Assistant Media Planner Resume Samples
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Assistant Media Planner Resume Samples
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DS
D Sipes
Dorcas
Sipes
6210 Ned Green
San Francisco
CA
+1 (555) 653 7478
6210 Ned Green
San Francisco
CA
Phone
p
+1 (555) 653 7478
Experience
Experience
Detroit, MI
Assistant Media Planner
Detroit, MI
Bayer-Spinka
Detroit, MI
Assistant Media Planner
- Assist in the management of stages of plan development and work with Media Supervisor to build digital media recommendations
- Will work on local, national and international accounts and assist Media Planners and the team
- Assist in management of ongoing budget tracking and reporting
- Communicate and work with publishing partners to develop effective media solutions that deliver client objectives
- Analyze interactive plans after execution to provide campaign performance insights
- Responsible for developing a working knowledge of media relevant to the client’s business including TV, print, digital, search, spot TV, and radio
- Assist in development of media plans that specify which forms of media will be used to effectively reach the target audience
Houston, TX
Contract Assistant Media Planner
Houston, TX
Bernier, Dicki and Stiedemann
Houston, TX
Contract Assistant Media Planner
- Assist Media and Sr. Media Planners on media plan development including gathering materials and presentation building
- Assist with campaign performance analysis, including delivery/pacing and optimization recommendations
- Assist with curation of bi-weekly newsletter, involving staying on top of industry trends and media trades
- Demonstrated commitment to teamwork
- Execute media plans and plan revisions by managing Insertion Orders (including internal approvals, distribution to publishers, and collection of counter-signed IO's)
- Proactive, self-starter who can manage their time well
- Campaign performance delivery and tracking QA
present
Los Angeles, CA
Assistant Media Planner, Integrated
Los Angeles, CA
Klocko and Sons
present
Los Angeles, CA
Assistant Media Planner, Integrated
present
- Developing filmmaker presentations on Keynote
- Assisting in the development and execution of the media plan
- Work with the billing coordinator to match Insertion Orders
- Gathering / compiling data to support the media recommendation, including running syndicated research on the consumer
- Updating media planning documents for client usage
- Attending the OMD Media Training Program to learn
- Preparing media buy authorizations
Education
Education
Bachelor’s Degree in Advertising
Bachelor’s Degree in Advertising
University of Arizona
Bachelor’s Degree in Advertising
Skills
Skills
- PC proficiency and solid working knowledge of Microsoft Office
- Good knowledge of broadcasting and media planning
- Solid time management skills and the ability to multi-task, manage concurrent projects and work successfully under pressure
- Sound communication skills (written and verbal); Ability to conduct oneself in an office-appropriate/professional manner
- Strong Excel skills (i.e. pivot tables, advanced functions)
- Detail-oriented with strong attention to follow-through
- Proficient with YouTube knowledge (asset), Facebook/Twitter (asset)
- Able to work independently and have excellent time management skills
- Strong analytical ability
- Ability to grasp quickly the key goals of a project and to ask the right questions
9 Assistant Media Planner resume templates
Read our complete resume writing guides
1
Assistant Media Planner Resume Examples & Samples
- Media Planning/Execution: Maintain budget updates and spreadsheets
- Maintain flowcharts and plans
- Competitive analyses
- Write POV’s
- Analyze interactive plans after execution to provide campaign performance insights
- Assist in management of ongoing budget tracking and reporting
- Resolve discrepancies
- Media Research Analysis: Proficient with media research tools: DDS, IMS, Kanter, Comscore, @Plan, Media Tools, etc
- Basic knowledge of media terminology and applications
- Participate in media training sessions
- Integral part of a multi-functional team working closely with Creative, Operations, Account, Analytics and Buying counterparts
- Strong communication skills for frequent contact with the account and buying teams
- Strong computer skills (Microsoft Word, Excel, and PowerPoint)
- Significant organizational skills to work simultaneously on numerous media objectives in a comprehensive method
- Basic understanding of the media planning function
- Math acumen
- Strong analytical ability
- Assistant Media Planner is an entry level position within the planning discipline – previous marketing or marketing research experience is a plus
2
Assistant Media Planner Resume Examples & Samples
- Assist Media and Sr. Media Planners on media plan development including gathering materials and presentation building
- Utilize media planning tools (Atlas, DFA, DFP, comScore, etc.) to generate data and drive key insights and strategies for clients
