Customer Category Manager Resume Samples

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EC
E Cartwright
Edythe
Cartwright
9464 Flatley Bridge
Philadelphia
PA
+1 (555) 116 2427
9464 Flatley Bridge
Philadelphia
PA
Phone
p +1 (555) 116 2427
Experience Experience
Chicago, IL
Customer Category Manager
Chicago, IL
Lynch-Goyette
Chicago, IL
Customer Category Manager
  • Develop and execute eCustomer & Category Strategic Development and annual operating plan in collaboration with the Customer Development Organization
  • Develop and execute Customer & Category Strategic Development and annual operating plan
  • Work with Retail Team to effectively manage retail execution of all assigned category objectives for the customer
  • May provide analytical and presentation support for Customer Business Managers (CBMs) on larger accounts
  • Regular category & business reviews with the customer category managers & key account management personnel to affect positive business growth
  • Develop relationships with key customer decision makers to favorably influence and enhance MDLZ’s competitive position
  • Contributes to team engagement and helping make Mondelez a great place to work
Chicago, IL
Customer Category Manager, CVS
Chicago, IL
Jacobi-Sipes
Chicago, IL
Customer Category Manager, CVS
  • Proven track record of influencing within cross-functional relationships with key decision makers
  • Work in partnership with Shopper Insight team to undertake bespoke account research
  • Develop exceptional relationships with CVS based on demonstrating Category expertise based on objectivity and credible data/insights
  • Implement and own Category initiatives from concept to in-store execution
  • Effectively negotiate mutually beneficial solutions with various stakeholders and influence key decision-makers to improve in-store presence & shopper conversion
  • Play an integral role as part of the line review process including full Category optimization and planogram adjacency/allocation of space recommendations
  • Liaise with Trade Marketing to ensure that NPD plans and wider categories are aligned and best practices are shared
present
Phoenix, AZ
Lead Customer Category Manager
Phoenix, AZ
Smith LLC
present
Phoenix, AZ
Lead Customer Category Manager
present
  • A Marketing manager / Brand manager / Insight manager looking for a broadening assignment
  • The successful candidate will be from a CCSD, Sale, CCM Marketing background
  • Ideal role for someone who's development plan is strategic thinking and stakeholder management/influence
  • 'Management of monthly scorecard on category PoS execution for use by CCSD/ Marketing/ 1st Choice/ NROC teams
  • Joint ownership of NROC in-store execution strategy and setting of SoS targets
  • 'Lead, manage and develop a team of Customer Category Managers to deliver Best in Class category support to our retailers
  • 'Develop the rest of the team to track, evaluate and create recommendations to optimise category & channel promotional effectiveness, deliver insight and recommendations back to the customer
Education Education
Bachelor’s Degree in Business
Bachelor’s Degree in Business
Kean University
Bachelor’s Degree in Business
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8 Customer Category Manager resume templates

1

Seasonal Customer Category Manager Resume Examples & Samples

  • Working with the Category and marketing teams to analyse and identify opportunities by customer for seasonal confectionery ranges
  • Contribute to influence number of points of interruption for our brands in store
  • Where applicable, win or maintain category captaincy agreements
  • Ensure necessary space is achieved to prevent out of stock in store even when on promotion
  • Attend regular sales reviews and provide monthly update on customer distribution risks and opportunities to align action plans
  • Creating and maintaining reports for use with customers on performance through at key points in the season
  • Work with the sales and marketing teams to create a strong, aligned seasonal activation plan both in store and online
2

