Marketing, Assistant Manager Resume Samples

The Guide To Resume Tailoring

Guide the recruiter to the conclusion that you are the best candidate for the marketing, assistant manager job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired. Read the complete guides below for more details.

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  • Tailor your resume by selecting wording that best fits for each job you apply

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FJ
F Jenkins
Fleta
Jenkins
85689 Koch Radial
Detroit
MI
85689 Koch Radial
Detroit
MI
Experience Experience
04/2015 – present
San Francisco, CA
Assistant Manager, PR & Marketing
Assistant Manager, PR & Marketing
04/2015 – present
San Francisco, CA
Assistant Manager, PR & Marketing
04/2015 – present
  • Maintaining PR/gifting and achieve closet
  • Coordinating seasonal editor days/events
  • Assist in the planning and execution of special events/brand events
  • Working with all traditional and social media outlets including; Print, Newspapers, TV/Radio, Webs/Blogs and consumer fashion to pitch and place edit stories on the Easy Spirit brand
  • Work directly and develop a strong relationship with outside partner public relations agency to execute strategic PR goals for the brand, including pulls and providing media alert information
  • Evolve current celebrity/editor/influencer gifting and seeding lists
  • Responsible for daily sample requests. Tracking requests that come in, sending out samples, logging samples back in when they return
01/2008 – 10/2014
Boston, MA
Assistant Manager, Category Marketing
Assistant Manager, Category Marketing
01/2008 – 10/2014
Boston, MA
Assistant Manager, Category Marketing
01/2008 – 10/2014
  • Job Title: Assistant Manager, Category Marketing
  • Leverage customer insights to drive action through strategic tactics
  • Canada Walmart Division: Marketing
  • Conduct analysis to increase advertising effectiveness and productivity and prepare weekly reporting for the CMM and merchandising senior leaders
  • Canadian Cities: Mississauga
  • Req ID: 737221BR
  • Facilitate and ensure proper communication and cohesiveness between merchandising teams, marketing and all related cross function groups on weekly campaigns, initiatives and tasks
08/2005 – 10/2007
Houston, TX
Marketing Assistant Manager
Marketing Assistant Manager
08/2005 – 10/2007
Houston, TX
Marketing Assistant Manager
08/2005 – 10/2007
  • Develop and execute launch plan to meet key objectives for innovation in year 1
  • Participate in the development of national marketing efforts, including brand strategy, concept development, and execution - all with a focus on driving consumer engagement and purchase
  • Develop and leverage network both internally and externally to partner in new areas
  • Makes recommendations to management to control tour flow
  • Facilitate high performance teamwork with all internal and external partners
  • Lead Web marketing, overseeing strategy, content development, updates and improvements
  • Develop Solution launch plans in collaboration with R&D team, product management and sales teams to ensure the effective development of new Products and Solutions
Education Education
Bachelor’s Degree in Business Administration
Quinnipiac University
Bachelor’s Degree in Business Administration
Skills Skills
  • Ability to quickly learn and adapt in an ever-changing environment
  • Strong professional maturity, high emotional quotient and cultural sensitivity
  • Strong analytical skills
  • Excellent multi-tasking, project management and prioritization skills
  • Extremely strong analytical and written/oral communication skills, high interpersonal skills
  • Comfortable with ambiguity
  • Comfortable handling ambiguous situations and change
  • Demonstrated ability to effectively inspire, lead and collaborate with cross-functional teams
  • Possess a can-do attitude with a high level of initiative and the ability to thrive in a collaborative fast-paced environment
  • An ability to work under pressure and to deadlines
Create a Resume
1

