Digital Strategy Resume Samples

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FK
F Kutch
Francisco
Kutch
6504 Leuschke Spring
Los Angeles
CA
+1 (555) 849 0323
6504 Leuschke Spring
Los Angeles
CA
Phone
p +1 (555) 849 0323
Experience Experience
05/2015 present
San Francisco, CA
Director of Digital Strategy
San Francisco, CA
Director of Digital Strategy
05/2015 present
San Francisco, CA
Director of Digital Strategy
05/2015 present
  • Own, enhance and create the strategy and execution for all current and proposed external company web properties/sites, with oversight of web development/refresh, optimization and content
  • Set cross-channel digital marketing strategies, including website, search engine marketing, email, social media, and blogs, working with demand generation teammates
  • Develop SEO/SEM strategy and accompanying content strategy
  • Manage one in-house SEO specialist and relationships with third party web development and digital agencies
  • Organize online presence, including local listings
  • Understand online audience engagement patterns and develop plan for customized, personalized content delivery
  • Oversee website maintenance, hosting relationship and security
06/2008 01/2015
New York, NY
Senior Digital Strategy Consultant
New York, NY
Senior Digital Strategy Consultant
06/2008 01/2015
New York, NY
Senior Digital Strategy Consultant
06/2008 01/2015
  • Test planning and optimization: Put marketing programs on clear paths to improvement by creating effective experimentation plans and learning agendas
  • Leverage IBM Design Thinking and Agile in developing and delivering projects
  • Develop and implement digital strategies spanning Commerce, Marketing, Mobile, Customer Service etc., based on data and insights
  • The role will be responsible for setting key targets aligned to the business operating plan
  • The role will develop our emerging Digital Strategy team in the West
  • Thought leadership and innovation: Help clients and internal teams understand emerging digital marketing trends, apply best practices and pursue innovations in digital marketing
  • Performance analysis: Define campaign performance metrics and measurement plans. Manipulate, analyze and visualize data to reveal trends in marketing program performance and customer behavior, and identify key opportunities based on analysis
02/2001 02/2008
Los Angeles, CA
Digital Strategy Analyst
Los Angeles, CA
Digital Strategy Analyst
02/2001 02/2008
Los Angeles, CA
Digital Strategy Analyst
02/2001 02/2008
  • Conduct research and analysis to identify latest trends in technology and assess implications to Liberty Mutual
  • Participate in initiatives to increase the customer adoption of the online and mobile channel
  • Participate in research and implementation of project management tools and methodology
  • Possess interests in digital technology, attention to details, natural curiosity, and positive attitude
  • Demonstrated successful academic record
  • Develop the business cases for digital opportunities
  • Work in multi-disciplinary teams to shape and implement digital strategies
Education Education
Bachelor’s Degree in Project Management Focusing
Bachelor’s Degree in Project Management Focusing
Loyola Marymount University
Bachelor’s Degree in Project Management Focusing
Skills Skills
  • Strong ability to define & plan the digital vision, strategy and roll out process across multiple industry sectors
  • Characteristics of a forward thinker and self-motivator that thrives on new challenges and adapts quickly to learning new knowledge
  • Strong analytical and problem-solving skills
  • Ability to work collaboratively in a team environment
  • Excellent oral and written communication skills
  • Knowledge of UX and UI design
  • Strong background in enabling technologies driving customer transformation
  • Experience in transforming big data into actionable insight that is embedded at the core of all business and customer functions
  • A strong work ethic
  • Experience in the design and implementation of Omni Channel strategies
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15 Digital Strategy resume templates

1

Director of Digital Strategy & Audience Development Resume Examples & Samples

  • Minimum 8 years professional experience working within a news environment
  • Minimum five years experience serving in an editorial roleExhibited experience working with digital metrics and executing a content strategy
  • Proficiency in and a deep understanding of multiple social and digital platforms
  • 10 or more years professional experience working within a news environment
  • 6 or more years experience serving in an editorial role
  • Two or more years management experience
2

Gwim Digital Strategy & Design Team Lead Resume Examples & Samples

  • Act as a UCD UX Evangelist for the GWM Digital Strategy & Design team
  • Work collaboratively with the line of business to help define the scope for the advisor-facing toolset
  • Manage a team in collaborating with and reviewing the GWM Business Technology Strategy & Support Team's business requirements working with Business Analysis & Tech team
  • Facilitates discovery meetings (including kickoff, and definition of business and project objectives)
  • Conducts stakeholder interviews, brainstorming sessions, and features and functionality workshops
  • Manage individuals as they draft high-level information flows and navigation systems; must be well versed in producing this documentation to critique and guide it as well
  • Create innovative conceptual designs based on the latest web technologies
  • Present conceptual designs to broad team and Executives in order to obtain buy-in
  • Help direct user research and translate findings into tangible designs, including: heuristic reviews, usability testing, competitive product analysis, web metrics data, field research, quantitative surveys, user interviews and persona development
  • Collaborate closely with the technology development team
  • Facilitate development of product prototypes for usability testing and proof-of-concept purposes
  • 5 plus years overall Interaction Design & Design Team Management experience
  • Degree in Web Design or related field preferred
  • Demonstrated Team Management and experience working with all levels of Senior Management
  • 1 plus year of Financial Services industry experience, knowledge of industry trends, competitive advantages, and brokerage product offerings
  • Proven knowledge of web development process
  • Posting Date: 07/22/2014
3

Digital Strategy & Analytics, Senior Manager Resume Examples & Samples

  • At the minimum must have a Bachelor’s degree
  • Must have exposure preferably in an Agency setting to assess and analyze client digital marketing objectives to produce/recommend appropriate solutions
  • Must have 7+ years of experience working with various stakeholders to craft, execute, and analyze digital marketing campaigns using one of the following web analytic tools: Google Analytics, Adobe Analytics (Omniture), Webtrends, Coremetrics, Net Insights, Doubleclick, etc
  • Must have 7+ years of proficiency manipulating/analyzing digital data and generating insights using one of the following Web Analytic tools: Google Analytics, Adobe Analytics (Omniture), Webtrends, Coremetrics, Net Insights, Doubleclick, etc
  • Solid experience analyzing digital marketing campaigns to optimize marketing ROI Recruiter: Sunil Sud
4

Head of Client Experience & Digital Strategy Resume Examples & Samples

  • Support Head of Client Experience and Digital and defining and developing a roadmap for GCB’s digital strategy
  • Develop strategies to step up critical digital capabilities across GCB’s businesses and functions
  • Define and execute a portfolio of strategic business technology initiatives and track progress of connected efforts with any relevant stakeholders
  • Partner with the head / key members of the Global Consumer Technology Council and GCIC to prioritize Technology Demand by conforming to strategic business priorities and by following a consistent Capital Expenditure (CAPEX) optimization process
  • Supports the Head of Client Experience and Digital and the Head of Global Strategy across various needs, ranging from competitive analysis to executive updates to the Head of Global Consumer with regards to Business Technology strategy
  • Develops and maintains key internal/external benchmarks to allow the leadership group of Global Consumer to assess traction across focus areas (e.g. digital engagement, use of critical digital capability competences)
  • Translates complex issues into clear steps, strategies and recommendations. Creates and delivers top executive presentations
  • Mentors, coaches and develops staff working under her/his responsibility as well as other people involved across the different functions. Responsible for performance management, compensation decisions, and staff career development
  • 15+ years experience in in strategy development and execution, focus in financial consumer businesses (retail banking, cards and mortgages) and deep functional expertise in digital
  • 5+ years of experience with a major consulting firm, including senior engagement management roles with client assignments of significant scope in consumer retail banking
  • Key to the role is to have in-depth understanding of competitive global business digital dynamics, a key recognized leader in terms of understanding state-of-the-art developments in the industry (with the ability to derive insight and approaches to surpass competitors)
  • Deep understanding of all aspects of digital strategy, investment handling and prioritization of tech-related initiatives (both across strategic, executive and execution levels)
  • Fundamental understanding of the drivers of value and the financial statements in a retail bank
  • Superior analytical skills, proven experience in developing effective, result oriented strategies and solutions suitable to the transformation of financial consumer businesses
  • Strong interrelation skills and negotiating abilities, ability to work effectively with senior and middle level managers and with large interdisciplinary teams
  • Strong verbal and written communications skills; ability to structure and deliver clearly articulate presentations
  • MBA or Master in a related area preferred, Bachelor's degree in related business technology area required
5

Digital Strategy Manager Wsb Tv Resume Examples & Samples

  • Coordinating with other station departments (including News, Advertising, Marketing, Sales, etc.) in the execution of digital initiatives
  • Communicate and evangelize the adoption of best practices throughout the station
  • Managing systems and processes to keep all digital platforms competitive
  • Providing guidance and updates related to Key Performance Indicators including audience growth and engagement, video, mobile and social
  • Help facilitate reinvention of jobs to support multi-screen strategies
  • Represent the needs of the station when participating in group-wide initiatives
  • Collaborate with corporate and other partners
6

Kiehl s Director, Crm & Digital Strategy Resume Examples & Samples

  • 9) Responsible for managing strategy and execution of all CRM components of POS in-store systems and digital marketing plans. Partner with relevant IT, Operations, and CRM team to develop process and optimization plans
  • 10) Manage loyalty program and create new loyalty driving initiatives
  • 11) Own and manage all digital innovation in retail stores (tablet, skin diagnostic device, snap tags and anything new)
  • 12) Create and manage budget for all of the above
7

VP / Director of Digital Strategy Resume Examples & Samples

  • 15+ years of Corporate-level experience in Digital / IT management and Digital Communication / Marketing; 3+ years of Direct Line Management experience or the equivalent combination of education, training and experience
  • Degree in Business, Communication, Computer science or related field
  • Previous experience with a Digital Advertising Agency experience
  • Knowledge of developing and executing digital and social media strategies, and in managing multiple digital properties, including defining and communicating analytics
  • Knowledge of Pharmaceutical industry and Health Care environment
  • Experience in creating and managing large budgets
8

Kiehl s Director, Crm & Digital Strategy Resume Examples & Samples

  • Work with our partners and sales team to lead/participate in collection, documentation and analysis of customer’s business requirements specific to Desktop Virtualization and End User Computing experience
  • Lead/participate in developing the designs for Desktop Virtualization and End User Computing solutions to meet customers' needs. This includes the design and development of optimized desktop images for a virtual environment
  • Estimate timeframes, quality and quantity required to successfully implement projects; develop project plans incorporating all project variables
  • Project-manage the deployment of the virtual desktops to the pilot end-users and provide hands-on troubleshooting and guidance to resolve any barriers to a production rollout
  • Contribute to Services team efforts regarding the definition or refinement of current/future Services solutions and offering such as tools, methodologies and team skill-sets required
  • Troubleshoot issues during the pilot deployment of the VMware virtual desktops and escalate to VMware Customer Support as necessary
  • BS in Computer Science, Information Systems or other related technical degree
  • Minimum of 5 years of experience working with Server and Client operating systems (Server 2008, 2008R2, 2012, Windows 7, Windows 8) configuration and deployment
  • Minimum of 5 years of experience with Active Directory design, administration, troubleshooting and support; Group Policy expertise is required
  • 3 to 5 years of experience working with desktop virtualization products such as VMware View, and connection protocols (PCoIP, RDP, Blast)
  • 3 to 5 years of experience with vSphere – vCenter and vCloud Director
  • Experience with Linux and command line access
  • Effective communicator experienced with working directly with field sales reps and prospective customers
  • Strong team player with a great attitude
  • Experience with, and understanding of, relational database systems such as Oracle, MySQL, or PostgreSQL (preferably able to write simple SQL commands)
  • Experience with AV/Malware
  • Experience with Desktop Security & Desktop Monitoring
9

Director of Publicity & Digital Strategy Resume Examples & Samples

  • Working under the guidance of the Vice President for Media and Communications and with input from the Media and Communications department, contribute to the creation of an overall communications strategy and, within that, a fully integrated digital communications component
  • Develop and execute overall media relations strategies and activities to support MSM’s overall brand and mission
  • Conduct ongoing, targeted outreach to press, effectively pitching performance reviews and feature stories reflecting the full life of MSM
  • With input from Faculty and relevant staff, craft compelling messages and story pitches for dissemination to press
  • Submit performance listings to relevant media in a timely fashion, ensuring that MSM performances are represented in all appropriate NYC digital, print, and electronic media
  • Build and maintain strong relationships at all levels of the media (print, electronic, and digital) in order to improve quantity and quality of media coverage and to increase MSM’s profile and awareness – locally and internationally
  • Draft and disseminate press releases communicating all levels of MSM activity, under the mantle of a strategic and integrated communications strategy
  • Contribute to MSM website redesign strategy based on findings and recommendations of three-month website audit, occurring in spring 2015
  • Collaborate with the VP for Media and Communications to create a measurable social media outreach strategy that helps MSM achieve the “Increase Visibility” component of the institution’s formal Strategic Plan
  • Collaborate with Admissions and other MSM departments (Distance Learning, Center for Music Entrepreneurship, Student Life, and the Precollege program) to create and produce an ongoing and dynamic web and social media presence, designed to attract prospective students, audiences, and funders
  • Oversee and execute (with Graphic Design and Social Media Associate) daily content updates to MSM’s website and social media platforms
  • On an ongoing basis, assess analytic findings from website and social media platforms
  • Maximize the effect of press outreach, website content, and social media content to fulfill communications strategy relating to upcoming MSM centenary celebration
  • Contribute, as needed, to the writing of MSM communications products, such as regular newsletters, annual performance calendar, Gala program, etc
  • Be prepared to take on other related duties, within Content Management, PR, and Administrative responsibilities, as needed
10

Senior Field Marketing Manager for Humanities & Social Sciences Digital Strategy Resume Examples & Samples

  • Using data analysis to identify opportunities to gain business from existing customers, new customers, and alternate sales channels within Pearson
  • Help customers implement technology products in the most efficacious manner as well as train the salesforce on these strategies
  • Develop an in depth knowledge of how each product works. This position requires a deep dive into the functionality of digital products and a deep understanding of how to use them to produce optimal results
  • Message and inform the salesforce around digital strategies within the division
  • Collaborate on a nearly daily basis with Product Marketing counterparts and discipline Field Marketers
  • Develop sales tools and demo strategies for salesforce
  • Coordinate and lead customer events around key technology product
  • Work closely with the Learning Technology Specialists to train on product details, enhancements, and implementation
  • Inform product development and promotional strategies by conveying customer feedback
  • The preferred location for this position is Hoboken, NJ
  • At least 2 years of relevant marketing experience in higher education, with emphasis on developing and/or promoting digital solutions
  • Aptitude for learning new technologies quickly
  • Strong presentation skills and experience leading results driven technology presentations
  • Excellent written and verbal skills, with ability to communicate effectively for diverse audiences
  • Passion for the learner at the center of all work
  • Critical thinker and problem solver who is motivated to seek data to inform his or her work
  • Outstanding team player able to earn cross-functional/cross-geographic team confidence through thought leadership and influencing skills
  • Proficient in Microsoft Office (Excel, Word, PowerPoint)
11

Digital Strategy Supervisor Resume Examples & Samples

  • Strong passion for media, interactive marketing and a deep knowledge of the evolution of media consumption and its impact on advertising
  • Knowledge in digital campaign implementation from start to finish (RFP process, Digital Activation, Post Campaign Analysis, etc.,)
  • Background and/or a willingness to learn about emerging digital practices (e.g. programmatic buying, native advertising, the ins and outs of DSP buying and DMP analytics., etc.,)
  • Proven ability to generate creative and progressive ideas; strategic thinking and solid analytical skills
  • Ability to build strong relationships with client counterparts, internal cross-functional teams and foster conversation with consumers
  • An entrepreneurial, make-it-happen spirit
  • Great management and organizational skills
  • A desire to learn and have in experience in all media channel, how they are planned and where/how online & mobile channels fit into an overall connections strategy
  • Ability to develop a planning brief for a client and/or internal teams clearly outlining objectives, key planning parameters, and a measurement strategy
12

Advisory Digital Strategy & Solutions Resume Examples & Samples

  • Client side advisory experience or programme experience within large recognised organisations
  • Excellent proposal writing and presentation delivery skills
  • Ability to manage client relationships
  • Ability to manage engagements and med-large teams
  • Ability to travel as needed (20%)
  • Strong ability to define & plan the digital vision, strategy and roll out process across multiple industry sectors
  • First-hand experience in strategic, product development and/or business transformation in a digital context
  • Experience in the field digital marketing and campaign optimisation
  • Technical expertise in operating, integrating and optimizing digital technologies (e.g. IBM (Unica & SPSS), Salesforce.com, Aprimo, SAS, Neolane) into legacy IT systems
  • Experience of working effectively with digital and creative agencies
  • Strong ability to lead digital transformation programmes, leveraging best practices in digital strategy, process and technology to re-engineer challenged business models
  • Expansive knowledge and insight in the end-to-end digital landscape (marketing, sales, service and associated technologies) and the ability to identify market relevant consumer trends
  • Experience in transforming big data into actionable insight that is embedded at the core of all business and customer functions
  • Ability to facilitate tendering, vendor selection and contract negotiation on behalf of clients
  • Strong academic record including a relevant third level degree in Business Information Systems, Electronic Commerce or a related area
  • Experience of business change projects and programmes
  • Characteristics of a forward thinker and self motivator that thrives on new challenges and adapts quickly to learning new knowledge
  • An understanding of and experience in the Software Development Lifecycle
13

