Media Director Resume Samples

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T Koepp

Trenton

Koepp

638 Keven Via

Boston

+1 (555) 610 8444

638 Keven Via

Boston

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p +1 (555) 610 8444

Experience Experience

Detroit, MI

Media Director

Detroit, MI

Kling, Gerhold and Emmerich

Detroit, MI

Media Director

Assist Media Manager and Group Media Director in providing formal training of all subordinates
Spearhead the development and the road map of media partnerships in order to equip the team to execute media innovation in the day-to-day campaign level work
Work with stations in order to Liaison between Stations and Networks when it comes to local media buying
Manage performance of media/digital agencies across APAC
Ensure all client materials/correspondence are on strategy and of the highest quality, representing the strength of ideas that MediaCom Interaction has to offer
Direct, develop/oversee planning objectives and strategies that coincide with the client’s marketing direction in conjunction with Digital Investment partner
30%- Serves as bridge between Horizon Digital Sr. Management and the Horizon planning team to apply and bring to life insight on pricing trends, research, client and vendor relationships and process

Los Angeles, CA

Digital Media Director

Los Angeles, CA

Corkery LLC

Los Angeles, CA

Digital Media Director

Identify, evaluate and manage third party media vendor relationships on an ongoing basis to provide potential solutions to client challenges
Manage, develop and mentor media team
Fluent with digital content management systems and all things social media
Remain ahead of the changing digital marketing landscape specifically performance media platforms, marketing technology and automation
Execute online marketing campaigns including email, social media, and SEO
Create content for all digital platforms
Develops professional growth of and mentors direct reports

present

Los Angeles, CA

Associate Media Director

Los Angeles, CA

Hilll-Kiehn

present

Los Angeles, CA

Associate Media Director

present

Create, lead and collaborate on strategy development and project management
Works with account team to develop media strategy briefs and with communications planning and account planning to extend insight into media plan development
Train and assist in the development of Media Planners and Assistant Media Planners
Work with internal teams to develop and gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met
Train,motivate & develop Media Supervisors, Media Planners, Assistant MediaPlanners
Including the capacity to successfully manage multiple work streams at one time
Develop, execute and present media plans from inception to completion

Education Education

Bachelor’s Degree in Advertising

Colorado State University

Bachelor’s Degree in Advertising

Skills Skills

A solid understanding of brand and digital advertising and marketing
Knowledge of the digital marketing and advertising landscape, the unique technical aspects of the medium, and their impact on the development and execution of media strategies
Demonstrated ability to provide leadership for a seasoned and highly collaborative team
Strong interpersonal skills, a positive attitude, and the ability to thrive in a collaborative agency environment with multi-disciplinary teams
Demonstrated ability to manage and lead across multi-office internal agency environment and multi-agency external client engagements
Adept at using media research and planning tools to determine audience size, create proformas, determine audience attributes, etc
The ability to successfully manage multiple internal and external initiatives/projects in a deadline-driven environment
A solid understanding of advertising, marketing, and strategic brand management, and how to best leverage these in a digital environment
Demonstrated ability to lead team in a highly collaborative environment to develop and execute media plans for clients in a variety of industries
Demonstrated ability to apply discretion and judgment in evaluating implications of information release to internal and external audiences

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15 Media Director resume templates

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Media Director Resume Examples & Samples

Lead and manage the transformation of media business with focus on digital transformation, connectivity and ROI
Responsible for the performance of all paid media contract points
Drive efficiency of paid media performance VS market bench, competitors and previous performance
Strategic recommendations and guidelines on allocation of investment to enable marketing to win
Set the business case: identify, influence across the organization and convince on the opportunity and urgency
Develop and nurture in-market media/digital teams
Manage performance of media/digital agencies across APAC
Participate in agency performance reviews and pitches and ensure full compliance and assessment of best strategic choice
In partnership with management ensure full compliance is in place

Freelance Associate Media Director Resume Examples & Samples

Programmatic experience preferred
Full comprehension of media buying and negotiation strategies
Strong project management and performance management skills
Experience with ad server technologies (MediaMind, Atlas or DART)

Media Director Resume Examples & Samples

A solid understanding of brand and digital advertising and marketing
Demonstrated ability to provide leadership for a seasoned and highly collaborative team
Resource planning experience
Bachelor's degree (BA/BS) from a four (4) year, accredited college or university in Advertising, Marketing, Communications, or related field
A Masters or advanced professional degree in Advertising, Marketing, or similar is preferred
A minimum of four (4) years of prior experience as a Media Director or Associate Media Director, within an advertising agency is required
A minimum of four (4) years of prior staff management, development and mentoring experience is required
A minimum of ten (10+) years of prior experience in the development and implementation of media planning and buying strategies within the advertising industry
A minimum of four (7) years of prior media experience specifically within the digital/interactive marketing and advertising industry

Associate Media Director Resume Examples & Samples

BA or equivalent experience required
6+ years of media planning or equivalent business experience; 3+ years in online media preferred
Experience presenting ideas and concepts orally and in written format
Ability to work under tight deadlines while demonstrating a high level of attention to detail and organization
Strong interpersonal skills, a positive attitude, and the ability to thrive in a collaborative agency environment with multi-disciplinary teams
The ability to successfully manage multiple internal and external initiatives/projects in a deadline-driven environment

Group Media Director Resume Examples & Samples

Structure the VML media team to be best positioned for future growth and success
Assess tools and resources and make recommendations optimizing the performance of the VML media team
Serve as the client liaison for the agency’s largest accounts
Present the agency’s media services and capabilities in new business pitches to prospective clients
Develop and foster an environment in which the media team can best analyze media program results, identify areas for optimization and extract actionable insights
Develop processes and foster accountability with team members and vendors
Maintain contact with key media reps and internal account teams to ensure clear expectations
Stay abreast of industry developments, trends and technological advances in media to ensure the agency stays competitive and ahead of the competition
Directly supervise leaders on the VML media team and foster their growth and development
Lead VML media thought leadership through publishing and presentations, both internal and external
Support the VML core values in all efforts
A minimum of 10 years of media experience
A minimum of seven years of experience managing people, ideally leading a group or department
General knowledge of all paid media tactics, including broadcast, print and digital
Fluency with all digital media tactics, including programmatic, PPC, native and social
Experience using media research, planning and buying tools
Familiarity with leading media platforms, networks and tools

Media Director Resume Examples & Samples

8+ years of media/marketing/advertising agency experience, with planning expertise across the entire media ecosystem (from digital, social and mobile to TV, OOH and Radio)
8+ years of digital, social and mobile media planning experience
5+ years managing holistic media agency teams
Understand how media impacts a consumer’s circuitous decision journey (from awareness, consideration, conversion, advocacy)
In-depth knowledge of programmatic buying is strongly preferred
Experience in business development (e.g. working with Sales to build out and present marketing portions of RFP proposals) is strongly preferred

Media Director, Tommy Hilfiger Resume Examples & Samples

Drives Strategy and is responsible for creation, execution, and management of the North American and Latin America media plans across all mediums
Spearheads strategic thinking in the development of media plans to ensure they are delivering against brand goals
Lead day-to-day for media plan maintenance together with Media Planner
Drives relationships, both internally and externally, to execute opportunities/partnerships and ensure brand vision is optimized
Establish and maintain position as subject matter expert
Update senior management on industry news and changes that may impact investment decisions
Lead thinking around media strategies internally and ensure senior management as well as key team members (Marketing, PR) are updated and aligned to any changes
Negotiates all media placements and works with PVH Corporate to negotiate rates
Collaborates and regularly communicates with internal divisions (Marketing, PR, Licensing) regarding media plans
Identifies media opportunities to support and further leverage paid, owned and earned media
Works closely with the Advertising team to manage seasonal ad release schedule and coordination
Collaborates closely with Director Marketing and Communications, Latin America in communications to Licensees and together with LATAM Director maintains close relationship with media counter parts of our LATAM partners
Oversees and directs Digital paid media strategy and works very closely with Digital marketing team to assure seamless integration of all digital initiatives
Responsible for North American media budget as well as ad release budget and is working closely with finance to track monthly estimates and invoices
Maintains close relationships with Media Community, with main focus on Publishers and APs, in order to assure appropriate presence and visibility of Tommy Hilfiger in the publishing industry
7-10 years experience, preferably, agency background and client side, in N.A. and LATAM
Problem-solver
Flexibility to adapt to changing business needs
Strong relationship builder/collaborative approach
Strong communication skills, both written and oral
Spanish or Portuguese speaking language skills an asset
Proactive approach – ability to anticipate future actions that may be required
Strong organization/time management skills
PC Skills, including MS Office, and MS Outlook
Other programs/skills: SRDS, MRI, AdViews, eMarketer

Media Director Resume Examples & Samples

Lead all media planning and buying aspects of assigned account(s)
Direct, develop/oversee planning objectives and strategies that coincide with the client’s marketing direction in conjunction with Digital Investment partner
Lead and direct all core partners as part of the client solution, including social search, mobile, and other emerging platforms, as well as creative/content development where appropriate
Oversee the flow of client media-related issues; create solutions and resolve problems
Ensure all client materials/correspondence are on strategy and of the highest quality
Provide POV on various media in the marketplace
Gauge media performance to determine the extent to which the original objectives and strategies were met
Optimize based on client objectives
Achieve the financial goals of the account by managing costs, revenue, and scope of work in accordance with client contract
Successfully manage available staffing resources
Oversee budget allocation process for media and fees across all media platforms; accurately project costs and anticipate the financial results of plan revisions
Develop, motivate and coach a team of AMDs, Supervisors, Planners and/or Assistants
Able to establish and maintain effective relationships interdepartmentally as well as those outside the immediate team
Understanding of the principles of marketing and advertising, as well as media concepts and terms, creative and budget requirements
Able to understand media data sources in terms of what is measured, the method, and information reported
Must have a proven record of success managing full service accounts
Must possess strong written, presentation, analytical, quantitative, and verbal skills