Assistant Manager, PR & Marketing Resume Examples & Samples

  • Work directly and develop a strong relationship with outside partner public relations agency to execute strategic PR goals for the brand, including pulls and providing media alert information
  • Maintain editorial calendar to maximize placement opportunities
  • Maintaining PR/gifting and achieve closet
  • Liaison with the web/ecommerce team to ensure editorial credits are uploaded to the website and social media channels
  • Being knowledgeable each season on the product offerings from each of the brand's collections
  • Responsible for daily sample requests. Tracking requests that come in, sending out samples, logging samples back in when they return
  • Coordinating seasonal editor days/events
  • Working with all traditional and social media outlets including; Print, Newspapers, TV/Radio, Webs/Blogs and consumer fashion to pitch and place edit stories on the Easy Spirit brand
  • Evolve current celebrity/editor/influencer gifting and seeding lists
  • Assist in the planning and execution of special events/brand events
  • Assist Marketing Manager in day to day marketing tasks including but not limited to: creative briefs, copy direction, sample coordination, signage requests, pulling of competitive swipe and research, etc
  • Work closely with various Outlet marketing contacts, RSM's & DSM's to drive in-store traffic and brainstorm regional events to drive awareness
  • Media list management
  • Engage press in seasonal market appointments
  • Sample requests
  • College or related experience in PR field
  • 2-5 years of directly related experience working in PR/Communications
  • Microsoft Word, Excel, Power point
  • Strong web/social media knowledge/skills
  • Styling experience a plus
  • Strong organizational skills and ability to multi-task
2

Assistant Manager, Global Skincare Marketing Resume Examples & Samples

  • Position requires strong foundation of knowledge in all areas of marketing, including the ability to develop and implement innovative marketing programs, and knowledge of global market and consumer trends
  • Strong analytical, quantitative, organizational skills combined with a high level of creativity and curiosity
  • Ability to manage multiple priorities without losing attention to detail
  • Positive, energetic, can-do attitude with a team player mentality
  • College degree. MBA is preferred
  • Position requires 3+ years relevant work experience
  • Marketing/Brand Management experience within Prestige Cosmetics industry a plus
3

Marketing Controlling Assistant Manager Resume Examples & Samples

  • Efficient budget tracking for marketing activities, timely update based on regular review with marketing team. This is to ensure full transparency of actual spending and commonly shared understanding of the latest Forecast of total MB
  • Different views on the implications of taken market activities have to be calculated. Especially product/brand group performance should be integrated into the standard reporting package for internal purposes
  • Details of the tasks are as follow: Marketing budget tracking by activity; Assist performance management of marketing team; Promotion ROI analysis; Provide support to brand manager in product launching/ re-launching; ABC assortment analysis
4

Assistant Manager, Global Skincare Marketing Resume Examples & Samples

  • Position requires 4+ years relevant work experience
  • Experience in or knowledge of Asian Skincare is a plus
  • Position requires creativity and thorough knowledge in all areas of marketing, including the ability to develop and implement innovative marketing programs, and knowledge of global market and consumer trends
5

Assistant Manager, Skincare Marketing Resume Examples & Samples

  • Together with Director, identify North America strategic market opportunities and partners with Global, trade marketing, and cross functional teams to develop market specific elements
  • Develops the seasonal marketing grids including, all North America CPMS work requests and 360 sheets for key launches
  • Drives agenda and leads category discussion in NA Marketing 360 meetings
  • Manage all updates to Marketing Grids and Calendars – weekly updates and maintenance
  • Communicates program details to Canada, Fashion Group and Online, ensuring all teams have necessary information and that their requirements are captured
  • Project Management point of contact with Creative Operations, Collateral Operations and Customer Services teams ensuring that all necessary elements are meeting prescribed timing from development and are delivered to retailers on time
  • 4+ years relevant work experience in the cosmetic industry
  • Must be an excellent team player with the ability to build, foster and nurture relationships with members of the Global Marketing team and cross-functional teams
  • Must be highly organized and detail-oriented, with a strong ability to manage multiple projects simultaneously with un-prompted follow-through
  • Ability to grasp key marketing analytical skills while also being extremely creative
  • Knowledge of PC as well as internal Estee Lauder Company systems is a plus
6

Assistant Manager, E.comm Marketing Resume Examples & Samples

  • Minimum 5 years experience in digital/ecommerce
  • Experience in the retail sector, preferably in fashion (OR) experience working on fashion clients in an agency
  • Knowledge of e-commerce promotion planning and implementation practices
  • Understanding of Marketing and Brand management
7

