Hotel Sales Manager Job Description

Hotel Sales Manager Job Description

163 votes for Hotel Sales Manager
Hotel sales manager provides sales leadership to the market to generate revenue, gain market share and motivate sales associates.Focuses area and sales associates to grow account share and local property revenues; manages and directs market sales strategies to include opportunity management, account management sales, local and social catering, business travel and extended stay sales.

Hotel Sales Manager Duties & Responsibilities

To write an effective hotel sales manager job description, begin by listing detailed duties, responsibilities and expectations. We have included hotel sales manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Seek out and select other hotel partners to attain the best possible and competitive rates
To be responsible for ensuring the sales team achieve targeted sales on a monthly basis
To plan and implement marketing plans in conjunction with the Director of Leisure
To identify and target specific market segments for potential corporate clientele and to sell memberships to them
To prepare weekly membership figures for analysis and a monthly report on all accounts of membership status, renewals, attrition, new and potential signings
To be responsible for the organisation and implementation of the annual plan for the Membership Department
To be responsible for marketing, advertising and departmental costs to ensure that these are kept within budget, and in line with agreed brand strategy
To look strategically at other depts
Produce reports and recommendations on sales strategies for senior management
Participate in Saturday office coverage as scheduled

Hotel Sales Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Hotel Sales Manager

Typically a job would require a certain level of education.

Employers hiring for the hotel sales manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and High School Degree in Marketing, Education, Business, Hospitality, Business/Administration, Hotel and Restaurant Management, Hospitality Management, Business/Management, Communication, Hotel Management

Skills for Hotel Sales Manager

Desired skills for hotel sales manager include:

Competitor’s products and pricing
Global travel management a strong asset
Hotel sales and distribution
Local market
MS Office Suite and PowerPoint
Property management systems and market intelligence products
Applicable federal
Catering management and banquet operations
Company sales policies and SOP’s
Competitor’s sales and convention programs

Desired experience for hotel sales manager includes:

Education or Certification - High School Diploma or equivalent required
May assist in developing and implementing sales plans
Airlines, wholesalers, corporate accounts, travel agencies, ad agencies, – to ensure repeat business, follow up on events, and generate new business
Research the marketplace through reading industry publications, using personal networks, visiting construction areas, in order to capitalise on new customer openings
Working knowledge of PC software (Stratus, Windows, Excel, MS Word, Daylight and Microsoft Exchange)
At least 6 years of experience in hotel/convention sales

Hotel Sales Manager Examples


Hotel Sales Manager Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of hotel sales manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for hotel sales manager
  • Proactive and reactive sales management, to achieve budgeted total revenue for the Rooms, conference and events segment of business at the hotel
  • Build lasting and productive client/Agent relationships, through effective and efficient proactive sales management
  • Seek out new clients and business that would increase revenue for the hotel
  • Create a motivated sales team committed to achieving beyond targeted results
  • Assist in creating a sales culture throughout the hotel through effective communication/training
  • May assist in developing and implement sales actions plan as assigned
  • May assist client in menu planning
  • Actively solicit business for meetings and events that require guest rooms with meeting space
  • Identify new ways to expand existing client base
  • Negotiate hotel services with guests to achieve maximum profitability while meeting the guests’ needs
Qualifications for hotel sales manager
  • 1 year technology sales or hospitality experience preferred
  • Prior sales experience in audiovisual is a plus
  • Knowledge of hospitality industry and sales processes preferred
  • These skills and abilities are typically acquired through the completion of a Bachelor’s Degree or equivalent in marketing, business, or related field, through two to three years of experience in hotel selling
  • Synergize with other departments to ensure quality to the guest and/or group satisfaction
  • Address and resolve challenges regarding bookings

