Advertising Sales Representative Job Description

Advertising Sales Representative Job Description

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Advertising sales representative provides insight into the local market, map our offerings to local market needs, and leverage the power of Social Media. Uses a variety of tools including MS Excel, MS Word and MS PowerPoint to research, communicate and sell to the customer.

Advertising Sales Representative Duties & Responsibilities

To write an effective advertising sales representative job description, begin by listing detailed duties, responsibilities and expectations. We have included advertising sales representative job description templates that you can modify and use.

Sample responsibilities for this position include:

You should be familiar with selling display proposals, using MS Excel and MS Word, and applying rate cards and syndicated research data to further the salesprocess
Remaining current with industry trends, trade journals, , as they pertain to your clients and category
Develop and aggressively grow sales in designated territory through prospecting, cold calls, and relationship development
Selling both print and nationalgeographic.com (display, pre-roll, sponsorships, ) representing all NG global media assets including mobile, and digital/iPad
Provide regular reports to management including sales recaps and customer feedback, documenting appointments and sales efforts in various tracking systems
Inside sales and prospecting to new and existing HW customers
Becomes knowledgeable with the rates and benefits of all Morning Call publications
You will be expected to meet and exceed goals, make cold calls, prospect for new customers, and build upon and service existing in your assigned territory or category
Contacting new and existing customers via telephone on a daily basis, identifying sales opportunities

Advertising Sales Representative Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Advertising Sales Representative

Typically a job would require a certain level of education.

Employers hiring for the advertising sales representative job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Business, Marketing, Education, Technical, Associates, Advertising, Communications, Communication, Technology, Directing

Skills for Advertising Sales Representative

Desired skills for advertising sales representative include:

Client needs and competition
Local and national digital media market with the ability to respond effectively to market direction
New product offerings
Contact management software application
Effective sales techniques
Internet
MS Word
Publishing contracts
Terminology and methods
Levy County and surrounding markets

Desired experience for advertising sales representative includes:

Maintains and grows account base by selling print, digital and broadcast offerings
Prepares target list and reviews sales opportunities and performance with Advertising Sales Manager and/or senior division staff to help ensure reaching department sales targets
Must be physically able to seek out sales items that may need to be photographed
BS/BA Degree or Associates Degree (A.A) or equivalent from two year college or technical school
Previous Sales Experience is required (previous Outside sales experience is preferred)
Demonstrated ability to effectively manage time and independently prioritize tasks

Advertising Sales Representative Examples

1

Advertising Sales Representative Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of advertising sales representative. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for advertising sales representative
  • Direct Sales – Manage sales strategies and achieve monthly, quarterly and annual sales targets
  • Reporting – Document sales activity in CRM and produce regular sales pipeline and updates
  • Travel – 25% domestic travel is required
  • Own the entire digital advertising sales process and ensure an exceptional advertiser experience
  • Vet, prospect and qualify leads, contact digital advertisers (brands and agencies), close the sale, and provide post-sale account management and support
  • Identify buying signals and deliver key value propositions, identify upsell opportunities and successfully convert to sales
  • Engage in solutions-based business-level conversations to influence advertisers and, ultimately, close sales
  • Become a digital advertising industry expert to provide a consultative sales experience for the advertiser
  • Consistently achieve monthly sales quotas for revenue generation and customer acquisition
  • Maintain and service accounts by evaluating customer’s needs, utilize applicable research, make presentations, prepare written proposals, and close sales
Qualifications for advertising sales representative
  • Organizational skills, ability to multi task and work under pressure
  • Strong CRM knowledge is required SalesForce
  • Cold calling experiencing
  • Able to function in a high transactional sales volume environment
  • Self-motivated and strong sense of personal responsibility
  • Ability to manage multiple competing priorities and work efficiently in a fast paced results driven culture
2

Advertising Sales Representative Job Description

Job Description Example
Our company is searching for experienced candidates for the position of advertising sales representative. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for advertising sales representative
  • Develop and maintain thorough knowledge of complete portfolio of sales solutions for current customers and new business
  • Aggressively sell against competing media
  • Assist in the development of effective ad copy and design layout
  • Manage all orders and details necessary to proficiently perform the job, including accurately ordering ad insertions and adhering to production requirements
  • Ensure good customer relations by handling all customer requests, questions and complaints, and facilitating their resolution through personal action and intervention and working with others
  • Achieve minimum KPI's and sales targets as set by Advertising Manager
  • Proficiency in Prospecting, Networking and Developing New Business
  • Becoming a Knowledgeable Resource in Customer’s Business
  • Developing Creative Client Focused Solution Based Presentations
  • Appreciation for Sale Process, Performance and a Results Oriented Sales Approach
Qualifications for advertising sales representative
  • Flexible with the ability to adapt to change in a highly dynamic work environment
  • Motivated, persuasive and consultative with the ability to work independently in a team environment
  • Internal applicants, if any, must be exceeding metrics in current position and not on any disciplinary action
  • Prior experience working with brands and agencies in the digital advertising space preferred
  • Knowledge and experience in direct sales preferred (even better if digital advertising experience)
  • Proficient with Microsoft Office and CRM systems such as salesforce.com
3