Director of Digital Strategy Resume Examples & Samples

  • 6+ years of overall Digital Marketing experience; 4+ years of direct experience with SEO, SEM and metrics-driven Display Advertising; 2+ years of Digital Agency experience working with Fortune 500 companies
  • Google AdWords or Google Analytics IQ Certified or ability to obtain as condition of employment
  • Experience with marketing technology and automation platforms
  • Expert understanding of Web Metrics, Digital Media testing methodology and optimization strategies
  • Strong data analysis skills and a passion to drive program performance; fluency with performance metrics and ROI analysis
  • Experience with Social Analytics including Facebook Insights and other analytics platforms
  • Experience with Social Advertising (Facebook Ads, Twitter Ads, LinkedIn Ads)
  • Expert knowledge of Web Analytics
  • Experience in Email Marketing
  • Experience in A/B testing
  • Great interpersonal skills
  • Excellent communication skills (written and verbal)
  • Degree in Business, Communications, Marketing, or related field
  • Experience in eCommerce industries and technologies
14

Gdm-sbs-global Digital Strategy Resume Examples & Samples

  • Analytic Project Execution: Consistently deliver on multiple and complex projects aligned to business priorities independently
  • Business Knowledge: Develop a thorough understanding of the digital banking and payments landscape – the players, their offerings, competitive advantages, evolution over time, etc
  • Teamwork: Effectively contribute and add value to cross functional initiatives; train and coach others in the organization; seek to learn from other areas within the site to improve analytic approaches for the team
  • Communication: Communicate and present effectively to partners and senior leadership
  • Organizational Development: Contribute to organizational initiatives in wide ranging areas including competency development, training, organizational building activities, etc
  • Break down complex business problems into a series of steps involving secondary/ primary research and quantitative analysis, and lead the team to execute on those steps
  • Always stay up-to-date with the latest market developments and develop Points of View on the same
  • Communicate with digital teams across regions for benchmarking Citi’s offerings & providing outside-in perspectives
  • Conduct stakeholder interviews & design market surveys for primary research, as and when needed
  • MBA from a Tier 1 Institute
  • At least 10 years industry experience, with majority of experience in Strategy/ Management Consulting
  • Should have been in an engagement manager or similar position in consulting
  • Strong problem solving skills & comfort with quantitative case studies and guesstimates
  • Strong analytical aptitude and logical reasoning ability
  • Strong process/ project management skill
  • Experience in leading teams directly or as a Project Manager/ Engagement Manager
  • Experience in one or more financial services businesses (cards, retail bank, mortgage etc.) OR experience in a digital domain (e-commerce, or other digital services)
15

Customer & Digital Strategy Manager Resume Examples & Samples

  • Deliver best-in-class customer experience through a “customer first” approach in both B2C and B2B environments
  • Deliver on new account, account engagement, and sales targets and identify new opportunities to drive growth through technology and digital properties/platforms
  • Drive research agenda to better understand our customers and develop future opportunities
  • Work closely with Analytics team to identify trends/opportunities and customer targeting segments to drive card usage and incremental sales
  • Streamline and optimize website and e/m acquisition and servicing sites
  • Drive mobile agenda and align capabilities to Chevron’s mobile initiatives
  • Work with client to gain support for initiatives and improve the level of credit marketing integration within the Chevron corporate office
  • Partner with client, outside vendors and internal cross-functional teams to ensure strategic projects are delivered as committed
  • Assist in Annual Marketing Planning Process to identify new accounts/sales growth drivers
  • Shared responsibility for achieving key portfolio performance metrics incl. sales/ANR, acquisitions, net income & ROI
  • Manage relevant marketing budget line items, ensuring efficient spend, investment for long-term opportunities and tight controllership
  • Work with Analytics team to develop financial projections and analysis for new product scoping, when possible, to improve efficiency and ensure quality controls
  • Ensure compliance with all internal & external regulations
  • Serve as a flexible team resource to drive highest priority opportunities as they arise
  • Bachelor’s degree OR in lieu of degree; high school diploma/GED and 9+ years of Marketing experience in a corporate environment
  • 5+ years progressive growth in marketing
  • 3+ years of experience within an NPI, digital marketing or client-marketing role
  • Strong PC proficiency (MS Office Suite) or comparable software applications
  • Minimum of 5 years progressive growth in marketing-driven, multi-product credit card or financial service companies
  • Hands-on experience developing and delivering financial services product enhancements and digital properties, and demonstrated success on meeting goals
  • Expertise in driving acquisition and retention through online channels
  • Excellent project management, analytical, communication and presentation skills within all levels of the organization
  • Strong cross-functional leadership skills
  • Strong client management experience and ability to influence external stakeholders
  • Demonstrated ability to handle multiple tasks simultaneously and meet tight deadlines
  • Ability to thrive in a highly complex and fast-paced environment
  • Credit card industry experience
  • Oil and Gas marketing experience
  • Strong financial background
  • A relevant degree in business or marketing
16

Senior Digital Strategy Manager Resume Examples & Samples

  • 60 %: Digital Strategy and Campaign Management
  • 10 %: Risk Management and Control
  • 10%: Change and Innovation
  • 6-8 years experience in digital strategy consulting and planning
  • Strong knowledge of technical infrastructures
  • Superior influence skills and understanding of how to navigate a matrix organization
  • Active influencer of future innovations and ability to make things happen through positive influence
  • Proven experience driving leads, sales and use of metrics to achieve the strategies
  • Excellent thought leadership skills with an ability to question assumptions
  • Highly organized, self-motivated, and able to prioritize on the fly
  • Proven interpersonal and relationship management skills
  • Strong presentation skills and technical skills in using excel and powerpoint
17

Business Analyst CPB Digital Strategy Resume Examples & Samples

  • Help prioritise tasks, and resources to ensure delivery
  • Evolve business processes and to allow Citi Private Bank In View platform to become the main banker & client tool
  • Challenge assumptions of the team to ensure optimal results are achieved
  • Partner with other parts of Citi to share innovation learnings
  • Work with other members of COO team to develop and execute on strategic initiatives including internal and external presentations
  • Present proposals to innovation lead, project delivery team, and Senior Management as appropriate
  • Gather competitive insights on digital strategies and tools in the market
  • An open, inquisitive and innovative mind set is critical
  • Individual must have very strong organizational skills, be confident in dealing with Senior Management, and be able to work alone or as part of a team
  • Strong communication skills and flexible attitude towards day-to-day tasks are also critical
  • Strong knowledge of financial services / private banking
  • Understanding of client expectations
  • Clear, impeccable communication skills
  • Minimum degree level education
18

Digital Strategy & Analytics Lead Resume Examples & Samples

  • Lead Global organizational and strategic efforts focused on emerging and established digital channels while providing oversight and guidance for their appropriate use and quality
  • Provide guidance and recommendations on how these new technologies may impact business and marketing for all key customer stakeholder groups (i.e., patient, caregiver, healthcare provider, etc.)
  • Stay on the cutting edge of all emerging media and technology trends and navigates the appropriate use and strategic planning for emerging technology, such as social media, mobile, evolutionary Web development, etc
  • Collaborate and negotiates with senior cross-functional partners to establish plans/processes for implementing emerging technology
  • Lead and participate in the Emerging Media Council, developing recommendations for use of digital and emerging media within the organization
  • Educating Brand, Regulatory, Legal, Corporate Communications and others on Digital and Emerging Media
  • Provide strategic oversight to ensure that the most appropriate and impactful combination of channels is employed by our business units in the realization of brand strategy
  • Lead a centre of excellence staff, supporting assigned locations and Business Units; ultimately responsible for all strategic initiatives related to emerging digital technologies and the quality execution of those digital tactics
  • Ability to identify and articulate the risk/benefit ratio of emerging channels and develop actionable guidelines for their usage. Ensure quality control and monitoring of all Digital Media to ensure compliance with regulatory requirements
  • Regularly demonstrate an innovative, collaborative and forward thinking approach, as well as the ability to understand and operationalize strategic intent
  • College degree required, graduate level preferred
  • Substantial marketing, digital marketing and/or related interactive agency experience
  • Strong pharmaceutical and/or consumer focused marketing experience or pharmaceutical digital agency experience
  • Demonstrated deep subject matter expertise in personal and non-personal media channels
  • Successful team leadership experience
19

Integrated Digital Strategy Manager Resume Examples & Samples

  • 5-10 years of experience with Digital Oncology Marketing Experience for Strategy and Digital Project Management
  • Regulated industry experience
  • Strong understanding of/experience with digital marketing and strategy
  • Strong digital analytics experience
  • Digital advertising expertise
  • Campaign management experience
  • Pharmaceutical and Agency experience
20

Digital Strategy Program Senior Lead Resume Examples & Samples

  • Providing thought leadership and strategic framing in the development, maintenance and socialization of a coherent, cross-Citi mobile strategy
  • Providing timely and effective strategic advice to the business, ensuring Citi understands and exploits the opportunities and threats presented by mobile technologies
  • Assisting Citi in acquiring and exploiting critical mobile capabilities across the business
  • Providing quality assurance, training and support to the mobile research team, ensuring high quality, timely and insightful analysis
  • Representing and promoting Citi's mobile strategy internally and externally
  • 2+ years' experience providing senior strategic consulting (ideally with a leading management consultancy)
  • Robust global understanding of mobile trends and implications across banking, digital companies, MNOs and product manufacturers
  • Global mobile experience, having worked / consulted internationally, including both developed and emerging markets insights
  • Strong network and profile in mobile arena
  • Experience managing project teams with members from around the world
21

Brand Marketing & Digital Strategy VP Resume Examples & Samples

  • Serve as strategic marketing consultant to internal business units to solve communication needs
  • Execute multi-channel marketing communications including branding, advertising, sponsorships, event collateral and digital content
  • Manage a number of projects both small and large simultaneously. Responsible for the successful project management and execution of all tasks related to these projects
  • Work closely with other parts of Corporate Communications to deliver a cohesive message
  • Work with external agencies
  • Bachelor’s degree and minimum of 10-15 years of relevant agency or corporate experience
  • Experience working with creative teams and an understanding of the creative process
  • Highly organized, attention to detail and excellent follow-through required
  • Proven leadership skills in developing and executing multi-channel marketing communication campaigns from start to finish
  • Knowledge in digital marketing, and website design preferred
  • Excellent interpersonal and communication skills, both written and verbal
  • Demonstrated client service focus and ability to build relationships both internally and externally
  • Experience managing other team members as necessary
22

WM Ops Digital Strategy Resume Examples & Samples

  • Define and execute change agenda by partnering with senior stakeholders (eg: Business, Technology and Operations) to understand and prioritize initiatives
  • Perform diagnostics/analysis to identify platforms/procedures that require enhancement/streamlining and identify ways to make them more effective
  • Coordinate engagement of Operations, Technology and Business partner resources and subject matter experts across multiple projects & geographic regions
  • Lead and direct project activities, meetings, understand dependencies, and manage timelines
  • Manage issues and decisions to timely resolution. Communicate with senior management teams to escalate/resolve project conflicts & needs
  • Manage a cohesive plan across all work streams, ensuring a coordinated approach when utilizing client service individuals for input, testing, etc
  • 10 - 15 years of experience in program/ project management, process engineering or strategy within a financial services or operations environment
  • Knowledge of Wealth Management products and services
  • Leadership skills: The candidate must have experience leading multiple projects and teams
  • Problem solving skills: The candidate must have the ability to identify complex risks early and develop actionable mitigation plans
  • Analytical skills: The candidate must be highly analytical with experience in using objective data to drive strategic recommendations
  • Communications skills: The candidate must be able to concisely explain complex issues. The candidate must also possess strong written and oral executive-level communications skills
  • Client management and teamwork skills: The candidate must have demonstrated ability in being flexible and working with stakeholders and colleagues at all experience levels. Experience of engaging and influencing senior leaders within the organization is essential
  • Project management skills: The candidate must have the ability to create practical and comprehensive implementation plans and partner with all levels of management and stakeholders to gain consensus. Experience of managing multiple projects or engagements and their associated budgets is essential
  • Must possess college degree; MBA is desirable but not a pre-requisite
  • Experience in the wealth management is desirable
23

Head of Digital Strategy Resume Examples & Samples

  • Working with the Marketing Director, devise and implement the UK & Eire digital marketing strategy encompassing all elements with key focus on media, social, CRM, DMP, website and search
  • Form part of the Marketing Leadership team along with Marketing Director, Senior Marketing Manager and Head of Trade Marketing
  • Working with the Marketing Director to formulate ongoing digital media partnerships to deliver cutting edge innovation and exposure above and beyond standard campaigns
  • Managing direct report, ensuring exciting digital content is created
  • Work with creative agencies and in-house Publicity team to deliver outstanding website content, copy, social media integration and digital campaign strategy
  • Establish relationships with key online media and build active brand ambassador networks
  • Work closely with customers to maximise all opportunities, provide points of difference and traffic driving initiatives to deliver box office sales
  • Oversee and coordinate the strategic management of key digital agencies as required
  • Create an innovative academy programme to ensure the marketing team are continually up-skilled in this ever evolving landscape
  • A digital evangelist with an in-depth knowledge of the evolving digital landscape
  • Up to date with the latest platforms, marketing opportunities and future trends
  • Passionate about film
  • Good technical understanding and knowledge principles of digital media, social, CRM, DMP, website and search
  • Solid proven experience marketing content, from launch to amplification
  • Excellent relationships with key online opinion formers and brand evangelists
  • Able to demonstrate innovation and imagination in approach to digital campaigns
  • Understands consumer dynamics and motivations, identifies and analyses trends, and utilises market research to develop and influence strategy
  • ROI conscious with experience of managing budgets effectively
  • Expert in social networking, viral and buzz marketing
  • Committed and flexible team player
  • Assertive networker who builds relationships with both internal and external contacts
  • Solution orientated, commercially focused and deadline driven
24

Global Decision Management Strategic Business Solution Global Experience Team & Global Digital Strategy Resume Examples & Samples

  • Develop quantitative points of view through market sizing, scenario analysis, business model development, etc
  • Break down complex business problems into a series of steps involving secondary/primary research and quantitative analysis and execute one or more of those steps independently
  • Always stay up-to-date with the latest market developments and develop points of view on the same
  • Communicate with digital teams across regions for benchmarking Citi’s offerings and providing outside-in perspectives
  • Conduct stakeholder interviews and design market surveys for primary research when needed
  • Analytic Project Execution
  • Consistently deliver on multiple and complex projects aligned to business priorities independently
  • Business knowledge
  • Develop a thorough understanding of the digital banking and payments landscape – the players, their offerings, competitive advantages, evolution over time, etc
  • Effectively contribute and add value to cross functional initiatives
  • Train and coach others in the organization
  • Seek to learn from other areas within the site to improve analytic approaches for the team
  • Communication
  • Communicate and present effectively to partners and senior leadership
  • Organizational development
  • Contribute to organizational initiatives in wide ranging areas including competency development, training, organizational building activities, etc
  • 4-8 years industry experience in Financial Services/Analytics/Management Consulting/Strategy
  • Established competency in business analysis including business model development, market sizing, financial statements analysis, etc
  • Strong problem solving skills and comfort with quantitative case studies and guesstimates
25

Director, UX & Digital Strategy Resume Examples & Samples

  • Lead prioritization of opportunities and issues to ensure teams are focused on those areas with greatest impact/value to the business
  • Work closely with technology service-provider partners that support the overall capability (Key Lime, User Zoom, Motivate Design, etc.)
  • Drive roadmap and adjust project budgets, timelines and deliverables when project scope is changed in order to re-set project expectations and outcomes to clients and management
  • Serve as a consultant and subject matter expert to the organization regarding how UX and Digital related services can be leveraged more holistically to solve Company challenges
  • Act to drive optimization and innovation in digital solutions. Utilize knowledge in technology, business and user experience expertise to enable optimized approach to delivery and management
  • Leverage deep understanding of user behavior and supporting analytics to make recommendations for technology solutions, roadmap and innovation for clients
  • Identify technologies that drive business efficiencies as well as tie to online marketing, social, mobile, location and emerging technologies
  • Manage strategic direction and execution of complex technologies, with a deep understanding of industry trends and direction
  • Manage overall budget responsibility for services provided, as well as key agency and vendor relationships and technology capability guidelines and best practices for the business
  • Manage teams of contractors, including assessing and assigning project workloads, ensuring overall projects are on track, and proactively identifying course corrections when needed
  • Leveraging a user-centric approach, use the latest technology/methodologies and needs/benefit analysis to identify most appealing solutions, including cost/benefit and ROI
  • Demonstrated understanding in the areas of user-centered design and system development, knowledge management, content systems, business process management, web and mobile technology, communication and supplemental delivery and distribution systems, and analytics
  • Proficiency in conceptualizing and translating business requirements into specific system functionality that map to business goals
  • Ability to lead and develop people
  • Effective verbal and written communication skills for the purpose of providing information to senior leaders, peers, stakeholders, clients, vendors and staff
  • Analytical understanding of digital space and digital marketing concepts, agile product management methodologies
26

