Brand Design Job Description

Brand Design Job Description

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Brand design provides graphic design support using PhotoShop or Illustrator.

Brand Design Duties & Responsibilities

To write an effective brand design job description, begin by listing detailed duties, responsibilities and expectations. We have included brand design job description templates that you can modify and use.

Sample responsibilities for this position include:

Provide input to Production/Strategy Operations team on brand calendar timelines and deliverables, developing a plan to manage seasonal exceptions and guide Tech team through plan
Contribute to end-to-end business processes
Manage and develop direct reports through end to end store design process, set up internal plan reviews, build effective partnerships with cross functional BP’s, manage work load to market plan
For all NA Store Design projects with A&E team to select and appoint all external consultancies as identified to be appropriate to the scope of the project
Provide direct management of out-sourced consultant resource for Gut-check and Feasibility design on project by project basis through regular workload and technical / design reviews, site visits
Develop specific flagship and premier store design elements in conjunction with Sr
Develop VM fixture layouts for all projects
Curate, source and educate global Writing team
Direct the Design efforts of external Branding and Creative agencies to ensure strong, clear brand image
In alignment with Global Visual Merchandising Design guidelines and using Global assets, adapt design of Merchandising elements to the needs of the North American Region

Brand Design Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Brand Design

List any licenses or certifications required by the position: PMP

Education for Brand Design

Typically a job would require a certain level of education.

Employers hiring for the brand design job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Design, Graphic Design, Marketing, Education, Business, Communications, Advertising, Architecture, Communication Design, Fine Arts

Skills for Brand Design

Desired skills for brand design include:

Adobe Creative Suite
Illustrator and InDesign
Company policies and procedures
Necessary software applications and platforms
Processes
Timelines
Illustrator
HTML and CSS
Photoshop
Project management tools and methods

Desired experience for brand design includes:

Degree in industrial and/or graphic design with a minimum of 7 years of work experience in leading design role for agencies or corporations, and a proven eye for media, user experience, and interaction design
Strong experience and track-record from working with commercial design solutions in larger organization with strong background in digital and automated design
Proven track record of connecting design value with business value, and strong in packaging message, stories and concepts
Previous experience in brand management, branding and visual identity development is preferred
Strong overall business acumen and knowledge of the ICT Industry
Proven leadership, strategy, analytics, communication and management skills

Brand Design Examples

1

Brand Design Job Description

Job Description Example
Our innovative and growing company is looking for a brand design. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for brand design
  • Provide clear and detailed schematics with 3D Software (Rhinoceros) to enable turn over to external partners
  • Oversee NA POS productions with IP & Technical Development Team
  • Maintain constant contact with Global Creative Teams and coordinate design approval with Global VM when applicable
  • Identify and suggest areas of improvements to increase visibility and brand presence at POS in the North American distribution using Corporate expertise
  • Generate competitive intelligence and stay abreast of internal/external Visual Merchandising best practices
  • Liaise with the retail team to ensure all information and ideas are considered for VM product roll out
  • Lead Northern and Southern VM teams through the execution of product strategies, ensuring all communication is delivered to retail on time and accurately
  • Work closely with the Typo’s VM Specialist on creative execution of product merchandising and communication throughout all territories
  • Develop current fixtures to gain a maximum return on products displayed, thinking ahead for growth categories
  • Keep record of all store floors layouts to maximize sales in each store
Qualifications for brand design
  • Exceptional creative thinker with a proven track record forging the identity of a world-class fashion or lifestyle brand
  • Must be highly motivated and independent
  • Must have the management and communication skills necessary to function and collaborate productively in large interdisciplinary teams that include creative leads, merchandising, marketing, product design, graphic design and visual merchandising teams
  • Outstanding typographic and graphic design, brand identity and digital experience
  • 8+ years related Applied Design experience
  • Strong creative skills & Work experience in Luxury Creative VM Design for Cosmetics and Fragrances
2