Media Director Resume Examples & Samples

5+ years of media planning or equivalent business experience; 3+ years in online media preferred
Strong experience within the digital industry, offline experience nice to have but not required
Experience with media planning/research tools (MRI, comScore)
Superior oral, written and presentation skills

Associate Media Director, Freelance Resume Examples & Samples

Lead and manage all strategic media planning activities associated with assigned account(s)
Work with partner to gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met
Help develop planning objectives and strategies that coincide with the client’s marketing direction
Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition
Solid understanding of interactive research tools
Understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements
Fluent in mathematical concepts with an ability to translate data into well-articulated ideas
Proven record of success in leading full service accounts
Strong written, presentation, analytical, quantitative, and verbal skills
Superior organizational, interpersonal, and managerial skills
Extensive knowledge of digital media landscape for branding campaigns
5 to 7 years’ previous experience desired

India Media Director Resume Examples & Samples

Post graduate in business management from a premier school with around 12 - 15 years of relevant experience in marketing, strategy planning, brand building & management, new media marketing, content development & management and market research
Extensive track record of professional leadership experience
Strong network and established relationships with key media partners and online players
In-depth understanding of the dynamics of Social Networking and media industries
Extensive negotiation experience and strong track record of building strategic partnership
Strong understanding of Indian media business & broadcasting industry; Ability and stature to interact with the top management team and manage external relationships at an appropriate level
Team player who can exercise good judgment in a fast-moving environment

Digital Media Director Resume Examples & Samples

Create content for all digital platforms
Execute online marketing campaigns including email, social media, and SEO
Fluent with digital content management systems and all things social media
Fluent with metric tools: Omniture, Chartbeat, Google Analytics, Facebook Insights, Twitter
Understanding of SEO best practices and principles
Excellent AP-style writing skills with minimum of two years web/writing experience

Associate Media Director Resume Examples & Samples

Find solutions based ways to grow advertising revenue by collaborating with numerous external constituents (vertical and product sales, marketing and operations)
Translate client needs into product offerings to package advertising and marketing solutions
Consult in sales revenue forecasting and business growth projections and goal setting
Collaborate with sales to devise client meeting strategy, anticipate and resolve client objections
Build external and agency-side relationships to facilitate cross disciplinary collaboration with key constituents, including sales, operations, marketing, analytics, and technology teams
Act as a brand advocate and vertical expert for the network in the market with client, agency and industry partners
7+ years experience in online media in the network, DSP, exchange or reserved space
Strong experience in and understanding of digital media and consumer behavior
Passion for the changing media landscape, self-educated on the trends in consumer behaviors and inventive ways to reach a targeted audience
A proven collaborator with the ability to be an effective internal advocate of client needs/market demand, leading cross functional teams to achieve sales results
Ability to create and manage strong internal and external relationships
Ability to think strategically, understanding marketer needs and creatively translating these needs into compelling concepts and programs
Sales/publisher experience a plus, but not required
Bachelors Degree required, MBA a plus

Media Director Resume Examples & Samples

Strong programmatic knowledge including working knowledge of exchange ecosystems as well as being up to date on the latest trends and challenges faced within this area that could impact Ford
Strong knowledge of attribution modelling, cross channel attribution & cross device targeting, RLSA, social, video mobile and site tagging
Familiar with adserving tools that can impact campaign execution and results derived from media activity
Strong understanding of digital measurement parameters that can impact performance of campaigns, how to provide benchmarks and best practices as well as being familiar on viewability and the tools used to monitor these areas
Digital Thought leader & Innovator
Train wider media team and interested cross-functional teams on all digital channels and best practices
Have a close and highly collaborative working relationship with agency partners, cross-functional teams and digital clients
This role will also require someone to be a technologist, to develop this area further and to bring in new ideas to Ford that do not fit the traditional media mould
Support wider “shopper” team with digital insights, goals and strategies
Demonstrate full understanding of clients’ businesses
Identifies opportunities to achieve initiatives on annual business plan that positively impact P&L
Manages solid client relationships in order to more effectively sell in digital ideas and contribute to positive agency evaluations
Confer with other team members, clients and /or account services to establish media goals, objectives and strategies for advertising campaigns
Identify and develop promising personnel with VP; as well as evaluate and communicate, planning for staff development needs in terms of rotation and promotion to ensure high quality personnel
Responsible for developing the skill and knowledge base of those more junior as well as supervise, advise and counsel the group in all daily account activities
Assist in providing formal training of all subordinates
Motivate planners and encourage innovation and creativity throughout all projects by serving as a role model within the group / team
Study demographic data and consumer profiles to identify desired target audiences
Research and maintain record of trends, innovations, and changes that affect media planning
Formulate and make media recommendations based on long-term planning strategy
Write plan presentations, gather statistics and prepare media plans to flow charts and directives to guide buying process
Present media plans to account services, and / or client for approval and makes necessary adjustments
Execute policies and media plans through agency partners
Maintain knowledge of all media buys with partner agencies and is responsible for the management of monthly reporting, post-buy results with partner agencies
Bachelors Degree required. Masters Degree preferred
7 years plus years of comprehensive Media planning experience required
Must have five years plus years of management experience and strong interpersonal skills
Be able to work autonomously, know how to manage up as well as laterally with agency partners to ensure work is delivered with thought, accurately and on time, at times under tight deadlines

Media Director Resume Examples & Samples

Supports wider planning team with consumer insights, goals and strategies
Manages solid client relationships in order to more effectively sell ideas and contribute to positive agency evaluations
Assist Media Manager and Group Media Director in providing formal training of all subordinates
Studies demographic data and consumer profiles to identify desired target audiences for print, broadcast or online advertising
Formulates and makes media recommendations based on long-term planning strategy
Writes plan presentations
Gathers statistics and prepares media plans to flow charts and directives to guide buying process
Calculates reach and frequency of potential media vehicles
7 -10 years plus years of comprehensive Media planning experience required
Must be extremely familiar with media research tools

Associate Media Director Resume Examples & Samples

Presents media plans to clients at the regional national level
Works with a team of cross-functional managers to strategize and discuss total communications approach
Oversees and directs the work of subordinates within the communications planning team
Oversees the process of gathering consumer and competitive research
Develops strategic integrated marketing plans
Ensures the communications team analyzes all buys to original audience estimates and oversees any negotiations or additional bonus spots needed to achieve goals
Ensures all pertinent media information is being communicated to the appropriate client teams
Works closely with media buying teams to ensure media plans are implemented according to plan details
Performs other duties as required
Analytical ability to identify discrepancies, problems or issues and to determine methods for ensuring compliance
Demonstrated ability to lead others, share experiences, and grow a team of media professionals
Strong communication and interpersonal skills for frequent contacts with internal client teams and external stakeholders
Strong presentation skills to garner support from the client and persuade them on media recommendations
Analytical ability to develop comprehensive media strategies, evaluate alternative approaches, and determine the most lucrative approach for the client while staying within budgetary guidelines
Significant organizational skills to work effectively in an advanced paced environment demanding quick responses
Seven to ten years media planning/buying experience
Minimum of two years prior supervisory experience

Media Director Resume Examples & Samples

Director will drive media strategy in order to create best in class media plans using research, targeting and marketing best practices
Director of Media will guide the development of media plans and recommendations to media agency for all off-channel campaigns working closely with the Brand Directors at all of our various properties
Extensive knowledge of US Hispanic media including but not limited to traditional media (TV, Radio, OOH) as well as digital and emerging paid media (Google, FB, Snapchat, Twitter, Programmatic…)
Manage advertising team to ensure plans are executed on time and in budget
Work with off air creative team to ensure delivery of all assets with proper messaging and timeliness
Regular meetings with media vendors
Work with stations in order to Liaison between Stations and Networks when it comes to local media buying
Maintain media budgets/spending for off-channel media spending
Investigate latest media trends and vehicles, communication of new products and services in media
Understanding of Editorial Social Media and how it can and should be used to enhance promotional campaigns
Proven ability to think and write creatively, handle multiple projects and assignments concurrently and keep pace in a quickly moving department are required
Ability to propose and initiate creative and strategic solutions
Excellent communication and presentation skills; strong organizational and analytical skills; self starter; show initiative
Strong interpersonal and management skills with the ability to influence decision makers and strategic plans
Ability to interact with all levels of personnel and personalities, internal and external, in order to reach marketing goals and objectives
Experience in preparing, maintaining media budgets

