Advertising Operations Manager Job Description

Advertising Operations Manager Job Description

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Advertising operations manager provides leadership and direct input towards the direction of future technology for web environments and MS SQL database technology.

Advertising Operations Manager Duties & Responsibilities

To write an effective advertising operations manager job description, begin by listing detailed duties, responsibilities and expectations. We have included advertising operations manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Meet all contractual requirements for advertising campaigns running on WPD with a high degree of accuracy
Work with clients to gather design requirements for their online media campaign
Projects manage the launch of new custom units to ensure technical campaign and revenue goals will be met
Creates traffic reporting, traffic related documentations
Recruits, hires, trains and develops department personnel
Perform detailed financial and market analysis that forms the basis for new investment decisions for the company
Evaluate strategic and operational implications of potential acquisitions or investments
Develop quantitative and qualitative content for monthly/quarterly business updates, Executive leadership team meetings
Coordinate with our Engineering Dept
Executes customer orders, from initial briefing to campaign post-mortem, including, order entry, ad trafficking and creative management

Advertising Operations Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Advertising Operations Manager

Typically a job would require a certain level of education.

Employers hiring for the advertising operations manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Business, Marketing, Education, Engineering, MBA, Advertising, Computer Science, Technical, Finance, Public Relations

Skills for Advertising Operations Manager

Desired skills for advertising operations manager include:

Digital inventory: Understand the current and projected sellout levels of all Entercom owned sites
Experience with customer audiences and modeling of segments
Ad tag construction
Basic HTML
SQL
MS Project
SQL and other Database tools
Ad serving and order entry technology and systems
Debugging tools like Fiddler
Digital advertising industry

Desired experience for advertising operations manager includes:

Experience working with ESPs (e.g., Exact Target, Constant Contact)
Experience using third party Ad Serving vendors like Doubleclick Studio, MediaMind, Pointroll, Jetpack, CheckM8, AdMarvel, a plus
Familiarity with Internet programming and debugging
Lead a team of 30 resources across multiple and diverse functions to deliver high levels of service
Shape, influence and align goals of the group to organizational and business strategy and goals
Contribute teachable and implementable thought leadership in all aspects of the business (strategy, people, process, technology)

Advertising Operations Manager Examples

1

Advertising Operations Manager Job Description

Job Description Example
Our company is growing rapidly and is looking for an advertising operations manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for advertising operations manager
  • Represent AOC in the broader WW AdOps Leadership Team
  • Interact with internal external clients including but not limited to coordination and consultation to ensure a successful advertising campaign/all ads on site are correctly deployed
  • Daily operations management of 24X7 advertising campaign execution and design services
  • Process optimization, improvement and invention using Lean and Six Sigma tools software automation
  • Ownership of the behind-the-scenes systems including business planning and analysis, workflow planning, quality auditing
  • Leadership of scalable strategies for accelerating new hire onboarding and support for new advertising products and platforms
  • Work with sales to understand client’s goals in order to identify and recommend ideal media placements for proposals that will ensure client objectives are met
  • Work across multiple teams to build strategic and creative digital or cross platform plans for our clients
  • Deep knowledge and understanding of all of our cross platform products and capabilities
  • Work closely with sales and traffic to solve all problems and to ensure that we not only meet client’s objectives but exceed them, ultimately leading to client retention
Qualifications for advertising operations manager
  • 3+ years in running and improving large global operations
  • Direct experience in digital or other software driven process management
  • 10+ years management experience in technical operations, advertising operations or similar production environment with a demonstrated history of delivering innovative solutions
  • Excellent knowledge of statistical concepts and their application to operations along with expertise in the use of technical/statistical tools to drive quality, process improvement and system design
  • Management of a minimum of 50 employees, including people managers (payroll, performance management and work-flow assignment)
  • A proven ability to identify new areas of opportunity and invent policies or processes to address those opportunities using expertise in disciplines such as business analysis, process engineering and software development
2