- Ensure consistency between all media contracts across internal and external systems: Client IO, DFP, & Salesforce
- Aid in resolution of billing & reporting discrepancies
- Send weekly campaign level reporting and optimizations
- Take screen shots both online and in-store
- Assist with curation of bi-weekly newsletter, involving staying on top of industry trends and media trades
- Acute attention to detail
3
Assistant Media Planner Resume Examples & Samples
- Assist Media and Sr. Media Planners on media plan development and competitive analysis
- Utilize media planning tools (Atlas, DFA, DFP, Comscore etc.) to generate data and drive key insights and strategies
- Aid in resolution of billing discrepancies
- Campaign delivery and tracking QA
- Report analysis support
- Develop and analyze quarterly revenue reports
- Troubleshoot site tagging issues
- Strong quantitative skills
- Self starter
- Analytical
4
Assistant Media Planner Resume Examples & Samples
- Assist Media and Sr. Media Planners on media plan development
- Send RFP's out
- Create and revise Insertion Orders
- Handle billing issues
- Utilize reporting and planning tools (Atlas, @Plan, AdRelevance)
- Take screen shots
- Contact/meet with vendors
- 0 - 2 years relevant media experience
5
Assistant Media Planner Resume Examples & Samples
- Utilize media planning tools (Atlas, comScore, Adrelevance, etc.) to generate data and drive key insights and strategies
- Send RFP's
- Set up approved media plans by obtaining credit approval and creating buy authorization
- Execute media plans and plan revisions by managing Insertion Orders (including internal approvals, distribution to publishers, and collection of couter-signed IO's)
- Acute attention to detai
- Please attach a cover letter and convince us why you are a great match for this job!**
6
Assistant Media Planner Resume Examples & Samples
- Studies demographic data and consumer profiles to identify desired target audiences for online advertising
- Researches and maintains record of trends, innovations, and changes that affect media buying
- Bachelor's degree (B. A.) from a four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience
- Experience with ad server technology; Atlas/DoubleClick Software preferred
- Experience analyzing data or market research
7
Assistant Media Planner Resume Examples & Samples
- Agency experience recommended but not required
- Strong Excel and PowerPoint proficiency preferred
- Ability to balance multiple projects and deadlines
8
Assistant Media Planner Resume Examples & Samples
- Assist Media and Senior Media Planners on media plan development and competitive analysis
- Utilize media planning tools (Atlas, DFA, DFP, Comscore, etc.) to generate data and drive key insights and strategies
- Excecute media plans and plan revisions by managing Insertion Orders (including internal approvals, distribution to publishers, and collection of counter signed IO's)
- Aid in resolution of billing descrepancies
- Take screenshots both online and in-store
- Bachelor's degree, relevant courses or internship preferred
- Time Management skills
- Demostrated commitment to teamwork
- Please attach a cover letter and convince us why you are a great match for this job
- Local candidates only please
9
Assistant Media Planner Resume Examples & Samples
- Implement the on air media planning strategy across at least one of the Ch5 Network of channels including navigation planning
- Responsible for the day to day logistics of asset creation, campaign management and asset delivery
- Liaising with 5Creative and Presentation to ensure deliveries and schedule changes are communicated clearly and accurately
- Input promotional campaigns into Media Machine/What’s On
- Devise a weekly navigational plan to support marketing and programming priorities and liaise with Continuity team to ensure they are briefed in a timely and effective manner
- Schedule promotional campaigns, including cross-promotions, to meet campaign targets, schedule compliance, maximise the schedule and exploit any creative scheduling opportunities
- Work with the Presentation Schedulers to ensure promotional airtime is maximised
- View all promotions prior to delivery to ensure they are correct, compliant and to brief
- Contribute to post campaign evaluations using Techedge Advantedge
- Check daily TX reports and report back when appropriate to ensure minimum errors on the TX logs
- Provide cover for Media Planning when required
10
Assistant Media Planner Resume Examples & Samples
- Work as liaison between digital and communications planning teams to ensure digital plans are fully integrated
- Integral part of a multi-functional team working closely with Creative, Operations, Account, Analytics, and Buying counterparts
- Work closely with the planners and supervisor to gain client approval for digital campaigns and strategy
- Assist in the management of stages of plan development and work with Media Supervisor to build digital media recommendations