Head of Digital Strategy, Alignment & Support Resume Examples & Samples

  • Shape the digital vision and overall enterprise digital strategy for TIAA-CREF
  • Identify opportunities, develop overarching business plans and define metrics to track key strategic targets and milestones
  • Develop the digital roadmap encompassing initiatives sequencing and tracking and including socializing and gathering input from peers / key stakeholders across the enterprise
  • Research, analyze, and communicate industry and competitive Digital trends with an end toward positioning the right digital opportunities for TIAA-CREF
  • Day-to-Day development and ownership of the enterprise Digital Strategy, including content, navigation, email and messaging, with overall responsibility for development of productivity, product competitiveness and user satisfaction goals
  • Develop and maintain Digital Business Plan (current year and long range)
  • Develop and maintain enterprise digital experience roadmap for our Retail, Participant, Institutional and Direct Distribution experiences, aligned with roadmaps from the Individual, Institutional and Asset Management lines of business
  • Manage and operationalize the Digital strategy for the company ensuring alignment and integration with the strategies and goals of the Institutional and Individual Financial Services and Asset Management businesses. Engage and influence senior level stakeholders across these businesses to ensure clarity and commitment
  • Guide the transition / evolution of the Digital business across the maturity curve from start-up to established, including establishment of a business cadence spanning the Individual, Institutional and Individual lines of business
  • Initiate and oversee integrated cadence among Digital partners in Institutional, Individual and Asset Management businesses
  • Monitor and report on Digital usage metrics (Digitization, CTG, Completion Rates, Abandonment, etc.) for distribution and self-service applications and provide insights into continuous improvement opportunities for the same
  • Provide insight and input toward how to best meet participant / customer needs and expectations leveraging TIAA Digital capabilities. Ability to drive continuous improvement focused on refining / evolving the Digital strategy and enhancing the overall customer experience
  • Maintain and support industry benchmarking / outreach program (i.e., Dalbar ranking)
  • Experience in “millennial” space
  • Expert knowledge of investment and retirement industry as well as TIAA-CREF investment philosophy
  • Building and leading a “start-up” business and accelerating its maturation
  • Experience leading, interfacing and influencing across multiple functions/businesses in a matrixed environment
  • Working knowledge of financial products/services and the features/benefits of specific TIAA-CREF products and services
  • Ability to adapt to and initiate change
  • Graduate degree (e.g. Master’s in Business or Finance or Juris Doctorate) preferred
27

Manager, Lic, Apps & Digital Strategy Resume Examples & Samples

  • Manage licensees for assigned categories, which includes contract negotiation, resolving issues, reviewing/approving of submissions and promotion/advertising initiatives
  • Participate and contribute to the strategic planning process
  • Develop strategies and business plans by retailer, brand and property
  • Analyze and understands market trends, consumer and retailer and industry needs
  • Identify growth opportunities by category, franchise and distribution and select, pitch and execute new deals to fill gaps
  • Help define and integrate licensees within wider brand and marketing plans
  • Fiscal responsibility for assigned categories to include annual budget planning and quarterly revenue forecasting
  • Recommends initiatives, providing cost/benefit analysis and an estimate of return on investment
  • Works with Licensees, Retail and Creative Teams to develop product that meets retailer needs by distribution channel while maintaining quality and character integrity standards
  • Collaborate with product development team to build licensee line plans; ensuring appropriate SKU count, price points and that rights are maximized
  • Support internal initiatives generated by Marketing and Sales Teams
  • Engage partners and builds solid relationships with other DCP franchise teams and business units to share and exchange best practices
  • Review and advise on all incoming app requests for Franchise Licensing
  • Attend and participate in appropriate launch and strategy meetings
  • Gather information and advise on business model and deal structure to greenlight apps
  • Manage day-to-day go-to market execution of apps. Duties include
  • Passion for and experience working in technology and/or digital space
  • Knowledge and understanding of app development and digital content
  • Forms good working partnerships
  • Conceptual
  • Great presentation skills
  • Team Player comfortable working in a political environment
  • Multi-task oriented and able to function in a fast-paced environment
  • Ability to manage projects with minimal direction
  • Ability to set quality standards and hold product to them
  • Strong leadership skills
  • Comprehensive knowledge of licensees' production and creative capabilities/limitations
  • Excellent understanding of brand and property positioning, retail business development function, retail distribution and the retail environment
28

Analyst, Digital Strategy Resume Examples & Samples

  • Analyze the competitor landscape, industry best practices, market size and trends, industry drivers, and consumer needs/trends
  • Analyze Conde Nast’s digital presence, audience, user engagement, and site traffic and apply the findings toward defining business strategies
  • Distill insights and create presentations to communicate findings to various stakeholders across departments
  • Scope, plan and execute against strategic projects
  • Contribute to business plan development for investment opportunities
  • Keep up-to-date on emerging trends in the digital space as well as new consumer products/platforms, competitors, and data sources/tools
  • Bring new ideas to the table that spur Condé Nast’s innovation and further its digital leadership position
  • Minimum of two years of relevant work experience
  • Strong analytical, financial modeling, research and problem-solving skills
  • Proven expertise in preparing presentations and business plans
  • Mastery of Excel and PowerPoint or Keynote skills required
  • Ability to think strategically and work with deep datasets
  • A self-starter who acts with urgency in all tasks they tackle
  • Energy and enthusiasm to delivering high-quality work and driving the Condé Nast business forward
  • Prior experience in investment banking or management consulting preferred
29

New Grad-digital Strategy Analyst Resume Examples & Samples

  • Support projects and cross functional efforts which advance adoption of Visa Digital Solutions products and services
  • Interface with Product team: Interface closely with Digital Solutions Product team to ensure client requirements and feedback are incorporated into the product roadmap
  • Market Analysis: Perform market research, segmentation and analysis that leads to insights and drives decision-making. Distribute analysis across Digital Solutions and to key clients in concise written and verbal form
  • Pricing: Understand and model financial impacts of potential pricing frameworks to address future services, use-cases and geographies. Support development of pricing across Visa regions and clients around the world
  • Key Client Meetings: Provide subject matter expertise and support the development of materials for key client meetings
  • Marketing: Coordinate development of marketing collateral and develop plans to participate at key industry events with Marketing and Product teams
  • Client Materials: Develop client presentation materials, webinars and white papers that clearly explain the Visa Token Service, the Visa Digital Solutions product roadmap and Visa’s overall digital strategy
  • Contracting: Interface with the Visa legal organization to support development of standard contracting templates for each region
  • Industry and Competitive Insights: Develop analysis, insights and materials to assist clients and Visa management to better understand mobile payment trends, digital commerce trends and competitor activities
  • 2015 or 2016 graduate with a Bachelor’s Degree
  • Interest in payments and digital commerce a must
  • Proven leadership capabilities as demonstrated in professional, academic, or volunteer environment
  • Ability to thrive in a cross functional and fast paced environment
  • Technical aptitude and interest: Ability to work with complex products or capabilities, the ideal candidate will have an existing basic understanding of mobile and digital payment technologies
  • Travel: While not typical, ability and interest to travel may be required. Visa has clients and partners in nearly every country in the world
30

CCB Risk-collections Digital Strategy Resume Examples & Samples

  • Manage key aspects of building a new collections channel, including eligibility, targeting, offer design, messaging
  • Ability to work with cross-functional teams such as User Experience Design team, IT teams, Operations etc. to drive the optimal experience
  • Strong experience with test & learn approach to optimize the online experience offers and interaction with the phone
  • Experienced MS Excel or SAS user to perform analysis of channel performance and optimization across different channels
  • 3 plus years of financial services experience; credit card knowledge desired, but not required
  • Data mining skills, specifically: Excel, Microsoft Office, and database software applications. SAS knowledge is desirable, but not required
  • Experience in customer contact strategies preferred
31

Digital Strategy Senior Associate Experience Center Hallandale Resume Examples & Samples

  • Providing guidance throughout activities as an account team partner and subject matter specialist, owning the strategic direction of accounts and application of process
  • Establishing SOWs are followed explicitly, timelines and commitments are met for each client, all client work is conducted under a broader business or strategic context, understand the business context of the engagement
  • Quantitative and research acumen
  • Business models and strategic marketing
  • Strategy process, frameworks, models and strategic marketing and solutions
32

Head of Digital Strategy Resume Examples & Samples

  • Lead the development of TVC’s digital and social media capabilities
  • Provide digital and social media expertise to internal teams and clients, recommending best practices and contributing directly to the execution of client campaigns and programmes
  • Act as the digital lead in integrated programmes, assessing the process and reporting on top level successes and making recommendations based on market knowledge
  • Build strong relationships with digital and social platforms that generate strategic value for TVC and its clients
  • Identify emerging trends within the digital space and look at how these can be translated to TVC
  • Support and where necessary lead in new business opportunities which require a digital response
  • A deep understanding of the digital and social communications eco-system
  • A compelling point of view on how digital technology and social media are changing communications and marketing
  • A demonstrable track record of success helping clients leverage digital technology and social media to achieve their communications and business goals
  • In-depth knowledge of both the creative and media sides of digital marketing
  • The ability to take ownership of and responsibility for the delivery of a project
33

Digital Strategy Resume Examples & Samples

  • Overall experience of 14+ years - Ideally 5+ years of relevant experience gained within strategic alternate channels / digital consulting positions within large Corporates or Consulting organization for BFSI sector
  • Should possess experience in Digital Strategy transformation
  • Executive presence: Ability to engage the client at various levels (including the C-Level) of their organization, strong presentation and facilitation skills, ability to structure and facilitate workshops, ability to identify opportunities for digital transformation programs
  • Should possess strong Industry Domain knowledge in Banking, Financial Services & Insurance
34

SEO Analyst, Digital Strategy & Initiatives Resume Examples & Samples

  • Provide SEO support for SEO Managers
  • Perform basic SEO activities: keyword research, ranking analysis, competitive market research & content recommendations that support site initiatives
  • Provide basic SEO recommendations for new digital products and templates
  • QA recommended SEO implementations & fixes
  • Run ongoing analytics reports and provide analysis to make data-driven recommendations
  • Perform technical site audits & link analysis
  • Maintain SEO tasks and schedule
  • Be responsible for documenting SEO projects, results and changes
  • Work closely with the editorial, developer & product teams whom support each of the brands
  • Minimum 2 years SEO experience, preferably for a major media/publishing organization, and a majority of that experience directly in SEO
  • Deep Passion for News is a MUST
  • Adherence to the highest standards of SEO
  • Familiarity with web analytics tools, omniture in particular, and concepts
  • Clear and effective written and verbal communication skills and ability to interact with all levels of end users and technical resources
  • Excellent organizational and time management skills and the ability to multi-task
35

Global Digital Strategy, Senior VP Resume Examples & Samples

  • Maintain a coherent digital strategy across Citi
  • Provide timely and effective strategic advice across the businesses
  • Assist Citi in acquiring and exploiting critical digital capabilities
  • Create and integrate a digital research capability
  • Providing thought leadership and strategic framing in the development, maintenance and socialization of a coherent, cross-Citi digital strategy
  • Providing timely and effective strategic advice to the business, ensuring Citi understands and exploits the opportunities and threats presented by digital technologies
  • Assisting Citi in acquiring and exploiting critical digital capabilities across the business
  • Identifying major mobile/digital trends, assessing implications and completing SWOT analysis of evolving ecosystems, critical control points and key players
  • Engaging stakeholders to define and agree on strategic value propositions and key enabling capabilities
  • Providing quality assurance, training and support to the digital research team, ensuring high quality, timely and insightful analysis
  • Representing and promoting Citi's digital strategy internally and externally
  • The individual will have significant expertise in digital banking and payments, strategic consulting experience and outstanding communication and engagements skills. The ideal candidate will have
  • 5-10 years' experience in mobile banking, payments and technology (ideally gained across a combination of consulting, industry and entrepreneurial experience)
  • Senior leadership potential
36

Digital Strategy Transformation Resume Examples & Samples

  • Overall experience of 14+ years - Ideally 5+ years of relevant experience gained within strategic alternate channels / digital consulting positions within large Corporates or Consulting organization for Cross sector
  • Should possess strong Industry Domain
  • Should have breadth of knowledge across and depth in one or two of the enabling technologies like Analytics and BI, Big Data, Cloud, Mobility, Social, Automation, Enterprise Portals, Enterprise Content Management, SOA and Integration. Good appreciation of emerging technologies e.g. Cognitive and IoT
  • Should have familiarity/experience with design thinking, agile concepts, DevOps, Continuous Integration
  • Strong stakeholder management and communication skills
  • Excellent team building, leadership and interpersonal skills
  • Program delivery experience
  • At least 8-10 years of relevant experience"
37

Head of Digital Strategy Resume Examples & Samples

  • Experience presenting work materials and collaborating with senior lever leadership
  • Powerful communicator with the ability to convey thoughts effectively and succinctly. Proficiency in Microsoft PowerPoint is critical for this role
  • Ability to synthesize analytical results and tailor executive briefings
  • Support cross- bank initiatives, including liaising with different stakeholders, preparing presentation materials, and coordinating content updates
  • Strong team player who places the best interests of the organization above personal objectives
  • MBA from top 20 Business school with Post-MBA Strategy experience (McKinsey, Bain, BCG, Strategy& Deloitte…) is a plus
  • Related professional background in the digital space. Preferably financial services experience
38

Digital Strategy Resume Examples & Samples

  • Passionate about delivering great customer experiences
  • Excellent presentation delivery skills
  • Structured approach to problem solving
  • Ability to manage engagements and teams
  • Knowledge and insight in the end-to-end digital landscape (marketing, sales, service and associated technologies) and the ability to identify market relevant consumer trends
  • Have an intense focus on the customer experience through research (VoC), design, development and execution of small to large scale customer journey initiatives
  • Understanding of the linkage between business objectives and customer experience and working seamlessly to integrate the two together
  • Management consulting experience in customer strategy and customer transformation related to improving customer strategy, customer profitability, and customer retention and cross sell programs beneficial but not essential
  • Experience in the design and implementation of Omni Channel strategies
  • Strong background in enabling technologies driving customer transformation
  • Ability to identify new opportunities and advocate new initiatives for process & customer experience improvement in order to achieve brand loyalty, cost reductions, revenue growth, margin improvement or gains in customer or employee satisfaction for our Clients
  • Knowledge of UX and UI design
  • Experience in innovating new journeys for changing business needs and feeding into larger strategic programmes
  • Deep understanding of the metrics used to measure customer experience (NPS etc.), how they are used within leading organisations, and how to leverage them to drive change programmes
  • Strong academic record including a relevant third level degree
  • Experience working in a digital company, agency, fintech or consultancy
  • Characteristics of a forward thinker and self-motivator that thrives on new challenges and adapts quickly to learning new knowledge
39

Marketing Mgr Digital Strategy Resume Examples & Samples

  • Plan & execute digital strategies in multiple mediums like search, display and web based marketing
  • Own all aspects of both organic and paid SEM: management, implementation, and analysis of program, including keyword research, campaign strategy, creative, bid management & on-going optimization
  • Use best in class e-commerce practices to optimize website to drive prospects from awareness through to conversion to paying customers
  • Build, maintain, and analyze performance reports
  • Manage multiple outside agencies, as well as work with internal and external teams to help define digital marketing goals, lead volumes by product and segment and ROI analysis
  • Provide in-depth reporting & data analysis to problem solve; identify opportunities and communicate key performance trends to the organization
  • Implement A/B testing with strategic variants to increase conversion rates
  • Optimize online marketing campaigns and landing pages
  • Work with Product Marketing and Demand Generation teams to define the scope, technical and business requirements, budget, benefit analysis, and cost justification for digital projects
  • Lead execution of digital initiatives to ensure they're timely and achieve goals within budget
  • 7+ years of related digital marketing experience and a passion for analytics
  • 5+ years of experience executing SEM campaigns
  • Expert knowledge of Google Adwords, PPC, display/ retargeting and search marketing
  • Experience with Eloqua or other automated marketing solutions a benefit
  • Experience developing websites/digital platforms from Information Architecture to CMS implementation
  • Superior verbal, written skills and attention to detail
  • Motivated self-starter that drives strategy and results
40

Digital Strategy & Experience Resume Examples & Samples

  • Manage the development of the digital user experience through concept, strategy, design and implementation for the Cards’ Benefits websites’ to increase customer engagement through benefit awareness and usage
  • Manage the User experience and content strategy for Benefits’ sites’ internal sponsors, including Card Products, Customer Benefits and Cards Marketing teams
  • Lead the design of insight-driven digital strategies from opportunity identification through development of customer centric journeys
  • Partner with program management, agencies, vendors, and internal IT teams to scope, design, develop, and deploy new web site experiences
  • Transform web site visitor objectives, business objectives, and technology capabilities into digital experience requirements
  • Lead development/enhancement of Offer Optimization to ensure site visitors are presented with the right offer at the right time to increase engagement and spend
  • Coordinate with internal sponsors including, Card Products, Customer Benefits, Card Products, Marketing, Loyalty and Early Engagement Teams on alignment of messaging, marketing response forecasting and capacity planning
  • Coordinate with Benefit Owners and Platform providers to ensure that sites presents accurate customer information and superior site performance
  • Ensure site development and enhancements comply with Expense, Legal, Control and Compliance requirements including ADA compliance
  • 5+ years’ experience in Direct Marketing, Digital Marketing or Product Management role leading strategy, implementation and management of web sites, portals or related tools
  • Strong digital expertise both from a strategy and execution standpoint
  • Ability to understand and translate complex business challenges into smart digital solutions
  • Proven experience leveraging an integrated collection of technologies and methodologies to design captivating web site experiences across multiple interaction channels
  • Use of online performance metrics to identify opportunities for enhanced digital experience
  • Pragmatic problem-solver. Solutions and process improvements oriented
  • Exceptional verbal and written communications skills
41

