must have a thorough understanding of the insurance business model
  • Must be able to manage outsourced firms, vendors and other high-value providers in a seamless way that best supports Selective’s business unit success
  • Must be able to work with broad latitude for decision-making and priority setting
139

Regional Marketing Manager Resume Examples & Samples

  • Work cross functionally across policy, comms, marketing teams to determine marketing needs and develop a process for developing impactful marketing that demonstrates the value of Facebook within each region
  • Collaborate on marketing strategy for local aspects of our global programs, and strategically determine effective marketing tactics to bring these programs to life
  • Build and optimize systems, tools and standards to improve how the marketing organization works together, with cross-functional partners, and external vendors
  • Create content in partnership with internal design resources and external agencies to communicate the value of Facebook inc
  • Candidate will be an expert who can help translate Facebook's programs & products into clear narratives
  • Develop strategy and drive marketing campaigns and programs end-to-end, including clarifying business objectives, developing briefs, overseeing program/creative development, executing, and measuring impact across a variety of both broad-based and hyper-targeted programs
  • BA/BS degree required
  • 8+ years professional experience in brand marketing or marketing communications
  • Operational powerhouse with project management skills and experience managing multiple tasks at once
  • Experience working with cross-functional teams
  • Experience working in a fast-paced entrepreneurial environment
  • Experience with social good and technology trends
  • Childcare Benefits
  • Laundry Benefits, UK Holiday Calendar
  • Paid Time Off (PTO): 25 Paid vacation days per year
  • Posted: 24th May 2017
  • Closing date: 26th June 2017
140

Regional Marketing Manager, Asia-pacific Resume Examples & Samples

  • Development and management of online Product Display Page (PDP) communications
  • 4-6 years of experience in related Marketing positions within Asia Pacific
  • Experience in online marketing, website management and consumer events would be preferred
  • Tertiary qualifications in a Marketing or Business discipline is desirable
  • Ability to speak Chinese – Taiwan agency engagement
  • Excellent command of written English with copy accuracy
141

Regional Marketing Manager Africa Resume Examples & Samples

  • To establish the regional marketing strategy for LSG in Africa
  • To work closely with the Commercial sales leaders to achieve financial goals
  • To create, deliver and deploy marketing activities to drive the finincial goals of Africa through all LSG business units and product portfolio. This will include market analysis, planning, measurement and analysis
  • Regularly interact with senior leadership, negotiate and influence on critical policy-making decisions both within the Africa leadership team and the Extended EMEA Marketing Leadership Team (EMLT)
  • Responsibility for Africa Marketing OpEx and ensuring the ROI of marekting activities are in line with EMEA targets
  • A leader and advocate of Africa in the region, and a leader and advocate for EMEA in Africa
  • Work collaboratively with the Regional Market Development Teams to develop and execute marketing campaigns and projects
  • Work collaboratively with the EMEA Marketing Operations team to refine and deploy both global and regional activites including campaigns, digital marketing and events
  • Launch new products in and engaging and collaborative manner, hitting top line targets within the PV2 timeframe
  • Works in close association with local Africa commercial teams to deliver regional revenue targets
  • Set regional pricing, during the anaul pricing round and off cycle to adjust and ensure price points are regionally relevant & based on input of the business, sales leaders and the competitive environment
  • Demonstrated Leadership/Influencing experience
  • Demonstrated ability to engage with customers
  • Five to seven years in a marketing role
  • Proven ability to establish networks at all levels
  • Demonstrated ability to translate marketing strategy into tactical plans and execute against those plans
  • Experience of value capture strategy, brand development, selling philosophy, channel best practice, product positioning and market research
  • Track record of launching products into a scientific marketplace
  • Business development skills, matrix and cross-functional team experience preferred
  • Proven ability to see new business opportunities set and meet aggressive objectives and develop strong working relationships also preferred
  • Must be proficient in written and spoken English
142

Regional Marketing Manager Resume Examples & Samples

  • College degree required with masters degree preferred. Minimum of 8 years of progressively responsible marketing experience, with record of measurable success and effective performance
  • Experience managing and cultivating a team of individual performers and managers
  • Experience managing multiple client accounts
  • Strong business and financial acumen
  • Strong communication and influence management skills
  • Higher education, food service, advertising and/or services marketing experience desirable
143

Associate Regional Marketing Manager Resume Examples & Samples

  • Work closely with the dedicated business unit to develop strategic marketing plans and goals that support their business objectives/marketing strategies. Coordinate the implementation of those plans in collaboration with other members of regional marketing team
  • Act as a brand advocate in assigned markets and activate the brand experience through local
  • Candidate must be organized, detail oriented with the ability to multi-task. Strong interpersonal skills and administrative skills are necessary
  • 4-6 years of luxury marketing or private banking marketing preferred
  • Exceptional oral and written communication skills required
  • Must be available to work evenings, travel as necessary
144

