Senior Social Media Manager Resume Samples

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JR
J Roob
Judd
Roob
4486 Alexzander Centers
Phoenix
AZ
+1 (555) 733 0394
4486 Alexzander Centers
Phoenix
AZ
Phone
p +1 (555) 733 0394
Experience Experience
Phoenix, AZ
Senior Social Media Manager
Phoenix, AZ
Anderson, Gusikowski and Toy
Phoenix, AZ
Senior Social Media Manager
  • Oversee Social Media execution across Instagram, Facebook, Twitter, Snapchat, Kik, Pinterest, etc. Ensure each channel delivers on the overarching social media strategy
  • Self-motivated professional always looking to raise the bar for team performance
  • Thrive in a fast-paced and ever-changing environment
  • Manage our Social Communities: Write and edit social media content, and develop a clear and engaging tone of voice that fits with our brand personality (fluent in Danish)
  • Creative and strategic approach to problem solving
  • Create and Manage Paid Social Media Promotions: Create, deploy and measure paid promotions across channels. Leverage data to inform future recommendations and decision-making. Develop forecasts and benchmarks for social media traffic and conversion for campaigns
  • Passion for visual storytelling
Phoenix, AZ
Senior Social Media Manager
Phoenix, AZ
Renner, Dickinson and Wolf
Phoenix, AZ
Senior Social Media Manager
  • 25% Events
  • 15% Analysis and Reporting
  • Brand channel management: Oversee content and grow T-Mobiles advocate engagement across owned social media channels (Twitter, Facebook, YouTube, Google+, etc.) as it relates to campaign management. Recommend and oversee content strategies including paid social media support (sponsored stories, promoted tweets, etc.) as it relates to campaign management
  • Handle reporting to key stakeholders; articulate insights, trends, key learnings
  • Draft creative briefs for campaigns, new brand launches, Sephora initiatives, etc., thinking through strategy and channel execution, while managing feedback
  • Partner with cross-functional teams including to develop editorial calendar
  • Knowledge of effective practices for integrating social media across the organization
present
Boston, MA
Senior Social Media Manager, Trade
Boston, MA
Bernier, Medhurst and DuBuque
present
Boston, MA
Senior Social Media Manager, Trade
present
  • Create and execute a comprehensive editorial calendar
  • Create and present high-quality documents to senior leadership
  • Develop bold and innovative strategies to drive awareness, customer acquisition and retention
  • Use customer research and metrics to back up assumptions, generate credible forecasts, and assess the efficacy of social media platforms
  • Know our market and be obsessively aware of new trends and opportunities
  • Drive cooperative marketing programs with leading vendors in the industry as well as other internal teams
  • Providing vision and direction to a growing team
Education Education
Bachelor’s Degree in Advertising
Bachelor’s Degree in Advertising
Drexel University
Bachelor’s Degree in Advertising
Skills Skills
  • Ability to speak publicly, represent the company
  • Developing internal SLAs and working with internal teams to ensure solid process and escalations to provide fast and comprehensive customer support
  • Ability to multitask and prioritize
  • Strong verbal and written communication skills
  • Solid understanding of paid, earned and owned media integration as it relates to social media programs
  • Strong social presence and following
  • Ability and proven success with thinking about content holistically; has developed wildly successful multi-channel and platform campaigns
  • Candidate will develop and execute against a holistic social strategy on behalf of backcountry.com
  • Managing the community managers’ and their output
  • Driving the social media strategy for Dream Team to build off platform audience and drive traffic to dreamteamfc.com
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15 Senior Social Media Manager resume templates

1

Senior Social Media Manager Resume Examples & Samples

  • 35% Campaigns
  • 25% Events
  • 25% Monitoring
  • 15% Analysis and Reporting*
  • Collaboratively develop and execute programs to support the North American business
  • Collaboratively develop and execute programs to support Sales
  • Collaboratively develop and execute programs to support external Partner organizations
  • Report on business impact for specific markets and campaigns
  • MBA/MA/BA and 3+ years of marketing experience in a professional setting preferred
  • Strong social media marketing experience required
  • Knowledge of effective practices for integrating social media across the organization
  • Experience leading/working on teams and posess strong communication skills
  • Management experience and strong leadership abilities
  • Ability to be a creative thinker, bring new ideas/approaches to the table and be a data-driven professional
  • Self-motivated professional always looking to raise the bar for team performance
  • Ability to manage multiple projects simultaneously and work quickly but with precision and accuracy
  • Excellent interpersonal skills and an ability to work collaboratively with stakeholders and team members
2

