Senior Social Media Resume Samples

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E Lakin

Elna

Lakin

2362 Watson Views

Dallas

+1 (555) 316 7592

2362 Watson Views

Dallas

Phone

p +1 (555) 316 7592

Experience Experience

Houston, TX

Social Media Senior Analyst

Houston, TX

Douglas, Lesch and Gusikowski

Houston, TX

Social Media Senior Analyst

Leads a diverse group of cross-functional members including agency partners, brand marketing, channel marketing, marketing services, human resources, PR, Customer Service on the development & implementation of social media strategy
Work across brand, channels & customer service to explore and identify ways to integrate social media into business strategies, customer support and marketing campaigns
Lead the development of organization-wide social media management standards, policies and rules of engagement for social media
Work proactively with marketing associates, agency partners and search/web analytics to define and execute a continuous publishing schedule for social media profiles, analyze published content and assist in monitoring conversations
Define key performance indicators and implement enterprise level measurement, analytics, and reporting methods to gauge success
Mentor and provide training to communication and management professionals throughout the organization on best practices for creating, managing, monitoring, and developing content for social networks
Administer all company social media accounts ensuring up-to-date content, marketing integration and corporate compliance

Houston, TX

Senior Mgr Digital & Social Media

Houston, TX

Ryan-Kreiger

Houston, TX

Senior Mgr Digital & Social Media

Manage the company’s digital content strategy, for Raytheon’s websites and social media channels
Collaborate with business unit communicators to influence key targeted audiences, including development of story angles and microtargeted channel strategies
Assign, write and edit content, including website articles, speeches, op-eds, and social media content
Awareness of the global defense and cyber industries, including influencers and audiences
Strong interest in experimenting with and applying future communications technologies
Present to stakeholders on content strategy, including assessment of impact and resulting shifts in execution
Measure the impact of Raytheon’s communications through the use of website metrics, listening software and analytics tools

present

Chicago, IL

Watson Iot-senior Social Media Lead

Chicago, IL

Robel-Kuphal

present

Chicago, IL

Watson Iot-senior Social Media Lead

present

Work with extended team to activate and manage SMEs, to create content and manage the Get Social Hub, and to gather metrics
Work with teams to define social strategy for all social channels
Lead team on social media management, paid/earned/owned acquisition
Develop blogs and original content
Manage influencer program and social at key events
Liaise with team measuring, analyzing and reporting SEO and social metrics to ensure continuous optimization and delivery of business results
Advise on keywords for SEO and Google ranking

Education Education

Bachelor’s Degree in Marketing

California State University, Los Angeles

Bachelor’s Degree in Marketing

Skills Skills

Strong collaboration skills; team-oriented with ability to manage multiple projects at once
Ability to spearhead and lead highly collaborative efforts in a global, multi-cultural, matrix environment
Demonstrated ability in working with all levels of management
Strong relationship building/relationship management skills
Ability to work in a fast-paced, high-volume, and often dynamic environment
Demonstrated initiative, resourcefulness, follow-through, detail-oriented, and problem-solver
Solid interpersonal, organizational, and customer service skills
Strong understanding of how to integrate social media as a component of holistic digital marketing strategies
Strong understanding of mainstream social media platforms (e.g., Facebook, Twitter, Google+, LinkedIn, YouTube, Instagram)
1 – 3 years of experience leading executive education, learning and development, and/or corporate training programs

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15 Senior Social Media resume templates

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Watson Iot-senior Social Media Lead Resume Examples & Samples

Work with teams to define social strategy for all social channels
Lead team on social media management, paid/earned/owned acquisition
Serve as an advisor on all aspects of marketing on social media and serve as the chief point of intersection between the stakeholders and social, particularly as it ties to the IoT website & alignment of our social strategy to IoT business core objectives
Manage influencer program and social at key events
Work with extended team to activate and manage SMEs, to create content and manage the Get Social Hub, and to gather metrics
Lead creative development planning sessions in partnership with the design team and/or agencies to enable highly dynamic visual story telling around key efforts and initiatives
Contribute to content planning, SEO and conversion optimization for the IoT website
Advise on keywords for SEO and Google ranking
Advise on media plans
Liaise with team measuring, analyzing and reporting SEO and social metrics to ensure continuous optimization and delivery of business results
Strong interpersonal skills, be proactive and have a passion for marketing
3-5 years of brand social media experience
2-3 years experience managing social influencers
Experience in social listening and understanding market
Experience developing website and writing web copy for best SEO
Experience writing blogs and posts for social media
Experience working with social publishers and tech media
Knowledge of Google algorithms, YouTube, Google_+, Facebook, Instagram and Twitter Best Practices