Customer Category Manager Resume Examples & Samples

  • Maximize sales across all Walmart formats, tailoring Mondelēz programs consistent with customer strategies through the development of sales presentations to sell-in new items and merchandising events across the Mondelez back of store gum, candy and chocolate categories
  • Maximizes sales by implementing advanced business planning, forecasting, analytical and category management expertise
  • Manages annual planning, trade planning, spending effectiveness and execution process for total gum, candy and chocolate
  • Complete ongoing general business analytics and evaluate risks, opportunities & threats. Create & present business reviews and sales presentations
  • Work in conjunction with retail execution team to communicate sales priorities with retail broker partner and DSD sales organizations
  • Proactively develops and presents business strategies and tactics to drive portfolio results
  • Manage and monitor inventory management as it relates to new product launches as well as any promotional programs
  • Contributes to team engagement and helping make Mondelez a great place to work
  • Superior interpersonal skills (verbal, non-verbal)
  • Strong financial acumen-understanding of profit and revenue drivers and analysis
  • Must show aptitude to effectively interpret and use multiple information sources to develop customer-specific tactical plans and options
  • Work independently, multi-task and prioritize and work effectively under pressure
3

Customer Category Manager Resume Examples & Samples

  • Superior utilization of the category management process to secure customer co-operation to mutually beneficial category response plans
  • Satisfy customer needs and strives to deliver revenue, share, and contribution growth through the use of knowledge-based solutions
  • Pro-actively identify and implement business-building initiatives that contribute towards the achievement of superior business results for Kraft Heinz/customer
  • Identify and implement new and unique ideas and opportunities that influence the consumer to buy
  • Successfully manage trade spending and forecasting within category responsibilities
  • A University degree is required, preferably in Business​ Progressive experience of at least 4 years in Sales, which should include Sales Representative roles and Account Management
  • Experience with sales where fact-based selling and category reviews are leveraged
  • Experience using sales reporting systems and AC Nielson systems
  • Ability to travel up to 10% of the time
  • Understanding of financials including trade spending and profit and loss statements
  • Excellent communication skills and demonstrated ability to effectively negotiate with customer
4

Customer Category Manager Resume Examples & Samples

  • Working with the Category and marketing teams to analyse and identify opportunities by customer for our food and beverage ranges
  • Creating, selling and assisting in executing category Insight led range recommendations for customers to grow Nestle share of space and quality of space in store at Christmas and Easter
  • Provide a comprehensive and insight lead market review to your customer after each season evaluating performance and identifying key opportunities
  • Work with the sales and marketing teams to create a strong, aligned activation plan both in store and online
5

Customer Category Manager Resume Examples & Samples

  • A University degree is required, preferably in Business
  • Progressive experience of at least 4 years in Sales, which should include Sales Representative roles and Account Management
  • Excellent communication skills and demonstrated ability to effectively negotiate with customers
6

Customer Category Manager Resume Examples & Samples

  • Build customer relationships across multiple areas at the customer’s organization, inclusive of, but not limited to Merchandising, Digital Marketing, Merchandising and the Social Channels
  • Execute Customer & Category Strategic Development and annual operating plan
  • Strong decision-making skills and an understanding of where projects fit into overall Company and development strategies
  • Ability to analyze and assess organizational needs and provide solutions accordingly
  • Interpersonal savvy; an ability to effectively work with and connect with all levels of employees across multiple functions and geographies
  • Detail-oriented and operationally-focused
  • Demonstrated ability to lead multiple activities and assignments simultaneously
7

Customer Category Manager Resume Examples & Samples

  • Deliver sales and profitability targets and objectives for Newell Brands and Target, across all existing and emerging eChannels with specific accountability for e-originated growth objectives
  • Execute a fully integrated, long-term strategy which drives eCommerce growth and ultimately grows share at Target, across the Newell Brands Portfolio
  • Build customer relationships at the Buyer and Analyst level which facilitating connectivity in other functional areas
  • Aligns with the Cross Functional eCommerce Team to interpret the Market Performance KPI’s and translate the market data for delivery to thecustomer
  • Analyzes eSpecfic trade spend and provided recomenedations which drive the greatest ROI for Newell Brands and Target while identifying future areas of improvement
  • Provide analytical and presentation support for the Customer Business Manager (CBM)
  • Lead the eBusiness Division on the needs of the Customer
  • Works with demand planning to develop digital forecast accuracy that aligns to in-stock goals and promotional needs as determined by the account and Newell Brands
  • Has knowledge of opportunities and execution of the digital and mobile retail market
  • 3+ years of direct and hands-on experience in sales and/or trade
  • 3+ years working in the on-line environment
  • Experience with a minimum $25M book of business
  • Strong Business Acumen
  • Educational Background
  • BS/BA or University degree in Business or similar field
8

