Media Analyst Resume Samples

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GY
G Yundt
Gillian
Yundt
291 Addison Groves
Los Angeles
CA
+1 (555) 331 4293
291 Addison Groves
Los Angeles
CA
Phone
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Experience Experience
Los Angeles, CA
Media Analyst
Los Angeles, CA
Watsica and Sons
Los Angeles, CA
Media Analyst
  • Analyze online marketing data to provide insight into performance of client marketing campaigns and identify opportunities to improve performance
  • Work with media managers to develop proper naming convention methodology based on campaign-specific and franchise-specific KPIs
  • Work to establish a global approach to campaign analysis by working with EMEA, APAC and LatAm marcom colleagues
  • Constantly work to improve campaign performance, insights collection and takeaways, and generally strive to “over-deliver” to clients
  • Develop and manage documentation around specific measurement action plans per campaign
  • Work closely with business intelligence (BI) to successfully develop and apply long term analytics projects (i.e. fractional attribution)
  • Creates and updates electronic communications targeted to the general public, healthcare providers, and/or scientists
Dallas, TX
Digital Media Analyst
Dallas, TX
Schumm-Dickens
Dallas, TX
Digital Media Analyst
  • Using analysis to influence and drive action across online marketing programs using fact based, holistic and forward looking perspectives
  • Finding and sorting information quickly and efficiently
  • Presenting information in a manner that is both easy for a lay-person to understand and statistically sound
  • Presenting information in a manner that is
  • Supporting the Digital Analytics manager to develop Executive Level reports used for optimization, trend analysis & planning
  • Finding and sorting information quickly and
  • Helping others use research effectively by guiding them to ask the right questions
present
Chicago, IL
Senior Media Analyst
Chicago, IL
Osinski Group
present
Chicago, IL
Senior Media Analyst
present
  • Provides explanation of weekly budget changes to Media Managers
  • Assist Media Manager and Media Director in supervising the execution of media plans
  • Assists with ongoing competitive research and special film projects and explores areas for development
  • Assist Media Managers in supervising the execution of media plans
  • In-depth analysis of media performance across all channels to improve CAC (customer acquisition cost) and resulting revenue
  • Knowledge of traditional media and understands how and why they are utilized in developing strategic campaigns. Knowledge of digital media is plus
  • Knowledge of marketing and the media sufficient to develop media plans for the promotion of Warner Bros. films
Education Education
Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
Columbia University
Bachelor’s Degree in Marketing
Skills Skills
  • Excellent written skills and the ability to develop and guide team members in producing quality deliverables
  • Strong knowledge of media performance measurement, insights, and optimization across online and offline channels
  • Excellent ability to balance and manage multiple work requests
  • Ability to stay highly organized and efficient in a fast-paced, rigorous work environment
  • Actively look for and escalate ways to improve efficiency and/or quality of marketing analytics services and deliverables
  • Produces actionable deliverables (e.g. scorecards, ad hoc and project summary reports) to support strategic planning activities
  • Able to work flexible hours
  • Cultivate strong relationships with clients
  • Ability to problem solve and think critically
  • Embody our values to own safety, do the right thing, be kind-hearted, deliver performance, and be remarkable
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15 Media Analyst resume templates

1

Brand & Media Analyst Resume Examples & Samples

  • Lead and manage media dashboards, social media metrics platforms, and search marketing results to help team effectively optimize and improve campaigns
  • Create and publish regular and ad hoc metrics reports within team and across broader global organization
  • Draw conclusions from data and propose strategic, messaging, media, and/or tactical improvements to drive ROI and other marketing objectives
  • Help manage paid and organic content calendars for social media
  • Partner with teams including brand and advertising, PR, internal communications, digital marketing, and product marketing to coordinate campaign efforts with broader business activities
  • Manage on-going and on-demand social listening and/or reports and insights for internal stakeholders
  • Partner with legal, compliance, and info security to ensure social content is approved and appropriate, as well as to monitor social media for potential reputational threats
  • Support search marketing campaigns structured by region, business area, product area, or topic
  • Generate keywords and search ad copy, alongside agency resources
  • Produce monthly global search marketing metrics report, including insights and recommended innovations/improvements to program
2

Digital Media Analyst Resume Examples & Samples

  • Bachelor's Degree in Marketing, Statistics, Mathematics, Economics or other relevant graduate degree
  • 1-3 years of experience in online advertising space, - web analytics/research, and or ad operations experience
  • Strong knowledge of / familiarity with third-party tracking/reporting systems, especially DFA, Atlas, Pointroll, MOJO Mediaplex, or other in-house ad serving systems
  • Proficient with javascript, iFrame, and other HTML coding as it relates to ad serving and tag implementation
  • Working knowledge of Flash and Rich Media creative assets ability to troubleshoot
  • Strong working knowledge of entire Microsoft Office suite, especially Excel (creating and working with pivot tables, conditional formulas, etc. is required)
  • Knowledge of statistical modeling techniques, segmentation, research, lifetime value, ROI a plus
  • Strong written & verbal skills, confident working with clients via email & phone friendly, positive, service-oriented personality
  • Attention to detail diligent, proactive, organized, accountable, analytical, and highly-motivated team player
  • Plus: SQL and other database technologies, Google Analytics, Omniture, WebTrends, and other website analytics tools
3

Junior Media Analyst Resume Examples & Samples

  • Minimum 1 year media experience focusing on Media Analysis
  • Media Agency or announcer experience
  • Must be very organized and detail oriented
  • Possess excellent interpersonal skills with the expertise and professionalism that will earn respect and trust with internal team members and external vendors
  • Strong in presenting information effectively and professionally
  • Excel expertise needed
4

Senior Digital Media Analyst Resume Examples & Samples

  • Collect data, conduct analysis and understand campaign results to provide recommendations
  • Prepare reports for clients on paid media performance that provide cohesive analytical insights
  • Research and understand emerging technologies and build business cases for their practical application
  • Expertise in gathering data, performing analysis and developing reports
  • Ability to work with and generate actionable insights from large structured and unstructured data sets
  • Capable of working under pressure and to tight deadlines
  • Intellectual curiosity and determination
  • Ability to quickly learn new processes and technologies and think critically regarding how they can improve current program efficiencies
  • A Bachelor's degree in Economics, Mathematics, Business, Statistics or other related fields
5

Digital Media Analyst Resume Examples & Samples

  • Prior longevity working within the health service industry and/or service operations
  • Previous digital experience required
  • Comprehensive knowledge of Microsoft Word, Excel and PowerPoint
  • Bilingual in English & Spanish a plus
  • Bachelor’s Degree in Business Administration or a related field
6

Search & Auction Media Analyst Resume Examples & Samples

  • Perform daily campaign management of multiple large scale Paid Search (PPC) and Auction Media campaigns which include: campaign launches, budget management, bid management, analytic tracking and reporting, multivariate testing and participation in beta program testing
  • Employ excellent working knowledge of search engine marketing and social marketing media to drive strong traffic and conversion results from proposed strategies and be able to obtain valuable insight for communication to key marketing partners
  • Demonstrate strong data analytics acumen by leading the execution, analysis and presentation of data for ad copy, landing page and beta testing initiatives with the ability to derive conclusions and actionable next steps from results
  • Manage bid rule strategy and optimization efforts at the campaign, ad group and keyword levels to drive account performance
  • Manage daily budget tracking process to make sure monthly spending levels are on pace
  • Utilize team task management system to manage and execute assignments as well as possess the ability to prioritize assignments based on urgency and importance
  • Create detailed keyword and ad copy proposals for new campaigns or accounts based on objectives provided by Search & Auction Media Manager and key marketing partners
  • Develop and maintain the timely distribution of detailed Search & Auction Media reports that summarize the overall and individual performance of assigned accounts
  • Provide mentorship and training across multiple software platforms for team new hires
  • Collaborate with management and team members to define policies, processes and procedures to further drive efficiencies and performance for key stakeholders
  • Keep current on Search & Auction Media industry and propose new ideas to further enhance campaign tactics
  • Perform at a high level in a fast paced, time intensive, deadline driven work environment
  • 3-4 years executing search engine marketing for a high volume consumer website
  • Must have an excellent working knowledge of paid search (PPC) marketing and possess a solid understanding of social media advertising tactics in Facebook and Twitter
  • Bid management experience with a focus on creating and implementing automated rules
  • Strong data and statistical analysis experience and possess the ability to interpret results into actionable items
  • Must have excellent knowledge in the following search engine interfaces and tools: Google Adwords, Google Adwords Editor, Bing Ads, Bing Ads Editor
  • Strong working knowledge with a major web analytics vendor such as Adobe (Omniture) SiteCatalyst, Hitbox, Coremetrics or Webtrends
  • Excellent presentation and written skills with experience in presenting to senior leadership
  • Ability to work well with cross-functional teams and prioritize time
  • Comfortable working with team members at all levels, including senior management
  • Strong attention to detail and measurable success in campaign optimization and reporting
  • High proficiency with Microsoft Excel and PowerPoint
  • Highly motivated with an ability to learn new software packages quickly
  • Experience using third party bid management applications
  • Experience working on e-commerce and/or lead generation campaigns
  • Four year degree in Marketing, Finance, Information Sciences, Statistics, Economics
  • Prefer experience with SQL and relational databases such as MSSQL or MySQL
  • Associate's degree
7

Paid Media Analyst, Condé Nast Entertainment Resume Examples & Samples

  • Implement, optimize and support CNE’s paid marketing plan
  • Act as the tactical lead for paid media execution to drive video views
  • Traffic campaign assets (ads, videos) through various marketing channels
  • Regularly analyze performance and optimize campaigns to improve efficiency and performance
  • Strong knowledge and background in metrics and results-driven optimization is vital
  • Track spend and performance for all brands and vendors
  • Manage and reconcile marketing spend and media buys on a regular basis with partners
  • Explore developing digital media trends, tactics, and opportunities to paid media team
  • Manage multiple projects and vendors simultaneously while meeting deadlines and goals
  • 2-3 years digital marketing experience at a reputable advertising agency or for an
  • Entertainment/media company
  • Experience in executing, measuring, and optimizing paid media/direct response marketing
  • (i.e. SEM, Display, Mobile, Social, Content Discovery Networks, Programmatic, YouTube)
  • Exceptional working knowledge of Omniture, Google AdWords and Google Analytics
  • Able to execute programs while balancing multiple priorities, projects, and initiatives
  • Able to analyze data across multiple sources to provide insights quickly and accurately
  • Outstanding attention to detail
  • Strong experience with Microsoft Excel
  • Bachelor’s in marketing required or equivalent work experience
8