Senior Social Media & Digital Strategist Resume Examples & Samples

Responsibilities and essential job functions include but are not limited to the following
Develop social media plans, including content strategies, campaign blueprints and content creation, with an emphasis on setting strategic goals, developing metrics, and identifying key tactical frameworks
Deliver clear direction and inspiration to Global partner and digital news teams in developing novel, sustainable and engaging social content
Analyze current-state social media channels and determine areas of improvement, expansion and refinement
Contribute to expanding Public Affair’s overall approach to partner social media and storytelling that is relevant to partners in the company’s nearly 24,000 stores around the world
Stay current on social media and digital media trends and provide guidance to Public Affairs and related teams on how to incorporate them
Work closely with cross-functional teams to ensure success of social media programs and initiatives
Prepare detailed documents, including comprehensive strategic plans, audits, and well-researched POVs (e.g. strategic recommendations and opinions)
Content strategy and creation for all current and future partner platforms and tools
Hands-on experience developing insights from social listening. Detailed understanding of social analytics across channels. Ability to synthesize data from many sources into actionable insights
Highly informed and thoughtful perspectives on all social platforms. Ability to adapt partner brand expression and campaign strategy to relevant social channel experiences and strategy
Able to rapidly produce top-quality communications in all media, especially video. Develops compelling presentation materials. Communicates clearly and concisely
Consistent and strong collaborator who elevates the work of partner teams
Provides clear briefings with compelling thought-starters. Able to quickly assess whether creative is on strategy. Provides clear feedback. Helps shape creative expression in social channels
Strong awareness of emerging trends and behaviors in social channels. Able to link behaviors to root causes and interpret digital culture to find relevance for the business
Digital and social media strategist in a digital agency (6-9 years)
Passion for digital storytelling and partner engagement
Strategic and deeply partner-minded approach to social media
Experience as a Starbucks store partner preferred

Global Brand Social Media Training & Activation Senior Associate Resume Examples & Samples

Counsels employees, leaders, and subject matter experts on social media best practices, guiding their journey towards establishing a social brand and gaining social influence
Supports social media learning initiatives by delivering training, sharing best practices, and conducting workshops via on-site and remote delivery methods
Refreshes and maintains social media guidelines, policies, and rules of engagement for employees, advocates, and practitioners
Works to advance and support social media advocacy programs and influencer programs
Assists with leadership communications platforms that involve social media
Publishes, curates, and syndicates relevant content daily throughout Deloitte’s external social media footprint
Assists with the population, management, and updating of the global social media editorial calendar
Manage key relationships with
Experience creating and maintaining playbooks, guidelines, and other documentation
Experience leading in person and virtual trainings via Web conference softer
Posting on knowledge management and team collaboration sites
Sharing best practices internally/externally
Fluent with Microsoft Office suite (e.g., Excel, Word, PowerPoint)
Experience with Web conferencing technologies (e.g. WebEx, Lync, Adobe Connect)
Familiarity with enterprise social media administration technologies (e.g. Sprinklr, Hootsuite)
Strong understanding of mainstream social media platforms (e.g., Facebook, Twitter, Google+, LinkedIn, YouTube, Instagram)
1 – 3 years of social media experience within corporate communications or agency environments; B2B experience preferred
1 – 3 years of experience leading executive education, learning and development, and/or corporate training programs
Sound verbal and written communication skills
Strong understanding of how to integrate social media as a component of holistic digital marketing strategies
Solid interpersonal, organizational, and customer service skills
Ability to spearhead and lead highly collaborative efforts in a global, multi-cultural, matrix environment
Demonstrated ability in working with all levels of management
Strong relationship building/relationship management skills
Practical and pragmatic approach to delivery
Self-starter who can work in a virtual environment
Outstanding project management, time management, and organizational skills
Strong collaboration skills; team-oriented with ability to manage multiple projects at once
Demonstrated initiative, resourcefulness, follow-through, detail-oriented, and problem-solver
Ability to work in a fast-paced, high-volume, and often dynamic environment
Some travel required. Ability to travel internationally as required