Marketing Sector Manager, Assistant Director Resume Examples & Samples

  • Work in conjunction with the Brand Marketing and Communications (BMC) and market segment leaders to create marketing initiatives that align within sector priorities to achieve business results. Serve as a strategic marketing advisor to the market segment leaders
  • Play a leading role in creating and executing issue-based sector programs
  • Maintain up-to-date knowledge on BMC issues, trends and long-term implications for EY’s brand strategy generally and its GTM approach in particular
  • Demonstrate a strong understanding of EY’s business, clients’ issues and buyers’ agendas across industry market segments and geographies regionally
  • Demonstrate a strong understanding of the industry market segments; manage marketing programs that help us achieve our objectives
  • Show initiative, coupled with accuracy and attention to detail; demonstrate reliability
  • Demonstrate the ability to work under pressure and tight deadlines
  • Be a strong team player and lateral thinker, comfortable working collaboratively, virtually and independently
  • Enable market segment teams in developing, expanding and sustaining long-term, strategic client relationships
  • Build relationships with the internal market segment leadership and provide the marketing support required for go-to-market initiatives
  • English language skills - excellent verbal and written communication
  • Bachelor's degree, with a Marketing or Communication major; MBA preferred
8

Assistant Manager, International Marketing Resume Examples & Samples

  • 3-5 Years Marketing experience
  • Persuasive verbal and written communication skills
  • Detail/Process oriented
9

Assistant Manager, Bb Salons Marketing Resume Examples & Samples

  • Capability to think strategically and creatively, conceptualize and implement new ideas
  • Team player with the ability to build, foster and nurture relationships with cross- functional team members and retail partners
  • Strong written, oral and presentation skills are essential
  • Self motivator and ability to personally organize and set priorities
  • Ability to take ownership of projects and drive others to meet deadlines
  • Build and maintain good rapport with external vendors and internal stakeholders and handle situations with confidence, tact, and resourcefulness
10

Assistant Manager, Card Marketing Resume Examples & Samples

  • University graduate preferably in marketing or related disciplines
  • Minimum 3 years solid marketing experience preferably in banking/cards business
  • Good command of written and spoken English and Chinese
  • Work independently and willing to take up challenges
  • Proactive and adopt to dynamic environment
  • Excellent analytical skills with customer centricity mindset
  • Creative, highly organized, good team player and with strong initiatives
  • Ability to prioritize and handle multiple projects
11

Assistant Manager, WW Marketing Partnerships Resume Examples & Samples

  • Read film scripts and assess potential partner viability and provide ideas to senior management
  • Support the preparation of pitch and sales materials suitable for presentation
  • Participate in creative brainstorming
  • Work with internal creative team to facilitate partner timelines and materials development
  • Conduct ongoing competitive research and prepares presentations of competitive film tie-ins
  • Participate in all duties required in executing all promotional partnerships (meeting notes, weekly partner calls, timelines, etc.)
  • 3 years experience in a studio promotions department, advertising or promotion agency
  • Proficiency with Microsoft Office, Photoshop, Acrobat Pro, iMovie, Keynote
  • Good organization and planning skills and the ability to multi task effectively
  • Experience in the entertainment industry
  • Self-motivated; self-starter
12

Marketing Assistant Manager Resume Examples & Samples

  • Lead the creation of brand vision, positioning and strategy with support of Marketing Director
  • Participate in the development of national marketing efforts, including brand strategy, concept development, and execution - all with a focus on driving consumer engagement and purchase
  • Apply in-depth understanding of consumer insights, including demographic/psychographic trends, consumer perceptions/attitudes, need states, motivations, and purchase/consumption behavior to advance the business
  • Support the development and execution of new footprints/channels expansion, such as Foodservice
  • Leverage key variables of the P&L - volume, product cost, pricing, trade spend- to evaluate and develop propositions, recommending a course of action based on the profit plan impact
  • Own the day-to-day business tracking, assessing progress vs. plan and recommending adjustments
  • Lead cross-functional teams to develop and execute projects to successful completion
  • Manage external agency and business partner relationships
  • Provide support and input into the annual operating plan process for the brand
  • Minimum Qualification: A minimum of 3 years prior Marketing experience (if undergrad degree only) OR 1 year of prior Marketing experience (if Advanced Degree)
  • Proactive and creative approach to problem solving
  • Critical thinking
  • Flawless project management
  • An ability to work under pressure and to deadlines
  • Advanced PowerPoint and Excel skills
  • Inherent enthusiasm for marketing
  • Strong professional maturity, high emotional quotient and cultural sensitivity
  • Demonstrated ability to effectively inspire, lead and collaborate with cross-functional teams
  • Comfortable handling ambiguous situations and change
  • Possess a can-do attitude with a high level of initiative
  • Ability to quickly learn and adapt in an ever-changing environment
13