UK PR & Media Director Resume Examples & Samples

Campaign delivery
Team management
Internal relationships & executive support
Issues management
A strategic Publicity and Media person with strong media relations skills and with upwards of 10 years’ experience some of which will have been gained working in (or with) a large, complex, matrix organisation
Visionary leader with significant experience of working with senior level stakeholders and managing large teams
Extensive experience working in the broadcast / media industry is essential with a deep knowledge of how stories/campaigns are developed and play out across all media channels
Deep understanding of the UK media landscape and how it works
Experience of managing agencies and working with EMEA teams
A mix of consumer, corporate and trade expertise is preferred
Internal communications experience is beneficial
A dynamic approach with proven leadership qualities, top level influencing skills and the ability to operate effectively in a collaborative, fast moving environment
International experience is advantageous
Strong analytical skills coupled with a ‘hands on’ approach and the ability to think on one’s feet
Extremely organised and results driven
Excellent written and verbal communication skills
Excellent interpersonal skills, with the ability to persuasively communicate effectively at all levels with internal stakeholders, media and other parties
Detailed knowledge of the UK media landscape
Ability to set clear goals and manage multiple assignments
Must be diplomatic, professional and able to handle confidential information
Able to act as an ambassador for the department with key internal stakeholders

Associate Media Director Resume Examples & Samples

7+ years of digital media experience, leading teams, communicating directly with clients
Digital expertise and understanding branding to performance-based activations and implications is most critical. However this person will also need to demonstrate understanding across all media forms and how to synthesize into cohesive plans
Experience leading a high profile account. Retail brands or related is a plus
Understanding of “media strategy” and development of holistic media solutions
Has ability to assume specific account-oriented responsibilities if asked (comfortable with both client management duties and team project management)
Strong background in Paid Social
Comfortable with data intensity and has demonstrated an ability to come up with unique measurement schemes to bridge online and offline activities
Can partner effectively with internal teams for client projects
Leads and nurtures team inspirationally (brings out everyone's strengths)

Associate Media Director Resume Examples & Samples

Minimum 2+ years of overall business experience with a majority of experience in a Performance Display role, preferably within either an ad operations or media team at an agency
Knowledge of ad operations best practices, tools and technologies
Knowledge of trafficking and ad serving platforms, such as Doubleclick
Solution-oriented mindset – understands how to identify and anticipate issues, diagnose and correct, and how to structure and implement testing initiatives
Ability to digest client goals/objectives and synthesize technical recommendations based on that input. Needs to communicate technical information and tagging recommendations in clear, cogent fashion

Associate Media Director Resume Examples & Samples

Develops strategy for several assigned media company corporate contracts (total number is subject to vary)
Negotiates contracts for assigned media companies, covering off digital and print rates, incentives, and other digital/demand generation tactics such as content syndication, webcasts, custom units, content creation, mobile/tablet executions, oversized digital units, roadblock units, etc. Position must keep up with the ever-evolving digital landscape as this is an ever-increasing area of IBM’s media investment
Maintains contract relationship with media company throughout the year, stewarding IBM’s investment throughout the calendar year, not simply when contracts are final negotiated and signed
Develops strategy and negotiates contracts for additional smaller agreements
Owns a stewardship task, tied to client reporting of the global contracts
Shares management of 2 media supervisors, 2 media planners, and 2 assistant media planners with the team’s other two AMDs
Knowledgeable about and experienced with the concepts, approaches and issues involved in tactical media planning
Familiar with the timelines, processes and needs of the implementation of all media
Knowledgeable about new approaches to and developments in tactical planning and media negotiation
Strong digital knowledge
Knowledge of demand generation tactics, social and search a plus
Demonstrated critical thinking and problem solving
Experience managing multiple clients preferred but not required
Strong Supervisory skills, demonstrated leadership skills
Ability to make decisions and use critical thinking
Organization and multi-tasking skills
Ability to meet quick deadlines
Strong work ethic and ability to perform under pressure
Excellent Excel, Power Point and Word skills and an ability to entertain ways to automate work currently done manually

Media Director Resume Examples & Samples

A minimum of 7-10 years of media planning experience (digital is a must have; experience across all media is preferred)
Excellent understanding of media fundamentals with a passion for the trade and excitement to learn more
An analytical mindset and strategic curiosity
Strong project management, interdepartmental coordination skills with experience of being able to work within a cross-functional team environment
Ability to communicate well and be flexible and precise under aggressive deadlines
Ability to prioritize and organize projects for self and other stakeholders
Experience with Microsoft Excel, Word, and PowerPoint is required
A Bachelor's degree, preferably with a concentration in communications, marketing, business administration or advertising
Prior agency experience

Associate Media Director Resume Examples & Samples

Responsible for overall media objectives and strategies that fulfill client business objectives
Lead creation of all important plans and presentations
Demonstrate thought leadership and innovation for enhanced media plans and results
Foster cross-agency relationships with account, production, and outside partners
Train,motivate & develop Media Supervisors, Media Planners, Assistant MediaPlanners
6-8years media experience including at least 3 years in interactive planning
Excellent written and verbal communication skills (including presentation and facilitation)
Diverse account background including some direct response
Manage mentor mentorship of junior employees

Media Director Resume Examples & Samples

Be a leader that clients look to for strategy and the team looks to for guidance
Enable clients to exceed their business goals
Build and maintain client trust at all levels, including senior clients
Motivate and coach a large team
Foster a performance-first culture that rallies around delivering client results
Significantly grow revenue and deliver margin

Group Media Director Resume Examples & Samples

Responsible for overseeing high level of effectiveness for client and Media team members. Builds consistent relationships internally and externally to ensure media targets are met and maintained
Key contact point and trusted advisor for clients, account, analytics and strategy teams, regarding media planning and buying
Knowledgeable about client business. Retail experience a strong plus
Bridge knowledge gaps across internal teams and construct and deliver thoughtful points of view
Be digital at the core but possess activation neutrality
Understands client objective and how to turn into move forward media strategy
Develop media strategy briefs, including objectives, innovation, rationale and backup materials
Follow through with media plans from insight, to contact point budget allocation, to contracts, optimization and stewardship
Coordinate and negotiate with third party vendors and sales representatives to meet sales objectives within budget
Research and communicate market conditions and effect on buying influence to media team
Awareness of industry trends and planning models to introduce innovative planning approaches to team
Understand the value of the creative message and push innovative means for engaging the target
Educate and train media team members effectively. Provide constant feedback and mentoring
Support business development
9+ years experience in media and communications planning. Digital experience a must
Strong research foundation and curious mind
Experience working in retail or closely related vertical
Proven record of strong client and rep community relationships
Strong interpersonal and leadership skills
Experience multi-tasking and effectively managing team

Digital Media Director Resume Examples & Samples

Act as paid media lead for all accounts and new business opportunities, educating clients and staff on digital channels and platforms, providing strategic counsel and delivering actionable recommendations to clients
Collaborate with integrated team to research, plan and implement digital media strategies across channels such as paid social, display/RTB, paid search, video, mobile, and other sponsored online opportunities
Drive content amplification and channel optimization
Serve as thought leader to define scope and recommend approach for major digital projects for clients inclusive with account team; deliver campaigns that meet client objectives, on time and within budget
Track, optimize, report and present campaign results and insights gleaned to clients and internal teams
Coordinate ROI reporting and insights with Marketing Insights/Research & Analytics team
Partner with account teams to identify paid media opportunities within existing clients and programs; develop compelling proposals; and upsell/cross-sell recommendations/solutions
Monitor digital and media trends, stay abreast of emerging media and technologies, and apply to client work and new business opportunities where appropriate
Drive research and relationships with digital and social partnerships
Identify, evaluate and manage third party media vendor relationships on an ongoing basis to provide potential solutions to client challenges
Manage, develop and mentor media team
Guide senior clients in channel and distribution strategy for their messaging across all platforms and touch point
Own relationships with key platform and publishing partners
Partner with Strategy, Tech, Social, and Creative discipline leads for the creation and development of media innovations
8 - 10 years media planning experience with a strong emphasis on digital/online/emerging media
Deep knowledge of digital and social media targeting, planning, buying
Media agency experience preferred, client contact experience required
Demonstrated success in managing and leading a team
Proven ability to provide strategic, inventive, but measurable solutions for client challenges

Senior Media Director Resume Examples & Samples

Prioritize and plan omni-channel media in pursuit of the most appropriate prospects and customers for our games to achieve business objectives
Work Closely with our media agencies to build and execute the strategic media plan in both NA and EU
Partner with Sr. Director(s) of Product Marketing to ensure coordination of media with creative efforts and content marketing, and to maximize the impact of all marketing programs
Initiate, structure, and engage high impact strategic partnerships (both internal and external)
Ensure smooth deployment and maintenance of ad serving, and reporting systems
Identify and evaluate new opportunities and emerging channels
Identify and develop talent on the Media team
Build and maintain Gree’s reputation in the media space in the interests of business development and attracting top talent

Associate Media Director Resume Examples & Samples

Oversighton all aspects of client’s media services
Responsiblefor overall media strategies and plans that fulfill client business objectives
Leadcreation of all important plans and presentations
Demonstratethought leadership and innovation for enhanced data-driven media plans andresults
Fostercross-agency relationships with account, production, and outside partners
Presentand communicate best practice campaign strategies both internally andexternally, inclusive of tracking, reporting and campaign set up
Hasexperience and heavy knowledge in performance media partner offerings toinclude ad technology and analytics
Trainsteam in analyzing results to identify campaign trends and key insights to helpmeet and exceed client goals
Train,motivate & develop Media Supervisors, Media Planners, Assistant Media Planners
6-8years media experience with at least 3 years in performance media planning
Provenleadership skills and management experience
Excellentwritten and verbal communication skills (including presentation andfacilitation)
Leadgeneration background in data-driven media strategies