Display Media Analyst Resume Examples & Samples

  • Provides reporting, analysis and optimization strategies across the entire campaign asset hierarchy, including ad, creative, placement, retargeting tactics, etc
  • Observes and evaluates trends of display media campaigns and provides recommendations for optimization tactics, to help drive campaign efficiency and effectiveness
  • Tag digital media plans through use of third party ad server, and proprietary Adobe products
  • Develop, maintain and manage retargeting segments and data sources to fuel targeting strategies
  • Collaborates with the media strategy and creative teams to create a robust measurement strategy for each activity
  • Utilizes proprietary tools and third party ad serving technologies to provide insightful media and marketing analysis
  • Solely manage analytics and measurement approach for your portfolio of campaigns
  • Oversee ad verification systems, 3rd party tag management, and behavioral advertising self-regulation requirements
  • Work cross functionally with other marketing channels to align on attribution results and insights, personalization and targeting efficiencies
  • Contribute to innovative and visionary solutions to further contribution from the display channel
  • Experience with display media trafficking and working with 3rd Party Ad-Serving (e.g., DCM, Atlas, etc.)
  • In-depth understanding of the digital marketplace and advanced targeting tactics, data management platforms and tag management solutions
  • Intimate understanding of digital media attribution with a particular focus on DR objectives
  • Advanced proficiency in Excel (pivot-tables, V-lookups, graphics), SQL and Tableau a plus
  • Experience with Adobe Marketing Cloud solutions a plus
  • 3 to 5 years of direct digital media experience at an agency, publisher, or vendor
  • Experience working in a media analytics/operations at an advertising or media agency preferred
  • Bachelor degree
9

Media Analyst, Networks Resume Examples & Samples

  • Publish internal quarterly /annual management discussion and analysis business report
  • Identifying opportunities to leverage local assets in other key regions
  • Gather and disseminate intelligence on global and regional trends to assist local operations to be ahead of the curve
  • Backed by analytics, Identify new opportunities and territories that Media Networks should place increased priority
  • Reviewing global monthly, quarterly, and annual performance and identifying key trends, KPI’s and potential business risks
  • Consistently benchmarking our performance to our competition
  • Handle ad hoc projects involving budgeting / forecasting for the department as well as preparation of PowerPoint presentations for management, clients, regional offices and conferences
  • Interfacing with other various departments, divisions on deal-points
10

Media Analyst Resume Examples & Samples

  • Analysing marketing data to identify actionable insights
  • Day-to-day monitoring and analysis of campaign performance
  • Optimising processes, conducting thorough anlaysis using internal and third-party reports representing performance trends over the course of each campaign
  • Design and analyse new tests for prospecting/retargeting strategies
  • Monitor changes in inventory, analyse the effects and communicate to others supporting the business
  • Become expert on all MediaMath systems and processes, reporting and analytics (e.g., data architecture, attribution, T1 interface, reporting & dashboards, APIs, ETL/integration points, real-time/asynchronous methods for exchanging data, etc.)
  • At times you will need to explain complex analyses to a non-technical audience
  • Experience in analytics and reporting in Business context (e.g., marketing analysis, media measurement, strategic planning, etc.)
11

Performance Media Analyst Resume Examples & Samples

  • 2] They must have managed biddable/PPC campaigns themselves for sizeable budget. A good budget would be GBP100k per month
  • 3] Must be good at data analysis
  • 4] Strong project management skills
12

Associate Digital Media Analyst Resume Examples & Samples

  • Assist in the preparation of online media recommendations, including planning and buying of display media based on CTR, CPM, CPC, CPL, and CPA metrics
  • Manage campaign maintenance daily, informing team members of performance and optimizing placements for success throughout
  • Update internal status documents and proactively keep on schedule
  • Work closely with Media Analyst to ensure day to day tasks are completed successfully
  • Bachelor’s Degree, concentration in advertising, marketing, business administration, and/or communications preferred
  • Recommended internship or at least 1 year hands-on experience coordinating or trafficking online media campaigns involving ad taxonomy, trafficking, and campaign management
  • Extremely detail-oriented, with clear and proven organizational skills
  • Experience with DFA, Atlas, or similar ad servers, as well as experience using Coremetrics, Omniture or similar enterprise metrics tools, a plus
13

Media Analyst / Helpdesk Resume Examples & Samples

  • Receive and log calls for assistance from Katz employees and station clients
  • Record all requests received in our Helpdesk ticketing system
  • When possible, resolve requests immediately
  • Track the progress of requests through to successful completion
  • Communicate to customer information regarding system outages as well as updates on their requests
  • Communicate any escalation of issues and or problems to proper management
  • Demonstrate software enhancements to users / some user training may be required
  • Create documentation when needed
  • Working on projects within the Helpdesk and within other divisions in CIS
  • Knowledge of Media Industry
  • Knowledge of Media Industry systems such as Media Ocean’s Reppak, Agency OX or DS, Wide Orbit, Harris’ OSI, Imagine or Medialine, Strata, etc
  • Must possess a working knowledge of Microsoft Office (Word, Excel, PowerPoint, and Outlook)
  • Must be detail oriented with strong organization skills
  • Ability to multi-task and prioritize workload
  • Excellent verbal and written communication skills a must to both the Katz user and Katz Management
  • Flexible, Patient, Approachable
  • Team Player, Self-Motivated, Creative, Goal-Oriented
14

L/S Media Analyst Resume Examples & Samples

  • Building and maintaining detailed models from scratch
  • Supporting in financial statement analysis, cash flows, balance sheets, etc
  • Producing write-ups on investment ideas, both longs and shorts
  • Developing relationships with management teams under coverage area
  • Conducting deep fundamental work and product studies
  • Ideally 2-4 years of relevant work experience (equity research preferred)
15

Associate Digital Media Analyst, Temporary Resume Examples & Samples

  • Follow digital media process flow and timelines, ensuring campaigns are set trafficked via 3rd party ad server and creative is Q/A’d prior to campaign
  • Prepare post-campaign reporting of top level metrics for each online media campaign
  • Contribute to team’s productivity by managing personal work flow to achieve on time delivery of projects and reports
  • Organize and attend relevant Publisher meetings
  • Previous experience at digital agency preferred
16

Media Analyst Resume Examples & Samples

  • Partner with client and media teams on key accounts to develop key advertiser and vertical specific insights using primary and secondary data
  • Analyze online marketing data to provide insight into performance of client marketing campaigns and identify opportunities to improve performance
  • Perform data preparation, model design and model maintenance for client and vertical models
  • Align with internal/external resources to implement decision support strategies via effective communication and project management
  • Provide training and expertise to client and media teams on analytical approaches to marketing
  • Identify and evaluate concepts and new technologies; build business case and define success metrics / milestones
  • 2+ years of experience in interactive marketing, business consulting using data and information to drive specific targeting and marketing recommendations
  • Degree in marketing or quantitative discipline such as statistics, mathematics, or economics: MBA or advanced degree a plus
  • Strong communication and project management skills
  • Knowledge of SQL, SPSS (or other statistical analysis packages) and proficiency in multivariate testing and statistical analysis
  • Understanding of online advertising systems including ad-serving, SEM/DSP platforms and tracking technology
  • Proficiency with leading web analytics platforms such as Omniture and Google Analytics
  • Proficient in Excel, Word, PowerPoint, MS Access
  • Experience with business intelligence platforms such as QlikView or Tableau
  • Possession of excellent written, oral communication and presentation skills
  • Proven experience working in a team environment
  • Able to work independently and balance multiple tasks
17

Media Analyst Resume Examples & Samples

  • Execute all types of measurement, reporting, and analysis for media campaigns, including display, video, mobile, search, social, and television
  • Work with media managers to develop proper naming convention methodology based on campaign-specific and franchise-specific KPIs
  • Use Tableau to design dashboard visualizations around media performance for various franchise campaigns
  • Work closely with business intelligence (BI) to successfully develop and apply long term analytics projects (i.e. fractional attribution)
  • Develop and manage documentation around specific measurement action plans per campaign
  • Manage global conversion tag requests for all media campaigns
  • Oversee data quality and hygiene (including extraction, transformation and loading) and identifying inconsistencies and gaps in data to ensure consistency and accuracy
  • Oversee streamlining data and analytics processes, automating tasks, and identifying opportunities to improve workflow
  • Able to work successfully in a team environment, as well as independently, and exercise sound professional judgment
18

Media Analyst Resume Examples & Samples

  • Requires a combination of analytical and communication skills, with some technical understanding
  • Proven ability to provide business insights and advice to senior and executive audiences
  • Advanced Excel skills and experience handling data sets is essential
  • Online or Mobile marketing experience (such as SEM/PPC/SEO/Media Buying) a plus
  • Three to five years workplace experience preferred, including client facing and/or campaign management roles
  • Experience or an established interest in mobile games is a plus
19

Influencer Media Analyst Resume Examples & Samples

  • Comprehensive campaign post mortem management
  • Ensuring that talent posts adhere to the talent ask documents and are inclusive of the correct hashtags, handles, and brand requirements
  • Tracking talent’s post and maintaining the “Talent Tracker” – including stats against: reach, social engagement (likes, shares, comments, etc)
  • Notifying relevant Branded Experiences and Account teams when program posts go live, with live links and updates
  • Compiling detailed post-campaign recap decks for clients, inclusive of talent engagement benchmarks (engagement rates)
  • Minimum 1-2 years experience with influencer campaign management or reporting, preferably at an MCN
  • Must be a self-starter with the ability to handle multiple projects, prioritize work assignments, meet deadlines, and work independently in a fast-paced environment
  • Fluent in Microsoft Word, Excel, PowerPoint and Keynote
  • Proficiency in Facebook Reporting, Google Analytics is a plus
20

Senior Financial Media Analyst Resume Examples & Samples

  • 3+ Years of On-Line Media experience
  • 3-5 years of experience in a financial/sales analytical and/or sales operations role
  • 1-3 years of experience working in an advisory capacity to senior management
  • Knowledge of analytics platforms and tools
  • Strong attention to detail and organizational skills
  • Background in Media/Advertising required
  • Experience using Salesforce.com and/or CRM in general required
21

Senior Media Analyst Resume Examples & Samples

  • Assist Media Manager and Media Director in supervising the execution of media plans
  • Monitors media expenditures and update all budgets on a weekly basis
  • Presents and explains weekly changes to Media Manager and Media Director
  • Oversees media analyst’s weekly reports
  • Evaluates, approves and gives direction to the Agency on out-of-home proposals and tracks out-of-home inventory by film
  • Reviews cable buys and provides feedback to media manager, as well as stays up to date on cable programs and specials
  • Communicates information on all radio buys and sponsorships to field publicity and multicultural marketing
  • Compiles a deck of all the special executions for each film
  • Assists with special film projects
22

Senior Media Analyst Resume Examples & Samples

  • Assist Media Managers in supervising the execution of media plans
  • Monitors media expenditures and updates all budgets on a weekly basis
  • Provides explanation of weekly budget changes to Media Managers
  • Provides direction and helps foster the growth of the media analyst
  • Provides Finance Department with weekly spending updates
  • Reviews cable and Hispanic buys and provides feedback to media managers, as well as stays up to date on programs and specials
  • Updates Canadian expenditures based on quarterly exchange rates and maintains annual Canadian spending by film
  • Monitors digital budgets and maintains annual digital spending by film
  • Communicates information on all radio/Hispanic/mall buys and sponsorships to internal WB departments
  • Assists with ongoing competitive research and special film projects and explores areas for development
23

Media Analyst Resume Examples & Samples

  • Produces actionable deliverables (e.g. scorecards, ad hoc and project summary reports) to support strategic planning activities
  • Actively look for and escalate ways to improve efficiency and/or quality of marketing analytics services and deliverables
  • Works closely with respective team members from various disciplines (Account, Strategy, Creative, Technology) within the agency and the client to optimize and coordinate strategies and tactics
  • Interprets industry and historic customer data and trends to provide insight into both completed projects as well as strategy for future efforts
  • Strong quantitative analytical and reporting skills (Must be able to understand and analyze marketing campaign data.)
  • Ability to work with large structured and unstructured data sets
  • Ability to gather data, perform analysis and develop reports
  • Excellent organizational skills and ability to prioritize projects based on business needs
  • Ability to work both independently and in a team-oriented environment
  • Preferred experience with Website, SEO, or Digital Media analytics
24