Social Media Senior Manager Resume Examples & Samples

Senior level experience as a Social Media expert at a leading brand company, or agency showing demonstrated success working on high profile campaigns
Solid understanding and experience in working with social media platforms including Facebook, Twitter, LinkedIn, Instagram, YouTube, Snapchat and more
Experience of planning and executing social strategies
Digital and social planning expertise and a broader understanding of all digital channels
Highly creative with experience in identifying target audiences and devising digital campaigns that engage
A passion for TV

Social Media Senior Manager Resume Examples & Samples

Work collaboratively with the Marketing Teams to deliver world class, highly innovative and inherently social campaigns, that are customer insight- Focus on high impact, key campaign moments
Work with the Creative and Broadcast Teams to increase the proportion of video and visual social content we are producing, ensuring that it tells the ASOS brand story
Work collaboratively with international teams to help them develop and execute creative local social activations which are relevant to the twenty-something customer and support telling the ASOS brand story
Represent the social team in cross-funtion meetings and being the face of social across the wider ASOS business
Develop and maintain relationships with the major global social platforms

Senior Social Media Lead Strategist Resume Examples & Samples

Build and manage Esri's social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, and Pinterest, and potentially additional channels (Snapchat, Instagram, Vine, etc.)
Create shareable content appropriate for specific networks to promote our brand and share our content and links
Listen and engage in relevant social discussions about our company, competitors, and/or industry from existing customers and leads as well as new audiences
Run regular social promotions and campaigns and track their success, ranging from Twitter chats to Google+ Hangouts and LinkedIn conversations, as well as the content and links posted through these and other channels
Explore new ways to engage and new social networks to reach our target buyers
Monitor analytics and adjust tactics accordingly; report on activity and trends and make recommendations
Coordinate with internal PR, Customer Service, Training, Marketing, Legal, and Product Management teams
Experience with B2B and technology companies

Social Media Senior Executive Resume Examples & Samples

Maintain and coordinate Grab’s social content marketing calendars including brand, product and values
Manage community, identify and engage with social influencers
Test new content, campaigns and strategies; run experiments and analyse the results to constantly iterate content and campaigns
Demonstrate firm grasp of social content trends and translate trends into content for Grab’s social channels
Proficiency in FB Business Manager, Social Media publishing tools (e.g. Hootsuite, Lithium), Analytics tools (e.g. GA), online monitoring tools (e.g. Brandwatch, Synthesio)
Proficiency in Adobe Creative Suite, Photoshop or other related video and image editing software
Proven success driving social campaigns
Self-starter with an ability to work independently, whilst also a team player for broader social media strategies, monitoring or tactical campaigns
Ability to write well. By that we mean writing with perfect grammar and personality. We value a direct and engaging writing style over a pretentious vocabulary

Social Media Senior Executive / Executive Resume Examples & Samples

Oversee owned social media channels development and management, including content scheduling and community engagement campaigns. Focusing specifically on increasing brand affinity and loyalty
Create and optimise content that works best for specific social platforms, based on understanding of the different nuances of each platform. Scope covers copywriting, design, basic photography & videography, and positioning
Proficient at producing video and visual content, including storyboarding, developing the stories behind the social posts, shooting and editing
Project manage agencies or freelancers on larger scale production projects, including videography and photography
Track, measure, and analyse all initiatives to report on social media ROI
Bachelor’s degree/ diploma in visual design and communications
Up to date understanding of the social media/digital media landscape and ongoing trends
Strong project management skills and experience in social media content production, with the ability to multi-task and deliver under tight deadlines
Prior experience working in an agency would be advantageous
A passion in video making and photography
Basic experience in editing and filming videos and photography

