Customer Insights Analyst Resume Samples

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TC
T Considine
Trystan
Considine
93817 Jalyn Rapids
San Francisco
CA
+1 (555) 565 6377
93817 Jalyn Rapids
San Francisco
CA
Phone
p +1 (555) 565 6377
Experience Experience
Los Angeles, CA
Customer Insights Analyst
Los Angeles, CA
Harris LLC
Los Angeles, CA
Customer Insights Analyst
  • Develops models and dashboards to measure and track performance, and to help with forecasting future performance based on data
  • Develop frameworks, models, tools, and processes to institutionalize findings
  • Perform ad-hoc duties as assigned by line management
  • Provide in-depth market and regional survey summaries, inclusive of narratives that includes trend analysis and improvement suggestions
  • Provide in-depth market and regional survey summaries, inclusive of narratives that includes trend analyses and improvement suggestions
  • Work with team members to design and create standardized SAS programs and data to more efficiently support reporting metrics
  • Establish and maintain working relationships with departments that have customer touchpoints, service and engineering
Detroit, MI
Measurement & Evaluation & Customer Insights Analyst
Detroit, MI
Mayert and Sons
Detroit, MI
Measurement & Evaluation & Customer Insights Analyst
  • The selected candidate will support development and implementation of all aspect of evaluation and customer research studies and analyses to meet the objectives of internal and external client organizations
  • Use innovative statistical research methodologies, including a new area of measurement called meter-based evaluation that is strategic in value for SCE’s energy efficiency programs,
  • Perform customer and market survey data analyses with data sources both internal and external to provide information requested by study consultant/vendor, internal user organizations, and product/program management,
  • Maintains a safety conscious work environment by following Edison safety protocols and safe work practices
  • Act as a research group consultant to department and division management as well as external groups to provide expert technical support from evaluation and customer insights studies (Customer Service, T&D, Regulatory Affairs etc.)
  • Provide frequent support to project managers for scheduled and ad hoc analyses for various internal (e.g., program staff) and external audiences (e.g., CPUC staff) based on internal and external sources of data from studies and programs
  • Assist in reviewing work products for accuracy
present
Houston, TX
Senior Customer Insights Analyst
Houston, TX
Stokes-Brakus
present
Houston, TX
Senior Customer Insights Analyst
present
  • Producing regular KPI reporting and managing ad-hoc report requests based on customer database
  • Maintaining and evolving analytical toolset
  • Handling on-going and ad-hoc data requests from a range of business stakeholders
  • Mining and analysing Single Customer View data to understand customer behaviour and business performance
  • Ensuring accuracy and timeliness of reports delivery
  • Highlighting business opportunities/risks and work with the customer Insight Director to propose actions
  • Tracking and measurement of success of localized customer activities
Education Education
Bachelor’s Degree in Business
Bachelor’s Degree in Business
Oregon State University
Bachelor’s Degree in Business
Skills Skills
  • Strong interest in and knowledge of the fashion industry – either personal or professional
  • Excellent attention to detail
  • Comfortable with ambiguity – you are willing and able to make sensible assumptions when necessary
  • Detailed knowledge of campaign execution process, data and tools, including design of experiment construction, measurement and tracking
  • Strong data presentation and visualization skills. Tableau
  • Working knowledge of MS Access or SQL desirable
  • Demonstrated success in translating research findings and data analyses into actionable strategies through strong storytelling and PowerPoint/design skills
  • Strong written, verbal and analytical skills, as well as interpersonal and presentation skills with the ability to work collaboratively in team environment
  • Excellent writing, communication and presentation skills - ability to translate numbers into insights
  • Working knowledge of HTML/CSS/Javascript
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15 Customer Insights Analyst resume templates

1

Customer Insights Analyst Resume Examples & Samples

  • Primary responsibilities include transforming data into actionable business intelligence through the use of query and reporting tools. Perform hands on analysis of customer data, using tools such as Microstrategy and Siebel, to access enterprise data warehouse and deliver customer insights used in marketing, plannng and reporting
  • This person will report to the Senior Manager of Customer Insights and will
  • Support the Relational Marketing team with behavioral and demographic analysis of the customer database, identifying key customer insights, and performance analysis of marketing campaigns
  • Develop strategic customer insights, reporting and analysis to support the Merchandising, Retail, and Executive teams
  • Retail Operations Merchandising
  • Work with global and regional cross functional teams to support business objectives
2