Digital Strategy Manager Life Sciences Resume Examples & Samples

  • Client Management:Manage day to day interactions with executive clients and sponsors
  • Business Development:Develop and maintain contact with top decision makers at key clients; organize and lead pursuit teams; participate and lead aspects of the proposal development process; contribute to the development of proposal pricing strategies
  • Customer Value & Strategy – Development of customer driven, value enhancing strategies to drive increased business effectiveness, improved technology utilization, and enhanced positioning to address marketplace forces
  • Customer Transformation Roadmapping -Build out of enterprise customer solution strategy, technology architecture, platform alternatives, and roadmaps to support and enable business and technology vision and goals. Construction of detailed customer transformation plan to clearly articulate initiatives required to effectively and consciously transform an enterprise to the target future state
  • Business Case Operational Analysis –Execution of comprehensive financial analysis detailing the costs, benefits, and estimated payback period/return of current and planned business and technology customer solutions initiatives, program, and projects
  • Platform Evaluation & Selection –Execution of proven methodologies to objectively identify, evaluate, and select technology platforms and tools that most effectively enable planned customer transformation. Evaluation and analysis of the effectiveness of existing solutions, platforms, and tools against selected business and technology KPIs and strategic goals
  • Process & Technology Improvement –Performing of detailed assessments on the effectiveness of ‘customer impacting’ processes and recommendations to align to corporate goals, market trends. Development, alignment, and deployment of future state operating model and processes to match organizational strategic goals and vision
  • Demonstrated prior experience in managing teams of 10+ resources through design, development, and/or operations of complex technology environments (programs, applications, systems and/or infrastructure)
  • Strong understanding of CRM process and best practices
  • Experience managing at least three large-scale full-life cycle implementations of CRM or customer-related solutions, including ownership of the program/project, management of the overall team and ownership and management of program/project financials
  • Experience defining systems strategy, developing systems requirements, designing and prototyping, testing, training, defining support procedures, and implementing practical business solutions under multiple deadlines
  • Ability to travel to client sites 80-100% of the time
  • A Bachelor’s degree
42

Director of New Media & Digital Strategy Resume Examples & Samples

  • Bachelor's degree in sports marketing, radio/television production, sports broadcasting, internet broadcasting, or related field
  • Minimum of one (2) years of experience working in a field related to digital media services in intercollegiate athletics
  • Experience with photo/video editing software
  • Experience working with a variety of media formats and multimedia files
  • Demonstrate working knowledge and experience with digital video editing software (i.e., Final Cut Pro, Adobe After Effects, Photoshop, Indesign, Dreamweaver, Live Type, Soundtrack, iDVD, etc.)
  • Working knowledge and experience with digital camcorders (white balance, focus, aperture, gain, aspect rations, fram rate, audio levels, etc.)
  • Valid driver's license
  • Candidate must demonstrate interest, ability and/or experience promoting cultural competency and/or diversity
  • Master's degree in a related field
  • Two (2) years of experience with intercollegiate athletics working with digital media at the Division I level
  • Knowledge of the logistics of a live broadcast production
  • Knowledge of graphic design and/or video editing
  • Knowledge of basic web design
  • Tricaster or Live Production experience
43

Assoc Director of Marketing & Digital Strategy Resume Examples & Samples

  • Works as a key member of the UEI communication and engagement team, and provides support for overall UEI communications as needed
  • In coordination with UEI and UChicago Impact leadership and communications team, develops and implements marketing and communications strategies, with a focus on projects demanding consumer research as well as digital and social media expertise
  • Experience editing written reports/manuscripts in accordance with the Chicago Manual of Style required
  • Experience in crafting editorial content for external audiences required
  • Experience in managing and growing an organization's social media presence required
  • Experience using consumer research and digital analytics to inform marketing strategies and tactical plans required
44

Digital Strategy Servicing Lead Resume Examples & Samples

  • Senior Executive Stakeholder Management
  • MBA preferred; Minimum Bachelor’s Degree
  • Proven people manager with the ability to grow and develop a team
  • Strategic and analytical thinker who can analyze data to make appropriate process/business decisions/recommendations and shape business strategy
  • Prior Chief of Staff support, consulting experience, or equivalent experience preferred
  • Ability to understand and navigate the digital landscape and technology
  • Proven negotiating skills, demonstrated collaborative and consensus building strengths
  • Demonstrated team player and leader who can effectively handle multiple priorities simultaneously
  • Strong communication (verbal/written) skills, with an ability to manage internal and external relationships up to senior levels of management
  • Experience leading cross functional teams and maintaining accountability for major business initiatives
  • Excellent data visualization and creative PowerPoint skills
  • Excellent PC skills: Word, Excel, Access
  • Self-starter that learns and adapts quickly to frequently changing priorities
45

Associate Director, Medical Digital Strategy Resume Examples & Samples

  • Lead global medical digital projects through all phases including budgeting, conception, development, deployment and training across the medical On-cology BU
  • Responsible for planning enhancements to new and existing digital
  • Responsible for new congress digital platform for Oncology and establishing improved virtual capabilities within medical
  • Develops communication plan and facilitates awareness of GMA-provided digital services and systems to internal medical customers and other stake-holders
  • Responsible for all process and documentation needs for assigned projects, providing business representation and business sign off (IGM, PIONS etc) as needed
  • Support development of GMA digital strategy and provide consultancy ser-vices to GMA on digital strategy for disease or line function
  • Serve as internal expert on GMA-provided technology platforms and services, to provide support and serve as primary digital point of contact for CPO and Global associates
  • Benchmarks and assesses internally and externally medical digital solutions in Oncology/Medical Affairs in order to contribute to the development of the global medical e-strategy
46

Global Vegetable Digital Strategy Manager Resume Examples & Samples

  • Critical Thinking and Alignment to Global Strategic Initiatives
  • Bachelor’s degree in Marketing, Journalism, Communications or related discipline
  • 10+ years of relevant work experience with 5+ years in digital marketing
  • Proficient presentation, writing and editing skills
  • Experience using customer insights to create compelling messages for different target demographics and personas
  • Deep understanding of how data and analytics shape strategy
  • Strong relationship and networking skills to inspire, motivate and drive collaboration with marketing managers and other cross-functional employees
  • Experience working with SalesForce and Adobe platforms and reporting or similar CRM
  • Organized, reliable self-starter with strong creative thinking, analytical, problem-solving, decision-making and interpersonal skills
47

Consumer Digital Strategy Resume Examples & Samples

  • Drive activities of Regional Digital Leadership Team
  • Triage content updates and maintenance to support running the business
  • Meet bi-weekly with peer Consumer Digital Strategy Regional Leads and the Operational Readiness team to share status information and discuss/share best practices
  • Resource Management: Manages in very complex organization(s) the efforts of direct and indirect reports, and collaborates with, provides guidance to and influences employees, clients and matrix partners
  • Results & Accountability: Ensures that effective controls are developed and maintained to ensure the integrity of the organization. Takes corrective action, as appropriate. Ensures that performance is aligned with mission, goals and outcomes and is completed within established timeframes. Monitors and evaluates complex plans; focuses on results and measuring attainment of outcomes. Has budget accountability
  • Health plan management knowledge preferred
  • Deep knowledge of your Region and/or health industry; assist to understand project impacts and the need to build out support and structures where there are gaps
  • Aptitude to know what issues to drive in your Region, and with whom
48

Digital Strategy Analyst / Senior Analyst Resume Examples & Samples

  • Collaborate with key business unit stakeholders to understand their objectives and ensure alignment with overall digital roadmap and goals
  • Conduct continuous competitive benchmarking and digital industry research to identify emerging technologies, trends, and opportunities for innovation and optimization
  • Proactively identify and balance customer and organizational needs, driving towards appropriate technology solutions
  • Leverage website performance data insights to drive strategy evolution
  • Represent Digital Strategy function as required in cross-departmental meetings and taskforces
  • Undergraduate degree in relevant field and at least 2-5 years relevant web/digital/interactive marketing work experience, preferably in an e-Commerce environment; MBA preferred
  • Strong business acumen coupled with a solid understanding of web technologies and functionality, prior experience driving the development of digital features/functionality is a plus
  • Ability to identify KPIs and conduct analysis to measure success of business objectives
  • Strong project management skills with a demonstrated ability to effectively manage multiple projects with competing priorities, deadlines, and business values
  • Creative problem-solving skills essential
  • Strong negotiation and influence skills with an ability to create consensus and achieve results
  • Strong written/oral communication skills with the ability to develop and deliver clear, concise presentations
  • An ability to influence others to achieve results
  • Must be able to maintain a high performance level and deliver strong results while still managing to have fun
  • Proficient with Microsoft Office software (e.g. Excel, Word, PowerPoint, etc.)
49

Product Specialist Digital Strategy Resume Examples & Samples

  • Bachelor's degree in a business related or financial field and/ or equivalent work experience in business system technology management
  • Strong analytical background with at least 5-7 years in financial services industry
  • Excellent organizational and analytical skills with strong technical abilities
  • Strong understanding of structured products (ABS, MBS, CDO/CLO), loans, and bonds
  • Business technology experience at financial services or consulting firm that supports institutional banking clients
  • Experience partnering with engineers and user experience design professionals on transformational projects with a goal to “wow” clients
50

Leader, Candidate Experience Digital Strategy Resume Examples & Samples

  • Understand and support the Company's short, medium and long term candidate experience digital strategy to achieve the enterprise Talent Acquisition strategy
  • Ensure the Company’s candidate experience digital programs are linked to the Company’s Talent Acquisition strategy globally and locally
  • Support candidate experience leadership by managing program governance, utilizing their project management skills to provide leadership to plan and manage projects
  • Leverage VoC surveys insights and to enable timely & continuous improvement of candidate experience Digital strategy and priorities across the Company
  • Monitor the Company’s Digital candidate experience to ensure compliance with applicable laws and contracts; routinely collaborate with the Director, Candidate Experience to share feedback
  • Utilize digital expertise and external market insights in areas of design and development of candidate experience programs and represent the voice of the candidate in every talent acquisition strategy discussion
  • Recommend, investigative, product develop, and pilot approaches to test potential digital solutions in order evaluate market viability for products or services
  • Focus on building effective relationships and trusted partnerships with Talent Acquisition organization, Enterprise Communication & IT to maximize value
  • Manage expenses and provide input into budget/resource allocation needs; and the management of costs
  • Conduct routine internal analysis and external benchmarking to enhance the effectiveness of candidate experience programs
  • Monitor Key Performance Indicators and scorecards of relevant data to understand program performance and effectiveness
  • Continuously review and refine the candidate experience processes / roadmaps with the candidate experience leader to promote effective programs
  • Partnering with business stakeholders, identify and implement new talent technology solutions in support of a best in class candidate experience
  • Develops enterprise-wide strategies in partnership with stakeholders to attract employees in an integrated manner, driving regional/global business results
  • A minimum of 8 years of professional hands-on experience is required
  • Experience in the HR or Talent Acquisition technology fields is preferred
  • Facilitation and project management experience (e.g., project plans, status reports, communication plans, risk management plans, milestones, deliverable charts) is required
  • Ability to operate as a global leader with understanding and appreciation for regional differences is required
  • Experience managing, planning and implementing projects and strategic change initiatives is required
  • The ability to influence, negotiate and consult while remaining an enthusiastic team player with a strong drive to create a positive and inclusive work environment is required
  • Ability to connect with others and collaborate closely to deliver consistent employee and customer-focused approach in region is required
  • Expertise leveraging internal and external analytics to diagnose situations and build business cases for global solutions is required
  • Ability to identify, design and lead studies that inform talent decisions
  • Experience balancing voice of the customer with enterprise-wide business strategies
  • Interest in maintaining connections to external field of expertise is required
  • Strong presentation skills are required.Human Resources
51

Head of Global Digital Strategy & Experience Resume Examples & Samples

  • Collaborate with Sales and Technology to develop the strategy through which the sales effort is complemented by digital capabilities to drive cost effective advisor acquisition and service
  • Determine the features and functionality of each digital platform as appropriate to engage, educate, persuade and service LM investors and clients
  • Manage Site Content: Collaborate with Head of Thought Leadership and US/International Marketing Heads to ensure the content is appropriately customized to site visitor needs; particularly that the content is timely, relevant and impactful. Support the promotion and syndication of Legg Mason’s thought leadership content to reach our constituencies and encourage further engagement
  • Measure and Continually Enhance Site Performance –
  • 10+ years as the business lead in the development of differentiated and compelling digital platforms in the financial services (banking, asset management, insurance, brokerage) industry
  • Demonstrated success in the end-to-end development of digital platforms - from conception to business requirements, through development to launch and measurement
  • Ownership for the ongoing content management and functional enhancements of existing sites
  • Successful in the leadership of high profile, high risk, cross-functional development efforts
  • Ability to lead, collaborate and influence at a senior level
  • Previous people management experience strongly desired
  • Familiarity with Salesforce.com and email marketing platforms is a plus
  • Series 7 & 24 licenses, or willing to obtain within a short period after hire
  • Six Sigma experience is a plus
  • Bachelors degree required; MBA a plus
52

Specialist, Digital Strategy Resume Examples & Samples

  • Apply analytics to Carrier’s channel web portal to understand current usage and identify improvements to support the portal’s future development roadmap
  • Expand usage of website analytics within the department to proactively share trends and findings internally and with appropriate customer channels
  • Assist marketing team in broadening the usage of analytics surrounding websites
  • Coordinate API setup with customers and internal IT
  • Develop standard API setup process from request to implementation
  • Provide support to product information strategy
  • Contribute to team or department by supporting key projects
  • Time Management - Ability to utilize the available time to organize and complete work within given deadlines
  • Attention to Detail – ability to complete data requests accurately and thoroughly
  • Communication, Oral - Ability to communicate effectively with others using the spoken word
  • Communication, Written - Ability to communicate in writing clearly and concisely
  • Initiative - Ability to make decisions or take actions to solve a problem or reach a goal
  • Problem Solving - Ability to find a solution for or to deal proactively with work-related problems
  • Research Skills - Ability to design and conduct a systematic, objective, and critical investigation
  • Self-Motivated - Ability to be internally inspired to perform a task to the best of one’s ability using his or her own drive or initiative
  • Cross functional work experience and evidence of a thorough working knowledge of the following: Excel & Google Analytics
53

Global Digital Strategy Assistant Director Resume Examples & Samples

  • University degree or equivalent experience required; Advanced degree preferred
  • 7 - 10 years prior work experience; 4+ in business setting involved in some aspect of technology and/or professional services 3+ years driving cross-functional programs in matrixed organizations
  • Ability to establish trust-based relationships with collaborating teams
  • Excellent project management and interpersonal communication skills
  • Results-driven, with strong attention to detail
  • Able to work independently and manage multiple priorities simultaneously
54

Global Digital Strategy Manager Resume Examples & Samples

  • 10 – 12 years prior work experience; 7+ in business setting involved in some aspect of technology and/or professional services
  • 5+ years driving cross-functional programs in matrix organizations
  • Entrepreneurial’ mindset with an ability to navigate through areas of ambiguity, identify and take ownership of issues, and drive them to resolution
  • Outstanding problem-solving and communications skills (written and verbal)
  • Ability to establish trust-based relationships with EY leaders and collaborating teams
  • Proven experience and ability to manage multiple competing priorities in a fast-paced team environment while producing a high quality work product
  • Experience of multi-channel digital environments and understanding of emerging digital platforms
  • An understanding of the consulting process and experience consulting with internal stakeholders
  • Excellent project management, team building and interpersonal communication skills
  • Strong influencing and stakeholder management skills
55

Digital Strategy Team Lead Resume Examples & Samples

  • Define & lead Ubisoft Digital workplace strategy : vision, maturity model, frameworks and projects roadmap
  • Monitor the quality and consistency of the internal user experience and perform regular Intranets audits
  • Serve as a lead User Experience Architect including: research, persona development, competitive analysis, current-state assessment, customer journey mapping, site map and wireframe development
  • Support digital project managers to perform user research, wireframes and prototypes
  • Participate in and/or lead brainstorming sessions, workshops, and presentations with users, stakeholders
  • Collect & analyze usages, satisfaction and continually strive to improve digital performance accordingly
  • Define Key performance indicators & perform an adoption follow up
  • Manage all reporting deliverables across our digital products
  • Identify emerging, latest trends in digital methodologies and practices
  • Educate internally on research, digital strategy, user experience and content strategy best practices
  • Partnering with cross-disciplinary strategic teams — of Content strategist, community managers, SEO specialist, project manager — to constantly improve digital workplace
  • Ensure constant communication within the digital workplace taskforce
  • Grow into a role of mentorship and management
  • 5 to 7 years of experience in the digital space, in an agency environment, or in-house for a start-up, established brand or otherwise (preferred candidates have held a previous title of strategist, UX strategist, business strategist, digital strategist, UX researcher, digital project manager or similar)
  • Curiosity about and a deep interest in how digital technology and systems are powering the way users interact & collaborate with each other’s
  • Deep knowledge of user experience best practices, analytics, and/or Content Strategy
  • Quality driven by asking the right questions, thinking critically about users problems, and relentlessly pursuing quality in everything he/she does
  • Must be able to juggle multiple projects simultaneously in a fast-paced environment, while meeting deadlines with frequent interruptions and redefined priorities
  • Strong written and oral communications skills with the ability to present and work with senior leaders
  • Ability to gather information; extract relevant data and apply knowledge to develop and create communications
  • Strong follow up, organization and prioritization skills with excellent attention to detail
  • Relentlessly inquisitive and curious. Perpetual learner
  • Must be a team player and be able to interact with staff at all levels of the company
  • Exudes enthusiasm, passion and fun
56

