Social Media Specialist Resume Samples

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K Durgan

Kianna

Durgan

483 Andy Lakes

Dallas

+1 (555) 189 5084

483 Andy Lakes

Dallas

Phone

p +1 (555) 189 5084

Experience Experience

New York, NY

Social Media Specialist

New York, NY

Champlin-Cronin

New York, NY

Social Media Specialist

Works with corporate communications, public relations, marketing communications and National Customer Operations (NCO) leadership to share the company story on the internet by analyzing volume of trends from all social platforms and report to the respective organization. Acts as an early warning system for the Company within digital media and escalate to the National Resource Optimization Center (NROC) for support. Makes real-time decisions on when to proactively post around an event with approved messaging or when to send volume reports to senior leadership
Developing both account growth and content distribution strategies for assigned verticals and digital programs
Working with ATVI PR, keeping the online community up to date and active by monitoring forums and adding relevant and exciting content on a frequent basis
Providing proactive recommendations regarding social media best practices and keeping up-to-date with emerging social media platforms and opportunities
A primary focus on developing account growth and distribution strategies. Will work alongside the editorial and digital video teams, as well as the television broadcast production team to integrate social media content into both written and video content. A close working relationship with the digital research team will allow social insights to inspire analytic driven strategies
Social Specialist is responsible for establishing the voice for assigned verticals and programs through crafting tweets, Facebook and Instagram posts, and Snapchat stories. Additionally, contributing as a creative social producer for live programming on social platforms (Facebook Live, Periscope, etc.). This includes but is not limited to live content ideas, social engagement and program distribution
Working with our Communications & Studio Brand Strategist on reporting, social stats, growth, and troubleshooting

Phoenix, AZ

Paid Social Media Specialist

Phoenix, AZ

Klocko-Miller

Phoenix, AZ

Paid Social Media Specialist

Work with vendors who similarly post content on our behalf, ensuring their work is rational and well coordinated with that which we socially boost ourselves
Beyond Facebook, explore opportunities to profitably reach audiences on other social networks
Use data and analytics tools to draw conclusions and make strategic optimizations
Execute paid campaigns that leverage not only our internal readership data but also Facebook’s algorithm to find target audiences at low cost and at scale
Select social posts being mindful of many different objectives – boosting content, driving newsletter enrollments, gaining fans, acquiring subscribers – and carefully determine what mix drives maximum return
Design and execute direct response marketing campaigns in the social media channels including but not limited to Facebook, LinkedIn and Twitter
Manage budgets, ROI and campaign objectives effectively

present

Chicago, IL

Senior Social Media Specialist

Chicago, IL

Wintheiser Group

present

Chicago, IL

Senior Social Media Specialist

present

Provide support for Blog and social media content production, editorial, and publishing, including HTML coding, copyediting, and creative development
Development and execute content strategies for campaigns and programs
Assist with the development of social strategy and social media campaign approaches
Collaborate with brand managers to gain input for social content, manage the editorial process from start to finish
Confidence to share opinions and suggest improvements
Identify efficient processes for measuring analytics stemming from PlayStation Network-related social media content
Expertise with best practices and functionality of major social media channels including Facebook, Instagram, Twitter, YouTube, Instagram, LinkedIn, Pinterest, etc

Education Education

Bachelor’s Degree in Marketing

North Carolina State University

Bachelor’s Degree in Marketing

Skills Skills

Search engine optimization skills, with a strong knowledge of leading practices; able to adapt writing and content editing to search engines
Demonstrated knowledge of various social media, strong work ethic, professional attitude, and a desire to excel within a college and university environment
A strong “can do” mentality, collaborative work ethic, and able to learn quickly and set up structure and processes
Self-motivated, good organizational skills, detail-oriented, ability to prioritize, multi-task and meet deadlines
Positive attitude, detail and customer oriented with good multitasking and organizational ability
Knowledge of, or ability to quickly master and use, social media listening, reporting, and scheduling tools
Strong interpersonal skills with a natural ability to build relationships; maturity, discretion, discipline, and professionalism are essential
Strong attention to details and accuracy
Strong interpersonal skills including the ability to communicate effectively cross functionally with both technical and non-technical individuals
Excellent time management skills and the ability to work efficiently under tight deadlines

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Social Media Specialist Resume Examples & Samples

Designs and manages a variety of social media campaigns from conception to creative to execution to analytics
Responsible for attributable follower growth on all major social media profiles
Trains and inspires individual members of the newsroom to use social media well
Masterfully increases social media following and drives engaged readers to latimes.com
Defends social media best practices fiercely
Promotes business initiatives, subscription and events on social media
Manages paid media campaigns on social media sites to drive targeted traffic
Supervises the quality of our company-wide social media portfolio
Outsources some development work to third party vendors
Upkeeps day-to-day relationships with third party vendors and social media providers
B.S / B.A degree with a strong academic record. Any degrees welcome
Must have 3-4+ years experience in digital/interactive marketing at an agency or client-side OR in digital journalism, with experience in social media
Experience managing social profiles or other online communities, including analytics, moderation and influencer identification
Proven track record of launching successful multi-channel (social, online, offline events) and multi-platform (mobile, tablet) viral campaigns across offline, online and social networks
Strong project management, strategic planning and writing skills
Able to communicate clearly and present conceptual creative/technical strategies, trends and metrics
Able to multi-task, collaborate, and work autonomously
Self-starter who is comfortable setting goals and achieving them
Experience with web analytics and reporting, Omniture a plus, design high-concept analytics reports, answer questions and optimize behavior based on analytics
Must know Microsoft Office and basic HTML/Photoshop
Great attention to detail; able to juggle many small tasks
Computer savvy, quick-learner and online problem-solver. Can easily figure out new technologies online
Avidly participates in social networks and online communities
Has an expert understanding of web technologies and social networking sites

Social Media Specialist Resume Examples & Samples

Must be able to work very independently as well as collaboratively with production colleagues for the respective sports - often decisions and work will be reviewed up to the Co-Presidents of the FOX Sports Media Group
Work closely and in coordination with the social team in the Playa Vista office
On-site support for production and talent with social media from research, technology and topicality of content and social media dialogue occurring in marketplace with influencers and fans
Develop weekly plans for live broadcast events and the social media components with ideas and content creation
He/she will be constantly training on new social media software and technology applications serving as an expert resource to all teams at FOX Sports
Develop relations with key figures and communicators in social media - learning how to leverage the power of virality with social media and live sporting events
Minimum 2 years’ experience in social media
Background in digital or social media space
Strong knowledge of the sports industry
Must display composure with strong listening skills knowing how to observe to provide effective suggestions
Must be detail-oriented and organized individual andbe able to communicate concisely and persuasively in generating support for social media concepts
Must be a proactive individual with the ability to navigate successfully in a live television environment

Free People Social Media Specialist Resume Examples & Samples

Execute all weekly post direction per company direction
Post weekly company focuses to store Instagram account
Create intriguing content in line with company aesthetic and image
Embody Free People's lifestyle and culture
Utilize and react to Facebook, Instagram, and MailChimp statistics on a daily, weekly, and monthly basis
Monitor all social media channels on a daily basis
Be an active user and ambassador for FP Me. Encourage team involvement
Motivate and inspire the store team through elevated imagery and creative content
Mentor and teach learnings and knowledge

Social Media Specialist Resume Examples & Samples

Be proficient with computers and the standard software packages (Microsoft Office products)
Be able to type at least 40 words per minute
Proficient in social media platforms and skills (Facebook, Twitter, etc)
Have a high attention to detail
Have an excellent understanding of social media and be an avid user of social media
Excellent communication skills including excellent spelling/grammar skills (both verbal and written) - Quick learner
An investigative/inquisitive mind

Temp Social Media Specialist Resume Examples & Samples

Responsible for working with brand managers, merchants and creative team members to generate and submit creative briefs
Responsible for staying abreast of social media support plans and managing flight plan entries
Select products and brand-appropriate pins for HSN’s Pinterest account
Execute Editorial Calendar updates and maintenance
With oversight, will write daily post copy for all social platforms (Facebook, Twitter, etc.) and schedule in Community Management tool
Create social toolkits for specified partners that include suggested copy, tracked links and appropriate hashtags
Moderate social content streams that feed on-air and HSN.com visualizations

Social Media Specialist Resume Examples & Samples

Represent the voice of the brand(s) across the social landscape
Maintain social media profiles across Twitter, Facebook, G+, Tumblr, YouTube and others
Develop posting roadmap, draft copy for all posts, compile/create graphics, GIFs and videos
Vet high profile posts for input/approval by editorial staff and management, when necessary
Work with cross functional peers across Rotten Tomatoes and Flixster to ensure social outreach is consistent with and supportive of business and editorial objectives
Work with current tool set (Hootsuite, Union Metrics, Bottlenose, etc) and take initiative to find new tools that will improve the efficiency and effectiveness of our social activities
Proactively look for opportunities to grow fan base and spur deeper engagement with our posts
Take initiative to connect with social peers at publisher partners, studios, TV networks, distribution platforms to amplify posts and involve Rotten Tomatoes and Flixster in special events/sweepstakes
Establish KPIs, identify industry benchmarks and measure results against stated goals
Run monthly social performance report to demonstrate trends on RT/Flixster and competitor channels, highlight accomplishments and evaluate challenges
Share analytics with peers on a regular basis to enable more informed decision making
Work with Director to develop an annual strategy document that charts social KPIs, priorities and opportunities
Infuse strategic thinking into day-to-day activities – how social marketing can grow Unique Visitors, Page Views, and ultimately drive advertising revenue
Support new product launches with social listening, respond to fan questions/complaints and provide recommendations to Product/Editorial team based on feedback from the social community
Serve as the primary contact for assessing new listening tools

Social Media Specialist Resume Examples & Samples

Manage, proofread, and publish a high volume of daily content for TOMS global social channels through our social media management tools, including evening and weekend posts
Review social media trends monthly to ensure TOMS remains best-in-class for social media
Work with the social media content team to produce and optimize content on a regular basis, and meet deadlines that preserve the editorial calendar
Constantly optimize content as measured by social engagement, sentiment, traffic to TOMS.com, and community growth
2-3 years experience in a social media, community management, copy writing, journalism, or other relevant role
Experience working with social media community management and monitoring tools such as Sprinklr, Radian6, or Salesforce Marketing Cloud
Global and multiple language experience a plus
Past experience managing social media for a consumer product
Extreme interest in the social media space

Social Media Specialist Resume Examples & Samples

Partner with HR to support social recruitment efforts to strengthen Patelco’s employment brand
Develops and maintains editorial content calendar focusing on themes and campaigns associated with Patelco, such as quarterly campaigns, financial tips, branch closures, etc
Use social management tool Oracle SRM to monitor, create and react to engage with members, followers across social media properties. Initiate conversations through forums, twitter and posting across the social web. Respond or escalate mentions as appropriate – becoming the Oracle SRM platform expert
Engage internal resolution departments to provide superior service to our online community
Research social media best practices for new innovations in social media. Look outside of our category for inspiration and report on findings. Make recommendations on any new social media channels and/or tactics that are beneficial to Patelco via social marketing strategies and plans
Report on social media activities via monthly dashboard and create action items based on lessons learned. This should include reporting of share total fans for all the pages that we’re posting on and once a campaign is complete engagement based on likes, comments, shares, etc
Author blog posts, social messages, web articles, videos and screencasts aligned with Patelco’s overall social media goals - Conceives and creates strategies and content for online community engagement
Bachelor’s Degree in Marketing or business related field
3-5 years of social media experience

Social Media Specialist Resume Examples & Samples

Select a function
Administration
Airline Pilot/Copilot/Flight Engineer
Analyst
Commerical and Industry Relations
Co-Ops/Interns
E-business
Engineering
Environment, Health & Safety
Facilities
Field Service Operations
General
General Management
Government Relations
Hourly
Information Technology
Internal Audit
International Trade Compliance
Legal
Management
Procurement
Program Manager
Project Manager
Quality
Research/Development
Strategic Planning
Supply Chain Management

Social Media Specialist Resume Examples & Samples

Management of Digital Private Banking social media presence in both external and internal channels, including creating and publishing content, reporting user activity and channel performance
Supporting community related projects and other social media initiatives
Providing high-end advisory services across all social media-related topics
Participating in team activities related to research, project management, analytics, product management, social media, etc
Fluent spoken and written English skills and one of the following languages: German, French, Spanish, Italian or Chinese
Good interpersonal and communication skills combined with outstanding client focus
Flexibility to work on shifts

Social Media Specialist Resume Examples & Samples

Assist in creation and management of DHS Program presence across social media channels (50%)
Develop content to share across social media channels: Facebook, Twitter, YouTube, LinkedIn, and Pinterest
Monitor social media presence through monthly reporting to provide progress reports, while continually finding ways to improve on those metrics
Maintain daily activity of posts/updates/tweets and existing social media accounts by interacting and engaging with followers to expand community
Coordinate The DHS Program Social Media Calendar with online activity
Explore new social media platforms
Manage and update DHS Program blog with relevant content (20%)
Develop topic ideas for blog posts
Write a minimum of 2 blogs per month
Conduct research for blog posts, including reading other blogs, interviewing staff & DHS visitors, and asking questions on social media platforms to follower
Creation of infographics for social media promotions (15%)
Assist the dissemination team with print and other dissemination publications (15%)
BA/BS degree in public health or health communication required
Fluency in English is required
Master’s degree in Public Health or equivalent professional experience preferred
Foreign language proficiency preferred, especially French
Experience with social media platforms in professional setting, including, but not limited to Facebook, Twitter, YouTube, LinkedIn, and Pinterest
Experience with leveraging social media management and analytics tools, including HootSuite
Experience writing, editing, and crafting content for social media and blogs
Familiarity with technical knowledge of global health, statistics, and development
Strong preference for someone with international development experience working abroad or for a group that does international work
Preferred experience in or willing to learn graphic design programs such as InDesign, Illustrator, and/or Photoshop
Self-starter with a proven ability to work both independently and as part of a team
Proven ability to handle multiple tasks, prioritize work, work well under pressure, and meet deadlines
Strong project-management, strategic-thinking, and analytical skills

Social Media Specialist Resume Examples & Samples

Proficient with computers and the standard software packages (Microsoft Office products)
Able to type at least 40 words per minute
Excellent understanding of social media and be an avid user of social media

Social Media Specialist, Skagen Brand Resume Examples & Samples

Provide team with strategic counsel on social best practices and tactics that align with brand objectives/goals and overall business
Be the ongoing expert in platform guidelines and understand how to effectively navigate the changing landscape
Support in scheduling all social posts on social media software platforms (Percolate, Sprout Social or Curalate) with link tagging
Always-on moderation, in conjunction with the Customer Care team, responding to comments and/or escalating them to internal stakeholder for all social channels
Managing the lists and engagement of Influencers, Customers and Employees
Providing monthly updates on industry and competitor trends, highly engaged fans and opportunities within the social landscape, including innovations in emerging social communities and technologies
Stay abreast of emerging global social platforms
Reporting unauthorized Skagen accounts and ensuring their removal
Surfacing User Generated Content (including photos, video, hashtags, blogs, etc) for internal and external use and gaining permissions for images
Execution of surprise and delight initiatives and quarterly social activations
Contest and Campaign execution and administration, as needed
Work with supervisor and team to define KPI’s and measure the impact of all campaigns
Minimum 5 years experience in marketing/social media engagement role required. Fashion and/or retail brand or agency experience is a plus
Proficiency with social engagement or listening software such as Sprout Social, Curalate, Percolate, Hootsuite, etc
Genuine passion for social media and new digital frontiers required
Beneficial to have working knowledge of Adobe CS

Social Media Specialist Resume Examples & Samples

Collaborate with internal and external teams to implement social media tactics and engage with HauteLook customers
Support the creation and development of relevant and engaging social media content—including photography and editorial calendar development
Schedule social photo shoots, gather samples and distribute assets to internal & cross-channel teams, such as Nordstrom Rack social media
Support community and editorial calendar management across all HauteLook social channels
Identify relevant new trends in social media and develop scalable processes to incorporate into daily execution tactics
Analyze, review, and report on effectiveness of social media tactics and campaigns in an effort to maximize results
Posting, pinning, vining, tweeting, instagramming, and snapping
Influencer relationship building & professional talent management
A passion for the internet, active social accounts, and thorough knowledge of social media usage trends
Demonstrated, professional social media focused experience at a brand, agency, or publisher required
Clear, cross-functional understanding of the social media space and how to achieve and articulate success within it. Broader online marketing experience in email, search, affiliates, web analytics, display, or merchandising a strong plus
Experience in e-commerce retail a plus
An established knowledge base in planning, managing and executing social media initiatives
Excellent organizational skills and the ability to handle and prioritize multiple projects
Excellent verbal and written communication skills and a strong visual eye. Photography, video, design, or editing experience a strong plus
A driven, service-oriented team player motivated to take initiative and smart risks

Social Media Specialist Resume Examples & Samples

3+ years experience in social media and content marketing within a large organization or agency
3+ years in social media content creation, digital journalism and communications
Examples of successful social media communities and digital assets of brands or organizations candidate has recently managed. A strong personal social presence and following is preferred