Customer Insights Analyst Resume Examples & Samples

  • Analyze large, complex data sets representing the behavior of millions of game players to address strategic and operational business
  • Distill and communicate key insights across all levels of Disney Interactive's organization
  • Develop frameworks, models, tools, and processes to institutionalize findings
  • Work closely with internal teams, using data to drive continuous improvement in their products
  • A well-rounded individual with a B.A. or B.S. (graduate degree/MBA a plus) from a top institution in a quantitative field (Business, Math/Statistics, Economics, CS, Engineering, Physics or similar)
  • Two or more years experience at a top-tier firm in an analysis, market research or consulting role
  • Ability to communicate complex results to less quantitatively sophisticated users
  • Expert Excel skills or hands-on experience with one or more scripting languages (Perl, Python, VBA or similar) a plus
  • Working knowledge of SQL a plus
  • Intellectually curious, analytically rigorous, hard-working and a good business intuition are musts!
  • B.A. or B.S. (graduate degree a plus) from a top institution in a quantitative field (Math/Stats, Economics, CS, Engineering, Physics or similar)
3

Customer Insights Analyst Resume Examples & Samples

  • BA / BS Degree
  • 3+ years of data collection and manipulation experience using SAS, SQL, Siebel (preferred) other CRM database access tool
  • Previous experience with Financial Services Marketing Campaign performance and analysis preferred
  • Understanding of relational database structures
  • Attention to Detail
  • Able to read business requirements documents and translate defined requirements into detailed, field specific data pulls and execute code for list execution
  • Detailed knowledge of campaign execution process, data and tools, including design of experiment construction, measurement and tracking
  • Experience in file distribution and output file generation
  • Experience in file delivery and generation of corresponding file layouts
  • Ability to support business partners with “what-ifs” scenarios for universe sizing activities
  • Participate in campaign audit process
  • Understanding of marketing policies / standards for suppressions and potential impacts on data volumes and quality
  • Identify and implement opportunities for efficiency gains across campaigns
  • Good written and communication skills
4

Customer Insights Analyst, SMB Resume Examples & Samples

  • Partner with Product, SMB Sales & Service, and Marketing to improve the SMB customer experience and grow revenue
  • Advocate for the needs of small & medium sized businesses
  • Use data to identify product trends and insights
  • Work directly with customers and the global SMB team to gather and understand qualitative feedback
  • Prioritize customer feedback and share insights with internal stakeholders
  • Provide feedback on product strategy, including segmentation, marketing communication, and launch plans
5

Customer Insights Analyst Resume Examples & Samples

  • Transform data into actionable business intelligence by pulling data from different internal and external sources and resources -when available-
  • Support the CRM team with behavioral and demographic analysis of the customer database identifying key customer insights and measuring performance of marketing campaigns
  • Improve insights and strategies to measure, analyze and drive customer acquisition retention and reactivation
  • Lead and integrate quantitative and qualitative analysis in order to deliver customer insights used in marketing planning and reporting
  • Take to the next level modeling capabilities and analyses around customer segmentation lifetime value and lifecycle campaign management response and optimization
  • Lead the development of strategic customer insights dashboards to help manage the business as well as for executive reporting (weekly/monthly/quarterly)
  • Perform analysis of customer data using tools such as SAP Business Objects, SAS and Board to access enterprise data warehouse
  • Work with global cross functional teams to analyze and report regionally on global KPIs and key reports for executive teams
  • Ability to professionally present and articulate the business value of complicated analysis to a diverse group of users
  • Capacity to translate findings into clear insights and then communicate verbally and through written documents
  • Demonstrated ability to influence behavior with people in a variety of roles
6

Customer Insights Analyst Resume Examples & Samples

  • Support product teams’ efforts to ensure that key titles are market ready at publication and launch
  • Champion customers’ views, practices, and intentions throughout the organization
  • Co-manage research partners to achieve project goals
  • Design qualitative and quantitative research instruments in collaboration with product teams and strategic marketing and lead research activities to their successful conclusion
  • Employ and promote innovative market research processes or opportunities in new methodologies , together with the Executive Research and Efficacy Manager
  • Deliver targeted research training to colleagues in editorial and marketing
  • Monitor and incorporate as appropriate new research methodologies from other industries
7