Senior Social Media Manager Resume Examples & Samples

  • Experience in social media management
  • Develop and implement social strategy
  • Manage our Social Communities: Write and edit social media content, and develop a clear and engaging tone of voice that fits with our brand personality (fluent in Danish)
  • Develop and deploy innovative features that keep our platforms and channels beyond that of our competition
  • Create and Manage Paid Social Media Promotions: Create, deploy and measure paid promotions across channels. Leverage data to inform future recommendations and decision-making. Develop forecasts and benchmarks for social media traffic and conversion for campaigns
  • Share and present learnings in eBay Denmark team and/or internationally
  • Collaborate with eBay’s PR, marketing, product and analytics teams to develop a plan to launch, test and grow social channels
  • Collaborate with our social media- and onlineagency to evaluate and provide proposals on how the social channels can drive more traffic and help the business
  • Responsible for a sizeable social budget to maximize traffic to DBA
  • Manage and develop social media calendar
  • Monitor and analyze analytics, communicate progress and results, and provide recommendations
  • Monitor trends and innovations in social media
3

Senior Social Media Manager Resume Examples & Samples

  • Creative. You know how to tell a story with words and visuals. You have excellent written communication chops and an obsession with grammar perfection. You are a ninja of filters and maybe have even dabbled with Photoshop and minor video editing to get a killer post
  • A key member of the team responsible for the execution of a social media strategy across all major platforms (Facebook, Twitter, Instagram, Snapchat, etc)
  • Responsible for maintaining relationships and communication with clients and agency partners
  • Strategic lead for the content distribution strategy for all social content your team creates for brand(s)
  • Some experience working with paid media (social) is preferred
  • Partner with a cross-functional team to execute large-scale social programs and social extensions for advertising campaigns. It is your responsibility to be the social media expert and help them to think about things from a social-first perspective
  • Help to develop trend and buzz monitoring programs for the brand(s) and execute them in partnership with your team. Develop ideas for social content related to these trends
  • Develop the strategic insights related to the performance reporting and the process for which the reporting impacts future creative efforts
  • Experience in preparing presentations and be comfortable presenting them to clients, agency partners and internal team members
4

Senior Social Media Manager Resume Examples & Samples

  • Devise & execute a strategy to grow overall audience & engagement on Farfetch’s Instagram & Snapchat profiles
  • You will be expected to lead creative campaigns, to ensure we are developing the most engaging & cutting edge content for our platforms
  • You will be responsible for monitoring, managing & moderating the communities on the 2 platforms & providing vision and direction to the broader social team
  • You will be required to create & curate rich content by working to the overall site content calendar, researching key trends, and strong visuals to inspire interaction from our followers and interest Farfetch brand and site
  • You will be expected to lead creative campaigns & work closely with the broader social team
  • Providing vision and direction to a growing team
5

Senior Social Media Manager Resume Examples & Samples

  • Leadership: Cultivate talent and develop resources needed for organizational success. Manage and provide leadership, mentoring, coaching and career development planning for team members, ensures productivity is maximized and quality is delivered
  • Strategic planning: Develop, communicate and oversee a strategic plan for building MetroPCS brand and enhancing customer loyalty via social media
  • Audience Expertise: Deep expertise driving rich social experience with the Hispanic audience and alignment with general market
  • Brand channel management: Partner with the social media team on strategy and best practices for platform and editorial management. Oversee content and grow Metro PCS advocates across its social media channels (Twitter, Facebook, SnapChat, YouTube, Instagram, Vine, LinkedIn, Google+, etc.)
  • Campaign Management: Partner closely with the social media campaign team. Develop and direct MetroPCS social media campaigns to building deep awareness, engagement and conversion
  • Conversion: Identify opportunities to align and integrate social media, marketing and retail to drive leads and acquire new MetroPCS customers
  • Social Customer Service: Integrate and inform MetroPCS approach for servicing customers via social media
  • Partnership: Develop and foster internal alignment and integration with key stakeholders including paid media, advertising, CRM, digital, sponsorships and events and corporate communications
  • Brand advocates: Create and manage MetroPCS program to identify, grow and engage brand advocates
  • Insights & Analytics: Partner with the Command Center team to develop Metro PCS social insights and analytics with full cadence of executive reporting, campaign optimization and insights
  • Reputation Management: Manage the MetroPCS brand and reputation by integrating with PR to amplify engagement and actively manage through communications issues using social media
  • 5+ years developing & managing social media and/or digital marketing and communications programs in an agency or corporate environment
  • 5+ years leading direct reports in a fast paced, high volume marketing, advertising and/or PR/communications function for a large corporation or agency; strong cross functional leadership experience required
  • Proven leader with strong organizational skills, idea driven; history of anticipating issues and the skills to be strategic, proactive and assertive
  • 3-5 years experience in agency/vendor management
  • Able to present to all levels of the organization, from front line to executives
  • Strong collaborator and team player
  • Bilingual/Spanish speaking and writing skills required
6

