Media Relations Coordinator Resume Sample

The media relations coordinator focuses on raising awareness of a client through digital, print, radio, and TV outlets. They’re not only responsible for securing placements, but seeing the process through from start to finish.

Media relations coordinators are usually in house positions that work on behalf of one client. They’re responsible for establishing key messaging, analyzes story angles/strategizing, building media lists, securing placements, conducting press conferences, and tracking coverage. If the coordination revolves around an event, they’re also responsible for providing credentials/clearances, and connecting media with spokespeople or other interviewees. Media coordinators may also provide training and coaching to figures and spokespeople within their organization.

Media relations coordinators often work with outside PR firms, or in house PR, marketing, communications, and branding departments. If media training is required, they may also work with C-Level executives and key figureheads.

This role requires you to have very strong written and verbal communications skills, and an ability to handle high-pressure situations should a crisis situation arise. You’ll need to know how to establish and maintain relationships effectively. You’ll also need to know how to create and stick to a communications strategy – and make sure others do, too.

If you’re considering applying to be a media relations coordinator, your resume should show that you have pre-established relationships of value to your potential employer, and that you know how to create them from scratch. In addition to your resume, you should have a portfolio that highlights your best results.

Communications Associate Resume Builder Power Words: messaging, writing, verbal communication, media relations, publicity, work ethic, organized, strategic, analytical, training, management, crisis communications.