Media Analyst Resume Examples & Samples

  • Prepares/maintains and issues various reports/emails on a weekly basis, i.e. PowerPoint presentations, All Media, material deadlines report, LA media calendars, out-of-home charts and out-of-home calendars, newspaper calendar, box office numbers, ultimates chart, budget emails to Finance department
  • Assists in reviewing cable buys and pulls competitive information for the cable comparison chart. Must stay up to date on current programs and specials
  • Responsible for setting up and maintaining film documents within the WB internal database, as well as handling weekly data entry and uploading information while ensuring accuracy
  • Assists in maintaining Canadian and digital spending by film, and notifies the respective departments of budget changes
  • Assists Sr. Media Analysts with monitoring media plans and tracking budgets
  • Assists with ongoing competitive research and special film projects as needed
25

Marketing Media Analyst Resume Examples & Samples

  • Analyzing media data to harvest insights to enable the establishment & maintenance of benchmarking/measurement of all media campaigns
  • Provide analytic and tactical insights based on metrics/data, as they apply to stated business/department objectives
  • Create reporting dashboards/reports to enable media department to leverage data to inform decisions for media strategy and selection
  • Collaborate on media planning/buying in determining platforms to run on, audiences to target, best practices by medium, suggestions of various controlled A/B tests, etc. as informed through results of analysis or based on research tools
  • Generate reports with actionable insights, ensuring all relevant metrics and insights are shown, based on findings from analyzing multi-channel/cross-platform mediums including all digital variations (programmatic, mobile, paid social, native, video/pre-roll) and TV
  • Advanced reporting and deck creation skills, including the ability to create a narrative to clearly explain findings to varied stakeholders who possess a limited familiarity with marketing/media. Always being cognizant of ways to improve campaign performance, insights collection and takeaways, and generally strive to “over-deliver” to internal stakeholders
  • 3-5 yrs. experience in digital marketing/media analytics
  • Technical prowess with website tracking tools (Google Analytics and/or Adobe and ad servers (i.e. DFA) , DMP’s
  • Digital media research tools such as Comscore, Nielson adviews, etc
  • Experience with SEO, social media ad platforms
  • Ability to work well under pressure in a fast-paced, deadline-driven environment
  • Candidate must possess exceptional analytical skills with strong communication and writing skills
  • Highly skilled in Microsoft Excel and PowerPoint
  • Ability to seamlessly manage competing priorities in a fast paced environment
  • Team player with initiative who can work independently
26

Cyber Media Analyst Resume Examples & Samples

  • Must be a US Citizen** **Must currently hold a TS/SCI with Poly**
  • Bachelor's degree in Liberal Arts/Sciences (or related field) and 6+ years of related experience
  • Experience analyzing cyber media, to include social media platforms
  • Experience manipulating various classified and open source databases
  • Experience developing quantitative metrics and analyzing trends
  • Experience with data visualization
  • Experience coordinating with multiple IC partners
  • Familiarity with key US foreign policy and national security Counterterrorism (CT) objectives
  • Attention to detail and ability to work effectively in a team environment
  • Knowledge of IC policies and procedures
  • Ability to think and act quickly in a high pressure environment
  • Advanced writing, editing, and listening skills to effectively convey multifaceted ideas
27

Media Analyst Resume Examples & Samples

  • Responsible for on air planning, promo placement and scheduling of promos for air in live & taped events
  • Initiate promo delivery notes based on upcoming priorities
  • Upload and serve in-house promotional assets to web and mobile
  • Post secondary education in broadcasting or a related field, or equivalent experience required
  • Knowledge of Gross Ratings Points, audience measurement processes and the ability to read, understand and evaluate ratings information is an asset
  • Knowledge of IBMS or Traffic system equivalent
  • Ability to prioritize tasks and meet deadlines
28

Media Analyst Resume Examples & Samples

  • Develops external communications such as Web content, podcasts, brochures etc. that adhere to CDC’s guidelines and polices
  • Edits online and remains current on editing software upgrades. Enters tags in edited manuscripts to facilitate desktop publishing
  • Coordination of communications activities including documentation of requests and process improvements at the division and center levels
  • Monitoring of electronic links or interactive features proposed by the author and suggests parts of the manuscript that may be amenable to online-only publication
  • Develops communications that reflect thorough knowledge and use of relevant communication and behavior theories and best practices
  • Ensures communication messages and products consistently contain technically accurate information
  • Prepares health communication materials that follow applicable guidelines for formatting, content and structure
  • Assist in editing content including manuscripts (perspectives, synopses, research, policy, dispatches, letters, commentaries, conference summaries, news and notes) submitted for publication
  • Bachelor’s degree in Journalism, English, Health Communications, or related field with a minimum of 5 years of experience
  • 3 years of experience and skills using Microsoft tools including Word, PowerPoint, Excel
  • 2 years of experience formulating scientific messages for varied audiences
  • Excellent written skills and the ability to develop and guide team members in producing quality deliverables
  • Must have writer and editor skills
  • Ability to understand the synergy between technology and business processes
  • Excellent ability to balance and manage multiple work requests
  • Ability to work in a dynamic team environment
  • Previous experience developing web content in public health information
  • Public Health or HHS back ground a big plus
  • Prior CDC Experience preferred
29

Media Analyst Resume Examples & Samples

  • The qualified candidate will develop communications strategies and tactics in support of Division priorities and programmatic goals and will be responsible for leading the implementation of a wide array of internal and external communication projects. Specifically, this position will provide support in the areas of communication planning, message development, media relations, materials development, creative direction, and other related projects. The candidate must be open to domestic and international travel, with the potential for multiple trips per year. Responsible for Strategic communications planning
  • Develops key messages in support of Division programs, initiative and issues
  • Develops and distributes division-wide routine communications (e.g. newsletters, Updates, blogs, fact sheets, briefing documents, intranet and external website content)
  • Media relations to include media planning, materials development (e.g. press releases and media kits), media pitching and media training
  • Develops executive communications including leadership presentations and speeches
  • Integrates social media tactics into overall communications efforts
  • Provides support for logistics of annual and monthly meetings
  • Provides senior level communications consultation to Division leadership and SMEs
  • Gathers and analyzes relevant data for the development of communication products
  • Translates scientific information into easy-to-understand language for non-scientific audiences
  • Responds to inquiries or information requests from headquarters and the field and provide communications guidance
  • Tracks program activities and deliverables using Excel spreadsheets or other tools as needed
  • Domestic and international travel may be required
  • Bachelor’s degree in Journalism, Communications, English, Public Health, Public Policy, or related fields with a minimum of 6 years of experience
  • 6 years of experience in the field of communications, preferably within the public health arena, including experience developing and executing broad range of communication and media strategies
  • Minimum 5 years’ experience in message and web content development
  • Experience developing presentations/slide sets and delivering presentations
  • Experience working with a range of stakeholders including senior leadership, subject matter experts and other internal and external partners
  • Ability to multi-task effectively without sacrifice to quality
  • Strong critical and creative thinker
  • Ability to work independently and as a part of a team
  • An energetic, self-driven, conscientious and organized
  • Excellent written and communications skills
  • Master’s degree in Journalism, Communications, English, Public Health, Public Policy, or related fields with a minimum of 4 years of experience
  • Previous experience in the area of policy and communications at CDC or other agencies
  • Strong understanding of communication theory and its application to strategy
  • Experience leading a team or leading a collaborative effort on behalf of a team or organization
  • Experience with translating scientific information into easy-to-understand language for non-scientific audiences
  • Experience in identifying new communications technologies and channels to strengthen communication dissemination and readership
30

Senior Media Analyst Resume Examples & Samples

  • Identifies hypotheses, test designs, business cases and customer data requirements
  • Conducts interim and post-campaign analyses
  • Presents project specific findings to team members and clients and collects feedback
  • Assists with defining user requirements for re-engineering/new development projects
  • Maintain and support all company standards as specified within the Quality Management System
  • Working knowledge/familiarity with analytics reporting suites: Adobe Analytics (Omniture, Target, Audience Manager), WebTrends, Google Analytics, DoubleClick, Pointroll
  • Proficient with Excel, macros/pivot tables. SAS, SQL is a plus, but not required
  • Experience gathering data, performing analysis, developing reports, and creating client presentations
  • Bachelor’s degree and a minimum 3 yrs experience is required
31

Cyber Media Analyst Resume Examples & Samples

  • Proficiency in analyzing cyber media, to include social media platforms
  • Proficiency in manipulating various classified and open source databases
  • Proficiency in developing quantitative metrics and analyzing trends
  • Proficiency in with data visualization
  • Proficiency in coordinating with multiple IC partners
  • Excellent oral and written communications skills, including interpersonal skills
32

Digital Media Analyst Resume Examples & Samples

  • Aides the planning team in measuring the success of media campaigns, comparing this performance to the client’s objectives, and constantly seeking ways to improve the accuracy or timeliness of this measurement
  • Conducts client-specific analyses across all media channels where Maxus has access to the appropriate data
  • Routinely collaborate with the media team to arrive at recommendations supported by data and analytics
  • Contribute to the design and measurement of new tactics deemed appropriate in furthering the client’s objectives
  • Be in command of data in order to present findings accurately and succinctly to internal and external teams
  • 1-2 years’ professional experience analyzing media data
  • Proven analytical skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations
  • Knowledge of visual techniques for data analysis and presentation
  • Experience in the analysis of large data sets to find useful relationships
  • Working knowledge of databases and how to query them
  • Experience using SPSS, SAS, R, or another statistical package would be a plus
  • Experience using or designing reports using any of the available Business Intelligence platforms would be a plus
33

Digital Media Analyst Resume Examples & Samples

  • Create, distribute and manage insertion orders for publisher partner campaigns
  • Input order into DDS/Mediaocean/Prisma for proper adserving and billing
  • Perform detailed daily analysis of multiple campaign results to create constant improvement in measureable online sales, engagement and lead generation
  • Build a body of knowledge on digital media, technology and strategy performance with the objective of informing future media decisions on schedules, budgets, partners and strategies
  • Monitor and optimize to Cost Per Acquisition or other important metrics across, display, Pre roll, and social media platforms
  • Assist in building presentations for new business pitches and post campaign summaries
  • 1-2 years’ experience within an analytics function in the marketing industry a plus,
  • Must feel comfortable learning new systems and tools Experience in the analysis of data sets to develop insights and learnings (data mining)
  • Strong analytical skills with understanding of statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations
  • Knowledge of current issues within the online media industry, such as attribution, data collection, targeting and privacy are a plus
  • Technical computer skills including Excel and PowerPoint
  • Experience with Donovan/DDS/Prisma a plus
  • Ad serving platforms (e.g. DART) and digital display campaign performance data
  • Website analytics software (e.g. Adobe SiteCatalyst, Test & Target)
  • Knowledge of syndicated media research & systems (Nielsen, comScore, MRI, Scarborough)
34