Social Media Specialist With Chinese Resume Examples & Samples

Interaction with a global Private Banking audience via Social Media channels
Delivery of new concepts and enhancement of current social media activities
Interaction and cooperation within the global Digital Private Bank team and interfaces as well as other Business Managers across the bank
Performing market research and competitors analysis
2 years of working experience in the social media / communities field is a plus
A degree-level education in Communication, Marketing or Informatics from a leading institution is a plus
Fluent spoken and written English and Chinese skills
Knowledge of Content Management Systems (CMS) and HTML is a plus
Highly motivated team player

Social Media Specialist Resume Examples & Samples

Assist in the development and implementation of a comprehensive social media strategy to define programs that use social media marketing techniques to increase visibility, brand awareness and membership
Produce high-quality, engaging messaging and content for website campaigns
Monitor and engage in online conversation, including responding in a timely manner to mentions
Manage customer service issues initiated through social channels
Assist with the creation and management of monthly content calendars
Propose innovative and interactive social campaigns and facilitate contests and giveaways
Drive conversation and engage as the official voice of Francesca’s Collections within the communities
Interact with community members (such as key bloggers) and identify and build relationships with key advocates
Listen and monitor conversations using Sysomos or other social media monitoring tools across the entire internet landscape
A minimum of 3 years of experience in social media content management
Microsoft Word experience required, Photoshop a plus
Independent, self-starter, and creative decision-maker
Superior written and interpersonal communication skills required
Current blog asset a plus

Global Recruitment Social Media Specialist Resume Examples & Samples

Developing and implementing a solid social media strategy which aligns with and complements with the global campus recruiting requirements as part of the investment to build a more attractive candidate proposition
Monitoring trends in social media channels and strategy
Using the metrics available to inform and refine future social media campaigns
Becoming a Social Media advocate within Global Recruitment, by engaging and educating the wider team of the channel
Assisting with the daily marketing, branding and social media initiatives including strategic development of digital presence and candidate experience
Has in-depth knowledge and understanding of Social Media platforms, including Facebook, LinkedIn, Twitter, Instagram, YouTube, blogs and community sites, including internal collaboration sites like Jive, and how each platform can be deployed to enhance Citi’s reputation as an employer of choice
Self-starter, comfortable with analytics and deadlines
Has excellent writing skills
Proven campaign experience, including the working knowledge of brand guidelines
Possesses good knowledge of SEO and SEM

Marketing & Social Media Specialist Resume Examples & Samples

Prior marketing experience
Motivated and energetic
Strong knowledge of SEO platforms
Enthusiastic and collaborative

Social Media Specialist Resume Examples & Samples

Execute social media strategy ensuring all outreach is timely, relevant and on brand
Proactively pushes approved communications onto social media platforms
Collaborate with cross-functional teams to understand company initiatives and incorporate into social media strategy
Actively monitor all social media outlets and handle inquiries as required
Maintain social media analytics and provide insight to VP of Marketing on ways to increase engagement with our audiences
Create/Edit content for postings on a daily basis
Responsible for communicating best in class social media practices enterprise-wide
Work closely with Public Relations firm to ensure posts are on-target with PR efforts
Set strategy for daily content and collaborate with design team on development
Collaborates with public relations, internal internet advertising, and other cross-functional teams to coordinate and implement social media marketing projects
Leverage existing content assets and tailor for social channels
Master and stay true to the method brand voice in all communication
Own social editorial calendar working with copy writer, PR agency, designers, VP of marketing and subject matter experts to ensure timely posts
Work with compliance and compliance monitoring tools for accurate postings and archiving of posts company-wide
1-2 years of experience in social media and/or community engagement
Passion for building and engaging online communities and brand advocates
Understands fundamentals of social platforms, including functionality, emerging trends/technologies
Savvy about unique audiences on each social media platform and how to engage them in an authentic way
Strong written, grammar and oral communication skills
Ability to adapt writing style to existing brand voice
Organized planner and multi-tasker who’s detail- and goal-oriented
Experience with social measurement and reporting to demonstrate value and ROI
Collaborator by nature, able to work effectively with teammates across communications, marketing, creative, etc
Can-do attitude and positive outlook
Creative, strategic and passionate about the method brand
Proficient with Microsoft Office suite
Knowledgeable about social measurement and execution tools a plus
Bachelor’s degree in Public Relations, Digital Marketing, Journalism, Mass Communication or a related field

Social Media Specialist Resume Examples & Samples

Develop strategic content and manage daily posting for multiple UTC Building & Industrial Systems-owned channels including Twitter, LinkedIn and YouTube; as well as help shape content for multiple brand channels, and new and emerging channels
Maintain annual editorial calendar and manage development and storage of visual assets
Support monthly meetings with global social media communicators to share best practices, peer-to-peer case studies and secure third-party experts
Develop resources to ensure a clear, repeatable process across all channels
Conduct quarterly channel audits across all social media platforms
Create and implement campaigns highlighting sustainability and innovation to strengthen UTC Building & Industrial Systems’ thought leadership

Social Media Specialist Resume Examples & Samples

Integrate overall marketing strategies and key merchandise initiatives into social media; Maintain a social media calendar which is created in collaboration with Marketing Managers and looks for cross-promotion opportunities
Engage online audiences, both reactively and proactively, ultimately empowering others to talk about the Bealls brand
Function as a customer service liaison for social channels
Review and respond to user-generated content on social sites while adhering to brand standards at all times; maintain and provide a weekly executive report to measure and evaluate ongoing trends
Build and maintain a working relationship with bloggers and other internet influencers
Develop effective measurement tools and strategies that measure the overall impact of campaigns
Understand current trends, technologies and advancements in the social media space
Attend events to provide insight and photos to the social audience
No supervisory responsibilities
Strong English language verbal and written communication skills
3+ years’ marketing experience, with specific experience in marketing planning, social media platforms and strategy, e-Commerce, and promotions planning
Proficient with web analytics tools, Word and Excel
Ability to multi-task and prioritize in a fast-paced and dynamic work environment

Digital Marketing & Social Media Specialist Resume Examples & Samples

Support our service and advisory team in the area of digital marketing and social media with dedicated expert advise
Responsible for our social media channels and tools
Drive update of policies & guidelines for social media activities
Conduct training and marketing activities to promote our capabilities and services with regard to social media and big data integration
Liaise with our integration partners to continuously enhance our technical capabilities
Maintain and continuously improve our marketing material (Intranet, service documentation, etc.)

Social Media Specialist Resume Examples & Samples

Responsible for the ongoing content and platform strategy and management of zulily’s social media presence, including defining the social brand voice
Create and maintain the zulily social media calendar
Prepare weekly reports outlining social metrics using native insight tools and internal database systems as well as familiarity with social metrics tools such as Simply Measured
Understand and have experience in community management
Understand and have familiarity with interacting and driving customer service social media output
2 – 3 years of experience with professional (corporate, retail, non-profit) presence in social media
Demonstrated excellence with written (and verbal) communication
Passion for creating sharable social content
Experienced blogger a plus
Demonstrated ability to learn new trends and social media outlets quickly and apply effectively to the overall strategy
Bachelor’s degree in Marketing, Communications, Journalism or other relevant field required
HTML/coding knowledge a plus

Customer Experience Social Media Specialist Resume Examples & Samples

Handle escalated Customer Experience situations as needed
Produce weekly reports analyzing Customer Experience related trends in order to provide insight to the Customer Experience team and other stakeholders across the company
Identify, highlight, and share support related stories and occasionally surprise and delight users
Language Skills: Fluent English and Mandarin

Social Media Specialist Resume Examples & Samples

Develop and maintain an ongoing social media strategy (both paid and organic) for assigned business segments that is aligned with segment marketing goals
Work closely with the Social Media Content Creator to coordinate regular posting of content
Develop and write content for assigned social media that include blog posts as well as posts for Facebook, Twitter, Instagram, Pinterest, etc
Monitor, analyze, and compile Garmin’s social media sentiment in regular reports
Develop and maintain an ongoing digital plan and strategy in collaboration with the digital media specialist and the Social Media Manager
Cross-functional management of team collaboration in order to execute social and digital media campaigns
Works collaboratively and communicates professionally with other Garmin associates to achieve departmental and company objectives/goals
Demonstrates a sense of urgency, commitment, and focus on the right priorities in developing solutions in a timely fashion
Experience in digital or social media at an agency or corporate setting
Must be detail-oriented and have the ability to prioritize and work proactively with minimal supervision to achieve deadlines
Demonstrated account leadership abilities with previous digital or social media clients
Demonstrates interest and passion for running, cycling, multisport, avionics, automotive and consumer electronics

Social Media Specialist & Blogger Resume Examples & Samples

Manage, monitor and update Wayfair social networking sites (Facebook, Instagram, Twitter,Pinterest,Google +, YouTube, etc.)
Manage Wayfair’s blogger network of 300+ engaged & passionate home-loving bloggers
Work with senior management to develop an annual social media & community strategy
Author and develop a consistent stream of fresh, clever and creative content that engages and educates our communities and contributes to our overall marketing efforts; work efficiently with design, SEO, paid social, designer trade and content teams to generate support where needed
Work with customer service team to share responsibility for ensuring responses to customer comments, issues and conversations are handled in a timely manner
Develop a tactical social media plan based on strategy and resources, including but not limited to developing, maintaining and executing social media content calendar (daily, weekly, monthly)
Engage and grow fan base / followers
Assist the paid social team with developing social media advertisements and campaigns on both Pinterest and Facebook
Organize and analyze key social metricsand create a comprehensive report monthly to share results
Analyze the social media landscape for Wayfair as well as our competition, and refine strategies and tactics based on what’s working and what’s not
Drive inbound website links by managing and coordinating blogger product features
Track and report on blogger PR placements monthly
Work across the company to align blogger efforts across several functions, including but not limited to SEO, content, and business development
Work with content team to execute quarterly blogger campaigns with large groups of bloggers
Consistently identify new blogger opportunities and influencers to partner with to drive social follower growth
Manage logistics and event coordination for annual large blogger conference sponsorships
Actively involved in social media in a professional AND personal setting. Candidates with a level of understanding in interactive marketing and social media technology will have an advantage
Must have 2+ years experience managing social communities online
Must have a passion and interest in the home/design industry
Outstanding organization & project management skills, with the ability to prioritize multiple tasks and manage time efficiently
Proficient in Microsoft Office Suite: PowerPoint, Word and Excel
Exceptional verbal & written communication skills
Consistently exercise good judgment and solve problems with confidence
People-oriented, up-beat, and friendly
Professional demeanor – able to represent the company at all times
Team-oriented, willing to pitch in and help out whenever needed
Portfolio of relevant work, see below

Social Media Specialist Resume Examples & Samples

Content creation - writing posts (messaging) and exclusive content/materials for social media use. Own the social media calendar and alignment with network and digital departments
Work with content manager to create local social media strategy, as well as, fan/follower acquisition plan to meet our growth objectives
Moderation of communities and crisis management when required
Execution of SM campaigns and/or activations on our SM properties

ATV Social Media Specialist Resume Examples & Samples

Overseeing and providing support on all social media communities
Maintaining content calendars
Reporting, tracking and analyzing social engagement
Influencer relationship building

Social Media Specialist Resume Examples & Samples

Write and create content for social media outlets such as Facebook, Twitter, Instagram, Pinterest, YouTube, Line, etc
Continuously monitor online social media presence, responding to comments, questions and issues
Assess social media marketing strategies, identify and tap into new channels to optimize ROI and drive growth
Manage content creation calendar for network of social accounts across multiple platforms
Work closely with the rest of marketing team, including content, support and PR teams, to execute against various marketing campaigns and initiatives
A Bachelor’s Degree in Marketing, English, Journalism or related field
2+ years experience working in social media directly for a medium to large brand
Bilingual in written and spoken English and Spanish
Strategic, analytical thinker with excellent project management skills
Highly social “people person” with a love of social media
Love of world cultures, international TV and film
Ability to thrive and multi-task in a fast-paced environment with changing priorities
Ability to work independently and with minimal supervision
Consistent work history and excellent references

Social Media Specialist With English & German Skills Resume Examples & Samples

Minimum 2 years of working experience in the social media / communities field – experience in the financial industry is a plus
A degree-level education in Communication, Business Administration or Informatics from a leading institution
Fluent spoken and written English and German skills
Excellent interpersonal and communication skills combined with outstanding client focus

Social Media Specialist for Recruiting Resume Examples & Samples

Supporting the ongoing day-to-day management of our social media employer channels and blogs: sourcing, writing and publishing content and monitoring community activities
Supporting employer branding projects to create new content for all our digital marketing channels
Creating new recruitment marketing material (brochures, flyers, videos, websites, etc.) and make sure they follow our guidelines
Developing website, social media and intranet dashboards and analyzing user behavior and content effectiveness
Supporting global and regional projects that help strengthen our positioning as an employer of choice

Social Media Specialist Resume Examples & Samples

Helps to analyze/execute new and potential product/services, markets, and advertising opportunities
Collects and analyzes data on established and prospective customers, competitors, and marketing channels/sources
Helps to prepares reports that interpret consumer behavior, market opportunities/conditions, marketing results, trends, and investment levels
Investigates & provides inputs for marketing methods, consumer insights, advertising channels, and their results in an effort to continually improve results
Prepares & assists in the development of presentation materials/findings both internally and externally for the marketing focus/channel he or she supports
Provides insights which facilitate the development of plans for partner promotion
Executes against partner marketing plans to deliver results that exceed defined objectives
Provides World Class Marketing Client Service Management by creating synergies with our internal teams & Academic Partners which empower us to exceed our objectives
4-year degree from an accredited institution in Marketing or equivalent discipline OR appropriate combination of experience and education
Entry level position generally requires some experience in the following areas

Social Media Specialist Resume Examples & Samples

Gather products for photographs
Photograph content and edit photographs for social media accounts
Create relevant captions and hashtags for all posts
Attend priority store events to gather content for social media
Regular communication with management to post relevant product and events
Have a high school diploma, or equivalent (preferred)
1-2 years photography experience
Experience with Facebook & Instagram

Digital & Social Media Specialist Resume Examples & Samples

Work with local Marketing,Channel and Discovery Digital teams to create local Digital Media strategy to meet growth objectives
Own the Digital Media calendar and alignment with Channel and Digital departments
Content creation - develop messaging and exclusive photo/video materials for Digital Media use
Create, manage and grow the networks’ presence through Facebook, Twitter, You Tube, Google+ and Pinterest and other strategically relevant SM properties
Manage and grow networks’ local websites
Execution of Digital and SM campaigns
Manage, co-ordinate and execute dedicated activation incl. On-air integration
Analyse campaigns and translate anecdotal or qualitative data into recommendations for revising future Digital Media campaigns
Achieve high levels of engagement in our communities and focus on tactics that sustain these beyond program publicity
Be the eyes and ears of our brand, thus reporting key and relevant information to programming, research and marketing departments for optimization

ATV Social Media Specialist, Awestruck Resume Examples & Samples

Overseeing and managing all social media communities
Knowledge of audience platform usage and behaviors
Creating content calendars
Collaborating with internal and external teams to implement social media tactics
Identifying relevant new trends in social media and developing scalable processes to incorporate into daily execution tactics
Familiarity of all social platforms including Instagram, Facebook, Pinterest, Snapchat, Vine, Twitter, YouTube

Social Media Specialist Resume Examples & Samples

Assist in the development and planning of social media integration into the golfer purchase lifecycle
Lead the creation and posting of content for all national handles, while overseeing the creation and posting of content on localized channels as necessary
Be highly responsive to comments and feedback, extending service commitment to social media outlets, as well as training others to do so
Support mobile and social commerce initiatives through online communities
Manage all company social profiles and brand reputation including and across Facebook, Twitter, Instagram, Google+ and YouTube as well as other networks as needed
Monitor dialogue and feedback in social media outlets and respond as necessary, while also synthesizing and making recommendations for action
Look to establish best practices for each account with respect to the tone, subject matter, frequency, and timing of posts
Demonstrate passion and strong knowledge of the golf and/or travel industry
Consistent creative writing, copy-editing, written and verbal skills
Dependable organizational skills
Results oriented, paying close attention to detail

Social Media Specialist / Contributing Writer Resume Examples & Samples

Serve as MiLB liaison within the MLBAM social media department, staying abreast of latest developments/enhancements in social media offerings
Communicate social media developments/enhancements to MiLB business staff with suggestions on implementation
Work with business team to prioritize, develop, track, test and launch social enhancements
Serve as social media troubleshooter for MiLB.com and MiLB club.coms, by working with social outlets to solve problems
Work with business team to integrate social media activities into established programs (MiLB.TV, apps, fan participation contests, etc)
Develop and implement social media-specific programs, sweepstakes, contests, etc
Maintain database of club social accounts, followers, etc
Post content to MiLB.com social media accounts, specifically related to sponsorship/off-field activities, but needs could encompass any type of social media posting
Work with editorial team to develop/maintain social media content schedule
Provide reporting on social media interactivity as needed
Edit and produce content
Manage the MiLB.com homepage as needed
Opportunities to contribute writing may be available
Position will require responsiveness during night and weekend hours, particularly during the Minor League season

