Social Media Marketing Manager Resume Samples
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Social Media Marketing Manager Resume Samples
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AR
A Rosenbaum
Audie
Rosenbaum
506 Lemke Isle
New York
NY
+1 (555) 230 6981
506 Lemke Isle
New York
NY
Phone
p
+1 (555) 230 6981
Experience
Experience
Detroit, MI
Social Media Marketing Manager
Detroit, MI
Lesch LLC
Detroit, MI
Social Media Marketing Manager
- Work with the internal creative promotions team and outside creative agencies to develop and create social assets to fulfill all social marketing roll-outs
- Collaborate with the team to define project objectives, set key performance metrics, and establish project approach
- Working with colleagues to brainstorm and develop ideas for a social campaign aimed at small to medium sized business clients
- Work closely with Marketing, Merchant, Store Operations, Front End Development, and others to progress overall goals of the company
- Define social KPIs and provide monthly reporting on social media performance across channels
- Working with YellowFan Studio Sr. Leadership and Business executives to establish goals and objectives
- Develop and execute technical social implementation and automation
Philadelphia, PA
Vans Social Media Marketing Manager
Philadelphia, PA
Erdman, Walker and Kirlin
Philadelphia, PA
Vans Social Media Marketing Manager
- Works with and manages Community Manager to pursue one-to-one engagement and growth with Vans online community members 10% (3)
- Works with Community Manager to pursue one-to-one engagement and growth with Vans online community members
- Analyzes monthly content and campaign performance and provides recommendations based on business and social objectives 20% (5)
- Develops paid media recommendation and strategy for all campaigns and content, and leads communication with media agency 20% (5)
- Proven track record of creating engaging content across multiple social media platforms for a global brand, technology company and/or media network
- Writes and edits editorial content
- Develops/executes editorial content strategy for Brand Campaigns and Product Stories, develops channel strategy and assists in writing and development of content. Creates unifying story-arcs across multiple marketing categories and leads Content Creation team in executing stories. 30% (5)
present
Chicago, IL
Senior Social Media Marketing Manager
Chicago, IL
Renner, Jaskolski and Tromp
present
Chicago, IL
Senior Social Media Marketing Manager
present
- Manage global social operations, including social automation platform governance, channel access, channel audits, internal social training, etc
- Create and publish of timely, relevant, high-quality content. Own and maintain the social media editorial calendar for all Seagate owned channels
- Work with talent and building social influencer marketing campaigns
- Execute the global social media strategy across Facebook, LinkedIn, Twitter, Instagram, Google+, and others for the Seagate and LaCie brands
- Build and execute paid social media campaigns
- Partner with eBusiness planning and digital design / development team for digital optimization delivery
- Report on progress against goals and relevant social marketing metrics to management
Education
Education
Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
Ball State University
Bachelor’s Degree in Marketing
Skills
Skills
- Strong writing skills and solid knowledge of Microsoft Office and Google Docs
- Good working knowledge of Adobe Creative Suite including but not limited to, Photoshop, Premiere and Illustrator
- Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues
- Makes evident good technical understanding and can pick up new tools quickly
- Provide excellent client service, including timely deliverables as well as concise explanations of results using quantitative results and KPIs
- Strong attention to detail
- Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why ideas are analytically sound
- Excellent communication skills (written and verbal)
- Team player with the ability to work in a fast paced environment
- Creative, diplomatic, and calm under pressure with great interpersonal skills
15 Social Media Marketing Manager resume templates
Read our complete resume writing guides
1
Vans Social Media Marketing Manager Resume Examples & Samples
- Develops/executes editorial content strategy. Creates unifying story-arcs across multiple marketing categories and leads Content Creation team in executing stories
- Writes and edits editorial content
- Builds and executes social media components in all marketing activities. Works with internal partners to drive consumer-facing programs in order to build Vans direct retail, wholesale and brick and mortar initiatives
- Works with Community Manager to pursue one-to-one engagement and growth with Vans online community members
- Researches and presents opportunities for new social media platform experimentation
- Years of Related Professional Experience: 8
- Bachelor's Degree (BA) or equivalent from four-year college or university preferred, or 5 years related experience and/or training preferably in youth marketing, fashion, and/or action sports marketing in the digital space
- Proven track record of creating engaging content across multiple social media platforms for a global brand, technology company and/or media network
- Passion for and deep understanding of all things digital
- Strong experience in front door experiences and/or home page editorial across web and mobile
- Deep understanding of all major social media networks
- Must be able to lead and develop creative talents
- Able to work with a cross-departmental variety of stakeholders to achieve a
2
Social Media Marketing Manager, Wnju Resume Examples & Samples
- Bachelor’s degree in marketing, PR, journalism or a related field
- Experience including but not limited to Facebook, LinkedIn, Google+, Twitter, Flickr, YouTube, Pinterest, Instagram, and more
- Knowledge of social media and analytics software (Hootsuite, Google Analytics, Facebook Insights, Parse.ly, SiteCatalyst, SocialFlow etc.)