Social Media, Senior Manager Resume Examples & Samples

Carry out and evolve current social media plan and strategy
Develop the paid media budget and monitor/report out on monthly performance
Set quarterly goals with clear KPIs against all channels, campaigns and tactics; researches competitive benchmarks by channel to set aggressive but realistic targets
Collaborate closely with digital and creative teams to drive cohesive vision and roadmap; Provide creative direction and feedback to drive high-performing content that reflects and drives brand positioning
Collaborate closely with the marketing and merchandising teams to develop content and ensure business needs are being met
Manage social media plans and content calendar to ensure that outside of campaigns, daily engagement and communication needs are being met
Partner with analytics and reporting to ensure proper reporting capabilities are in place
Assess social tools, vendors, and channels for brand use
Manages external relationship with agencies, platform providers and influencers
Oversees all execution; Motivates and manages/mentors direct reports at specialist and coordinator levels and manages up to
6-8+ years of digital marketing, strategy, communications, and content development experience with leading global consumer brands; luxury retail or fashion experience a must
Strong analytical skills, Powerpoint and Excel a must
Highly engaged digital and social media expert with the ability to develop social media campaigns
Experience using creative ideas to connect brand with key audiences like influencers, fans, and clients
Ability to present social strategies and business results to senior leadership
Unbreakable good judgment particularly in high pressure times

Senior Associate Director of Social Media Resume Examples & Samples

In conjunction with the Marketing leadership, develop and implement a comprehensive digital and social media strategy to grow the Law School’s followers, engage them in an ongoing dialogue with the Law School, deepen their brand affinity (students, alums), and advance the school’s reputation (media, academics)
Manage the Law School’s social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram, and other relevant channels. Identify compelling story ideas from across the Law School and create shareable content appropriate for specific channels. Ensure content is relevant and aligns with brand pillars, keeping in mind multiplatform utility, search engine optimization and optimized user experience
Listen and engage in relevant social discussion about the Law School, peer law schools, and the legal profession
Use analytics to determine the reach and impact of the Law School’s social presence and guide decisions on ways to improve user experience and increase traffic and engagement. Summarize analytics and recommendations in a monthly report to Marketing leadership
Explore new ways to engage target audiences digitally and via new social networks. Share trends and recommendations in a quarterly report
Perform other related duties as required or assigned
Successful completion of a full 4-year course of study in an accredited college or university leading to a bachelor's or higher degree in communications, journalism, marketing, or a related field; OR appropriate combination of education and experience
3- 5 years of relevant agency or client experience, developing digital strategy, managing and curating content
Knowledge of emerging digital / social trends
An ability to multitask, meet deadlines and work under pressure
Excellent interpersonal skills and an ability to work collaboratively and thrive in a dynamic, highly decentralized environment
Proficiency with Microsoft Word, Excel, video, podcasting, blogging, email marketing, content management technologies, and a general comfort working with new technologies
Basic knowledge of legal education and industry trends

Senior Manager PR & Social Media Resume Examples & Samples

Design and lead the integrated Global PR strategy and the seasonal master calendar (inline and Hype) hand in hand with the Social media and the Statement teams for the business unit
Drive, oversee or connect to all global and local PR activities
Manage, guide the adidas Originals Global PR agency and monitor the results
Support and provide PR guidelines and direction to the Hype network
Act as a thought-leader in the arena of PR to help provide guidance to the field, working closely with cross-marketing teams to develop stand-out, seamlessly integrated communication and PR concepts
Work closely with Brand Marketing (Communications, Digital, Social and Retail), Product and CTC teams to deliver results-oriented strategies and programs that increase consumer and trade awareness of adidas Originals brand messaging, campaigns, products, technologies, innovations and events
Provide relevant media outlets and adidas subsidiaries with innovative cross-channel PR strategies, compelling story ideas, clear messaging and exciting tools (e.g. photography, press kits, releases, interviews and briefing documents)
Steer and lead the development of communication and PR tools from concept to activation, ensuring that all projects are on time, within budget and on brief
Proactive member of the business unit Brand Marketing and wider PR team, contributing to the alignment, integration and media relevancy of activations, products and concepts. Ensure, coordinate and contribute to the global consistency of the overall adidas brand media message
Contribute to product and communications teams to improve media relevancy and newsworthiness to products, brand campaigns and concepts
Steer and track the implementation and results of global and local PR activations and tools, developing summary and conclusion reports
Hype and mainstream media knowledge
Experience in PR campaign development and execution
Affinity with cross-channel PR and a strong background in strategy, media relations, journalism / writing and digital PR / social media
Strong written and verbal, presentation and organizational skills
Degree in Marketing, Communications, PR or a related field. Master Degree / MBA a plus