Analyst, Digital Strategy & Analytics Resume Examples & Samples

  • Support the development of key processes to design and manage the CTC digital performance reporting leveraging all available internal and external data sources (marketing tracking systems, Point-of-Sale systems, etc.) and engaging with key stakeholders (digital, ecommerce and IT technology teams) across CTC
  • Work closely with Corporate Strategy & Development on internal and external strategic digital asset reviews and with digital, ecommerce and IT technology teams on web analytics and fulfillment projects
  • Work with key stakeholders and external advisors to conduct market, industry, data and analysis including the sharing of benchmark data and best practices
  • Advise the organization on the development of key performance indicators, and the optimal design of cascading performance reporting formats and channels, as well as on building the Omni-channel view of the customer
  • Share expertise in project management, modelling, digital analytics and insights identification to support strategy, launch of follow-on initiatives
  • Provide support for special projects, presentation development and communication of findings to influence executive and cross-functional teams
  • 2-4 years working within in a large consumer facing retail environment and / or start-up eCommerce environment
  • University degree/College diploma or equivalent combination of education and experience (Engineering, Science and Data Analytics designation are considered assets)
  • Minimum bachelor’s degree in any analytical discipline such as Engineering, Mathematics, Statistics or Operational Research
  • Understanding of “big data” environments (SQL Server, MySQL, Netezza, BigQuery, etc.), business intelligence tools (Tableau, Qlikview, etc.) and digital marketing tracking solutions (Adobe Analytics, Google Analytics)
  • Strong business acumen, including modelling, strategic business case development and analytics
  • Previous experience in Analytical or Research roles with an emphasis on analytics and performance management, preferably digital
  • Proven project management, relationship management and executive communication/presentation skills
57

Digital Strategy Account Director Resume Examples & Samples

  • Partner with the Brand Strategy and Creative teams to understand and align goals and develop effective content activation
  • Creative thinker who can ideate and execute innovative strategies to support brand initiatives with a focus on editorial storytelling, influencers and consumer engagement
  • Create and implement strategy for both long-term client relationships and new business prospects
  • Ongoing management and consistent optimization of social campaigns to meet agreed upon objectives
  • Manage resources involved in delivering innovative solutions to clients – includes client needs assessment, identification of required resources, management of client expectations, and 3rd party vendor relationships
  • Lead digital influencer programs and relationships
  • Compile regularly scheduled and ad hoc social media reports that meet client needs
  • Stay at the leading edge of the development and release of new Emerging Technologies within the Digital Marketing and general online space
  • Engage in brand-related online conversations including updating and managing Social Media presence on all other relevant sites
  • Post content and be highly responsive to comments and feedback on existing external channels and existing SWG owned web properties
  • Work with multiple Reporting & Analytics tools to monitor engagement in Social Media outlets, analyze, and make recommendations for action
  • Build and manage metrics reporting and analysis
  • Knowledge of current Social Media trends and techniques, best-practices and technical components
  • Ability to analyze complex issues and to develop relevant and actionable plans, programs and recommendations
  • Successful development and management of social media strategies and implementation for client brands
  • Leadership, planning, management, organizational and supervisory skills
  • Outstanding ability to build strong lasting partnerships and foster teamwork
  • In-depth understanding of the social media landscape and emerging platforms
  • Strong business writing, storytelling, communication, presentation skills
  • Outstanding ability to think strategically and to identify and resolve problems
58

Data Scientist, Digital Strategy Resume Examples & Samples

  • Must have programming skills in SQL database development
  • Must have experience with commonly used statistical packages (SAS, R, Stata, etc.)
  • Understanding of analytical techniques including segmentation, cluster analysis, and regression
  • Experience in model development in the lending industry including pre-qualification, propensity scoring and creditworthiness a plus
  • Demonstrate the value potential of data through the application of core Data Science skills
59

Mgr / Dir, Digital Strategy Resume Examples & Samples

  • Develop and drive overall digital strategies for the label and artists
  • Liaison between label and key streaming and digital retail partners including but not limited to Spotify, Apple Music, Amazon, Google/YouTube, VEVO, Slacker, Napster, Tidal, and more
  • Pitch accounts for featured placement and secure promotional opportunities and campaigns
  • Maintain a full understanding of all accounts brands, promotional opportunities, consumer bases, and work closely with them to develop strategies that drive revenue and maximizes artist exposure
  • Monitor account activities; be aware of marketplace and partnerships with other artists, labels, and products
  • Create strategy to drive data acquisition and engagement
  • Develop and establish best practices for D2C strategy for the label
  • Work with vendors on website development, store and splash builds, research, design and beyond
  • Develop and oversee social media strategies; including posting strategies, analytics, influencer networks, fan building, advertising, creative and more
  • Develop and oversee digital publicity initiatives
  • Work with Marketing Manager to conduct and perform detailed research and analysis on our artists, releases, sales, streams, and revenue to evaluate how to run campaigns for maximum exposure
  • Work in conjunction with Marketing Manager on the creation of digital advertising campaigns
  • Keep entire team up to date all the most important updates and changes in the digital space from partners to tools and technology and beyond
60

Senior Digital Strategy Consultant Resume Examples & Samples

  • Strategic consultation: Be seen as a trusted strategic advisor to internal teams and clients alike by providing marketing insights, building business cases, and drawing upon the full scope of Epsilon marketing services, strategic and analytic consulting expertise, data and technology to solve clients’ core business challenges
  • Contact strategies and program planning: Develop multichannel marketing contact strategies, lifecycle marketing plans, and detailed tactical plans guiding campaign execution, including messaging frameworks, contact cadence, segmentation and targeting, behavioral triggers and other executional guidance
  • Digital marketing strategy and tactical guidance: Work with clients to develop, measure and optimize the performance of customer marketing programs across email, mobile apps, websites, social media, and other digital marketing channels
  • Test planning and optimization: Put marketing programs on clear paths to improvement by creating effective experimentation plans and learning agendas
  • Business development: Support account growth and new business development
  • Client interface: A large part of this role will involve presenting and selling ideas to our client in partnership with the account management team. High-quality presentation and idea articulation skills are a must
  • 5+ years of experience in a digital and/or customer relationship marketing strategy role, preferably with a digital marketing agency, email service provider, mobile marketing agency, or online services space
  • Knowledge of customer segmentation and modeling approaches a plus
  • Excellent verbal and written communication skills, including the ability to produce high-quality decks and present with confidence to senior marketing leaders
  • Ability to manage multiple high-priority projects in a fast-paced setting
61

Digital Strategy Analyst Resume Examples & Samples

  • Conduct research and analysis to identify latest trends in technology and assess implications to Liberty Mutual
  • Participate in initiatives to increase the customer adoption of the online and mobile channel
  • Participate in research and implementation of project management tools and methodology
  • Support Product Managers in development of new digital capability, launch, and success measurement
  • Build business and professional skills that will prepare your for future leadership positions
  • Strong research and analytical skills to gather information, analyze facts, and draw conclusions
  • Strong collaboration and communication (verbal and writing) skills
  • Possess interests in digital technology, attention to details, natural curiosity, and positive attitude
  • Fair knowledge of Microsoft Excel and Word required. Good amount of experience with PowerPoint preferred but not required
  • Bachelor’s degree in Business, Computer Science, or related field
  • Demonstrated successful academic record
  • 2-3 year working experience preferred
62

Customer Experience & Digital Strategy Solution Principal Resume Examples & Samples

  • 10+ years of professional experience including managerial roles
  • 5+ years of professional experience in Digital Marketing at an established agency, management consulting firm and/or hands-on industry experience
  • 2+ years of experience managing delivery of strategy and/or business transformation projects across multiple clients
  • Preferred experience with multiple vendors such as Sitecore, AWS, Tableau, Adobe
  • Advanced degree (MBA, MA, etc.) highly preferred
63

Digital Strategy Principal Consultant Resume Examples & Samples

  • Guiding business stakeholders through workshops and envisioning sessions to solve complex define problems
  • Possess a solid understanding of a broad range of strategy areas and disciplines and technologies and be prepared to engage in deep content discussions with senior stakeholders at leading organizations
  • Ability to establish immediate credibility and leverage hands-on experience when it comes to designing and implementing highly effective digital and operational strategy, interfacing closely with both business and IT stakeholders
  • 5+ years of professional experience in a digital or management consulting firm and/or hands-on industry experience
  • Strong core consulting skills, including: meeting and workshop development and management, deck writing, storyboarding, inductive/ deductive reasoning, client interviewing, issue analysis, data analysis and process design
64

Digital Strategy Business Designer Resume Examples & Samples

  • Combining design thinking and traditional corporate strategies to help clients create avenues for market growth
  • Working closely with Service Designers, UX Designers and Data Scientists to design new product and services
  • Acting as a stakeholder proxy for the delivery team to ensure the integrity of the product vision is delivered
  • Uncover and describe the problem the product will solve
  • Quickly understand the industry domain, client business model and end user priorities in order to provide fact based input and recommendations that will drive our customers success and product rollout
  • Capture business objectives and success criteria
  • Elicit requirements
  • Define, manage and prioritize a value based product backlog
  • Manage traceability of the strategic vision throughout design, development and release
  • Work closely with project management to deliver the sought after effect
  • Ability to fact find, probe customers, analyze, synthesize and communicate complex ideas in simple language
  • Analytical mindset; Ability to focus on details as well as the big picture
  • Experience with requirement definition and management (B2B and B2C)
  • Passion for the business and human elements of technology
  • Exposure to agile software development methodology
  • Background in design-thinking
  • Native written and spoken English
  • Cooperative and solution focused mindset
  • Sales and/or consulting experience
  • Digital (preferably mobile) experience
  • Ability to help define how “digital strategies” can support business goals
  • Technical experience a big plus
  • Digital advocate – speak or produce great digital related content (eg. blog, conference speaker, etc)
  • Direct experience of presenting to C-level executives
  • Ability to present (confidently) in front of large groups
  • Have experience of successfully securing and managing million dollar + account budgets
  • Consulting experience (Business, Management or IT)
  • Engineering degree
  • Business degree or MBA
  • Experience with mobile technology projects
  • Proficiency in analytics
  • Experience within retail, manufacturing, finance, automotive, healthcare, travel & hospitality industries
  • Fluent in English, bothspoken and in writing. Additional language is a plus
  • Ability to travel up 25% of the time
  • Any familiarity with using tools like Salesforce, JIRA and Confluence a plus
65

Digital Strategy & Technology Manager Resume Examples & Samples

  • Campaign Digital lead:The person will assist the Campaign Content leads and Connections manager to develop breakthrough digital platforms, content and ideas that closely link to the brand plans, connections plan, and liquid ideas framework. This role will also lead the implementation of these platforms and tactics in the Canadian marketplace with best-in-class creative execution. Full participation in Marketing Factory Gate process to ensure integration of digital thinking in marketing process, and submission of all ideas to MAP for internal approval according to required timelines
  • Always On Digital lead:Assist in the development of consumer centric digital marketing experiences, communications & engagement year round. Accountable for identifying and strategically assessing the opportunities for Owned media investment such as portfolio-hosted websites, as well as assets for Paid display and video channels (excluding social), and search marketing. Work with Knowledge & Insights on translating and dashboarding diverse data sets to identify performance KPI’s and insights. Build relationship with global Connections planning to ensure full integration with global digital measurement dashboards
  • Digital Innovation & Technology:Identifies and leads strategic partnerships with key existing and mature external media and technology partners, based on consumer trends, global capability/relationships, and innovation opportunities to ensure first-mover competitive advantage. Linked in to Global and North American marketing technology centres to identify areas where Canada can scale or leverage the investments and relationships of other Coca-Cola markets
  • A Digital Marketing Subject-Matter expert: 5-6 years of marketing experience in a senior agency or client-side digital advertising role, with experience in digital content including online display and video, mobile, gaming, and search
  • Experience working within an Integrated Marketing Communication (IMC) process and system is preferred
  • Demonstrated experience in the development of best-in-class digital media and implementing digital technology solutions
  • Demonstrated ability to effectively build relationships cross-functionally and at different organizational levels, both internally and externally
  • Strong strategic leadership and change management capabilities
  • Analytical expertise – ability to draw insights and actions from data
  • Strong collaborative skill set with a solutions-based mind set
66

Director of Digital Strategy & Services Resume Examples & Samples

  • Web technologies (HTML, CSS, Javascript)
  • Modern web application development
  • UX and UI, including knowledge of the WCAG 2.0 AA web accessibility standard
  • Open source content management (e.g., Drupal)
  • Rich media content (e.g., video, audio, live stream)
  • Data analytics, segmentation, intelligence, and visualization (e.g., Tableau)
  • Strategic use of social media to drive business results; social media analytics, listening, crisis management
  • Proven experience in managing the strategic, content, and creative development process from brief or spec through execution to success measurement
  • Exceptional leadership, customer relationship, consensus building and problem solving skills, and ability to establish effective working relationships in a diverse environment
  • Demonstrated ability to manage multiple, concurrent projects
  • Must work well under pressure with multiple projects in a highly collaborative environment
  • Proven track record leading cross-functional and cross-departmental teams to achieve significant goals
  • Excellent leadership, team building, organizational and communication (written and verbal), and relationship building skills; the ability to lead through influence
  • Demonstrated ability to lead, motivate, and develop staff
  • Open, can-do, positive, collaborative, results oriented attitude a must
  • Familiarity with digital fundraising trends and techniques is strongly desired
67

Digital Strategy Analyst Resume Examples & Samples

  • Identifying where our clients can utilize digital techniques for greatest strategic impact and defining the priority capabilities required to succeed
  • Develop the business cases for digital opportunities
  • Work in multi-disciplinary teams to shape and implement digital strategies
  • Active participant in digital disruptions and global innovations observatories
68

Director of Digital Strategy Resume Examples & Samples

  • 12+ years of B2B digital marketing experience, optimally within services industry
  • Demonstrated strategic and executional leadership; ability to drive change and build new capabilities
  • Strong digital strategy acumen including design thinking, technical architecture and user experience
  • Demonstrated results in launching digital marketing strategies ideally for enterprise, b-to-b company, or managing strategy and execution at digital marketing agency preferably on behalf of b-to-b clients
  • Demonstrated experience with SEO/SEM
  • Solid knowledge of web analytics tools
  • Deep familiarity with marketing automation tools (Hubspot preferred) and CRM system (SalesForce preferred)
  • Familiarity and proven experience with web design (or managing web design) and HTML
  • Experience working with Drupal CMS a plus
  • Excellent communicator with proven ability to clearly convey complex ideas and data in written, presentation and spoken formats to a variety of audiences
  • Highly motivated individual who thrives in a fast-paced environment and is readily adaptable to changing market and organizational requirements
  • Strategic and analytical thinker capable of tactical execution
  • BA/BS degree in Marketing, Business or related field
  • Strong proficiency in Microsoft Office Suite (Word, PowerPoint, Excel); Knowledge of Adobe Creative Suite a plus
  • Ability to travel approximately once per month
69

Digital Strategy / Sales Resume Examples & Samples

  • Customer experience strategy and design
  • E-Commerce strategy and/or platforms
  • Business analytics strategy and design
  • Digital transformation and organization design
  • Agile design and development
  • Possesses a strong executive presence with the ability to establish credibility in the first client meeting
  • Sells consulting engagements to CXO level clients. Develops relationships with client executives at the CXO level
  • Establishes project vision and objectives with the client with a confident point of view. Leads the proposal team through the development of project scope and approach to solution the client's issue
  • Own IBM responses to Requests for Information (RFI), responses to Requests for Proposal (RFP), IBM contracts, and IBM Statements of Work
  • Guide creation of business value justification/business case documents
  • Guide teams in the creation of customer journey maps with digital customer engagement strategy
  • Make use of big data and analytics to generate relevant insights
  • Plan and execute interactive and outcome-driven workshops to capture & document client requirements and develop solution ideas
  • Performs quality review of major project deliverables. Leads work sessions and deliverable presentations with client CXO members. Identifies and secures new and follow on work
  • People Management: Mentors junior consultants, engagement managers and other more junior delivery consultants on the proposal and/or delivery teams as appropriate
  • Competency: Recognized as an expert in their competency and/or specific offerings
  • IX Community: Participates in and/or is responsible for the creation, harvesting, protection and reuse of IBM's intellectual capital. Participates actively in and in some cases leads knowledge sharing activities like communities of practice, forums, conferences and/or other knowledge exchanges
  • Teamplayer, client-facing, results-oriented, strong communicator, can-do attitude and comfortable working in a highly flexible, agile and collaborative environment
  • Ability to accommodate extensive travel (60% - 70% or more)
  • At least 10 years experience developing digital customer engagement strategy and designing and delivering digital solutions
  • At least 5 years experience in selling digital capabilities/strategies
  • At least 5 years experience in leadership across complex internal/external engagements, including functional, international or cross-organizational teams
  • At least 5 years experience creating business plans/business cases,
70