- Strong, professional written and verbal communication skills in English and Spanish
- Ability to work in a team within a fast paced and news heavy environment
- Exceptional time management skills including the ability to handle multiple tasks at once
3
Content & Social Media Marketing Manager Resume Examples & Samples
- Minimum of a Bachelor's degree
- Minimum of 3 years proven experience in marketing, content production, or social media publishing
- Experience including but not limited to Facebook, Instagram, LinkedIn, Google+, Google Communities, Twitter, Flickr, YouTube, Pinterest, and more
- Knowledge of social media and analytics software (Hootsuite, Google Analytics, Facebook Insights, etc.)
- Working knowledge of social media paid advertising campaigns including Facebook, Linkedin and Twitter
- Strong, professional written and verbal communication skills
- Strategic content creation and excellent writing skills
- Ability to work independently and in a team environment
- Exceptional time management skills including the ability to handle multiple tasks with changing priorities
- Previous experience in the education industry, campus card or security industries
- Background in inbound marketing concepts, demand generation campaigns, and marketing automation
4
Social Media Marketing Manager Resume Examples & Samples
- Create and Manage the Social Media Strategy for EMS/Bobs Stores
- Manage social analytics and regularly report on keyword tracking, channel growth, competitive analysis, etc
- Discover and build relationships with key influencers
- Attract and engage with potential customers and contributors on social
- Expand share of voice, content syndication, traffic to EMS.com, and revenue
- Manage third party content creation partners
- Educate the company about social and best practices
- Manage and post to key platforms including Facebook, Twitter, Pinterest, Instagram, G+, Reddit, etc
- Manage external communications via social and be a part of disruptive conversations
- Work closely with SEO, Content Team, and others to progress overall goals of the company
- 3+ years managing Social Media
- Proven at driving revenue, ROI, and content strategy
- Proven success in growing a social media dynasty
- Proven cross functional relationship building experience
- Bachelor degree or
- Can-do, go-getter attitude
- Outside of the box thinker
- This person will be the driving force behind our social media efforts. They MUST be self-directed and be comfortable being solely responsible for all things social media
5
Vans Social Media Marketing Manager Resume Examples & Samples
- Develops/executes editorial content strategy for Brand Campaigns and Product Stories, develops channel strategy and assists in writing and development of content. Creates unifying story-arcs across multiple marketing categories and leads Content Creation team in executing stories. 30% (5)
- Develops paid media recommendation and strategy for all campaigns and content, and leads communication with media agency 20% (5)
- Analyzes monthly content and campaign performance and provides recommendations based on business and social objectives 20% (5)
- Works with and manages Community Manager to pursue one-to-one engagement and growth with Vans online community members 10% (3)
- Works with internal partners to drive retail consumer-facing programs in order to build Vans direct retail, E-commerce (.com), wholesale and brick and mortar initiatives 10% (4)
- Researches and presents opportunities for new social media platform experimentation. 10% (4)
- Years of Related Professional Experience: 5+
- Bachelor's Degree (BA) or equivalent from four-year college or university preferred, or 5+ years related experience and/or training preferably in youth marketing, fashion, and/or action sports marketing in the digital space
- Must have passion for and deep understanding of all things digital, especially social media platforms and mobile
- Must be able to lead and develop creative and marketing talents
- Must be able to plan, execute and optimize social paid media strategy
- Able to work with a cross-departmental variety of stakeholders to achieve a common goal
- Able to conduct data analysis for social media
- Able to thrive in the atmosphere of the 24/7 digital space
- Proficient in Adobe Creative Suite
6
Social Media Marketing Manager Resume Examples & Samples
- Develop brand awareness around Syfy’s new and returning programs
- Create asset briefs requests and deliverable schedule and work with production on executing
- Approve content from Social Media agency along with community outreach efforts
- Manage Syfy’s YouTube presence
- Manage day-to-day activities for select social media campaigns including creating social media editorial copy, editing photo content and video content
- Ensure that campaigns initiatives have measurable KPIs that align with the overall goals for the show and internal expectations
- Monitor the impact of designated social media campaigns, analyzing and reporting on effectiveness of campaigns internally on a weekly basis
- Manage paid social campaigns content creation and scheduling in conjunction with Syfy’s media agency
- Handle live-tweeting and social interaction at Syfy events
- Manage requests from external groups including, PR, Sales Marketing, Ventures and Brand Marketing
- 3-4 years’ experience in Social Media Marketing
- Bachelor’s degree in Marketing, Communications or Journalism major preferred
- Deep understanding of Social Media Metrics including Facebook Insights and Twitter analytics
- Proficiency with Photoshop
- Experience commissioning the production of video for online use
- Strong Project Management Skills
- Ability to effectively communicate and document request
7
Senior Social Media Marketing Manager Resume Examples & Samples
- Partner with eBusiness planning and digital design / development team for digital optimization delivery
- Partners with BMO Communications for PR / Sponsorship / CSR related initiatives
- All LOBs across BMO Financial Group, including Harris Bank in Chicago
- Legal, compliance, information security, distribution risk, and translation services
- Undergraduate degree is a must. MBA would be an asset
- 5-7 years’ experience in the field of digital marketing and / or social media marketing
- Solid understanding of the social media and the content marketing landscape
- Hands-on experience developing and implementing social media strategies for brands and driving acquisition (both paid and organic)
- Outstanding analytical skills
- Ability to manage multi-disciplinary teams (e.g. partners) towards achieving common goals
- Excellent understanding of business objectives for social media marketing
- Ability to creatively solve resourcing issues / conflicts with a focus on customer satisfaction
- Strong team management and coaching ability
8
Social Media Marketing Manager Resume Examples & Samples
- You create and lead key community management strategies
