Marketing & PR Job Description

Marketing & PR Job Description

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Marketing & PR provides marketing and graphics support for Corporate Communications projects including presentations, internal communications, public relations, and strategic initiatives.

Marketing & PR Duties & Responsibilities

To write an effective marketing & PR job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing & PR job description templates that you can modify and use.

Sample responsibilities for this position include:

Works with Director of Public Relations on development & maintenance of media lists
Provides administrative support as necessary for Public Relations and Marketing
Assists in other public relations and marketing projects as requested
Implement various projects within designated timelines using marketing resources available that include online marketing, content marketing, media outreach, partnerships, promotions and events
Securing brand partnerships and devising innovative and creative promotions
Communicating with client regularly to update them on progress, and work with them on promotions and initiatives
Work with samples- merchandising show room regularly
Assisting at photo shoots and events
Coordinating sample requests/returns
Various ad hoc marketing activities

Marketing & PR Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Marketing & PR

Typically a job would require a certain level of education.

Employers hiring for the marketing & PR job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Communications, Public Relations, Business/Administration, Journalism, Education, Business, Advertising, Communication, Hospitality

Skills for Marketing & PR

Desired skills for marketing & PR include:

College athletics
Public relations
Excel
Graphics and collateral
Hotel’s marketing communications strategy
International languages will be given preference
Microsoft Office: Word
Power Point
Promotions
Web servers

Desired experience for marketing & PR includes:

Love of entertainment TV
Keynote basic skills
Basic Adobe Photoshop or similar photo editing package would be a bonus
Knowledge and/or experience in the TV industry
Unpacking and photographing new products
Experience editing on non-linear system is required

Marketing & PR Examples

1

Marketing & PR Job Description

Job Description Example
Our company is growing rapidly and is hiring for a marketing & PR. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing & PR
  • Works with Director of WW Public Relations on development and maintenance of media lists and press clippings and materials
  • Create and maintain press kits
  • Produce all events
  • Manage e-communications
  • Some website oversight involved as well
  • Working out of our Beverly Hills office, you will own and drive the recruiting strategy and results for the business groups with which you partner
  • Source, interview, offer, negotiate and close candidates
  • Engage with key business partners regularly
  • Develop, drive and execute comprehensive search strategies designed to recruit top talent at all levels, including building key competitive research, industry profile development, networking and sourcing
  • Educate/train hiring partners on how to interview and acquire top talent
Qualifications for marketing & PR
  • Social Media experience/interest
  • Candidate must be currently enrolled in coursework at an accredited college or university
  • Preferred students will be studying Marketing, Advertising, Communications or other related field
  • Experience writing for school publications, local newspapers, a plus
  • Proficiency in Microsoft Office Suite and related digital PR/marketing tools
  • Experience working with Content Management Systems (WordPress, Adobe CQ), Photoshop, Platforms Salesforce and web analytic tools
2

Marketing & PR Job Description

Job Description Example
Our company is growing rapidly and is looking for a marketing & PR. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing & PR
  • Directly report to Marketing Managers
  • Draft & deploy press releases
  • Coordinate marketing for a high volume of shows
  • Follow up with media outlets and retail partners on additional marketing opportunities to increase ticket sales
  • Research and contribute additional marketing ideas
  • Help coordinate day of show activities including radio station set ups, remote broadcasts and escorting media photographers
  • Schedule and order creative for Email blast/ecards/banner ads
  • Proofing all marketing materials and provide quality control
  • Administrative duties including work orders, invoices, etc
  • Use internal systems to support Marketing Managers and input show info with strong attention to detail
Qualifications for marketing & PR
  • Ability to multi-task with tight turn-around/timelines
  • Bachelor Degree in Communications, PR/Marketing or related disciplines
  • 10-15 years of experience in PR and Event management in Luxury or PR/Event management companies is preferred
  • Experience with branding, marketing, media, press
  • Passion for generating publicity and promotion through social media and other media channels
  • High integrity, ethics and work standard, ability to multi-task and dealwith multiple priorities
3

