Marketing Manager, Innovation Resume Samples

The Guide To Resume Tailoring

Guide the recruiter to the conclusion that you are the best candidate for the marketing manager, innovation job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

  • Craft your perfect resume by picking job responsibilities written by professional recruiters

  • Pick from the thousands of curated job responsibilities used by the leading companies

  • Tailor your resume by selecting wording that best fits for each job you apply

Noavatar-profile
AM
A Moen
Aiyana
Moen
9028 Effertz Cove
Boston
MA
9028 Effertz Cove
Boston
MA
Experience Experience
02/2014 – present
Philadelphia, PA
Senior Marketing Manager, Innovation
Philadelphia, PA
Senior Marketing Manager, Innovation
02/2014 – present
Philadelphia, PA
Senior Marketing Manager, Innovation
02/2014 – present
  • Use data to analyze and make strategic recommendations on new ways to optimize marketing programs. Report back to leadership for impact and efficiency
  • Act as the local lead on internal facing engagement activities, including monthly and quarterly meetings with region and stakeholder colleagues
  • Also participates in creating content for internal and external presentations on Cisco's story, Cisco's offerings, business plans, and management communications, and may serve as an editor for Cisco's formal business communications
  • Maintains and publishes a social media calendar, creates social media and digital journey marketing plan, writes social media content to amplify activity, measure and manage content effectiveness, and drive content curation. Ensure social media and web content is current and refreshed often. Report on social media, web, and Cisco.com activity monthly
  • Content creation - create compelling assets and messaging for Innovation Center audiences that reinforces Cisco as the business relevant market leader in Digital Business Models. Ensures all content meets Cisco Branding guidelines.. works with the Content Subject Matter Experts of Field Marketing to create and curate Content for Country Digitization Acceleration initiative
  • Sales and Marketing Operations
  • Strategize, plan, create, implement and manage the local integrated editorial and execution calendar for the Innovation Center and Country Digitization Acceleration, including a thought leadership content calendar and marketing execution plan. Collaborate with marketing and communication peers and Innovation Center management on key messages/themes, launches and announcements, marketing programs to ensure Innovation Center objectives are met, tracked and reported
Education Education
Bachelor’s Degree in Related Field
Bachelor’s Degree in Related Field
University of Massachusetts Amherst
Bachelor’s Degree in Related Field
Skills Skills
  • Self-driven, creative problem solver, excellent follow-through, and accountable for results
  • Analytical and attention to detail
  • Excellent collaborator
  • Ability to represent plans and make recommendations, as well as influence decision making with a diverse internal audiences
  • Strong written and oral communication skills. Written communications include PowerPoint presentations and vertical documents (Word, Excel and Email)
  • Flexible and resilient working style, in a dynamic, fast-paced and changing environment
  • Lead and influence with authority and diplomacy
Create a Resume
1

Marketing Manager Innovation Center & Country Digitization Acceleration Resume Examples & Samples

