Marketing Manager Iberia Job Description

Marketing Manager Iberia Job Description

4.6
190 votes for Marketing Manager Iberia
Marketing manager iberia provides and report on content measurement using a combination of Web analytic tools, marketing automation, content management systems and social media management tools.

Marketing Manager Iberia Duties & Responsibilities

To write an effective marketing manager iberia job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing manager iberia job description templates that you can modify and use.

Sample responsibilities for this position include:

Lead the development of marketing strategies and plans of the Print and Personal Systems portfolios in close cooperation with the business leadership and regional marketing leaders
Assist with implementing a range of specific marketing campaigns for Spain, Portugal and Latin America based on overall strategic focus including direct mail
Work closely with the Head of Marketing in the Iberia & Latin American regions
Develop the Marketing Plan (Annual Marketing & Sales Plan) for the zone in alignment with ITD Business priorities, zone sales targets and allocated budgets
Responsible for end-to-end Marketing in the zone - including Product Launches, Channel Marketing, marcom
Partner with the Zone Marcom Manager to deploy the marketing plan in the zone/countries according to agreed KPIs
Partner with Zone Vice President and Marcom manager to lead quarterly reviews of the Marketing Plan against goals and budget
Monitor, analyse, and evaluate market trends, customer/partner behavior, and competitor
Networking and influence
Contributing to all regional marketing activities, including driving awareness, demand gen, and sales support

Marketing Manager Iberia Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Marketing Manager Iberia

Typically a job would require a certain level of education.

Employers hiring for the marketing manager iberia job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, Science, Communications, MBA, Healthcare, Education, Engineering, Technical, Public Relations

Skills for Marketing Manager Iberia

Desired skills for marketing manager iberia include:

Commercial and Consumer Segments
Photoshop
Portuguese is desirable
Ansira
Audiovisual content
B2B marketing
Content management
Digital and social media world
Measurement and analysis of commercial and program effectiveness
Mobile and digital

Desired experience for marketing manager iberia includes:

S/he must be a well-organized, goal-oriented, competitive and results-driven professional
Will need to be a creative and innovative team player with excellent interpersonal and communication skills internally and externally
Must be used to working towards tight deadlines and to manage a range of activities simultaneously
S/he must be a creative problem solver and an implementer of ideas
S/he should be used to working within multi-cultural and international environments
You are driven and motivated by results and contribution to pipeline and revenue

Marketing Manager Iberia Examples

1

Marketing Manager Iberia Job Description

Job Description Example
Our company is searching for experienced candidates for the position of marketing manager iberia. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing manager iberia
  • Working in collaboration with internal subject matter experts to prepare and execute of all inbound marketing initiatives including, social media, content marketing, digital marketing SEO/SEM
  • Providing weekly reporting
  • Adapting global “go to market” strategies to build and execute end-to-end, integrated regional marketing plans
  • Key stakeholder in-country leadership team to lead the country marketing plan
  • Development of Iberian market insights and analytics to successfully execute country market plans
  • Translate and support the development of marketing campaigns to support product launches with regional brand managers (sales material, educational content, clinical support, online communication)
  • Country Market analysis to support ROI expectations
  • Developing and maintaining relationships with country speakers, customers, and universities
  • Cross-functional coordination with Sales and finance teams to support business growth
  • Utilize digital communication platforms to deliver plan
Qualifications for marketing manager iberia
  • You excel at collaborating with colleagues and stakeholders to get the job done and thoroughly enjoy being part of a team
  • 5+ years B2B demand generation/field marketing experience with proven account based marketing specific knowledge and skills
  • Knowledge and experience with sales and marketing automation tools such as Salesforce.com, Marketo, Engagio
  • Extensive experience working in the asset management field with a particular focus on the Italian market
  • Working knowledge of investment strategies and portfolio positioning
  • Knowledge of financial markets and investing
2

Marketing Manager Iberia Job Description

Job Description Example
Our company is looking to fill the role of marketing manager iberia. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing manager iberia
  • Manage the day-to- day responsibilities of the marketing team & execution
  • Analyze market data including competitive activity and regulatory requirements and alter strategies as necessary to inform marketing planning and business strategies and decisions
  • Drive commercial execution by properly equipping the commerical teams to activate their customers and influencers to drive lead generation and retention
  • Drive commercial excellence (Sales & Marketing) in division
  • Oversee all marketing content (brand, visual, messaging) for local projects as per brand guidelines prior to public distribution, adapting locally as appropriate
  • Full budget responsibility, and P&L accountability, identifying optimal areas of spend, reprioritising as necessary
  • Participate in strategic planning initiatives including long range plan to ensure profitable growth opportunities are supported
  • Participate to EMEA Data Management Strategy, actively collaborating in Data Management EMEA networks, as part of the Marketing Sciences Shared Service
  • Act as a trusted advisor to the Go-To-Market Shared Service and Digital Shared Service to optimize targeting and impact of Marketing initiatives
  • Contribute in the definition of the Marketing Plan, in coordination with the rest of the Marketing Shared Services and advising Marketing country leads in market and segmentation matters
Qualifications for marketing manager iberia
  • Excellent command of English language and Spanish is a must
  • Experience in managing events, external agencies and suppliers
  • Intellectual curiosity and knowledge of current trends in the Institutional marketplace
  • A personal drive to impact business results
  • Ability to think strategically with desire to execute as well
  • An idea-generator with the ability to execute
3