- You identify creative, high value approaches to integrating social media content into our television and digital channels
- You work with our brands to align on a social strategy that elevates their products while also building the HSN brand
- You play a hands-on role in making sure our copy and assets are compelling and error free
- You help evangelize the value of social and the importance it plays in the customer experience
9
Assistant Social Media Marketing Manager Resume Examples & Samples
- Weekly, ad hoc, and campaign reporting on TRU and BRU brand activity on all social platforms
- Monitor competitive efforts and recommend changes as needed
- Assist Manager to develop Social Media Roadmap, and maintain Social Media Matrix
- Collaborate internally with "R"Us, Marketing, Operations, Marketing Intelligence, Digital Media team, Public Relations and other internal key stakeholders to share social channel results and provide recommendations
- Bachelor’s Degree in Business, Marketing, Design or related area
- 2-5 years social media marketing experience (including hands on use of Facebook, Twitter, Pinterest, YouTube, and Instagram)
- Retail experience desired
10
Associate Social Media Marketing Manager Resume Examples & Samples
- Coordinate with Product Marketing function, ensuring efforts of Product Marketing/Community managers aligns with Strategic Marketing and MHHE branding initiatives
- Maintain MHHE Social Media guidelines and protocols, sharing best practices, and training other functional teams as required
- Manage MHHE Strategic Marketing-led internal communities, housed on company Intranet
- Bachelor’s Degree or higher, preferably in Marketing, Communications, Journalism or a related field, or equivalent work experience
- Two plus years of demonstrated experience in developing web content, managing social media communities, journalism and/or online marketing at a corporate level. Direct sales experience a plus
- Demonstrated success with defining, implementing and optimizing a social media strategy
- Experience writing online content for blogs, magazines and/or multi-platform social media
- Demonstrated flexibility in writing engaging content for different audiences
- Understanding of the challenges and differences between traditional digital and social content, and ability to produce both
- Command of widely-used digital marketing tools (like HootSuite, Social Media (blogs, Facebook, Twitter, LinkedIn, YouTube, Flickr, Instragram), Sprout Social, WordPress, Google Adwords, Google Analytics, SEO)
- Strong analytical skills; ability to measure and effectively communicate campaign results
- Experience working with various cross-functional, internal and external groups to deliver meaningful results on time with limited direction
- Professionalism balanced with a fun attitude and sense of humor
- Passion for social media with established presence, including Facebook, Twitter, Pinterest and Instagram
- B2B and B2C marketing experience
- Marketo familiarity
11
Social Media Marketing Manager Resume Examples & Samples
- Manage paid campaigns on Facebook and Instagram with the goal of increasing sessions and sales while growing the customer file
- Ongoing optimization of campaigns driven by data and KPIs
- Work closely with senior manager and director on overall paid strategy and campaign identification
- Fully develop detailed campaign plans with autonomy
- Brief and otherwise source all needed creative assets, working with outside agencies and contractors as needed
- Develop and maintain campaign calendar with versioning capabilities that allow for fast and easy share outs with executive leaders
- Manage all needed campaign planning meetings and any calendar or strategy sharing with others as needed
- Manage and optimize paid budget working closely with the social engagement team to ensure all budget allocations work in a complimentary manner
- Ensure campaigns are delivered completely and on time
- Execute all bid/budget management and audience segmentation/targeting using various social ad platforms
- Serve as our liaison with Facebook, Instagram, other paid platforms and any vendors employed to execute paid strategy on these channels
12
Social Media Marketing Manager Boomi Resume Examples & Samples
- Managing the overall Social Media strategy for Dell Boomi and representing the company at relevant industry events (trade shows, user groups, etc)
- Promoting Dell Boomi’s solutions on Twitter, LinkedIn, Facebook, and other owned social properties
- Researching and experimenting with new social tools, platforms, and analytics technology and identifying new communities, social channels, or user groups with a large or growing enterprise IT audience
- Managing content calendars and leading content brainstorming sessions
- Creating and executing new content marketing programs and promotions with the assistance of the Dell Boomi marketing team
- Managing updates and changes to social media features on the Dell Boomi website
- Generating monthly and on-demand metrics tracking the impact of social media marketing on customer satisfaction, support deflection, and company revenue
- 5+ years social media marketing in the software or SaaS industry
- Excellent interpersonal, communication, teamwork, presentation and project management skills
- Exceptional writing skills, particularly those related to the job function. Work samples will be requested
- BS Degree required
- Excellent analytical, planning and process development skills
- Proven ability to work cross-functionally
- Start-up experience preferred
13
Senior Social Media Marketing Manager Resume Examples & Samples
- Own the Video Subscription paid and organic social media marketing campaigns across social platforms
- Be innovative and push the social media envelope
- Build and execute paid social media campaigns
- Own and managing external vendors
- Work with talent and building social influencer marketing campaigns
- Partner with Social Media lead to build cohesive social media campaigns
- Report on progress against goals and relevant social marketing metrics to management
- 5+ years of demonstrated and progressive success, with substantial experience in social media or digital marketing for a consumer brand
- 2+ years of paid social media experience
- Familiarity with paid and organic tactics on Facebook, Twitter, Instagram, Snapchat, Tumblr, Pinterest, Vine, YouTube, etc
- Excellent oral and written communication skills and an ability to influence others
- Strong analytic and quantitative skills - ability to use data to develop and measure marketing programs
- Experience in the entertainment or media industry
- A thorough understanding of direct marketing and awareness marketing principles
14
Social Media Marketing Manager Resume Examples & Samples
- Develop, lead and manage social strategies and content across Shopbop’s social profiles
- Create engaging social programs, both editorial and promotional, with a cohesive point-of-view and brand voice to grow membership and engagement within the social media and community space