- Analyze digital plans after execution to provide campaign performance insights
- Strong computer skills (MS office) and experience
- MediaVisor, DART, ComScore, @Plan is a plus
- Assistant planner is an entry level position within the planning discipline – previous marketing or marketing research experience is a plus
11
Assistant Media Planner Resume Examples & Samples
- Work as liaison between communications planning teams to ensure plans are on schedule and elements are completed
- Integral part of a multi-functional team working closely with Digital, Creative, Operations, Account, Analytics, and Buying counterparts
- Work closely with the planners and supervisor, supporting in the creation, execution and follow up of campaigns
- Media Planning/Execution
- Media planning knowledge preferred, not necessary
12
Assistant Media Planner Resume Examples & Samples
- Work closely with the planners and supervisor to gain client approval fordigital campaigns and strategy
- Previous marketing or marketing research experience is a plus
- Bachelor’s degree or equivalent experience required
13
Assistant Media Planner Resume Examples & Samples
- Preferably some work experience or marketing-related internship
- Strong interest in Digital Media Planning
- Aptitude for learning new skills (both technical and organic) and procedures is essential!
- Strong organizational skills and detail-oriented
- Adaptable to change and able to multi-task
- Strong math and analytical skills
- Advanced computer skills (Excel, PowerPoint, Word)
- Able to speak and write clearly and persuasively
14
Bpn-assistant, Media Planner Resume Examples & Samples
- Help gather data, develop consumer insights and budget allocations
- Create flow charts, spreadsheets and budget summaries
- Be an excellent communicator, both written and oral
- Have an understanding of the benefits and roles of media channels
15
Assistant Media Planner Resume Examples & Samples
- Analyzing, interpreting, and summarizing audience and cost data for individual media vehicles, in consideration of brand requirements such as budget, target audience, types of programs, etc
- Collaborating with the media planning team to develop and present recommendations for the best allocation of the client’s media budget across multiple mediums and markets in order to optimize both reach and investment
- Preparing competitive media reports
- Negotiating and coordinating added value programs in conjunction with media buyers
- Negotiating and placing broadcast, digital, print and out-of-home media buys
- Tracking and reporting client media spending on a weekly, monthly, and/or quarterly basis
16
Assistant Media Planner Resume Examples & Samples
- Utilize and understand proprietary and syndicated research tools used for planning and reporting purposes
- Study demographic data and consumer profiles to identify desired target audiences for specific media vehicles, including lifestyles and psychographics
- Utilize syndicated research to help analyze the competitive landscape for monthly, quarterly and annual competitive analysis
- Assist in development of media plans that specify which forms of media will be used to effectively reach the target audience
- Assist in maintaining budget updates and spreadsheets
- Develop agency point of views (POVs) on media opportunities for submission to the client
- Input data into Donovan and Ad Serving platforms
- Assist in trafficking, tracking and reporting of online campaigns
- Resolve discrepancies within the billing process
- Participate in MAcademy
- College Graduate
- Relevant Internships
17
Assistant Media Planner Resume Examples & Samples
- Oversees planning activity for assigned accounts to assure quality
- Assists with major proposal evaluations
- Oversees data gathering for major media plans
- Monitors trade publications for new media trends
- Monitors competitive activity and reports developments to account service and the appropriate clients
- Attends client status meetings
- Attends appropriate media seminars
- Gives Direction to and trains Assistants and Planners
- Negotiates print media buys
- Interacts with publication sales managers, spot radio and television sales representatives, both locally and nationally
- Conducts information gathering for employee reviews
- Bachelors Degree required
- 3 – 5 years of Media Planning experience required
- Strong mathematical abilities required in this position
18
Assistant Media Planner Resume Examples & Samples
- Responsible for supporting development of integrated media plans, under the direction of a media manager/director
- Tracking and reporting on KPIs; Manage ongoing campaigns and media owner relationships confidently and competently
- Keep up to date with new media, trends, technology, and test new features
- Coordinate the agency's preparation and response to various media briefs, across a variety of digital media including social, video, display, and search
- Research market trends and vendor updates as it pertains to digital and traditional media. Be at the forefront of digital media knowledge with industry news