Marketing Manager Iberia Job Description

Job Description Example
Our company is growing rapidly and is hiring for a marketing manager iberia. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing manager iberia
  • Manage, recruit, train and coach the team of stagers
  • Provide with innovative strategies to increment efficiency of the staging process, for the region and at EMEA level
  • To define the communication strategies for the AEG brand and the single product categories with a digital and instore focus specially
  • To be responsible for adaptation, development and execution of a local activation plan, to execute on 360 brand activation activities
  • To coordinate the other functions involved (Product marketing, Trade marketing, digital) for the implementation of the defined activities and to ensure all communications are aligned with the overall strategy and brand expression
  • Turn product marketing concepts into reasons to believe and unique selling propositions based on Jobs to be Done together with Product Line Wellbeing
  • To create specific promotional activities, trade and sales presentations
  • To do Sales and campaign reports analysis
  • Present to trade and to sales internally
  • Oversee well-thought-out marketing plans from the Sony Music markets in Latin America, Hispanic US, Spain and Portugal for music releases and assist in long-term career planning for Sony Music Latin artists
Qualifications for marketing manager iberia
  • Ability to interact and work collaboratively with senior investment professionals and executives
  • Ability to lead project team with diverse skills and priorities
  • Degree in science or ADE or MK discipline
  • Endo and Coro knowledge is a must
  • Sales and/or Specialist Experience will be an add value
  • Sound understanding or qualifications in marketing related principles, strong numerical skills
4

Marketing Manager Iberia Job Description

Job Description Example
Our innovative and growing company is looking for a marketing manager iberia. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing manager iberia
  • Collaborate with all label departments including sales, A&R, digital, publicity, business intelligence, radio promotion, video production, licensing / merchandising, and business development to align efforts and maximize results
  • Management of marketing budgets for regional campaigns
  • Work with the offices in each market to ensure that the latest marketing plans and project updates have been shared and understood
  • Align with NY and UK teams for campaign updates and plans for each release in our Sony Music markets in Latin America, Hispanic US, Spain and Portugal
  • Brief all teams on all international release information and work with them to ensure efficient results
  • Collaborate closely with digital marketing and sales teams to formulate and implement digital plans, social media rollouts, and DSP campaigns
  • Localise and execute the marketing plan for Spain and Italy based on the EMEA Marketing strategy and plan
  • Drive demand generation in Spain and Italy offline and online
  • Optimise and measure the success of the different activities and initiatives
  • Report on the impact in terms of leads, opportunities, cost per lead, cost per opportunity and the overall return on marketing investment
Qualifications for marketing manager iberia
  • Experience working in agency with blue chip clients
  • An affinity for technology
  • Deep understanding of analysis of quantitative information and/or financial processes (min 4 years)
  • Pragmatic approach to managing crises - someone who always finds a way to “get it done”
  • A global citizen of the world, having worked and lived in key markets, whether in global, regional or country roles
  • Manage and work collaboratively with agencies and internal partners to deliver breakthrough integrated initiatives, including everything from TV through to retail
5

Marketing Manager Iberia Job Description

Job Description Example
Our company is growing rapidly and is looking to fill the role of marketing manager iberia. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing manager iberia
  • This includes the taking ownership and aligning them to clear objectives, execution of the events and industry sponsorship – from content development, speaker placement, alliance partner activities, advertising, client development, lead generation and ROI tracking
  • Implement a robust channel strategy taking in new media or online channels for better reach or cost efficiency
  • Plan, execute and track digitally based lead generation campaigns that engage targets with content relative to their agendas
  • Advice, develop and realize new brand marketing ideas to CMT Iberia business
  • Ability to travel domestically and internationally in specific cases or when is required because of the CMT operating group’s business
  • Guide the interlock and alignment with field marketing to ensure coordination and enable scaling of the field marketing programs through partners
  • Plan and develop digital campaigns to generate branding, awareness, and leads
  • Develop partner-specific case studies and references to maintain continued momentum
  • Support the team to conduct partner-specific joint PR initiatives
  • Propose and carry out specific awareness and demand generation activities targeted at the mid market and small and medium-sized businesses (SMB) segments
Qualifications for marketing manager iberia
  • An entrepreneurial mindset is crucial in this role--you will be analyzing data, testing, iterating and creating best practices at lightning speed in order to move the needle on your market
  • Minimum Bachelor´s degree in engineering, marketing, journalism, communications, business or related fields
  • Proven, relevant marketing and/or communications experience
  • Fluency in Spanish and English, Portuguese would be a strong plus
  • Develop marketing plan for the region in close collaboration with the Regional Director, Country Managers, and Sales leaders
  • Define and drive social media programmes for the countries

Related Job Descriptions

Resume Builder

Create a Resume in Minutes with Professional Resume Templates