- Partner across teams (PR, brand marketing, buying) to develop engaging, brand-right, and customer-centric social content programs and ensure alignment across channels and teams, including other marketing verticals, e.g. International Marketing and PR
- Think big and outside the box and partner across teams on new opportunities; finding ways to innovate and creatively leverage what’s new and culturally trending on social platforms
- Champion and identify trends and new social technologies to ensure Shopbop maintains a forward-looking approach to all social media efforts and programs – be the internal social media expert
- Manage social media budget and develop/evolve social analytics to quantify effectiveness of social platforms
- Develop, test and lead implementation of new ways to integrate social media into our site experience and vice versa
- Oversee and manage the development of 2 social media team members
- Bachelor’s degree or higher
- 5+ years of work experience. Preferably 3-5 years of content marketing or storytelling experience on social
- Consumer-centric self-starter with a deep understanding of all major social media platforms
- Ability to create, test and evaluate content for social and understand what drives the engagement
- Strong eye and taste-level to create high-caliber social content (photography/editorial abilities)
- Strong social point-of-view, and ability to back up decisions with data, and reinforce our brand message
- Superior understanding of social commerce and how social and site experience can integrate (i.e. UGC, images, etc.)
- Strong writing skills and ability to take high-quality social photographs to create of-the-moment social content
- Social media marketing experience for an e-commerce brand, fashion retailer, and/or other fashion brand
- Proficiency in a variety of social media tools and the ability to learn new technologies quickly
- Experience managing and developing a team members to be social media experts
15
Social Media Marketing Manager Resume Examples & Samples
- Develop and execute innovative organic social media marketing strategies and campaigns for Nickelodeon’s slate of special movies, events, and animated programming
- Serve as social marketing point person on tentpole events such as Kids’ Choice Awards and pro-social initiatives such as World Wide Day of Play
- Recommend optimal social platforms to reach the specific audience targets outlined in the property creative briefs
- Plan and schedule content roll-out with social publishing team to support new, returning and in-season series, tentpoles and live events
- Work with the internal creative promotions team and outside creative agencies to develop and create social assets to fulfill all social marketing roll-outs
- Coordinate with west coast social content leads to incorporate production and studio assets into overall content roll-out
- Incorporate social plans into overall marketing briefs and work with consumer marketing to identify best content to boost with paid social support
- Document campaigns with wrap-up reports, analyze performance, and apply key learnings to future campaigns
- Be fluent in all current and emerging social platforms their marketing applications, follow trends in social content and identify opportunities for testing new tactics and platforms
- 3-5 years experience in social media marketing/strategy
- Television &/or kids’ marketing experience a STRONG plus, but media, entertainment or agency backgrounds welcome to apply as well
- Deep understanding of all social platforms, product extensions and analytics tools
- Familiarity with social creative and advertising best practices, including keyword and audience targeting, and platform self-service tools
- Ability to work independently across departments and disciplines in a fast pace environment
- Familiarity with COPPA compliance rules
16
Social Media Marketing Manager Resume Examples & Samples
- Possesses knowledge and experience in the tenets of traditional marketing. Educated to Degree level in marketing, business management or equivalent certification
- Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios, segments and use cases
- Enjoys a working knowledge of the blogging ecosystem relevant to Mendeley and Elsevier's markets
- Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management)
- Possesses functional knowledge and/or personal experience with WordPress
17
Social Media Marketing Manager Resume Examples & Samples
- Develop social media networking community programs and promotional calendar that builds awareness and engagement of Mercer Talent solutions, services and promotional events (e.g., networking meetings, publications, surveys, etc.)
- Help create assets and supporting materials to execute programs on social media platforms, including day-to-day management on Facebook, Twitter, LinkedIn, YouTube, and other platforms where we have presence
- Develop, implement and maintain comprehensive social media strategies that will increase brand visibility and traffic across all social platforms including content development, community engagement and management
- Create media solutions that market Mercer Talent products and services by understanding target audience/potential clients needs and behaviors for each of our products
- Leverage consumer insights into acquisition and retention of customers
- Assist in the development of metrics and key performance indicators to evaluate effectiveness of programs by partnering with marketing, indirect sales, eCommerce and product management teams; determine which social media platform is attracting and driving sales of services and products (i.e., where should Mercer promote its’ services and products to attract client and increase sales of products and services)
- Cultivate smart, strategic partnerships that support content and sales objectives, by working with both internal and external indirect sales contacts and teams
- 5-7 years of social media, B2B and digital marketing experience preferred
- Must be a creative thinker who continuously crafts innovative ideas to reach target audiences
- A strong communicator, both written and verbal
18
Social Media Marketing Manager Resume Examples & Samples
- Develop and execute Social Media strategy for Technical Solutions set of brands
- Development of social media platform infrastructure such as software, tools, analytics, etc
- Collaborative efforts across platform/brands and marketing team members, including tool training, best practice and policy management, etc
- Measure and report the success of social media activities with various levels of metrics and monitoring, including brand sentiment, engagement, and providing insight into marketing content
- Drive lead generation and lead nurturing efforts through social media
- Develop and implement Social media listening and customer sentiment analytics reporting
- Standard work, processes and guidelines (e.g., social media policy incl. crisis mgmt., branding, etc.)