Customer Category Manager Resume Examples & Samples

  • Works with demand planning to develop accurate sales forecasts and achieve specified levels of forecast accuracy Monitors the competitors' brands and products as well as our market share, competitor market share, and target market share to understand shopper trends and opportunities and communicating to appropriate sales, trade and brand management
  • Bachelors/University degree strongly preferred
  • Persuasive / Sales Ability / Negotiation Skills
  • Solid analytical skills and acute attention to details
  • Demonstrated ability to handle multiple tasks and assignments simultaneously
9

Customer Category Manager, Home Centers Resume Examples & Samples

  • Execute business objectives which will achieve e-originated sales growth across the account
  • Support the digital forecasting process by assessing and making recommendations based off of rate of sale and promotional needs and goal in-stock levels
  • Execute consumer and shopper driven strategies for their customers in the digital channel – provide recommendation on how to tie to on-line through in-store levers
  • Collaborates with eSegment Teams to provide and explain market data to the customer
  • Experience with a minimum $10M book of business
  • Respected and trusted leader with a proven track record of achievement
  • Demonstrated integrity and maturity, and a constructive approach to challenges
  • Ability to motivate teams to produce desired tangible outcomes within tight timeframes
  • Takes initiative & brings impeccable follow-up skills
10

Customer Category Manager Resume Examples & Samples

  • Ensure optimisation of the Purina range, distribution and space in store
  • Execute the fixture layout vision for each retailer and drive with the customer
  • Personalisation of the Category Strategy to meet each retailers needs and generate engagement
  • Engage retailers with promotional insight to influence the effective use of promotions
  • Deliver best in class insight to establish thought leadership position with the retailers
  • Ideally you will have worked with in a FMCG organisation
  • It would be beneficial if you have knowledge of the Grocery or Retail channel however this is not essential
  • We are looking for applicants who can demonstrate a good knowledge of category management techniques. Your ability to think strategically, influence and convince others, along with your curiosity and inquisitive mind are of paramount importance
11

Customer Category Manager Resume Examples & Samples

  • Financial Management
  • CPW and TPM customer plan creation, maintenance, and reconciliation
  • Deductions and Accounts payable – work with SSA and customer
  • Account Contract Management and Order Management
  • Work closely with Sam’s personnel on deal sheets, pricing changes, item set-up, data sync
  • Forecasting
  • Work with CPFR analyst to forecast production utilizing Sam’s data and event calendar
  • Sales Analysis
  • Business Updates
  • Post event analysis
  • Customer and Internal presentation preparation
  • ABP Template creation and data input
  • Promotion materials creation and management
  • Shopper Marketing and demo management
  • Customer presentation experience
  • Excellent analytical, presentation and oral/written communication skills
  • CPW working knowledge preferred
  • Advanced PowerPoint and Excel Skills
  • Experience in creating customer decks integrating insights and Nielsen data into a selling story
  • 4 year College degree
  • Food Industry knowledge
12

Customer Category Manager Resume Examples & Samples

  • Have a strong category management background
  • Have experience working in On or Off Trade and/or Wholesaler/Convenience environment
  • Possess a deep understanding of customer needs, truly understanding what it will take to create more profitable winning customer propositions and translating this into customer plans
  • Build strong relationship and have exceptional stake holder management and influencing ability
  • Think commercially – able to understand customer strategy and use compelling insights to unlock opportunities and resources that support growth, consistently delivering great results
  • Be analytical, comfortable working with high volumes of complex data
13