Senior Creative Social Media Resume Examples & Samples

Determining social media content by reviewing and iterating against art and copy materials as developed by Equinox creative team, as well as offering independent ideation
Developing creative strategies by examining brand objectives; planning and completing design and production requirements for all social media channels, including but not limited to: Instagram, Facebook, Twitter, Snapchat and Pinterest
Meeting brand guidelines by following production, productivity and quality standards; resolving operational problems; identifying work process improvements
Meeting cost standards by monitoring expenses; implementing cost-saving actions
Determining production requirements by reviewing requirements and considering scheduling factors
Creating strategic creative presentations for internal creative reviews and communication with Brand Marketing team
Improving quality results by studying and evaluating content performance; recommending changes to art, copy writing, and production
Updating job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations
Enhancing social media team by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments
Minimum 5 years’ experience in a social media creative marketing function
Passion for social media and strategic creative thinking
Strength in copywriting but able to flex other creative disciplines as needed
Proactive, self-starter with leadership qualities
Ability to work in a collaborative group environment
Background in digital and social media marketing
Ability to thrive in a fast-paced environment
Fully immersed in all major social networks, with experience in growing significant presence on at least one, whether for themselves or for a brand
Bachelor’s degree in English, Marketing, Journalism, Communications or a related field

Senior Social Media Content Manager Resume Examples & Samples

Manage and develop the company’s content for Facebook, Instagram, Twitter, LinkedIn, YouTube, and future channels, and monitor trends in social, competitors and changes to the social landscape and provide recommendations accordingly
Measure and report on the effectiveness of TCF social media posts in relation to industry best practices and work closely with key stakeholders to discuss the results and propose strategic improvements
Work collaboratively with internal/external stakeholders to discuss events, company news, campaigns, competitions, paid-advertising and product launches, in order to effectively plan and develop content for all social channels
Be the voice of the community within the organization and provide insights and opportunities for improvements obtained by the opinions and behavior of the consumers
Monitor engagement across social media and adjust content plans accordingly to drive desired results
Partner with internal stakeholders including Marketing, Digital Channel, Communications and Product Management to develop content related to hot topics, discussions and upcoming releases/posts
Lead the development of the social media content strategy to drive increased engagement and awareness
Minimum 7 years of experience managing a brand’s on-line presence as a community and/or social media manager
Demonstrated experience launching into new social media channels
Demonstrated experience developing enterprise social media strategies
Demonstrated ability to translate product concept into effective written content
Solid judgment as a brand’s primary social media ambassador; ability to exert professionalism and maintain brand voice and values in all public forums at all times
Demonstrated experience with compliance or regulatory issues related to financial institutions
Adept at business to consumer oriented social media and attention to detail
KPI tracking, reporting and data analysis skills