Senior Social Media Manager Resume Examples & Samples

  • Participate in cross-functional enterprise project teams to ensure content requirements are met, identify communication impacts, ensure consistency among Social channels, and establish milestones
  • Write and publish content for consistency, conciseness, and organization. Apply formatting and style standards based on established governance
  • Confer with business partners to determine processes and needs for Social Media Services content
  • Develop plans and communicate business, content, and policy changes to the Specialists and leadership team
  • Coach and mentor Specialists on Social communication best practices
  • Apply Specialist, leadership and project team feedback when necessary
  • Drive enterprise quality standards for written communication
  • Develop and manage social support workflow and operations across multiple channels and tools
  • Partner with Sr. Manager to develop social customer support strategies with defined measures of success, and oversee execution of the tactics behind those strategies
  • Assess enterprise project/campaign requests and provide recommendations for social media related impacts, e.g., staffing needs, talking point needs, etc
  • Collaborate with peers and business partners to evaluate and implement social media support plan
  • Function as point of contact for cross-functional business partners, stakeholders, and leadership; handle escalations and expedited content requests as appropriate
  • Provide off-hours communication support for business critical and system/network issues
  • Ensure completion of team deliverables generated by daily work, projects, and annual goals
  • Back up Sr. Manager as needed
  • 3-5 years of experience in communication/social media strategy and delivery
  • 2+ years of wireless experience
  • Experience contributing to departmental strategy including the development and implementation of underlying tactics
  • Experience leading and developing partnerships that are not direct reports
  • Ability to work effectively within all levels of the organization to identify and meet business goals
  • Proficient in Microsoft Office (Excel, Word, PowerPoint) and social platforms (Twitter, Facebook, G+, YouTube, etc.); experience with Jive or other social business publishing software and SharePoint
  • Demonstrated ability to manage and implement multiple communication strategies and campaigns
  • Strategic thinker with proven ability to deliver results
  • Ability to prioritize and deliver on multiple threads of work
  • Expertise with Business Process, Methods and Procedures, content management practices, or Social Media Operations
  • Demonstrated excellent analytical skills with critical thinking skills
  • Familiar with continuous improvement strategies, process, and procedures
  • Ability to identify and propose alternative solutions regarding obstacles and resources
  • Ability to build strong cross-functional relationships including those within leadership
  • Education
7

Senior Social Media Manager Resume Examples & Samples

  • Lead the development and execution of a comprehensive digital, social and content development/marketing strategy
  • Understand the nuances of each digital channel and manage them uniquely to extract maximum benefit/exposure: web, mobile, social (primarily website, Facebook, Instagram, Twitter, LinkedIn, Google+, YouTube and Slideshare etc)
  • Lead the implementation of social listening, publishing analytics, and marketing automation tools to distribute,, quantify and qualify effectiveness of social media content and campaigns (Percolate, Sprinklr, Hootsuite, Google Analytics, SEO, Hubspot etc)
  • Lead the development and management of editorial/content calendars
  • Work across departments to leverage content & social across the product teams/business
  • Apply marketing research and development methods to learn and understand emerging trends and technologies and translate leverage them into an actionable plan
  • Occasionally, take a lead role on general marketing communications projects outside of digital (Naming, Branding, PR/comms, CRM, Shows/events, etc)
  • Establish key benchmarks/KPIs and best practices
8

Senior Social Media Manager Resume Examples & Samples

  • Develop and execute social strategy, platform and content in support of EVP of HR to drive awareness and build relationships internally and externally; oversee community management around @lizinmotion across all platforms
  • Work collaboratively to create a data-driven process for HR social media that meets business needs and operates at the speed of social
  • Drive day-to-day operations across T-Mobile social platforms, including Yammer, T-Nation, Glassdoor, Twitter, Facebook, LinkedIn, Instagram and YouTube. Manage content creation for all social platforms; conceptualize and execute programs to encourage engagement and awareness
  • Work collaboratively within a cross-functional team environment to ensure consistency, proper support of executives and team while minimizing redundancy
  • Ensure T-Mobile’s employees, candidates, HR executives, brand and reputation are enhanced by social media activities; integrate with internal teams to actively manage communications issues using appropriate channels
  • Become an internal and external voice for T-Mobile’s career story, participating in best practice sharing and creative idea generation
  • Embrace and articulate the T-Mobile "voice" and communicate across all social media platforms consistently with existing brand. Actively work to develop and execute strategies to increase employee and HR share of voice
  • Identify, cultivate and manage high-level relationships with employees, bloggers, super-fans, industry/sector experts and influencers. Work with internal teams to engage employees in social conversations to provide reach for key launches, promotions and viral communication/PR efforts
  • Determine the effectiveness and success of online conversations using relevant monitoring tools; generate analytics reports and effectively tweak social strategy, process and content based on analytics
  • Manage the careers social content calendar and work with key stakeholders and partners to plan, curate and create fresh and fun content to sustain community growth, and high employee engagement
  • Develop best practices based on results, industry trends, and competitive audits; share these findings internally to develop bench strength of HR Comms team
  • 8+ years of experience in social media, writing/editing, communications, public relations or related field
  • Proficient in social media and influencer outreach; professional engaged in social networks, digital media, online forms, and blogging
  • Proven track record of executing social media strategies at a national level and leveraging data driven research/analysis to drive strategic direction, best practices and process improvements
  • In-depth knowledge and understanding of social media platforms. Ability to stay ahead of trends and adapt to a new and changing environment
  • Ability to think fast and thrive in a fast-paced, collaborative team environment
  • Demonstrated strong organizational skills, idea driven; history of anticipating issues and the skills to be strategic, proactive and assertive
  • Knowledge of and passion for fashion, trends in social media and new technologies
  • Public Relations experience desired
  • Bachelor’s Degree. Communications, Advertising, Journalism, English, PR or related field
  • MBA is a plus
9