Senior Global Media Analyst Resume Examples & Samples

  • Work with The Donna Karan Company’s senior global media professionals to plan and execute performance-driven online marketing initiatives including, Search Engine Marketing (“SEM”), Google Shopping, Display Media, Paid Social Media and affiliate marketing campaigns
  • Analyze opportunities and provide recommendations for Search Engine Optimizations (“SEO”) across all global markets, monitoring and evaluating performance across the major search channels
  • Act as the project manager and liaison between external vendors and ecommerce partner to ensure proper and timely campaign implementation; this includes delivering all product feeds to third party partners and ensuring that all tracking tags are properly implemented
  • Review all campaign copy/creative, including SEM text-based titles and descriptions, Display Creative and linking, to ensure accurate and timely campaign deployment
  • Measure and report the performance of all digital marketing campaigns, benchmarking results against key performance indicators, reviewing competitor data and identifying trends in order to optimize budget and campaign impact
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance brand goals
  • Stay up to date with SEO, search engine, SEM and internet marketing industry trends and developments, communicating them internally
  • Manages Affiliate Partner program, maintaining relationships with publishing contacts, extending offers, ensuring that all partners are on-brand, and proactively suggesting optimizations (increased commission, new partners, seasonal projects etc.)
  • Reviews affiliate program performance on a weekly and monthly basis, identifying areas of success and opportunities for optimization
  • Undergraduate Degree 
  • 3-5 years of experience with a major brand, website, digital agency or online advertising agency with a thorough understanding of online business models and strategies 
  • Hands-on experience with reporting and analysis for a major web analytics tool such as Google Analytics 
  • Expertise in the following distribution channels: SEM, Affiliate, SEO, Display, Retargeting 
  • Understanding of A/B and multivariate testing 
  • Familiarity with basic statistics and online advertising metrics
  • Experience with tag management systems preferred
  • Entrepreneurial and digitally savvy approach to problem solving, with exceptional analytical and critical thinking skills
  • Strong analytical skills and attention to detail  
  • Ability to clearly articulate and communicate insights and analyses to team members across all functions 
  • Strong professionalism and ownership 
35

One to One Media Analyst Resume Examples & Samples

  • Formulate media strategies and plans, aligning marketing media programs to DTC's larger strategic objectives
  • Perform media profit evaluations and directs necessary campaign changes/optimization as appropriate
  • Analysis of new opportunities, as well as, understanding of data and demographic profiling in order to grow campaigning/product
  • Communicate to required constituencies (in and out of DTC) so that key partners are aware and well informed of the strategic media direction
  • Assist in the preparation of annual marketing strategy and business plans for the DTC unit
  • Key contributor in the preparation of annual budgets and ongoing media spend updates
  • Maintaining awareness of the competitive media environment within the insurance industry which may impact the program and/or business model and strategic objectives of DTC overall
  • Act as a resource; provide knowledge, training and guidance to others
  • Minimum 2-3 years of media planning and analysis
  • Solid direct marketing experience
  • Experience developing and presenting media strategies
  • Experience managing multiple campaigns and production timelines
  • Results driven, self-motivated team player
  • Good verbal and written communication and collaboration skills
36

Media Analyst / Senior Media Analyst Resume Examples & Samples

  • Formulates media strategies and plans for broad market media tactics, aligning marketing media programs to DTC's larger strategic objectives
  • Performs media profit evaluations and directs necessary campaign changes/optimization as appropriate
  • Communicates to required constituencies (in and out of DTC) so that key partners are aware and well informed of the strategic media direction
  • Assists in the preparation of annual marketing strategy and business plans for the DTC unit
  • Maintains awareness of the competitive media environment within the insurance industry which may impact the program and/or business model and strategic objectives of DTC overall
  • Acts as a resource; provides knowledge and may assist in the training and guidance of others on the team and to partner areas
  • Audience Selection and Media Planning & Buying
  • Minimum 2 years of media planning and analysis
  • Digital, broadcast and/or print experience
  • Strong direct marketing experience
  • Prior experience using campaign reporting or campaign management tools
  • Ad agency experience
  • Good strategic thinker, problem solver and can make sound business decisions
37

Digital Media Analyst Resume Examples & Samples

  • Paid Search- hands on experience managing Paid Search Campaigns
  • Paid Social (Facebook)
  • Paid Display (Google DBM)
  • Knowledge of bid management tools
  • 1+ years of experience
  • Paid Search/Paid Social/Paid Display
38

Global Media Analyst Resume Examples & Samples

  • Sourcing strategy
  • Educated to degree level (and beyond)
  • Future facing analytical skills
  • Outstanding Excel skills with great attention to detail and accuracy
  • Excellent communication skills in verbal and written English
  • Strong knowledge in local media markets and communication channels
  • Good understanding of communications planning and effectiveness
  • Strong team player with excellent interpersonal skills
  • Some knowledge of comms planning & media research
  • Understanding of agency ecosystem
  • Internationalist and multi-culturalist outlook
  • Outgoing and experimental mind-set
  • Media or marketing background in agencies or client side, possibly as media vendor (3-4years)
  • Understanding of corporate/Company financial and accounting operations
  • Experience of multi-country media dealings
  • Deep knowledge of practical, transactional related elements of the media process
  • Experience in brands marketing/media required
  • Experience in a related research area required
  • Experience working with comms planners/media agencies
  • Experience of FMCG & Healthcare categories desirable
39

Digital Media Analyst Resume Examples & Samples

  • Leveraging a Data Management Platform (DMP), attribution solution, website analytics and audience analytics tools to provide reporting and optimization recommendations
  • Using analysis to influence and drive action across online marketing programs using fact based, holistic and forward looking perspectives
  • Collaborating with the Online Marketing teams to identify emerging issues and assist in development and implementation of measurable strategies
  • Supporting the Digital Analytics manager to develop Executive Level reports used for optimization, trend analysis & planning
  • Assist in the development & implementation of an audience analytics strategy across the digital acquisition life-cycle
  • 3+ years experience in digital marketing executing digital marketing programs or digital analytics
  • Experience in measuring the success of online advertising, paid search and/or other digital programs preferred
  • Ability to synthesize information and make informed decisions
  • Strong oral, written and presentation skills in order to work with internal and external business partners
  • The ability to multi-task and exhibit effective time management and organization skills
  • Ability to research and stay up-do-date on what’s new, innovative and useful in the digital space
  • Knowledge of Data Management Platforms (DMP), attribution solutions, website analytics or other online analytics tools a plus
  • Google Analytics required
  • Advanced MS Office Skills (Excel, Word, PowerPoint)
  • Background in statistics and statistical modeling techniques a big plus but not required
  • Business analysis experience in large companies with multiple functions/divisions helpful
40

Media Analyst Resume Examples & Samples

  • Ability to meet deadlines and maintain high-quality of output working under pressure
  • Ability to use good judgment and experience working in a multi-cultural setting are critical
  • Excellent communication / organizational skills, attention to details
  • Ability to operate personal computers, corporate and commercial software applications and databases such as Microsoft Office, Microsoft Outlook, perfect command of Excel, Internet, ERP
  • Familiar with corporate software applications is essential
  • At least 5 years of progressively responsible work experience is required
  • Keen interest and knowledge of the Cyprus issue and political scene on the island is also required
  • Personal History (P11): Applicants are required to fill and sign a P11 Form. The UNDP P11 Form can be downloaded from: http://europeandcis.undp.org/files/hrforms/P11_modified_for_SCs_and_ICs.doc
  • References: Contact details of 3 references
  • Financial Proposal: Applicants requested to submit financial proposal. Financial proposal will specify the daily fee in EUR per working day (a day will be calculated as 8 hours) and shall cover all expenditures including fees, health insurance, vaccination, international (all travel to join duty station/repatriation travel) or local travel (place of residence to office and office to place of residence), cost of living and any other relevant expenses related to the performance of services. Leave benefits (annual, sick, paternity, maternity) are not applicable to Individual Contractor and absent days including weekends and office holidays are not payable
41

Senior Media Analyst Resume Examples & Samples

  • 50%- Analysis, measurement and reporting
  • Requires work outside of normal business hours
  • May require minimal travel
  • Bachelor’s degree in journalism, digital marketing, communications, business or related degree
  • 5-7 years experience as a reporter, editor or doing other relevant work; or social media listening and reporting; or responsible for consuming and synthesizing large amounts of content and data to produce reports
  • Knowledge of traditional media
  • Knowledge of social media in a business setting
  • Knowledge of online behavior
  • Excellent analytical skills: Good at detecting patterns, identifying what’s relevant, distilling and interpreting information for others, simplifying the complex
  • Excellent written and verbal communication skills, writes with speed, clarity and simplicity
  • Highly organized and detail-oriented
  • Basic Excel and PowerPoint skills
  • Ability to influence and persuade audiences using various techniques including data analysis and advocacy
  • High level of urgency: Needs to know and let others know, takes initiative, reacts quickly, communicates quickly and frequently
  • Keen sense of priorities: Balances the important and the urgent, switches gears quickly, knows when to do a cursory glance and when to be thorough and methodical
  • High powers of comprehension: Conquers new concepts easily, can absorb enormous amounts of information on multiple subjects, grasps nuance
42

Media Analyst Resume Examples & Samples

  • Conduct analyses and create strategic print media recommendations based on location, target customer demographics, traffic patterns, competitors and associated maps for clients
  • Process data points and apply high level of understanding and knowledge to client proposals
  • Become the expert on newspaper publications and market trends in regard to circulation and zoning
  • Effectively communicate and maintain working relationships with sales and buying teams to ensure projects are completed correctly and on time
  • Own and execute a variety of special projects as assigned by account teams and/or manager
  • Develop best practices to improve the way newspaper publication distribution information is gathered, maintained and analyzed
  • Establish relationships with publications to ensure needs and requests for newspaper specific information
  • Work directly with publications to resolve inconsistencies in circulation reports, zoning requirements and other complex issues
  • Track and communicate industry trends that relate to circulation and media buys
  • Create various reports as related to client needs
  • Analyze relevant insights and information in support of key client strategies
  • Strong computer skills/literacy (Microsoft Outlook, Word, Excel, internet)
  • Ability to manage data in and create reports from Excel
  • Strong attention to detail, ability to proofread numeric and written documentation
43

Senior Media Analyst Resume Examples & Samples

  • 5+ years' professional experience in researching, consuming, evaluating media and/or data
  • 1+ years' experience in producing of reports and professional presentation of media and data
  • 5+ years experience with social media listening and reporting; or responsible for consuming and synthesizing large amounts of content and data to produce reports
44

Offline Media Analyst Resume Examples & Samples

  • Use data to tell a story. Generate insights and recommendations to help optimize our Television and offline marketing campaigns
  • Work with Marketing Managers and external agencies to optimize current marketing campaigns to improve performance based on associated metrics
  • Analyze, visualize, and provide analytics on significant amounts of data and build end-to-end reporting solutions to support company initiatives
  • Build dynamic and rich dashboards; show results in easy-to-understand visualizations
  • Identify actionable insights, suggest recommendations and influence the direction of the business by effectively communicating findings to cross-functional groups
  • Familiarity with Multi-Touch Attribution and Marketing Mix Models
  • Familiarity with analytical techniques, including, regression, trend analysis, forecasting, and experiment design
  • Front-end reporting tools (Tableau)
  • Web analytics tools (Google Analytics)
45