Hotel Sales Manager Job Description

Job Description Example
Our company is looking to fill the role of hotel sales manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for hotel sales manager
  • Works collaboratively with off-property and multi-property sales channels (e.g., Event Booking Center, Market Sales, Strategic Accounts) to ensure sales efforts are coordinated, complementary and not duplicative
  • Closes the best opportunities for W Hotel Al Habtoor City based on market conditions and cross sells based on individual property needs
  • Negotiate and quote rates and agreements on all Banquet/Meeting space and Hotel business in order to maximize revenues for Food & Beverage, Hotel and the Casino
  • Maintain the integrity of the client database
  • Ensure attendance at functions with the idea of meeting and greeting each client, and conducting introductions to the operations team that will be assisting them with their event
  • Increase awareness of our product through membership, attendance and participation in various travel agent, direct consumer travel shows and associations which may include business after hours and overnight travel
  • This position will work collaboratively with all leadership to develop and achieve performance excellence by identifying strategies and recommendations directly linked to organizational and business goals
  • This position will be responsible for assisting and making recommendations regarding performance and employment decisions for the Banquet team
  • Must be able to successfully collaborate with the F&B leadership to adjust or balance the size of staff in order to control labor costs without sacrificing Guest Service
  • Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the Hotel
Qualifications for hotel sales manager
  • Degree in, Business, Marketing, Sales engeneering or other field related to Sales distribution or equivalent work experience
  • Commercial Experience in Travel industry, Hotel Distribution is a plus
  • Solid understanding of travel industry in general and specifically of the distribution business model
  • Understanding of Hotel and travel agency distribution a plus
  • Networking, negotiation & strong influencing abilities internally & externally
  • Delivery focused, ability to work independently

Hotel Sales Manager Job Description

Job Description Example
Our company is growing rapidly and is looking to fill the role of hotel sales manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for hotel sales manager
  • Services existing business through management of accounts
  • Develops and maintains a regular pattern of sales calls, meeting with principals of target market
  • Conducts client interviews
  • Plans and conducts familiarization tours and site inspections
  • Travels when required to promote the Hotel and develop potential business
  • Analyzes sales mix and likely impact on Hotel goals
  • Meets with large groups, such as travel agencies and government bodies and prepares agreements with them allows for successful repeat business
  • Sell advertising campaigns and data subscriptions to hotel partners by hosting product & sales webinars to present the GBT media offering
  • Attend GBT hotel events, hotel partners events and other hospitality industry tradeshows to build the relationship with hotel partners and generate sales
  • Drive lead generations initiatives including prospecting and email marketing
Qualifications for hotel sales manager
  • Cross sell into other AHC Hotels and St Regis Polo Resort
  • Guest Rooms & Suites
  • Banqueting & Meeting space
  • Restaurants & Bars
  • Annual Projected Revenue
  • Knowledge of the hotel & company pricing policies, negotiation guidelines

Hotel Sales Manager Job Description

Job Description Example
Our company is looking for a hotel sales manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for hotel sales manager
  • Maintain knowledge of competitor’s sales and convention programs in order to generate future leads and be able to sell against the competitive set’s strengths and weakness
  • Maintain relationship with clients and drive sales renewals
  • Work in collaboration with the product team to improve of media and data offering by regularly capturing and communicating the client needs
  • Virtual locations will be considered
  • This role is for up to 12 months with opportunity for permanent position
  • Experience of selling advertising and data subscriptions
  • Responsible for the solicitation and booking of group convention and travel industry business involving the handling and processing of individual accounts from solicitation to servicing, including group resumes
  • Participates in sales trips and trade shows, as assigned
  • Conducts self as a professional to the general public at all times
  • Ability to learn different software applications , Delphi, Micros
Qualifications for hotel sales manager
  • Understanding of Hoteligence 360
  • Previous sales experience in 4/5 star hotels
  • Experience in the local and International Group market is desirable but not essential
  • Hotel sales & marketing related courses
  • Bachelors degree or equivalent experience with minimum 2 years catering sales and service experience
  • Prefer audiovisual equipment, Lynx and Oracle knowledge

Hotel Sales Manager Job Description

Job Description Example
Our growing company is looking to fill the role of hotel sales manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for hotel sales manager
  • Be passionate and knowledgeable about London, we call it owning our neighbourhood
  • Use your flair and individuality to drive sales and create connections with the neighbourhood
  • Play a leading role in embedding a culture of sales across the hotel and the restaurant and bar
  • Meet your sales targets while driving standards and productivity
  • Ensure all sales KPIs are exceeded on a daily and monthly basis
  • Own the training and development of our operational team on sales topics and run team incentives
  • Lead the social media strategy across the hotel
  • Represent the hotel and restaurant at networking events
  • Assist with weekly forecasts
  • Ensure CRM is up-to-date and accurate
Qualifications for hotel sales manager
  • You have a proven leadership
  • You coach and develop sales talent to encourage maximum performance and engagement, address performance issues
  • High School Diploma or General Education Degree, Bachelor’s degree preferred
  • Demonstrated ability to work in a complex and process driven environment
  • Software Sales experience with a background in Account management and development
  • Knowledge of Hospitality/Hotel business processes is advantageous

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