Senior Social Media Manager Resume Examples & Samples

  • Assess current digital opportunities and challenges and develop a comprehensive digital growth plan
  • Develop and implement social media strategy and best practices across various platforms and social communities (e.g. Facebook, Twitter, Google+, Video/YouTube, Pinterest, Instagram, etc.). Develop platform-level strategies and deploy creative social programming to support objectives
  • Define campaign objectives and set timelines leading to the successful execution of key initiatives
  • Develop creative engagement campaigns to align and elevate brands on social media and across digital channels, including email
  • Pull together teams across functional areas, uniting on common goals
  • Plan strategic monthly social calendar, testing roadmap for emerging platforms, and contest and promotional offers to drive interest
  • Build and leverage Bankrate’s influencer network
  • 2+ years in digital marketing with most of it in social strategy and execution. Experience specifically working with clients and developing business within a digital, public relations, or advertising/integrated business or marketing agency. Relevant experience across key social media properties including, but not limited to, Facebook, Twitter, YouTube, Pinterest, Instagram, Vine, blogs, etc. Social media concepting and social media strategy/platform expertise
  • Experience using popular analysis and publishing tools such as: Facebook Insights, Radian6, Sysomos, Google Analytics, Omniture, Spredfast, Sprinklr, Adobe Social, Salesforce Marketing Cloud, and others Ability to synthesize digital behavioral data with primary and secondary audience insights to develop campaigns and content that resonate with targets Content distribution expertise spanning owned, earned, and paid digital channels
  • Has launched large scale social campaigns; has proven results with scaling social following
  • Ability and proven success with thinking about content holistically; has developed wildly successful multi-channel and platform campaigns
  • Abreast of the last new technology, industry trends, and platform developments
  • Possesses deep expertise in creating content marketing strategies and plans that solve for specific client pain points and deliver real business value
  • Demonstrated results scaling social communities
  • Influencer strategy development and execution
  • Understanding of email marketing, SEO, and SEM
  • Strong social presence and following
  • Ability to speak publicly, represent the company
10

Senior Social Media Manager Resume Examples & Samples

  • Lead the team and social agency to drive social content/viral engagement on social platform and convert it to potential lead for e-Commerce, expand reach and improve influence across social media channels
  • Steer social media sites management across all earned, owned and paid channels, develop and maintain the social media content on own official account for Facebook / Instagram / Snapchat / Youtube, and other potential platforms
  • Strong communication skill and great passion engaging with followers and fans
  • Develop strategic plans for KOL management and pool establishment for brand/product campaign social usage. Identify various types of key opinion leaders (KOLs) – authority KOLs, social KOLs, peer KOLs, and develop a program to cultivate relationship with them constantly, and get their support to enhance brand strategy
  • Monitor and manage social media report, including but not limited to share of voice, brand sentiment, lead generation, etc. Analyze and instill consumer insights from social media (e.g., what are consumers’ comments on our products, what are the hot topics that consumers care that we could engage with them on); develop a “social listening” agenda and process, to systematically instill insights and feedback them to Product and Marketing team
  • 3 years of experience in social media with a major brand or agency, with significant work on international accounts and projects
  • Extensive experience posting and creating content on social platforms
  • Able to translate data into easy-to-understand insights, solid analytical ability to master huge data
  • Passion for emerging media trends and technology, and knowledge social media
  • Apply strong trouble shooting and problem solving skills, result driven
11