Senior Social Media Specialist Resume Examples & Samples

Organize and execute effective and engaging social media postings on PlayStation and PlayStation Network properties, with an eye towards driving external media coverage, stimulating user engagement, and driving competitive share of voice (SOV)
Planning of paid SNEI social media campaigns, with an emphasis on optimizing overall strategy, creative/copy, and audience targeting
Identify efficient processes for measuring analytics stemming from PlayStation Network-related social media content
Provide support for Blog and social media content production, editorial, and publishing, including HTML coding, copyediting, and creative development
Identify opportunities for new content strategies that will drive awareness and engagement with PlayStation Network properties
Manage creation, publish, and tracking of compelling social media banners and PlayStation.Blog content modules, with an eye towards optimizing engagement
Inform and advise on influencer opportunities relating to PlayStation Network properties
Complete projects with minimal supervision and direction in a fast-paced, fluid working environment where anything can change at any time
Provide thought leadership and digital insights in a collaborative-integrated environment with brand and partner agencies
Contribute and execute new ideas for the social media program to improve consumer and media experience
Fill in for other social media roles and support as needed
Undergraduate degree in related Communications, Editorial, or Marketing discipline
Minimum of 3-5 years related experience within a multi-national company (Preferably within Media, Internet, Technology, or Gaming industry)
Experience with creating, measuring, and optimizing paid social media posts
Excellent writing skills are a must, with the ability to clearly and concisely articulate thoughts and ideas
Deep understanding of editorial content, why readers engage with it, and how to improve it
Complete understanding of modern social media analytics and reporting standards
Ability to think independently and make sound judgements as required as well as work collaboratively within a team context
Able to exercise extreme confidentiality in dealing with sensitive and proprietary information
Strong attention to detail, organization and follow-up skills, with the ability to manage up amongst cross-functional teams in Public Relations, Marketing, and Product
Strong initiative and ability to make decisions quickly and authoritatively in a lively, fast-paced environment

Social Media Specialist Resume Examples & Samples

Work with WW Demand Programs leads to develop integrated industry specific social media plans
Working with the Demand Program Leads, manage social media content, editorial calendars and contributors/SMEs
Identify influencers for key industries
Drive social media amplification plans working cross functional with communications, WW Demand Program Leads, local Demand Program Specialists, Market Segment Managers, and brand/program social/digital leads
Ensure execution in concurrence with an agreed upon social management system
Monitor industry social properties for comments, posting and new users notifying SMEs and Demand Programs Specialists as appropriate
Develop and distribute regular social metrics, dashboard and best practices
Develops action plans to iterate and improve results
Participate as available in key event social media execution including live tweets, Google chats/hangout
Enable SMEs and Demand Programs Specialists and social media tools and platforms
German: Fluent

Social Media Specialist, Luxury Brands Resume Examples & Samples

3-4 years of experience in marketing with a specific focus on social and digital media is critical
Strong verbal and written communication skills a must
Excellent presentation skills with the ability to create storytelling decks
Team player with a can-do attitude who has the success of the entire team at the front of mind

Social Media Specialist Resume Examples & Samples

3-5 years of social marketing experience with a focus in content development social media communications, corporate blogging or other related field
Experience with the basic usage of most social media platforms including analytics, and community management
Familiarity with social media monitoring and analytic platforms

Social Media Specialist Resume Examples & Samples

Perform Analysis and research on relevant social trends, strategies, and objectives
Assist Social Media Manager with report preparation
Maintain all social media accounts and log-ins
Create / schedule posts daily on social platforms and maintain content calendar
Manage social media spend for vendor promoted items: including partnering with social platform, accounting and communicating vendor campaign metrics to MCM partners
Create appropriate SID links for social posts
2-3 years of experience with Social Media
Bachelor’s Degree from a four-year college

Social Media Specialist Resume Examples & Samples

Accurately monitors social pages to protect the brand's online presence including filtering noise, understanding and tracking sentiment, and flagging relevant interactions
Moderates user generated content and communities in real-time using set guidelines, to ensure consistent communication on company platform pages
Delivers superior customer service adhering to current social media best practices and supporting the key stakeholders within the company with a vested interest in social media
Acts as the first line of defense for brands on their social media pages and communities
Listens and provides timely responses to customer inquiries; responding according to engagement guidelines developed by the customer
Maintains thorough knowledge of various social technology platforms and escalation workflows used on the account
Learns and retains knowledge on the brand and its corresponding products and services
Provides consistent brand voice and tone when responding to end customers

Cognitive Digital & Social Media Specialist Resume Examples & Samples

Create digital site content, assets and campaigns
Create Social tiles, Hero videos for storytelling campaign
Create social amplification for major events and internal jams and 'hackathons'

Social Media Specialist Resume Examples & Samples

Maintains functionality of web-based software sites, products, programs, and prototypes
Assists in the creation of user-friendly web application designs, ensures easy navigation, organizes content, and integrates graphics and audio that appeal to targeted audience
Monitors web applications for performance and capacity
Prolific use of Facebook, Twitter, Instagram and deep understanding of why content on those platforms is popular
Excellent writing, editing (photo/copy), presentation and communication skills
Ability to write in an entertaining, witty and engaging manner
An obsession with figuring out what the target audience is sharing, liking, recommending and talking about online
A genuine love for and excitement about the Internet
Desire to grow and develop additional skills
Relevant coursework or work experience in the Social Media/Marketing field

Social Media Specialist Resume Examples & Samples

Monitors, proactively posts, researches and reaches out to customers within the company community to ensure a positive experience with the company. Determines appropriate corporate and local market escalation paths. Makes the proper decision when to ban a user for following community guidelines
Accurately inputs, monitors and ensures closure of jobs on the cal management system
Consistent exercise of independent judgment and discretion in matter of significance

Social Media Specialist Resume Examples & Samples

Aide in the management and implementation of social media campaigns and day-to-day activities. Duties include online advocacy, writing editorial, community-outreach efforts, promotions, etc
Identify opportunities for the company to expand its social media marketing through research
Assist in executing the companies social media strategy through social networking sites including Facebook, Twitter, and other similar community sites
Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
Monitor trends and applications in social media tools
Capture and create content for social media through use of photography, video, etc
A general understanding of social media marketing
Able to conduct sharp, in-depth research
Must be a team player with the confidence to take the lead and guide other departments when necessary
Well-developed understanding of advertising
Marketing, Public Relations, or Community Management experience a plus
Bachelor’s degree in Marketing, Business, or related field preferred
Experience with photography, videography, video editing, and Photoshop is preferred

Social Media Specialist Resume Examples & Samples

Firm dedication to company’s I Am EPIC values (Integrity, Agility, Excellence, Passion, Innovation and Community)
Continuing education in all aspects of B2C social media and digital marketing
Be a superb communicator on multiple social media platforms for branding, business and community development purposes
Serve as an authority on social media, responding to our users when they raise questions, suggestions or issues on Facebook, Twitter, Google+ and other social media platforms
Create daily written and visually innovative content appropriate for each social media platform to increase exposure, engagement, brand recognition and lead generation among our followers
Create monthly social media campaigns and enroll the help of designers, content writers or others on the team
Take a lead role in company social media directives and develop them as trends and business purposes dictate
Analyze social media performance on a weekly, monthly, quarterly and annual basis
Develop leads through organic posts
Gain and maintain authority status as a social media leader beyond Launch That, including staying updated on social media and SEO trends through industry news outlets, webinars and local organizations
Deliver consistent and accurate feedback on periodic social media analyses
Create and manage a social media calendar
Work a full-time shift Monday through Friday and also be available to respond to social media queries on nights and weekends when needed
Drive initiatives and execute tasks to completion while working independently
Lead team and company in social media idea generation
Participate in content development, including writing blog posts
Produce monthly e-newsletters
Hold monthly or bi-monthly meetings with content team on new and relevant social media tactics
Identify technological and personnel needs to push social media strategies forward
Embraces change willingly
Communicate clearly and work collaboratively
Prioritize according to team and company goals

Social Media Specialist Specials & Realities Resume Examples & Samples

Lead the development and activation of Social Media initiatives across platforms, including Facebook, Twitter, Instagram, Snapchat, YouTube, Google+, Telemundo.com, NBCUniverso.com and SocialTV
Create, plan and execute all content and promotion for Specials, Realities and Syndicated digital properties on Telemundo.com and NBCUniverso.com
Produce and execute original ideas for photo galleries, video features and articles with SEO copywriting skills
Moderate social media platforms associated with the properties on a daily basis
Crosspromote tent-pole programming with other sections within Telemundo.com and NBCUniverso.com
Active contributor in team planning and development of social media initiatives surrounding programming launches, client programs and special network events
Manage cross-promotional efforts through social media platforms and execution of TV integrations for major Telemundo, NBCUniversal and client partnership initiatives
Experience with research and analytics tools including and not limited to Facebook Insights, Trendrr, Hootsuite, Sherablee and Omniture among others
Bachelor’s degree in Journalism or Communications or at least 3 years experience working for a Television Network
Bilingual (Written and Spoken)
Excellent English and Spanish writing skills required
Knowledge of Social Platforms and user engagement required
Complete knowledge of Photoshop required
Full understanding of Marketing, Public Relations and Social Media campaigns

Social Media Specialist Resume Examples & Samples

Assist Social Media Manager in the implementation of Golf Channel’s social media strategy across all platforms
Select, write, edit and post editorial content on social media profiles. Accuracy and golf authenticity a must
Responsible for live updates during tournaments and fan engagement on social media
Develop social media campaigns for potential sponsors on behalf of sales team
Update daily, weekly and monthly social media metrics documents and reports using Microsoft Word & Excel
Ability to write project recaps using social media metrics to tell the story
Regularly monitor the social conversation in regards to Golf Channel, its shows, network talent and the game of golf
Work in conjunction with existing team and other departments to implement tactics, both on-air & online, to grow Golf Channel in the social space
Maintain department social media profiles graphics library and update as necessary
This position will work a non-traditional schedule to ensure coverage during weekend golf tournaments
A passion for golf an absolute must
Working knowledge of Facebook, Twitter, Instagram, Periscope, Snapchat, Hootsuite
Strong grammar skills with an ability to write and edit copy
The ability to work a flexible schedule including nights and weekends
College degree in Marketing, Communications, Journalism or related field
Knowledge of Photoshop a plus

Social Media Specialist Resume Examples & Samples

Assist in the creation and maintenance of marketing and editorial content calendars and Creative requests for all Barnes & Noble (B&N) social media channels including but not limited to Facebook, Twitter, Google+, Instagram, Pinterest, YouTube, company blogs , and other content platforms as applicable
Work with the Social Media Editor on the day-to-day scheduling and execution of posts across B&N social media channels
Help to elevate B&N as the trusted voice for book lovers, ensuring consistency in branding and voice throughout our brand’s social media channels
Monitor B&N social communities daily to ensure comments and questions are responded to in a timely manner
Moderate and respond to public comments daily across B&N -owned social communities and flag customer service and technology issues as needed to the appropriate response team
In collaboration with the Social Media Editor, regularly engage with authors, publishers, and influencers to keep B&N top of mind and embedded in the literary community
Collaborate with the Senior Manager, VPs, Directors, and the Creative team to ensure B&N’s Social Media marketing strategy corresponds with and amplifies to the brand’s overall marketing strategy
Work with B&N merchants and other company stakeholders support their targeted titles , seasonal campaigns , events and priorities
Use social listening and analytics tools including Google Analytics, Sprinklr , Facebook Insights and more to analyze data from multiple perspectives and apply learnings to content programming strategy
Keep abreast of overarching social media and book industry trends to ensure B&N’s social media platforms are reflecting them at all times
1-3 years ’ related experience in publishing, marketing, communications, and/or retail
Familiarity with all aspects of social media marketing
Proficient in Excel, PowerPoint ; familiar with social media publishing platforms including Adobe Social, Sprinklr, Hootsuite and others
Unmatched attention to detail
Excellent project management, verbal + written communication skills
Strong analytical skills , including proven application of learnings to drive engagement and sales
Highly active social media user with a strong interest in emerging technologies in the social media landscape
Adapt s easily to changing situations and demonstrates flexibility in juggling priorities
Team-player able to work with all business divisions in a diplomatic and proactive manner to drive results
Ability to see from the bookseller and consumer perspective s and serve as their advocate sStrong understanding of readers, the book community, and the Barnes & Noble brand -- and an enthusiastic willingness to develop that knowledge

Athletics Social Media Specialist Resume Examples & Samples

Sets goals and objectives for social media profiles, establishes effective benchmarks for measuring impact of social media programs, and creates a content strategy and schedule
Creates written, visual and multimedia content targeted toward specific social media platforms and audiences (i.e. photos and statuses for Facebook, gifs/videos for Twitter0
Engages with audiences on social media platforms (i.e. responding to comments, answering questions) Measures impact of social media on overall marketing efforts; evaluates results and recommend changes to strategies
Identifies opportunities and strategies for new social media profiles and initiatives
Interact with and provide stellar customer service to the FIU fan base in a timely and professional manner
Assist with all aspects of the Roar4More social media loyalty rewards program
Educate and work with Athletics staff members, coaches, etc. regarding social media best-practice procedures and policies Design eye-catching graphic elements for all social media platforms (i.e. photos, flyers)
Adhere to NCAA compliance regulations, Conference USA policies, and University policies Ensure consistent, accurate representation of FIU Athletics and the University Brand
Stays up to date on the latest social media trends and state-of-the-art technology, such as new algorithms, features and platforms
Collaborates with the Division of External Relations. Performs other related duties as assigned or directed. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position

Marketing & Social Media Specialist Resume Examples & Samples

Manages all branding activities, including logo design, printed materials, and more
Creates company website material and updates and provides website analytics, alerts, places and SEO/SEM
Manages all internet and print advertising campaigns (including magazine ads, direct mail, pop-up ads, parenting sites, google ads, etc)
Manages relationship with interactive vendors and agency proposals/activities
Monitors and provides an analysis of social media channels referral websites
Manages all social media channels (Facebook, YouTube, Twitter, Instagram, etc), customer communication emails and coordinates blogs
Coordinates all public relations activities, including press releases, news outlet stories, etc
Development of video projects; including employee training, announcements/events, and documenting customer stories/testimonials
Prepare status reports on all marketing efforts

Social Media Specialist Resume Examples & Samples

Strong writer who understands how to write different narrative styles needed for the different social channels
Systems thinker who is able to understand and connect on domain and off domain digital touch-points
Passion for social media with active engagement in social channels
Excels in participating in social conversations and is comfortable in any social media platform
Must have a strong awareness of social media and digital trends
3 years social media experience

Social Media Specialist Resume Examples & Samples

Bachelor’s Degree in communications, graphic design, journalism
1-2 years of social media marketing experience
Available to travel and work weekends at Insomniac Events
Demonstrated knowledge of how to maintain and grow a social media presence across array of networks and technologies; strong understanding within a broader marketing mix
Experience working at a major high traffic website preferred
Proven track record in social media, including blogging, blogger relations, or other means of evangelizing on behalf of an organization
Experience with social media measurement tools such as Sprinklr, Sysomos, Brandwatch, etc. is ideal

Temporary Social Media Specialist Resume Examples & Samples

Leverage Facebook engagement to promote Women@Forbes podcasts and new contributors
Ideate new and creative ways to engage followers in conversation and to expand the Women@Forbes brand on Facebook
Creatively implement ways to use social media campaigns, social video, graphics, etc. on Facebook to help us curate content and build community
Work with a producer to deliver variety of robust schedule of posts and look for cross promotional opportunities with other channels to promote podcasts

Social Media Specialist Resume Examples & Samples

Collaborate with your manager (as well as other members of the marketing team) to develop creative content plans and track how well our content is performing, how engaged our followers are, and the overall health of our corporate social media channels
Own the execution of all content across platforms, as well as collaborate with our local Community Managers, to support locally-driven social channels in 70+ U.S. Yelp markets and 40+ International market teams
Leverage measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives
Support the PR team during crisis communication situations on social media
You must love Yelp - full stop. As the voice of our brands across our channels, you must use excellent judgment when engaging with followers, and have a great instinct for what makes content travel on social media
2-3 years hands on experience managing social properties in a corporate environment with consumer-facing channels/messages
Direct experience using social media publishing + analytics tools (e.g., Spredfast, Sprinklr, etc.) to manage a large volume of inbound messages and evaluate performance of outbound content
Knowledge of key social media platform guidelines, including, but not limited to those associated with Twitter, Facebook, Instagram, Snapchat, YouTube, Pinterest, and Tumblr
Experience with photography and/or photo editing software (i.e. Photoshop) a plus
Deep social media expertise both from an execution + data standpoint
An understanding that social media never sleeps: you may occasionally be working after work hours, particularly in crisis situations
BA or BS with focus on communication, advertising and/or marketing
LI-AP1

Social Media Specialist Resume Examples & Samples

Supportive role in executing a global, phased communications approach
Content creation, moderation and promotion support for a global Facebook page
Byline contributions to and moderation support for the company’s blog, which serves as an authoritative source for a wide range of location-based information
Support for a global Instagram account, including InstaMeets
Acquisition of new social media followers including automotive technology experts, map enthusiasts and proponents of smart cities
Logistical support for influencer activations
Execute a comprehensive social media monitoring and response plan especially on non-owned channels
Ability to identify opportunities for competitive differentiation and rapid response in engaging in conversations driven by news cycles and user-generated content
A strong “can do” mentality, collaborative work ethic, and able to learn quickly and set up structure and processes
Can deal with ambiguity and work effectively within a geographically dispersed team where decisions potentially must be made when the team lead and colleagues are unavailable
Ability to communicate results
Photography skills are a plus
Work samples and references will be required