Senior Social Media Resume Examples & Samples

Develop and implement a digital and social marketing strategy aligned with company business objectives used to achieve strategic goals focusing on profitable growth and retention. Facilitate corporate agreement around digital and social media strategic objectives for Selective. Ensure all social media marketing strategies enhance Selective’s brand position
Ensure a robust social listening process is in place, with response and escalation plans designed to address concerns and protect the corporate brand. This requires some after-hours engagement to ensure an appropriate level of service and response time
Manage and report on all digital and social marketing campaigns and platforms, including the corporate website, portals and social media platforms, as part of the broader marketing strategy. Set benchmarks, goals and measures for key performance indicators of success. Report on effectiveness and adjust strategies as necessary to maximize results
Identify, review and recommend appropriate vendor partners to enable additional marketing capabilities. When appropriate, assist with the development of a contractual relationship and manage the relationship to ensure mutual success, while driving project plans forward
Identify and utilize innovative digital and social media solutions to support marketing strategies for key stakeholders such as employees, agents and consumers - designed to inform, engage, influence and optimize those connections while supporting the company’s strategic vision
Demonstrate a superior level of presentation skills throughout all phases from creation to delivery. You must be able to represent the company point of view in high level presentations internally and externally. Work with high level executives, often requiring extended hours and immediate availability, to ensure needs are met to support growth and success of the organization
Ensure Marketing is seen as a true business partner with other business areas throughout the company. Act as advocate in digital and social media spaces, engaging in dialogue and answering questions where appropriate. .Establish and leverage substantial and influential relationships with executive management and business clients, as well external marketing partners, trade organizations and industry influencers
Develop, support and lead staff in execution of the department’s digital and social media strategies and key initiatives, including managing the budgetary impact of projects within your focus area, while adhering to corporate expense management requirements and the department’s operating and expense budget
Continuously propose and leverage innovative digital and social media solutions to identify efficiencies in current processes and help with constant improvement of marketing solutions
Conduct long term planning of complex, strategic and major digital and social marketing communication programs. Forecast digital/social marketing communication needs
Support marketing team in execution of all marketing strategies for key stakeholder groups as needed
College degree in marketing or related field preferred
8+ years of experience in online, mobile, and email product marketing strategies; proven ability to drive innovate and effective marketing programs that generate results
Has ability to think/plan strategically - yet deploy tactically - a "working manager"
Must manage multiple high priority projects concurrently, and continuously display the ability to display the nimbleness necessary to change focus and priorities as needed
Able to effectively create and deliver superior digital and social marketing presentations to employees, agents, consumers and other critical stakeholders
Inspires confidence in others and can quickly capture the trust and respect of employees at all levels of the organization, while operating with a strong sense of collaboration and relationship management
Keeps abreast of industry emerging practice and best-in-class social media initiatives, technology and strategies
Must have a thorough understanding of the insurance business model and B2B and B2C marketing channel strategies
Demonstrates a hands-on management style, performs with excellence maximizing the talent of a small flexible staff committed to a very high level of responsiveness, quality and service
Must be able to find, engage and manage outsourced firms, vendors and other high-value providers in a seamless way that best supports Selective’s business unit and overall success
Is fully capable of managing the position’s operational, administrative and supervisory duties
Leads and develops staff to ensure cross-functional bench strength, and leads others throughout the larger organization by influence

Social Media Senior Analyst Resume Examples & Samples

Leads a diverse group of cross-functional members including agency partners, brand marketing, channel marketing, marketing services, human resources, PR, Customer Service on the development & implementation of social media strategy
Manage cross-functional social media projects and ensure all deliverables of brand awareness and online reputation are met
Work across brand, channels & customer service to explore and identify ways to integrate social media into business strategies, customer support and marketing campaigns
Lead the development of organization-wide social media management standards, policies and rules of engagement for social media
Work proactively with marketing associates, agency partners and search/web analytics to define and execute a continuous publishing schedule for social media profiles, analyze published content and assist in monitoring conversations
Define key performance indicators and implement enterprise level measurement, analytics, and reporting methods to gauge success
Mentor and provide training to communication and management professionals throughout the organization on best practices for creating, managing, monitoring, and developing content for social networks
Administer all company social media accounts ensuring up-to-date content, marketing integration and corporate compliance
Leverage and grow our online social media accounts by implementing strategies and tactics that improve our social media presence (promotion of new products, events, relevant media mentions, website updates, etc.)
Establish a program to help maximize ongoing SEO – to include elements such as posting cadence, content development and keyword targeting
Gather, write, review, and adapt marketing material for social media
Publish PR articles to company websites and socialize appropriately through various social channels
Select appropriate supporting imagery from image library to supplement social media posts
Execute and monitor contests and campaigns
Apply marketing research and development methods to learn and understand emerging trends and technologies and to communicate this knowledge clearly/concisely and increase MBCI’s social presence
Review competitive web / social media positioning (as a whole and per market) and identify new opportunities
Perform routine competitive analysis - Track engagement metrics, follow trends and monitor mentions
Monitor the progress of our web activity using analytics and provide directional input / recommendations for key enhancements
Generate insight into community performance and provide recommendations for improvement - Use creative thinking and initiative to analyze site performance metrics and make recommendations on content, site design or features to improve effectiveness of web content and/or applications
Collaborate with stakeholders from other MBCI functional areas as needed to support social media initiatives or to address consumer needs
Monitor social media groups, trends, tools, and applications and recommend actions/next steps
Establish and maintain positive relationships with web vendors to support our growth initiatives
Monitor and engage in brand related online conversations
Develop a working knowledge of the brands MBCI offers
Assist with other PR activities and duties assigned to support sales and marketing as deemed necessary
Consistently demonstrates MasterBrand's Six for Success including: Be trustworthy, Commit to your team, Listen to understand, Serve your customer, Prepare and plan, Deliver the result
Self-starter who is proactive and comfortable developing strategy, setting goals and delivering results
An ability to identify target audience preferences and build content to meet them
A passion for content development, writing and customer engagement
High level of proficiency with web applications and social mediums
Experience managing non-personal social media accounts
Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of various brands
Experience with online monitoring and measurement platforms including but not limited to Facebook Insights, YouTube Insights, Google Analytics, Hootsuite, Tweet Deck, Salesforce Marketing Cloud and Social Mention