Regional Marketing Manager Resume Examples & Samples

  • Field-based Marketing representative in strategic Academic Medical Centers
  • Develop Centers of Excellence for training, technology, development, and research
  • Develop strategic relationships with Key Opinion Leaders
  • New technology commercialization
  • Develop and execute Customer Market Development programs
  • Develop and manage education, training, and research projects with key opinion leaders
  • Explore and validate potential new call-points
  • Support New Business Development assessment
145

Regional Marketing Manager Resume Examples & Samples

  • Must have restaurant experience
  • 5+ years of experience in marketing, business administration, sales, or related field preferred
  • Strong local store marketing experience, including experience developing and executing local/regional marketing plans, with emphasis on community and marketing within the digital space
  • Strategic and tactical field marketing experience for restaurants and/or retail food concepts
  • Franchisee and/or food service experience highly preferred
  • Bachelor's degree in marketing, public relations, communications, business, advertising, or other related discipline highly preferred
  • Working knowledge of developing and executing marketing plans and programs across multiple platforms
  • Ability to analytically/statistically evaluate traditional and interactive media, marketing effectiveness, overall sales, and competitive trends
  • Ability to create program goals, messaging, communication, and overall event plans
  • Ability to communicate complex concepts in clear concise language; to demonstrate active listening while engaging others; and to establish, implement, and clearly communicate strategies that align with business needs and objectives to gain buy-in from stakeholder
  • Ability to present to key stakeholders in a relevant and compelling manner
  • Ability to assess situations, provide counsel, and identify solutions that resolve challenges/issues, while considering the best interests of all parties; to develop and implement short and long-term solutions; and to apply effective problem solving and decision-making to address business needs and issues
  • Ability to develop and maintain positive business relationships (e.g., senior management, stakeholders, other departments, etc.) and foster an environment of mutual respect, understanding, trust, and support
  • Ability to anticipate and respond to the needs of stakeholders (e.g., internal and external customers, etc.) in a timely manner
  • Ability to adapt and adjust planned work through analyzing work demands, competing priorities, and tight deadlines; and to understand the most effective and efficient means to accomplish tasks within the parameters of the organizational structure, processes, systems, and policies
  • Proficient in Microsoft Office Suite
146

SMB Senior Regional Marketing Manager Resume Examples & Samples

  • In close partnership with the small business (SMB) organization, drive Asia Pacific (APAC) small business marketing strategy
  • Develop messaging architecture in the region that enables the SMB team to optimize marketing touch points in a move-fast environment
  • Create and own SMB brand voice and roll-out through APAC channels and teams
  • Develop SMB content strategy and drive deeper content development and scaled education/resources for SMBs across channels (e.g., webinars, collateral, videos)
  • Deliver local proof points into the narrative for the SMB audience in region
  • Create and execute a region-wide industry marketing strategy (e.g., presence at key industry events, etc.) and create the content, logistics and measurement needed for these events
  • Ensure that the SMB narrative is localized and translated as needed
  • Bring the SMB narrative to life in APAC across a variety of marketing channels
  • 12+ years of experience in a marketing role
  • Strong track record of working in cross functional teams and deliver results
  • Passion for/knowledge of SMB market and insights
  • Experience developing marketing communications and measuring impacts
  • Strong understanding of digital and mobile marketing
  • Strong problem solver and ability to surface creative solutions
147

Regional Marketing Manager Asia Pacific Resume Examples & Samples

  • Bachelor’s Degree in Marketing, Business, or Technical related-field, with MBA strongly preferred
  • 7+ years of commercial business experience
  • Sales and/or Marketing experience at various roles and levels with customer facing responsibilities; prior Product, Channel, or Pricing Management experience would be a benefit
  • Business financial acumen, understanding the key drivers of profitability and the impact of marketing decisions
  • Strong interpersonal skills that motivate good thinking and encourages cooperation and enthusiasm
  • Excellent communication and influencing capabilities; able to advocate effectively across a multi-function organization to gain consensus and commitment for action from key stakeholders at all levels
  • Proven leadership skills in effectively driving and implementing complex multi-functional team projects
  • Knowledge of packaging, printing, digital inks and/or flexographic printing is preferred, but not required
148