- Define Pentair Technical Solutions (Global Business Unit) standards and manage social media campaigns globally and for all our brands
- Serve as a brand manager for set of TS GBU brands and lead social media activities across corporate channels such as LinkedIn both strategic and tactical in nature, including fostering collaboration with brand-level social media leads on content planning, creation, scheduling, and posting, as well as monitoring and responding to external posts
- Assist with conducting, gathering, and analyzing market research to determine social media opportunities and the competitive landscape
- Identify, interpret and capitalize on social media trends
- Collaborate with external partners to plan, manage, coordinate and execute various social media and digital strategy initiatives
- Achieve targeted results and ensure timely and effective execution of social media community management programs and tactics
- Review new technology and keep the company at the forefront of developments in digital marketing (email marketing, social media marketing, remarketing, etc.)
- Execute ad-hoc assignments as assigned
- Bachelor’s degree in Marketing, Communication, Business, Liberal Arts or equivalent background/experience
- Ideally 7+ years of social media strategy/management. Global experience preferred
- Prior Digital Project Management experience
- Skilled with all Microsoft Office products including Excel, Visio & SharePoint
- Skilled at effective communications for social media, and at technical and leadership levels. Skills must include good interpersonal skills, as well as written and verbal communication skills, and ability to understand information and ideas as presented
- Skilled with customer service and with working in a team environment
- Skilled creative and critical thinker
- Ability to build and maintain effective work relationships, both internal and external, and establish credibility with business partners
- Ability to integrate social media into broader marketing campaigns
- Ability to plan, organize, and prioritize time/workload and delegate work in order to accomplish tasks and meet deadlines
- Ability to effectively coach and foster staff growth and development
- Ability to evaluate and motivate personnel
- Ability to adapt to rapidly changing business circumstances; must be able to thrive in a constantly changing business environment
- Ability to understand keywords, metrics, and social media 3rd-party tool reporting (Engager, Komfo, Hootsuite, etc.)
- Strong knowledge of social media and digital media technologies, protocols and tools
- Knowledge of global social medal channel landscape (e.g., NAM, EMEA, Asia, China)
19
Social Media Marketing Manager Resume Examples & Samples
- Create and Manage the Social Media Strategy for EMS & Bobs Stores
- Build and increase following across all social media channels
- Manage and post to key platforms including our goEast blog, Facebook, Twitter, Pinterest, Instagram, G+, etc
- Manage social analytics and regularly report on traffic, conversion, revenue, channel growth, competitive analysis, etc
- Expand share of voice, content syndication, traffic to EMS.com & Bobstores.com, and revenue
- Manage internal content creation partners
- Engage with internal merchant & marketing teams to create promotions reflecting company-wide promotions as well as promotions exclusive to social media
- Manage external communications via social and be a part of engaging two-way conversations with a distinct voice for each company
- Work closely with Marketing, Merchant, Store Operations, Front End Development, and others to progress overall goals of the company
20
Social Media Marketing Manager Resume Examples & Samples
- Develop strategic paid social media advertising proposals that include: specific goals, campaign strategies, recommended tactics, budgets, and timelines
- Provide strategic perspective and recommendations on content development for client social media channels for organic growth
- Work with marketing and field teams to ensure all content and campaigns are executed
- Track, measure and report on all initiatives, monitoring the effectiveness of campaigns and optimizing ads regularly
- Share results, insights and best practices with colleagues; serve as a trainer/leader to maximize effectiveness
- Provide excellent client service, including timely deliverables as well as concise explanations of results using quantitative results and KPIs
21
Social Media Marketing Manager Resume Examples & Samples
- Lead, manage and optimize social strategies for Kindle
- Write effective and engaging copy that adapts to different audiences and thinks critically about what appeals most to each
- Schedule and publish content on a daily basis and maintain 2-way conversations with customers and influencers
- Partner with teams to build and execute “Go Big” social campaigns
- Undertake social audience segmentation analysis and work closely with paid media leads to maximize messaging and dark posts
- Analyze social performance, turn data into insights, and lead regular business reviews with Sr. Managers to guide and steward continued growth
- 5+ years work experience
- 2+ years experience and deep understanding of social media management tools like Sprinkler, Radian6, Social Studio, Sysomos, Sprout Social, Spreadfast or similar
- Proven expertise writing strong and effective social media copy, with the ability to weave wit, tone and culturally relevant content into daily conversations
- Paid social media experience
- Comfortable with entrepreneurial environments
- Strong verbal and written communications skills in English
- Ability to work effectively across internal and external organizations
- Ability to juggle multiple priorities and make things happen in a fast-paced, dynamic environment; strong bias for action
- The ability to interface with all levels and disciplines within the organization
- Proven analytical and quantitative skills
22
Imdb Social Media Marketing Manager Resume Examples & Samples
- Develop the IMDb social marketing strategy across existing and new social platforms
- Manage and develop a growing team of social media marketers
- Manage budgets, agency resources and make decisions on 3rd party tools to use
- Build and execute plans and programs to deliver that strategy at scale
- Serve as a social expert internally and liaison externally with social platforms on their direction, best practices, and new opportunities
- Reporting on progress against goals and relevant social marketing metrics to senior management; own key business metrics, supporting in-depth business reviews and presenting to senior management