Big Data Customer Insights Analyst Resume Examples & Samples

  • Manage resources, including people and tools to deliver insight to business owners
  • Motivate team members to provide recommendations in a quick, accurate fashion
  • Use a variety of reporting tools to produce marketing insights
8

Customer Insights Analyst Resume Examples & Samples

  • Responsible for architecting, developing, and managing the data infrastructure and processes for multiple marketing campaign, customer, and product reporting solutions. These solutions will be utilized at all levels within the organization
  • Work with team members to design and create standardized SAS programs and data to more efficiently support reporting metrics
  • 2+ year of experience with SAS and SQL to access, transform, and report on data is required. The individual is expected to be “hands-on” with the data
  • Bachelor’s degree in computer science or related business, engineering or quantitative field (e.g. MIS, Operations Research, Statistics, Physics, Engineering, etc.)
  • Experience with the design and implementation of SAS data architecture as used by SAS BI components. Strong knowledge of designing and implementing scalable processes, relational database usage, and building data stores for reporting purposes using SAS
  • Strong leadership skills and the ability to provide thought leadership on data management, reporting, and analytic systems. Project management experience with the demonstrated ability to drive results; ability to make decisions with partial information, effectively manage through ambiguity and work effectively on multiple projects in a distributed team environment
  • Knowledge of the financial services industry would be an advantage
9

Customer Insights Analyst Resume Examples & Samples

  • Support merchant and store teams on the use of our Customer Snapshot dashboards and look for opportunities to evolve and enhance its capabilities to increase its adoption as a business driving tool
  • Compile seasonal topline overviews of customer snapshots for GMM’s and Market/Trade Area Leadership teams
  • Manage proprietary online panel – fielding requests, maintaining calendar, managing incentives, developing questionnaires, analyzing results and building actionable reports
  • Assist in development and execution of proprietary research projects initiatives – including managing research vendors, projects, timelines and deliverables
  • Leverage Business Objects and Tableau dashboards to conduct ad hoc data analyses that inform merchant, marketing, stores or com strategies
  • Create easily consumable, visualized reports of customer research and metrics for key stakeholders and executives with actionable insight call-outs that influence decision-making within Bloomingdale’s
  • Assist in compilation of Customer Insights monthly newsletter that summarizes relevant syndicated research and metrics, highlights proprietary research findings and promotes useful resources that will help keep stakeholders up-to-date on emerging trends
  • Coordinate and design compelling cross- functional PowerPoint presentations for key meetings - Strategic Council, Store Team Conference, Principal’s, etc
  • College graduate with 1-2 years of relevant market research and/or data analytics experience – preferably for a retail-driven organization
  • Experience working with a broad range of qualitative and quantitative research methodologies (surveys, online communities and panels, ethnographies) and business intelligence solutions (Business Objects, Tableau)
  • Strong written, verbal and analytical skills, as well as interpersonal and presentation skills with the ability to work collaboratively in team environment
  • Proactive self-starter with ability to work independently and creatively solve problems
  • Demonstrated success in translating research findings and data analyses into actionable strategies through strong storytelling and PowerPoint/design skills
  • Must be able to draw conclusions from large and seemingly ambiguous data sets
  • Strong interest in and knowledge of the fashion industry – either personal or professional
  • Comfortable with ambiguity and creating processes in complex environments to drive customer centric thinking
10

Customer Insights Analyst Resume Examples & Samples

  • Analyze customer data to answer business questions and produce data-driven stories that reveal key insights into consumer behavior
  • Analyzes customer data to create customer profiles, segmentation, and trending analyses, LTV modeling and response analysis
  • Provide internal business partners with accurate and pertinent customer insights and dashboards that enhances and guides effective decision making
  • Works collaboratively across departments to understand company goals and develops customer acquisition and customer retention programs; develops vendor partnerships to drive said activities
  • Develops international reports and tools; supports global CRM practices and trainings
  • Works closely with the IT team and outside technology companies to enhance CRM database and troubleshoot problems; supports new technological integrations
11