Senior Social Media Market Analyst Resume Examples & Samples

Strategizes social-media marketing plans and activities for Highmark health services -- including content strategy, SEO, advertising, and “voice” on different social platforms -- to meet business objectives and customer needs. Applies market-research, social-listening, and health-plan member insights to develop and execute customer-centric content strategy. Develops innovative approaches to drive social engagement, brand affinity and customer loyalty, especially in a health-reform marketplace
Serves as lead or editor of a social channel, managing daily content and interactions, while also contributing ideas and content across other social platforms. Conceptualizes, researches, drafts, circulates for review, and/or publishes daily social content. Sources and selects photos, videos, and other multimedia for social. Launches and tracks social campaigns and promotions. Ensures that all content adheres to business objectives, SEO principles, voice guidelines and brand standards
Evolves Highmark’s social platform, helping to prioritize and launch new channels, including submitting proposals to social governance committee, collaborating with digital and IT teams, and developing launch plans and best practices or instructional documentation
Benchmarks peers, competitors, and other high performers on social. Researches and reports on emerging social platforms and technologies as well as social, digital, and healthcare trends. Measures social activities, analyzes metrics and develops monthly reports for clients, peers and management
Bachelor’s degree
5-10 years of relevant, progressive experience in Social media
5-10 years of relevant, progressive experience in Writing and editing
5-10 years of relevant, progressive experience in Marketing

Social Media Senior Spec Resume Examples & Samples

Bachelor's degree or equivalent with 2 to 4+ years relevant experience required
Experience working with social media for B2C businesses
Knowledge, experience, and understanding of the digital media space
Experience and knowledge of social media platforms, successful communication strategies and paid marketing opportunities within social med
Experience and knowledge of other online marketing programs

Senior Social Media Content Creative Resume Examples & Samples

Stays up-to-date on apps, networks, and trends relevant to Starbucks’ customers (beyond those Starbucks actively uses or engages in)
Develops mood-, style-, and/or inspiration-boards grounded in Starbucks visual attributes to present and ‘sell’ concept ideas to internal stakeholders
Collaborates with social media content writers, designers, and community managers to generate channel appropriate creative executions that are effective in communicating Starbucks brand differentiators, visual attributes, and brand characteristics
Ability to compose aesthetically pleasing photography, and articulate rationale for creative choices
4-6 years experience as a (social media) photographer, art director/graphic designer, or content creating community manager. (Preferably at an advertising agency, digital agency, or in-house digital department)
1+ year(s) experience in sr. or supervisor role
Ability to execute against brand guidelines
Ability to bring brand to life in a consistent, ongoing manner across platforms
Ability to use MAC computer and creative software
Ability to work in a team environment and collaborate with others
Supervisory skills
Creative problem-solving, strategic thinking skills
Expert Knowledge of social media and point of view on how creative executions and brands show up naturally in different channels