Media Director Resume Examples & Samples

6+ yrs of digital and integrated media experience, leading teams, communicating directly with clients
At least 3-4 yrs managerial experience overseeing a team of employees at a media or full service ad agency
Digital (especially social/video/programmatic) expertise is most critical, however this person will need to demonstrate understand across all media forms (including SEM, Social, Print, OOH, TV) and how to synthesize into cohesive plans
Experience leading a high profile account. Beverage/liquor brands or related is a plus, particularly for clients in a cross-LOB function
Understanding of “media strategy” and development of holistic media solutions. Comfortable working on clients who are heavily Comms Planning-driven, and ability to translate Comms strategy into media approaches
Strong interpersonal skills, persuasive communicator, adaptable approach to different stakeholders (both internal and external)
Strong background in mobile sector, including custom and bespoke executions across emerging vendors and platforms, including ecommerce
Comfortable with data intensity and audience segmentation, and has demonstrated an ability to come up with unique measurement schemes to bridge online and offline activities
Generates client confidence as a trusted advisor by actively listening and understanding their problems or concerns and speaking with authority on how we will address them
Persuasive storyteller and presentation abilities. Must be comfortable developing and delivering strategic presentations and to think on one’s feet

Associate Media Director Resume Examples & Samples

Lead and manage the day-to-day strategic integrated media planning activities for assigned account(s)
Oversee budget allocation process for all media based on client initiatives and direction; accurately project costs and anticipate the financial results of plan revisions
Work with internal offline and online buying teams to gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met
Mentor and guide direct reports to ensure proper education for advancement
Ability to build trust and lead the team through transparency and compassion
Lead by example assisting in all levels of the planning process
Ability to establish and maintain effective relationships within and outside the immediate team
Detailed awareness of media landscape, trends, challenges and competition
Strong knowledge of all aspects of offline media: TV, Radio, Print, OOH, etc
Strong knowledge of all aspects of digital media: Programmatic, Display, Mobile, Video, Search, Social, etc
Solid understanding of research tools such as Telmar, Xpert, Simmons, MRI, Commspoint
Proficient understanding of media concepts and terms, creative and budget requirements
Strong understanding of media data sources
6 to 8 years’ previous experience desired

VP, Associate Media Director Resume Examples & Samples

Works with account team to develop media strategy briefs and with communications planning and account planning to extend insight into media plan development
Presents media plans and recommendations to clients
Institutes media checks and balances to ensure all work is aligned with plan strategy
Manages and mentor media staff of planners and assistant planners
Aids Group Media Director in monitoring account profitability and adherence to procedures
Cultivates and manages relationships with internal departments
Plays an active role in department functions such as investigating new media applications, proposing ways to streamline processes and produces, and advising on staff structure
Participates in new business project assignments as requested
8-10 years of experience in media
Bachelor’s degree in Communications, Marketing or related field is preferred
Experience managing national and local budgets for an integrated media campaign
Retail experience is helpful
Exposure to communications planning is helpful
Displays leadership qualities

Media Director Resume Examples & Samples

10-15+
Ability
Expertise
Resourceful,
Influential

Associate Media Director Resume Examples & Samples

Train, motivate and develop Media Supervisors, Media Planners, Assistant Media Planners
At least 5 years' media experience including at least 3 years in interactive planning
Diverse account background including direct response

VP Group Media Director, Display Resume Examples & Samples

Ability to supervise and inspire a team that is responsible for organizing, prioritizing, creating and optimizing media
Excellent written and oral communication skills; including the ability to persuasively present to VP and C-level executives at Fortune 500 companies
A team player with a positive attitude who is able to handle stressful situations and deadlines calmly
Proven coach who leads the team with energy and passion

Associate Media Director, Ad Operations Resume Examples & Samples

Oversee and manage team of Ad Ops / Traffickers
Create center of excellence around trafficking, practices, and principles, across the agency
Work with Analytics department to ensure impeccable inputs
Thought leadership within the technical, ad serving, and pixeling realm

Associate Media Director Resume Examples & Samples

Lead Paid media strategy brainstorms with internal and external stakeholders on platform innovation, media buying opportunities, and make recommendations
Work to lead the development and growth of all paid media efforts against specific client goals
Subject matter expert in all things Facebook and PowerEditor, specifically direct response ad product offerings, such as lead generation, app install, and custom audiences
Keen interest in Fin Svcs vertical, such as industry trends, competitive landscape, and PII data sensitivities
Build and maintain strong relationships with key media partners
Experience negotiating Joint Business Plans or rates with media companies preferred
Gain client trust and deliver flawless execution
Work with 360i clients evangelizing the benefits of running programmatic campaigns through PBG
Assist with codifying and sharing best practices across teams
Manage, train and inspire media team members working in account pod, 3+
Merchandising great work to client
Oversee reporting outputs and offer meaningful insights, identifying trends in the data and turn them into optimizations and/or action items managing against client KPI goals
Create, lead and collaborate on strategy development and project management
Work closely with our partners (technology, media, and data) for planning, management, and reporting
Partner with Operations team to ensure billing protocols are timely and accurate
BA/BS in marketing or related field with 9+ years of digital media experience

Digital Associate Media Director Resume Examples & Samples

Assist in developing plan strategy aligned with client business objectives and ensure plans deliver upon the agreed to strategies and approach
Oversee plan development and execution from inception to completion
Minimum 2 years as Supervisor

Media Director Client Computing Group Resume Examples & Samples

Lead, refine & scale an EMEA media operation built to deliver measurable results for media investments
Lead paid media strategy and recommendations for EMEA Client Computing across multiple campaigns and countries
Drive strategic alignment across media plans and campaigns working with EMEA and HQ stakeholders such as: marketing strategy, creative, research, .com as well as agencies. This role should be a strong voice of collaboration and leadership across these groups
Drive a data driven approach and relentless focus on customer insights that lead to media planning, optimizations and efficiency of media execution
Partner with internal stakeholders and the media agency to optimize in-market activity, produce insights that can be activated to improve effectiveness and relentlessly find and adopt new ways for data to inform plan strategies and tactics
Design and lead EMEA media research and development- test & learn with a focus on quick win activation and long-term strategic shift
Independently lead media projects outside the campaign construct that are critical to improving effectiveness and efficiency of our media solutions
Ensure a highly integrated media planning process across all creative and media agency partners
Regular communication and best practices sharing within EMEA countries and HQ
Strong experience of developing and leading integrated media strategies, plans and campaigns, with an EMEA focus
Experience with the planning and execution of consumer and business campaigns across multiple marketing groups and in multiple countries
Either Technology category experience or global/international experience is required. Having both areas of experience is a bonus

Associate Media Director Resume Examples & Samples

6-7yrs of digital media experience, leading teams, communicating directly with clients
At least 3-4 years managerial experience overseeing a team of employees, preferably at an advertising, PR, media buying, digital marketing or social media agency,
Knowledge of key performance metrics for paid/earned/owned media with focus on analytics and optimization as well as leading vendor partners in the space. Knowledge of both brand and direct response campaigns and understanding of data management platforms (DMPs) preferred
Ability to gather client requirements and effectively translate them into a cohesive digital media strategy, complete with associated work plans for reporting, tag management, and data overlay (1st and 3rd party data) opportunities

Integrated Associate Media Director Resume Examples & Samples

Establish and grow client relationships by demonstrating an understanding of industry and client business issues
Develop POVs on various media in the marketplace
Possess the willingness to work with and teach others within the group
Solid understanding of interactive research tools such as comScore, Ad Relevance, @plan, and Media Metrix
Knowledge of Mediaocean Suite: Prisma (online), DDS (offline)
Understanding of the principles of marketing and advertising
Creative ability to partner and develop innovation and first to market opportunities
Success in managing prior client accounts
Strong written, presentation, analytic, quantitative/qualitative and verbal skills
Superior organizational, interpersonal and managerial skills with attention to detail

Media Director Resume Examples & Samples

Lead and direct all core partners as part of the client solution, as well as creative/content development where appropriate
Ensure all client materials/correspondence are on strategy and of the highest quality, representing the strength of ideas that MediaCom has to offer
Optimize based on client objectives and work with Internal Research/Digital Investment teams to ensure all elements of success are utilized
Build/maintain effective working relationships internally and with client, media vendors, and GroupM teams
Participate in the recruitment and selection of junior staff
Ensure all direct reports master the skills and organizational savvy required for advancement
Effective communication across all levels

Digital Media Director Resume Examples & Samples

Generate ideas and articulate “the big picture” above and beyond the detail level
Monitor client programs and day-to-day business activity
Direct, develop and oversee planning objectives and strategies that coincide with the client’s marketing direction in conjunction with Digital Investment partner
Continually seek a consumer-centric view in all strategic thinking
Maintain highly visible presence with client senior management
Sell MediaCom’s services and capabilities in new business pitches to prospective clients
Lead team in completing monthly staffing and revenue projections
Lead by example while developing, motivating and coaching a team of Supervisors and/or Planners
Ability to establish and maintain effective relationships within as well as those outside the immediate team
Detailed awareness of client business issues, industry and consumer trends, promotional resources, market status and competition
Solid understanding of interactive research tools such as Ad Relevance, @plan, and Media Metrix
Proven record of success managing full service accounts
Possess strong written, presentation, analytical, quantitative/qualitative and verbal skills
Bachelor’s Degree preferred; concentration in Marketing/Media/Communications a plus
10+ years of media or marketing experience