Senior Social Media Manager Resume Examples & Samples

  • Develop, implement and maintain comprehensive social media strategy that focuses on retention and recruitment, fosters brand loyalty and drives participation
  • Champion and develop social media management standards, policies and guidelines organization, staff and volunteers
  • Develop analytics and reporting methods to measure performance of social media, provide insights and deliver to organization
  • Stay on top of, and lead social trends - identify opportunities for successful activations
  • Drive social media marketing approach and plan on brand-appropriate social channels (Facebook, Twitter, Instagram, YouTube, etc.) to increase engagement and scale
  • Lead optimization of social technologies used to streamline requests for content and reporting
  • Work in collaboration with content strategist, community specialist to enhance always-on social marketing
  • Be the main point of contact for collaboration and management of cross-departmental relationships with other ACS departments to ensure promotion of content
  • Create, coordinate, socialize and manage the social media calendar to determine appropriate timeline for posting, and optimizing content specific to each social media platform
  • Lead the organization-wide marketing campaigns across social channels
  • Create routines to articulate reporting/analytics back to business owners
  • Lead the activation of field staff on their local social campaigns, making sure their tactics align with strategies from Corporate Center and content is delivered for localization
  • Collaborate with cancer.org content strategist to ensure consistent messaging across owned and earned channels
  • Expert understanding of the social media ecosystem
  • Firm grasp of Google analytics and web traffic resources
  • Excellent attention to detail and outstanding writing and editing skills
  • Excellent skills for dealing with the external/internal customer
  • Excellent oral and analytical skills
  • Deep understanding of the power of social media to drive awareness and credibility
  • Superior knowledge of SEO principals, blogging environments, social media and networking platforms, monitoring suppliers, video formats, and creative/graphic design vendors
  • Ability to identify trends and opportunities and translate them into strategic recommendations
  • Ability to identify, develop, and track key performance indicators (KPIs) to drive informed decision making
  • Ability to balance many tasks and responsibilities simultaneously
  • Ability to craft powerful and engaging messages
  • Possess a “customer service” attitude to meet customer expectations per service level agreements
  • Solid understanding of digital marketing best practices including digital media, user experience, mobile, social media, email and SEM/SEO
  • Solid understanding of digital fundraising strategies and platforms
  • Experience and fluency with digital platforms such as Social publishing tools, Social reporting and analytics tools, CRM, eCommerce, workflow-based content management, and industry-standard digital analytics tools
  • Detail oriented with the ability to handle multiple assignments and deadlines, to prioritize assignments as necessary, and to work well under pressure
  • Self-starter, with strong sense of ownership, assertive follow-through and orientation towards results
  • Ability to work cooperatively and collaboratively with all levels of employees, management, and external parties to maximize the collaborative creative process
  • Exceptional emotional intelligence: poise, maturity and level-headedness when dealing with challenging talent dynamics. Creative problem solving and the ability to develop alternative solutions
  • Excellent communication and interpersonal skills with the ability to problem solve – capable of representing The American Cancer Society at public forums
  • Thrive in a fast paced, entrepreneurial environment
  • A ‘big picture’ perspective, yet willing to ‘roll up the sleeves’ and do whatever it takes to get the job done
12

Senior Social Media Manager Resume Examples & Samples

  • 5-7 years communications experience managing social media for a B2B technology company in a rapidly changing environment
  • Experienced creative writer with exemplary attention to detail; excellent written and verbal communication skills
  • Demonstrated capability to independently create engaging copy, imagery, and video content for targeted audiences and to support stated goals
  • A keen understanding of the benefits, nuances and best practices of different social platforms including but not limited to Facebook, Twitter, LinkedIn, YouTube, and SlideShare
  • Experience planning and hosting Twitter chats and AMA-style discussions to capitalize on relevant topics and/or showcase company subject matter experts and thought leaders
  • Sound editorial judgment with an informed POV on content that will appeal to Puppet’s demographic
  • A rich portfolio of B2B social media clients with strong, measurable outcomes
  • Demonstrated ability to set realistic social media goals, as well as to interpret, summarize and present social media ROI to stakeholders
  • Ability to work within tight deadlines, adjust to changes in priorities, and balance short term needs with long term strategic initiatives
  • Active personal profiles on Twitter, Facebook, LinkedIn and other platforms
  • Knowledge in SEO/SEM/online media, analytics, and website management
  • Highly collaborative team player with excellent interpersonal skills who works cross-departmentally and globally. Must have a high degree of comfort working with people in diverse groups with tight deadlines to propose new strategies and implement them
  • Highly motivated self starter with ability to develop a strategic vision and manage multiple priorities to drive results
  • Strong project management skills: prioritizes work; manages stakeholder expectations
  • Thrives in an environment of change and high expectations. Works well under deadline pressure and adapts to unexpected requests and circumstances
  • Experience working at a startup or high-growth organization
  • Experience with open source software communities
  • Why are you interested in working for Puppet?
  • Please summarize your experience with social media for B2B technology companies
  • Please summarize the best results you’ve ever achieved for your company or client using social media
13