Director of Digital Strategy Resume Examples & Samples

  • Serves as thought leader in aligning digital strategy with customer experience expectations, along with corporate objectives and goals
  • Works with key senior management members to create, iterate, and maintain dynamic scenarios and assess their impact on long range plans, strategies and corporate financial models
  • Leads executive workshops and serves as a subject matter expert regarding how experiences can be enhanced utilizing digital technology
  • Conducts industry research, gathers and analyzes insights to evaluate potential partners within financial services technology
  • Tireless watchdog for industry trends and changes in customer preferences
  • Partners with key members of online & mobile, product, technology, operations, and support services team to execute against the long term digital strategy
  • Works across partners to determine organizational impacts of an enhanced digital strategy
  • Knowledge of digital technologies (big data, AI, blockchain, mobility)
  • Excellent leadership and relationship building skills
  • Customer-centric, customer focused thought leader
  • Demonstration of ability to work effectively in a fast-paced, highly matrixed environment
  • Ability to translate complex business concepts into a simple narrative linked to customer experience expectations
  • Organized, controlled, engaged, polished meeting management
  • EDUCATION/EXPERIENCE
71

Digital Strategy & Analytics Resume Examples & Samples

  • Must have 5+ years of experience to assess/analyze client digital marketing objectives to produce/recommend appropriate analytical solutions
  • Deep experience in conceptualizing, designing, and delivering digital marketing programs with emphasis on optimizing ROI
  • Agency experience is a MUST
  • Omni-channel experience is a preferred (digital/crm)
72

Technical Analyst Digital Strategy Resume Examples & Samples

  • Understanding the needs of the Global Finance business area and effectively identify and engage the proper IT resources to provide a successful solution
  • Facilitate discussions/workshops with business partners to understand current and future state business processes/requirements
  • Document and verify business process flows and business requirements
  • Verify solution’s alignment with requirements and Merck IT architecture
  • Keep abreast of new technologies, methodologies, industry practices and standards
  • Critical-thinking and analytical skills
  • Experience with change and communications management
  • Motivated team player with excellent interpersonal skills
  • Experience working independently and collaboratively within a geographically diverse environment
  • Ability to self-learn and develop business knowledge quickly
73

Specialist, Digital Strategy & Social Media Resume Examples & Samples

  • Execution of social strategy of designated shows across all social platforms (e.g. Facebook, Twitter, Instagram, Snapchat, Pinterest, and more)
  • Maintain a deep level of understanding on all assigned shows in order to effectively foster brand awareness and show affinity
  • Create show-specific launch and episodic campaigns to generate awareness for new and current programming
  • Maintain social media profiles including updates, moderation, and reporting during both work and primetime viewing hours
  • Manage editorial calendars -- through strategizing content, creating digital assets using Photoshop and Adobe Premiere Pro, composing copy, and publishing via tools and natively on the platforms
  • Actively examine, interpret and report on fan driven conversations to guide the rest of the ABC Entertainment Group on actionable matters
  • Coordinate with internal and external clients and vendors for digital marketing related projects
  • Collaborate with show talent and production to create digital content and activations
  • Work closely with traditional marketing counterparts, including on-air and print teams, to create content for digital use
  • Communicate with fans and oversee all social engagement activities
  • Ideate innovative ways to promote ABC shows, brainstorming with production partners, strategy, on-air, synergy and publicity
  • Plan, implement and analyze paid media campaigns across social and digital platforms, working closely with the network’s media agency
  • Track best-practices, innovative tactics, and competitive analysis and update the team on an ongoing basis
  • Minimum 2 years’ experience of overall working experience in social and digital marketing (preferably entertainment focused)
  • Minimum of 1 year experience writing copy and creative marketing content
  • Proficient in Adobe Photoshop, Final Cut or Premiere, Microsoft Office
  • Advanced understanding of digital media and social media landscape
74

Head of E-commerce & Digital Strategy Resume Examples & Samples

  • Change agent for the organization’s digital migration, illustrates concepts and prototypes, summarizes marketplace and competitive trends and strategies
  • Create roadmaps for digital products and processes, designing products to create distinction and competitive advantage
  • Evaluates and monitors new and emerging digital technology platforms and concepts
  • Design and execute programs that will increase Discover’s share of use on-line and at digital point-of-sale, including e-wallets and emerging payments
  • Bachelor's degree or equivalent combination of education and experience; Master's degree preferred
  • Proven track record of managing and motivating teams
  • Experience with online and mobile data tools (Adobe, Aster, Hadoop, Spark, etc…)
75

Global Vegetable Digital Strategy Manager Resume Examples & Samples

  • Bachelor’s degree required; degree disciplines in Marketing, Journalism, Communications or related desired
  • 5+ years experience in digital marketing
  • Experience with platforms and reporting within SalesForce, Adobe, or similar CRM
76

Consumer Digital Strategy Regional Implementation Lead Resume Examples & Samples

  • Manage fulfillment and value realization of region’s Consumer Digital Strategy Portfolio initiatives and position Regional Executives to make informed decisions
  • Liaison between Consumer Digital Strategy Program and Regional Stakeholders and Subject Matter Experts; facilitate task completion and resolution of impediments, especially in the areas of execution and operational readiness
  • Work with Digital Experience Leads to identify and coordinate who needs to be involved in digital initiatives, e.g., members of the Co-Creation Community
  • Responsible for selecting, developing, and deploying staff in the most effective manner to meet assigned objectives. Responsible for performance management, compensation decisions, rewarding and recognizing employees, and providing on-going, regular performance feedback
  • Strategic Partnership & Planning: Formulates complex, effective strategies consistent with the business and competitive strategy of the organization and/or functional area. Examines policy issues and strategic planning with a long-term as well as short term perspective. Determines objectives and sets priorities; anticipates potential threats or opportunities and vets them within the organization and with the client as appropriate
  • Change Management & Innovation: Proactively engages client leaders and matrix partners to actualize change initiatives. Develops and/or encourages new ideas/approaches. Establishes procedures and practices which promote the adoption of appropriate solutions and sustainability of desired results in complex environments. Uses efficient and cost-effective approaches to integrate technology into the workplace and improve program effectiveness. Develops strategies using new technology to enhance decision making. Understands the impact of technological and process changes on the organization
  • Knowledge of process management/improvement, methodologies preferred
  • Graduate degree in a business or management discipline preferred
  • Proven success track at Kaiser Permanente and/or related industry
  • Ability to connect the dots between cross-functional teams, both small and large
  • Capacity to understand what is coming down the pike in your region, and share that knowledge with other regional Leads
  • Capability to drive new issues with multiple stakeholders
77

Digital Strategy Technology Manager Resume Examples & Samples

  • Optimizes use of data, technology and digital tactics to improve consumer experience, leading to greater acquisition and retention of customers
  • Leverages highly effective written and verbal communication skills with peers and leadership
  • Evaluates effectiveness of digital programs through metrics and analysis and makes recommendation on business cases
  • Manages budgets and contracts
  • Bachelor's degree (with a concentration in Marketing, Business Administration or Communications preferred) or equivalent experience required. MBA preferred
  • Ability to interpret data and make recommendations accordingly
  • Strong detail orientation
  • Experience delivering customer centric strategies
78

Digital Strategy Leader Resume Examples & Samples

  • 5+ years’ experience in a digital marketing role or equivalent
  • This role is located in Armonk, NY
  • 10+ years’ experience in a digital marketing role
  • Deep understanding of digital marketing and digital production
  • Proven experience delivering effective, innovative digital campaigns
  • Proven experience delivering a variety of digital assets, including rich media online ads, micro sites, and social media applications
  • Solid understanding of web metrics, digital analytics, and A/B testing with the ability to generate, analyze and interpret data
  • Experience with data-driven SEO analysis and optimization
  • Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business
  • Strong management skills, excellent oral and written communication skills
  • Proficient with Adobe Photoshop, Illustrator, HTML, CSS
79

Consultant Digital Strategy & Channel Transformation Consulting Practice Head Stage Resume Examples & Samples

  • Shape the digital transformation journey for our clients and prospects in the Telecommunications and Media and Utilities industry
  • Work closely with customer account teams on a digital account plan
  • Drive the front end engagement in both digital transformation projects and digital strategy projects
  • Create thought leadership to demonstrate industry relevance
  • Establishes contact with key decision makers in the customer organization on high level (CEO, CTO/CIO and/or CMO) in order to develop trust and build long term business relationships
  • Identifies, scopes, and gets customer commitment for Digital Strategy and Channel Transformation inside and outside projects and Ericsson
  • Portfolio to contribute to higher sales volumes
  • Prepare & refine structural consulting offers and assets, capture and drive the ongoing harvesting and industrialisation of assets based on project experiences and feedback towards the Head of BL CSI Consulting
  • Creates/drives thought leadership to enable organizational competence development, new engagement opportunities and more efficient, effective future sales and delivery
  • Track record of leadership positions, preferably as a CTO/CIO in the ICT Industry
  • Degree qualified, MBA advantage
  • Proven professional services experience
80

Director, Multichannel & Digital Strategy Resume Examples & Samples

  • Develops best in industry, innovative multichannel and digital marketing strategies and programs leveraging new channels and emerging technology to support the franchise strategic imperatives across 3 to 6 brands, most with multiple indications
  • Identifies opportunities to set new direction to improve customer experience across multiple segments, including HCP, patients, caregivers, and payers
  • Creates strong partnership with Brand Directors, Managed Markets, Business Analysis, and Sales Operations to develop and implements tools to enhance sales integration with multichannel and digital platforms
  • Leverages emerging technology and capabilities to replace traditional marketing and sales tactics with multichannel initiatives that are customer-centric, engaging, and ROI positive (e.g., social media, digital media, relationship marketing, mobile, etc.)
  • Interfaces closely with legal, E&C, privacy, and IT to educate on digital guidelines and socializes innovative ideas; as well as business leads to drive digital strategies
  • Collaborates closely with content, data, services, and technology platforms to create application functionality and to standardize processes where possible
  • Conducts ongoing primary and secondary channels research based on competitive and outside industry trends
  • Oversees vendor evaluation and management where required
  • Drives cross-portfolio and cross-channel view of HCPs, consumers, and payers by indication
  • Scans market for key potential partnerships and provides regular updates to key stakeholders
  • Seasoned leader with extensive multichannel marketing background and deep understanding of digital media and platforms
  • A minimum of 7 years of commercial experience (both strategic and executional), with client side, agency or consulting experience in in health care or another industry
  • Analytics team leadership and channel optimization experience
  • Recognized standing in the multichannel and digital marketing arena with a track record of innovation
  • Understanding of regulatory environment preferred
  • Creative thinker who can bring forward long-term solutions to innovate around HCP and consumer engagement and technology solutions
  • Demonstrated business expertise and knowledge (business acumen) and the ability to consult internally and/or externally
  • Proven ability to manage multiple projects and consultants, and be accountable for individual and department results
  • Demonstrated strong skills in oral and written communication, project management
  • Experience in strategy and/or client services (e.g. agency, consultancy, Consumer goods) considered a plus
81

Head of Digital Strategy Resume Examples & Samples

  • Lead a team of five+ digital designers and work in partnership with the head of Brand
  • Lead digital innovation and strategic vision in concert with marketing partners and key stakeholders
  • Oversee highly visible digital campaigns, including web, mobile app, SEM, SEO and analytics, etc, with broad stakeholder groups across regions and lines of business
  • Ensure team projects stay on track and meet business timelines. Track and ensure the completion of program tasks and milestones. Provide regular updates to manager and stakeholders
  • Work closely with the Analytics team to identify campaign metrics and critical success factors at program inception and ensure delivery
  • Be an advocate for a digital-first strategy. Think creatively and stay on top of new trends
  • Manage key client and partner relationships
  • 10+ years of digital marketing experience; Agency experience preferred
  • 10+ years project management experience, preferably with overseeing marketing/digital marketing projects, from concept to launch
  • 5+ years managing direct reports and project teams
  • Successful track record of helping develop, present and execute strategic digital campaigns
  • Hands-on experience with content management and analytics systems
  • Proficient with the Microsoft Office suite of applications (Word, Excel, Powerpoint)
  • Excellent verbal and written skills
  • Detail-oriented and highly organized with the ability to manage multiple project deadlines simultaneously
82

Principal Digital Strategy Co Design Resume Examples & Samples

  • Flexible work arrangements
  • Dedicated leadership and female mentoring programs
  • State-of-the-art facilities with WiFi enabled indoor and outdoor spaces collaboration and versatility
  • Parents room
83

Senior Manager, Enterprise Digital Strategy Resume Examples & Samples

  • Participate in the development of the short, mid and long term strategic plan for the Enterprise Digital Channels to drive customer satisfaction and financial objectives
  • Ensure all Enterprise Digital Channels Strategy initiatives are aligned with the strategy and objectives of the Enterprise Business Unit
  • Work with the Digital team and senior business leaders to scope and initiate projects aimed at resolving critical strategic issues for EBU
  • Provide analytic support and insight in the development and implementation of strategic plans
  • Develop recommendations to senior managers and directors to make key business decisions and/or transactions
  • Serve as strategic thought partner to the Digital Group’s senior leadership
84

Monitor Deloitte Digital Strategy Resume Examples & Samples

  • Entrepreneurial background
  • A digital presence which demonstrates your familiarity with the domain
  • Experience of working on strategic issues
85

Manager of Digital Strategy & Execution Resume Examples & Samples

  • 5+ years experience in managing in a fast-paced, high volume production environment
  • Proven results in project delivery, systems analysis, IT collaboration
  • Healthcare and Customer Service experience
  • Multiple years experience setting strategic direction and influencing change that resulted in quantifiable positive outcomes
86

Coordinator, Digital Strategy Resume Examples & Samples

  • Develop, execute, and publish content to the Together Site
  • Lead in the development and execution of editorial and social calendars
  • Assemble daily/weekly analytics report pulling comparative stats from Google Analytics, Facebook Insights, Twitter Analytics, and anecdotal feedback from ongoing monitoring
  • Manage follower list for Twitter handles including creating and documenting followers requests, ongoing outreach to influencers, and reporting of key social metrics
  • Assist with digital media campaigns against websites and social channels
  • Explore and recommend new ways to engage users and grow reach through AMPD/Women@ digital and social platforms
  • Identify and keep abreast of the latest trends and advertising best practices
  • Minimum of 1 year of digital marketing/social media experience
  • Proven ability to write for different medias and different voices/styles depending on client/assignment
87

Digital Strategy Leader Resume Examples & Samples

  • Core member of leadership team responsible for providing Digital advisory, devising digital strategy and roadmap for end to end transformational engagements in collaboration with subject matter experts, consultants, technologists and creative teams
  • Lead BU Digital vision and offerings by working with clients to re-imagine their business from the outside-in; with a focus on industry specific experience in digital strategy development and execution
  • Collaborate with the broader Digital Business team to create digital products and services for the BU and can be applied to other industries
  • Create Industry or Horizontal business specific frameworks, e.g. Digital customer lifecycle, digital maturity model, functional reference architectures
  • Manage and grow the Digital pipeline
  • Drive revenue by scoping, structuring, and leading digital engagements in collaboration with vertical BUs
  • Publish thought leadership across multiple channels, e.g. Cognizant white papers, company intranet, articles in business and Industry or Horizontal–specific publications, speaking engagements, social media (Twitter, blogs, LinkedIn, et cetera)
  • Play an active role as a member of the Cognizant Digital Works Leadership Team integrating digital transformation offerings with Cognizant’s existing services; and supporting the expansion of Cognizant in our existing accounts, as well as our brand recognition as a Digital Transformation Partner
  • Work closely with the BU Leadership Team to define and drive the digital transformation strategy and service offering for the Industry or Horizontal; lead and play a hands-on role in client engagement
  • Actively incorporate best practices, methodologies, products and services from Cognizant Central Digital Business into the wider organization
  • Build the Digital Business Strategy digital capabilities through both recruiting new talent and coaching existing Cognizant team members
  • Provide strategic leadership and be hands-on in developing digital transformation strategy to extract more value from commercial relationships
  • Work closely with Cognizant’s consulting, technology, design, data analytics and foundational technology teams to ensure support for leading edge digital transformation offerings
  • Lead the development of scalable solutions that integrate Cognizant capabilities across all lines of service to deliver industry-specific business solutions for our clients
  • Experience in a senior digital leadership role
  • Digital focused strategy & process consulting; experience with large, complex digital strategy & transformation programs that deliver demonstrative business value, data driven insight, improved operational efficiencies, and new forms of user experiences and engagement
  • Combined experience with a management consulting firm and digital agency working within and leading large, diverse teams
  • Experience delivering major transformation initiatives in business, operations and technology to the Global Fortune 500 ideally in a wide range of industries
  • Experience in digital product development and management
  • Expert knowledge of digital strategy, digital technology capabilities and partner knowledge
  • Proven track record in building out best-in-class service offerings within the realities of the organization that includes a fully-fledged strategy, transformation framework and actionable roadmap
  • Strong understanding of user research, user-centered design principles, data analytics and online user behavior
  • Proven ability to operate successfully in a collaborative, matrixed global organizational structure
  • Experience managing P&L and revenue targets along with the demonstrated ability to exceed such targets
  • Ability to communicate verbally and in writing strategic digital concepts to all audiences
  • Ability to travel minimum 50% of the time
  • Minimum Bachelor’s level degree
  • Extensive work with the C-suite and executive teams on topics such as: Digital Strategy, Enterprise strategy & operations, Business solution design,Business case development, New business model development, Workshop design and facilitation, Emerging Technologies & platforms, Multi-channel & Omni-channel experiences, Marketing toolsets (social, mobile), Real-time Analytics, Big Data & Automation
  • Ability to rapidly frame business challenges and develop logical approaches leveraging digital capabilities
  • Business Acumen and demonstrated success with a wide variety of different clients
  • Experience in omnichannel excellence (i.e. mobile & tablet, ecommerce, mobile and wearable computing, etc…)
  • Demonstrated success driving organizational change within client organizations - past experience in organizational design consulting, process design and optimization, digital governance, and team dynamics a strong plus
  • Strong interpersonal skills as team leader and team player with experience managing and training
  • Superb team building skills with a predisposition to building consensuses and achieving goals through collaboration
  • Strong ability to develop strategies and thought leadership, consider multiple points of view and the impacts on strategic goals within the organization, infrastructure, teams, etc
  • Comfortable solving problems through a ‘hypothesis' driven approach using a combination of top-down and bottom-up analysis
  • A positive, results oriented style - Must have a "change agent" attitude; constantly challenging convention and pushing us and our clients toward new opportunities, approaches, ideas, perspectives, etc
  • An extremely high level of energy, sense of urgency, creativity, and decisiveness coupled with the ability/willingness to work hard and well under pressure
  • An engaging/open interpersonal style complemented by the analytical pragmatism necessary to quickly dissect highly complex issues
  • Ability to establish immediate credibility among peers, a professional who is respected for his/her intelligence and technical expertise
  • Master's Degree in Business/Management highly preferred
88

