Advertising Sales Job Description

Advertising Sales Job Description

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Advertising sales provides insight on market trends and client needs to ensure Digital River remains a leader in the market.

Advertising Sales Duties & Responsibilities

To write an effective advertising sales job description, begin by listing detailed duties, responsibilities and expectations. We have included advertising sales job description templates that you can modify and use.

Sample responsibilities for this position include:

Prepares rate requests, IO creation and acquisition, facilitate the print creative submission through ad ops serves as primary contact for all accounts and agencies specific to campaign management
Coordinate all Ad Sales premiums, including initiating new premiums
Formulate customer focused strategies and sales opportunities to meet key assigned account needs
Monitor competitive landscape and strive to increase market share within territory
Geverate sales for assigned territory in accordance with sales incentive plan
Negotiate and close contracts for new and renewal sales
Various clerical duties include greeting visitors, supporting the HR Department with admin tasks, including updating policies, procedures, and job postings, updating and making copies of Full-time/intern/part-time policies, forms, and packets, formatting policies handbook, updating intern orientation ppt, and any other misc
Updating Senior VP's black binder & assisting in personal projects, such as researching Broadway tickets, looking up tour hours, photo projects
Receive all incoming mail (UPS, FedEx, DHL, ) throughout the day
General organization of mail bins and packages in the mailroom

Advertising Sales Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Advertising Sales

List any licenses or certifications required by the position: IAB

Education for Advertising Sales

Typically a job would require a certain level of education.

Employers hiring for the advertising sales job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Business, Education, Advertising, Communications, Communication, MBA, Associates, Technical, Business/Administration

Skills for Advertising Sales

Desired skills for advertising sales include:

Key players - owners
Investors and brokerage firms – trends and the market landscape
Microsoft Office Suite applications
Investors and brokerage firms - trends
Market landscape
Client needs and competition
Local and national digital media market with the ability to respond effectively to market direction
New product offerings
Strategic and tactical publishing
Client to develop and execute value added strategies that generates business and strengthens our position in the marketplace

Desired experience for advertising sales includes:

Proficiency in statistics, a broad spectrum of research methodologies, and exploratory data analyses and tools
Superior analytical and quantitative skills, with proficiency in Excel and PowerPoint
Capacity to work collaboratively independently with cross-functional teams with minimal direct supervision
Knowledge of consumer print and digital media industry, news and information, and related technologies a plus
2-6 years of solid account management and sales experience
Develop a client strategy for each individual account, working with the Sales Manager

Advertising Sales Examples

1

Advertising Sales Job Description

Job Description Example
Our growing company is hiring for an advertising sales. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for advertising sales
  • Joinaccount executives and sales managers on sales calls regularly to serve asmarketing consultant
  • Moderatebrainstorm sessions and design customized marketing questionnaires and studiesthat drive actionable results for Station clients
  • Collaboratewith local creative services and production departments to execute findingsfrom custom studies
  • Performother functions or special projects as assigned
  • Assist Account Managers in maintaining client relationships
  • Enter sales orders or revised sales orders as per Account Managers
  • Resolves account discrepancies by researching emails, orders, billing, payments and adjustments
  • Help manage details of client events & entertaining any industry events
  • Be the first face/voice of MNI for inbound client phone calls with a friendly and courteous manner, being the sales rep backup when they are on calls—knowing how to source materials from salesforce and internal departments
  • Develop relevant, comprehensive reporting using internal and third party big data
Qualifications for advertising sales
  • Relaxed finding new prospects independently
  • Strong phone presentation abilities
  • Exceptional organizational and written communication skills
  • Ability to create multi-tiered proposals
  • Familiarity and comfort on the Internet and use Google and Microsoft programs
  • Able to type, spell and use simple mathematics
2