Senior Social Media Manager Resume Examples & Samples

  • Requires competency in customer focus, change & innovation, strategic thinking, results focus, relationship building & influencing, influencer activation and management andlive event social activation
  • Collaboration: Collaborate with internal business owners, external partners (OEM, social platforms) and the social AOR to bring to life T-Mobile’s consumer story andprovide a unified, cohesive campaign experience across PR, Web, Retail, Base Marketing and Care organizations
  • Campaign Management: Develop and direct 4-5 social media campaigns at a time building awareness for T-Mobile products and services through owned & paid channels. Will coordinate, project manage, analyze and implement social marketing campaign initiatives
  • Brand channel management: Oversee content and grow T-Mobile’s advocate engagement across owned social media channels (Twitter, Facebook, YouTube, Google+, etc.) as it relates to campaign management. Recommend and oversee content strategies including paid social media support (sponsored stories, promoted tweets, etc.) as it relates to campaign management
  • Reputation Management. Ensure T-Mobile’s brand and reputation is enhanced by social media activities; integrating with PR and executive social to actively manage through communications issues using social media
  • Become an internal and external voice for T-Mobiles social media consumer story, participating in best practice sharing and creative idea generation
  • 7+ years developing & managing complex integrated marketing programs in an agency or corporate environment. Experience in developing brands within social media and expertise within the digital marketing & advertising space
  • Savvy and knowledgeable of social media platforms, APIs, trends and innovations
  • In-depth knowledge of social influencer negotiations, best practices and strategies
  • Experience in activating social content at live event or sponsorships with influencer integration
  • Expertise with Social Media Management Systems and Social Listening/Analytics tools
  • Qualitative research skills, including the ability to interpret customer insights and data and translate it into actionable business results
  • Program management, ROI and analytics experience to measure the explicit and implicit results of a program
  • A strong record partnering across an enterprise and demonstrated experience anticipating issues and the skills to be strategic, proactive, and assertive
  • Communications, Advertising, Journalism, English, PR or related field
  • LI-GA-DS1
14

Senior Social Media Manager Resume Examples & Samples

  • Develop and support social marketing strategies that deliver on performance results and client business objectives
  • Educate client and internal teams on social and marketing channel value, best practices and ongoing evolution implications
  • Support client with emphasis on social (and mobile) marketing opportunities
  • Work with activation teams (TV, Audio, Print, OOH, Digital, Sports and Entertainment) to socialize all media; must have knowledge of how all media can be enhanced by social amplification
  • Deliver agency social POVs
  • Lead the client with a vision for how social media should evolve
  • Maintain knowledge of key social media tools, best practices and emerging trends, including
  • CPG experience is a plus
  • Global marketing experience is a plus
15

Senior Social Media Manager Resume Examples & Samples

  • Redefine how social media is used to market entertainment content, specifically for prestige movies
  • Foster and manage relationships with contacts at social media platforms and technologies in order to create new and innovative ways to market our films
  • Work with management and agencies to create and write a social strategy brief for each project and effectively communicate the plans to partners, agencies, and stakeholders
  • Foster and build excellent working relationships with filmmakers
  • Manage budgets and timelines for all social media programs
  • Secure and manage appropriate social media agencies as needed
  • Work closely with Amazon Studios Original Movies media team to help develop paid social media strategies in support of releases
  • Seek, evaluate and socialize new social media platforms including new technology opportunities
  • Oversee the development of multiple forms of media to engage audiences that entice them to discover, consume and share with their individual networks
  • Establish ongoing audit and optimization efforts to ensure the integrity and efficacy of our social media plans
  • Develop test and learn scenarios to continue to innovate and expand opportunities
  • Interface with ancillary Amazon or IMDB social media teams to evaluate incremental or cooperative opportunities
  • Monitor, analyze and report competitive marketing campaigns
  • 7+ years relevant professional experience in theatrical film marketing with a strong online/digital and social media background
  • In-depth understanding of entertainment marketing, social media planning, social media principles, SEO, buying/amplification and creative/production functions
  • Solid entertainment industry knowledge
  • Strong knowledge of social media platforms, performance metrics and reporting processes, techniques and technologies
  • Ability to juggle multiple priorities and excel in a lean work environment
  • Proven success in marketing films through social media and digital content
  • Strategic and creative thinker who can bring fresh ideas to a rapidly growing business and changing industry
  • Thorough understanding of the theatrical marketing and digital/social universe and with the ability to tap into emerging trends, platforms and technologies
16