- Strong people management experience in leading marketing teams for 5+ years
- Experience managing a globally recognized brand across multiple social media channels 3+ years
- 8+ years of demonstrated and progressive success, with substantial experience in social media or digital marketing for a consumer brand
- Excellent leadership and communication skills, with experience delivering reports to senior leadership
- Demonstrated ability to build, execute, and scale cross-functional marketing programs
- Ability to conceptualize and execute projects, with bias for action and ability to meet deadlines
- Bachelor’s degree (MBA preferred)
- Experience in the entertainment or media industry preferred
- Demonstrated success building and managing an industry leading branded digital or social program
23
Social Media Marketing Manager Resume Examples & Samples
- Oversee Social Media execution for all social channels including Instagram, Facebook, Twitter, Snapchat, Kik, Pinterest, etc. and ensure each channel delivers on the overarching social media strategy
- Manage content calendar and work with various cross-functional teams including Content & Campaigns, Brand Marketing, Promotions, Events, etc
- Act as key partner in the ideation/brainstorming sessions for key/new launches
- Draft creative briefs for campaigns, new brand launches, Sephora initiatives, etc., thinking through strategy and channel execution, while managing Creative and Marketing feedback
- Oversee social reporting to key stakeholders; articulate insights, trends, key learnings
- Partner with the Legal department and outside counsel to ensure compliance in accordance with legal policies
- Collaborate and act as a strategic partner with Video team; partnering on owned channel video strategy (i.e., Facebook Live, Snapchat Video, Instagram Stories)
- Stay abreast of new social trends and channels, competitors, and relevant pop culture news in which company can participate
24
Social Media Marketing Manager Resume Examples & Samples
- Build content plan and calendar for the blog and social channels
- Set the strategy for how social contributes to larger marketing initiatives and business goals
- Develop and execute technical social implementation and automation
- Maintain our brand voice in customer communications across all our social media networks, the blog and relevant online forums
- Create, leverage and optimize content to drive engagement and change the story around group travel
- Nurture our travelers with seamless sales and service support across each channel, turning them into repeat travelers and brand advocates
- Monitor and respond to Facebook reviews, connecting with Quality and Service teams as necessary and making sure they are entered into our CRM/Salesforce
- Oversee Facebook ads to drive engagement and page likes
- Define social KPIs and provide monthly reporting on social media performance across channels
- Support other social initiatives as needed
- 3-5 years of social media or community management experience
- A willingness to go above and beyond and get your hands dirty
- Ability to think on your feet and make quick, smart decisions
- A love for social that others might find annoying
- In-depth knowledge of social media management and data tools, like Google Analytics, Facebook Insights, Facebook Ads Manager, Facebook open graph, Hootsuite, etc
- Understanding of SEO and content marketing
- Prior sales or customer service knowledge a plus
- Photoshop and digital media skills a plus
25
Social Media Marketing Manager Resume Examples & Samples
- Only local candidates will be considered. Please only apply if you live in the Bay Area and are available to interview in-person immediately!
- Manage Associate Marketing Manager to maintain an on-brand visual and digital calendar of social media content and ensure ongoing visibility of calendar to Senior Management; bring forward approvals in a timely manner
- 5+ years of experience in digital marketing with people management experience
- Solid analytical and critical thinking skills with proven expertise in problem solving
- A strong understanding of integrated marketing communications
- A demonstrated passion and knowledge of social media
- Knowledge and prior use of social management platforms such as SproutSocial, Nuvi, and Keyhole is recommended
- The ability to effectively partner and collaborate across functions and with outside agencies and partners (i.e. Facebook, analytics vendors)
- A proven track record of working collaboratively and being accountable
- Exceptional organizational skills and a great attention to detail
- Self-starter, ability to thrive in a fast paced, start-up environment
- Experience in a lifestyle, skincare or beauty brand a plus
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Digital / Social Media Marketing Manager Resume Examples & Samples
- Monitor latest trends and innovations, making strategic recommendations to drive continuous evolution of our digital efforts
- Execute with excellence, upholding the global brand standards with local relevancy
- You are an experienced digital marketing manager (3+ years) with an entrepreneurial mindset. With strong project and stakeholder management skills, you drive digital marketing programs from strategy to completion with exceptional attention to detail, excellence in execution and a drive for results
- Proven track record running successful paid campaigns, including across Facebook, Instagram, YouTube
- Your interest and knowledge of the beauty category allows you to produce media, content, visuals, copy and a consumer experience that engages her while supporting the equity of the brand. You have strong visual and writing skills, with a passion for great ad copy and creative
- Strong analytic and insight skills help you deep dive into results, translating them into actionable recommendations. Experience with customer data-led digital marketing campaigns a big plus
- A pro-active team player, you are highly self-motivated with a passion for beauty and related categories, consumer marketing, and all things digital
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Social Media Marketing Manager Resume Examples & Samples
- Education:BA/BS in merchandising, marketing, communications, or related field
- Experience:3-5 years business experience in social media
- High emotional intelligence
- Demonstrable leadership skills, with a high degree of maturity
- Knowledge of social media industry & trends across all major networks: Facebook, Instagram, Twitter, Snapchat, YouTube, etc