Advertising Sales Representative Job Description

Job Description Example
Our company is growing rapidly and is hiring for an advertising sales representative. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for advertising sales representative
  • Provides input and assistance with lead generation and marketing campaigns
  • Serves as backup for other in-coming advertising department telephone calls
  • Assists Advertising Sales Manager with miscellaneous clerical functions as needed
  • Tracks analytics and reports other quantitative information for FarmWeekNow.com to help measure growth in usage
  • Listens to podcasts of “RFD Illinois” and develop written summaries of all aspects of each show
  • Performs other related work as required or request
  • Proactively develop sales opportunities from assigned accounts and via prospecting efforts in territory
  • Manages print/digital/online advertising sales efforts for designated journals (print and iPad App's), websites and related products to maximize revenue and increase competitive market share by making a high volume of strategic calls each day
  • Develop and execute 360-degree, in-depth integrated proposals and programs leveraging LWW's journals print, digital and online assets
  • Complete understanding of online advertising in order to sell job board advertising, banner ads, eNewsletters, microsites, direct eMail campaigns, video and other online products
Qualifications for advertising sales representative
  • Must have an adaptive management style and be able to work at multiple organizational levels
  • Bachelor’s degree preferred (or currently working toward degree)
  • Type 45 wpm preferred (Test given to determine typing aptitude)
  • Advertising or Customer Service background is a plus but we will train the right candidate
  • One year’s sales experience
  • Demonstrated sales and customer service skills, including closing sales, overcoming objections, and dealing with difficult sales situations
4

Advertising Sales Representative Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of advertising sales representative. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for advertising sales representative
  • Prospect for new sales opportunities using lead generation, data mining, cold calling, email, social media communication and other techniques
  • Track competitive product offerings, pricing and share of market
  • High level of prospecting phone calls and Face to Face calls as detailed in annual letter of expectation
  • Attends and participates in regular team meetings
  • Attends conferences, conventions and editorial meetings as assigned
  • Prepare sales collateral and advertising promotions for job board products
  • Prepares regular sales pipeline reports and other reports as assigned
  • Build and motivate a high-functioning Inside Sales team to meet or exceed revenue targets and operational standards
  • Foster an inspiring culture with an emphasis on service excellence
  • Conduct world class pipeline development and opportunity management through flawless execution
Qualifications for advertising sales representative
  • Proficient in the use of software and computer systems … this job requires that all orders and processes are submitted via our computer applications and online systems
  • Understand the role of FOCUS in the community and learn the marketing strengths that may benefit advertisers
  • Minimum 2 years SEM/SEO sales experience
  • Bachelor Degree in business, communication, marketing or related field
  • Outgoing, Self-Motivated, Disciplined and Organized
  • Persuasive Verbal, Written and Presentation Communication Skills
5

Advertising Sales Representative Job Description

Job Description Example
Our growing company is looking for an advertising sales representative. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for advertising sales representative
  • Advance team through coaching, mentoring and advocating for team accomplishments while maintaining a pipeline of top talent
  • Drive operational excellence to ensure the right service and solutions are offered to customers
  • Support team members in customer engagements (calls, meetings, emails, demos and Skype for business)
  • Review performance, provide visibility into opportunities, accurately forecast revenue and assess risk in portfolio reviews with senior management
  • Manage cross group collaboration with multiple stakeholders across the organization to support business objectives
  • Improve sales and business acumen via mentoring
  • Understand and assess areas for growth within identified opportunity categories and share insights with sales team
  • Help identify, develop and build relationships with potential advertisers, agencies, agency trading desks and programmatic buyers in Japan
  • Having an existing network of relevant relationships is required
  • Drive revenue opportunities across direct sales and range of programmatic deals
Qualifications for advertising sales representative
  • Solution Based Problem Solving Skills
  • Understanding of Lead Generation, CRM and Account Management
  • Capable of Initiating and Cultivating Long-Term Relationships
  • Proficient in Microsoft Office (including Outlook, Word, Excel, PowerPoint)
  • Bachelor’s Degree in Business, Marketing or Relative Field Preferred
  • Familiarity with the Central PA Business Community and Media Sales Experience Helpful

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