Marketing Assistant Manager Resume Examples & Samples

  • Responsible of the implementation of brand plans in the Caribbean Market. Main communication channel with Bottler to implement and align marketing plans (Media plan + Mktg. plan) negotiating with their marketing team and commercial directors in a frequent basis to ensure the correct and timely execution of the initiatives, in order to generate business growth vs Plan (volume, revenues, NOPBT) and market share growth. Propose and negotiate with Marketing Team initiatives according to local consumer/trade needs and then negotiate with Bottlers the execution as local tactics deployed through the year. Support Bottler relationships together with Franchise Director in all issues concerning the implementation of the marketing agenda for all the brands
  • Support channels relationships together with Franchise Director in all issues concerning the implementation of the marketing agenda. Support alignment of brand marketing strategies
  • Evaluate consumer research, market conditions and needs, competitor data and incorporate insights and findings into the brand strategies during AOP process. Support development and alignment with Franchise specific brand initiatives, optimal investments, media plans and execution guidelines for key brands and key countries during AOP process
  • Frequent contact with the agencies (advertising, media, digital, public relations) for the development of every activity of marketing in the sense of creating, programming (time and resources), coordinate materials production. Support the flawless execution of marketing programs. This requires coordination and communication with Marketing Manager, Franchise, Sales force, Finance, Bottler and advertising agency to implement plans and to resolve operational problems
  • Support adaptation of marketing best practices from LAB and PAB. Advise and support coordination of market research to meet market requirements for current and future products, and evaluation of initiatives to guide brand strategy. Support A&M unilateral brand budget management and keeps close track for these expenses. Perform trade visits to understand customers, consumer and partners' needs, to incorporate insights into brand strategies and initiatives and meet with local team to review executed initiatives and discuss BOY. Analyze market and consumer research information (CTS, Retail data, Sales, AC Nielsen, etc.), leading to actionable business growth opportunities
  • Coordinate post-evaluation of marketing events through analysis of consumer and consumer data
  • Responsible for supporting Marketing Manager in the achievement of the annual operating plan for the brands involved; major responsibility is in securing flawless. Responsible for POM innovation process
  • Minimum of 3-7 yrs of mktg exp with large global brand or CPG company. At least 3 yrs of exp working in the Caribbean preferred. Bachelor's Degree in Marketing or related field. Experience working with agents, franchises or teams with no direct report but with the ability to influence and get results and outstanding execution. Experience working in or closely with an advertising agency
  • Excellent verbal/written communication skills and ability to manage multiple projects concurrently
  • Experience in developing annual marketing plans and managing multiple marketing budgets with the ability to manage multi-country teams and develop modular marketing campaigns adaptable to the different countries. Excellent interpersonal/leadership/negotiation/relationship mgmt/building and analytical skills. Team player with ability to work with teams and build consensus to support business initiatives. Experience in working in a cross-cultural environment. Ability to work with multi-disciplinary teams and use resources effectively to achieve business objectives. Fluency in Spanish a plus. Inspired 'Can-do' attitude
14