Social Media Specialist Resume Examples & Samples

Manage and execute the social media marketing calendar for our social media channels such as Instagram, Facebook, Pinterest, Twitter, and others
Analyze post and campaign effectiveness through analysis and make recommendations for future campaigns
Manage internal and external teams to create and deploy content programs
Remain immersed in all emerging technologies/media and competitive landscape to determine hot new trends and what is scalable for business

Graphic Design & Social Media Specialist Resume Examples & Samples

18 years or older
Associate or Bachelor's degree in graphic design; previous design experience preferred
Experience with office format printers
Expertise in adobe products (acrobat), design software, Microsoft suite (excel, word, publisher)
Ability to design documents for internal clients based on set design parameters, graphic design/layout experience preferred
CPR certification (or become certified within 30 days of hire)
West Bend certifications (must be up-to-date) in
Active Shooters
Allergies
Bloodborne Pathogens
Bullying
Child Abuse Prevention & Recognition
Harassment
Incident Reporting
Ten Commandments of Effective Lifeguarding
Proper Lifting & Back Safety
Designs the “look” and layout of all Crossroads YMCA association marketing materials while adhering to Y-USA brand standards
Assists branches in developing and designing branch-specific marketing pieces including flyers,signage and t-shirt design
Works with facility staff to encourage and implement the use of the Y look and voice
Continually monitors graphic integrity, consistency, and style of marketing pieces. Assists the Marketing Director with regular internal audits and takes appropriate action to correct improper use of the YMCA logo and branding standards
Manages the Association social media presence on Facebook and Twitter; including daily posts and imagery, promoting and scheduling posts, listening and responding to posts
Monitor and provide training and guidance for branch specific Facebook pages
Assists in designing and maintaining the Association’s website
Assists with special events (promoting, taking pictures, etc.)
Assists with photography, video shooting and editing as necessary
Receives and protects confidential information
Receives and carries out instructions
Maintains regular and predictable attendance

Senior Digital & Social Media Specialist Resume Examples & Samples

Minimum 2 years of experience producing communications for a variety of channels and audiences in either corporate environment or leading public relations firm
Experience in social media in a company context, either at a PR agency or in-house
Skills in leveraging social media engagement in support of business objectives
Strong written, editorial, oral and presentation skills. Writing/editing skills should encompass general text to specialized digital content
Knowledge of communication techniques, methods, processes, and best practices
Ability to manage multiple projects from beginning to end and meet deadlines
Experience working with wide variety of clients across all organization levels
Ability to present complex business ideas, strategies and results succinctly and persuasively
Ability to tailor communication content and style appropriate to intended audience
Design capability and experience with Adobe Creative products, such as Photoshop, InDesign, and Premiere
Knowledge of digital content management systems, web analytics, social listening tools, HTML, and CSS
Complete proficiency with Microsoft Office Suite
Highly self-motivated; thrives in fast-paced, changing environment. High-curiosity, eager to learn and understand technical subject matter/business

Web Monetization & Social Media Specialist Resume Examples & Samples

Establish business rules and specs for digital radio products
Collaborate with all stakeholders to identify monetization opportunities on our digital properties, and coordinate their development
Build presentations for Sales and Creativity teams with new opportunities on radio sites
In collaboration with TV, Pureplay and digital product managers, develop multibrand and multiplatform monetization strategies
Stay informed on social media changes and opportunities, aligned with the Social Media Strategist, based in Toronto
Share monetized success stories and best practices across the country
Provide competitive intelligence and trends insights
Bachelor Degree in Business Administration or Marketing and solid experience in digital media
Seasoned user of web measurement tools (Comscore, Omniture, Google Analytics), with a solid understanding of content management systems (CMS)
Seasoned user of social media platforms
Excellent knowledge of Excel and Powerpoint
Be passionate about digital media and new trends in online advertising
Strong organization skills, rigorous and result driven
Can easily evaluate production costs of a project
Demonstrate a positive attitude towards teamwork and excellent communication skills
Fluent in French and English, spoken and written

Social Media Specialist / Strategist Resume Examples & Samples

Manage an editorial calendar and overarching content strategy for assigned social accounts
Create social media campaigns and promotions to execute on channels that meet segment business objectives
Provide best practices and recommendations to segment leadership that position Garmin as best in class
Completes well defined moderately complex tasks and/or projects
Exemplifies Garmin’s Mission, Vision, Values, and Quality Policy and proactively works to improve Garmin’s image and culture
Bachelor’s Degree from an accredited four-year college or university in Public Relations, Communications, Journalism, Marketing, English, or related degree relevant to the essential functions of this job description AND a minimum of 3 years work experience performing a substantially similar role

Social Media Specialist Resume Examples & Samples

Own the development of an operational framework to execute a world-class social media strategy that engages, drives conversation and strengthens relationships with target audiences worldwide
Partner with key stakeholders to define global architecture and assess the health of current social media channels
Lead guidelines and policy development for global toolkit distribution
Partner with internal teams to ensure brand and content consistency, developing tools, templates and processes to facilitate improvement and adherence to guidelines
Leverage data to analyze, identify and package ongoing social media best practices and campaign results for company distribution, providing recommendations for future efforts
Lead internal training and onboarding for new stakeholders
Improve the effectiveness and efficiency of corporate social media channels via channel strategy, testing, and analysis to improve daily metrics, as well as build and implement company-wide process to execute at scale
Stay abreast of evolving trends, best practices, and tools for social media
Help establish standards for measurement, tools and analytics
Manage and advise on vendors, tools and platforms as necessary, adding a level of rigor and problem solving to vendor and technology investments
5+ years’ experience in social media, delivering smart and effective corporate strategy and operations – preferably in a global organization; agency or consulting background a strong plus
A passion for process and expertise for helping organizations build foundations for social media success
Proficiency in social media management and publishing platforms and listening tools such as Spredfast and Crimson Hexagon
Both a strategic thinker and a tactical executor, with a roll-up-your-sleeves bias for action and an ability to drive detailed execution
Ability to assess and optimize processes, standards and governance for social media
Proven experience building and maintaining positive relationships with key stakeholders
Experience with vendor and agency management

Freelance Social Media Specialist Resume Examples & Samples

In consultation with various departments, present a unified and cohesive approach to all social media efforts
Work closely with cross-functional teams on the development of social media programs and strategies built on the shoulders of the research, consumer insights and an understanding of the internal client's business goals
Foster relationships with key press, bloggers, and other influencers
Create content and partner with brand creative develop and create content for all social media channels
Maintain social media content calendar for implementation across various platforms (Facebook, Twitter, Instagram, Pinterest, SnapChat, Tumblr, etc) including copywriting,
Ad hoc requests as needed
B.A. or B.S. degree required, Master¹s degree preferred
2 years’ experience in Marketing, Public Relations, Advertising, or Branding
Prior social medial experience in fashion, retail, consumer, or CPG
Strong understanding of the Lucky Brand brand and an enthusiastic willingness to learn
Strong analytical abilities, including proven application of learnings to drive engagement and sales
Adapts easily to changing situations and demonstrates flexibility in juggling priorities
Ability to see from the consumer's perspective and serve as their advocate
Well-versed in all aspects of social media marketing
Active social media user
Passionate about understanding consumer behavior and demonstrated ability to translate findings into meaningful, prosperous long-term relationships
Prior strategic planning experience with a proven track record
Demonstrated critical thinking skills with an ability to make decisions for the business
Demonstrated management skills, analytical capabilities and communication skills
Team-player; ability to work with all business divisions in a proactive manner and drive results
Proven ability to mentor and develop staff

Social Media Specialist & Editor Resume Examples & Samples

Assist in developing social media content strategy and guidelines for U.S. storytelling that delights our audience, with a global lens
Drive results and implement creative ideas within a fluid and fast paced environment while working collaboratively with a high-energy group of individuals who are passionate about the brand
Ensure all content is on-brand, consistent in terms of style, quality, and tone of voice
Create and manage internal framework and processes for Social Media and Blog submissions
Serve as editor of the Expedia Viewfinder travel blog
Work closely with other team functions such as Brand, PR, Legal, Customer Marketing, Merchandising and SEO in order to manage the creation (ideation, copy writing, proofing, asset creation) and posting of a monthly editorial and content calendar
Use channel mix to create awareness of the company and its services and products
Administer social media programs by managing day-to-day social media channel presence and response activity including sweepstakes and/or contests
Project manages social media plans with partners when involving live content coverage
Plan, develop, implement, manage, measure and report on all social media marketing efforts across all social media channels to ensure social KPIs are met along with stakeholder objectives
Support in growing opportunities for integrated marketing programs/campaigns across brand, loyalty, product, merchandising and media solutions
Communicate with sister brands on social media wins, campaigns, tactics, pitfalls, agencies, and toolkits
Collaborate with Global Customer Operations to refine our crisis management monitoring and response protocols

Social Media Specialist & Video Production Coordinator Resume Examples & Samples

Highly organized and creative
Strong interest and skills in troubleshooting across multiple digital platforms (e.g., MailChimp, Certain, Hootsuite etc.)
Knowledge of the Stanford community

Social Media Specialist Resume Examples & Samples

Develops and implements social media strategies to engage audiences in human development
Interviews content experts and translate information into accurate, clear and concise prose for social media and online properties
Writes and promotes live blogs and content. Analyzes responses to social media activities and makes recommendations
Assists in developing and implementing communication strategies to disseminate information about company research programs/projects
Identifies and collects appropriate artwork to accompany posted material
Provides technical assistance for promotion of new publications, projects, design and implementation of social media strategies and learning projects
Monitors company on-line communities and presence
Represents the company message to online communities, media, analysts and the general public
Serves as project lead for assigned projects through social media, ensuring quality and smooth production from start to finish of project
Researches, writes, and edits a broad range of communications that promote the activities of the organization using social media outlets
Provides publicity and promotional support for special events and community outreach activities using social media networks and tools
Develops and implements communications and public relations strategies to promote and publicize a variety of departmental projects, services and programs
Plans a variety of internal meetings to ensure successful communication of organizational messages and opportunities for dialogue
Maintains and builds relationships with social network influencers to create opportunities and coverage of company programs/events
Bachelor's Degree or its International Equivalent - CommunicationsTechnologies / Technicians and Support ServicesEducation
Typically requires 5-8 years of experience with writing, editing, and communicating company programs through social media networks and tools
Articulate, professional and able to communicate in a clear, positive manner with clients and staff
Must be able to read, write and speak fluent English
Prior experience in a non-governmental organization (NGO)

Social Media Specialist Resume Examples & Samples

To actively monitor and engage with all forms of Social Media (e.g. FaceBook, Twitter, etc)
To work flexibly and carry out additional roles within the Team as may be agreed from time to time
Monitor and evaluate social media results on a daily basis in coordination with client goals and benchmarks
Communicate to the team and management on project development, timelines, and results
Work closely with the other team members to meet client goals
Keep pace with social media and internet marketing industry trends and developments
To ensure all Associates are updated with the sentiment tagging rules every time a report is done
Proactively search for new Social Media tools and updates that may help to grow the business
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices and then acting on the information
Proven working experience in social media
Must be fluent in Bahasa Language
Adept at data collection, summarization and analysis
Ability to publish, monitor and manage contents through social media platforms
Intermediate Bahasa written and verbal communication skills
Excellent English written and verbal communication skills
Strong knowledge in project management and process improvement
Can excellently execute and implement plans and programs
Ability to navigate and monitor Social Media Channels using Sprinklr
Monitoring Report generation
Reports creation and generation
Sprinklr
Google Analytics
Email

Social Media Specialist Resume Examples & Samples

Develop and execute tactical plan in support of the NY State of Health strategic plan, using digital media (including website integration), Facebook, Twitter, Google+, Hootsuite, Desk.com and YouTube to increase visibility and enhance image of NY State of Health with consumers, businesses, key opinion leader, and new media
Partner with and monitor internal and external agency relationships relative to the successful integrated implementation of social media strategy, platform management and administration required to manage social media accounts, communities and campaigns
Plan and manage day-to-day online social media components that contribute to the overall communications mission and positively maintain the NY State of Health brand
Identify and utilize appropriate analytics tools (including Google Analytics, Brandwatch, Twitter Analytics, EdgeRank Checker and/or other relevant tools) to measure communications effectiveness and make recommended adjustments
Build relationships with online contributors that have positive influence in the Healthcare industry
Ensure that NY State of Health remains the central source of information through close monitoring and development of proactive and reactive digital and social media communications
Draft the departmental weekly report of social media progress made against NY State of Health goals
Bachelor's degree in Communications or a related field, or equivalent experience
3 years of social media experience
Experience in Facebook, Twitter, Google+, Hootsuite, Radian6, Brandwatch
Adobe Creative Suite and graphic design experience preferred
Google Analytics certification a plus
Must be able to remain in a stationary position for an extended period of time
Occasionally lifts, carries, or otherwise moves items weighing up to 25 pounds
Work is constantly performed in an office environment

Social Media Specialist Resume Examples & Samples

Candidates should have 1-3 years of integrated marketing and/or digital communications experience in an agency or corporate setting, including 1-2 years of hands-on social media program execution
Strong Understanding of Social Media Tools and Platforms: Must be proficient in the tactical use of core platforms, most notably Facebook, Twitter, LinkedIn, Instagram, Snapchat, and YouTube. Candidates will be asked to provide examples of professional-related success, i.e. leveraging tools to effectively engage with key audiences on behalf of a brand/client/issue/organization. Candidates must be able to demonstrate cross-platform digital knowledge, including social media, web design, mobile technologies, online and social advertising, etc. Experience with social media management systems/platforms is preferred (i.e. Sprinklr, Spredfast, Percolate, Hootsuite)
Ability to Monitor and Interpret Social Media Metrics: Should be well versed in online monitoring best practices and able to use online monitoring tools, platform-specific metrics insights tools and more to demonstrate reasoning behind social recommendations and track successes. Experience with tools such as Sprinklr, Spredfast, Radian 6, Crimson Hexagon, Synthesio or Tracx is a plus
Creativity and Advanced Writing Ability: Creative thinking and strong writing/editing skills are required. Experience creating and maintaining social media editorial calendars and regularly drafting messages on behalf of a large corporation, executives or associated with issues/crisis communications is preferred
Ability Work Collaboratively in a Team Setting: Must be a consummate team player who brings a passionate, positive, high-energy approach to client service and delivering results. Ideal candidate should possess excellent relationship skills; be a good listener; respect the expertise of others; and have ability to motivate and generate effective action from all levels of the organization

Senior Social Media Specialist Resume Examples & Samples

Develop and execute a content strategy and calendar for social channels such as Hootsuite, Facebook, Twitter, Pinterest, Instagram, YouTube, LinkedIn, etc. for our core brands: Hot Spring® Spas and Caldera® Spas
Organize and write content for social channels (“micro” content as well as long form) on a regular basis to drive value for prospective and existing customers; review and monitor to ensure that all content is appropriate to the channel/medium, increases engagement, follows brand guidelines and SEO best practices, while maintaining editorial integrity
Collaborate with brand managers to gain input for social content, manage the editorial process from start to finish
Monitor daily community, competitor and non-category social activities and trends to support rapid engagement of the needs/interests of owners, shoppers and potential shoppers
Support and provide direction to the customer service team in responding to customer issues published on public digital channels in a timely and professional manner
Maintain and analyze the monthly qualitative and quantitative assessment of competitor activities and community dynamics
Responsible for social and owner engagement campaigns; support the management of projects for on-time and on-budget completion
Partner directly with internal resources, agencies, and vendors to ensure quality, consistency and timeliness across projects and campaigns
Provide social media support and direction to dealers by authoring and contributing to presentations, guidelines, best practices and case studies that help dealers grow their social presence
Support special projects to make Watkins a more social and customer focused organization
Bachelor of Arts or Science in Marketing, New Media, Communications, Statistics, Economics, English, Journalism, Business Administration, or related field
Minimum of 4 years relevant work experience creating or managing content for digital or social projects. Experience with social channels such as Hootsuite, Facebook, Twitter, Pinterest, Instagram, YouTube, and/or LinkedIn
Experience with marketing communications, social media management, digital asset management, content management systems and SEO preferred
Familiarity with digital analytics and tracking, social listening tools, social management platforms and content management systems is required. Direct experience using Google Analytics, Bazaarvoice, CRM/Marketing Automation tools, Buddy Media, Facebook Insights and other digital tools preferred
Experience working with agencies and/or cross-functional teams preferred
Demonstrated competence executing in social channels. Portfolio of past work and/or examples of currently active social channels, personal or professional, very strongly preferred
Ability to create and edit consumer facing rich content, as well as articulate digital analytics clearly and concisely to senior management
Strong organizational skills with strong attention to detail, and the ability to prioritize and multitask independently
Excellent communication skills with the ability to interact with all levels within the organization in a team environment
Ability to distill insights from multiple data sources across multiple segments, channels and campaigns
Advanced proficiency in Microsoft Office; intermediate proficiency in Photoshop and Dreamweaver preferred, basic HTML and CSS creation and editing skills also preferred
This position may require some travel (~5%) as needed