  • Strategize, plan, create, implement and manage the local integrated editorial and execution calendar for the Innovation Center and Country Digitization Acceleration, including a thought leadership content calendar and marketing execution plan. Collaborate with marketing and communication peers and Innovation Center management on key messages/themes, launches and announcements, marketing programs to ensure Innovation Center objectives are met, tracked and reported
  • Maintains and publishes a social media calendar, creates social media and digital journey marketing plan, writes social media content to amplify activity, measure and manage content effectiveness, and drive content curation. Ensure social media and web content is current and refreshed often. Report on social media, web, and Cisco.com activity monthly
  • Is responsible, or a contributor, for the local management of activities like Innovation Challenges, Customer and Partner programs, Events (e.g. Hackathons, Meet Ups, CiscoLive, Content Creation or Repackaging, Vendor Engagement, Seller Enablement, Budget Management and KPI tracking
  • Content creation - create compelling assets and messaging for Innovation Center audiences that reinforces Cisco as the business relevant market leader in Digital Business Models. Ensures all content meets Cisco Branding guidelines.. works with the Content Subject Matter Experts of Field Marketing to create and curate Content for Country Digitization Acceleration initiative
  • Demonstrate ability to be outside-in and customer/audience focused, creating and executing communications to the Innovation Center multiple audiences, which include Local Governments, Start-Ups, Researchers/Universities, Venture Capitalists, Developers, IT Professionals, Students, Customers and Partners
  • Act as the local lead on internal facing engagement activities, including monthly and quarterly meetings with region and stakeholder colleagues
  • Use data to analyze and make strategic recommendations on new ways to optimize marketing programs. Report back to leadership for impact and efficiency
  • Program management including tracking projects, marketing influenced bookings, managing internal meetings and communications and the day-to-day requirements of the team including launches, events, contests, and key initiatives
  • Also participates in creating content for internal and external presentations on Cisco's story, Cisco's offerings, business plans, and management communications, and may serve as an editor for Cisco's formal business communications
  • BA/BS in Marketing, Communications, Journalism, or equivalent work experience
  • Experience in Field Marketing
  • Sales and Marketing Operations
  • MBA a plus
  • Must have strong project/program management skills, including ability to manage virtual and matrix teams with members from a range of functions, skills, and reporting structure
  • Strong written and oral communication skills. Written communications include PowerPoint presentations and vertical documents (Word, Excel and Email)
  • Excellent collaborator
  • Analytical and attention to detail
  • Must go above and beyond without direct supervision
  • Ability to prioritize and manage multiple projects and diverse requirements all at once
  • Flexible and resilient working style, in a dynamic, fast-paced and changing environment
  • Prioritize the essential tasks required to achieve objectives
  • Self-driven, creative problem solver, excellent follow-through, and accountable for results
  • Ability to represent plans and make recommendations, as well as influence decision making with a diverse internal audiences
  • Lead and influence with authority and diplomacy
2

Marketing Manager Innovation Commercialisation Resume Examples & Samples

  • Minimum of a University Degree (any subject)
  • 10 years + experience in marketing, innovation or customer marketing in spirits, FMCG or beer categories in emerging market environments. Candidates should have had similar roles in peer companies
  • 1) Develop and execute our innovation strategies in Angola, Madagascar, Mauritius, West and Central Africa, coordinating with the global innovation team
  • In partnership with the Managing Director’s of these businesses and the Global Innovation team create a 3 year innovation pipeline for each business
  • Create the innovation launch plans to deliver the specific project objectives for each of the above markets
  • Manage the in market execution for each of the launches, working closely with our commercial teams and business partners to bring these products to markets and to establish the execution standards and performance standards for these partners
  • Performance manage the new launches in order to ensure the critical performance objectives are delivered
3

Senior Marketing Manager, Innovation Resume Examples & Samples

  • Minimum University degree
  • Great communicator with very good German and English skills
  • Several years of professional experience - ideally in an online, retail, e-commerce or consulting environment
  • Skilled marketeer, ideally a thought leader in your field, together with knowledge of current marketing measurement practices (on- and offline)
  • Customer Obsession, Customer Obsession, Customer Obsession
  • Track record of successful cross-functional project management
  • Experienced at leading teams, especially in matrix structures
  • Passionate self-starter, decisive and able to implement at speed
  • Ability to problem-solve using creative thinking and innovation
  • Affinity for numbers and outstanding analytical skills
  • MBA or similar postgraduate qualification
  • Track record of bringing successful innovation to market
4

Marketing Manager, Innovation Resume Examples & Samples

  • Launch Aquarius – The Coca-Cola company’s 1 billion dollar global brand on enhanced hydration China
  • Partner with cross function team, including Strategic Planning team, K&I team, commercialization team and franchise team to design the Coca-Cola china way of innovation
  • Influence and implement the innovation process via design & implement company wise innovation forum twice a year
  • Quality and develop a winning marketing mix by adapting global proposition with China insight
  • Prepare to test market starting 2014
  • Work with IMC / region team / bottler team to develop the launch strategy and plan
  • Conduct extensive market and consumer learning of the test market in order to replicate the success nationally
  • Understanding of how to define brand positioning and architecture and build brands & brand equity
  • Creating consumer marketing objectives, strategies & plans
  • Create locally relevant brand communications
  • P&L value chain analysis experience