- Superb written communication skills
- Strong decision-making, time management & planning skills
- Strong analytical & organization skills
- Knowledge of social media scheduling platforms (Curalate, Hootsuite, etc.) a plus
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Social Media Marketing Manager Resume Examples & Samples
- Working with YellowFan Studio Sr. Leadership and Business executives to establish goals and objectives
- Analyzing existing data, market reports and social trends
- Developing, managing social media strategies for Sprint Business
- Working with colleagues to brainstorm and develop ideas for a social campaign aimed at small to medium sized business clients
- Presenting ideas and conclusions to Studio leadership and the Business client
- Monitoring the success of the social program, suggesting changes and improvements where necessary and analyzing the results
- Be able to lead executive / expert interviews and client presentations
- Lead the social media marketing strategy for Sprint Small Business focusing on LinkedIn, Twitter, Facebook, Instagram, Google+, and YouTube
- Get hands dirty with the execution of all social media activities (tweeting, sharing, engaging, liking, increasing social reach)
- Spend time on LinkedIn every day engaging with our clients’ target audiences by sharing content, finding ways to grow LinkedIn company followership, and improve overall engagement
- Partner to help internal business teams bring their marketing launches alive on Sprint social media
- Spot current social trends that align with our Brand
- Uncover our social story through analyzing our data results, Key Performance Indicators, and Metrics
- Three years experience working with marketing policies and procedures
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Social Media Marketing Manager Resume Examples & Samples
- Must have 4-5 years of experience in a Marketing or Communications role
- Bachelor's degree from a four-year college or university is required, ideally but not necessarily in Marketing or Business Administration, English or Communications
- Must have experience managing people
- Must have a high degree of motivation and work well both as an individual and within team environment and a track record of early technology adoption
- Previous Social Media community management experience
- Strong analytic skills
- Proficiency with Adobe Photoshop, Adobe Premiere
- Familiarity and experience with the following tools: Sprinklr, Facebook Insights, Snapchat Insights preferred
- The ideal candidate for this position would have an understanding of marketing strategy, social media experience, creative insight, and analytical skills, including the ability to track key performance metrics and to manage a detailed calendar of email deployments and content
- Knowledgeable and enthusiastic about social media and digital marketing
- Knowledgeable and enthusiastic about the Universal Studios brand
- Outstanding written communications skills (advancing candidates will be asked to provide writing samples during the interview process)
- Innovative mindset: someone who looks for new opportunities, generates new ideas and is able to “find” or develop stories
- Guest (customer) focused, to understand what content guests find useful; dedicated to providing excellent customer service whenever needed
- Ability to drive development of creative assets and ensure high standard of creative excellence in execution
- Ability to juggle projects and stay calm under deadline pressure
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Social Media Marketing Manager Resume Examples & Samples
- 3+ years of Social Media and Community Management experience
- Understanding of Web analytical platforms and Social Media listening tools, such as Youtube, Facebook Insights and Twitter Analytics, Simply Measured and Conversocial
- Strong background of Marketing on multiple device types
- Exceptional creative thinking skills
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Social Media Marketing Manager Resume Examples & Samples
- Medallia is seeking a Social Media Manager to focus on raising awareness about Medallia for customers, prospects, influencers, reporters, bloggers, and more
- You will set goals and objectives for various channels to achieve both reach and impact, including Twitter, LinkedIn, and Facebook, in order to support overall Marketing objectives
- Medallia is looking for someone who is organized, detail-oriented, and creative - this is a cross-functional position that will work closely with Creative, Product Marketing, Communications, People and Culture, Sales, Legal, and Lead Generation teams
- You will be a creative storyteller with a passion for language, editing and writing, and possess basic graphic design skills
- You will develop a strategic plan and manage both for long-term objectives as well as act quickly to execute on short-term communications needs
- You will recommend strategic paid campaigns with influencers to extend our reach and impact
- Content
- Lead content development and ensure message alignment and strategy
- Develop a strategic plan, including editorial calendar, for various channels
- Collaborate with various stakeholders across the organization as well as within Marketing
- Work with creative team on graphic design support
- Develop and achieve metrics-driven success for both brand and lead gen impact
- Develop business case for using HootSuite or another vendor to support strategic objectives
- Work directly with Lead Gen teams on tracking and tagging to support overall Marketing objectives
- Collaborate with PR and communications to support key messages and branding, such as shares or impressions, as well as launches, announcements, large scale events and campaigns
- A Bachelor's Degree or equivalent work experience
- 5+ years of experience in social marketing in a B2B context
- Enterprise software / SaaS experience required
- Proficiency with Marketo for tracking campaign success
- Experience with Twitter, Facebook, LinkedIn and other platforms
- Proven track record in both brand-building and lead generation to support a growing company
- Working in or with a high technology sales department with an understanding of sales cycles and deal complexity
- Must possess excellent written, verbal and visual communication skills
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Social Media Marketing Manager Resume Examples & Samples
- Boost ASUS and Republic of Gamers brand along with overall awareness on all owned social media platforms