Senior Regional Marketing Manager Resume Examples & Samples

  • Leads the development and execution of assigned market(s) field marketing calendar of activities including events, donations, and earned media campaigns that are aligned with market goals using established marketing processes
  • Proposes specific events, sponsorships, and donations to local market leadership for concurrence. Collaborates with local market leadership on evaluating potential opportunities proposed by Wholesale and Private Bankers through the consistent evaluation framework established by corporate marketing
  • Works with corporate marketing and approved agency resources to develop local earned media campaigns (social, PR, etc.) to advance awareness and consideration for the brand based on local market proof points and leaders
  • Manages major bank-sponsored events and VIP functions, including but not limited to client receptions, dinners, lunch-and-learns, and client appreciation activities and partner with local market sales leaders to ensure appropriate banker attendance and business development engagement with events
  • Supports corporate events and executive management needs in any market as necessary. Models the highest level of professional poise and hospitality as appropriate for events with executive level guests and bank hosts
  • Partners with Purchasing and approved vendors to select contemporary premium items for associate purchases as well as in-market events
  • Partners with and supports the internal communications needs of other marketing and corporate departments (i.e. Marketing segment leaders, marketing centers of excellence leaders, Corporate Communications) to promote key initiatives. This may include the creation of motivational videos, the creation of presentations or writing of speeches for key executives or the production of other communications materials to help educate or persuade audiences
  • Serves as a strategic advisor for market leaders around Public Relations’ strategies and message content – and shares best practices for building relationships with thought leaders to increase brand awareness
  • Briefs appropriate corporate marketing and approved agency partners to create content for blogs, newsletters and other company communications vehicles with a keen understanding of how content structure impacts SEO and social sharability; creates content for PR materials including press releases, media kits, byline articles and related communication materials
  • Leverages and maintains existing relationships with local media and government officials; cultivates new contacts within industry businesses and applicable media sources
  • Maintains a keen understanding of industry trends affecting clients and makes appropriate recommendations regarding communication strategy surrounding them
  • Serve as local contacts for associate volunteerism, with an emphasis on CRA. Support includes helping identify local volunteer opportunities (especially CRA eligible activities)
  • Ensures that all attendance and campaign information is appropriately logged in the relevant system ie Salesforce.com, Hubspot, etc. for regular post-event evaluations of in-market activities, including events, sponsorships, volunteering hours, social media, and press outreach
  • Ensures that all locally managed activities meet established company brand, client experience, and compliance standards
  • Bachelor’s degree in Journalism, Public Relations, Marketing, Advertising, Mass Communications or a related discipline is mandatory; Master’s degree preferred
  • 5+ years of experience in event marketing, social media and/or public relations
  • Regulated industry (i.e. Financial Services, Healthcare, Gaming, etc.) experience strongly preferred, but not required
  • Strong understanding of local, state, and regional civic, social, political, and philanthropic community structure
  • Experience working for or with a publicly-traded company
  • Proven track record designing and executing successful event marketing and earned media campaigns at both a local and regional level
  • Demonstrated expertise in acting as a spokesperson; comfortable and skilled in both broadcast and print media interviews and exhibits a positive and polished professional presence
  • Exceptional writing and editing skills
  • Demonstrated experience with social media including blogs, Facebook, Twitter, LinkedIn, etc. Please cite specific examples of corporate and/or personal metrics
  • Proficient in AP writing style
  • Ability to work under stress and meet deadlines
  • Ability to operate a keyboard if required to perform the essential job functions
  • Ability to read and interpret a document if required to perform the essential job functions
  • Ability to travel if required performing the essential job functions
  • Ability to lift/move/carry approximately 25 pounds if required to perform the essential job functions. If the employee is unable to lift/move/carry this weight and can be accommodated without causing the department/division an “undue hardship” then the employee must be accommodated; hence omitting lifting/moving/carrying as a physical requirement
149

Regional Marketing Manager Resume Examples & Samples

  • Continually assess regional market access pathways and mechanisms to drive new and existing therapy and product acceptance/adoption with sustainable reimbursement and payor alignment
  • Develop, communicate and implement results-orientated marketing strategy from regional market understanding and evolving needs assessment
  • Ensure activities and priorities are aligned with divisional strategic priorities
  • Identify and lead coronary product and program launches, campaigns and marketing plans, with related sales force training and education
  • Build and track discretionary budget in cooperation with regional sales management
  • Convey market needs and requirements to International Marketing teams, and interact with them to get maximum attention, alignment and support
  • Establish and maintain relationships with key opinion leaders, and become a therapy and product expert within the region
150

Senior Regional Marketing Manager Resume Examples & Samples

  • Research and understand local market conditions and audience as well as identifying mediums with reach/brand including: industry associations, online communities, online publications and events/conferences
  • Work with Global Campaign Director to ensure the local requirements identified are reflected in the program design and marketing plan developed
  • Own the successful execution of the program for your region, end to end including execution, delivery, and measurement and reporting
  • Implement best practices approach to campaign development and execution to ensure maximum impact and results globally
  • Work cross-functionally to significantly grow key buyer contacts within Pega’s target accounts
  • Develop nurture programs to increase the quality of Pega’s leads
  • Manage Pega’s presence at a number of planned events
  • Be part of rapidly growing organisation developing one of our key regions – DACH
  • Work with an analyst acclaimed technology: https://www.pega.com/insights/analyst-reports
  • Make impact on the world’s most innovative organisations as reference-able clients such as Allianz, UBS, Credit Suisse, Commerzbank and others
  • Join a collegial and friendly environment
  • 9-12 total years of related experience
  • 8 years digital marketing experience in Software or HighTech industry
  • Proficiency with MS Office, Excel, PowerPoint, Social Collaboration tools; LinkedIn, Twitter, Google Analytics
  • Budget management experience
  • Strong analytical skills and a demonstrated ability to leverage data to drive strategy and decision-making
  • Fluency in German and English