Senior Consultant of Digital Strategy Resume Examples & Samples

  • Thought leadership and innovation: Help clients and internal teams understand emerging digital marketing trends, apply best practices and pursue innovations in digital marketing
  • Performance analysis: Define campaign performance metrics and measurement plans. Manipulate, analyze and visualize data to reveal trends in marketing program performance and customer behavior, and identify key opportunities based on analysis
  • 4+ years of experience in a digital and/or customer relationship marketing strategy role, preferably with a digital marketing agency, email service provider, mobile marketing agency, or online services space
  • Strong knowledge of and experience with enterprise-class email marketing and/or mobile marketing program strategy, execution best practices, technologies, vendor ecosystems, and industry trends
  • Understanding of customer relationship marketing concepts, strategic frameworks, key metrics, and tactical approaches to driving customer acquisition and retention
  • Knowledge of, or experience with, A/B test planning and analysis
  • Ability to extract actionable insights from large data sets, create impactful visualizations, and tell compelling stories through data
  • High intellectual curiosity, drive, and proactivity
89

Assistant VP of Digital Strategy & Marketing Resume Examples & Samples

  • Management and oversight of the UAB Brand - Develops and manages marketing standards and practices for the university. Includes the oversight of UAB Marketing Approval process and the Office of Trademarks and Licensing. Ensures consistency and promotion of UABs brand, story and image
  • Manages marketing, creative services, web, and social and content strategy for the university. This includes the oversight of digital services: adwords team, youtube and social media marketing, as well as traditional marketing practices. Oversight of UAB social media team which manages all top level accounts (Youtube, Facebook, Instagram, Snapchat, Twitter, LinkedIn)
  • Fiscal responsibility and personnel management of university-wide creative services that provides support in the areas of web, marketing, social media, video, and app development. Services include both service center and institutional priorities
  • Develops comprehensive strategies and techniques that drive brand awareness and target student enrollment for all UAB programs, including on-ground and online. Works closely with Deans, Provost, Enrollment Management, and Institutional Effectiveness. Based on data-driven insight and analytics, identifies and prioritizes program specific and university-wide initiatives to market effectively. Works with campus communicators and colleagues to develop best practices and guidelines for UABs digital strategy and outreach - setting standards for UABs marketing eco-system
90

Digital Strategy Analyst MBA Intern Resume Examples & Samples

  • Currently pursuing a full-time MBA from a US-based college or university with intended graduation between December 2017-May 2018
  • Understanding of digital technology and business models
  • Strong financial modeling capability using Excel
  • Ability to execute SQL queries preferred but not required
91

Digital Strategy Analyst Resume Examples & Samples

  • Participates in the research, creation and delivery of digital assets that engage consumers. Work regularly with the user experience team to focus on visitor needs and ensure customer goals are met
  • Participates in cross functional teams and facilitates the work to implement improvements based on visitor feedback and behavior, analytics, search engine optimization, and new trends in technology. Works with senior team members and management to understand relevant research to identify trends, consumer need, and wants
  • Participates in the development and review of content standards and guidelines, including standards for writing, accessibility, and search engine optimization. Maintains supporting standards and initial documentation. Assists in the creation of standardized content templates to speed up delivery
  • Promotes SEO best practices and assists authors, designers and editors in optimizing their content for distributed navigation (SEO techniques, blogs, wikis, RSS, etc.) to build COUNTRYs digital presence and reach targeted audiences and still provide a consistent COUNTRY web experience that positively impacts desired marketing, branding, products, services, campaigns, and other desired messaging
  • Reviews digital assets to ensure COUNTRY’s brand promise and characteristics are seamlessly communicated delivering the right message to the right audience at the right time. Ensures digital assets align with visitor expectations, meet our company’s business goals, branding and marketing themes, and messages
  • Develops detailed business and/or technical requirement
  • Keeps abreast of industry trends and latest technological advances
  • Assists in orienting, training, and providing overall development to interns and content owners/authors
  • Performs other special projects or specialized work in support of senior staff or management
  • Education equivalent to graduation from college with a degree in project management focusing on agile process, user experience design, interface design, usability, information technology, marketing, psychology, business, or other equivalent discipline
  • Two or more years of work experience in agile development process, project management, user experience/interface design, interface design, usability, marketing, information technology, psychology, business, or other equivalent discipline
  • Knowledge of basic web technology /web interface design with the ability to adapt as the web continues to evolve. Familiar with agile development process, digital analytics and content management
  • Solid understanding of web technology/ web interface design and mobile first / responsive design
  • Competent with Microsoft Word, Excel, Project, and PowerPoint
  • Ability to perform detailed work and create sound processes / standards
  • Ability to think both creatively and logically and use sound judgment
  • Solid critical thinking, prioritization, organizational, and project planning skills
  • Possesses excellent communication, interpersonal, and negotiation skills to work effectively with all level of management, the agency force, and external vendors
  • Ability to participate in small-to-mid sized cross-functional teams and contribute as a member of multi-discipline teams
  • Ability to work independently and in groups
  • Ability to multi-task while working within a fast-pace environment with multiple challenging priorities
  • Strong problem solving, analytical, and research skills. Displays strong subjective judgment in proactively escalating issues, risks, and decisions
  • Ability to compile findings, identify trends, and make sound recommendations
  • Experience within insurance and financial services or a related industry
  • Experience with Agile development and Lean UX
  • Excellent critical thinking, prioritization, organizational, and project planning skills
  • Ability to lead small-to-mid sized cross-functional teams and contribute as a member of multi-discipline teams
  • Excellent problem solving, analytical, and research skills. Displays strong subjective judgment in proactively escalating issues, risks, and decisions
92

Senior Digital Strategy Consultant Resume Examples & Samples

  • The role will develop our emerging Digital Strategy team in the West
  • The role will be accountable for developing external key client relationships
  • The role will involve development and management of the Digital Strategy team, including recruitment
  • The role will require strong collaboration with existing Arup digital teams locally and across Arup
  • The role will form relationships with Arup staff within technical sectors i.e. Transport, Energy
  • The role will report to the Consulting West Management team
  • The role will be responsible for setting key targets aligned to the business operating plan
  • The role will have financial and commercial accountability for commissions and projects
  • The role will deliver to deadlines and achieve high standards in quality of output
  • The role requires an engaging and consultative approach
  • You will have an appropriate university degree or equivalent qualification
  • Core background of digital skills at ideally an organizational strategy or alternatively programme level
  • You will have demonstrable evidence of typically over 10 years of experience working in a strategic advisory environment or equivalent internal role
  • You will be familiar with the sector challenges in one or more of the following sectors: Transport, Energy, Property or Cities
  • You will have a strong understanding of the latest trends and market drivers involving digital innovation
  • You will have a strong understanding of strategic consulting, specifically to senior level executives, and experience both delivering, and supporting others in delivering
  • Commercial and business development experience; experience with creating and pricing proposals for strategic support
  • You will demonstrate strong project management experience in delivery and control of projects
  • Good client facing and customer relationship management skills and experience
  • You will have experience of mentoring, leading, developing and motivating staff
  • A relevant professional degree i.e. an MBA and/or chartership with relevant professional body, is not essential but would be viewed favourably
  • A deep understanding of the sector challenges faced in Cities, Transport, Property, Energy – one area is essential, more than one desirable
  • Commercial experience in developing bid proposals, bids, tender response, and conditions of engagement
  • Effective team leader within project teams and as a design / project management leader within multidisciplinary transformation projects
  • Commercial management skills in administering project controls change process and financial forecasting on a monthly basis
  • Experience in the design and creation of short research projects or thought leadership publications
  • Experience growing and developing a team
  • International strategic advisory experience, digital or otherwise
  • Experience in service design, from a commercial perspective, particularly of a digital nature
93

Digital Strategy Analyst Resume Examples & Samples

  • Solicit and document technical requirements from a variety of business users, including Clients, creative directors, account leadership, and specialized talent areas to ensure alignment on project deliverables
  • Lead detailed discovery sessions and synthesize findings
  • Compiled detailed specifications that clearly communicated functional expectations to developers and quality assurance resources
  • Organize User Acceptance Testing efforts by managing a group of testers and producing test plans and schedules
  • Evaluate development partners in a response for proposal process
  • Manage system development cycles with a variety of methodologies, including Waterfall and Agile approaches, often using prototypes to verify design concepts
  • Analyze and document integrations with social media outlets like Facebook, Twitter, and Snapchat to deliver final products with strong brand experiences
  • Identify areas where process improvement or system enhancements would be beneficial
94

Digital Strategy Coordinator Resume Examples & Samples

  • Perform operational and administrative functions including coordinating department calendars, email correspondence, and department meetings
  • Manage department reporting including collection, analysis and delivery for operational activities and key initiatives
  • Oversee department project status and create detailed reports to communicate updates within and external to the department
  • Create detailed project plans daily, weekly, monthly
  • Coordinate training requests, new hire activities, and various meetings within the department
  • Maintain and update organizational charts
  • Maintain and analyze headcount, invoicing, and monthly P&L reports
  • Assist with the design, planning, and implementation of department process improvements with consistent review and updates to policies and procedures
  • Schedule, prepare, coordinate, and participate in key meetings (executive briefs, team meetings, weekly project manager meetings, etc) and capture key outcomes and deliverables
  • Act as point of contact for various vendors to coordinate and maintain ongoing activities
  • Maintain operational and administrative supplies and purchase requests for the department
  • Serve as SharePoint administrator for the department intranet site
95

Director of Digital Strategy Resume Examples & Samples

  • Orchestrate our web strategy, and manage the teams who implement it. Your broad but technical knowledge of great web experiences definitely comes in handy here. You’ll be working with and managing global and offshore teams (spanning multiple time zones), agency partners, and developers (who you’ll be supervising) to oversee our entire digital presence
  • Be visible and make decisions that matter. Some people enjoy thinking about the big picture, while others love living in the details…we need that rare person who’s both. You won’t be coding all day, but you will need to manage teams who do, and advise them. That’s where SharePoint and Drupal come in—your teams flawlessly deliver every time
  • Strategize and execute. One of your specialties is seeing how everything fits together. How else would you be so good at developing cohesive and effective internal (.intranet) and external (.com) brand personalities? We need you to consult and ask smart questions (with best practices in mind, obvi), bring information back to your developers, then make our internal marketing partners happy—and continually excited—to work with us
  • Constantly think about others. What are we offering? Why are we offering it? Does the style of our web communication look and feel the same across campaigns? Your mind is swirling with UX and brand management experiences, we just know it. Which is why you’ll be working closely with our marketing team, too
  • Have a direct influence on something new. This role isn’t about fixing. It’s about recreating. You get to influence a whole new direction and put your stamp on it. You’ll decide what we place where so that we get noticed
96

Digital Strategy & Innovation Advisor Resume Examples & Samples

  • 50%Stimulate the organization to capture business opportunities and new business models enabled by new technologies (e.g. Internet of Things, e-Commerce, Mobile Solutions…)
  • Practical experience bringing new services or products to market
  • Applied experience in business development, including business plan creation
  • Outstanding capability to identify and apply design-thinking methodologies to shape opportunities
  • Advanced analytical and problem-solving skills to draw valid conclusions and make fact-based decisions
  • Excellent ability to think at different levels from tactical to strategic
  • 3+ Experience with Agile practices
  • 10+ years work experience in business or consulting
  • Experience learning through experimentation when tackling new problems, using both successes and failures as learning opportunities
  • Demonstrated ability to build strong relationships with all levels to meet shared objectives and to deliver customer-centric solutions
  • Organizationally savvy and swiftly maneuvers comfortably through complex policy, process, and people-related organizational dynamics
  • Is resilient and adaptable in ambiguous situations
  • Proven interpersonal and collaboration skills
  • Other Requirements
  • Bachelor’s degree in one of the following areas: Business Administration, Economics, Finance, Marketing, MIS or equivalent
  • Experience with M&A analysis, planning, and execution
  • Experience owning a P&L or as a small business owner
  • Experience in start-up companies with digital focus
  • Experience in digital product management, such as mobile, eCommerce, marketing automation, API development, supply chain analytics or Internet of Things
  • Experience in a corporate or business strategy role Solid financial and modeling skills
97

VP, Content & Marketing Digital Strategy Resume Examples & Samples

  • You will develop and implement marketing strategies and tactics to support business objectives and growth plans of ILI
  • You will develop relevant and effective marketing tools for targeted audiences
  • You will further advance the marketing organization into one that is agile, current with emerging technologies and is driven by strong analytics and metrics
  • You will identify the primary channels for how Individual Life communicates with customers (digital, social, print, an in-person). Analyze, measure, iterate all content marketing activity
  • You will develop and execute how ILI executes and tells its story in each of these channels. Ensure all creative and branding initiatives have a consistent message across channels and mediums
  • You will develop standards, systems, and best practices for content creation, distribution, maintenance, content retrieval and repurposing – including the real-time implementation of content strategies
  • You will collaborate with Marketing Leaders and Enterprise Leadership to drive the overall content calendar for the organization
  • You will ensure processes around social media engagement, syndicated content usage, and owned / earned / paid media evolve in a highly regulated environment
  • You will manage the budget of the team
  • Experience in both direct-to-consumer and business-to-business marketing to best reach ILI’s targeted audiences
  • Demonstrated success in leading a strategic marketing function, preferably with experience in both direct to consumer and business to business marketing
  • Demonstrated success in the building and leading of a corporate or divisional marketing function within a large matrixed organization
  • Proven track record of creativity and vision in developing and executing marketing campaigns
  • Demonstrated success in delivering results
  • Exceptional communications skills- has a strong presence and is able to communicate effectively and openly with all constituencies
  • Proven ability as a thought and change leader
  • Deep digital publishing and consumer marketing experience
  • Experience in an Agile or SAFe environment preferred
  • Bachelor’s degree required; Advanced degree preferred
98

Digital Strategy Architect Resume Examples & Samples

  • A university degree from a well-respected academic institution; advanced degrees in Information management, Computer Science, and/or other professional certifications are a plus
  • At least 10 years’ experience architecting and integrating 3rd party internal and SaaS applications developed in C# , Java, Angular
  • At least 5 years of experience with Content management platforms and software, metadata tagging and taxonomy, Drupal experience is preferred
  • Salesforce or salesforce Cloud/force.com and Sales enablement systems experience
  • Prior experience with SEO (Search Engine Optimization), SEM ( Search Engine Marketing and marketing automation
  • Strong API and web services (REST/SOAP) development experience, JSON, XML
  • At least 5 years of experience with the design, development and integration of CRM systems and building a scalable and reliable digital experience
  • At least five years’ experience participating in the software development lifecycle leveraging the latest methodologies and industry applicable technologies, fluent in C# or Java
  • Experience working and designing large software systems, particularly distributed and Cloud systems, knowledge of integration design patterns and software development lifecycle with a strong breadth of capabilities
  • Experience or knowledge of Continuous Integration and Continuous Delivery
  • Experience or knowledge with Cloud Foundry and designing applications that can run in a cloud environment such as AWS or Azure
  • Strong ability to design, code and debug applications in various software languages
  • Proven record of delivering technology solutions within agreed upon timeframes
  • Experience with regulatory and compliance solution and information security
  • Skilled communicator and negotiator with exceptional written, verbal, presentation, and interpersonal skills
  • Prior financial services experience is a plus
99

Senior Digital Strategy Consultant Resume Examples & Samples

  • 6-8 years professional experience and a proven track record in working with senior client stakeholders from large clients/recognised brands on developing and executing digital strategies, customer and employee experience strategies across channels. The candidate must have expertise (+5years) in either Marketing Automation and personalisation across channels, eCommerce/Content Management systems and strategies and/or Mobile Applications and strategies. Master Degree in Business Admnistration or equivelant. It is a plus if candidate also has experience in developing IT strategies from an applications and systems point of view and performing As-Is and To-Be analyis and recommendations
  • CRM Strategies and Marketing Automation implementation
  • ECommerce strategies and CMS
  • Mobile strategies and Mobile App development
100