Digital Media Analyst Resume Examples & Samples

  • Conducts research on emerging security threats; Provides correlation and trending of cyber incident activity
  • Maintains knowledge of adversary activities, including intrusion set tactics, techniques and procedures (TTP)
  • Maintains Situational Awareness and reports on advanced threats, including Advanced Persistent Threat (APT) and Focused Operations (FO) incidents
  • Communicates events to agencies regarding intrusions and compromises to network infrastructure, applications and operating systems; assists with implementation of counter-measures and mitigating controls
  • Analyzes relevant cyber security event data for attack indicators and breaches that may yield detection/prevention content
  • Prepares cyber threat assessments based on threat analysis, coordinates cyber threat tracking with other organizations and the government; assists in developing reports, briefings and assessments to facilitate the understanding of cyber threats
  • Provides expert quality network traffic (PCAP) and Net Flow analysis
  • Supports SOC analysis and incident response as needed
  • Creates and maintains Standard Operating Procedures and other documentation as needed
46

Media Analyst Resume Examples & Samples

  • Responsible for the implementation of a CDC national centers online collaboration activities
  • Responsible for translating into Spanish communication products and web materials
  • Develops positive, effective relationships with senior level, scientific experts to determine and negotiate appropriate content updates
  • Develops concepts, craft key messages, and write content for communications materials in multiple formats including web and social media communications, fact sheets, special publications, podcasts, eCards, webinars, and PowerPoint presentations
  • Creates and updates electronic communications targeted to the general public, healthcare providers, and/or scientists
  • Serve as lead logistics coordinator for monthly communication forums
  • Serve as liaison with CDC Info and NCBDDD divisions
  • Analyzes and prepares reports on the centers social and traditional media activity
  • Provides support in the development of online editorials for the centers leadership and key staff
  • Performs and disseminates a daily media search on the centers topics and thematic areas
  • Provides support in the development of written communication documents describing the centers program activities
  • Prepares and delivers oral presentations on the centers summary reports, as needed
  • Bachelor’s Degree in Communications, Marketing, Public Health or related field with 7-10 years of experience
  • 5 years of experience in campaign, research, and web and social media strategy, planning, management, and evaluation
  • 3 years of experience with writing/editing scientific content (or demonstrated ability to quickly grasp the scientific concepts and terminology)
  • Must be bilingual – fluent in Spanish (written/speaking)
  • Experience in developing strong relationships with external partners on behalf of an organization
  • Strong writing skills and demonstrated experience in content development are essential. Ability to write content in plain language
  • Strong skills with Microsoft Office (Outlook, Word, Excel, and PowerPoint)
  • Strong problem solving skills along with outstanding organizational skills and attention to detail
  • Energetic team presence with an eagerness to learn
  • Interest in learning complex public health issues and scientific content
  • Experience establishing online collaborations
  • Experience conducting media searches and writing media materials
  • Experience in effective communication strategies informed by collaborative efforts between subject-matter experts from diverse backgrounds and across multiple disciplines
  • Experience in developing fact sheets, brochures, and other communication materials that are audience-tested and culturally relevant to educate affected people, their families, health care professionals and the general public
  • Experience using health literacy principles in print and online materials to increase audience comprehension of the message
  • Master’s Degree in Communications, Marketing, Public Health or related field with 8 years of experience
  • Prior CDC, public health, or healthcare experience
  • Experience with marketing or public health communications
  • Experience working on communication projects, channels, or campaigns targeted to specific audiences (Spanish speaking)
  • Experience using social marketing strategies to increase awareness of important public health issues
47

Digital Media Analyst Resume Examples & Samples

  • Support the creation and maintenance of world class digital media, including, educational videos, websites, logos and signage
  • Support a digital asset management system
  • Partner with resource teams to effectively carry out project responsibilities and deliverables for all Interactive Media projects
  • Support the creation of clear documentation, including project plans, budgets, and scheduling
  • Support the coordination of internal and external project resources to consistently meet client deliverables on time and within budget
  • Actively contribute to team meetings regarding deliverables and scheduling
  • Partner with the project lead to gather all required project assets from client for delivery to internal resources
  • Support the coordination of regular site changes and updates
  • Maintain working files/records on all projects
  • Ensure the achievement of timelines, schedules and deadlines
  • Identify, communicate and propose resolution of any issues to appropriate team members to ensure project success
  • Maintain the highest-quality standards by performing quality control and testing on all client work
  • Maintain contemporary knowledge of interactive trends, and apply them proactively to meet client needs
  • 3+ years experience with publishing high quality rich media and interactive web-based experiences(i.e. HTML5)
  • Proven ability to publish and manage content in Content Management System(s)
  • Heavy expertise in Adobe Premiere (or similar editing software), graphic and web design, Apple Keynote and Microsoft Office suite
  • Strong negotiation, diplomacy and conflict resolution skills
  • Demonstrated ability to customize communication strategy to a given target audience
  • Excellent written and verbal communication skillsThis job description is not all inclusive. Macy’s Inc. reserves the right to amend this job description at any time
  • Excellent documentation, organization, time management, decision making and problem solving skills
  • Ability to balance multiple project deliverables and identify and execute tasks effectively
  • Flexibility in response to change
  • Sound team building and interpersonal skills required to effectively manage a project throughout the deliverable process
  • Strong analytical skills with attention to detail
48

Enterprise Media Analyst Resume Examples & Samples

  • A minimum of 1-year experience in paid search or display advertising managing client campaigns
  • Google Adwords and Analytics experience required
  • Display advertising experience is a plus
49

Junior Media Analyst Resume Examples & Samples

  • Provides campaign analysis using social listening, social platform measurement, and other social media measures
  • Develop reporting timetable
  • Provide data and analytic support throughout the communications planning process (pre, live and post analysis)
  • Integrate social metrics and analysis into larger cross media metrics and ROI analysis
  • Provide ad hoc reports when requested
  • Supports/facilitates the mandatory adherence to ISO9001 requirements, processes and procedures
  • Collaborate with cross functional teams, across various offices, local and remotely located
  • Ability to work independently in a team atmosphere
  • Strong analytical/math, presentation, and writing skills
  • Ability to think logically/strong deductive reasoning
  • Ability to understand and use quantitative and qualitative research studies
  • Strong computer skills
  • Years of experience required commensurate with needs of project team and level
50

Media Analyst, Bell Media Resume Examples & Samples

  • Work with IBMS traffic system and the GRiP-it Promo Optimization system to verify campaign priorities are met, that proper “flow” is achieved and that any restrictions or rules associated with promos or campaign are followed
  • Attend weekly Production and Marketing meetings
  • Schedule In-Show Promos
  • Maintain a high level of accuracy
  • Knowledge of television production process
  • Excellent organizational skills
  • Ability to work with a wide range of individuals with varying business experience
  • Broadcast or media agency experience an asset
51

Media Analyst Night Shift Resume Examples & Samples

  • Must be available to work flexible hours - (generally 11:00pm - 4:00am)
  • Experience or education in media/video industry or QA/Testing a plus
  • Ideal candidate will have broad knowledge and passion for television, movies and sports
  • Excellent writing and oral communication skills
  • Proficient in Microsoft Office (Outlook, Word, Excel and PowerPoint)
  • Must be independent, organized, proactive and reliable with a willingness to pitch in wherever needed
52

Media Analyst Resume Examples & Samples

  • 3-5 years of DSP/Programmatic buying experience required
  • 2-5 years of Online or Mobile marketing experience such as SEM/PPC/SEO/Media required
  • Three to five years’ workplace experience preferred, including client facing and/or campaign management roles
53

Bluesoho Media Analyst Resume Examples & Samples

  • Communicate with newspapers/vendors to obtain and verify newspaper data
  • Format and upload data into proprietary database
  • Organize/format/aggregate data supplied by the customer (includes customer store, sales and media channel specific data) in preparation of analysis
  • Use autonomy in selection of trade areas to reach current and prospective customers by interpreting the following data: client’s sales/transactional data, demographic, lifestyle, competitor, traffic pattern/geographical data
  • Use expertise and judgment in creating optimal media plans for client’s approval based on media distribution data such as rates, competitors, product type, distribution method, day of week availability, etc
  • Create advanced thematic/customized maps and reports
  • Communicate with Media Account Manager/supervisor regarding work flow, priorities, challenges, successes or any other information necessary to ensure best practices are followed
  • Maintain positive relationships with clients, vendors and internal team members
  • Completes special projects or tasks as assigned
  • Bachelor’s degree (communications, marketing, advertising, or business) or a combination of an Associate’s degree and related work experience preferred
  • Minimum of 1 year relevant work experience in media buying/analysis preferred
  • Understanding of print advertising including zoning methodology, circulation rules and rate information, etc
  • Strong analytical skills including the ability to interpret sales and marketing data to create media plans
  • Familiarity with industry data sources such as Claritas, MRI and Scarborough strongly preferred
  • Proficient with Microsoft Office applications
  • Advanced Microsoft Excel or Access applications a plus
  • Experience with GIS mapping software preferred
  • Strong verbal and written communication skills to effectively interact with all clients, vendors and all levels of the internal organization
  • Ability to work well within a team oriented environment
54

Digital Media Analyst Accenture Media Management Resume Examples & Samples

  • Conducting high quality analysis with great attention to detail, assessing the performance of the agency and identifying any efficiency that can be made
  • Build trusted-advisor status with Accenture Media Management clients
  • Create new solutions to client challenges to extend our offering in the area of digital media
  • Possess and proactively maintain an educated opinion on the industry, keeping ahead of the latest media trends and marketplace conditions that may affect our clients’ business
  • Experience from digital media planning, buying and execution with 1+ years client, media agency or owner background in a digital capacity
  • Confident communicator and presenter able to explain complex information to audiences of varying degrees of digital expertise
  • Ability to build and maintain credible and effective working relationships with a number of varying stakeholders across many levels of an organisation, including internal teams, clients, media agencies, media owners and technology or data providers
  • 1+ years of experience in digital media (either agency, client or media owner side)
  • Exposure to or experience in trading
  • Educated to degree standard or higher
  • Numerical with advanced analytical and problem solving skills
  • An ambassador for Accenture Media Management with the ability to establish credibility with clients and agencies
55

Media Analyst Resume Examples & Samples

  • 2+ years in digital advertising and/or analytics
  • Proven ability to collaborate in a team environment
  • Demonstrated understanding of core concepts of digital marketing
  • Excellent communication skills including regularly presenting to agency teams and clients
  • Hard-working, efficient, timely, organized
56

Junior Digital Media Analyst Resume Examples & Samples

  • 5 – 1+ years of experience analyzing and optimizing digital advertising campaigns
  • Must be proficient in Excel and other Microsoft Office applications
  • Must have strong attention to detail and good organizational skills
  • Strong analytical ability, critical thinking and proactive problem solving skills
  • Ability to work in a fast-paced environment – both independently and as part of a team, multi- task and prioritize accordingly
  • Knowledge of and practical experience with ad serving and reporting tools (DoubleClick/DART) (a plus)
  • Strong understanding of digital media (display, email, custom programs) (a plus)
  • Experience manipulating multiple data sets and creating dashboards and custom reports (a plus)
57