Customer Category Manager Resume Examples & Samples

  • Is the primary business owner over the Kraft Heinz business on major eCommerce partners
  • Works with customer accounts and Kraft teams to build and execute growth plans encompassing both innovative vision and flawless execution
  • Becomes a subject matter expert on best practices and new innovation in the space and category and is able to consult and become a trusted expert both within their account and Kraft Heinz
  • Leverages available resources/scale to elevate executional excellence across b Leads cross‐functional business planning in category mgmt, supply chain efficiency, technology, local marketing
  • Understands and utilizes insights data, both internal and external (competition), to build total customer profits
  • Serves as primary voice and advocate within Kraft Heinz HQ eCommerce organization for their account
  • Provides a single point of accountability to the customer for all Kraft activities
  • Drives efficient and effective trade programs to deliver best ROI and within budget administers volume and trade promotion spending levels within budget while managing trade dollars as percent of revenue for maximum results
  • Manages seamless execution of business operation
  • 3+ years of experience managing a full P&L, trade spend, and customer relationship management in eCommerce
  • Solid understanding of the key tenets of eCommerce and digital merchandising
  • Sales or merchandising background with excellent understanding of business processes and systems
  • Strong quantitative and analytical skills and demonstrated ability to manage a scaled business
  • Experience in building customer relationships
  • Proficiency in consumer demand strategy and budgeting
  • Strategic Thinking and Planning
14

Assoc Customer Category Manager Resume Examples & Samples

  • Customer Category Plan Development
  • Performs assessment of assortment, digital merchandising, content, and marketing strategies
  • Develops merchandising plan recommendations
  • Collaborates on pricing and promotion recommendations
  • Conducts quarterly business reviews
  • Pulls together relevant information to build effective selling stories
  • Leverages syndicated data sources to populate key category insights
  • Serves as an advocate and ambassador for their eCommerce partner(s) within Kraft Heinz
  • 1+ years’ experience as an analyst, within merchandising, eCommerce, or technology
15

Customer Category Manager Resume Examples & Samples

  • Plan, Integrate, and deliver coordinated sales programs to the customer for assigned categories
  • Build revenue and share by applying category management principles and business analysis best practices to identify key category drivers and implementing business recommendations to drive MDLZ and customer growth
  • Plan, estimate and manage the Revenue Estimates on a Monthly, Quarterly and Annual basis
  • Develop relationships with key customer decision makers to favorably influence and enhance MDLZ’s competitive position
  • Interact with other key customer team leads (Customer Business Team Director, Retail Director of Retail, District Managers, and Region Management) to maximize sales growth
  • Review and understand Mondelez planning principles and guidelines to effectively collaborate with Category Planners or Division CSP Team to design and implement customer-specific programming
  • Conduct category analysis by utilizing current consumer and category insights and Key Performance Indicator reports. Analyze the category, the customer and the consumer information to make strategic business building decisions
  • Provide updates to management on competitive activity, both at the Account and in the market, Customer specific strategy changes, key marketplace updates and other business related activities
  • Manage new item sell in and distribution expectations
  • Manage Operating Costs, trade funds to develop effective and efficient merchandising; resolve deductions; Review Customer Profit & Loss report and other Key Performance Indicators to determine necessary action steps to improve category profitability; Adhere to Auditing Policy and Procedures
  • Minimum 3-5 years Customer Selling/Negotiating Experience; HQ Selling experience a plus
  • Ability to manage and work with multiple key customer and Customer Business Team stakeholders
  • Results oriented and strong strategic planning capabilities with a proven track record for delivering goals
  • Customer Selling and Communication Sills
  • Results focused strategic planning and negotiating
  • Influences the key decision-makers at the customer at the category level
  • Time management and prioritizing
16

Customer Category Manager Resume Examples & Samples

  • 3 or more years of experience in consultative sales, managing customer relationships, analytics, and managing the financials such as P&L, trade spend, and budget
  • Strong sales background with excellent understanding of business processes and systems
  • Extensive knowledge of category and/or Kraft Heinz portfolio specific to category
  • Prior operational forecasting experience and analyzing consumer trends
  • Superior interpersonal skills (verbal, non‐verbal)
  • Ability to establish and maintain effective relationships with Customer, gain trust and respect
  • Expertise in applying Kraft Heinz tools to execute role, including TPM certification
  • Willing to travel 10‐20% (if applicable)
17