Customer Insights Analyst Resume Examples & Samples

  • Excellent analytical (qualitative & quantitative) and financial modelling skills, ideally gained at a Management or Strategy Consulting firm or equivalent
  • Excellent time management skills; project management skills a plus
  • Exeperience in marketing organization preferred
  • Strong written and oral communication skills – you can construct convincing arguments in PowerPoint and deliver them to senior executives with confidence and panache
  • Creative thinking ability - you consistently produce innovative analyses and recommendations
  • Strategic and tactical thinking abilities – you can bridge the gap between the big picture and the operational details
  • Working knowledge of MS Access or SQL desirable
  • Skills in market research design desirable
  • Advanced MS Excel user
  • Bachelor’s degree in a relevant field e.g. Marketing, Finance, Economics, Mathematics, Engineering
  • Experience in an analytical, financial or strategy role in a management consulting, investment banking or corporate environment
  • Experience in pricing considered a plus
12

Customer Insights Analyst Resume Examples & Samples

  • Leverages various data sources, including syndicated, panel, internal customer and consumer data to identify key insights and make recommendations on actions to be taken to drive the business
  • Leverage insights to optimize customer team strategies and tactics related to the 4P's
  • Proactively uncover, review and analyze existing category, consumer and shopper research to identify and apply learnings to unmet business challenges
  • Aid in the development of category business reviews, top to top presentations and selling stories
  • Develop and maintain a high level of category and customer expertise
  • Identify key business trends, issues and opportunities and assist in formulating strategies to address at the customer
  • Provide ad hoc information and insights support to key stakeholders within the customer business team
  • Aid in the test and learn process by helping to develop and manage the learning plan, setting up tests and regularly tracking and sharing results with key stakeholders
  • Provide analytic support related to trade and shopper marketing spend optimization
  • Business savvy
  • Data analytics and reporting
  • Insights development
  • Presentation development
  • Clear communication
  • Systems knowledge
  • Technically savvy
  • A minimum of 3-5 years of category management, and/or shopper insights experience required
  • Proficiency in Microsoft Office required
  • Must have excellent analytical, presentation and oral/written communication skills
  • Extensive experience utilizing POS and Syndicated data (e.g. Retail Link, Nielsen, IRI, Panel)
  • Analytical aptitude including ability to develop sound insights across multiple data sources
  • Strong follow-through and prioritization skills. Initiative, self-motivation and a strong sense of urgency are essential
  • Must be able to prioritize multiple tasks/projects while delivering results and meeting deadlines
  • Travel will be 10% or less
13

Customer Insights Analyst Resume Examples & Samples

  • Collaborate with internal stakeholders to understand their business needs and work with them to define scope and objectives of research projects. Identify and propose potential marketing research initiatives that would inform their business questions through exposure to customer, market, and competitive trends. Assist in developing short range market research plans to help in achieving stakeholder project goals
  • Work with external consultants to design the methodology, sampling, survey instrument, analysis plan design, reporting and presentation. Ensure the project meets pre-determined research objectives, within client timing and research constraints. Successfully partner with external vendors to ensure effective project outcomes and ensure the research provides actionable results that inform decision-making
  • Implement special projects on behalf of the Marketing Research Organization to ensure that the department remains efficient and utilizes best practices throughout the project management process and to expand the impact of marketing research throughout Xcel Energy
  • Remains up-to-date on the offerings that external vendors provide and new methodologies being utilized to answer marketing research questions
  • Remains up-to-date on company, industry and business issues/trends
  • Bachelor's degree in a related field
  • 2 years experience in marketing research including both quantitative and qualitative methods
  • Proven written and verbal communication skills
  • Approximately 10% travel required
14

Customer Insights Analyst Resume Examples & Samples

  • Establish and maintain working relationships with departments that have customer touchpoints, service and engineering
  • Evolve into a resource for organizations and training departments
  • Evaluate the needs of potential and existing customers and work in a creative, pro-active manner to improve their experience
  • Provide in-depth market and regional survey summaries, inclusive of narratives that includes trend analyses and improvement suggestions
  • Work closely with global counterparts to gather insights into Tesla’s potential and existing customer base. Bring focus to our store and service experience by providing a global view of customer feedback
  • Availability and commitment to contribute in EOQ global and market survey summaries
  • Identify and escalate vehicle and organization trends posted on social media
  • Ability to speak directly with Tesla customers when difficult satisfaction issues arise, along with collaborating with department managers to resolve concerns
  • Effectively handle multiple priorities, organize workload, and meet deadlines
  • Perform ad-hoc duties as assigned by line management
15