Converse Media Director Resume Examples & Samples

Drive the global media strategy for all seasonal and 365 communication. Work with regions to develop local executions
Purchase media on behalf of the regional teams for all key digital platform partners as well as other select media
Work seamlessly with the Brand Communications team to help craft communication strategies and provide regular awareness of new innovations in the media space
Drive all media and analytics reporting and operations
Own the master calendar of social posting as well as all social analytics
Oversee Performance Marketing team focused on digital commerce
Provide industry expertise and thought leadership on emerging media trends and opportunities
A minimum of 5 years of experience in the development and implementation of media planning either client, platform or agency side
Prior experience on a premium youth brand strongly preferred
Proven ability (with real world examples) at defining and executing media innovation
Ideally experience working on media in more than one region

International Associate Media Director Resume Examples & Samples

Thorough knowledge of the dynamics of media. How each media element performs alone, how they perform together and how they are constantly changing, how digital is a key contributor to the overall dynamics of media
A solid understanding of the skills and functions of the Investment side of the business, as well as knowledge of Strategic Business Units’ competencies
An understanding of the client’s industry and environment within which he operates
Digital knowledge and high skill level in the digital space
Experience in developing, leading and activating digital media plans
Working knowledge of DMPs and the programmatic space
Highly analytical with strong communication skills
Strong aptitude to translate investment briefs into tactical plans
Ability to develop larger Omnicom relationships across key specialty business units
Ability to negotiate above and beyond pricing (focus on extracting maximum value out of the marketplace) – research, key content opportunities, exclusive first-looks, etc
Experience in building and managing a team through a use of excellent communication and interpersonal skills
Possesses a desire for excellence and a passion to succeed in a fast moving and ever evolving environment where everyone is expected to be hands-on
Ability to train and inspire team
Ability to foster a strong, cohesive working team
Ability to understand media data sources in terms of what is measured, the method, and information reported – and specifically manage how digital media plans into the overall media schema
Thorough knowledge of the principles of marketing and advertising as well as an understanding of media concepts and terms, creative and budget requirements
Ability to use alternative analytical approaches to solve media problems
Ability to effectively handle personnel issues
Ability to write clearly and concisely and present orally in an articulate and confident manner
Ability to effectively and comfortably communicate and interact with clients and effectively negotiate on the client’s behalf
Ability to articulate objectives, opportunities and techniques

Global Media Director Resume Examples & Samples

10+ years of relevant work experience at interactive, advertising or marketing agencies and/or experience managing large scale programmatic and paid social buys
At least 5 years working on digital/social partnerships (e.g. Facebook, Google, Twitter, etc)
Experience negotiating large global contracts
Experience working with complex global agency networks
Experience and understanding of the emerging data sciences and media analytics space
Global experience highly preferred
MBA highly desired, or advanced university degree. Bachelor’s degree required
Knowledge and Skills Required
Influence: Ability to influence, lead and work across organizational boundaries with a track record of building excellent relationships with a broad range of peers and executives
Budget Management & Cost Optimization: Comfortable with finance side of vendor management
Workforce Planning: Can build out the optimal workforce for a global and regional activation team
Execution Management: Capable of working with executive level leads and able to communicate solutions for their needs
Problem Solving: Approaches problems in a rational manner using sound strategies that ensures comprehensive understanding and effective resolution
Leadership: Able to lead effectively in a complex and political environment, and deliver results; Able to influence without direct authority; Able to balance between competing priorities and be flexible and creative; Able to drive team performance to world class; Able to create and build highly effective teams and organizations; Able to communicate effectively across multiple levels in the company and the industry

Media Director, Brand Marketing Resume Examples & Samples

Lead the development of both seasonal and annual holistic and integrated media strategy and plans to deliver on brand needs, partnering closely with Global Brand Marketing and Consumer Insights
Provide budget guidance and leadership to markets to achieve a consistent footprint of the PANDORA brand across paid media worldwide
Foster a high-performance relationship with the PANDORA media agencies of record
Develop and steward the process for how all facets of global media should operate, partnering closely with the procurement team
Align with Global Brand Marketing to develop a media calendar that is rooted in key brand initiatives and product launches
Ensure media roll-out plan is adhered to globally and with the markets
Responsible for planning and managing the global media fund
Drive media innovation across the brand globally, infusing best practices and standards at the local level as relevant and remain up-to-date on the fast developing Media Environment in general and New Media technologies and opportunities in particular
7 years + broad marketing/media experience with exposure to global clients and a mix of agency and brand-side experiences
5 years + experience managing the planning, development and execution of media and preferably a degree in a marketing discipline
Ability to translate consumer media behaviors and business challenges into holistic media solutions and a deep knowledge of media analytics and proven success using data to inform media strategy. Furthermore you need experience managing agency partnerships and building strategic relationships
Proven experience in media management: agency management, planning, briefing, buying, delivery and analysis and external agency work experience at the planning and/or strategy levels
Deep knowledge of both traditional and digital/social media channels and an ability to develop and interpret media plans and analytics for both
Strong written and verbal communication skills and strong experience presenting to groups with different backgrounds (marketing function + internationally diverse market teams)
Innovative thinker who challenges the status quo while understanding the value in the fundamentals
Ability to be strategic, organized and process & solution-oriented with an attention to detail

Associate Media Director Resume Examples & Samples

Develop, present and oversee execution of media plans from inception to completion
Participate in brainstorm sessions
Self-Starter/Demonstrates Initiative
Ability to delegate and oversee Supervisor, Planner and Assistant Media Planner workload
Ability to manage time/prioritize projects
Minimum 2 years as Supervisor with planning experience across a variety of media channels such as digital, TV, print, etc
Strong experience supervising and mentoring teams

Media Director Resume Examples & Samples

7-10 years experience leading and managing Digital campaigns using multiple channels (e.g. display, video, social media, SEM)
Highly creative with experience identifying target audiences and devising digital campaigns that drive results
Excellent communication, collaboration and relationship development

Associate Digital Media Director Resume Examples & Samples

Work with Digital Investment partner to gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met
Think like you target…seek a consumer-centric view in all strategic thinking
Oversee budget allocation process for digital media based on client initiatives and direction; accurately project costs and anticipate the financial results of plan revisions
Work in a team environment that promotes collaboration
Effectively communicate across all levels
Complete knowledge of all aspects of Digital Media, Search, SEO, SMM, Mobile, etc
Ability to translate data into well-articulated ideas looking outside the box

Associate Media Director, Digital Resume Examples & Samples

Lead team of dedicated specialists across polished, social, video, mobile and content areas and collaborate closely with category leads (Connections Directors, CCPs, Connections Associate Directors)
Understand social and video online space: knowledge of digital strategy, how social fits within and how digital fits within offline
Ensure team has infused digital expertise as they design the link of fluid contact choices and platforms creating experiences
Educate, push, drive innovation in the teams in these key vertical areas
Actively advise and consult category teams in development of digital strategies and ideas
Strong project management: Looking for someone who'll be able to manage up and down, funnel workload and project timelines; fast-twitch ability to develop plan from beginning to end (brief to strategy to negotiation to activation)
Identify and create training & development opportunities for the broader teams to ensure digital expertise
Drive development and implementation of best practices
Develop robust case studies leveraging both internal and external examples to highlight work
Understand addressability & targeting and how application in all digital platforms
Strong communication skills: able to handle multiple lines of communication - clients, agencies, partners, internal teams
Build partnerships and relationships in the search, mobile and social media space with publishers and service / technology providers

Associate Media Director, Brand Connections Resume Examples & Samples

Bachelor’s degree and 6+ years of online media and/or agency experience preferred
Managerial experience is required
Tremendous experience in client relationships, services and presentations is a must
Entrepreneurial spirit with a strong work ethic and has the ability to adhere to speed, accuracy and responsiveness thresholds
Experience managing multiple competing priorities, duties and projects in a fast paced environment
Excellent communication skills, attention to detail and an exceptional organization skills
Solutions Oriented: propensity to solve matters rather than dwell on the problem at hand
Authenticity, Integrity and Resiliency: takes pride and accountability for the work Informed: curious and interested in media industry news and literature
Advanced experience with Microsoft Excel
Experience with platform analytics tools such as DFP, comScore, YouTube Analytics, Google Analytics, and Facebook Insights is key

Associate Media Director Resume Examples & Samples

Developing and executing the digital recruitment marketing strategy for Retail and Corporate roles -- multi channel including: digital media (Display, SEM, Aggregators, Job Boards), content creation, recruitment campaigns, and recruitment assets
Partnering with HR Marketing to deliver a digital strategy that supports hiring needs
Managing all media vendor relationships, including contract negotiation
Developing business cases for new initiatives to garner support from senior stakeholders
Developing relevant metrics and benchmarks to measure ROI of recruitment strategies and media placements

Associate Media Director Resume Examples & Samples

Strategic advisor and internal team lead who is accountable for growth and development, coaching and mentorship of all HSN media team members and of the larger Display team
Responsible for success of HSN media campaigns, who oversees, guides, and coaches the media managers, stepping in to fill gaps in campaign management where necessary
Understands client priorities and assists with the project management and prioritization of media tasks
Accountable for final strategy regarding client deliverables
Partners with Group Media Director on development of strategy and integration of all media activities
6-8 years of digital media experience, leading teams, communicating directly with clients
At least 3-4 years’ managerial experience overseeing a team of employees, preferably at an advertising, PR, media buying, or digital marketing agency
Knowledge of both brand and direct response campaigns and understanding of data management platforms (DMPs) preferred
Appreciation for media hypothesis and analytics