Senior Social Media Manager Resume Examples & Samples

  • 5+ years developing & managing complex integrated marketing programs in an agency or corporate environment. Experience in developing brands within social media and expertise within the digital marketing & advertising space
  • 4+ years leading direct reports in a fast paced, high volume Advertising, Marketing, Communications, and/or Public Relations function for a large corporation or agency; strong cross functional leadership experience. Skilled at getting results both directly and indirectly
  • Knows the ins and outs of social channels and uses them effectively for work and/or personal
17

Senior Social Media Manager Resume Examples & Samples

  • Strategic. You have played a key role in the development of a comprehensive social strategy before and have experience working closely with brand planners and paid media planners as part of a larger integrated team
  • Social Media Savvy. You are active on every social platform. You can explain how each platform is different from each other. You think about things in cleverly short social-post statements, hashtags, and memes and your friends are jealous of your Snaps
  • Opinionated. You have an opinion on which brands are killing it with their social media efforts and who is failing and can articulate why
  • Observant. You never miss a beat on anything that goes on around you. You have always had a knack for reading people and understanding the context of situations
  • Leader. You have some experience managing community managers, and some experience leading a cross-functional team toward a creative objective
  • A key leader in a cross-functional team responsible for the recurring social media content that is published for a brand across all major social platforms in service of the social strategy
  • Work with and guide community managers who are part of the recurring social content effort for the brand
  • Lead representative and communicator for the team to clients, agency partners and internal team members
  • Assist with creation, conception and presentation of social media strategy and integrated marketing campaigns
  • Partner with cross-functional teams for larger integrated campaigns. Be the voice of the community and for social media efforts in general help them think about things from a social-first perspective
  • Work directly with clients and agency partners for all the tasks related to the social media operation for their brand
18

Senior Social Media Manager, Trade Resume Examples & Samples

  • Develop bold and innovative strategies to drive awareness, customer acquisition and retention
  • Use customer research and metrics to back up assumptions, generate credible forecasts, and assess the efficacy of social media platforms
  • Create and execute a comprehensive editorial calendar
  • Know our market and be obsessively aware of new trends and opportunities
  • Create and present high-quality documents to senior leadership
  • Drive cooperative marketing programs with leading vendors in the industry as well as other internal teams
  • Determine appropriate methods and systems of metrics for measuring and monitoring social media platform effectiveness
  • Understand potential impact of new functionality or features on customer experience or the brand
  • Bachelor's Degree in Marketing, Business or a related field
  • 5+ years of experience in Marketing or Marketing-related roles preferably with a focus on consumer retail/business
  • Experience in Video Games industry
  • Strong written and oral communication skills
  • Ability to think both strategically and tactically in a high-energy, fast paced environment
  • Attention to detail and proven ability to manage multiple competing priorities simultaneously
  • Proven ability to create customer-facing content that is on-brand and relevant
  • Demonstrated experience using marketing metrics to drive business decisions
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Senior Social Media Manager Resume Examples & Samples

  • Develop and execute a cross-functional social media engagement and escalation model for effective influencer, customer, partner, and prospect relations to grow brand awareness and perception, respond in a timely manner to inquiries, and improve engagement on owned content globally
  • Help lead cross-functional virtual team to develop and execute creative, socially-led campaigns that help drive the company’s agenda
  • Program Manager for the ServiceNow Social Ambassadors platform. Onboard, train, and engage global ServiceNow employees across the platform. Design, develop and deliver ServiceNow and 3rd party content to registered users
  • Train the employee base including executives and sales about the effective use of social media
  • Manage the content strategy for both paid and owned social campaigns
  • Project-management and execution of visual content and asset creation, including video and multimedia, to support proactive social media campaigns
  • Continually pitch innovative ideas for social media strategy, content, and associated technology needed to effectively deliver towards program goals
  • Drive social content syndication, social employee advocacy and contributor programs
  • Develop and execute the social media and community plan to support ServiceNow’s annual user conference, Knowledge, which attracts upwards of 15,000 attendees
  • Work closely with competitive intelligence team on an ongoing basis to listen and analyze the competitive marketplace and make adjustments to activities based upon identified information
  • A. in communications, marketing or business preferred
  • 7+ years of social media and/or content strategy/development experience
  • Entrepreneurial spirit, with a desire to fully own projects from start to finish
  • Excellent communications skills, both written and verbal, and comfortable interfacing with new hires and executives
  • Highly creative, with strong content development skills and ability to translate large amounts of information into less than 140 characters
  • Passion for visual storytelling
  • Outstanding project management skills and resourcefulness under tight deadlines, comfortable making decisions
  • Creative and strategic approach to problem solving
  • Ability to work well independently and as part of a team with little direction
  • Strong quantitative skills and an affinity for testing, analyzing, and iterating
  • Solid understanding of social and web analytics tools, willingness and ability to learn new technologies quickly
  • Thrive in a fast-paced and ever-changing environment
  • Strong understanding of major and emerging social media networks including Facebook, Twitter, LinkedIn, Google+, YouTube, Slideshare, Vine, and Instagram
  • Experience working as part of a global team
  • Experience planning social media presence at large corporate or industry events is a huge plus
  • Proficiency in Adobe Photoshop is a plus
20