Customer Insights Analyst Resume Examples & Samples

  • Bachelor’s degree in business, marketing, mathematics, statistics or science (or equivalent)
  • 3+ years hands-on experience in direct marketing and segmentation using marketing automation (e.g. Eloqua, Marketo, Pardot)
  • 5+ years hands-on experience in data manipulation, reporting, and mail file generation using Access, Excel, Crystal Reports or equivalent
  • 5+ years experience in database management – direct marketing field preferred
  • Understanding of legal regulatory markets an advantage
  • Understanding of publishing industry an advantage
  • Previous primary job experience in database management, data mining and marketing data manipulation and superior analytical skills with a solid business and marketing backgound
  • Working knowledge of data extraction tools and techniques from such sources as IBM Infoview/Business Objects, MS SQL Server and/or similar databases
  • Strong computer skills with Access, Excel, Project and/or other common database platforms
  • Experience in analyzing data to develop and deliver reports, recommendations and presentations to management (data-driven decision approach)
  • Working knowledge of creating segmentation strategies, using marketing automation software and creating customer profiles using traditional methodologies and digital behavior
  • Desirable: experience in data modelling and predictive analytics
16

Customer Insights Analyst Resume Examples & Samples

  • 3) Nielsen facts and concepts to improve their analytical skills
  • Post secondary degree with 3-5 years experience
  • Experience in Canadian CPG industry is considered an asset
  • Knowledge of Category Management principles
  • Working knowledge of Nielsen Markettrack, Homescan, Customer POS systems and Space management softwares
  • Proven technical and project management skills
  • Ability to multi-task
  • *No agency calls please***
17

Customer Insights Analyst Co-op Resume Examples & Samples

  • Query large databases using SQL to analyze and synthesize information across a variety of sources
  • Employ analytical, conceptual, and creative thinking skills to transform customer data into actionable customer insight
  • Work closely with the Manager, Customer Insights to understand business processes, challenges, needs and objectives, and to execute your clients’ customer analytics enablement plans
  • Provide ongoing support for CTR seasonal planning process by providing view of seasonal shopping behaviour through a customer lens
18

Customer Insights Analyst Resume Examples & Samples

  • Data discovery and manipulation; working and transforming customer data to improve usability and assess the quality and viability of the intended analysis
  • Analytical methodology; transforming business questions into analytical approaches while also managing practical considerations like data depth or timing
  • Insight generation and storytelling; interpreting the outputs and presenting insights and recommended actions in an engaging and audience appropriate way
19

Customer Insights Analyst Resume Examples & Samples

  • Completely immerse yourself in the product experience to understand and communicate customer pain points
  • Key stakeholder in the bug reporting and triage processes, escalating urgent issues when necessary
  • Utilize product and support data (via dashboards and SQL queries) to answer questions and make data drive recommendations
  • Understand the difference between quantitative and qualitative data and the best approaches to gather feedback from them
  • Manage and measure impact from the flow of communication and product rollout between the various product groups and CS Teams in TSL and TPH
  • Collaborate with Support Leadership to develop operational strategies for key launches
  • Coordinate with Product Support specialists to communicate updates, develop training processes, and collect real-time feedback
  • Get us to done!
  • 3+ years of work experience
  • 1+years of experience working with product managers, engineers, and customer support
  • Incredible attention to detail and willingness to untangle complex problems
  • Ability to multi-task several projects and prioritize efforts
  • Comfortable writing ad hoc SQL queries and perform deep dive analysis
  • Sound judgement
  • Passion for Thumbtack and incorporating the customer's voice
  • Comfortable using JIRA project management Software (Atlassian)
  • Experience working within a fast-moving technology company
20

Customer Insights Analyst Resume Examples & Samples

  • Customer & Competitor Focus - Drive improved competitive intelligence across the business, based on customer analytics/insights and competitor intelligence reporting
  • Multichannel Enablement –Evaluate competitive scenarios and aid brand teams on right strategies/channels to reach brand ambition
  • Customer Targeting – Formulate action plans cross-functionally to enhance customer communications
  • Project Management - Lead task planning and implementation, participating in and leading projects
  • Consultation - Provide actionable insights to the Business to address areas of opportunity to drive brand performance, based on customer insights and data
21

