Marketing Manager, Latin Job Description

Marketing Manager, Latin Job Description

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Marketing manager, latin provides feedback and analysis to DRH Marketing and division management on their social media, online content and email marketing initiatives.

Marketing Manager, Latin Duties & Responsibilities

To write an effective marketing manager, latin job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing manager, latin job description templates that you can modify and use.

Sample responsibilities for this position include:

Responsible for formulating and executing marketing plans which both utilize and adapt the existing US marketing plan and resources creating marketing initiatives and publicity for major LATAM markets
Influence and assist in a mix of digital marketing programs across Latin America Activities may include email campaigns and webinars managing 3rd party integrated digital marketing campaigns
Content Marketing.Develop and execute digital marketing/sales and content distribution strategies for Roc Nation Latin label artists and management clients
Research, conceive, and exploit LATAM marketing and publicity opportunities with an emphasis on top brands, authors, and major front list releases published by HCCP, HCE, & Rayo
Responsible for managing relationships with marketing teams from our key LATAM distributors and retailers
Responsible for engaging and managing freelance marketing and PR firms
Responsible for communicating and presenting our LATAM marketing activities within HCCP
Assist in preparation of key customer presentations as it relates to marketing and sales
Accompanying the sales staff on key sales and marketing presentations
Work closely with our Spanish e-book sales and marketing team

Marketing Manager, Latin Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Marketing Manager, Latin

List any licenses or certifications required by the position: LAPEM, CFE

Education for Marketing Manager, Latin

Typically a job would require a certain level of education.

Employers hiring for the marketing manager, latin job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, MBA, Communications, Business/Administration, Education, Engineering, Science, Latin, Life Sciences

Skills for Marketing Manager, Latin

Desired skills for marketing manager, latin include:

Business management
Business planning and extensive experience in healthcare/medical device
Channel marketing and B2C marketing is an asset
Demand generation
Entertainment landscape and media trends both in LATAM and globally
Hubspot and content management tools
Implant Dentistry category
Marketing
Offline and online marketing
SalesForce.com

Desired experience for marketing manager, latin includes:

Ensure the deployment of successful creative testing, bidding strategies, keyword management, and program expansion such that KPIs are met on time and within budget
Serve as the primary business contact to both external platform partners and the search engines
Must be an innovative thinker
Must be comfortable with analyzing large quantities of data
Ability to extract powerful insights from data and act on them
Fluency in written and spoken Spanish or Portuguese

Marketing Manager, Latin Examples

1

Marketing Manager, Latin Job Description

Job Description Example
Our company is searching for experienced candidates for the position of marketing manager, latin. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing manager, latin
  • Own the partner marketing relationships with our MVPD, ISP, CE and mobile carrier partners in Latin America
  • Ideate, propose and facilitate the execution of multi-platform marketing strategies for content acquired by clients in order to generate added value to both SPT new releases and library product (e.g., feature films, U.S. television series, music concerts, original productions)
  • Provide post-sale marketing support to all clients in the region by providing or creating assets, offering publicity opportunities, promotions and contest ideas that might contribute to the successful performance of the content
  • Work with supervisor in the creation of all promotional and marketing assets for SPT Original Productions for Latin America, during pre and post-production phases
  • Provide direction and supervision to marketing interns, agencies and external vendors
  • Responsible for managing all marketing materials for Original Productions such as photography, loglines, synopsis, product sell sheets, logos, brand assets, for our B2B website for client support
  • Defining a South Latin America (SOLA) marketing plan by fiscal year to meet business strategy objectives and budget availability, communicate the plan in territory
  • Executing against the marketing budget for SOLA
  • Developing and implementing marketing plans and projects for new and existing products for SOLA and in certain cases for Latin America
  • Determine strategy, tactics, messaging and content for Latin America campaigns, working cross functionally with the broader Marketing team, including Digital Events, Email, Blog, Social, Content, Design Customer Programs, external partners and customers on all program deliverables
Qualifications for marketing manager, latin
  • Multi-market (specifically Latin America) experience is a plus
  • Exposure to/experience with display and social media strategies and tactics
  • Drive local social media efforts
  • Develops and executes the annual corporate advertising strategy
  • Work closely with Content Acquisition team to identify upcoming high-profile titles and develop content calendars by region
  • Project manage multi-title content campaign creative and overall video creative
2

Marketing Manager, Latin Job Description

Job Description Example
Our company is looking for a marketing manager, latin. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing manager, latin
  • Manage design, development and implementation of marketing programs to support demand
  • 5+ years of experience in an integrated marketing role
  • A successful track record in B2B marketing
  • Coordinate the development, approval and fulfillment of marketing assets including TV, Digital, Print, Radio, OOH and POS
  • Coordinate marketing and campaign management documentation for NLA
  • Key role in the management, projections, tracking and reporting of the Latin Am marketing budget, including requisitions, purchase orders, invoice reconciliation and payment approvals
  • Leads Marketing Plan Implementation and Execution
  • Supports the local teams in their marketing programs
  • Evaluate partnership success
  • Participate in offsite presentations such as book fairs, account sales conferences and strategy meetings
Qualifications for marketing manager, latin
  • Facilitate internal creative approvals, asset procurement and delivery
  • Communicate and monitor quality standards on all project deliverables
  • Experience with both AV and digital creative development and localization
  • Athlete Team Management/ Ambassadors
  • Social Networks –Facebook, Twitter, Instagram, Pintrest, Word Press
  • Final cut or video editing is plus
3