Marketing Assistant Manager Resume Examples & Samples

  • Responsible of the implementation of tactical market plans in the Caribbean Market
  • Propose and negotiate with Marketing Team initiatives according to local consumer/trade needs and then negotiate with Bottlers the execution as local tactics deployed through the year
  • Responsible to deliver executional complete plans with budgets, artworks and details needed for flawless execution
  • Budget administration
  • Support alignment of brand marketing strategies
  • Evaluate consumer research, market conditions and needs, competitor data and incorporate insights and findings into the marketing executions
  • Frequent contact with the agencies (advertising, media, digital, public relations) for the development of every activity of marketing in the sense of creating, programming (time and resources), coordinate materials production
  • Support the flawless execution of marketing programs. This requires coordination and communication with Marketing Manager, Franchise, Sales force, Finance, Bottler and advertising agency to implement plans and to resolve operational problems
  • Perform trade visits to understand customers, consumer and partners' needs, to incorporate insights into brand strategies and initiatives and meet with local team to review executed initiatives and discuss BOY
  • Analyze market and consumer research information (CTS, Retail data, Sales, AC Nielsen, etc.), leading to actionable business growth opportunities
  • Responsible for supporting Marketing Manager in the achievement of the annual operating plan for the brands involved; major responsibility is in securing flawless
  • University Degree (Marketing related, business administration)
  • Minimum 5 years experience working in sales, trade marketing or related
  • Marketing experience - media, promotions, and execution
  • Frito Lay experienced preferred
  • English proficiency required - Spanish preferred
  • Extensive experience in all aspects of developing and maintaining marketing strategies to meet organizational objectives
  • Negotiation and presentation skills
  • Organizational strengths
  • Multitasking capability
  • Strong ability to work with multiple agencies
  • Demonstrate strong presentation skills and ability to influence large audiences
  • Be able to build relationships and efficient networking to ensure alignment and project success
  • Packaging development knowledge (label printing, bottle development, process)
  • Basic legal knowledge of brand and product registrations, TVC coding
  • Must have advanced skills in MS PowerPoint, Word and Excel and experience developing engaging presentations
  • Ability to read, write, speak and present in Spanish and English is crucial for effective communication with internal and external constituents
  • Travel 20%
  • Work with deadlines and deliver work on time
15

Assistant Manager, Category Marketing Resume Examples & Samples

  • Create and lead minor 360 degree marketing campaigns and assist in the development and production of large CMM driven campaigns as required with all cross functional internal and external teams, vendors and agencies from a customer centric perspective
  • Negotiate and collaborate with vendors on developing and reviewing external and internal marketing initiatives and ensuring they are adhering to all Walmart legal and brand standards
  • Influence and communicate with the SBU merchandising teams, category marketing teams and cross functional partners to ensure marketing initiatives proceed as planned and ensure partner buy in through the attendance of SBU meetings and weekly tasks and communication points
  • Conduct analysis to increase advertising effectiveness and productivity and prepare weekly reporting for the CMM and merchandising senior leaders
  • Responsible as a key contact in category marketing for the SBU, production team and promotional planning team in the development, management and tracking of the weekly print program from inception through to print date
  • Facilitate and ensure proper communication and cohesiveness between merchandising teams, marketing and all related cross function groups on weekly campaigns, initiatives and tasks
  • Leverage customer insights to drive action through strategic tactics
  • Support and provide insight through ad hoc requests, reports and analysis for the Category Marketing team as required
  • Minimum Education Required – College Certificate or Diploma
  • Minimum Years of Experience Required – 1-2 years
  • Job Title:* Assistant Manager, Category Marketing
  • Req ID:* 737221BR
  • Canada Walmart Division:* Marketing
  • Province:* Ontario
  • Canadian Cities:* Mississauga
  • Store Location:* Argentia & Mississauga Rd. (Corporate/Home Office)
  • Employment Type:* Full Time
16

Marketing Assistant Manager Resume Examples & Samples

  • Manages, motivates and leads Marketing team members
  • Oversees staffing levels
  • Makes recommendations to management to control tour flow
  • Reports on the performance of the Marketing teams and monitors individual performance of the Marketing Representatives
  • Accounts for marketing collateral and printed material
  • Maximizes tour show percentages and performance of the approved programs
  • Handles cases where performance is below minimum performance standards according to marketing policies and in conjunction with Human Resources guidelines
  • Assists on other projects and carries out all other reasonable requests assigned by management
  • Minimum 1 year of guest service experience in a marketing environment
  • Minimum 1 year of timeshare experience
  • Intermediate proficiency with Microsoft Word, Excel and Outlook
  • Strong organizational skills to manage multiple duties in a fast-paced work environment
  • Proven ability to resolving customer service issues
  • Timeshare sales or marketing experience with Hilton Grand Vacations
  • 1+ years of supervisory experience in a customer service environment
  • Ability to speak, read, write Japanese language
17

