Marketing, Assistant Manager Job Description

Marketing, Assistant Manager Job Description

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Marketing, assistant manager provides marketing support to the lead generation team within the Marketing and Sales operations organization and the Sales Team.

Marketing, Assistant Manager Duties & Responsibilities

To write an effective marketing, assistant manager job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing, assistant manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Strong professional outlook and interpersonal skills to interface with all marketing support teams in order to actualize marketing programs and new product development
Manages and optimizes overall assigned marketing budget for maximum return on marketing investment
Outline seasonal marketing calendar with comparisons to previous year
Pulls all cost sheets from SAP system and works closely with strategic finance to troubleshoot issues and determine more cost effective methods to develop programs
Serve as marketing point person for Book & Bible Cover division by attending bi-weekly meetings, developing new products, writing copy, managing photography, creating catalogs, analyzing sales reports, presenting at pub cycle forum and sales conference, and increasing online presence for the category
Responsible for marketing plan coordination, facilitation and oversight for Maidenform branded categories
Ability to stretch to typical marketing responsibilities
Interfacing with all internal support groups (Creative, Operations, Packaging, Purchasing, Finance, Sales, Sales Administration, Trade Marketing) and external vendors
Assist Marketing Manager(s) on new launches by being responsible for NPD project documents & Offering Books
Ensure timely launches of marketing initiatives within designated budget and COGS targets

Marketing, Assistant Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Marketing, Assistant Manager

List any licenses or certifications required by the position: ITIL, SFDC, CVE

Education for Marketing, Assistant Manager

Typically a job would require a certain level of education.

Employers hiring for the marketing, assistant manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, MBA, Education, Business, Business/Administration, Communications, Advertising, Hospitality, Management, Public Relations

Skills for Marketing, Assistant Manager

Desired skills for marketing, assistant manager include:

-theories and -concepts
Business operations of the category
Digital marketing & industry trend
Digital marketing – PPC and Programmatic Display
From purchase planning to sales order & basic logistics operations in supply chain flow
Lead time
Marketing
PSI update
Production process
SAP

Desired experience for marketing, assistant manager includes:

Ensure that the Metadata Descriptions of the Products are captivating and using best practice SEO
Bilingual (English and Spanish) both orally written
Be resourceful, creative, able to handle multi-tasks and possess a proven ability to deliver quality work within tight deadlines
Be passionate in web business, familiar with major online shopping websites and retailers
Able to cope with a fast pace, dynamic and global operated business environment
At least 3 years of experience in digital media or digital analytics capacity

Marketing, Assistant Manager Examples

1

Marketing, Assistant Manager Job Description

Job Description Example
Our innovative and growing company is hiring for a marketing, assistant manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing, assistant manager
  • Own reporting and analysis of campaigns, showing total impact of online marketing activities as it relates to signups, leads, and overall marketing ROI
  • Work hand-in- hand with the Marketing Director and the Marketing team to define tactical- go-to- market strategies across our three brands
  • Manager marketing budget within budget across multiple brands/projects, including planning, reporting, accruals
  • Present marketing plans, at key meetings with editors, authors, agents, and company executives
  • Responsible for weekly reporting for key digital content by pulling data from analytics tool (Omniture) and updating and publishing a marketing dashboard
  • Assist in the development of multichannel marketing campaignsincluding email, brand integration, social, SEM, SEO, direct mail and print
  • Develops and implements marketing and publicity campaigns for assigned titles and brands
  • Presents marketing plans, at key meetings with editors, authors, agents, sales teams and company executives
  • Leverages best practices in digital (social media, search, email, ) and traditional (advertising, publicity, events) marketing methods to maximize unit sales and revenue
  • Responsible for marketing plan coordination, facilitation and oversight for Hanes bra category
Qualifications for marketing, assistant manager
  • Knowledge of Microsoft Excel is a must, basic Microsoft Office programs
  • Must possess solid analytical skills and creative thinking abilities
  • Excellent written and oral communication skills, strong interpersonal and analytical skills are required
  • In depth knowledge of basics men underwear business and processes are
  • Manage creation and execution of packaging
  • Manage inventory creation and minimize excess inventory and other specifications within timelines
2

Marketing, Assistant Manager Job Description

Job Description Example
Our growing company is looking for a marketing, assistant manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing, assistant manager
  • Collaborate on the creation of assets and marketing plans for Account marketing campaigns and placements
  • Monitor reporting on website traffic with Google Analytics along with recommendations for continued improvement to our various marketing goals (email registration, conversion, awareness)
  • Working with the broader marketing team, assist with the development and execution of strategies to grow existing HCCP Fiction email lists
  • Perform other support functions of the HCCP Marketing department as needed, help with mailings, processing invoices, providing support for sales conference and trade shows
  • Manage the online messaging and communications across web, device, email marketing, and social media
  • Design, execute, manage, and optimize email marketing campaigns, including landing pages for outreach, nurturing and promotion campaigns
  • Proactively communicate findings from online marketing efforts and provide recommendations to leverage these findings
  • Collaborate with key stakeholders across the company to gather requirements and to translate business needs into technical execution for marketing campaigns
  • Create campaign briefs and product launch briefs to communicate to executional subject matter experts on the marketing team
  • Collaborate closely with creative team to help develop content for email marketing campaigns
Qualifications for marketing, assistant manager
  • Expert knowledge of Word, Excel, PowerPoint FTP browsers like FileZilla (Upload/Download files, zip files, etc)
  • Familiarity with Excel, Powerpoint, Word
  • Enthusiastic self-starter willing to take/follow direction, highly organized/attention to detail, quick learner, able to juggle multiple tasks, resourceful and work independently
  • Knowledge of and interest in the evolving STMS business
  • Strong communication skills and ability to engage positively with a range of people
  • Ability to learn quickly, cope under pressure and adapt to change
3