Creative Media Analyst Resume Examples & Samples

  • Production of high-quality 3D product models, visuals and animated sequences
  • Production of game-play style elements and animated rigged characters for the eLearning environment
  • Assist in the development of proposal documents, scripts and storyboards to support the creative process
  • Ensure all work is to a high standard of production and where appropriate adhering to any corporate branding
  • Proven 3D modelling & animation capabilities
  • Previous experience of game-play methodologies and their application into the eLearning environment
  • Previous experience of Virtual Reality technologies & methods
  • Strong design and business desktop skills; Adobe Creative Cloud, Element 3D, Maya/ 3DS Max, Cinema 4D,
58

Mid-level Media Analyst Resume Examples & Samples

  • 2-4 years of experience working in a Help Desk, Close Support, System administrator, or Computer Forensic Examiner or hands-on IT related internships
  • At least 2 years’ experience in the Intelligence Community, Law Enforcement Community, or DoD
  • Experience working in data entry
59

Media Analyst Resume Examples & Samples

  • Gather, analyze, and report on the value and effectiveness of media campaigns
  • Analyze campaign performance both qualitatively and quantitatively using a variety of metrics and tools
  • Create timely reports and presentations that are distributed to Marketing Communications staff, segment leadership, and executive team that are thorough yet easily digestible
  • Work closely with Corporate Communications team to help set campaign goals, track progress, and gather results, as well as make recommendations for future campaigns
  • Objectively assess the effectiveness of specific media placements and creative content
  • Align with Marketing to ensure advertising strategies are in keeping with product marketing goals and expectations
  • Align with Sales and Segment leaders to ensure advertising strategies are in keeping with business segment performance objectives
  • Work to establish a global approach to campaign analysis by working with EMEA, APAC and LatAm marcom colleagues
  • Manage a high volume of projects with short deadlines
  • Assess the effectiveness of campaigns and report findings in an effort to constantly improve
  • Develop a holistic understanding of the products, services and advertising needs of Garmin
  • Remain aware of competitors’ advertising activities and report the impact on Garmin’s marketing and sales
  • Demonstrates a proficient working knowledge of Microsoft Office Suite, including Microsoft Excel
  • Ability to take complex media campaign results and distill them into easily understandable reports
  • Demonstrated ability to provide and accept constructive criticism
  • Demonstrates big-picture strategic skills as well as attention to analytical details
  • Demonstrated strong and effective verbal, written, and interpersonal communication skills
  • Must be team-oriented, possess a positive attitude and work well with others
  • Ability to prioritize and multi-task in a flexible, fast paced and challenging environment
  • Demonstrated proficiency in word processing, spreadsheet, and database applications
60

Digital Media Analyst Resume Examples & Samples

  • Act as primary day-to-day contact on insights and analytics to Multichannel Media Planners
  • Track campaign performance against key performance indicators, including but not limited to: impressions, clicks, CTR, interaction rate/time and site activity
  • Compile actionable, timely and user-friendly analytics reports inclusive of insights and recommendations to optimize campaign performance
  • Present digital media analytics reports to clients and key agency partners
  • Help to identify gaps in the overall data capture strategy and collaboratively implement enhancements
  • Stay ahead of Analytics industry trends and developments
  • A minimum of 1 – 2 years of experience analyzing and optimizing digital advertising campaigns
  • Knowledge of and practical experience with ad serving and reporting tools (DoubleClick/DART is a plus)
  • Excel skills
  • Delimit data fields
  • Merge data fields
  • Pivot tables, and creating formulas within pivot tables
  • Vlookups
  • Proficient in creating dashboards and custom reports
  • Good organizational skills, strong attention to detail, and ability to support multiple brands
  • Ability to work in a fast-paced environment, multi-task and prioritize accordingly with flawless customer–centric focus
  • Exposure to one or more of the following analytics applications (a plus): Omniture, Webtrends, and/or Google Analytics, Appature; Tableau, Hadoop & Merkle
  • Strong understanding of digital media, marketing, and web metrics
  • Experience manipulating multiple data sets and interpreting data trends
  • Experience presenting analytics reports in a clear, effective and dynamic manner to clients and key agency partners
61

Digital Media Analyst Resume Examples & Samples

  • Plan, lead, and conduct digital research for brand, industry, and trend analysis
  • Provide analysis and reporting for social media and multi-channel marketing campaigns
  • Provide real-time social media monitoring as part of our 24/7 global coverage to
  • Bachelor's Degree (or higher)
  • 2+ years of experience in social media monitoring, insight and data analysis
  • 2+ years of experience establishing/managing search terms and working with enterprise social media monitoring tools such as Sysomos and Sprinklr
  • Ability to work evenings and weekends as required
  • Experience building dashboards using Tableau preferred
  • 2+ years of experience with web analytics using Adobe Sitecatalyst preferred
  • 2+ years of experience in data analysis using R or equivalent preferred
  • Professional proficiency in English, Spanish, and Portuguese preferred
  • Experience working as part of a global, geographically distributed team preferred
  • Highly self-directed and resourceful to work independently with minimal supervision
  • Ability to communicate technical and metrics-based information to non-technical audiences
62

Senior Media Analyst Resume Examples & Samples

  • Bachelor's degree or related work experience; advanced degree a plus
  • 7+ years’ experience in marketing, advertising, or related field (agency or in-house media experience preferred); experience working within higher education industry a plus
  • Minimum 3-5 years of media buying experience in an agency or client in-house media department with focus on digital media
  • Familiarity with media buying software (Marin or similar)
  • Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations as part of forecasted outcomes/implications
  • Ability to “think outside-the-box” and demonstrate creative problem solving
  • Problem solving and critical thinking skills are a must
  • Expert knowledge of media performance tools, including Adwords, Google Analytics, and bid management tools
  • Ability to thrive in a fast-paced, results-oriented, collaborative, flexible environment
63

Digital Media Analyst Resume Examples & Samples

  • Provide direct support to Sr. Analyst for IMEA/CCSA modern media team
  • Assist with data hygiene, maintenance, and upload of digital data sets for market-level performance and competitive comparison reporting
  • Generate reports from data sets on an ongoing basis to ensure market-level access to competitive performance data in the social media space
  • Deliver eCommerce landscape assessments for key eCommerce opportunity markets in the CCSA/IMEA Region
  • Complete Social Listening analyses for competitive comparison as well as campaign reviews for key markets, including Spanish and Portuguese language analyses
  • BA degree in Marketing or Business Administration or a related field
  • Well versed in the digital world
  • Ability to read, write, and speak both English and Spanish
  • Expert Excel proficiency
  • Strong quantitative analytical skills
64

Digital Media Analyst Resume Examples & Samples

  • Manage digital media optimization of campaigns from strategic ideation through execution with a focus on measurement and analytics and campaign execution
  • Closely collaborate with Philips Digital Category Experts and media agency to translate campaign results from dashboard into actionable insights and optimizations
  • Communicate insights in a palpable manner and have story telling abilities that can engage key stakeholders with diverse backgrounds
  • Closely monitor campaign activities to identify actionable optimization decisions including creative rotation, channel/partner selection, site optimization and conversion performance. Be the performance eyes and ears for in-market activity with a voracious focus on continuous performance improvement
  • Present optimization framework and explain the optimization levers and options to business stakeholders
  • Gather and provide information to stakeholders on project status, escalating issues, and ensuring projects are on track with timelines, deliverables, and adhere to our brand standards and strategic goals
  • Ability to manipulate and analyze massive data sets synthesized from a variety of sources and platforms
  • Support coordination among Global Group Digital, Business Groups, MROI, and local markets; working on multi-faceted digital marketing campaigns
  • Maintain documentation, such as status documents, distribution list, campaign optimization executions and performance
  • Managing a deliverables schedule & knowing the frequency in when they should be created and presented
  • A Bachelor’s degree in Marketing, Digital Media or related field of study
  • Minimum 5 years of digital media experience working at a media agency, agency trading desks, or in house digital marketing/ digital campaign / digital analytics team
  • Extensive experience in campaign optimization and solid knowledge of Digital Marketing, Digital Analytics, and digital metrics and KPIs; Digital Marketing Channels include Display (Programmatic), Search, Social, CRM, and Online Video
  • Strong analytical skills including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications
  • Knowledge of multi-channel marketing technologies, principles, processes, and best practices
  • Experience with presentation and communication (written and verbal) of insights and optimization recommendations to business stakeholders
  • Collaborative team player with excellent verbal, written and interpersonal communication skills and extreme attention to detail
  • Ability to thrive in a fast-paced environment and manage multiple projects effectively. Experience managing and coordinating efforts across various teams. Job will require prioritizing and coordinating many moving pieces and multiple projects at the same time in a fast paced, deadline-driven environment
  • Experience working with data from across the online advertising eco-system including Ad servers, DMP’s, Rich media vendors, 3rd party validation data (ComScore vCE/Nielsen OCR), Brand Safety & Verification (Double Verify, MOAT, Integral Ad Science) Brand Impact (Millward Brown Digital, Nielsen Brand Effect), Adobe Analytics Suite (Omniture), DoubleClick DFA, social listening platforms etc
  • Strong quantitative and qualitative analytical skills with proven ability to demonstrate data interpretation that maps back to business objectives
  • Ability to provide thought leadership on all aspects of digital advertising, digital media strategy and standard media measurement
  • Proficiency in Excel and PowerPoint; SQL/Access/SAS/SPSS/Tableau skills a plus
65

Accenture Direct Media Analyst M FTC Resume Examples & Samples

  • Internet Research - Daily media monitoring, tracking and research
  • Social media monitoring
  • Manage relationship with Marketing & Communications stakeholders, build strong working relationships
  • The role is time critical, requires flexibility, and a high level of quality in all aspects of output
  • Strong interest in current affairs / Media / PR
  • Ability to work independently, manage own time and deliverables
  • Ability to interact with varying levels of people including senior leadership in Accenture globally
  • Excellent attention to detail, ability to multi-task with good organizational skills
  • Reports to: Accenture Direct Media Team Lead and Accenture Direct Manager
66

Junior Media Analyst Resume Examples & Samples

  • Interact with client and agency personnel, helping them optimize their marketing investments
  • Responsible for working with the day-to-day data and evaluation teams, as well as working within a cross-functional marketing team supporting existing engagements in North America and globally
  • Provide leadership and direction that builds and supports camaraderie and teamwork within the group
  • Minimum 3 years of media planning or buying experience in a client media group or in an agency
  • Experience with national TV and digital media
  • Previous experience as a Media Planner or Buyer at a major media agency
  • Client-facing experience
  • PowerPoint and Excel skills
  • Experience working with large data sets, pivot tables, etc
67

L OrÉal Digital Media Analyst Resume Examples & Samples

  • Build and maintain digital media KPIs Dashboard
  • Manage and maintain efforts on all digital media
  • Incorporate SEM strategies
  • Provide reporting and data analysis
  • Monitor, optimize and report on digital activities and performance
  • Set up and follow tagging of all our website (Google Tag Management)
  • Background in digital media buying and SEM strategies
  • Strong working knowledge of all social media platforms
  • Experience in programmatic/precision advertising buying
  • Ability to think analytically
  • Solid communication skills – both verbal and written
  • Knowledge of digital media as it relates to branding
  • Your mother tongue is French or German (Swiss German) and you have a good knowledge of the other language. Furthermore, you demonstrate good English skills
  • Double Click environment understanding
  • SEM Experience with proficiency in managing PPC accounts
  • Strong capabilities in social media analytics programs
  • Bachelor’s degree in a relevant field
  • 3-5 years professional experience
  • Experience in media agency working for cosmetics or FMCG environment preferred
68