Customer Insights Analyst Resume Examples & Samples

  • Assemble weekly customer data health summaries that identify key behavior trends
  • Manage and develop on-going customer segmentation projects as assigned
  • Mine proprietary data warehouses of customer demographic, transactional, text, and survey response attributes for business performance trends
  • Assist in executing brand-specific ad hoc analysis
  • Present key findings and insights to internal team
  • 2+ years of work experience in business environment, experience in competitive intelligence is a plus
  • Proficient in Microstrategy and SPSS, SAS, or SQL
  • Strong analytical, problem solving, and critical thinking skills
  • Ability to manage multiple projects at the same time under tight deadlines
  • Excellent writing, communication and presentation skills - ability to translate numbers into insights
  • Self-starter who is equally capable of working independently AND working well in a team environment in cross-functional groups
22

Customer Insights Analyst Resume Examples & Samples

  • Oversee delivery of scheduled monthly, quarterly, and annual reports internally
  • Conduct monthly analysis across a wide variety of customer and consumer data sources (Nielsen, Customer specific POS, food service industry data), identifying performance opportunities and risks
  • Work with McCain Sales, Sales Strategy, Marketing and Finance Organizations to develop and enhance analytic capabilities, information tools and the application of findings to drive superior execution with customers
  • Provide Walmart with objective recommendations for assortment and execution of shelf strategies and pricing, including creating planograms and supporting development of pricing strategies
  • Periodic sales-led, and retailer-driven, category reviews, integrating shopper and consumer data, trends and market research findings and insights, resulting in the establishment of strategies for assortment, pricing, promotion, shelving that reflect the retailer’s, and McCain’s, strategies
  • With McCain sales, play an active role in providing customer specific solutions for closing performance gaps, and creating objective stories to enable sales to execute with their retail partners
  • Develop tracking and post-mortem reporting for Sales and Marketing to understand performance across executed promotions, pricing strategies, new product launches, competitive activity and planograms changes
  • Work with sales strategy and planning teams to support the annual Customer Planning Process through training programs and planning tools to support sales’ develop and execution of annual plans
  • Bachelor’s Degree (Business Administration, Statistics, and Economics preferred)
  • Minimum 2 years experience in data management, data analytics, etc., preferably in consumers packaged goods with customer-facing experience
  • Minimum 1 year experience in space planning principles, tools and techniques
  • Working knowledge and experience of Nielsen information and applications is an asset, but not required
  • Strong Microsoft Office skills (Excel, PowerPoint)
  • Experience in managing large databases and multiple data sets
  • Ability to communicate to influence multiple stakeholders
23

Customer Insights Analyst Resume Examples & Samples

  • Identifies requirements, creates, validates, and distributes analyses to support strategic sales initiatives
  • Thoroughly understands the company databases and possesses the ability to sift through large sets of data to pinpoint meaningful findings
  • Presents technical findings in summarized form to non-technical audiences
  • Develops models and dashboards to measure and track performance, and to help with forecasting future performance based on data
  • Applies advanced data mining knowledge to our customer/trialer/prospects base, and identifies opportunities to improve lifetime value
  • Quickly respond to ad hoc analytic requests common in this fast paced, data driven environment
  • Proposes and tests hypotheses based on detailed analysis and summarizes findings
  • Develops structured implementation plans for rolling out changes to business processes based on successful findings
  • Actively supports and enforces the company’s data processes and standards
  • 4-5 years of experience in an analytical role and a track record of successful application of diverse analytical approaches
  • Significant and demonstrated knowledge of relational database technologies
  • Significant and demonstrated knowledge of SQL
  • Significant and demonstrated knowledge of SSIS/Alteryx preferred
  • Experience in the design, development and preparing business reports, including use of master/detail, slice and dice, drilling methodology, filters, graphs, and so on, is required
  • Experience using BI / data warehouse tools
  • Demonstrated ability to evaluate data and trends and articulate potential opportunities/benefits which align with company goals
  • Ability to manage multiple detailed projects and program elements in a fast-paced challenging environment
  • BS degree or equivalent in statistics, mathematics, engineering, computer science, or related field is preferred
  • LI-JB2
24