Advertising Sales Job Description

Job Description Example
Our growing company is looking for an advertising sales. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for advertising sales
  • A strong track record of new business development at the client level
  • Provides backup coverage for other Sales and Production coordinator
  • Help manage and keep calendars (Including scheduling meetings)
  • Plan and execute high-level meetings and events (internal & external)
  • Utilize sales force management
  • Work on fiscal reporting, team communications, client research and prepping sales reps for their meetings
  • Negotiates and directs national sales orders
  • Works directly with agencies and key clients
  • Develops strategies to achieve revenue goals, including activities required for pre-sell and post-sell account management
  • Accountable for delivering the total Digital revenue from the market he/she is responsible for
Qualifications for advertising sales
  • To have completed the first 2 years of a relevant degree such as Media, Marketing, Psychology
  • Background in using a consultative sales approach
  • Goal-oriented sales approach
  • Must be able to work under pressure, have excellent communication skills, and professional experience
  • G.E.D./High School Diploma and/or Bachelor’s degree preferred
  • 3-5 years of sales management experience, previous digital experience preferred
3

Advertising Sales Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of advertising sales. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for advertising sales
  • Build local, regional & global partnerships with ad technologies and other demand partners
  • Identify and sell unique sponsorship & advertising solutions to digital only buyers
  • Approach new markets to explore & exploit digital opportunities (Advertising & Business Development)
  • Develop and sell creative solutions to brands built by CNN Create (our in house creative agency)
  • Work with CNN’s media buying function to build and sell content distribution solutions to brands
  • Identify local, regional and global BD opportunities within the digital eco-system
  • Build and maintain excellent client relationships at top tier agencies and trading desks with the ability to spot opportunities within existing clients, developing and executing new business initiatives on the back of this
  • Analyse digital KPIs and identify opportunities to optimise revenue and rates
  • Provide digital expertise and up-to date information of the CNN digital product, digital offer and processes to cross-platform sales
  • Challenge and make evolve digital pitches of the cross-platform teams and improve digital sales skills and consequently grow the digital the revenue
Qualifications for advertising sales
  • Candidates should have up to one year experience in a sales function or sales support role
  • Must be currently enrolled at an accredited college and have achieved junior or senior status
  • Must be professional and a team player with a customer focus
  • Sells auto marketing solutions to the regional or large account sector that makes decisions locally
  • Sell auto marketing solutions to Independent dealerships
  • Combination of pan-regional, local advertising and digital ad sales experience strongly preferred
4

Advertising Sales Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of advertising sales. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for advertising sales
  • Supporting the Advertising Sales team to achieve revenue targets
  • Providing quick service and solutions to customer needs in the office and on the telephone
  • Good understanding of the digital media landscape/industry
  • Drivers Licence is desirable
  • Drives consultative, customer-centric selling behaviors
  • Inspires and motivates others
  • Builds consensus among teams and other internal partners
  • Create a plan to hit revenue target
  • Have strong active relationships with clients at all levels
  • Understand the ad tech space and how Adhesion fits within it
Qualifications for advertising sales
  • Independent, self-starter, resourceful, and a positive attitude is a must
  • Keep sales managers informed of changes in client personnel, contact information
  • You've worked as a Digital Ad Sales person for at least 5+ years
  • Good knowledge and strong network in the ad community
  • Demonstrate an ability to think creatively, sell strategically, and communicate efficiently internally and externally
  • You’re a team-player and collaborative in working with others
5

Advertising Sales Job Description

Job Description Example
Our innovative and growing company is looking for an advertising sales. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for advertising sales
  • Gather industry intelligence and communicate it back to Product Management
  • Communicate Adhesion’s value proposition, technology, processes, partnerships to prospects and other industry participants
  • Plan, execute and coordinates sales activities
  • Leverage external relationships and personal network to generate sales leads
  • Partner with Marketing on Adhesion’s marketing strategy
  • Personally oversee the growth of programmatic advertising revenue direct from advertisers
  • Build relationships with key agencies, trading desks, and clients to help establish our programmatic direct revenue stream
  • Work closely with internal stakeholders to create private marketplace opportunities
  • Liaise with direct sales staff to help develop programmatic options / respond to programmatic rfp's
  • Sell across network in areas of transactional need such as print issues, online directories, digital ad packages, and tradeshow programs
Qualifications for advertising sales
  • Ability to manage stress well, and juggle multiple account challenges at once
  • The accolades that accompany being a Top Performer (President’s Club)
  • Bachelors Degree or Equivalent in Business
  • Generally requires 9+ years related experience in media/advertising sales, preferably within advanced advertising
  • Experience managing a successful team of Account Executives
  • Exceptional and strategic leadership skills are necessary to interact with senior leaders, both internally and externally with agencies and clients

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