Senior Social Media Manager Resume Examples & Samples

  • Possesses knowledge and experience in the journalism and storytelling. Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples)
  • Proficient in content marketing theory and application
  • Experience sourcing and managing trending stories on trend tracker apps such as Chartbeat, NewsWhip or NewsPulse
  • Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, SnapChat, etc.) and how each platform can be deployed in different scenarios
  • Maintains excellent writing and language skills as well as a intermediate knowledge of editing on the Adobe Premiere Suite
  • Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field
  • Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social.”
  • Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution
  • Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues
  • Must have strong analytic reporing skills
21

Senior Social Media Manager Resume Examples & Samples

  • Measure, monitoring and benchmarking progress toward growth in target, reputation management, and demand gen
  • Assist in analyzing the performance of social marketing programs by reviewing campaign results and gathering insights from results to optimize interactions with customers and prospects
  • Make recommendations based on results that will provide continuous improvement toward goals
  • Should be professional and competent to do real-time social monitoring, responding to customer questions, engaging with advocates and influencers on Windstream’s social media properties (and others that are identified) (including, but not limited to, Twitter, Facebook, LinkedIn, Google+, YouTube)
  • Develop social media reputation management campaign strategy and design
  • Will develop a customer experience focused process, responses and escalations to engage a SME into online conversations
  • Developing internal SLAs and working with internal teams to ensure solid process and escalations to provide fast and comprehensive customer support
  • Collaboration among product, vendors, creative, PR, demand generation, and customer experience teams to ensure content is relevant and aligned
  • Coordinate with internal workgroups (Customer Care, Service Delivery, Network Operations, Corporate Communications, and Consumer Marketing) to ensure updates to social media properties are consistent and timely
  • Assist with creation and maintenance of monthly blog content editorial calendar, coordinating with internal product owners and subject matter experts to schedule, create and approve blog posts
  • 8 + years prior social management experience in the B2B market
  • Must be able to direct the organizational strategy, but also enjoy tactical aspects of the role
  • Excellent writer with specific experienced in writing clear, concise copy; exceptional proof-reading skills
  • Proficient in social media and vendors/channels like Spiceworks, Spredfast, Twitter, LinkedIn, Facebook, Google + and more
  • Deep understanding and passionate about customer experience and reputation management online
  • Telecommunication experience is preferred
  • Thirst for learning and taking what is learned into application and recommendations
  • Excellent project coordination, preparation and attention to detail
  • Highly collaborative, motivated and willing to work closely within a team structure and independently
  • Able to problem solve, prioritize multiple tasks, manage time effectively, think creatively, research using available tools and contacts
  • Excellent communication skills – both written and presentation
  • Proficient in Microsoft Office applications (Word, Excel, and PowerPoint)
22

Senior Social Media Manager Resume Examples & Samples

  • Must have 5 years experience in a corporate, marketing, or public relations social media role in a Fortune 500 consumer brand with a sizeable community of at least 1M followers or more, with
  • A minimum of 2 years demonstrated success creating and managing successful social media campaigns, programs, and strategies in the B2C or DTC space; and
  • Exceptional interpersonal skills and the ability to build effective internal and external relationships and influence change
  • Experience managing programs, publishing and relationships via top platform tools such as Spredfast, Sprinklr, Hootsuite, Salesforce, Percolate, etc
  • Self-starting with the ability to manage multiple projects simultaneously and autonomously
  • Bachelor’s Degree in marketing, communications, or related field required
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Senior Social Media Manager Resume Examples & Samples

  • Oversee Social Media execution across Instagram, Facebook, Twitter, Snapchat, Kik, Pinterest, etc. Ensure each channel delivers on the overarching social media strategy
  • Partner with cross-functional teams including to develop editorial calendar
  • Draft creative briefs for campaigns, new brand launches, Sephora initiatives, etc., thinking through strategy and channel execution, while managing feedback
  • Handle reporting to key stakeholders; articulate insights, trends, key learnings
  • Work collaboratively with Legal and outside counsel to ensure compliance in accordance with legal policies
  • Act as a strategic partner with Video team; partnering on owned channel video strategy (i.e., Facebook Live, Snapchat Video, Instagram Stories)
  • Stay abreast of new social trends and channels, competitors, and relevant pop culture news