Marketing & PR Job Description

Job Description Example
Our innovative and growing company is looking for a marketing & PR. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing & PR
  • Send out PR Alerts to all staff informing them of events, promotions, on-site shoots or any other important information relevant to the hotel and its outlets
  • Daily product sends to media
  • Tracking editorial coverage
  • Assist in PR mailings to beauty editors, celebrities, makeup artists
  • Product stockroom maintenance
  • Compiling & organizing beauty research
  • Maintain media contacts list
  • Identify and develop close relationships with key journalists from top press outlets in Sub-Saharan Africa
  • Work with Chicago Multimedia Producer in organising and recording videocast and podcasts from Cape Town office
  • Identify, arrange and oversee participation in conferences, associations and trade shows in Sub-Saharan Africa
Qualifications for marketing & PR
  • Presentation skills/articulate
  • Basic computer skills including Microsoft Office, Illustrator, Photoshop and InDesign
  • Industry knowledge and passion for sports and media strongly preferred
  • Thoughtful, mature professional with 8-10 years of marketing and communications experience, preferably with a luxury brand
  • Strong relationships with key fashion editors and stylists
  • Ability to understand the balance between art and commerce and effectively communicate both business and brand requirements
4

Marketing & PR Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of marketing & PR. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing & PR
  • Independent planning and execution of projects related to registration, purchase orders, invoices
  • Assist in executing marketing activities within assigned budget allocations
  • Negotiate and manage contracts with hotels and various vendors
  • Timely and professional communication of project/activity status and updates
  • Secure giveaways, signage, supplies as needed and other projects/activity related items and ship as necessary
  • Ability to assist onsite at local marketing events
  • Ability to travel less than 25% of the time to various marketing events
  • Support the needs of the Sales departments by developing strong relationships with retail, ecommerce, wholesale and specialty partners and new initiatives to grow brand awareness, traffic and sales at all points of distribution
  • Communicate marketing, PR & event plan to TB corporate on a monthly basis
  • Serve as executive contact for local marketing agency(ies) to oversee projects and initiatives to support marketing through offline and online strategy
Qualifications for marketing & PR
  • Organized and able to juggle multiple projects/priorities
  • Analytical and logical thought process
  • Ability to think creatively and participate in team brainstorms
  • Strong organizational skills and ability to manage multiple priorities simultaneously
  • Excellent communication and organizational skills Able to handle last-minute or quick-turnaround deadlines
  • Exceptional written and verbal communication skills with great attention to detail
5

Marketing & PR Job Description

Job Description Example
Our innovative and growing company is looking for a marketing & PR. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing & PR
  • Seek opportunities for joint promotions with affiliates and other local business partners
  • The NCAA Digital Marketing and Public Relations departments take care of getting the message and the accomplishments of NCAA Digital out to the public in a variety of different ways, utilizing both traditional and social media
  • Supervise, build and develop the local marketing and PR teams and ensure consistency through an integrated approach
  • Function as key strategic leader, building brand awareness and luxury positioning in the EU & ME
  • Oversee the execution of the seasonal brand strategy corporate initiatives in the EU & ME
  • Liaise with TB Corporate marketing/PR teams regularly to understand ongoing and seasonal global initiatives to be leveraged in market
  • Initiate contact and liaise with external partners, event hosts and 3rd party providers as needed
  • Set seasonal brand strategies and goals with third-party agency(ies)
  • Work to enhance CRM with boutique managers, wholesale partners and TB HQ
  • Oversee local team’s requests to TB HQ for all printed collateral needs
Qualifications for marketing & PR
  • Experience working with cross-functional teams and managing career development of junior team members
  • Assisting on event management
  • Budget – track and monitor PR & marketing budgets
  • Must have a strong communications background
  • Bachelor’s degree in PR, marketing, communications, or related field
  • Should have a strong working knowledge of HTML5, CSS3, Javascript, jQuery, SEO, SEM and browser technology

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