Advertising Operations Manager Job Description

Job Description Example
Our company is growing rapidly and is hiring for an advertising operations manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for advertising operations manager
  • 1+ years of digital experience required, other platform experience a plus
  • The desire to be extremely accurate and detail-oriented
  • The ability to effectively multi-task with strong time management and organization skills
  • A personality to be self-motivated, enthusiastic, detail-oriented and analytical
  • Experience working in a fast-paced environment with frequent changes in priorities
  • Experience with campaign management/ad serving technology and CRM tools such as DFP/XSM, Salesforce, etc·Ability to work effectively cross functionally and maintain strong professional relationships with clients and other various outside vendors
  • Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint)
  • Understanding of system integrations, commercial modeling, product integration and resource alignment
  • Proven ability to effectively communicate and present ideas to others in a manner that achieves clarity, buy-in, commitment, and success
  • Manage end-to-end operations of Digital Advertising channel
Qualifications for advertising operations manager
  • Experience hiring and developing high-performing teams
  • 10+ years in product/program management / business intelligence
  • Bachelor's degree in Computer Science, Engineering, Operations Research, Mathematics, or related discipline
  • Experience working in large scale data problems
  • Masters degree in an analytic field from a top tier school
  • Experience with statistical modeling, dataming and machine learning (R, Python, SAS)
3

Advertising Operations Manager Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of advertising operations manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for advertising operations manager
  • Forecast inventory of available impressions
  • Develop sales strategy and materials to assist partner team in ad sales
  • Opportunity to develop and build out new ad product offerings for desktop and mobile to keep pace with industry trends and business objectives
  • Post-sales reporting of campaign performance & provide recommendations for future campaigns
  • Meet channel revenue targets
  • Partner closely with global digital advertising team, located in Germany
  • Planning and executing title-by-title advertising campaigns on major digital platforms
  • Analyzing results for campaign optimization
  • Developing and maintaining reporting tools
  • Part of the team that creates marketing plans for the entire hardcover and paperback list
Qualifications for advertising operations manager
  • Tech savvy and proficient with digital advertising and social platform language
  • Familiar with third party ad servers (experience with DFP is preferred)
  • Bachelor’s degree in Science, Project Management, Engineering or related subject
  • Expierence with leading teams
  • Ad Operations background
  • Knowledge of social media best practices and common industry metrics
4

Advertising Operations Manager Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of advertising operations manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for advertising operations manager
  • Monitor and assist with billing, discrepancy management and reconciliation
  • Developing and managing all sponsored custom media initiatives (webcasts, video and content lead generations)
  • Work with sales and ad trafficking team on all elements related to successful direct and programmatic campaign delivery
  • Owning the implementation and support of our workflow/project management tool (Workfront)
  • Manage complex projects including schedules, resources, time estimation, cost and project completion requirements
  • Hands-on support and maintenance of our media buying / production billing tool (MediaOcean)
  • Manage the legal/vendor governance process and ensure compliance with corporate policies
  • Work collaboratively and proactively with various internal teams at all levels to identify areas for process improvement
  • Partner with Finance Team to deliver quarterly budget reconciliation
  • Support and maintenance of the Times Square digital display
Qualifications for advertising operations manager
  • Eagerness to learn new interfaces and tools
  • Two-three years experience in marketing, ad-promo, or creative services
  • Functional expertise of digital advertising technologies such as Seismic, Doubleclick, Tealium, and CRM systems of Marketo
  • Experience with global advertising campaigns
  • MUST be resourceful, inquisitive and have excellent communication and cross-team collaboration skills
  • Tackle business problems and generate innovative solutions to deal with unpredictable situations and ambiguity
5

Advertising Operations Manager Job Description

Job Description Example
Our company is growing rapidly and is hiring for an advertising operations manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for advertising operations manager
  • Assist the Operations Billing Coordinator to ensure timely processing of invoices
  • Generate tags
  • Manage a minimum of one direct report
  • Ensure lead tracking accuracy
  • Create, implement, and maintain campaigns in ad server/digital signage software
  • Analyze campaign performance, pull reports, and make recommendations for optimization
  • QA assets, anticipate and identify issues with campaigns
  • Interact with client relations managers, sales and event reps, marketing teams, product managers, engineers and partners on a variety of digital projects
  • Identify process inefficiencies and ways to improve operations workflows
  • Responsible for hiring and training department personnel, conducting performance and salary reviews and creating personal development plans
Qualifications for advertising operations manager
  • Experience with project management software (Trello, Basecamp )
  • Monitor Campaigns to ensure all campaigns are hitting the promised impressions goals throughout campaign contracted length
  • Leader who believes in training, troubleshooting and the growth of our staff
  • A strong knowledge in Macintosh/PC applications of InDesign, Adobe Illustrator, Adobe Acrobat and Adobe Photoshop is required
  • Comprehensive understanding of the online advertising industry, digital marketplace and ad formats (display, video, rich media
  • Familiarity with Excel, and Ad serving/Reporting platforms

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