Media Director Resume Examples & Samples

8+ years of experience working in digital marketing role, preferably at media agency or within a media department at a digital marketing agency
Extensive knowledge of paid search is a requirement, with proven strategic and thought leadership
Familiarity with display and paid social channels
Experience working on clients within the retail/ecommerce verticals and/or integrated accounts
Experience managing a team with varying degrees of experience
Deep knowledge of DMS/Ad Tech solutions like DS3, Kenshoo, Marin, etc
Creation of and tracking Targeting groups include Custom Audiences & Custom Clusters
Comfortable with cross platform campaigns (mobile, tablet, desktop)
Comprehension of online business marketing metrics and KPIs (Impressions, Clicks, Click-Through Rate, CPM, CPV, CPC, CPA, CPE)
Has a solution-oriented mindset
Understands how to identify and anticipate issues, diagnose and correct, and how to structure and implement testing initiatives
Must be comfortable functioning in a client-facing role, with immediately demonstrable abilities to develop positive relationships with internal and external counterparts
Ability to identify industry trends and deliver strategic and practical implications of affects to clients’ business
Ability to digest client goals/objectives and synthesize technical recommendations based on that input
Excellent written and oral communication skills, with deep expertise using Excel and PowerPoint
College degree required, preferably in Marketing, Economics or Business

Media Director Resume Examples & Samples

Lead all integrated media planning and buying aspects of assigned account(s)
Ensure all client materials/correspondence are on strategy and of the highest quality, representing the strength of ideas that MediaCom Interaction has to offer
Participate in the recruitment and selection of junior staff and ensure all direct reports master the skills and organizational savvy required for advancement
Complete knowledge of all aspects of Integrated Media, Search, SEO, SMM, Mobile, etc
Applies knowledge about the current and future practices and trends, technology, and information to the business
Demonstrates awareness of the competition and opportunities for the business and our clients
Is able to understand complex situations and makes good decisions that are judged to be successful
Develops ideas to think beyond the obvious solution; is flexible and can cope with change
Makes decisions in a timely manner; is able to establish what is critical and eliminate roadblocks; clearly communicates what needs to be done, maintains dialogue, monitors process and results; follows through on priorities
Uses their own and others’ time efficiently and effectively; concentrates efforts on the important priorities; acts promptly
Delegates both routine and important tasks and trust people to perform them; provides clear goals and objectives; manages own workload and the work of others to ensure consistent delivery
Knows how to get things done using personal and professional network; applies knowledge of the culture and values of the agency
Demonstrates an understanding of the need for diplomacy; sees where problems are likely to occur and plans accordingly
Genuinely cares about and is interested in the lives of others; is optimistic and creates an environment in which people want to do their best; motivates others to find ways of improving effectiveness and efficiency
Able to negotiate diplomatically and skillfully with both internal and external groups; can settle differences quickly and efficiently, minimizing damage to relationships; gains trust quickly
Has begun to practice attentive listening (before acting); welcomes feedback about own strengths and limitations; has the patience to hear people out
Provides relevant and challenging goals; able to build effective, motivated teams and empowers individuals to be responsible for their work
Holds frequent development discussions and is able to give honest, regular feedback; cooperates with the appraisal and review system used in the organization
Demonstrates and encourages straight-talking; is adaptable to situations and can make unpopular decisions if required
Acts in line with Company values; is widely trusted and is seen as a direct and truthful individual; keeps confidence; admits mistakes; demonstrates agency values through own behavior

Earned Media Director Resume Examples & Samples

Develop and implement strategies to generate earned media outcomes that amplify impact and bring clear results for our clients
Provide and implement media training for senior level clients
Maintain and foster client relationships and managing expectations
Stays abreast of current trends and the latest technological advances
Indirectly oversees junior staff and mentors growth and development of their media expertise
Participates in new business development and presentations
Collaborates across disciplines and serves as media lead, when applicable on key accounts
Must be an industry leader with 10+ years of experience in developing media campaigns, preferably in an agency setting
Bachelor's degree in Communications, Marketing, Public Relations, or a related field
Extensive knowledge of marketing, public relations, and integrated media
Experience with multichannel media approaches, and media training
Demonstrated experience, results, and relationships with top-tier health and medical media is a must
Experience providing senior media strategy in a client environment is required
Strong problem solving and analytical skills for showcasing metrics
Success with being a team builder with experience in management of others
Experience with earned media (print, online or broadcast) is a plus

Associate Media Director Resume Examples & Samples

Maintain a deep understanding of client business goals and marketing objectives, and translating them into media objectives/strategies and strategic investments
Develop interactive media campaigns/programs across traditional channels (OOH, Cable, TV, Broadcast, etc)
Present strategic media recommendations & investment plans to client and agency management
Supervise the development and negotiation of all media buys & numerous major upfronts. Supervise and monitor implementation of all media buys and execution of upfronts
Oversee long term partnerships with media companies
Oversee all added value programs/opportunities to ensure smooth execution

Associate Media Director Resume Examples & Samples

Strong record of managing performance/acquisition campaigns
Support Performance team lead in developing and executing Client based learning agenda
Use internal and syndicated data sources as well as past performance to develop usable insights and strategy for future efforts
Utilizes Relationship Media process to develop client recommendations
Utilize comprehensive media knowledge base and synthesize information into ideas
Present Plan recommendations to client teams
Lead internal meetings with other departments and call on agency resources to strengthen ideas
Foster a good working relationship across all client teams to facilitate flawless execution of plans
Establish and grow a strong relationship with the client through a demonstration of industry knowledge and of the client’s basic business issues/maintain client contact
Steward relationship with outside agency partners (creative, PR, etc.)
Begin to understand financial implications of client contracts, plan changes, etc
Microsoft Office Software (Outlook, Excel, Powerpoint, Word, etc

Associate Media Director Resume Examples & Samples

Ensure media plans deliver on client objectives, are strategic, and meet efficiency goals
5+ years’ media experience including 2+ years’ as Supervisor of a team
Experience across a variety of media channels (including TV, Print, digital, OOH, etc.)
Working knowledge of Syndicated tools (MRI, comScore, etc.)

Digital Media Director Resume Examples & Samples

Main point of contact for all lead and demand gen media campaigns (e.g., programmatic, SEM, content marketing, PPC, social media, affiliate marketing, email, etc.)
Ensure lead generation goals are met/exceeded, while sourcing and testing new acquisition opportunities to drive performance
Collaborate and coordinate cross functionally to improve processes and ensure proper integration
Communicate program highlights and data analytics to key stakeholders and engage as a thought leader for such initiatives
Collaborate with team (including direct report/s) to manage campaigns, which will include daily contact with external agencies, including our DSP/DMP partnerships
Understand consumer segmentation and how to apply data targeting to reach and convert these segments, along with creating new segments through campaign results
Seek ways to increase efficiency and productivity on assigned accounts through marketing automation, data, CRM, content marketing and conversion optimization
Remain ahead of the changing digital marketing landscape specifically performance media platforms, marketing technology and automation
Manage and prioritize projects, budgets and resources
Bachelor’s Degree from an accredited college/university
Minimum 8 years of relevant professional experience in digital media planning and buying across multiple paid media platforms (search, programmatic, DSPs, etc)
Experience in analysis of data, and convert findings into insight-driven campaigns; ability to draw connections between disparate data sources to identify larger optimization opportunities
Ability to lead and problem solve across diverse subject matter with high client and team visibility
Clear, concise and confident written and oral communications skills; able to present information and recommendations to internal stakeholders (clients)
Demonstrated ability to build strong relationships across complex organizations and at all levels
An ability to independently steward multiple tasks concurrently in a deadline-driven environment

Associate Media Director Resume Examples & Samples

Lead and manage the day-to-day strategic integrated media planning activities for Dell retail & consumer efforts
Lead planning objectives and strategies that coincide with the client’s marketing direction
Work with internal teams to develop and gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met
Proactive assessment of opportunities and trends impacting the retail landscape
Attend, participate and add value in relevant retail partnership meetings
Detailed awareness of media landscape, trends, challenges and competition,
6 to 8 years’ previous experience desired, ideally working with retailers or on a retail client

Associate Media Director Resume Examples & Samples

Provide proactive communication with client regarding media recommendations, testing initiatives, campaign details, tracking and goals
Lead development of media plans that specify which forms of media will be used to effectively reach the digital movie’s target audience, including emerging media tactics
Utilize advanced television tactics to efficiently reach consumers, including addressable television, hyper-local targeting and Connected TV/OTT plans
Plan, organize, activate and control daily process
Manage and mentor the Manager and Senior Analyst while keeping multiple projects on track
Oversee maintenance of flowcharts/plans, analyses, budget updates, spreadsheets and all client deliverables
Maintain industry knowledge of media offerings and seek opportunities for new partnerships in an effort to increase client’s revenue
Sustain up-to-date performance data to continuously be applied to planning methodology
Ability to build relationships and communicate effectively with clients, internal teams and external partners
Self-starter personality with the ability to take on projects and own them to completion
Project management skills; must be capable of managing multiple projects across critical yet often fluctuating deadlines
Recognize recurrent or potential issues/problems and know when to escalate and propose solutions, where possible
Robust analytical skills with consideration to company/client objectives and ability to create presentations that tell a story with data
Strong Excel skills (i.e. pivot tables, advance functions)
6+ years media agency experience; experience working on Home Entertainment, a plus