Customer Insights Analyst Resume Examples & Samples

  • Provide a detailed and complete understanding of the Moda Operandi customer, maintaining a close view of customer KPI’s and performance metrics on customer acquisition, engagement and retention
  • Partner with Stylist & Customer Experience teams to apply data-driven approaches to improving customer lifetime value
  • Drive segmentation & personalization of both online & offline customer touchpoints through detailed analysis of customer data
  • Bachelor’s degree in math, statistics, finance, or related analytical field
  • 2-3 years of experience in an analytics or data science role
  • Self-starter & able to manage projects from ideation through completion
  • Exceptional communication skills
  • Strong data presentation and visualization skills. Tableau a plus
  • Experience with Google Analytics, Omniture or other web analytics tools a plus
  • Working knowledge of HTML/CSS/Javascript a plus
  • Lead and support cross-functional team improvement initiatives
  • Execute appropriate processes and decisions across the organization
  • Comprehensive understanding of the fashion and luxury goods industry, consumer products and personal technology industries, and trends affecting them
25

Measurement & Evaluation & Customer Insights Analyst Resume Examples & Samples

  • The selected candidate will support development and implementation of all aspect of evaluation and customer research studies and analyses to meet the objectives of internal and external client organizations
  • Use innovative statistical research methodologies, including a new area of measurement called meter-based evaluation that is strategic in value for SCE’s energy efficiency programs,
  • Perform customer and market survey data analyses with data sources both internal and external to provide information requested by study consultant/vendor, internal user organizations, and product/program management,
  • Design, conduct, and present supplemental analyses based on studies to all levels of management,
  • Review innovative research methods and methodologies to be used for EM&V, customer and market studies,
  • Facilitate data delivery to study consultant/market research contractors by interpretation of study data requirements for study managers and data developers,
  • Assist in reviewing work products for accuracy
  • Organize large amount of raw data and perform complex statistical analysis
  • Provide frequent support to project managers for scheduled and ad hoc analyses for various internal (e.g., program staff) and external audiences (e.g., CPUC staff) based on internal and external sources of data from studies and programs
  • Act as a research group consultant to department and division management as well as external groups to provide expert technical support from evaluation and customer insights studies (Customer Service, T&D, Regulatory Affairs etc.)
  • Maintains a safety conscious work environment by following Edison safety protocols and safe work practices
  • Performs other duties as required
  • Bachelors or Master’s Degree in Social Sciences (Economics, Psychology, Sociology, Public Policy, Statistics or related disciplines)
  • Three years of experience as a statistical analyst- researcher with a primary focus on statistical analysis of data sets and/or projects
  • Five years of experience in the field of analysis
  • Two years of experience performing data analysis (converting data, using complex statistical methods, and translating information) in a business research or statistical research environment
  • Three years of experience using Statistical packages such as SAS, Stata, SPSS, R, Microsoft Office suite, Visio, and Project
  • Master’s Degree preferred Ph.D. degree highly preferred in Economics, Psychology, Sociology, Public Policy, or Statistics
  • Experience with organization, analysis and interpretation of market and customer data using advanced economic concepts and analytical and statistical methods to define and solve problems, collect data, develop alternatives and present findings and recommendations to all levels of management
  • Experience with evaluation methodologies, techniques and software for measurement of program impacts
  • Experience with analytical and statistical methods necessary to organize large amounts of data and do preliminary analysis to provide actionable results
  • Ability to follow Edison safety protocols and safe work practices
  • Experience with obtaining and analyzing an array of sources of primary and secondary market research (libraries, Internet, phone surveys, journal searches, databases, etc.)
  • Experience with SAS/SPSS and/or other comparable statistical software packages, regression analysis, sampling and the processing of quantity of data. (Asset)
  • Experience with data analysis and evaluation in a regulated utility environment
  • Experience with DSM operations
26