Brand Design Job Description

Job Description Example
Our innovative and growing company is hiring for a brand design. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for brand design
  • Some formatting requirements for white papers, regulatory documents
  • Protect brand integrity and fit consistency through industry research and provide recommendation to define physical brand body that delivers consumers’ fit expectations
  • Sign off on divisional block development, sizing, grade rules and fit camps
  • Develop a strategic plan to conduct competitive fit deep dives that support Long Range Plan growth categories for each division to maintain fit, sizing and construction relevant to the marketplace
  • Collaborate with Global International Sourcing (GIS) and Production on expansion of global vendor, mill and supply base – troubleshooting, educating, and understanding factory capabilities
  • Support the global vision and business strategy for cross-functional teams, recommending strategies to be leveraged across divisions and departments driving for continual improvement and innovation
  • Partner with Marketing, Online and Store Operations in the development of an omni-channel fit intent communication
  • Provide strategic direction to Consumer Insights team on brand quality research initiatives and ensure appropriate support and participation is provided for product quality explorations, analyze results and provide recommend next steps from a technical point of view
  • Ensure metrics are maintained and analyzed to support headcount alignment with current and future business needs
  • Review and approve execution of our creative direction
Qualifications for brand design
  • Minimum of 6 years of art direction experience in editorial, fashion or advertising/branding agency environment
  • Deep understanding of North American distribution(FSS, Department stores, Specialty Multi)and Retailers
  • Creativity and open-mindedness to Contemporary Art world
  • Strong Communication skills to articulate ideas and concepts through quality execution of 3D/2D renderings
  • Proactive, organized and detail oriented with strong understanding of brand codes/materials
  • Strong interest in the various practice areas of design, including concepting, composition, typography
3

Brand Design Job Description

Job Description Example
Our company is searching for experienced candidates for the position of brand design. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for brand design
  • Consistently seeks out Global Innovation
  • In conjunction with Product Development management, responsible for visualizing and determining strategic direction of the global business
  • Working closely with commercial teams and our clients to understand commercial objectives and design parameters
  • Leading on concept design on our prototypes and business ventures
  • Working closely with our development team to guide the build process of prototype experiences
  • Translating feedback and performance data into creative/ UX iterations on our concepts
  • Developing new brands and creating local variants for global brands
  • Supporting the sales process, including support development of bid materials and providing a design perspective during client pitches
  • Defining and shaping the Art Director role, including influencing the size and shape of the creative function and developing new IP and methodologies
  • Product Designers
Qualifications for brand design
  • Able to promptly and effectively address poor performance - coaching and holding leaders accountable to do the same
  • Able to build a line-of-sight from the business strategy to every employee in the function
  • Proven ability to solve complex communications problems through the application of visual design skills ideation, typography, layout, color theory, contrast, spatial, visual presentation/speaking skills
  • Proven experience in storytelling through visual communication design and videography including conceptualization, production and post-production
  • Excellent design thinking skills
  • Bachelor’s degree in visual communications, videogrpahy or related design field
4

Brand Design Job Description

Job Description Example
Our company is hiring for a brand design. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for brand design
  • Big picture thinking and problem solving
  • Must have knowledge print production
  • Work with design team to create custom graphics, , follow established style guides to create visual stories relevant to each presentation, environmental application, website, digital display, flyer
  • Gather and prepare materials needed for the design process (images, photos, logos, fonts, content)
  • Visually assess artistic and informational elements and make sure the client's message is clearly communicated through the design
  • Work closely with the art director, senior designer and presentation managers/producers who are "heading-up" the overall project to ensure graphics and "look" of presentation are on-target with the client's message and content
  • Organize existing materials (logos, photos, video assets, graphic elements) relevant to each division
  • Convert, scale, and recreate logos, photos, and videos as needed
  • Developing concepts and creative campaigns
  • Ensuring that designs and communication are aligned with the overall Brand Visual Identity and Brand Strategy
Qualifications for brand design
  • Significant client experience, including acting in an advisory capacity
  • Proven ability to understand and translate business objectives into creative design
  • A portfolio of concept / brand design work
  • A track record of taking a creative approach to problem solving, including flexibility in approach
  • Experience of working with development teams to create tangible products
  • A desire to build a team, and a self-starting approach to our work
5

Brand Design Job Description

Job Description Example
Our company is hiring for a brand design. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for brand design
  • Productions
  • Developing, structuring, maintaining and championing the Brand Visual Identity
  • Leading and managing a creative team consisting of Art Directors and Copywriters
  • Designs and executes 2-D and 3-D graphics, animations using Adobe After Effects and Cinema 4D
  • Design effective web banners/ ads and other electronic graphics for promotions
  • Designs and executes complex broadcast animation packages, station branding IDs, and broadcast graphics for promotional needs
  • Assists with design and creation of visual aids for studio sets
  • Keeps inventory of all graphic work
  • Assure consistent on-air graphic look by maintaining proper branding and usage of graphic package
  • Ability to effectively prioritize under tight deadlines
Qualifications for brand design
  • Ability to craft simple human engaging copy for technical topics
  • Experience at a leading digital agency – currently operating as an Art Director
  • Experience working across multiple media types, including print, on-screen, social media
  • A strong personal brand outside of work
  • Experience creating video, professionally or personally
  • Extraordinary design aesthetic and expertise

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