Associate Media Director Resume Examples & Samples

Media experience (4 plus years plus)
Global role -- great opportunity for travel
Excels in client relationship management/strong interpersonal skills
Very proficient in keynote, confident presenter

Associate Media Director Resume Examples & Samples

Train and assist in the development of Media Planners and Assistant Media Planners
Explore media alternatives and develop new solutions and POVs, demonstrating strategic thinking, creativity, and solid understanding of digital industry trends and partners
Oversee media plan and budget maintenance, ensuring strong level of accuracy
Lead the team in developing key reporting insights and strong quantitative analysis

Freelance Group Media Director Resume Examples & Samples

Lead and manage all strategic channel planning activities associated with assigned account (s)
Lead development of planning objectives and strategies that align with the client’s marketing direction
Oversee optimization of media programs to continually meet client objectives
Establish and grow a strong relationship with the client through a demonstration of industry knowledge and of the client’s basic business issues
Steward relationship with outside agency partners (creative, PR, promotion, etc.)
Work with analytic partners to gauge media performance and KPI’s to determine the extent to which the original objectives and strategies were met
Ensure appropriate media tools are being used
Manage strategy team ensuring all team members are delegated work appropriate for their level and experience and that the team remains challenged and engaged
Actively incorporate Relationship Media into client planning process/Lead workshops in Facilitator role
Understand client compensation structure and implications of plan changes
Acts as a positive role model through example
Facilitate and participate in creative brainstorm sessions
Proactively keep abreast of industry trends and share knowledge with team
Ability to delegate work/Manage a team
Be a leader
Thrives in fast paced environment
1+ year as Director/ Group Director overseeing a media team
Planning across integrated media channels, including cross-channel video
Deep understanding of media trends
Digitally Savvy: Personally uses digital media, demonstrates passion about emerging media, ability to search and research topics, etc
Thrives in team environment

Regional Media Director Resume Examples & Samples

Lead the development of an integrated media strategy, optimization channel mix and property/vertical/initiative specific media plans in collaboration with the Corporate Media Team and Regional Media Manager/Advertising team(s) to deliver on brand specific needs and business objectives
Understand and champions emerging trends and best practices within the media landscape, taking proactive steps to capitalize on new media, investment opportunities and/or shifts in consumer behavior/culture
Partner closely with property, corporate and partner marketing leaders to ensure that key performance metrics are exceeded; operational needs are met and lead thinking around business process improvement
Aggressively foster and develop a high-performing working relationship between the MGM Resorts International enterprise, the regional property teams, media team/partners/publishers/platforms and our creative agency partners
Oversee the performance of media plans, establish metrics to align with business objectives optimize KPIs and produce multi-touch attribution insights across the enterprise marketing touch-points
Lead the integration of data with regional agency and business partners and collaborates with the Corporate Media team on the development of audience segmentation/media buying segments
Serve as the primary regional media contact for strategic development, advanced technical support and systems troubleshooting
Identify and deliver on opportunities to embed media best practices, incorporate industry trends and vet new technology
Collaborate with the Corporate Advertising, Marketing Strategy and Commercial teams on consumer strategy and touch-level strategy, tracking, measurement and optimization; leveraging multi-touch attribution modeling and audience segmentation to build stronger marketing strategy and communications within each discipline
Serve as the primary contact for key senior level corporate, regional property and partner contacts, working to help prioritize marketing objectives achieved through media channels and proactively executing these opportunities with agency partners and in-house teams
Demonstrate justification of investments within the integrated media plan by leveraging advanced reporting metrics and technologies/tools, producing multi-channel insights in collaboration with the in-house web analytics team
Develop formal presentations on industry trends, campaign effectiveness/post campaign results and corporate digital initiatives to share with key corporate and property stakeholders
Foster strong relationships within the marketplace and the regional visitor bureaus to ensure that MGMRI maintains and grows overall market share from both domestic and international in-bound visitors
Oversee the execution of enterprise and property media contracts on behalf of the regional properties; working with Corporate and Property Legal and Finance teams to ensure compliance
Bachelor’s degree in Communications, Marketing, or Business Management; or equivalent education and experience
At least 7 years of leadership in marketing with emphasis on both off and online media
Experience in planning, executing and analyzing integrated campaigns
Experience in leveraging advanced media measurement tools, including the recent development of multi-touch attribution

International Associate Media Director Resume Examples & Samples

To deliver an applied understanding of your clients’ businesses and marketplace from both a commercial and consumer basis
Work collaboratively with relevant specialist teams to effectively plan and manage excellence in media use on behalf of your clients and of the agency
Play a key part in the agency’s relationship with international clients, to build professional trust and influence leading to loyalty and reliance
To analyse & prioritise opportunities to achieve targets whilst managing client and local team expectations
Accountable for identifying and engaging partners in key cities/territories
To develop and deliver media winning presentations and proposals
Work together with the local account teams, be responsible for delivery of media performance targets
Take responsibility for overseeing all communication between client, our teams and partner teams in market, to ensure a strong visibility of work
Maintain excellent up to date knowledge of the digital marketing, content and media market place
A Digital Native
The ability to work pro-actively
Be an excellent communicator to people of all levels
Possess strong research and analytical skills
Possess experience of working within a Digital Agency
Ideally be bi-lingual or have an interest in languages
Be highly organised with excellent attention to detail
Previous experience of international business ideal but not essential
A confident communicator at all levels
Ability to manage time and able to respond effectively and calmly to fast-changing priorities
Adding strategic insight through expert knowledge of the market

Associate Media Director Resume Examples & Samples

Integrated strategy development across all media channels (digital, social, SEM, offline)
Serving as a crucial source for thought leadership on all things media
Managing team dynamics including conflict resolution
Team development and mentoring
Developing strong relationships with clients and internal team members
Developing innovative solutions to continuously position ICF as a cutting edge source for media strategy
Leveraging technology solutions to maximize efficiency and effectiveness
Deploying appropriate technology platforms to identify, understand and engage with key target audience segments
Leading the development of media performance analyses
Developing media partner relationships
Representing ICF paid media in key client meetings and other external events
Demonstrating strong leadership and judgment in matters of significance
8+ years’ experience developing solutions for online and offline media within an advertising agency or client-side environment
Bachelor’s degree in Marketing, Communications, Advertising or a related field
Highly developed analytical thinking
Must be highly organized with a keen eye on detail

Group Media Director Resume Examples & Samples

Global Experience and POV - sees the world through a truly global lens
Recruitment and Integration Experience - knowledgeable about the recruitment landscape and has a history of working closely with creative teams
Leadership - proactive in sending new ideas to clients, constantly developing things that clients aren't asking for and always looking to improve our offering to them
Digital & Social Expertise - proven track record in the digital and social space
Innovative Spirit - always challenging "the standard," bringing solutions to the table and looking for innovation everywhere
Strategic Agility - lead client's strategic direction, pushing them and our teams to think creatively and strategically even if (and especially when) it hasn't been done before

Digital Media Director Resume Examples & Samples

7+ years of related industry experience with proven ability as a self-starter
4+ years of online marketing, direct marketing and/or related strategy work including campaign development and performance analysis
3+ years demonstrated track record of client relationship development and service, with a strong client-service orientation

Associate Media Director Resume Examples & Samples

Monitors effectiveness of media plans
Manages and mentor a media staff of 2
Directs media staff on strategic plan development
Learns all phases of clients' marketing objectives, and investigates opportunities to grow clients' businesses

Digital Media Director Resume Examples & Samples

Associate’s degree or equivalent training from a two-year college or university, bachelor’s degree preferred
1+ years’ experience shooting and editing photos and videos preferred
Ability to use professional photography, audio recording and lighting equipment required
Ability to use Adobe Creative Cloud software, including Photoshop, Premiere and After-Effects required (Illustrator and InDesign a plus)
Ability to use Final Cut Pro X a plus
Strong sense of photo and video composition and storytelling methods required
Ability to concept and present storyboard and timeline ideas for videos
Understanding of basic marketing principles and adherence to strict branding guidelines
Working knowledge of HTML, CSS, email marketing and/or website management through
Use of a Content Management System a plus
Understanding of printing process, photography, illustration and typography a plus
Ability to quickly learn and utilize YMCA proprietary software
Strong verbal and written communication skills to intelligently communicate with members, co-workers, directors and volunteers in a positive and professional manner
Must be organized and able to focus on details and accuracy
Must have valid driver’s license
Must be able to travel to family centers and special events as needed
Must be able to work flexible hours as needed for special events and heavy workload periods
Tell the Y’s story in an emotionally compelling way through photography and videography
Using professional tools, shoot impromptu as well as scripted high-quality photos and videos of events and day-to-day YMCA operations (youth activities, fitness programs, events and facilities)
Concept, shoot, organize, edit, produce and distribute photos/videos to various communication channels including social media and YMCA websites
Follow messaging and visual brand guidelines to communicate and tell stories in the Y’s voice
Work collaboratively with marketing team to help meet association goals in a fast-paced environment
Support social media and communication initiatives with photos, videos and strategy recommendations
Support website content maintenance through use of CMS and digital asset library
Provide backup support to graphic needs of organization on a limited basis
Ensure rapid and error-free production of a variety of materials and handle a wide number of projects and deliverables
Bring a positive attitude, open mind, and a desire to collaborate and learn
Maintain vendor relationships and monitor projects through all phases of production
Assist and support marketing team in event planning and preparation
Communicate YMCA mission and objectives to the community
Continually monitor graphic integrity, consistency, style and voice of communication pieces
Receive and protect confidential information
Develop and maintain a positive image with community organizations, businesses, and residents
Perform special projects and other duties as assigned
Promotes the Y’s character values of caring, honesty, respect, responsibility and faith in all areas of responsibility
The Y promotes a healthy lifestyle and encourages all staff to role model that behavior