- Collaborate with marketing team to create content that aligns with business goals and manage content distribution across paid and organic platforms
- Engage with social influencers and participate in the conversations happening across all social channels regarding the ASUS brand
- Coordinate with internal teams to support cross-channel campaigns, company initiatives and communications
- Analyze results of campaigns, including overall success, insights, and ROI to determine future courses of action and share results with the team during weekly updates
- Live event coverage, including on-site posting, photography, and networking
- Minimum 5+ years marketing experience
- Experience with working in a team environment and interacting with all levels within the company
- Experience with creating reports
- Good understanding of PC gaming, esports and DIY backgrounds preferred
- Creative, diplomatic, and calm under pressure with great interpersonal skills
- Team player with the ability to work in a fast paced environment
- Strong writing skills and solid knowledge of Microsoft Office and Google Docs
- Well organized and able to multi-task efficiently and effectively
- In-depth knowledge and understanding of online community platforms including blogs, forums, and other tech communities
- Ability to effectively communicate your ideas
- Good working knowledge of Adobe Creative Suite including but not limited to, Photoshop, Premiere and Illustrator
- Experience with tools and platforms used to track and analyze social performance metrics like Social Bakers and Hootsuite among others
- Experience with Facebook Ad Manager/Power Editor preferred
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Senior Social Media Marketing Manager Resume Examples & Samples
- Execute the global social media strategy across Facebook, LinkedIn, Twitter, Instagram, Google+, and others for the Seagate and LaCie brands
- Create and publish of timely, relevant, high-quality content. Own and maintain the social media editorial calendar for all Seagate owned channels
- Direct the day-to-day tasks and operations of the social media agency of record
- Drive increased number of followers and higher engagement among Seagate and LaCie’s key customer segments
- Identify loyalists and influencers within our social media communities that can be activated to drive brand preference
- Enable regional social media teams by distributing key pieces of global content
- Contribute to the Seagate and LaCie blog/content program by creating compelling long-form content, and develop and execute a plan for activation of the content across social and other platforms
- Support social strategy lead with implementation of the social programs, including communities/forums and influencers
- Manage global social operations, including social automation platform governance, channel access, channel audits, internal social training, etc
- Undergraduate degree and 5+ years relevant experience or graduate degree and 3+ years relevant experience
- A deep understanding of the social media industry and trends
- Experience with tools like Spredfast, Sprinklr, Hootsuite, etc., a plus
- Outstanding attention to detail with superior time and project management skills
- Experience writing and presenting ROI-driven marketing campaign plans
- Solid communication skills - both written and oral
- Creativity, cross-collaboration ability, and a “make it happen” spirit
- Due to the strategy, corporate development, and innovation context, the statements contained in this job description are not necessarily all-inclusive; additional duties may be assigned, and requirements may vary from time to time
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Social Media Marketing Manager Resume Examples & Samples
- Enterprise: Large Size Businesses ranging from 500+ employees with large scale IT infrastructure across verticals such as Retail, Financial Services, Manufacturing, Comms & Media and Public Sector
- Partners: Existing members of the Microsoft Partner Network as well as potential new partners. A Microsoft Partner could typically be any IT business from Value Added Resellers (VAR), Independent Software Vendors (ISV), Hosting Providers to Cloud Solution Providers and Distributors
- SMB: Small to Medium Size Businesses ranging from Startup/Micro (0-9 Employees), Small (10-49 employees) to Mid-Market 50-250 employees) across core verticals such as Professional services, Manufacturing and Retail and Public Sector
- Excellent Leader – Strong executive maturity, presence and track record of marketing impact and influence changes. Change management leadership to guide others to plan, execute, and communicate effectively in midst of change. Thrives in a fast-paced connected sales & marketing environment
- Customer - Obsessed with delivering a compelling customer experience through relevant and connected sales and marketing customer engagement. A strong knowledge and understanding of cloud solutions and how they solve customer requirements
- Communication– comfortable and confident with communication at all levels
- Stakeholder management – Ability to manage high intensity of stake holders, campaigns or activities at any given time and ensure team, as well as stakeholders, are taken along the journey
- Fresh Thinking – someone who is on the pulse of the latest trends and best practices
- Listening – hearing others, and responding to feedback
- Learning - proactive, fast learner, ability to multi-task and prioritise
- Digital Marketing – passion for digital marketing and the opportunities it can present for Microsoft, our partners and our customers
- Analytics – the desire to put insight at the heart of everything and educate the wider marketing community
- Agility - thrives in ambiguous and changing environments, even when some information is not readily available, or is shifting. Understanding the role of marketing across the customer buyer journey and the impact it should have at each stage
- Experience & Education: Social media strategic capability and relevant years’ experience. Thorough knowledge and understanding of social space across a variety of social media platforms (Facebook / Twitter / LinkedIN / YouTube / Pinterest). Background & experience in B2B / Enterprise commercial and/or Public sector marketing. Experience with brand based marketing (ideally Brand Management or agency)
- Currently publish a personal blog or other form of digital content on consistent basis
- Demonstrated connection with our primary audience (Enterprise/SMB/Partner)
- Experience with relevant technology & reporting tools (e.g. Simply measured, Sprinklr, Web Trend)