Marketing Manager, Latin Job Description

Job Description Example
Our growing company is looking to fill the role of marketing manager, latin. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing manager, latin
  • Executes marketing plan through strong project management skills, including hands on development of collateral, digital elevations, Works collaboratively with various groups within the organization (e.g., sales, marketing, client service, operations, technology) to achieve goals through digital and traditional channels
  • Works collaboratively as a consultative partner with business and marketing colleagues in developing concepts to support campaigns
  • Ensures that marketing programs are deployed using accurate, consistent, compelling and customer oriented internal and external communications
  • Leads/participates in projects related to building the foundational needs of the marketing function in a quasi-start up / growth environment
  • Creative Campaign - you will kick off the regional creative brief to guide the creative process and align with local marketing teams and cross functional teams on goals for the campaigns
  • Production - understanding of offline and online production in order to work with the regional integrated producers in the production and deployment of the marketing campaign
  • In collaboration with LAI Marketing and Global Head of Content, set vision for role of branded content across the region
  • Coordinate efforts with our Spanish ministry sales person
  • Think up crazy effective and blue sky campaigns to run with our external partners!
  • Work closely with digital team to create and execute int’l digital campaigns -via mobile, social media, platforms, portals, video/song premieres
Qualifications for marketing manager, latin
  • At least 3 years of experience, preferably at a studio, entertainment or advertising agency with an emphasis on Content Marketing and/or Entertainment
  • Will require frequent travel
  • Bachelor of Art or Science degree in marketing or related field required (MBA preferred)
  • Work hard to stay aligned internally while we're all running at 100 mph
  • Be fluent in Spanish (preferred) and in Portuguese
  • You may autonomously lead projects from start to finish (i.e., structure analyses, gather data, generate insights and communicate findings)
4

Marketing Manager, Latin Job Description

Job Description Example
Our company is looking for a marketing manager, latin. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing manager, latin
  • Researching new and existing markets to support business strategy, including primary research using external resources as required
  • Working with LAC territory leads to segment and present market data, trend data and market segmentation to meet business planning objectives
  • Analyzing market and trend data to provide territory input to business planning and strategy
  • Build the Crackle brand into a premier entertainment property attracting customers and users
  • Drive consumer insights into the organization that will translate to content, programming and product strategies
  • Collaborate with the global Crackle brand team to help drive the brand vision into the market
  • Search engine optimization, collaborating with product and programming teams on implementation
  • Manage a cross-functional team
  • Build strong connections with Corporate functions
  • Create regional GTM roll out plans and calendars to include media, event activations, corners, trade, promo
Qualifications for marketing manager, latin
  • History of self-starting initiatives and an enthusiasm for creating your own work
  • Prior work experience in Media/Entertainment industry and/or Latin America a plus, but not a prerequisite
  • Role will be based in the Beverly Hills office, with expected travel to Los Gatos headquarters periodically
  • Must have knowledge of the entertainment industry, including experience with production (the creation of content), and the distribution of content (the available streaming platforms in the region)
  • Proficiency in Excel, Word, Outlook, and Advanced Adobe Photoshop is required
  • Must be comfortable using MAC & PC computer programs
5

Marketing Manager, Latin Job Description

Job Description Example
Our growing company is looking to fill the role of marketing manager, latin. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing manager, latin
  • Work closely with Latin Markets GM’s to support them in all Marketing and Communications needs, especially during the initial stages of each market’s development
  • Create marketing and promotional materials, both print and electronic
  • Develop and launch email and social media marketing campaigns
  • Some understanding of the financial services markets
  • The ability to successfully partner with multiple stakeholders
  • An entrepreneurial mind-set and an ability to adapt and learn new markets and products
  • Be fluent in English, Portuguese and Spanish
  • Manage day-to-day activities for multiple external agencies including creative, media planning and trade-level/POS as needed for Latin America business
  • Coordinates the advertising creative development process, including concept review, asset procurement and localization, project budget management, production timelines and the internal approval process
  • Manages asset localization process into Spanish
Qualifications for marketing manager, latin
  • At least 5 years’ experience with success in many functions in order to have the credibility
  • Working experience with different cultures in order to have sensitivity on cultural behavior
  • Networking, social, team builder, result and customer oriented
  • Having hunger for business & result making, willingness to travel
  • Language skills in Spanish and English
  • Bachelor’s Degree in engineer degree (electric, electronic, control and automation, mechatronic, industrial, mechanic electric mechanic) from an accredited institution

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