Customer Category Manager, CVS Resume Examples & Samples

  • Develop and deliver effective 4P execution based on Local Success Models and an understanding of customers, categories and consumers to maximize profitability
  • Liaise with Trade Marketing to ensure that NPD plans and wider categories are aligned and best practices are shared
  • Customize 4P strategies and plans to align with and support the retailers category strategy
  • Work in partnership with Shopper Insight team to undertake bespoke account research
  • Contribute to headquarter NPD meetings by representing the customer’s viewpoint to improve the effectiveness and applicability of the final go to market strategy
  • When conducting specific shopper research through test & learn at CVS, set performance targets and proactively identify 4P opportunities based on in-depth understanding of the customer’s capability, position in the market and willingness to execute
  • Implement and own Category initiatives from concept to in-store execution
  • Develop exceptional relationships with CVS based on demonstrating Category expertise based on objectivity and credible data/insights
  • Play an integral role as part of the line review process including full Category optimization and planogram adjacency/allocation of space recommendations
  • Ability to drive very solid analytical skills and create presentation with Category centric insights and actionable recommendations to drive Category growth at CVS
18

Lead Customer Category Manager Resume Examples & Samples

  • 'Lead, develop & support execution of a shopper insight-led category & channel Point of Purchase strategy in the customer
  • Lead the execution in customer of the category 'picture of success' KPI's (accountable for 'assortment' & 'placement') & driving cross-functional development of 'promotion' & 'shopper communications'
  • 'Provide category & channel insight through regular performance reviews that drive understanding for the customer of the current and future dynamics of the confectionery category, aligned with their business strategy
  • 'Lead input of customer PoP metrics in ICP & MBP processes
  • 'Lead & deliver customer feedback back into marketing to drive future plans forward. Ensure customer feedback and data is fed into and used to develop delivery of the CP
  • 'Drive insight into CCSD & 1st Choice to better influence channel/customer strategy development, challenge current ways of thinking to ensure 'fit for purpose' customer plans are in place
  • Joint ownership of NROC in-store execution strategy and setting of SoS targets
  • 'Develop the rest of the team to track, evaluate and create recommendations to optimise category & channel promotional effectiveness, deliver insight and recommendations back to the customer
  • 'Lead, manage and develop a team of Customer Category Managers to deliver Best in Class category support to our retailers
  • 'Management of monthly scorecard on category PoS execution for use by CCSD/ Marketing/ 1st Choice/ NROC teams
19