Foundation Social Media Specialist Resume Examples & Samples

30% Social Media Strategy and Content: Create engaging content to be shared via The Home Depot Foundation's social media channels. Grow social media audience and engagement through strategic channel management
30% Website Strategy and Content: Develop strategy for using The Home Depot Foundation website as a central hub for storytelling and engagement with consumers and nonprofit partners. Strategy should be inclusive of content, layout, functionality and the right traffic-driving approach. Identify, write and post stories and visual
20% Analytics: Analyze data to benchmark reach and engagement for social channels and web traffic. Revise strategy based on ongoing analysis to maximize results
20% Additional Communications Activities: Support The Home Depot Foundation management and communications team with additional activities including associate communications, media relations, speaking engagements and nonprofit partner materials
4 plus years of relevant work experience with at least two years in a full-time social media or website content management position for a brand, nonprofit, digital / PR or marketing agency or media company
Strong experience writing online and offline content for external and internal audiences
Experience creating compelling and share-worthy visual content
Proficient in social media channel management
Familiarity with social media listening and analytics tools
Keen understanding of social media best practices and tools
Familiarity with standard practices and procedures in web design and development
Excellent writing skills, particularly for web and social media
Proven editorial skills with ability to modify tone for varied audiences
Creative thinker with the ability to translate ideas into shareable content
Solid project management skills. - Able to build and maintain relationships across a large network
Ability to work independently in a fast-paced environment that requires self-motivation, personal responsibility, incredible attention to detail and ability to multitask
Team player willing to take on any task. - Familiarity with media relations a plus
Mentoring skills a plus

Social Media Specialist Resume Examples & Samples

Encourage, inspire, enable and manage a remote crowd-sourced workforce
Handle a wide range of complex technical problems, including the company’s most serious, sensitive and visible issues
Support customers via chat, email twitter, facebook and community forums
Engage with the community at multiple levels, understanding needs, identifying barriers to participation and helping translate these into technical requirements for the communities platform and ensuring their input is acknowledged
Moderate, implement, communicate and enforce policies within the community
Monitor listening posts and identify trends or threats to customer experience or our brands
Prepare and deliver analysis to distill the voice of the customer and associated opportunities to improve efficiency and / or player experience
Assist in testing new methods and tools aimed at expediting our support process for customers and team
Log all handled contacts in a ticketing system providing detailed documentation of all interactions and issue resolution
Maintain strong problem solving abilities and the ability to work well under pressure

Social Media Specialist Resume Examples & Samples

Executing on the studio community plan
Developing and managing the online community for Sledgehammer Games and its current project
Working with our Communications & Studio Brand Strategist on reporting, social stats, growth, and troubleshooting
Working with ATVI PR, keeping the online community up to date and active by monitoring forums and adding relevant and exciting content on a frequent basis
Monitor important online discussions and events to make sure Sledgehammer Games is represented where applicable
Responding to fan e-mails and discussion boards
Participate in social networking sites
Assist in front end design aspects for sledgehammergames.com, Sledgehammer Games web sites, and contribute images/videos and copy (e.g., regular blogging)
Promote and increase awareness of the blog's potential both within the company and externally
Claim and protect brand names on social networks by creating profiles
Help generate screenshots and movies using proprietary tools. (and you'll score major points if you can edit video)
Help manage back-end functionality of the Sledgehammer Games website, including database maintenance
Identify key influencers in our industry in order to establish relationships, partner, and collaborate
Work with our customer service team to deliver timely community support
Coordinate the efforts of evangelists, forum moderators, and advocates so that Sledgehammer projects are executed efficiently
Have an interest in Call of Duty and video games
Be self-sufficient and self-motivated
Possess excellent written communication skills
Have experience contributing to successful online community plans
Be adept at conveying a positive disposition in all written communications
Enjoy interacting with people of all personality types
Have created some online content of your own
Be capable of working with Microsoft Word, Desktop publishing software, Photoshop, Illustrator, and HTML
Have an interest and knowledge in competitive Call of Duty and eSports
Participate in professional networking by interacting with peers and leaders in online arenas & attend events

Social Media Specialist FTC Resume Examples & Samples

Use networks internally and research externally to source relevant content to use on our channels
Write engaging posts relevant to our audience and in the tone of voice of each channel (e.g. Starting Out is for our youth audiences)
Own the community management for all Work for Sky and Starting Out channels; replying to queries, engaging with our audiences’ comments and likes and thinking of ways to increase our reach
Develop social media campaigns to support specific recruitment needs
Competitor analysis of what others in the industry are doing
Drive our weekly measurement and reporting on how our channels are performing, suggesting improvements to content to drive our follower growth and engagement rates
Use tools such as Buffer, Tweetdeck and Canva to enhance how we develop and manage our content
Strong writing skills, with the ability to develop the Sky tone of voice and flex style between audience types (youth and experienced) and channels
Regular user of social media (e.g. Facebook, Twitter, LinkedIn) for personal use and as part of a previous role
Passion for Sky and social media
Self driven, able to manage competing demands and work flexibly
Creative, with a keen eye for detail
Problem solver, finding responses to difficult queries
Natural team player and confident communicator
Basic design skills (non-essential)

Social Media Specialist Resume Examples & Samples

A passion for social media and other inbound marketing strategies
Creativity, desire for results, proficiency in multi-tasking, and finesse working with diverse internal clients
Detail oriented, able to work independently and as a contributor in a team environment
Flexible and responsive to change
Enjoys a working knowledge of the blogging ecosystem relevant to our field in tax and accounting
Strong oral and written communication skills, excellent organizational abilities, and high attention to detail
Proven ability to work independently, multi-task and thrive in a highly matrixed and fast-paced environment
Ability to effectively and efficiently communicate with all levels of management
Highly personable and able to work well across teams and cultures
Bachelor’s Degree in Communications, Journalism, Public Relations, Marketing or related field
2 or more years of related experience in content marketing and social media marketing
Success representing public relations on cross-functional teams developing strategies and tactics for integrated marketing plans
Ability to read and comprehend industry specific documents and/or presentations
Demonstrated creativity and proven immersion in Social Media platforms, their respective participants (Twitter, LinkedIn, Facebook, Google+, YouTube) and how each platform can be deployed in different scenarios to drive engagement and lead generation
Experience sourcing and managing content development and publishing
Detailed knowledge of enterprise social media best practices, as well as the metrics and benchmarks with which to measure effectiveness
Ability to verbally relay concepts, goals, project plans to all parties involved in the execution of said plans
Strong organizational, time management and interpersonal skills
Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Tools and process enabling remote connection to internal systems

Social Media Specialist Resume Examples & Samples

Master Degree in a Communication Related Field
English native or equivalent
A second language (especially French, German) a plus
Experience in community management
Understanding of data (proven experience in using data analysis tool)

Social Media Specialist Resume Examples & Samples

At least 3+ years professional experience preferred
Advanced knowledge of social media platforms, i.e. Twitter, Facebook, Instagram
Web Publishing -- CMS experience
Proficient in Word, Excel and PowerPoint
Ability to form and maintain interpersonal relationships in a working environment
Ability to work with deadlines and high pressure
May be required to work a non-traditional schedule

Social Media Specialist Resume Examples & Samples

Build, execute and report social media strategies and campaigns for PE Division (PE, Marine, & Engine) through competitive research, benchmarking, messaging, and audience identification
Generate, edit, publish, and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members, fans and customers to take action
Identify/develop SM contact with appropriate channel/sponsorship partners to drive PE SM strategy
Moderate all user-generated contact in line with the moderation policy for each community
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Present relevant SM findings and performance metrics to Sr. Management on a calendarized recurring basis
Collaborate with other departments and outside groups (customer relations, sales, marketing, channel partners, sponsorship partners, etc.) to manage and promote key PE actions/programs, identify key players and coordinate targeted SM actions
BA/BS degree in Communications, Marketing, Business, New Media, or Public Relations or equivalent 6-9 years of work related experience
Adequate knowledge of web design, web development, CRP and SEO
Collaborative, team player, detail oriented with good multitasking and organizational ability
Ability to aggregate data/information from multiple sources

Social Media Specialist Resume Examples & Samples

Full ownership of project: from planning to delivery of the content, to measurement of the impact
Opportunity to make a difference by driving the adoption of new social media platforms
Working and learning from a team of international professionals
Recently attained a Bachelor's degree or students enrolled in a Master degree but with full time availability – studies with an emphasis in Advertising , Statistics or Business preferred
An active interest in social media
An understanding of main social media platforms and curiosity for emerging social media platforms
Good analytical skills
Ability to multi-task effectively
Good, working knowledge of English
Knowledge of Spanish would be a plus
Knowledge of SQL

Social Media Specialist Resume Examples & Samples

Keep current with monthly social media scheduling and social media trends
Research and note both national and obscure holidays to include in photoshoots
Remain knowledgeable of internal company marketing initiatives
Research and execute common hashtags
Brainstorm new, creative approaches and assist with analyzing store account performance
Assist Store Instagram calls and set up new store Instagram accounts
Teammate Center updates on Social Media Support Hub

Social Media Specialist Resume Examples & Samples

Engage in social conversation advocating the brand
Research and plan content, engagement, and promotional strategy
Research, concept, and execute social selling strategy
Manage social ad spend
Collaborate and coordinate within the Social Team
Leverage social media channels to support campaign and promotional initiatives
Deliver analytics for performance and accountability reporting
Stay current on social media industry and innovations

Social Media Specialist Resume Examples & Samples

Developing both account growth and content distribution strategies for assigned verticals and digital programs
On-site support for production and talent with real-time social media content utilizing social discovery technology. Establishing a leading social media voice in the marketplace with an emphasis on engagement with influencers and fans
Ideating photo and video content creation specific to the different social media platforms. Surfacing social elements to both create stories, as well as to offer support to others
Develop relations with influencers and key communicators in social media. Learning how to leverage the power of virality with social media and live events

Social Media Specialist Resume Examples & Samples

Minimum 2 years’ experience in social media. Background in video production or broadcast television experience. Must have strong knowledge of the sports industry
Must be detail-oriented and organized individual. Must be able to communicate concisely and persuasively in generating support for social media concepts
Must be highly skilled with extensive understanding of Facebook, Twitter, Instagram, Snapchat, Tumblr, YouTube, etc. Strong production skills, including Adobe creative suite (primarily Photoshop & Premiere)
Must be a proactive individual with the ability to navigate successfully in a live television environment, speak the evolving language of social media and bring a true passion for sports

Paid Social Media Specialist Resume Examples & Samples

Manage budgets, ROI and campaign objectives effectively
Ability to analyze data quickly and drive performance to align with company’s campaign ROI goals
Successful track record in managing performance driven campaigns
Select social posts being mindful of many different objectives – boosting content, driving newsletter enrollments, gaining fans, acquiring subscribers – and carefully determine what mix drives maximum return
Contribute to reports that depict all social marketing paid activity and experiments for a given period, and summarize insights that will inform future activities
Monitor social commentary for customer insights, and share feedback with colleagues
Stay abreast of industry best practices and disseminate relevant ideas and instruction to colleagues
2-4 years of paid Facebook advertising experience
Excellent analytical, creative, and organizational skills
Extensive experience within the Facebook ad UI using tools and features including Power Editor, Custom Audiences, Look-A-Like Audiences, Carousel Ads, App-Install Ads, Lead Gen Ads, and more
Experience running A/B tests and performing audience segmentation
Extensive Microsoft Excel experience (Strong data analysis skills)

Social Media Specialist Resume Examples & Samples

Be proficient and familiar with the creation of infographics and video content
Have experience with social management platforms including HootSuite, Facebook, Twitter Ads and Analytics and LinkedIn ads
Show confidence as a presenter and be comfortable pitching ideas to an audience of your peers and stakeholders
A proven track record of developing creative and effective approaches to difficult communications challenges
Be customer focused and have the ability to interact, converse and share ideas effectively with colleagues and third party agencies

Social Media Specialist Resume Examples & Samples

Develop and execute the corporate social media strategy, across all channels
Create and manage all social media activity across the Blog, LinkedIn, Twitter, Google+, etc,
Monitor and update all website content related to the firm and partners
Use Google Analytics to report back on SEO metrics
Create SEO-friendly content, to improve rankings
Be on top of all social media trends and tools, to act as the in-house expert
Research news articles, stories and industry related trends to communicate via social media
Track and monitor the effectiveness of online initiatives
Help to advise and develop the long-term digital plan and strategy for the fitm across SEO, PPC, content and website mangement

Social Media Specialist Resume Examples & Samples

Ongoing project management and accountability for a set portfolio of projects
Account management and retention of our Sesame Social and Sesame Sweepstakes offerings
Provide online marketing expertise to internal and external members
Provide member support for all Sesame’s Search Products
Create and distribute Sesame Social campaign using current best practices
Stay up to date and informed on social media tools, strategies and best practices
Provide regular communications, both written and verbal, to dental professionals
Collect, develop, post materials for members in a timely manner
Provide excellent customer service with enthusiasm and timeliness
Accountability for communications to a portfolio of projects on a quarterly basis
Hold data and metric driven conversations to communicate value of services to a set portfolio
Regular expectation to meet monthly set KPIs

Web & Social Media Specialist Resume Examples & Samples

Strong overall knowledge of desktop, tablet and mobile computers from the end user/audience viewpoint
Proven knowledge of social networking and social media optimization, as well as web production processes
Technical and HTML skills
Familiarity with design and social media analytics
Web development skills and use of content management software
Experience with broadcast e-mail
Exposure to project management software

Social Media Specialist Resume Examples & Samples

Collaborate with category managers to generate relevant / shareable content to drive traffic through all marketing channels
Perform analysis and research on relevant social trends, strategies, and objectives. Assist Social Media Manager with report preparation
Partner with creative and copy team to ensure brand consistency across all social media messaging
Social lead for specific marketing categories: creating category specific campaigns, updating the social team, analyzing metrics & providing feedback to the category managers
Participate in special product release events as necessary. May include checking the release calendar and photographing product
Bachelor's degree (B. A.) from a four-year college or university
Must have 2-3 years of related experience

Social Media Specialist Resume Examples & Samples

Evidence of effective verbal and written communication skills
Experience in the use of Facebook, Twitter, Instagram, Snapchat, YouTube, and LinkedIn
Experience in executing dynamic social media campaigns that generated significant audience growth and engagement, especially outside of a retail environment
Experience using Google Analytics Premium, Salesforce, Exact Target and Social Media Studio
Evidence of additional social media training and/or certification
Experience working in a communications function within a higher education and/or executive environment

Social Media Specialist Resume Examples & Samples

Write and create content for social media outlets such as, but not limited to Facebook, Twitter, Instagram and Snapchat
Work closely with the rest of marketing team, including content, support and PR teams, to execute against various marketing KPIs
1+ year(s) experience working in social or digital media
Proficient with Microsoft Office; particularly with Excel and PowerPoint
Familiar with Adobe Photoshop
Ability to work with international teams and departments across time zones, particularly in Asia
Ability to speak more than one language is a plus

Associate Social Media Specialist Resume Examples & Samples

Responsible for executing social media campaigns from set up, execution, management, optimizations, and reporting
Develops relationships with internal and external stake holders and is able to assist in social media and strategy needs
Execute and manage content syndication campaigns for account teams
Create great vendor relationships with primary social partners (Facebook, Twitter, LinkedIn, Reddit, etc.)
Monitor social conversations, and flag engagement opportunities for clients
Manages time effectively across multiple accounts

Social Media Specialist Resume Examples & Samples

1) 3 - 5 years of experience in communications and/or marketing
2) 1 year of experience working with Twitter, Facebook, and Google
3) Experience in health marketing use of social media channels
Supporting social media messaging (particularly but not exclusively Facebook and Twitter) for various topics, targeted to various audiences. Specifically, collaborating with a social media team lead on the following tasks

Social Media Specialist Resume Examples & Samples

Researching and creating custom content for multiple social media channels
Curating industry resources that may be of interest to multiple social media audiences
Management and execution of the day-to-day social media presences for clients on various social media sites
Development and management of editorial calendars and posting schedules
Creation and optimization of client social media profiles
Monitoring and tracking the progress of client social media accounts; preparation of monthly reports to team/clients on predetermined metrics
Use online listening, supplemental research and daily community learning to provide insights for brand reputation management
Educating teams within our organization, our clients, and external stakeholders on social media best practices
Creation and management of paid social ad campaigns
Project management to ensure tasks are completed on time and within scope

Social Media Specialist Resume Examples & Samples

Annually develop and implement a social media communications strategy for BASF in North America aligned with global colleagues, company objectives, trending topics and calendars of relevant dates and events to convey BASF’s vision and values to targeted stakeholders
Work with BASF business and functional colleagues to advance their communications objectives by suggesting appropriate social media tools, messages and visuals
Ensure timely sharing of best practices, learnings and resources between global and regional teams
Assist with day-to-day planning and activities within the Media Relations team, including review and coordinate news releases, reports, presentations, infographics, videos and other integrated media materials
Post relevant, aligned messages and information to the BASF social media pages; monitor emerging trends and assist with the development of appropriate responses
Participate as a member of the corporate crisis communications team (under the direction of the media relations/social media team leader) with responsibility for monitoring and coordinating responses to social media activity in the event of an incident, crisis, or emerging issue
Demonstrated understanding of how social media outlets work to successfully develop strategic posts aligned with BASF goals and to guide others in doing so
Knowledge and understanding of the following social media outlets; Facebook, Twitter, Instagram, LinkedIn, YouTube, SlideShare and Flickr
Maintain a thorough knowledge of existing and emerging social media channels and technologies and how to use them to reach targeted audiences
Demonstrated writing ability, analytic and persuasive skills, ability to effectively manage multiple projects and work independently
Knowledge of Associated Press writing style is required
Critical analytical skills
Proficiency in Microsoft Word, PowerPoint, and Excel