- Strong understanding of the target audiences' attitudes, behavior and perceptions using a variety of market information and research data
- Achieve a level of relationship with clients whereby they trust and value opinions and advice on their media activity
- Meet commitments and complete tasks as agreed and within agreed timeframes
- 2-3 years’ experience in media planning with an emphasis on digital
- Experience developing creative ad testing strategies to improve on key metrics (CPC, CPL, PPC)
- Proficient with YouTube knowledge (asset), Facebook/Twitter (asset)
- Proficient with Microsoft Excel, Word, PowerPoint, and reporting on social platforms
- Solid understanding of media planning concepts, reporting, process and industry research tools
- Detail-oriented and well organized
- Sound communication skills (written and verbal); Ability to conduct oneself in an office-appropriate/professional manner
19
Assistant Media Planner Resume Examples & Samples
- Write budget reports on whether funds were appropriately spent and if the existing budget is at an expected level
- Write competitive analysis to get a sense of where the competitors are advertising and how much they are spending
- Develop media delivery analysis
- Develop agency point of views on media opportunities for submission to the client
- Assist in the development of media plans that specify which forms of media will be used to effectively reach the target audience
- Perform various calculations to identify the usefulness of different media plans
- Meet with sales representatives to obtain information about their products
- Pull research to support the development of media objectives, strategies and tactics, including MRI/Simmons, Mintel, Adviews, @Plan, Comscore, Ad Relevance and DART
- Responsible for all media plan entry into DB, coordinate with internal/external teams for all campaigns
- Provide maintenance for a media plan once it has been implemented, oversee the launch process, and liaise with Digital Investment partner as required
- Compile and analyze post-analysis data and evaluate site proposals
- Utilize Mediaflow to create and maintain flowcharts
- Accurately maintain client-approved budgets
- Assist in execution and tracking of client billings
- Assist in the media buying process through the creation of media authorization forms and media buy specs
- Review industry trades for new sites, innovative and creative ad units and technologies, as well as competitive information
- Strong customer service skills
- Able to work successfully, both within a team and independently
- Knowledge of Media Tools, Donovan Data Systems, MRI/Simmons, Mintel, Adviews, DART, Ad Relevance, Comscore and @Plan is a plus but not required
- Use of appropriate GSIP and 3rd party tools to research and develop plan recommendations
- Previous Internship experience in Advertising, Marketing or Communications Planning
20
Contract Assistant Media Planner Resume Examples & Samples
- Execute media plans and plan revisions by managing Insertion Orders (including internal approvals, distribution to publishers, and collection of counter-signed IO's)
- Assist with campaign performance analysis, including delivery/pacing and optimization recommendations
- Campaign performance delivery and tracking QA
- Assist with competitive industry analysis
- Assist with quality assurance of media plans
- Vendor/Publisher relationship support
- Bachelor's degree, relevant courses or internships preferred
- One year experience or two internships preferred
- Proficient in Microsoft Office, especially Excel
- Excellent organization skills
- Strong analytical & quantitative skills
- Proactive, self-starter who can manage their time well
21
Assistant Media Planner, Integrated Resume Examples & Samples
- Assisting in the development and execution of the media plan
- Gathering / compiling data to support the media recommendation, including running syndicated research on the consumer
- Updating media planning documents for client usage
- Communicating and collaborating with internal activation and digital teams
- Collecting competitive research and preparing reports
- Preparing media buy authorizations
- Monitoring media expenditures to ensure agency and client budget compliance
- Developing filmmaker presentations on Keynote
- Update vendor trafficking sheets
- Send, Request and file all digital insertion orders for a campaign
- Identify and trouble-shoot missing and incomplete invoices that are needed for billing
- Work with the billing coordinator to match Insertion Orders
- Monitor tag assets to ensure the most current linking and creative are assigned
- Compile and file campaign screenshots
- Responsible for pulling digital reporting and supporting planners/supervisors in gathering accountable learnings to be delivered to client
- Participating in brainstorm sessions
- Attending the OMD Media Training Program to learn
22
Assistant Media Planner Resume Examples & Samples