Latam Media Analyst Resume Examples & Samples

  • Ownership of over-the-top content (OTT) coverage in Latin America
  • Financial and strategic analysis
  • Composing articles related to the sector
  • Interviewing high-level executives via phone and in-person
  • Giving presentations to both small and large groups domestic and abroad
69

Digital Media Analyst Resume Examples & Samples

  • Finding and sorting information quickly and efficiently
  • Presenting information in a manner that is both easy for a lay-person to understand and statistically sound
  • Helping others use research effectively by guiding them to ask the right questions
  • Assist senior analytic staff with various analytic projects for media and search departments as well as clients
  • Retrieve raw research data compiled from 3rd party media tools and synthesize it into usable forms for media team usage
  • Assist client in running numerous reports, ie. creative performance, clutter analysis, etc
  • Generate competitive ad spend reports
  • 0-3 years experience in similar/applicable position or marketing research-orientated degree
  • Adept internet user
  • Solid writing and presentation skills
  • Strong Excel spreadsheet skills (sorting data, pivot tables, advanced functions)
  • Additional desirable skills include web design/application coding experience, statistics background (SPSS/SAS training), experience with online research sources
70

Digital Media Analyst Resume Examples & Samples

  • Participate in development and management of effective integrated media plans for MGM, cobrand and internal acquisition
  • Analyse web metrics, provide campaigns effectiveness reports to clients and recommendation optimizations to media performances
  • Support the development of the “Prospect Journey” dedicated to new customer acquisition
  • Develop direct mailing campaigns on partner’s databases
  • Skills and experience in planning acquisition campaigns on all digital sub-channels (media, search, etc)
  • Ability in establishing a good relationship with Media Center and main partners
  • Knowledge of digital media and marketing
  • Experience with third party relationship and strong relationship management skills
  • Ability to manage and drive multiple projects simultaneously with a strong driving-the-results attitude
  • Fluent English
  • Good knowledge of MS Office
71

Media Analyst Resume Examples & Samples

  • Responsible for the implementation of NCIRD’s online collaboration activities
  • Develops concepts, craft key messages, and write content for communications materials in multiple formats including web and social media communications, fact sheets, special publications, podcasts, webinars, and PowerPoint presentations
  • Manages web features content calendar and cross clearance request process. Initiate requests to CDC stakeholders of all levels and follow up as needed to ensure on-time approval for proposed content. Evaluate scenarios and escalate potential issues as needed
  • Identify multiple uses for content, approaching all work as a strategic opportunity to communicate
  • Participate in and contribute to monthly communication forums and workgroups
  • Contributes to the development and execution of campaigns including observance days and other topical promotions
  • Analyzes and prepares reports on NCIRD digital media activity
  • Provides support in the development of written communication to include documents describing NCIRD program activities and online editorials for NCIRD leadership and key staff
  • Prepares and delivers oral presentations on NCIRD summary reports, as needed
  • Bachelor’s Degree in Communications, Marketing, Public Health or related field with 10 years of experience
  • Experience working on communication projects, channels, or campaigns targeted to specific audiences
  • Experience using social marketing strategies to increase awareness of important health issues related to vaccines, vaccine preventable diseases, and respiratory diseases
72

Media Analyst, Dunedin Resume Examples & Samples

  • Utilising the Meltwater media intelligence platform to curate daily news summaries to client specifications
  • Direct interaction with the Meltwater sales teams and our top tier clients
  • Analyze mainstream media and social media content to draw meaningful insights to help clients' business growth
  • Share and contribute best practices in quantitative and qualitative techniques
  • Additional duties such as data extraction, reporting and client migration from time to time
  • Recent university degree (or about to graduate) with an excellent background
  • Outstanding written and verbal communication skills in English
  • Eligibility to legally work in New Zealand
73

Senior Digital Media Analyst Resume Examples & Samples

  • Assist senior directors (Media, Analytics
  • 2+ years experience in similar/applicable
  • Strong Excel spreadsheet skills (sorting
  • Digital Media experience/background
  • Experience with Doubleclick DART, Atlas and
74

Senior Media Analyst Resume Examples & Samples

  • Build and automate key reports that support the global Paid User Acquisition teams
  • Aggregate and analyze media data across multiple platforms to optimize the advertising program
  • In-depth analysis of media performance across all channels to improve CAC (customer acquisition cost) and resulting revenue
  • Work closely with the media teams, developing global dashboards and reporting to enable evaluation & recommendations for optimization of media campaigns
  • Monthly & quarterly analysis of media data to create opportunities for efficiency of media spend
  • Developing a media attribution model
  • Support the media budgeting process
  • Working alongside the data analysts and operations teams to ensure data collection for end-use reporting and analytics
  • Design and ownership of best practice media measurement, attribution and reporting framework to be rolled out globally
75

Junior Media Analyst Resume Examples & Samples

  • Learn the inner workings of mainstream and social media landscape
  • Share and contribute best practices in Quantitative and Qualitative techniques
  • Work with a team cohesively to ensure all tasks are delivered on time
  • Qualification: Diploma or Advanced diploma
  • Strong editorial writing skills in English
  • Fluent in one of the following languages (in both reading and understanding ability) to liaise with associates and translation work: Chinese, Malay, Bahasa Indo, Tamil, Japanese, Thai or Vietnamese
  • Excellent reporting skills – experience in both qualitative and quantitative research
  • Able to work flexible hours
  • Market research, data analytics or exposure to mainstream and social media
  • Agency experience, specifically a client-servicing role with report writing experience is preferred
  • Good analytical and logical skills – able to translate data into actionable insights in the simplest and concise fashion, eye for details, and ask the “what does this mean?" to the data
  • Able to think critically – look at the numbers, trends, and data and come to new conclusions based on the findings
  • Meticulous – data is precise, exercise vigilance in the analysis to come to correct conclusions
  • Some familiarity with different research methodologies and basic analysis methods
76

Junior Media Analyst Resume Examples & Samples

  • Finding, aggregating, filtering and sorting information quickly and efficiently
  • Presenting information in a manner that is both easy for a lay-person to understand and quantitatively sound
  • Downloading of all client data files daily (50%)
  • Update the daily and weekly reporting for Eicoff's largest clients. After becoming knowledgeable in the tools, the analyst will also be responsible for building additional dashboards for new clients. (50%)
  • Bachelors degree in Quantitative or Technical Field. Marketing/Advertising experience is not required
  • Strong Excel spreadsheet skills (sorting data, pivot tables, graphs)
77

Market & Media Analyst Resume Examples & Samples

  • A key accountability will be assisting the Investment Analyst with the Carat Global Ad Expenditure Report – a key forecasting report released externally. The ideal candidate will have a keen interest in Media, understanding the areas of advertising spend growth but also the economy and how wider economic factors affect advertising spend
  • Assist with the collection and analysis of the data from the network, the delivery of fact based insights to senior management for the report and strategic business development
  • Assist and evolving to lead on the production/editing of the full report
  • Identify latest developments and trends by continuous market and industry monitoring
  • Assist with Amplifi Global client account management evolving quickly to become the first point of contact for key clients – project managing the network on programme ad revenue research/client consultancy work commissioned by UK production companies. Frequent/daily client servicing. Role to evolve to include commercial aspects, assisting with pitching for new business
  • Support the wider Investment Management team with intelligence work e.g. The Media Price Inflation Report, Global Media Cost Comparison
  • Support the wider Dentsu Aegis Network on ad hoc requests
  • Education to degree level in a numerical subject, ideally Mathematics, Economics, Science subject (Chemistry/Physics), Statistics
  • Proficiency in Microsoft programmes essential: Excel (Advanced), Microsoft PowerPoint, Word, Outlook
  • Ideally, experience of analytics tools such as Tableau/Datorama interest in/experience of automation of data processes
  • Passion for media/digital media and the economy
  • Clear verbal and written communication skills
  • Enthusiasm and drive
  • Strong analytical and numerical skills
  • Natural flair for building relationships with clients and the team
  • Respond to client briefs on time and to specification
  • Ability to juggle different tasks, work accurately under pressure and meet deadlines
  • Excellent attention to detail - ensuring all work is completed to the highest of standards
  • Able to easily identify and understand trends in data, provide insights and innovative actions
  • Investigate variances in data, check data for accuracy at every stage
78

Senior Media Analyst Resume Examples & Samples

  • Bachelors degree in Marketing, Communications, Advertising, Public Relations, Psychology, English, or related field required
  • Approximately 4+ years of advertising and media experience required, with at least one year being directly related to the Motion Picture industry
  • Knowledge of marketing and the media sufficient to develop media plans for the promotion of Warner Bros. films
  • Must be able to develop and monitor budgets and expenditures
  • Must be able to analyze the effectiveness of media advertising
  • Must be proficient in Microsoft Excel, Word, PowerPoint, & Outlook programs
  • Must be able to communicate with all levels of management, etc. on media related issues
  • Must be able to work in a team environment and communicate ideas clearly and effectively
  • Knowledge of traditional media and understands how and why they are utilized in developing strategic campaigns. Knowledge of digital media is plus
  • Knowledge of marketing & media sufficient to develop media plans for promotion of Warner Bros. films strongly preferred
  • Must be able to work under time constraints in a fast-paced environment
  • Must be able to work flexible hours, including overtime, when necessary
  • General Office Environment
79

Digital Media Analyst Resume Examples & Samples

  • 3-5 years' experience as a digital analyst or a similar role
  • Must be comfortable with large sets of data and possess a solid understanding of media campaign results
  • Must understand the digital media landscape
  • Experience with MS Office tools required, especially Excel and PowerPoint
  • Must have exposure to reporting and analytics systems (the ideal candidate would be familiar with Adobe SiteCatalyst, Google Analytics, etc.)
  • Although not necessary, experience with Attribution Analytics technologies (VisualIQ, Adomotry) is a plus
80

Media Analyst, Entry Level Resume Examples & Samples

  • Be extremely detail oriented and able to juggle multiple tasks at once
  • Have strong Excel skills (formulas, filters, pivot tables, macros, etc.)
  • Love working with data and spreadsheets
  • Be resourceful and efficient – always looking to improve the process
  • Be interested and knowledgeable about the media landscape from a consumer perspective (i.e., you watch TV)
  • Working knowledge of SQL, R, or Python a huge plus, but not required
  • Bachelor’s degree required
  • Extremely flexible, proactive, highly organized, possessing the ability to shift priorities and multi-task
  • Team player with a high sense of urgency; able to interact across all levels of the team
81

Senior Digital Media Analyst Resume Examples & Samples

  • Communicate concise data points, trends, and measurement strategies to a broad audience - from development and technical experts to traditional brand managers
  • Analyze information to bring forward insights, results, and suggesting optimizations to improve said results for both digital and traditional media
  • Work closely across the media planning and brand strategy teams to develop KPIs and reporting methodologies / approaches that match back to campaign and brand goals and to communicate that based on client needs
  • Help build the team to develop clear and concise dashboarding that will deliver information in an intelligent manner
  • Deliver analysis and insight in a constructive and concise manner both internal and external client constituents
  • Must be able to manage client expectations successfully throughout the engagement
  • Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications
  • Programming skills in R or Python
  • Ability to innovate and learn new technologies
  • Expert knowledge of DoubleClick/DART, Omniture and Google Analytics
  • Exposure to mobile, social, tablet measurement approaches as well as understanding of role of multi-touch attribution in media evaluation
  • Experience with relational databases and ability to write queries
  • Expertise in some programming language such as R or Python
  • Excellent verbal and written communication skills, with ability to convey and package technical findings in layman’s terms
  • Understanding of analytic companies in the online and offline space such as Tapad, Tune, ComScore and VisualIQ
  • 2-3 years relevant experience
82