Associate Media Director Resume Examples & Samples

Strong cross-channel planning and buying skills, particularly in digital
Successful at building strong, collaborative client relationships, instilling trust and authority on behalf of the agency
Ability to manage timelines, projects and personnel within direct report team and across cross-functional teams
Flexible and able to keep up with a fast paced, constantly evolving environment
Including the capacity to successfully manage multiple work streams at one time
Strong foundation in strategic and critical thinking, with an eye for finding ways to innovate and collaborate with teams to improve outputs
Experience with productive and positive vendor relationship management
Individual should possess confidence and composure and polished presentation skills to effectively attend and lead meetings in-person with key clients on a daily basis
Self-motivation and organization are key given coordination with multiple internal and external teams
Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, and communications preferred. If you have an MBA, that’s an added bonus
Have been working in media planning, buying and management for 5+ years with progressive levels of responsibility
Think strategically, take into account the bigger picture, analyze everything and think critically when solving problems to come up with unconventional solutions
Have lead a team before, know what it takes to manage a group, even when a lot of moving parts are involved, not only can you take care of the day-to-day part of overseeing others, but you are good at helping them grow and realize their own potential
Build great relationships with clients, vendors, and reps, have a history negotiating to get the job done right and track record of success in media, understand business and have a knack for sharing complicated ideas in a simple, understandable way
Already active in the kinds of digital gadgets and communities that are changing our business, have a passion for tablets, smartphones, social networks, instant messaging, widgets, apps, blogs and whatever is new and life-changing, and want to find ways to make them work for brands

Associate Media Director Resume Examples & Samples

6-8 years of digital and integrated media experience, leading teams, communicating directly with clients
At least 2-3 years of social media experience (with a focus on paid)
At least 3 years managerial experience overseeing a team of employees at a media or full service ad agency
Paid Social expertise is most critical, however this person will need to demonstrate understand across all media forms (including SEM, Social, Print, OOH, TV) and how to synthesize into cohesive plans
Experience leading a high profile account. Entertainment brand or related is a plus, particularly for clients in a cross-line of business function
Understanding of “media strategy” and development of holistic media solutions. Comfortable working on clients who are heavily Social Planning-driven, and ability to translate Creative/Social strategy into media approaches
Has ability to assume specific account-oriented responsibilities if asked (comfortable with both client mgmt duties and team project mgmt)
Can partner effectively with 360i Analytics, Insights, Strategy, Community, Creative & Account for client projects

Senior Media Director Resume Examples & Samples

A solid understanding of advertising, marketing, and strategic brand management, and how to best leverage these in a digital environment
Knowledge of the digital marketing and advertising landscape, the unique technical aspects of the medium, and their impact on the development and execution of media strategies
Superior oral, written and interpersonal communication skills, and presentation skills
An equivalent combination of education and experience may be considered

Media Director Resume Examples & Samples

30%- Serves as bridge between Horizon Digital Sr. Management and the Horizon planning team to apply and bring to life insight on pricing trends, research, client and vendor relationships and process
BA/BS from accredited school required
Minimum 5+ years of experience in Digital strategy and activation, including local planning
Knowledge of measurement tools (e.g. DoubleVerify, Nielsen)
Experience managing direct reports
Minimum of 8-10 years overall work experience in related position or Digital Planning role

Associate Media Director Resume Examples & Samples

Develop and deliver high-value interactive and magazine investment strategies designed to generate superior business outcomes
Oversee translation of these strategies into the final media recommendations/plans
Identify the right trajectory of implementing programmatic, data-driven media solutions for clients and guide them forward appropriately
Build, maintain and grow client relationships and client business

Associate Media Director Resume Examples & Samples

Minimum 6 years’ experience in the Paid Media planning and buying with an emphasis on Digital, Social and programmatic/addressable media either in-house or at an agency
Stellar communication skills: You’re articulate, poised, straightforward – and, above all, you’re thoughtful & kind
Strong project management and performance management skills – you are crystal clear when it comes to delegating and providing feedback
First-hand experience with planning and executing digital and social media buys, experience with mobile a strong plus High level of expertise with Power Editor (Facebook) and other native social ad platforms (Twitter, etc)
Knowledge of SEO/SEM platforms and best practices
TV, Radio and more traditional media buying experience a huge plus too
Client service background with strong oral communication and presentation skills
Ability to manage, motivate, and train junior team members
Ability to leverage research tools (ComScore, MRI), search tools (Google Keyword Planner, BrightEdge, SearchMetrics) in the planning process
Ability to successfully manage and grow multiple client accounts
Strong aptitude for back end business growth and new business opportunities
Proven history for growing a media practice that dovetails directly into larger communications strategies

VP, Media Director Resume Examples & Samples

Create media plans that are strategic and executionally sound
Place our clients on the leading edge of media change
Magnify the buying power of every dollar we spend
Establish priorities to allow the group to focus on what counts
Counsel on negotiation process; lead negotiations, as appropriate
Foster excellent ratings in client evaluations
Contribute to developing vision for the Department and insure that vision is communicated to department and agency management
Integrate concepts seamlessly with creative product and clients’ marketing plans
Review all plans to insure quality and insure flawless execution can be achieved
Ensure collaboration of planning, buying and research
Encourage an exchange of the best ideas within the department
Contribute to new business efforts; lead pitches, as requested
Maintain on-going contact with senior clients, lending credibility and endorsement to major presentations
Lead and inspire; acts as a role model; serve as a source of experience, knowledge, instruction and direction
Routinely serve up business-building ideas to clients
Manage administrative functions to increase agency profitability
Develop and mine relationships to bring new business to the agency
Minimum of 10-12 years’ experience in HCP Media Planning
Successfully worked in a Media Director or equivalent role in the HCP digital media space for a minimum of 1-2 years
8-10 years of experience in HCP online advertising, direct marketing; client and agency experience preferred
4-6 years of demonstrated success in managing and leading people
4-6 years of HCP digital marketing preferred with desirable focus on the Oncology landscape
High competency level in MS Office with specific strengths in Excel and PowerPoint

Associate Media Director Resume Examples & Samples

Collaborative nature and experience media owners, agency business units and creative agency partners
Comfort level with data, analytics and measurement and various data sources and methodologies
Thorough knowledge of the principles of marketing/advertising, understanding of media concepts, creative requirements　(minimum 5+ years of digital industry related experience)
Uses alternative analytical approaches to solve media problems　
Writes clearly and concisely and present orally in an articulate and confident manner　
Effectively and comfortably communicates and interact with clients and effectively negotiate on the client’s behalf　
Articulates objectives, opportunities and techniques
Ability to train and inspire team

Digital Media Director Resume Examples & Samples

8-12 years experience
Category experience in CPG and Beauty
Ability to develop and implement innovative media strategies across a portfolio of multiple high priority, growth driven brands
Integrated planning experience is a must; ability to create holistic cross-channel plans across a variety of brands is paramount
Create customized cross-channel activation strategies to fulfil specific growth and sales KPIs

Digital Media Director Resume Examples & Samples

Actively involved in education of internal and external teams on agency’s digital media capabilities
Guides development of category expertise
Transfers knowledge, best practices, and media vision for strategic and buying approaches, analytics and tracking, day-to-day operational management, digital channel allocation, emerging opportunities and new partnerships
Educates and aids in supporting direct reports’ responsibilities and client deliverables
Ongoing progression of defining and improving internal working processes across marketing teams and other BUs
Strongly develops and maintains relationships within the media space and outside of agency
Develops professional growth of and mentors direct reports
Maintains a positive environment, collaboration, strong work ethic, and constant emphasis on meeting client success goals
Participates in business development and growing media clients
Active participation at conferences and on industry panels, speaking events, and committee
Bachelor’s degree in Marketing, Media or related area
Minimum six to fifteen years of experience in a media planning function with emphasis on integrated planning and campaign management (on a local & national basis)
The ability to translate marketing objectives into succinct and effective media strategies
Multiple industry knowledge a plus
Experience owning and managing a budget
Exceptional communication & presentation skills across all levels

Media Director, Digital Resume Examples & Samples

Minimum 7+ years of experience in Digital
Minimum of 7+ years overall work experience in related position or Digital Planning role
Thought leader
Solutions oriented
Strategic & creative

Media Director Resume Examples & Samples

Demonstrated understanding of the principles, terminology, procedures, and best practices of communications, public relations, and editorial content
Extensive experience in planning and implementing complex publications/editorial projects
Demonstrated ability to synthesize and coordinate materials from multiple resources
Demonstrated ability to edit complex stories for both style and substance
Exceptional attention to detail and thorough command of editorial and proofreading skills
Experience producing highly effective work within the deadline and cost constraints of clients
Extensive experience and understanding of job-required software applications
Demonstrated ability to apply ingenuity and creativity in solving complex problems
Demonstrated ability to apply discretion and judgment in evaluating implications of information release to internal and external audiences

Media Director Resume Examples & Samples

Demonstrated success with client relationships, team management and media planning
7-plus years of experience with media planning — agency and/or client experience
At least 3 years of experience media planning in an agency environment
At least 2 years of experience media planning in an integrated agency environment, integrating with creative teams

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