Marketing / Welcome Center Assistant Manager Resume Examples & Samples

  • Make necessary decisions as manager when Marketing Manager is not available
  • Assure the welcome center is neat, staffed and supplied for optimum operation 7 days a week
  • Greet customers, share the Travisso story, answer questions and assist Realtor during welcome center visits
  • Assist with training welcome center staff on an ongoing basis
  • Schedule welcome center associates in order to maintain coverage appropriately
  • Handle the collection, analysis, reporting and utilization of all market data
  • Assist with realtor events, special events, and public relations activities
  • Maintain communication with builder sales staff in order to gain information and feedback
  • Maintain office supplies, cleaning and maintenance schedule for welcome center facility
  • Bachelors Degree preferred
  • Must be a team player with a strong sense of urgency
18

Marketing Executive / Assistant Manager Resume Examples & Samples

  • 3-5 years of relevant work experience in digital media buying 
  • Experience with Media buying in Search, Display, Social and Linkedin Marketing media tools 
  • Experience with google analytics or similar web analytics tools and ability to create reports and interpret results 
  • Ability to operate on both a strategic and tactical level, touching all aspects of our digital advertising efforts including keyword management, creation of campaign messaging, bidding strategies, creative testing, competitor analysis and analytics. 
  • Excellent written and oral communication skills. 
  • Keen understanding of the online advertising landscape, including in daily management of paid campaigns. 
  • Stays up to date on best practices and current trends on online engagement; content marketing, measurement and digital marketing strategies. 
19

Deloitte, Marketing Assistant Manager Resume Examples & Samples

  • Supports the teams within Clients & Markets Strategy, Corporate Affairs and Client Relationship Development to develop detailed campaign and project plans supporting the dimensions C&M plan
  • Contributes to the development of campaign briefs
  • Prepares campaign reports highlighting results, and identifying areas for further improvement
  • Coaches/guides more junior members of the team on content development for deliverables
  • Has a broader perspective of potential issues encountered when managing diverse teams and the strategies to overcome them; have a clear understanding of the firm¡¦s commitment to creating a more inclusive culture
20

Assistant Manager Registry Marketing Resume Examples & Samples

  • Act as a registry contact between cross functional teams
  • Communicate new Babies“R”Us Registry initiatives to BRU/TRU Store teams via, daily communication, monthly newsletters/blog and Impact Planner
  • Maintains and monitors Babies“R”Us Registry collateral to ensure proper inventory on all vital items. Manage timeline and threshold for the updating and replenishment of all materials and coordinate distribution & communication to stores
  • Collaborate with store operations to manage registry expo calendar of events and coordination of marketing materials
  • Responsible for partnering with cross functional teams on Registry programs/initiatives and collateral as needed
  • Oversee the Registry budget by processing invoices and monthly reconciliation of charges
  • Monitor competitor efforts and industry trends
  • Leverages various data sources to develop analytical reporting on Baby Registry Programs
  • Manages projects as assigned
  • Minimum 2-3 years of related Marketing/Advertising experience
  • Bachelor's Degree in Business, Marketing or Related Area Preferred
  • Experience with retail store operations a plus
  • Ability to multi-task and strong organizational skills
  • Demonstrated ability to resolve escalation issues and problems
  • Excellent Communications - Verbal and Written
  • Experience managing the implementation of marketing programs
  • Self-starter with great attention to detail
  • Ability to work effectively with internal teams
  • Expert knowledge of Excel & PowerPoint
21

Digital Marketing Assistant Manager Resume Examples & Samples

  • High school diploma or GED; 4 years experience in the communications, ecommerce, sales and marketing or related professional area
  • Discusses problems immediately with others before they are forgotten or get out of control
  • Supports the hotel's business objectives by designing and executing relevant press trips and individual visits
  • Evaluates the success of communications efforts on a regular basis using the guidelines that were agreed-upon from the start
  • Demonstrates an awareness of personal strengths and areas for professional improvement
  • Shares learning's, innovations, and best practices with others
  • Demonstrates a willingness to learn from others
  • Uses current best methodologies to manage smaller scale projects
22