Senior Digital Media Analyst Resume Examples & Samples

  • 5% - Communicate concise data points, trends, and measurement strategies to a broad audience - from development and technical experts to traditional brand managers
  • 20% - Help build the team to develop clear and concise dashboarding that will deliver information in an intelligent and digestible manner
  • 25% - Must be able to manage client expectations successfully throughout the engagement
83

Digital Media Analyst Resume Examples & Samples

  • Finding and sorting information quickly and
  • Assist senior analytic staff with various
  • 0-3 years experience in similar/applicable
  • Additional desirable skills include web
84

Senior Digital Media Analyst Resume Examples & Samples

  • Independently lead digital media analytics function for select clients
  • Collaborate with key agency partners including Multichannel Media Planners, Account, Creative, and clients to develop campaign goals and align them with key performance indicators
  • Track campaign performance against key performance indicators, including but not limited to: impressions delivered, clicks, CTR, interaction rate/time and site activity
  • Identify, gather, integrate, and analyze relevant data
  • Compile actionable, timely and user-friendly analytics reports inclusive of key insights and actionable recommendations to optimize campaign performance
  • Lead digital media analytics presentations to clients and key agency partners
  • Identify gaps in the overall data capture strategy and collaboratively implement enhancements
  • Review junior team members’ work and provide constructive feedback to ensure deliverables are client-ready
  • Help to manage department-wide initiatives, such as developing a case study on a pilot program and developing relevant benchmarks, on healthcare media
  • Train junior team members
  • A minimum of 2 – 4 years of experience analyzing and optimizing digital advertising campaigns
  • Experience with ad serving and reporting tools (DoubleClick/DART essential)
  • Experience manipulating large data sets, interpreting data trends and using a multitude of disparate data sources and tools
  • Experience leading analytics presentations in a clear, effective and dynamic manner to key stakeholders
  • Works well under pressure and helps build office morale with positive energy
  • Healthcare vertical experience (a plus)
  • Leadership and/or management experience, including mentoring junior team members (a plus)
85

Accenture Direct Media Analyst Resume Examples & Samples

  • Produce selected media briefings to strict timelines
  • Editing and proofing of briefings and reports - daily interaction with clients and stakeholders on content
  • Reporting – News release coverage, social media
  • Salesforce – tracking media coverage
  • Project support to Media clients as well as across Accenture Direct / Ops, as needed
  • Broad knowledge of Accenture and Accenture’s organization and offerings
  • Excellent communicator with strong writing skills
  • Expertise in internet and social media research
  • Strong sense of personal accountability and self-motivation
  • Proven track record of dependability and flexibility
  • Experience working in a Media / PR Role desirable
  • Bachelor's degree (Marketing or Media or similar) or related job experience
86

Media Analyst, Shanghai Resume Examples & Samples

  • Create report templates for valued clients, track competitive analysis and identify trends, develop visualizations in Excel and PowerPoint to illustrate clients brand data
  • Work closely with translation team on the brand key messages and relevant findings across all media and social initiatives
  • Liaise extensively with our Australian Client Success team to assist in on-boarding training, customers’ need analysis, report presentation and enhancing the customer satisfaction
  • Nurture and strengthen client’s understanding of the social media space and their brand’s performance
  • Keep track of market trends and stay abreast in the digital market arena
  • Provide initiative on the customer report template and consistently seek for excellence in the work quality
  • Assist in ad-hoc reports upon manager’s request
  • Recent university degree (or about to graduate) with an excellent (ideally international) background
  • Experience in market research, including qualitative and quantitative research and survey design
  • High desire to learn about digital technology/innovation and communications strategy
  • Keen interest in news, current affairs, and social media influence
  • Proficient in Excel and Powerpoint
  • Ability to scan content quickly to look for key insight
  • You deliver and exceed expectations
  • Strong communication skills in both Chinese and English, spoken and written
87

Senior Manager, Digital Media Analyst Resume Examples & Samples

  • Develop descriptive, channel level dashboards and reports that surface trends and performance gaps for the user acquisition and CRM teams to base planning and action against
  • Perform a wide range of ad-hoc analytics studies to identify actionable insights and recommendations for the acquisition and customer management teams to adjust campaigns and spend levels, targeting practices, and optimize toward a higher quality consumer and improved average order value
  • Support with daily monitoring of campaigns and channel performance, pulling out key trends and anomalies that allow the team to hone in on untapped opportunities or risk mitigation as they build out plans
  • Help structure A/B and multivariate tests, ensuring the structure and tracking methodology is sound in order to product meaningful insights and success measurements
  • Establish and help govern the tracking and tagging taxonomy for the team, ensuring all tracking follows a logical architecture to enable seamless and accurate reporting
  • 5 years in digital marketing analytics, with expert level knowledge of cross device measurement and evaluation
  • BS/BA in Finance, Business, Economics or Mathematics required
  • Strong analytical, quantitative and problem-solving skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations. Strength in data visualization
  • Hands-on experience using web analytics tools and connecting various independent channel and device reports into directional dashboards and reporting tools. Adobe Analytics and Omniture Suite experience preferred. Experience with mobile measurement partners also required
  • Current knowledge of web/marketing tagging methodologies and tracking
  • Proven ability to construct AB / Multivariate (MVT) Testing approach from hypothesis generation through data gathering and conclusions
  • Strong team player and communicator - able to remain productive and focused in a team-oriented, fast-paced, highly-matrixed environment
88

Media Analyst Resume Examples & Samples

  • A minimum of 3 years of experience with media and advertising analytics to inform marketing budgeting and planning decisions
  • Strong knowledge of media performance measurement, insights, and optimization across online and offline channels
  • Advanced knowledge of Adobe and Google Analytics
  • Experience with Tableau and other visualization and data analysis platforms
  • Familiarity with media mix modeling
  • Experience conducting analysis on travel brands
  • Embody our values to own safety, do the right thing, be kind-hearted, deliver performance, and be remarkable
89

Digital Media Analyst Resume Examples & Samples

  • 70% - Communicate concise data points, trends, and measurement strategies to a broad audience - from development and technical experts to traditional brand managers
  • 10% - Work closely across the media planning and brand strategy teams to develop KPIs and reporting methodologies / approaches that match back to campaign and brand goals
  • 10% - Help build the team to develop clear and concise dashboarding that will deliver information in an intelligent and digestible manner
  • Creative / curious approach to ramping up understanding aspects of digital advertising, digital media strategy and standard media measurement
  • Strong organizational skills, with the ability to aggregate information and data from multiple sources
90

Senior Media Analyst Resume Examples & Samples

  • 2-3 years of relevant media, advertising or marketing experience, preferably within a media environment
  • Intellectually Curious and Strong Collaborator
  • Competent in Microsoft Office – Outlook, Word, Excel, Powerpoint
  • Attention to detail, high level of accuracy and sense of urgency
  • Ability to multi-task and prioritize projects
91

Media Analyst Resume Examples & Samples

  • You are both a creative and analytical person
  • Setup and daily management of advertising campaigns across various digital platforms
  • Ongoing, real-time optimization of live media to ensure client goals are met and/or exceeded
  • Provide media planning assistance for upcoming campaigns, helping determine platforms to run on, audiences to target, creative strategies to implement, and more
  • Including the setup, implementation and measurement of various controlled A/B tests
  • Assist with client-facing campaign reporting and write-ups to ensure relevant metrics and insights are shown
  • Constantly work to improve campaign performance, insights collection and takeaways, and generally strive to “over-deliver” to clients
  • BA or BS degree (Economics, Mathematics, Statistics, or Finance a plus) or Entrepreneurial street creds
  • Advanced skills in Excel including pivot tables and macros
  • Ability to stay highly organized and efficient in a fast-paced, rigorous work environment
92

Media Analyst Resume Examples & Samples

  • Setup and daily management of advertising campaigns across various social platforms
  • BA or BS degree (Economics, Mathematics, Statistics, or Finance a plus) or entrepreneurial street creds
  • Advanced skills in Excel, including pivot tables and macros
93

Media Analyst Resume Examples & Samples

  • Other foreign language skills in particular, French, German, Arabic
  • Good knowledge of the industry and international media sources, ideally previous work experience within media evaluation industry
  • Knowledge or background in financial or business sectors
  • Good understanding of traditional and social media landscape in Taiwan and mainland China
94

Senior Media Analyst / Associate Resume Examples & Samples

  • Conduct research on Meltwater tools on news, media as well as social media platforms
  • Create business-focused report templates for valued clients and track competitive analysis
  • Develop visualizations in Excel and PowerPoint to illustrate clients brand data
  • Ensure the consistency and accuracy of report delivery on timely basis
  • Working closely with translation team on the brand key messages and relevant findings across all media and social initiatives
  • Working extensively with Client Success team to assist in on-boarding training, customers’ need analysis and enhancing the customer satisfaction
  • Nurture and strengthen client’s understand of the social media space and their brand’s performance
  • Keeping track of market trends and staying abreast in the digital market arena
  • University degree of Communication, Translation, Data Analysis or Business related discipline. International experience would be a plus
  • Prefer candidates with about 2 years’ related market research experience, title flexible for Sr. Analyst or Associate depending on experience and capability
  • Candidate with experience in market research, e.g. qualitative and quantitative research and survey design, would be considered as Media Analyst
  • Self-motivated, detail-minded and able to complete tasks independently within deadline
  • Strong skills of collecting and summarizing large volume of data
  • Team player, fixable and ready to take on new challenges
  • Passionate about digital marketing and social media
95

Digital Media Analyst Resume Examples & Samples

  • Transform digital media data into software inputs, using Excel & other data modeling environments
  • Use excel and proprietary software to structure the data that flows into our tools and fuels our marketing optimization engine
  • Analytically problem-solve and innovate within the framework of structuring data and software to produce the most accurate media mix recommendations
  • Collaborate with the customer success team, and engage with customers as necessary, to assess media needs
  • Collect and process data for optimizations using multiple inputs/sources, e.g. media reach/frequency and cost
  • Participate in conversations with clients and Marketing Evolution client service teams regarding customer digital research goals
  • Supply agency and publishers with appropriate digital tags for ad tracking and survey recruitment
  • Monitor incoming results and proactively correct any issues to ensure the data is of the highest possible quality
  • Act as an expert and resource for customers and the company internally in an ever-changing digital space
  • Coordinate digital data sourcing, acting as digital measurement process owner on customer engagements
  • Interest in media and marketing business
  • Ability to juggle multiple tasks and execute them with a high level of accuracy and attention to detail
  • Strong Excel skills (formulas, filters, pivot tables, macros, etc.)
  • Working knowledge of SQL and/or Python a huge plus
  • Experience with digital advertising buying and trafficking a plus, but not required
  • Desire and appreciation for being part of a growing team that