Social Media Specialist, Senior Resume Examples & Samples

Set up, update and maintain ASU and ASU Enterprise Partners accounts on social media platforms
Monitor ASU accounts and ASU Enterprise Partners on social media platforms such as Facebook, LinkedIn, Twitter, Instagram, You Tube, among others
Utilize social media monitoring tools and analyze data to provide detailed analysis documents that trend social media performance
Monitor the social media landscape and related trends through seminars, research, blogging, etc
Create daily posts for ASU and ASU Enterprise Partners accounts on various social media platforms
Moderate and initiate real time conversations through forums and Twitter
Attend Hub sponsored events for on-site social promotion
Attend Enterprise Partner communications meetings and other meetings as appropriate
Maintain and adhere to ASU's brand voice and tone
Provide daily/weekly/monthly updates of the status of ASU's social media presence
Assist Social Media Manager in developing best practices, recommending rules of engagement and innovative initiatives for the use of various digital/social/mobile media
Lead social media campaigns including development, execution, and analysis according to schedule and within budget
Research relevant social media content and keep up to date with ongoing social media changes and innovations
Researche and develop brand specific content for posting including items directly related to the ASU brand and ASU Enterprise Partners' mission and purpose
Provide training to internal and student staff
Build relationships with ASU's social media communicators; Communications/Media Relations team, and others on ASU campuses to extend local, national, and global reach
Be responsible for developing a specialization in ASU Enterprise Partners (and in particular, ASU Foundation) social media tactics and work closely and provide high quality service to ASU Enterprise Partners
Demonstrated knowledge of public relations and communication principles, practices and procedures
Demonstrated knowledge of understanding and adopting interactive media, tools and technologies, Hootsuite experience preferred
Demonstrated ability to research and identify trends and find opportunities to develop unique and engaging tactics to grow and engage an audience in social media
Demonstrated strong copywriting and editing skills with the ability to craft engaging, accurate, and brand aligned copy
Experience in social media analytical tools and assessment of outcomes
Experience in exercising a high degree of judgment and diplomacy
Experience in establishing and maintaining effective working relationships with diverse populations
Experience in building and execution of online social media set-up
Experience in demonstrating an extreme level of professionalism with prospects, customers, internal team members and external collaborators
Experience in being resourceful, well organized, highly dependable, efficient and detail oriented
Experience in working in a team environment
Demonstrated knowledge of best practices and principles of design, photography and videography

100

Senior Social Media Specialist Resume Examples & Samples

Experience developing brands within social media with demonstrated strong organizational skills, idea driven; history of anticipating issues and the skills to be strategic, proactive and assertive
Develop creative strategic brand building programming through brand channels
Oversee day-to-day social media operations including developing training, processes, etc. for working with our merchandising and customer service teams
Insert the brand and provide proactive ideas on how zulily can be a part of the zeitgeist / test new technologies / strategic partnerships, etc
Adept at crisis communications for all channels; have managed crises and can apply lessons learned. Exhibits quick and sound judgement
Understands SEO
Mentors junior team members
4-6+ years of related social and content strategy expertise, public relations skills a plus
Excellent communication and writing skills are essential
Crisis communications experience preferred
Demonstrated track record of managing projects where expectations and deliverables may be unclear and/or change at a moment’s notice
Ability to prioritize, problem solve, and stay calm, positive, and productive in high-pressure situations
Sound business acumen; ability to think strategically
Fun and collaborative, looking to help lead media strategy at a high growth dynamic company

101

Social Media Specialist Resume Examples & Samples

Assist the manager in the creation of content to post on social media channels including LinkedIn, Facebook, Twitter, G+, YouTube and more
Use design tools (Adobe Photoshop, Illustrator, etc) to create, edit and re-size photos and images for social media
Act as main point of contact and back-fill to the manager when the manager is out of the office or travelling, including posting pertinent content to the social media channels
Update, share, and manage the social media editorial calendar
Help monitor social media conversations and mentions and use discretion to respond to questions and comments in a timely and appropriate manner
Prepare monthly social media follower and engagement reports, after-event reports and ad-hoc reports as necessary
Measure and report on social media engagement and trends, and proactively suggest topics and strategies for continual program improvement
Bachelor’s degree in Marketing, Communications, Business, or a related major
3+ years of professional work experience in a related field
Demonstrated expertise with social networking platforms (LinkedIn, Facebook, Twitter, etc) and scheduling tools including HootSuite, Buffer and others
Prior experience working with graphic design tools, including the ability to create, design and edit visuals for daily social media posts following existing design guidelines
Experience using social media analytics and reporting tools such as Simply Measured, Google Analytics or similar tools
Native English speaker that is qualified to work in the US (no sponsorship available)
Attention to detail and strong editing skills
Creative thinking, problem solving, and the ability to work autonomously
Demonstrated communication (written and verbal) and interpersonal skills
Ability to adapt quickly and effectively to changing initiatives and conditions, to work well under pressure, and to accommodate and prioritize multiple demands/deadlines
Available to travel 25% of the time (holds valid passport or can attain one)

102

Social Media Specialist Resume Examples & Samples

Research and image sourcing of Social Media creative content
Help distribute content across social platforms
Monitor community feedback in real-time and assist with fan engagement
Manage active and engaged communities around a defined topic or topics by managing long-lead editorial calendars, monitoring online conversations
Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support
Assist with content seeding efforts
Establish a positive online presence for the hotel(s) by integrating property-specific and brand messaging in a compelling and valuable way for participants
Interact with corporate e-commerce, strategic alliances and other corporate departments to verify leadership of the hotels in any e-marketing opportunities
Assist with development and pull-through of social media brand strategy and overarching reports
Serve as a resource for the sales and operations team regarding Internet distribution issues, questions, or new programs
Establish long-range objectives and specify the strategies and actions to achieve them
Analyze information and evaluate results to choose the best solution and solve problems
Verify adherence to Corporate Advertising and Marketing Communications standards, brand standards, and format guidelines
Develop strong working relationships with outside vendors to verify quality, cost effective creative executions
Verify marketing information provided to the properties is accurate, complete, timely, and enables hotels to meet or exceed guest expectations

103

Social Media Specialist Resume Examples & Samples

Create, maintain and publish social media calendar for Instagram and Facebook
Partner with public relations, merchant and creative teams to curate, write and craft relevant and timely content to reach core customers and support overall business launches and objectives
Monitor trends in Social Media tools, applications, channels, design and strategy and make suggestions as appropriate that will advance social strategy and goals
Engage in daily conversations in Company’s online communities and ensure that comments/questions are addressed in a timely manner using a consistent voice and applicable brand messaging
Research and identify opportunities, happenings, outlets and influencers across channels to partner with in order to create relevant content and develop and expand community; monitor/ stay informed of the social strategy of Company’s competitive set as well as partner
Experienced in social media platforms (both current and emerging)
Interest in Fashion/ Pop culture
Versed in and understand good/better/best business strategy

104

Social Media Specialist Resume Examples & Samples

Responsible for daily operations of SoMe on 6’eren, Canal 9 and Eurosport 1 & 2, including community management
Develop strategies and content plans for social media platforms on 6’eren, Canal 9 og Eurosport 1 & 2
Secure an active dialog and increase the number of users

105

Social Media Specialist Resume Examples & Samples

Work includes, but not limited to, creation of high quality graphics, GIFs, cinemagraphs and snackable, social-friendly video for Snapchat, Instagram/IG Stories, Pinterest, Facebook, Twitter and the Columbia Blog
Active member of a video production team that produces a bi-weekly outdoor industry news segment
Curate photography for Instagram, Facebook and Twitter
Collaborate on monthly social media community building initiatives
Crafting conceptual ideas that align with brand guidelines
Must be able to prioritize and multi-task in a team environment
Adhere to a high standard of quality while meeting deadlines
Communicate and present design concepts to team leaders
Develop multiple ideas/solutions on a per project basis
Demonstrate high levels of creativity, problem solving and job knowledge

106

Social Media Specialist Resume Examples & Samples

Leverage historical data, community feedback, and upcoming trends to develop social strategies and campaigns to drive positive engagement and audience development across all active social media platforms (Instagram, Twitter, Facebook, LinkedIn)
Ideate new channels and opportunities to grow audiences
Perform routine audience audits and competitive benchmarking to optimize audience growth
Optimize paid social media posts to meet and exceed performance marketing targets
Suggest and develop social media opportunities to maximize content amplification
Develop social communication for all launches
Develop and implement social media processes and educate employees on SSENSE social media standards and policies
Develop and manage social contributors program
Compile reports, Social monitoring & analysis
Maintain and update customer care social media response libraries and processes
Develop and maintain SSENSE social brand guidelines, standards and tone of voice
Stay ahead of social media trends to develop strategies that will grow the SSENSE community at scale
Ability to gather and interpret data, test and iterate ideas to achieve social media growth and engagement objectives
Excellent copywriting and communication skills in English, other languages are an asset
Flexible schedule according to the social media life cycle
Experience using social monitoring/listening tools to compile insightful and actionable reports
Proficient with Microsoft Office, OS X, and Google products; experience with Photoshop, Illustrator and InDesign an asset
Ability to thrive in a fast-paced, performance-driven environment
A creative and strategic thinker who is genuine, self-motivated, collaborative, and proactive
Strong interpersonal skills with a natural ability to build relationships; maturity, discretion, discipline, and professionalism are essential

107

Social Media Specialist Resume Examples & Samples

Develop a social media strategy for China by engaging sales, marketing, and SUs
Establish an internal process for planning, content submission, approval, deployment, and management of Agilent social media accounts
Create content tailored to different social media platforms such as WeChat according to style guides
Create content tailored to 3rd party websites such as instrument.com
Manage content deployment on social media platforms and 3rd party websites
Engage with global and local market teams to incorporate social media as a key channel for outbound marketing programs
Manage social media analytics tools and provide regular dashboard reports
Keep track of competitor activities on social media accounts and incorporate such market intelligence for future strategy development
Bachelors or Master Degree or University Degree or equivalent
At least 2 years of experience in social media or digital marketing

108

Social Media Specialist Thought Leadership Resume Examples & Samples

Work with the The Center of Excellence Program Leader to develop and launch the Thought Leadership Program within The Center
Develop and maintain best practices, guidelines, and tools to activate BCG's thought leaders on social
Advise BCG's leadership on how best to use social media
Work with the Global Social Media team in Boston to coordinate on major campaigns and initiatives
Monitor The Center's activity around Thought Leadership to ensure everything runs smoothly and operates efficiently

109

Social Media Specialist Resume Examples & Samples

3-5 years’ experience in advertising, marketing or public relations with a focus on social media or highly relevant social media experience
Experience including creating social content, coordinating, monitoring and promoting a brand or company within relevant social media channels, including Instagram, Facebook, Snapchat, Pinterest, and other social media channels
Experience with online monitoring and measurement platforms (i.e., Social Studio, Curalate)
Experience designing and building creative assets in Photoshop and creating and editing video content a plus

110

Social Media Specialist Resume Examples & Samples

Work with YellowFan Studio Sr. Leadership and base marketing executives to establish goals and objectives
Analyze existing data, market reports and social trends
Develop, manage social media strategies for Sprint base marketing
Work with colleagues to brainstorm and develop ideas for a social campaign aimed at direct consumer clients
Present ideas and conclusions to Studio leadership and the base marketing partners
Monitor the success of the social program, suggesting changes and improvements where necessary and analyzing the results
Collaborate with the team to define project objectives, set key performance metrics, and establish project approach
Lead executive / expert interviews and client presentations
Keep abreast of emerging behaviors, technologies, and companies that are changing our client’s businesses
Two years experience working with marketing policies and procedures
Two years of experience in marketing strategy development and implementation
Two years of experience with social media strategy & implementation – preferably for a base consumer or retention program

111

Social Media Specialist Resume Examples & Samples

Establishes, maintains and updates the web experience from the viewpoint of the customer
Develops content for monthly social media calendars for various brands across different social channels, and coordinates approvals with Legal/Compliance, Brand as necessary
Exhibits a sense of urgency to social communities – monitors, prioritizes and responds in near real-time
Presents technical issues to senior management team and non-technical staff
Analyzes possible solutions using standard procedures
Strong, clear and in-depth writing skills
Bachelor’s degree in Marketing, Communications or related field or equivalent experience
3 or more years of social media marketing experience in a business environment such as planning, testing, launching, monitoring, optimizing and measuring social media campaigns
Understanding of corporate strategy and familiarity with products
Working knowledge of Apple Mac OSX, MS Office, PhotoShop, video-editing and Adobe Creative Suite

112

News Reporter / Social Media Specialist Resume Examples & Samples

Individual will perform various news duties as needed, with the potential of working odd hours as news stories dictate
Familiarity with website posting and social media platforms required
Strong computer skills and working knowledge of Microsoft Office

113

Social Media Specialist Resume Examples & Samples

A primary focus on developing account growth and distribution strategies. Will work alongside the UFC editorial and digital video teams, as well as the UFC on FOX television broadcast production team to integrate social media content into both written and video content for the web, FS1 and FOX broadcast. A close working relationship with the digital research team will allow social insights to inspire analytic driven strategies
Social Specialist is responsible for establishing the voice for all UFC on FOX platforms through crafting tweets, Facebook and Instagram posts, and Snapchat stories. Additionally, contributing as a creative social producer for live programming on social platforms (Facebook Live, Periscope, etc.). This includes but is not limited to live content ideas, social engagement and program distribution
Social Specialist will contribute to original creative photo and video social content using Photoshop and either Premiere or Final Cut Pro. Will work closely with the design and video teams on ideation around higher level standalone social content with potential monetization in mind
Responsible for all elements of execution for all assigned sales campaigns that are delivered by the sales integration team
Minimum 2 years’ experience in social media. Intense knowledge and understanding of the UFC, current and historical. Background in video production or broadcast television experience. Strong knowledge & understanding of other sports valuable

114

Social Media Specialist Resume Examples & Samples

7-10 years of work experience in social/digital media, public relations, communications, journalism or related field in a corporate environment
Experience with current and emerging social media platforms, as well as social media monitoring and customer relationship management
Demonstrated writing and editing experience in online media
Ability to multi-task, work quickly under demanding deadlines and balance concurrent projects
Proficient in Photoshop, PowerPoint, Excel and Word

115

Social Media Specialist Resume Examples & Samples

Community management of the assigned Oracle social media accounts
Co-ordination and liaison with key content providers across Marketing and PR teams
Research, prepare and publish content/posts across agreed social platforms (Facebook, Twitter, YouTube, LinkedIn) using Oracle’s preferred tools (Oracle Social Media Relationship Manager)
Monitoring and referral of community posts to Oracle experts for approved Oracle response management strategies
Participation in key creative brainstorms to ensure content is engaging, fresh and successful
Events support

116

Senior Social Media Specialist Resume Examples & Samples

Exceptional planning, time management and organization skills
An ability to set realistic, measurable goals, ability to adjust goals according to data analysis
A general understanding of communications strategy and planning, and be able to explain how social media supports the overall communications strategy goals
Energy and self-motivation, along with professionalism and strong interpersonal skills
An ability to interpret task guidance and develop effective solutions
An ability to effectively manage multiple, regularly-changing priorities
Excellence in communication (verbal and non-verbal), punctuality, and attitude
A drive to meet the highest standard of ethics
Engagement of people with diverse viewpoints
An ability to use a range of communication styles and methods to convey information
A focus on results, especially in challenging situations

117

Social Media Specialist Resume Examples & Samples

3 to 5 years of in-house social media experience with a major brand(s)
Journalism, fine arts, or professional writing background preferred
Mastery of the social tools of the trade: Later, Adwords, Facebook Business Manager, etc
Working knowledge base of all cycling categories is preferred but not entirely necessary with higher levels of experience

118

Social Media Specialist Resume Examples & Samples

Synthesizes multiple forms of content to be disseminated across social networks daily
Compiles a set of daily social media posts, including creative assets and copy to be deployed
Generates weekly and monthly reports showing the results of different social postings and campaigns
Claims report locations across social media networks while working with legal if increasing the size of social media “real estate”
Works with clients to ensure that their requested social media messaging is in line with current branding
Monitors the conversation regarding the brand and the associated sentiment value
Manages numerous social campaigns throughout the year and provides results to parties involved (Diamond Resorts Invitational, VFL Summer Family Fun Photo Contest, and various HR efforts)
Engages in company-related events and generates social media posts in real time, either on-site or remotely
Creates internal and external facing PowerPoint presentations for difference business units, as well as, sales centers, which can include, templating, producing, accompanying creative assets, and organization of conceptual ideation
Allocates assigned digital marketing budgets to given campaigns
Manages projects and workflow with design team in order to meet client needs
Oversees numerous social media accounts across a variety of social media networks
Furnishes creative assets and design projects using Photoshop, InDesign and Adobe Illustrator to be used in various projects
Consults different business units on appropriate strategies to reach their respective goals
Creates social campaigns to build brand awareness and engagement
Completes all required Company trainings and compliance courses as assigned
Adheres to Company standards and maintains compliance with all policies and procedures
A minimum of one (1) year of experience in the Social Media, Digital Marketing or Sales and Marketing field required
This position does not include any supervisory responsibilities
Knowledgeable with social media outlets, analytics, and tools
Hootsuite and uverVU proficient
Basic knowledge of Photoshop, InDesign, and Adobe Illustrator
Computer proficiency in Microsoft Word, Excel, PowerPoint and Outlook
Understand how to develop and implement business strategies
Ability to interpret and create policies, procedures and manuals
Ability to take initiative and effectively adapt to changes
Able to establish and maintain a cooperative working relation
Ability to interpret and create spreadsheets
Able to perform a variety of duties, often changing from one task to another of a different nature, with impending deadlines and/or established timeframes
Performs well with frequent interruptions and/or distractions