Marketing Assistant Manager Resume Examples & Samples

  • Identify Away From Home growth territories based on state of the business, competitive environment, trends, and demand spaces
  • Directly interface with Product and Packaging R&D, Operations, Brand Teams, Brand Integration, Finance, Supply Chain, etc. to develop and execute the NAN brand innovation agenda in AFH channels
  • Support development of the breakthrough platforms that will transform our Away From Home Portfolio, delivering consumer-based concept, product, and packaging solutions for business growth
  • Partner with consumer insights to develop consumer research plans to test and optimize new product innovation from conception through launch
  • Lead cross-functional teams across all stages of innovation - identifying the opportunity, chartering, developing and launching new products
  • Develop and leverage network both internally and externally to partner in new areas
  • Develop and execute launch plan to meet key objectives for innovation in year 1
  • Collaborate with, engage, and influence key stakeholders and key cross-functional leadership including North American Leadership Team to gain alignment to launch and launch plans
  • Minimum 4 years Marketing experience if Undergrad degree only, OR 2 years Marketing experience if Advanced degree
  • Extremely strong analytical and written/oral communication skills, high interpersonal skills
  • Demonstrated ability to develop and cultivate relationships and lead cross-functional teams. Ability to effectively collaborate, communicate and influence in a matrix environment
  • Possess a can-do attitude with a high level of initiative and the ability to thrive in a collaborative fast-paced environment
  • A passion for brands and businesses
23

Digital Marketing Assistant Manager Resume Examples & Samples

  • Typically requires a BCH degree with > 10 years of work experiences highly related to EC business environment and in FMCG industry will be a plus
  • Be able to work under pressure, fast paced and cross functionally communication
  • Excellent interpersonal skills with strong adaptability in a dynamic and changing environment
  • Be a quick learner and good at data analyzing and having creative mindset
  • Passion for ecommerce & digital trends
24

Marketing Assistant Manager Resume Examples & Samples

  • Create, inspire and facilitate a customer-centric mind-set through the organization,
  • Ensure the development of customer-driven initiatives and innovation,
  • Facilitate high performance teamwork with all internal and external partners
  • PR and Media Relations: highlight opportunity and desirability of PR (press releases, editorials, features, interviews and proactive media outreach.) in the Region
  • Total 8-10 years of marketing experience and a minimum of 3 years B2B food & beverage marketing experience. Consumer/industrial research and analysis, marketing communication and event management are the core skills required for the position
25

Marketing Assistant Manager Resume Examples & Samples

  • Provide strategic, creative and technical leadership for all digital marketing programs
  • Lead custom media program execution and content creation
  • Lead Web marketing, overseeing strategy, content development, updates and improvements
  • Educate BU partners best-in-class digital execution & measurement
  • Manage digital agencies (media and creative)
  • Partner with other groups in promotions, shopper marketing, and public relations to develop best in class integrated marketing solutions
  • Passion and curiosity for the digital space
  • 3-5 years' experience working in marketing with experience in digital strategy and execution. Working knowledge of and experience with digital advertising, mobile, CRM and social media will be very helpful
  • Experience with managing projects and agencies
  • Familiarity with reporting tools and digital analysis
  • Must possess strong verbal and written communication skills, interpersonal skills, a positive attitude, and the ability to thrive in a collaborative fast-paced environment
  • The ability to successfully organize, prioritize and manage multiple projects
  • Must be able to influence and lead others in the development, direction and execution of marketing projects/campaigns
  • Strong initiative and dexterity breaking down barriers to bring your vision to life
  • Open to exploring a future career path within NAN broader marketing org
26