Senior Mgr Digital & Social Media Resume Examples & Samples

Manage the company’s digital content strategy, for Raytheon’s websites and social media channels
Collaboratively design digital marketing campaigns, including retargeting of external audiences
Maintain and enforce editorial style guidelines
Assign, write and edit content, including website articles, speeches, op-eds, and social media content
Collaborate with business unit communicators to influence key targeted audiences, including development of story angles and microtargeted channel strategies
Measure the impact of Raytheon’s communications through the use of website metrics, listening software and analytics tools
Gather, analyze and disseminate competitive intelligence
Present to stakeholders on content strategy, including assessment of impact and resulting shifts in execution

Csbr Senior Assoc Social Media Resume Examples & Samples

Address customer concerns, complaints, and questions via social media
Recognize risk and public nature of the social support contacts
Work diligently to offer or restore a positive experience with each individual customer
Actively track customer pain points to identify possible solutions
Communicate with leadership to provide requested examples or other information to assist in the timely resolution of issues
Monitor forum answers and respond on behalf of Amazon (within SLA) to posts or comments that didn’t receive an accurate answer
Creatively and proactively assist customers through multiple contact channels within given guidelines – sometimes simultaneously
Be current on new Amazon offerings. Understand current processes and policies, expert knowledge of Help pages and general knowledge of other skills (i.e. Digital, Devices, Seller Support, Audible, and numerous specialty businesses)
Audit the quality and accuracy of forum replies from community users and super users; taking action to provide correct guidance as needed
Identify and analyze issues, patterns and trends in customer requests; assisting leadership with surfacing these findings to the appropriate business teams
Escalate Systemic Issues and follow up according to the CS Forum Moderation Guidelines (i.e. Andon Cord, Trouble Ticket, Contact Coaching Form, ACES Issues Pipeline, etc.)
Identify sensitive issues and collaborate with the appropriate stakeholders (i.e. Community Manager, Knowledge Management, ECR, Digital Teams, PR, Retail Teams, etc.) to create a response
Partner with global teammates to establish and maintain consistency in social voice
Contribute to a positive team environment
Proficiency in Spanish and Native Portuguese speaking are a must
Familiar with common social media channels such as Discussion Forums, Facebook and Twitter
Effective and concise writing skills in Portuguese
Outstanding communication and conflict resolution skills
6 months experience in Customer Service
Excellent research and diagnosis skills, solution oriented
Demonstrated ability to improvise and problem solve
Ability to work in ambiguous environment
Previous experience in International Support (ES, MX, BR and NA Sp)

Social Media Content Review Senior Associate Resume Examples & Samples

Leadership and Mentoring experience
High affinity and cultural awareness of political/social situation regarding the relevant market/region
Using leadership and mentoring experience to be the "go to" for functional team assistance
Use advanced knowledge of expected team responsibilities to
Min. 2 year prior Operations experience in a comparable service/process management environment
High affinity and cultural awareness of political/social situation regarding the relevant market/region that will be supported– which is critical to be aware of the cultural/regional differences for nuanced policy decisions to be applied in accordance with the clients standard policies and training materials

Senior Social Media & Content Specialist Resume Examples & Samples

The development and execution of the social strategy for 2U’s social-media channels, including Facebook, Instagram, YouTube, LinkedIn, Twitter, etc
The development and maintenance of 2U’s social-media content calendar around key identified topics/themes for implementation throughout the year, including HR/recruitment/culture events and initiatives, company/executive news, and external headlines and events
The development of creative, effective social content aligned with the 2U brand, mission and goals, including video, images, infographics, written content, etc
Integration and collaboration with cross-discipline teams (PR, client brand and marketing, SEO, creative, C-suite, external agencies, etc.) in the development of social media programs, strategies and content, driven by the social landscape, industry insights, company news and events, and brand goals
Building and maintaining a working knowledge of social media and relevant industry best practices and stay abreast of the ever-evolving digital behaviors and trends in order to provide guidance and creative inspiration to the team
Acting as a digital/social media evangelist across the organization, providing guidance and education when necessary
Tracking and reporting of key performance indicators to measure effectiveness of social media and content strategies
Thoughtful, concise and persuasive communication skills
Ability to confront any hurdles with a calm, positive mindset and a sense of confidence
Ability to find creative, unorthodox solutions without close supervision
Ability to improve processes for efficiency