Analyst / Senior Analyst Digital Strategy Resume Examples & Samples

  • Effectively communicate the aa.com strategic plan to key stakeholders and leadership
  • Conduct continuous competitive benchmarking and digital industry research to identify emerging technologies, trends and opportunities for innovation and optimization
  • Manage project request intake and prioritization processes, including business case evaluations and comparative benefit impacts
  • Collaborate with Analytics team to develop metrics and identify testing and optimization opportunities
  • Provide project updates to leadership team and key stakeholders, coordinating and facilitating meetings as necessary
  • Complete ad hoc projects as required
  • Outstanding quantitative and qualitative analytical capabilities with an emphasis on strategic thinking and planning skills
  • Strong project management skills with a demonstrated ability to effectively manage multiple projects with competing priorities, deadlines and business values
  • Forward-thinking self-starter who can transition easily between independent and collaborative team structures
  • Excellent interpersonal skills with the ability to effectively interact with people at all levels within and outside of the company
  • Flexible and adaptable in an ever-changing environment
  • Ability to travel domestic and international up to 25%
101

Associate Partner Digital Strategy Resume Examples & Samples

  • At least 20 years of professional experience of 20 years with at least 10 years in digital, strategy consulting and/or transportation & services industry experience  
  • At least 10 years experience with a proven business development and sales track record 
  • At least 10 years of experience in proposal and business case development
  • At least 10 years experience in Team Leadership and Management
  • Experience in channel, system integration and enabling technologies
  • Industry Domain knowledge in one or two vertical industries
  • Knowledge in emerging technologies such as Cognitive, AI/Deep Learning, IoT/E and Augmented Reality/Virtual Reality
  • Experience with Agile design concepts with the ability to ensure stakeholder management
102

Supervisor, Digital Strategy & Activation Resume Examples & Samples

  • Guide & drive media strategies for Oracle and help to set overall objectives
  • Build, maintain and grow client relationships and client business
  • Responsible for the oversight, authorship and presentation of media documents (timelines, POVs, RFPs, plans, agreements, client memos, and correspondence from within and outside the agency)
103

Seasonal Club Digital Strategy Coordinator Resume Examples & Samples

  • BS or BA in business, marketing, communications, sociology, psychology, computer science, or related field preferred
  • Excellent Excel skills and proficiency at Power Point is required
  • Passion for analyzing data and identifying findings across digital platforms (social, mobile, desktop)
  • Experience with analytics tools such as, Adobe Omniture, Spredfast, Crowdtangle, and Tableau, is a plus but not required
  • Must be able to work select nights and weekends during NFL Game Days, including Preseason, Regular Season, and Playoffs
  • Ability to thrive in a fast-paced environment
  • Work with the Manager, Club Media Strategy and Manager, Club Growth Strategy on various data-driven projects including regular club digital performance analysis, international growth performance, cross-departmental content audits, and club digital media staffing research
  • Turn data into visually appealing one-sheeters and story driven presentations when needed
  • Assist in ideation and opportunity identification to move club and league digital growth initiatives forward
  • Monitor key trends across all digital outlets and provide strategic takeaways based on those findings
  • Analyze top performing content across all sports and media outlets to help provide a strategic and unique content approach for all 32 teams
  • Undertake content audit and analysis to inform clubs of content to be leveraged for new fan bases (International, Hispanic, Youth, Casual Fans)
  • Work with interested clubs to develop and solidify International growth approach and content plan framework
  • Support club digital international logistics such as submitting social copy translation requests, setting up new slack channels with NFL international offices, and ensuring all individual club follow ups have been completed
  • Assist in various scheduled and ad-hoc club digital research projects including survey writing, data processing, analysis, QA, and presentation development
  • Attend cross-departmental meetings and scribe details for internal team distribution
104

Intern, Digital Strategy Resume Examples & Samples

  • Meet with internal stakeholders to determine existing content
  • Help design user interface details, including creating wireframe mockups
  • Develop and iterate user interaction concepts through storyboarding and prototypes
  • Maintain and update design specifications during development
  • Work with stakeholders to evaluate, prioritize and clarify requirements and future enhancements
  • Monitor ticket queue, acknowledge tickets, communicate to the users, work with the offshore developer to resolve the issue
  • Help with procedural documentation
  • Pursuing BS in computer science or equivalent area of study
  • Prefer GPA of 3.0 or higher
  • Currently enrolled as a student for the duration of the internship project. Graduating August 2017 or later
  • Available for full-time for the duration of the summer. Specific dates flexible depending on school schedule
  • Strong interest in pursuing relevant industry experience within the healthcare and medical devices industry a plus
  • Must be legally authorized to work in the U.S
105

Assistant Director of Digital Strategy Resume Examples & Samples

  • Bachelor's degree is required
  • Strong writing, editing and communication skills
  • Knowledge of website development and content management
  • Competency working with the Adobe Creative Suite (Photoshop, InDesign, Illustrator)
  • Understanding of today's online marketing landscape
  • Hubspot Inbound Marketing certification preferred
  • Google Analytics certification preferred
  • A background screening will be required
106

Director, Nike Digital Strategy Resume Examples & Samples

  • Drive project work streams to identify and evaluate critical strategic priorities and strategic opportunities, and develop recommendations and executable plans to catalyze action
  • Assist in the strategic planning process, including development of the 3-year Strategic Plan and Quarterly and Annual Business review cycles
  • Lead quantitative and qualitative analytic work that unlocks business insights and drives sound decision-making on key business issues
  • Develop and manage how the team is progressing against the Nike Digital strategy, priorities and key performance metrics
  • Assist in the development and communication of strategic plans, scorecards and business solutions through high-impact, executive level presentations
  • MBA or higher degree preferred
  • 6+ years total experience in Management, Strategy or Technology Consulting, Corporate Strategic Planning, Data Science, Market Research, Business Operations or a related field
  • Proven ability to support and coordinate the activities of cross-functional teams and provide project management support
  • Logical problem structuring and strategic problem-solving skills
  • Proficiency in Microsoft Word, Outlook, with advanced Mac Keynote/ PowerPoint and Excel skills
  • Technical proficiencies with program/project management and engagement with mobile and web experiences highly preferred
  • Ability to deal with ambiguity and working in a dynamic, results-oriented environment
107

Director of Digital Strategy Resume Examples & Samples

  • Assess current client work scopes and identify opportunities for incremental digital/social work that drives clients’ business objectives and effectively showcases MWWPR digital capabilities and offerings
  • Collaborate with London account leads and specialists on various new business pitches and proposals, including pitch preparation and deck development; maintain and develop contacts and networks for new business
  • Manage multiple facets of client programs including social strategy development, campaign execution, community management, and analytics and reporting
  • Propose and implement digital and social media engagement strategy for clients; develop content strategy and plans
  • Regularly counsel colleagues and clients on digital and social media strategies around “always on,” and event- and campaign-driven programs
  • As incremental digital business is developed, manage the overall quality of work on these accounts by demonstrating professionalism and team leadership as a day-to-day client contact
  • Deliver client-ready materials, including strategic programs/plans; edit junior team materials
  • Capture time daily and enter it into the system weekly
108

Director of Digital Strategy Resume Examples & Samples

  • Develops annual and long-term digital strategy for the Foundation focusing on its website, direct marketing/digital programs, donor engagement and social media , including direct mail, online fundraising and employee giving communications
  • Develops and executes web strategies to drive traffic to Foundation site to increase constituent engagement, support donor relations and stewardship strategies, and support fundraising expectations
  • Collaborates with strategic communications team members to develop and leverage content
  • Manages qualitative and quantitative systems to track and evaluate the effectiveness of communication/marketing strategies. Incorporates data into marketing planning and monitoring
  • Maintains, updates and monitors analytics and drives/adjusts web strategy for Foundation website
  • Coordinates and collaborates with corporate marketing to optimize online marketing opportunities for the Foundation and priority departments/services, including engine optimization (SEO)
  • Oversees and manages the development of Foundation's social medial and digital media strategy including but not limited to digital media and video projects with external production vendors
  • Works collaboratively with Corporate Marketing Communications and Digital Strategy to ensure Foundation's digital presence is on brand and integrated overall marketing strategy
  • Supports the efforts of the Foundation by offering input on communication strategies that enhance the environment for donor or constituent engagement. Works closely with the Constituency Programs and corporate digital marketing team in to enhance events and their communications
  • Inspires, teaches, coaches and mentors direct report(s) to facilitate and inspire high volume, high quality and effective output
  • Manages outside vendor relationship to ensure high level of productivity to support fundraising goals
  • Bachelor's Degree in Marketing, Communications, Journalism, Public Relations, English or related field, required. Master's Degree, preferred
  • Minimum of seven (7) years progressively responsible work experience in marketing communications, ideally in non-profit
  • Outstanding written communications skills, including the ability to edit, write and create web content, as well as materials for a variety of uses and audiences, required
  • Strong project management skills and analytical strategic thinking. Strong attention to detail
  • Experience in developing and overseeing web-based communication strategies and brand management required
  • Experience with fundraising campaigns and leading cause marketing initiatives, preferred
  • Knowledge and experience with print and digital communications and familiarity with all forms of existing and emerging media, required. Digital platform knowledge of Blackbaud, Donor Drive, etc., preferred
109

Group Capability Lead Digital Strategy & Innovation Resume Examples & Samples

  • Co-Develop and implement the EMEA Digital Proposition strategy which should be aligned with the global strategic direction and incorporates the digital requirements of the regional business
  • Collaborate with EMEA IT Delivery to create the necessary platform and act as a product owner for digital client and fund services, digital distribution and digital sales
  • Lead and manage digital-related business initiatives and project pipeline
  • Engage the stakeholders and work with relevant partners to execute
  • Champion region-wide commitment to digital transformation
  • Connect digital investments to enterprise KPIs / metrics and targets to measure additional business opportunities / results from positive digital transformation
  • Responsible for digital consumer experiences and the life cycle of these operations
  • Participate as part of the senior global digital team in determining the global digital strategy and plans, ensuring the business priorities of the region are understood and supported
  • Manage regional budgeting process for Digital Distribution & Innovation – collate all relevant data on local market activity, articulate rationale for regional spend and clearly link sales activity to marketing expense in reporting
  • Build a close working relationship with the Global Marketing, Fund Services, Intermediary and Institutional Distribution teams
  • Define the regional internet strategy and work with the global e-business development team to implement agreed plan
  • Devise and execute Innovation events that grow innovation culture and advocacy on internal social networks including appearing internally & externally as regional commentators demonstrating Schroders' digital expertise
  • Line management for the Innovation team members
  • A strategic thinker with a focus on digital initiatives in line with the business' strategy and direction
  • Strong ability in conceptualizing new innovative ideas, and know how to navigate complex environments for results
  • Proven leadership ability
  • Strong stakeholder management skills at all levels
  • Extensive experience in managing both significant business and/or technology change projects across functional and geographical boundaries
  • Willing to take key decisions that may have a significant financial and/or operational impact on Schroders
  • Previous solutions may not always be available. Situations may be complex, involved and with considerable grey area
  • Must communicate at a highly advanced level with stakeholders in the organisation. This includes the ability to sell ideas and concepts to the highest levels within the organisation and drive them through to completion. You will communicate the corporate vision and ideals throughout the EMEA business
  • Will typically be required to undertake some of the following activities: lead digital distribution initiatives to drive sales; deliver sales propositions to clients; build the Schroders brand; be directly accountable for maintaining on-going relationships at a senior level with regulators / strategic partners. Considerable experience in the financial sector
110

Digital Strategy Leader Resume Examples & Samples

  • Bachelor’s degree and MBA, or equivalent experience
  • 10+ years’ experience in Product Management roles with recent consumer e-commerce and mobile experience, working in B-B-C or B-C consumer/retail financial services 
  • Results oriented leader able to understand and represent business and user needs, distilling insights to set strong roadmaps that meet short and longer term needs 
  • Demonstrated success defining and launching digital products 
  • Excellent teamwork skills with proven ability to influence cross-functional teams 
  • Ability to provide structure to unstructured situations 
  • Compelling, clear and decisive communicator 
  • Strong project management skills; able to determine priorities and meet deadlines 
  • Willingness to work effectively at all levels of the organisation 
  • Demonstrated commercial judgement and business acumen 
  • Applies advanced problem resolution skills to complex issues and situations
  • Identifies and communicates need for improved systems and processes
  • Experienced in Agile software development processes
111

Digital Strategy & Experience Design Lead Resume Examples & Samples

  • Plan, lead and execute UX design engagements for large-scale digital products and services, across a wide range of verticals (Banking, Life Sciences, Retail, Utilities, Media and more)
  • Drive design project delivery by leading and managing multi-disciplinary teams to fulfill the clients requirements and objectives, within agreed timescales
  • Combine UX strategy, design strategy, technology requirements, and business goals to create digital experiences - a mix of strategic consulting and hands-on delivery
  • Lead and contribute to proactive pitches, RFPs and/or manage multiple projects from concept through completion
  • Support and drive business development initiatives, as well as shaping and evolving our client propositions
  • Develop the experience design practice, mentoring experience design team practitioners in UX skills, consulting approaches, and client engagement tactics
  • Support the ongoing development of the practice go-to-market, and it’s communication across internal teams and externally with clients
  • Provide support with regard ongoing resource identification, prioritization and planning
  • Provide support with regard practice reporting
  • Manage multiple projects/tasks of varying complexities
  • Strong background in a senior user experience leadership role in a large organisation
  • Passionate about ‘the user’ and delivering excellent digital experiences
  • Strong stakeholder management and influencing skills to senior exec level
  • Excellent communication & presentations skills
  • Strategic and innovative mindset
  • Strong understanding of research techniques and analytics tools
  • Expert knowledge of current digital trends and best practices to create compelling and efficient digital experiences
  • An exceptional portfolio of digital/brand communication work
  • A determination to drive high quality work to tight deadlines
  • Experience working in a professional services/consulting environment
  • Demonstrable experience leading the visual and experience design of web/digital products and services
  • Comprehensive knowledge of design and wireframing techniques and tools
  • Client-facing experience in supporting new business pitches and design presentations
  • Experience developing persona, user journey and customer journey frameworks
  • Experience in developing and presenting conceptual approaches and synthesising feedback into realisable production designs
  • Understanding and applying brand guidelines
  • Working with content strategies to ensure information architecture is appropriate
  • Demonstrable experience working with common CMS and dynamic application frameworks
  • Demonstrable experience prototyping concepts into interactive prototypes
112

Director of Digital Strategy Resume Examples & Samples

  • Collaborate cross-functionally to establish and maintain a consistent brand and customer experiences across web, mobile, email, and social owned properties. Ability to identify new opportunities to increase conversions and improve relationships with our audiences
  • Provide digital strategy to support product development based on customer segmentation and product strategies. Work alongside senior management and key stakeholders to define the vision, scope, and requirements to create functional and strategic alignment across digital channels
  • Collaborate cross-functionally to develop and deliver powerful, relevant, brand-aligned digital content to forge and deepen engagement and customer relationships
  • Actively partner with cross-functional teams including Brand Marketing, Product Marketing, Channel Marketing, IT, Corporate Communications, and Customer Service to expand education and penetration of digital activity
  • Mentor and manage the Digital Marketing teams through clearly set expectations for direct reports, evaluating performance and making recommendations to aid in their career growth
  • Proactively develop external partnerships and support contract negotiations with external partners and/or vendors to maximize efficiency and effectiveness of the digital marketing investments
  • Keep abreast of the latest digital media and social trends and opportunities. Monitor competitive trends, evaluate relative product positioning, benchmark products relative to key competitors, and target areas for differentiation
  • Analyze and measure business impact for brand awareness, conversion and loyalty using web analytics and research
113

Senior Digital Strategy Consultant Resume Examples & Samples

  • Develop and implement digital strategies spanning Commerce, Marketing, Mobile, Customer Service etc., based on data and insights
  • Work with clients to define the business objectives and business case driving the transformation and prioritise initiatives in a road map
  • Scope, plan and lead all digital strategy project activities from visioning and strategy to creative development and implementation
  • Run co-creation sessions and facilitate workshops with clients and IBM iXteams to develop thevision for the future customer and employee experience incl. developing customer journeys, digital and experience strategy, transformational road map, business case and capability assessment
  • Manage client relationships, support sales activities and identify new business opportunities
  • Leverage IBM Design Thinking and Agile in developing and delivering projects
  • 6-8 years professional experience and a proven track record in working with large clientson developing and implementing digital strategy and customer and employee experience strategies across either Commerce, Marketing or Mobile platforms
  • Inspire and advise clients on best practice in delivering a superior differentiating customer experience across channels leveraging data and customer insights
  • Trustworthy advisor to client top management
  • Hands on experience in implementing either eCommerce/CMS, Marketing Automation and/or Mobile Applications
  • Master Degree in Business Administration or equivalent
  • Industry expertise within Retail, Consumer, Banking, Insurance, Travel &Transportation, Public, Life Science and Healthcare, Communications or Energy &Utility
  • Fluent in spoken and written Danish and English
  • Team player, strong project management skills, able to lead from the front
  • Enjoys a high paced environment with ability to manage many tasks at the same time
  • Focused on delivering high quality work and motivated by developing new innovative solutions for clients
  • Desire to work in an international environment and working with IBM iX colleagues in other countries
  • Experience with As-Is assessment of eCommerce, Marketing and Mobile applications and recommendations on To-Be applications is a plus
114

Market Leader Digital Strategy Resume Examples & Samples

  • 15+ years of experience in management consulting / business strategy
  • 10+ years of managerial, supervisory, and/or demonstrated leadership experience including leading a team focused digital strategy that influences senior management
  • Strong industry knowledge; ability to learn the business quickly including related strategic business drivers
  • Strong project management leadership skills including, critical ability to coordinate and balance multiple projects in a time-sensitive environment, under pressure, and meeting deadlines
  • Possess a bias for action and avoids workplace distraction