Assistant Manager Activation Marketing Resume Examples & Samples

  • Through the execution of the overall role play an instrumental part in helping meet/exceed the adidas.com brand targets
  • Support the (Senior) Marketing Activation Manager and Director in reaching operational excellence in adidas.com campaigns
  • Own the operations around regular product launches and hype launches - Ensure with the Business Units & Digital Brand Commerce timely delivery and excellence in execution. Includes the onsite Setup / masterdata / newsletters / briefing PPC, Customer Service, Newsroom, Affiliation, Feeds, Fraud & Risk Management, Supply Chain Management / Q&A
  • Assist the (Senior) Activation Manager in concepting and executing CRM lead campaigns
  • Onsite content operations – implementing and adapting global toolkits and guidelines to Western Europe eCom needs. Ensuring with the creative team, the Business Units, Global Brand Publishing and Site Operations timely delivery and implementation of required content
  • Execution of weekly campaign newsletters; Own operations around the weekly campaign newsletters and develop & drive a process with the WE CRM team to increase engagement. Align on the CRM calendar, Collect key information, brief the global creative team via task management system JIRA, providing CRM team with URL’s for newsletter links, test/check before sent out
  • Proactively test, investigate & coordinate to resolve campaign issues.Following and contributing to the process for quality assurance for all priority campaigns in Western Europe eCom countries together with the eCom site operations team. Proactively test, investigate & coordinate to resolve campaign issues
  • Calendar operations – maintain the eCom Western Europe marketing calendar – coordinating updates around product introduction dates with merchandising team / changed PR communication dates / product availability with demand planning team
  • Campaign analytics & reporting – Master the various analytics tools (Adobe Analytics, Tableau and Micro Strategy) and develop a campaign reporting framework. Provide insights to the wider team on campaign performance vs Objectives/ KPI and give guidance on optimization
  • Good communication and stakeholder management skills
  • A basic understanding of website architecture
  • Strong multi-tasking, solid execution, communication & prioritization skills
  • A passion for great content and the latest trends in digital marketing
  • A Bachelor’s degree in business, marketing, communications or related field
  • Minimum 1+ years experience in online marketing, eCommerce, digital traffic management or digital assets field, preferably with a background in sporting goods
  • Experience in newsletter & onsite content preferred
  • Experienced in working with internal stakeholders and external agencies. Fluent Business English
27

Marketing Assistant Manager, Asean Resume Examples & Samples

  • Go-To-Market Execution and Sales Support
  • Regional Category and Customer Understanding
  • Regional Integrated 360° Marketing Programs: Input into the Design & lead Execution of plans
  • CUSTOMER SOLUTIONS Development & Planning
  • Work closely with Sales, Technical Service and Global Category teams to identify and understand customer needs in order to develop customers with well-established selling arguments, such as sugar/calorie reduction, enrichment, improved taste/texture, and cost reduction, to effectively differentiate offers and deliver customer innovation
  • Support the Region Marketing Director’s efforts to drive internal communication and alignment process between R&D team, product management and sales and marketing to manage and prioritize application development pipeline
  • Ideation: provide insights to R&D and Product management to assist in the identification of new product development opportunities
  • Develop Solution launch plans in collaboration with R&D team, product management and sales teams to ensure the effective development of new Products and Solutions
  • Fine-tune local positioning and co-ordinate the local roll-out of New Solutions and Services
  • Development and Execution of plans to apply Portfolio Positioning, Segmentation and Prioritization in the region for both new and existing core products, in conjunction with partners, to grow share of both platforms and categories
  • Support New Product Launchactivities in Regional team, partnering with Region and Global teams to ensure consistent and effective launches
  • Customer and Key Customers and Stakeholder Connections: Partnering with the sales force to build deeper and on-going connections with core regional target customers and stakeholders to identify gaps, focused on ensuring understanding of both articulated and unarticulated needs
  • Direct Customer communication: actively participate key customer visit programs and customer road shows to share market research findings (consumer insight, category trends )
  • Thrive and be comfortable working in a dynamic, changing and evolving environment
  • B2B food value selling & marketing (minimum 5 years), consumer/industrial research and analysis, and marketing communication are the core critical skills required for the position. A strong B2C marketing foundation would be a plus
  • Be a team player with Business Drive and Customer Experience
  • Demonstrate strong leadership, partnering, collaboration and entrepreneurial skills
  • Have strong presentation skills
  • Have excellent command of local language (oral and written)
  • Proven capacity to build and execute comprehensive marketing tools, plans and strategies in the support of businesses that experienced significant revenue and customer growth
  • Demonstrated ability to extract learnings from consumer insights and syndicated data sources , and translate insights into sales- and customer-facing materials
  • Successful track record in managing the launch of solutions with an ability to conceive and seize market, product and service opportunities ahead of competitors
  • Solid knowledge of the food and beverage industries within the region– in particular priority markets, an ability to offer insights and ideas to bring creative value added solutions to the customer and marketplace
  • Solid understanding of the key levers of the food ingredients’ business, including customer needs, market trend, competition, success factors and potential risks
  • Overall solid understanding of the region, its business practice at both multinational and local companies and relevant customer segments