119

Social Media Specialist Resume Examples & Samples

Work with the marketing and licensing team to develop and execute a social media strategy that delivers results against key marketing initiatives
Work with the marketing team to develop and maintain weekly editorial calendars that adhere to brand voice and guidelines
Monitoring and engage with users on various platforms
Work closely with customer support team to resolve customer service issues via social media
Manage relationships with strategic agency partners
Manage relationships with licensing partners
Develop and maintain relationships with advocates, influencers, and bloggers to drive and support project execution
Contribute to regular brainstorming sessions to continually bring new ideas to supported business units
Education/Experience: Bachelor's degree (B.A.) from a four year College or University
Minimum of 3-5 years digital/social media experience, preferably in an agency or corporate media/ marketing environment
Experience supporting B2B as well as B2C accounts or business helpful
Prior experience working in a matrixed environment supporting a variety of accounts/products helpful
Ability to work in a fast paced, fluid, environment with changing priorities and competing deadlines is essential
Experience with executing Facebook advertising campaigns in a professional environment or for several accounts
Basic knowledge of HTML and CSS
Basic knowledge of SITECORE ( or comparable CMS tool)
In depth knowledge of all major social media platform and actively engaged in using social media in daily life
Experience with executing Facebook advertising campaigns
Experience with Percolate
General knowledge of tools and the DIY industry
Basic knowledge of SITECORE
Creativity to develop original content that will engage our communities
Thrives in a fast-paced environment and able to execute against deadlines

120

Social Media Specialist Resume Examples & Samples

Develop social media strategies in support of Generac’s PR, marketing and corporate communication objectives
Implement the social media strategy by “living” in the social media world for Generac as our ambassador
Respond to all inquiries for Generac and its brands on key social media platforms according to company processes and norms
Seek out and contribute to conversations relevant to Generac’s products and services on other social media sites and blogs
Assist with the execution of lead generation activities by leveraging social media platforms
Work with the marketing team and internal and external subject matter experts to develop content as necessary for publishing via social media
Using appropriate listening tools and technology, monitor trends in the markets we serve and appropriately apply that knowledge to our social media strategies and tactics
Measure and report on key social media performance indicators
Propose new and alternative ways to leverage social media
Educate others across the company regarding social media strategies and tactics
Bachelor’s degree in marketing, journalism, communication, new media or similar discipline or 4 years equivalent experience developing and executing social media programs in a corporate or agency environment
Minimum 2 years equivalent experience
Strong working knowledge of major social media channels, including Facebook, YouTube, Twitter, Google and LinkedIn as well as blogging platforms
Knowledge of Adobe Creative Suite and HTML coding

121

Social Media Specialist Resume Examples & Samples

2+ years of experience in Marketing with a strong background in social media
Experience working with cross-functional teams and external agencies
Familiarity with one or more social media listening platforms and one or more social media management platforms
Must have strong verbal and written communication skills
Ability to manage and prioritize heavy work load and meet deadlines in a fast-paced environment. Workload may demand working extended hours as necessary
Strong business acumen, with the ability to work effectively with senior leaders and other key stakeholders throughout the organization
Experience managing advertising agencies and vendors, advertising agency experience a plus
Experience developing high-quality social media campaigns that achieved measurable results
Experience creating and leading influencer campaigns and leveraging a comprehensive influencer network year-round
Proficiency in the use of Microsoft Office, social platforms (Facebook, Twitter, YouTube, Instagram, Tumblr, Snapchat, etc.), engagement tools and digital analytics programs (Sprinklr, HootSuite, Percolate, Facebook Insights, Twitter Ads, etc.)

122

Social Media Specialist Resume Examples & Samples

Plan, Develop, Create and Execute comprehensive social media strategy for the property. Work with direct manager and property marketing to explore and identify opportunities to integrate social media into business, marketing strategies and campaigns
Communicate and execute company-wide social media standards, policies and rules of engagement for team members and for online guest-facing communities. Responsible for knowledge of all guidelines for all pertinent social channels and maintaining an in-depth knowledge of functionality for those relevant social media channels
Understand key performance indicators and goals including measurable metrics for all social channels. Deliver analytics and reporting for all responsible social channels to responsible property leaders as required. Monitor competitors and industry leaders’ marketing and social media efforts
Create compelling social media ready content for all channels. Develop and recommend schedules for social media content deployment and execute upon approval
Work closely with all marketing and public relations areas both at the Las Vegas Service Center and at the properties. This includes the central design center to ensure there is cohesion among all marketing creative and their Social Media extensions. Additionally will work with regional public relations personnel to assist and implement in PR campaigns as designed
Works with social media leaders and digital marketing team to plan, create and execute cohesive marketing campaigns that bridge between web, mobile, SMS, etc. and social media channels
Performs other duties as assigned by management
Closely monitors and responds to guest questions and concerns on reputation management channels including: Yelp, Trip Advisor, Expedia, etc
Familiarity with shooting and editing digital photography and videography
College degree, preferred in Marketing, Journalism or Public Relations
Two years of experience in company directed social media
One or more years of casino experience desired
Experience with social media listening and reporting platforms desired
Experience with Microsoft and Adobe products
Ability to capture and edit photographs and video
Proofreading skills to ensure accuracy in spelling and grammar
Demonstrated writing skills
Ability to establish priorities, work independently, meet deadlines and maintain details
Ability to think critically and act quickly

123

Social Media Specialist Resume Examples & Samples

Build and own Teradici’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels as they are deemed relevant
Create shareable content appropriate for specific networks to spread both our brand and our content
Monitor and engage in social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences
Run regular social promotions and paid campaigns and track their success (e.g., Twitter chats, LinkedIn discussions, etc.)
Collaborate with subject matter experts to create and distribute content that educates and entertains our audience while supporting marketing goals
Drive consistent, relevant traffic and leads from our social network presence
Track, measure, and analyze all initiatives to report on social media ROI

124

Content & Social Media Specialist Resume Examples & Samples

Expertise and comfort level using all new media channels, to include but not limited to: Twitter, Facebook, LinkedIn, YouTube, blogs and other channels
Experience with social media monitoring and analytics tools like Radian6, Facebook Insights, Twitter Analytics, Google Analytics, Webtrends, etc
Experience using Content Management System (Wordpress, Drupal, Sitecore, etc.) to publish and edit online content
Experience developing content for web using keyword research and SEO best practices
Experience building relationships within a multi-faceted company that help create valuable content that can be merchandised in communications platforms
Graphic design experience and/or proficiency with Publisher and Adobe Creative Suite a plus
Excellent verbal, presentation, and written communication skills
Ability to work in a fast-paced, deadline-oriented environment and to effectively manage multiple priorities with minimal supervision
Strong attention to detail, organizational, and analytical skills
Leverage a broad-based knowledge of the external environment and key stakeholders (media, clients, associates, policymakers, and industry influencers) to help the communications team provide advice and counsel to enhance and protect the corporate reputation
Experience providing strategic communications counsel and helping to develop communications strategies and campaigns across key business imperatives
Ability to work irregular hours and overtime as needed
5+ years of experience in Public Relations/Corporate Communications/Content Development
2+ years of direct management of an organization’s social media platforms
Basic computer skills such as MS Word, Excel, and PowerPoint
Bachelor's degree in journalism, communications, or marketing
Some experience in health care or high-tech PR
Well-developed personal and professional social graph with an already established network of social media collaboration
Portfolio of blog/social professional content currently online

125

Social Media Specialist Resume Examples & Samples

Bachelor’s degree in Marketing, Communication or related fields
Experience using Photoshop and/or InDesign or any other photo editing software
Experience using any video-editing tools will be highly regarded
Excellent writing and language skills
Previous background or experience in digital marketing or social media/community management is highly regarded, as is prior experience managing paid social media campaigns

126

Social Media Specialist Resume Examples & Samples

Undergraduate education preferred*
5-8 years (minimum) experience running social media or digital media
Pay per click, click thru rate, paid local search etc
Must have exceptional communication skills with ability to self promote. Self motivated and goal oriented with a strong work ethic

127

Social Media Specialist Resume Examples & Samples

Create social media content for all our Corporate social media channels
Increase interaction with social media community via Nestlé digital platforms
Create and maintain closer contact with social media influencers
Increase positive engagement with social media content
4-5 years’ experience in Social media community management and development
At least 5 years’ experience in social media content making and writing
4-5 years’ experience of running advanced advocacy campaigns on social media for advocacy organizations or NGOs
Knowledge of Photoshop, Adobe Creative Suite is an asset
University Degree in Journalism, Media Communications or equivalent
English mother tongue or equivalent with excellent writing skills
Knowledge of at least one other European language is a plus

128

Social Media Specialist, Employer Branding Resume Examples & Samples

Oversee the execution of operational recruiting messages in the media, online and in the community positioning USH as an exciting employer of choice
Social content planning, programming, publishing and tagging
Hands-on ownership of the company’s presence on social media as it relates to Employer Branding. Act as a public voice for: owned social media channels, online review sites, and other external sites
Point person for gathering answers to fan questions. Also, take advantage of positive comments and opportunities to promote USH as employer of choice
Monitor and take necessary actions against spam, potential employer brand threatening content and duplicate/inaccurate location based pages
Track channel growth of social media brand pages and other pages as needed. Use findings to maximize growth opportunities
Serve as an internal expert and ambassador, sharing best practices and content guidelines with HR partners
Rationale; increase HR teams capacity to be engaged and participate in Social Media efforts
Actively partner with social media teams across businesses to share best practice and develop compelling content
Ability to influence and leverage the organization through knowledge, being savvy, having grace under pressure and confidence
Act as a comprehensive support function to the Department for ad-hoc tasks and future organizational projects
Assist with employee communications, program rollouts and HR initiatives
Bachelor’s degree from a four-year college or university in Human Resources, Business, Communication or related field is highly preferred
Minimum of 1 years’ experience within social media/marketing role
Mastery of Social Media Tools: Must have extensive experience with all native social channels and experience with a range of social tools: Omniture, Sprinklr, etc
Candidate should be familiar with basic photo / video editing, altering, creating, and sharing. (Photoshop knowledge is a major plus) to include a working knowledge of Adobe Creative Suite including Photoshop, Premiere, After Effects
Demonstrated proficiency in Microsoft Outlook, Word, PowerPoint and Excel
Experience in theme park, retail or hospitality industry
Innovative mindset: someone who looks for new opportunities, generates new ideas, and is able to “find” or develop stories
Positive, ‘can-do,’ self-starter attitude. Able to initiate projects and hunt down information. Ability to work without a lot of direction and work on several projects simultaneously
Excellent presentation, communication and organizational skills
Able to deal with immediate priorities while anticipating and planning for strategic future needs
Professional and personable with strong teamwork orientation
Proactive with the ability to follow up on tasks and strong attention to detail
Strong ability to effectively analyze and audit data. Strong competence in systems thinking
Ability to maintain strict confidentiality and effectively handle sensitive matters
Experience with applicant tracking systems
Working knowledge of Human Resources highly preferred

129

Social Media Specialist Resume Examples & Samples

Builds and executes a social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Generates, edits, publishes and shares daily content that builds meaningful connections and encourages interest in Honda Aircraft
Designs and optimizes company web pages within each platform to increase the visibility of the company
Moderates all user generated content in line with the company’s social media policy
Seeks continuous improvement by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborates with other internal departments to manage company’s reputation
Creates and edits graphics for use in social media postings
Identifies emerging technologies and services that can help drive social engagement and sales
Provides social media support at hosted or sponsored events worldwide
Researches and identifies emerging trends and builds social campaigns and strategies around them
*Honda Aircraft Company is an Equal Opportunity Employer***
Bachelors’ degree in Communications, Marketing, Business, Media or Public Relations
3+ years of directly related social media marketing experience representing a corporate brand or entity
Working knowledge of web design and web development highly preferred
Positive attitude, detail and customer oriented with good multitasking and organizational ability
Ability to speak objectively about how each of the major social media channels work
Ability to work with a team in a fast paced high-pressure environment

130

Social Media Specialist Resume Examples & Samples

Hands-on management of social media channels (Twitter, Facebook, Instagram, etc.) including planning and implementing a monthly editorial calendar, and sourcing content about genomics that is relevant to scientists, healthcare professionals and the general public
Leverage measurement tools (such as Adobe Social, Hootsuite, Sprinklr,) to provide campaign progress reports, including social platform use, engagement, and other relevant indicators
Work with market communication managers and social manager to set up and refine social listening rules for relevant market segments, pre-crisis identification, and other business needs
Mine insights, while continually finding ways to improve on those metrics through testing and new initiatives
Stay up-to-date on changes/advancements in social media algorithms and analysis/listening tools

131

Social Media Specialist Resume Examples & Samples

Responsible for the day to day creation, scheduling and posting of social media content on Facebook, Twitter, YouTube, Instagram, Pinterest and other outlets for the company
Working collaboratively with Marketing partners, recommend and produce appropriate social media tactics, and create supporting content that is relevant for customers and strategically aligned with marketing and business objectives
Work closely with our agency of record and other sources to stay informed about emerging Social Media trends, tactics & strategies. Recommend appropriate changes to our methods & tactics
Manage a social media calendar that balances our messaging and promotions in ways that are consistent with our Social Media strategy
Contribute as part of a team responsible for the long-range planning, growth and development of Hannaford’s social media strategy
Create and nurture relationships with our customers and brand advocates on Social Media. Seek out and engage in social activities and conversations that we can add value to
Execute Social media contests in support of Marketing initiatives
May also write other marketing content for hannaford.com, radio scripts, native advertising and digital media
Bachelor Degree in Social Media Marketing, communications or Creative/copywriting
Proficient Graphic design skills and working knowledge of Adobe Creative Suite
2 - 3 years' experience in social media marketing with proven ability to support a brand by managing multiple social media outlets that work in harmony to promote a consistent brand presence
Knowledge of existing and emerging Social Media platforms, including Facebook, Twitter, YouTube, LinkedIn Instagram & Pinterest, native advertising tactics and development of rich media
Proven experience in successfully communicating a brand voice and brand personality through words and imagery
Able to engage with customers and associates in our stores and other public venues where you will be representing Hannaford
Comfortable using Mac, PC, or both
Retail Brand Experience
Experience using Social Media Management tools
Video editing, and experience producing videos
Proven ability to create complete technical design files for imagery and video that support Social Media posts and that help to tell a story and create engagement
Strong communication, organizational, and creative writing skills
Attention to detail a must
Ability to work at a fast pace under tight deadlines and manage multiple projects at once

132

Social Media Specialist Resume Examples & Samples

Take leadership and own assigned brands
Able to concisely construct social media content and marketing plans
Creatively caption and evolve brand tones
Create outside of the box content on multiple platforms
Tells compelling stories across multiple brands and platforms
Monitors trends and produces campaigns to enhance exposure
Works evening and weekend hours as required to meet deadlines
Likes to party
Has an in-depth understanding of electronic festival culture & live concert realm
In-depth knowledge of Facebook, Facebook Live, Twitter, Instagram, Instagram Stories, Snapchat, Google+, Tumblr, Pinterest, YouTube, and other live streaming apps
Experience with tools such as: HootSuite, TweetDeck, and Sprinklr
Passionate and self-motivated
Proficient in copywriting and asset selection
Must have basic knowledge in Adobe Photoshop, Gif creation, and meme making
Must have college degree or 3-4 years relevant experience

133

Content & Social Media Specialist Resume Examples & Samples

Be our content and social media mastermind, working with other members of the marketing team to make sure that our owned channels are consistently filled with engaging and effective content
Create plans and strategy recommendations that help our creative team develop content that inspires and moves prospects into action
Build content plans and calendars, tailoring messages to the needs of our various audiences
Expand our community via blogger outreach efforts and other content partnership initiatives
Identify opportunities to engage with our core audiences in new and innovative ways
You are a natural content creator with regular personal use of (and loads of followers on) social media platforms, including Twitter, Facebook, YouTube, Instagram, etc
You deftly balance the vision of a creative, the rigor of a strategist, the hustle of a producer, and the discipline of a project manager
You bring an entrepreneurial spirit, and the scrappiness to do more with less, and just make it happen
You have the flexibility to move easily between long and short form, text and graphic, video and photo, all the while understanding when each is appropriate to use
You have a keen understanding of which assets or messages, go into which channels, and why
You are in-step with the latest online trends, and have a clear understanding the current content consumption habits of our audience(s)
You have excellent communication, writing, and speaking skills
You MUST be eligible for a Swiss work permit
You MUST be fluent in English (additional languages are beneficial)