Customer Category Manager Resume Examples & Samples

  • Build Mondelēz International business with the customer as measured by profitability achievement, share gains, volume targets, special programs, and new item introductions. Develop and cultivate effective, positive business relationships with key customer decision makers - penetrate all levels and key functions of the customer
  • Collaborates with Category Planners, Shopper Marketing, and Key Stakeholders to tailor Mondelēz International programs consistent with customer strategies through the development of Sale’s presentations to sell‐in new items, new distribution, merchandising events, etc. Create synergies in the Mondelez International portfolio of products to drive customer profitability and Mondelēz International revenue, consumption and share
  • Translates BU priorities into a comprehensive CMA for the planning period. Collaborates with Customer to ensure compliance and performance on agreed upon strategies / tactics
  • Proactively manages plan
  • Translates priorities into actionable plans specific to category/customer
  • Collaborates with the Customer, gaining alignment on plan and key supporting tactics
  • Builds/delivers revenue, profit, and share by applying category management principles and business analytic best practices to identify key category drivers and implementing business recommendations to drive Mondelēz International & Customer growth
  • Ensure accuracy of LE by updating C-Plan & TPM Customer Plans based on actual performance; targeting continuous improvement in forecasting and “Revenue Call”
  • Manages communications with Supply Chain ensuring accurate, timely
  • Net Revenue: $55MM (Direct Accountability)
  • Education Level
  • Bachelor’s Degree (4 YR) [Required]
  • Functional/Technical Expertise
  • Sales Process: Aligning with customers by using a strategic and consultative sales process to understand customers’ needs and exceed their expectations while growing each customer’s and Mondelez’s business. 3 – 5Years Sales Experience Required (CPG & Convenient Store experience preferred)
  • Finance and Profitability: Integrating sales skills with knowledge of financial data and profitability requirements to increase the cost-effectiveness and economic performance of Mondelez and the customer’s business. Consistently identifies profitable opportunities for Mondelez. 3-5 Years Sales Finance Sales Experience Required, (promotional budgets, trade budgets, revenue forecasting, etc.)
  • Understanding the “4 C’s of C-Store: Consistently demonstrates and proactively delivers a thorough understanding of consumer, category, competition and customer. Able to analyze and interpret data on the “4 C’s” to find opportunities and effectively grow the Mondelez business
  • Strategic Business Building: Ability to look holistically at opportunities and solutions. Can see beyond one customer or one point in time. Can look at overall impact of decisions to the business in order to grow both top and bottom line revenue for Mondelez
  • Promotions/Distribution/Merchandising: Identifying opportunities to use promotions, distribution and merchandising to develop and support business-to-business relationships between Mondelez and customer organizations. Ability to analyze promotional activities for return on investment
  • Business Acumen (Strategic Perspective)
  • Motivating Others
  • Develop Direct Reports and Others
20

Customer Category Manager, Special Markets Resume Examples & Samples

  • Minimum of 5-to-7 year’s previous experience in professional sales, B2B and industry experience preferred
  • Bachelor’s degree or equivalent with preferred experience in account sales or comparable industry/B2B industry experience
  • Must have strong negotiation and interpersonal skills along with thorough knowledge of sales, forecasting, coop advertising and administration
  • Must have strong working knowledge of strategic planning and execution along with a proven track record of performance
  • Excellent presentation skills required
  • Proficient in Microsoft Office Suite (PowerPoint, Excel, Word, etc.)
21

Senior Customer Category Manager Resume Examples & Samples

  • Strategic and analytical thinking – You can set out a vision, inspire others to get behind it and foster commitment through head (data, evidence and insight) and heart (engagement, belief)
  • Influencing skills –You need to be a commercial operator who knows how to get things done with customers, influencing their decisions and helping them execute them
  • Multifunctional commercial experience including of: sales/commercial planning/category development/insight
  • A love of the On Trade
22

Customer Category Manager Resume Examples & Samples

  • Sales Process: Aligning with customers by using a strategic and consultative sales process to understand customers’ needs and exceed their expectations while growing each customer’s and Mondelez’s business
  • Finance and Profitability: Integrating sales skills with knowledge of financial data and profitability requirements to increase the cost-effectiveness and economic performance of Mondelez and the customer’s business. Consistently identifies profitable opportunities for Mondelez
  • Understanding the “4 C’s: Consistently demonstrates and proactively delivers a thorough understanding of consumer, category, competition and customer. Able to analyze and interpret data on the “4 C’s” to find opportunities and effectively grow the Mondelez business
23

Customer Category Manager Resume Examples & Samples

  • Foster strong relationships with key customer contacts in order to deliver category captaincy for Wrigley through the provision of analysis
  • Manage the preparation and delivery of the Category Review process to our customer, including detailed market analysis, creation of insight and DMPP (Distribution, Merchandising, Pricing, Promotion) recommendations
  • Cross Segment Collaboration with Mars Chocolate Australia to ensure a united approach to driving the confectionary category
  • Drive thought leadership through the business via regular updates on share and scan performance
  • Create insights and "so-what & now-what" builds into Sales Business Plan and Business Reviews
  • Tailor NPD and activation decks for the Impulse channel ensuring they represent retailer needs, integrate into category review decks
  • Cross departmental collaboration
  • Increase Wrigley availability and POP within the transaction zone
  • Complete post launch review of all innovation within the P&C/Route channel