Customer Insights Analyst Resume Examples & Samples

  • Bachelor’s degree, preferably in life sciences and/or business administration is required, MBA preferred
  • A minimum of 3 years of relevant business experience within a minimum of two of the following fields is required: healthcare payer analytics, market research, marketing, intelligence, business analytics, strategic planning and management consulting
  • A strong ability to cooperate and build long-term internal, cross company, and external customer loyalty and relationships is required
  • Knowledge of Pharmaceutical industry and payer markets to include health plans, Medicare, Medicaid etc. is highly preferred
  • Experience and sensitivity to working with gender, ethnic/culturally diverse groups are required
  • Demonstrated ability to think strategically and customize customer plans with a solution orientation is required
  • Strong interpersonal and communication skills (written and verbal) in both English and Spanish are required; must be bilingual
  • Strong presentation and facilitation skills are required
  • Proficiency with all Microsoft applications (Word, PowerPoint, etc.) as well as advanced Excel skills to include but not limited to pivot tables, v- lookups, forecasting etc. is required
  • Available to travel as needed within the US and PR as well as the ability to work in exterior environments with frequently walking and car driving activities is required.1646170522
27

Senior Customer Insights Analyst Resume Examples & Samples

  • Understand Target business processes such as (but not limited to): transitions, revisions, category reviews, segmentation, and digital initiatives
  • Provide thought leadership and appropriate insights and analytics to enhance Target’s sales and margin results through compelling recommendations and presentations
  • Ability to link data from multiple sources to tell a coherent, persuasive category story
  • Organize, analyze, and draw conclusions from a variety of data sources such as Nielsen, Target POS, InfoScout, Clavis, APT, and loyalty data to independently discern trends and provide insights-based recommendations
  • Ensure that data utilized is accurately formed, reported and error-free when devising data sets through careful review and refinement prior to running analytical tests
  • Understand eCommerce/digital trends and how they relate to shopper’s purchase journey whether online, instore, or both
  • Effective communication and negotiation skills
  • A four-year degree is required
  • A minimum of 3 years of total business experience is required
  • CPG and/or retail-related experience is required
  • Syndicated data (IRI and/or Nielsen) experience is required
  • Experience around ROI (return on investment) analytics or use of predictive data is preferred
  • Tableau or other data visualization tool experience is preferred
  • Category management experience is preferred
  • Experience working with Target is preferred
  • This role will be located in Minneapolis, MN and could require up to a maximum of 15% travel.4849170629
28

Senior Customer Insights Analyst Resume Examples & Samples

  • Analyse and support the maintenance and customer acquisition and retention of Wotif group by implementing strategies to increase the effectiveness of Wotif and Expedia retail/brand programs and email marketing
  • Use Segmentation, targeting and predictive modelling to do analysis
  • Working with global data engineering teams to ensure prioritization for local and international projects
  • In-depth analysis existing customers and email subscribers to increase the customer experience
  • Strengthen brand/retail strategy and customer satisfactions
  • Drive new customers and retain existing customers by understanding the customer & visitor behaviours
  • Help grow the market-share with the key leadership team
  • Increase repeat transactions and customer retention
  • Increase penetration of online travel and lifestyle bookings
  • Tertiary qualifications in business, e-commerce, information systems or similar
  • Experience in analytics tools (Tablau/Hadoop/Omniture/R)
  • Experience accessing and analyzing enterprise data warehouses and relational databases utilizing SAS and/or SQL
  • Advanced statistics – using clustering, regression and other multivariate techniques
29

Customer Insights Analyst Resume Examples & Samples

  • Developing insights dashboards and scorecards to measure and report on customer experience KPIs
  • Analyse various sources of data and present compelling recommendations to various levels of stakeholders in a visually creative way
  • Apply lean six sigma methodology to conduct root cause analysis and recommending strategies to solve customer complaints and improve their experience
  • Facilitating the development of future state customer journeys using quantitative and qualitative research and insights
  • Effectively managing stakeholder relationships at various levels through strong communication skills reflected in research briefs and insights reporting, consultations, presentations and workshop facilitation
30

Customer Insights Analyst Consumer Lending Resume Examples & Samples

  • Data discovery and manipulation, working and transforming customer / business data to improve usability
  • Integrate internal & external data sources to maximise the insights derived
  • Insight generation and storytelling, interpreting the outputs and presenting insights and recommended actions in an engaging way
  • Work with key people in the business to understand and clarify their business questions and proposed analytical approaches to support decision making
  • Analyse and present insights to add value to ING DIRECT business processes