Marketing, Assistant Manager Job Description

Job Description Example
Our innovative and growing company is looking for a marketing, assistant manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing, assistant manager
  • Proactively manage and implement the annual marketing plan to include eCommerce, public relations, brand and loyalty marketing within budget guidelines
  • Conduct regular marketing audits to include updating and auditing hotel photography, internal toolkits, readerboards, and hotel websites to meet corporate audit requirements and ensure effective customer marketing
  • Support the countries/distributors/media on marketing materials, images, and information
  • Business Analysis - To gather, structure, maintain and analyse data in order to support sales and marketing decisions and business goals
  • Assist on marketing efforts with web based clients
  • Work closely with account teams on client approvals, and maintaining marketing integrity through approval process
  • Understand marketing process and manage to deadlines
  • Assist in the roll out of marketing initiatives to support the hotel and its outlets in meeting their revenue targets
  • Ensure full brand compliance across all marketing initiatives at hotel level
  • Develop and maintain good working relationships with various levels of Hilton’s personnel including corporate and regional marketing, eCommerce, public relations, loyalty and partnerships teams
Qualifications for marketing, assistant manager
  • Identifies consumer, salon, and technological trends globally
  • Survey design and administration
  • Provides context for team to work within – including the history, values, trends and future objectives of the division within the market
  • Thrives working in a dynamic environment
  • Solid analytical skills with an advanced knowledge of Excel and Salesforce Reporting a plus
  • Team player with the ability to work cross-functionally and with a wide range of employees with different skill sets
4

Marketing, Assistant Manager Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of marketing, assistant manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing, assistant manager
  • Developing and executing marketing plans to achieve business goal, including festive decorations and through-the-line productions, omin channel marketing, sales promotions etc
  • Prepare and localize Global marketing materials for the APeA
  • Lead teams and projects as assigned or provide marketing representation to cross-functional teams as assigned
  • Collaborate with key stakeholders to formulate the strategy and implement integrated, multi-channel Relationship Marketing (RM) platforms and tactics to drive digital subscriptions of various publications
  • Look for new opportunities in the digital arena to further enhance and strengthen the Indian marketing campaigns
  • Experience in customer service, sales, marketing and admin a plus!
  • Contribute to the planning, creative development and implementation of integrated marketing communications to support various programs and strategies, offering solutions and recommendations to manager and other contributing team members
  • To work well with other departments (IT, Ops, Marketing ) to help with the execution of digital campaigns
  • Closely working with teams within the department for developing on-going marketing plans to promote different themes or mall offerings, including but not limited to advertising, PR, digital & social media management and events
  • Overall marketing operations which include mall ambience, inter-departmental communications and tenants liaison
Qualifications for marketing, assistant manager
  • Proficiency in MS Office Suite, including Word, Excel, PowerPoint and Outlook
  • Bachelor degree is requried
  • Proven ability to implement innovative and creative digital marketing campaigns
  • Understanding of the local digital media landscape, the roles of digital channels and devices
  • Critical thinking / analytical mindset
  • Well versed with computer proficiency in MS Office
5

Marketing, Assistant Manager Job Description

Job Description Example
Our company is growing rapidly and is looking to fill the role of marketing, assistant manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing, assistant manager
  • A Marketing, Business Administration or Commerce graduate with a minimum of 2 years working experience in a product management environment
  • Creative and strategic, you have a solid understanding of digital marketing principles
  • Work with Commercial Teams to develop and produce best in class marketing campaigns
  • Liaise with suppliers on joint marketing initiatives
  • Communicate marketing initiatives to the business
  • Deputise for the Marketing Manager when required
  • Develop digital marketing campaigns which will include (but not limited to) paid search, social, display, mobile and video
  • Gather data from various sources to create marketing performance reports
  • Encompasses creating brand/product awareness, identifying new product/business opportunities, launching new products, creating and implementing integrated marketing campaigns to strengthen the brand's market position and drive consumer off-take in the office channels
  • Analyze results from e-mail marketing campaigns and use insights to develop future strategies
Qualifications for marketing, assistant manager
  • Candidates from both research agency or luxury retail brand is highly preferred
  • Candidate with regional / global project experience is highly preferred
  • Excellent command of both written and spoken English is a MUST
  • Collaborative work ethic, positive attitude and high level of professionalism
  • Social media savvy with a passion for entertainment, marketing and culture trends
  • A creative mind, with the ability to think strategically

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