- AMPs aid in development of media recommendations and take the lead role in assimilation of research data, vendor rates and specifications
- Responsible for 3rd party ad server/tracker systems, including campaign set-up, traffic of creative and the pulling/creation of client performance reports
- Responsible for account record keeping including client authorizations, insertion orders and tracking reports
- Handle billing responsibilities and invoice reconciliation
- Work closely with vendor contacts for optimal negotiation
- Bachelor’s Degree (or equivalent)
- Preferably some work experience, marketing-related internship, or relevant coursework
- Strong interest in Media Planning (preference of Digital)
23
Assistant Media Planner Resume Examples & Samples
- Utilize advanced television tactics to efficiently reach consumers, including addressable television and hyper-local targeting
- Generate analysis of market and MSO revenue performance to guide planning
- Regularly communicate with client regarding media recommendations
- Billing Reconciliation
- Maintain industry knowledge of new media offerings
- Experience in developing and implementing analysis and reporting strategies
- Passion for entertainment, a plus
24
Assistant Media Planner Resume Examples & Samples
- Good level of computer literacy, especially Excel, PowerPoint and Word
- Ability to translate data into practical recommendations
- Good knowledge of broadcasting and media planning
- Ability to grasp quickly the key goals of a project and to ask the right questions
- Excellent communication and effective interpersonal skills
- Educated to degree level or relevant work experience (check)
- Understanding of Linear TV / VOD would be of benefit
- An interest in audience viewing behaviour & patterns
25
Assistant Media Planner Resume Examples & Samples
- Assisting in all parts of the media planning process (strategy, RFP, negotiation, finalizing plans, recommendations, launch, optimization and reporting)
- Overseeing timely media campaign launches and QA
- Ad trafficking within standard ad servers
- Responsible for client and vendor billing
- Keeping the account teams updated on the status of account activities
- Effectively managing the expectations of internal teams
- Assisting in the preparation of performance review presentations
- Producing client ready reports and providing regular results analysis, reporting and recommendations
- Supporting managers on other various projects and administrative tasks as requested
26
Assistant Media Planner, Digital Resume Examples & Samples
- 30%- Collaborates with Media Planners, Sr. Planners and Supervisors for strategy and plan development in areas such as
- Previous related internships or experience in media planning/buying, advertising, or marketing preferred
- Previous experience working with Microsoft, Powerpoint, and especially Excel
- Heavy interest in the data/numbers and strategic thinking side of advertising
- Strong writing, presentation and analytical thinking skills
- Able to work independently with excellent attention to detail and time management skills
- Strong team player that easily take direction and lead when neccessary
- Interest and familiarity with digital media campaigns and trending technology
27
Assistant Media Planner Resume Examples & Samples
- Develop media objectives, strategies and plans that align to client goal
- Implement, manage, and optimize media plans
- Ensure high level of attention to detail and accuracy in one’s own work and client deliverables
- Manage vendor relationships and ensure accuracy/delivery of plans
- Oversee financial integrity and steward accounting and invoice billing of media accounts
- Offer insights and contribute to creative brainstorm sessions and new business
- Keep current with emerging media opportunities/technology, share with internal teams and apply to client work and new business as appropriate
- 3+ years of media planning experience on integrated campaigns that bring ideas to life and high ROI
- Proven experience in traditional, digital, and paid social (Facebook, Instagram, Twitter, and LinkedIn)
- Experience planning, executing, optimizing, and reporting in paid search campaigns using the Google and Bing on and offline interfaces
- Experience with Branding, DR and CPA driven media campaigns
- Ability to analyze results and provide insights and recommendations, as well as campaign post recaps
- Mastery of media fundamentals, media math, strategies, process and tools such as Simmons, Google Analytics, DoubleClick ad server (DCM) or other third party adserving tools, etc
- Strong Excel skills
- Self sufficient, quick learner while maintaining a team-player attitude, plays nice with others
- Comfortable and confident in client-facing situations (new business pitches & client presentations), graceful under pressure
- Eager to learn in a fast paced environment
- Experience in Google docs or other collaboration tools
- Exceptional writer and speaker with engaging presentation style
- *************** No Agencies Please *****************