134

Social Media Specialist Resume Examples & Samples

Experience with contributing to social media efforts for a large brand or agency within a professional environment
Experience with using current social media tools and tactics, including social media analytics and paid advertising
Experience with writing for the Web and social media
Experience with using social media analytics platforms, including HootSuite and Adobe Social, to pull key metrics and distill actionable insights
Ability to be extremely detail-oriented and focused on ensuring a high level of quality control
Experience with contributing to social media efforts for corporate channels
Experience with applying Search Engine Optimization (SEO) and Search Engine -Marketing (SEM) techniques
Experience with working within a consulting, professional services firm or agency environment
Experience in B2B or B2G marketing
Social Media certifications

135

Paid Social Media Specialist Resume Examples & Samples

Candidates should have 4-6 years of integrated marketing and/or digital communications experience in an agency or corporate setting, including 3-4 years of hands-on paid social media program execution
Demonstrated experience planning and managing strategic paid social campaigns across social media platforms (including Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, etc.) and content marketing platforms (e.g. Sharethrough, Outbrain, etc.) that are aligned to achieving business and social media objectives
High Ethical Standards: Community facilitators are stewards of a company’s social media policy and service as a “voice” of the brand. Qualified candidates will demonstrate the personal integrity and professionalism worthy of such responsibility
Refined Communication Skills: Ideal candidates are customer-service minded and should be calm, clear and consistent communicators adept at navigating large organizations in a positive, diplomatic way. Comfortable in the role of teacher, trainer and mentor, the successful candidate should possess enough hands-on experience implementing digital communications to translate terminology into a language that all can understand
Propensity for Time Management/Multi-tasking: The ideal candidate is a self-starter who is solutions-oriented, thrives under pressure, enjoys fast-paced work and is dedicated to quality. He/she is extremely motivated and in search of a challenging, career-advancing opportunity

136

Senior Social Media Specialist Resume Examples & Samples

Minimum of 5 years of professional experience working in digital and web technology
Strong knowledge of leading Social Media platform capabilities and strategies
A proven ability to thrive in a fast-paced, stimulating role and to efficiently execute tactical plans
Strong written and verbal communication skills, with experience editing the writing of others
Basic proficiency with HTML coding, ideally with experience using WordPress for blogging
Basic proficiency with graphic design, including familiarity with Photoshop or similar tools

137

Content & Social Media Specialist Resume Examples & Samples

Work with team members in creating social media calendar for paid and non-paid posts
Manage social media accounts for posting and tracking leads, subscribers, awareness, and/or other important metrics (examples include: Twitter, Facebook, LinkedIn, Google, etc.)
Work with team members in sending out emails to subscribers by using helpful content that’s aligned with their needs and interests
Manage trade shows, staffing and logistics
Assist with SEO optimization and content for marketing sites
Grow our subscriber base by providing them with regular, helpful content that’s aligned with their needs and interests
Manage trade show calendar, staffing and logistics
Some traveling to key customer accounts for gathering testimonials
BA degree or equivalent working experience
Must have experience with HubSpot web tools with detailed knowledge of inbound marketing approaches and processes
Experience producing content for the web and email specifically, as well as channel-specific knowledge (blog, Facebook, Twitter, etc.)
A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions
[Optional] Experience with video marketing creation

138

Pan Reg Social Media Specialist Resume Examples & Samples

Define best practices in publishing workflow
Own the Panregional Calendar in all the Social Media Platforms and identify actionable takeaways from analytics
Work closely with each local digital content media team to effectively plan programming/scheduling in keeping with our reginoal strategy
Identify scalable strategies, tactics and channels for audience growth
Optimize the path for consumers to drive deeper engagement across the Discovery network
Improve SEO value of all content types
Contribute to on-site and off-site video strategy, focusing on programming, distribution, publishing, optimization and monetization
Guide producers, editors, product managers and marketers on top techniques and terms to use for maximized distribution
Conduct outreach to partnersites and monitor ongoing performance. Develop and maintain relationships to ensure Discovery Networks content is flowing through our partners’ channels
Editing skills in Final Cut Pro or similar programs
Youtube certified

139

Social Media Specialist Resume Examples & Samples

College degree (B.A. or B.S.), preferably in communications or marketing. Educational requirement may be substituted with equivalent industry-related business experience
2 years experience and superior knowledge in social media landscape, trends, networks and toolset
1 year experience in a marketing research or customer contact position (i.e. customer service, retail or sales), preferably within a call center environment
Athletic experience at the collegiate level or higher
Expert industry and product knowledge
Engaged and connected in the category community
Excellent written and verbal communication skills with specific experience interacting with bloggers and other social media influencers
Strong computer skills, including experience navigating the internet and using PC and Windows-based software (Microsoft Office)
Ability to read, speak and understand English
Strong business writing skills
Strong understanding of social media communication styles
Demonstrated initiative and ability to work independently and/or in a diverse team environment
Capability of making sound business decisions and quickly understanding new information and situations
Strong organizational skills and ability to prioritize a varied workload
Demonstrated strong problem-solving skills, analytical skills and attention to detail
Ability to reach mutually beneficial conclusions
Strong team and customer service orientation
Online research skills with the ability to follow and track data relevant to the brand and consumer
Experience gathering information from various resources (i.e., computer, catalogs, customer files and correspondence)
Ability to sit at a desk for long periods of time
Ability to manipulate computer tools, communication devices and catalog pages
Ability to work weekends and flexible hours
Overnight and/or out of town travel may occasionally be required

140

Social Media Specialist Resume Examples & Samples

A minimum of three years experience specifically in marketing events and/or tradeshows and a passion for experiential or culinary events
Familiarity and experience with US Foods systems including Discoverer, Prism, PIM, Merlin
Understanding of foodservice products and US Foods brands
Experience in a complex organization which supports a variety of stakeholders. Ability to build and maintain excellent working partnerships across the organization
Able to work with various content management, online marketing systems and apps
High proficiency required in the use of Microsoft Office, especially Microsoft Word, Excel, and PowerPoint, as well as Microsoft Outlook

141

Social Media Specialist Resume Examples & Samples

Responsible for entire social footprint of their 14 stores; Twitter, Facebook, Instagram, Pinterest, etc
Community management and interactions via the 10 biggest social networks per store
Handle reactive and proactive approach to reputation management - responding to negative reviews across major channels and proactively seeking positive ones from customers
Social listening - working with a social listening tool to see what is being said about the stores by customers across their region
Directory listings - making sure nap alignment is being handled and all info that's syndicated is correct
Work with digital advisors on SEO roll out pertaining to blogging, social bookmarking
Reporting to GM's on overall performance and ideas for future promos, events, opportunities, etc
Assess analytical data associated with site traffic, social engagement, and review activities
Curate on-line content to share relevant info to social media audiences to generate engagement

142

Junior Social Media Specialist Resume Examples & Samples

Management of social media presence in both external and internal channels, including creating and publishing content, reporting user activity, user onboarding and channel performance
Supporting community-related projects and other social media initiatives
Interaction with a global Swiss Universal Bank audience via social media channels
Interaction and cooperation within the international team and interfaces as well as other Business Managers across the bank
Providing advisory services across all social media-related topics
Establishing process documentation
Performing ad hoc administrative tasks such as coordination of graphic design requests, presentations, translations, preparing meeting agenda and meeting minutes on request
Experience and interest in the social media, communities, blogs, and/or communication field
A degree-level education preferably Communication, Marketing, or Business Administration from a leading institution
Fluent spoken and written English is a must, any other language is a plus (German, French, Spanish or Italian)
Solid interpersonal and communication skills combined with outstanding client focus
Excellent organizational skills with solid attention to details
Flexibility and drive to work in a highly dynamic and fast moving environment
Innovative, creative and passionate way of working
Knowledge of Jive, Content Management Systems (CMS) and HTML is a plus

143

Social Media Specialist Resume Examples & Samples

Create unique concepts for brand-specific Facebook, Twitter, and Instagram accounts
Manage brand-specific Facebook, Twitter, and Instagram accounts
Write health and fitness-related blogs
Help with customer service questions with franchisees online and over the phone
Assist with social media execution of marketing campaigns and initiatives
Follow analytics and trends across platforms
Experience in Adobe Suite a plus
Undergraduate degree in marketing, communications, design, or related field
Fitness background
Advanced knowledge of Facebook, Twitter, and Instagram
Ability to work in a fast-paced office
Ability to manage projects with flexibility to reprioritize on the fly

144

Social Media Specialist Resume Examples & Samples

CIBC Wood Gundy is the full-service brokerage division of CIBC and has a broad network serving clients through 80 branches nationally
CIBC Asset Management is comprised of our institutional money management, retail mutual fund and managed solutions businesses. CIBC Asset Management is one of Canada’s leading asset managers
CIBC Private Wealth Management focuses exclusively on providing financial stewardship to Canada’s wealthiest individuals & families as well as private holding companies, trusts, estates, charitable foundations and First Nations
CIBC Investor’s Edge is our self-directed brokerage platform. The business offers clients a full array of investment products and securities, research and tools, available through electronic channels (including online and automated telephone services) and through our customer contact centre

145

Social Media Specialist Resume Examples & Samples

Proven experience interacting and engaging on social media and web platforms including, but not limited to, Facebook, Twitter, LinkedIn, YouTube and blogging platforms
Ability to generate content and make content engagement recommendations that will speak to social media audiences
Strong understanding of web and social media writing best practices
Ability to understand intricacies of complex business models and the energy industry in particular
Analytical and able to glean relevant insight from quantitative data
Confident to voice opinions, recommendations, concerns and opportunities
Responsible and accountable
Interest in energy, energy infrastructure and its related societal impact
Passion for social media, content marketing and growing and nurturing online communities
Ability to adjust quickly to change
Minimum 5+ years of experience managing social media and engaging with online communities
Extensive experience working with integrated teams toward the effective implementation of social media strategies
Depending on the qualifications of the applicants, the successful candidate may be offered a position at a more appropriate level and/or ladder

146

Social Media Specialist Resume Examples & Samples

Execute, measure, and optimize social media campaigns to drive awareness, engagement, and demand generation on a global basis
Define and manage the social media strategy, and resulting tactics and activities to attract and engage new contacts
Monitor campaign impact and effectiveness, and formulate recommendations to improve results
Collaborate with product, solution, and demand marketing teams to socialize high-quality content matched to the target audiences
Analyze and report on campaign metrics, as well as the user experience
Manage the day-to-day operational aspects of campaign tactics, including but not limited to project managing social media content updates and the execution of automated marketing activities
Work closely and collaboratively with team members across product marketing, regional marketing, marketing automation, marketing operations, web, design and Sales
Work with third-party vendors to develop the strategy and setup of sponsored campaigns
Strong understanding of social media marketing in a B2B environment
Bachelor's degree in Marketing or Business or comparable education/experience
2-3 years in social media B2B marketing
Intellectual curiosity and readiness to try new things - driven to constantly improve results
Highly organized and able to run multiple projects simultaneously
Analytical skills with the ability to analyze and present qualitative and quantitative results
Experience with Hootsuite, Twitter, and LinkedIn Analytics

147

Social Media Specialist Resume Examples & Samples

Final Cut Pro X
Affinity Photo
Affinity Designer
Motion 5
Video Equipment Operation
Bachelor’s degree - Preferred
Experience creating and executing social media campaigns - Preferred
Knowledge and experience with social media outlets such as LinkedIn, Facebook, Twitter, Instagram, Snapchat, Pinterest, and other web-based recruitment platforms - Preferred

148

Student Engagement & Social Media Specialist Resume Examples & Samples

Desire to work closely with students
Demonstrated ability in strategic marketing through social media and other avenues
Proficient in word processing, database management, spreadsheets, e-mail and internet, social media, and presentation software
Experience developing the brand of an Entrepreneurship Center
Experience with the events and programs associated with an Entrepreneurship Center

149

Digital Social Media Specialist Resume Examples & Samples

Must successfully complete pre-employment screening process
Must successfully complete any required training or orientation courses
1-2 years' experience in production or service oriented environments
Computer skills and familiar with Facebook and other Social Media platforms
Utilizes production systems and/or reports to effectively manage data, update systems, and complete tasks
Excellent organizational, planning, and follow-up skills - Dependable, takes accountability, and ownership
Ability to multi-task, adjust priorities, and adapt to change in work or procedure quickly
Production oriented, detailed, and deadline oriented; ability to work in fast paced environment
Understanding of Social Media platforms, internet components; including web hosting, domain names, websites, and how they connect

150

PR & Social Media Specialist Resume Examples & Samples

10% - Light HTML coding
30% - Project Management
20% - Scheduling event coordination
10% - Delivering of assets to various employees nation-wide
10% - Ad-hoc research projects
10% - Award coordination
10% - Reporting and analytics (using Meltwater and Radian6)
Ordering office supplies
Catering
Ordering and delivering lunches
Assisting the video department with scheduling
Loading and labeling marketing photos
Help log video footage
Coordinate Executive photo-shoots
Menial administrative tasks
Bachelor’s degree preferred but now required
5-7 years of work experience
Prefer candidates that have worked with billion dollar brand experience

151

Social Media Specialist Resume Examples & Samples

Build and execute social media strategy through competitive research, platform determination and audience identification
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices
Collaborate interdepartmentally to manage reputation, identify key players and coordinate actions

152

Social Media Specialist Resume Examples & Samples

Work with Social Media Manager to build and execute social media strategy and content for UAMC social media sites
Implement National social media strategy for UAMC
Generate and share social media content that builds meaningful connections for UAMC
Train UAMC field associates on using Social Media
Continuously work to optimize Company pages on social media platforms
Analyze and report appropriate social media metrics. Adjust strategy based on insights and best practice
Create and manage social media advertising on major social media sites
Work with Social Media Manager to analyze performance of social media ads and provide recommendations
Design and create training curriculum for internal users on social media uses
Responsible for addressing customer complaints on all Social Media platforms
Responsible for working with UAMC branches and Regional management to ensure the Customer follow up
Manage Customer profile properties in Sprinklr to track their comments post complaint
Responsible for generating reports to track and manage Social Media Complaints and identifying trends
Responsible for creating and managing social media training courses for UAMC
Responsible for addressing questions and comments received on Social Media sites
Responsible for identifying and engaging with brand advocates, influencers and potential customers in the market to purchase a new home
Engage with other big brands when relevant
Responsible for tagging users in Sprinklr so they are easily identified by all users
Develop personalized content and engagement for customers and potential customers
Responsible for identifying relevant conversations people are having on social media and see how we can join the conversation
Monitor the sentiment and address any negative posts across the web even if they are not posted directly to UAMC pages (Yelp, review sites, etc)
Track conversations being had around Lennar campaigns or platforms such as ei, Next Gen, Healthy Home and Unbox Your Home and come up with ways we can increase the conversation
Responsible for ideating and creating daily posts for National and local Social Media accounts
Responsible for developing content that can be shared on all UAMC social media pages
Responsible for ideating, filming and editing video content for the National YouTube channel
Manage content library within UAMC’s Enterprise Social Media Platform
Responsible for creating UAMC related content for Lennar divisions to use on their social media sites
Responsible for ideating and creating UAMC contests and promotions
Responsible for working with legal to ensure all posts and promotions are compliant

153

Social Media Specialist Resume Examples & Samples

Monitors multiple social media channels and responds on behalf of the business
Proactively identifies issues and works with cross-functional resources to resolve
Interprets company policy and procedures and has authority to waive or deviate from procedures to resolve customer grievances
Partners with corporate social media team to establish response service levels and response cadence
Serve as SME for Delight Center social media team providing input and training
Assists in establishing social media SLA’s and auditing processes
Provides regular reporting of social media activity to Social Media Team Lead

154

Social Media Specialist Resume Examples & Samples

Create strategies for social media postings and content across multiple channels including Facebook, Twitter, Instagram, Google+, YouTube, Pinterest and others
Manage social media calendar and community engagement for channels and campaigns as assigned
Engage with vendors in support of social marketing and advertising campaigns
Prepare briefs, partner with and guide creative team in creation of assets for social channels
Own and manage projects related to activation of sweepstakes, contests and events
Guide contractors and agency representatives in local event content creation
Create and/or maintain reporting for content and social program KPIs
Partner with vendors in acquisition and publication of videos to various video outlets including owned platforms, YouTube and other outlets
Contribute to customer engagement goals through content curation efforts; locating, documenting and tagging content appropriate to our needs
Contribute to overall team goal of identifying and creating programs that will drive the quality of content shared in all channels
Work with peers to constantly improve existing processes and share knowledge through association with the Content team
Partner with Marketing Operations to create and maintain content and social project plans specifying goals, strategy, scope, staffing, roles and responsibilities, scheduling, quality, identification of risks, contingency plans, management plans, procurement needs and allocation of available resources
Conduct on-going communication with internal and external teams as necessary to ensure coordination of project deliverables
Anticipate and solve problems related to tactical, day-to-day project issues
Prior experience with online content and social media, preferably in a multi-channel retail environment
Thorough understanding of project/product life cycle
Customer service oriented mind frame
Prior functional experience with social media and/or content management software
Able to effectively organize large amounts of information/data
Ability to work with IT, QA and Business team members to ensure business requirements are launched successfully and the needs of the customer are met
Powerful advocate for advancing projects with team work and cross functional collaboration
Very organized and detail orientated
Strong interpersonal skills including the ability to communicate effectively cross functionally with both technical and non-technical individuals
Excellent organizational characteristics and a creative approach to problem solving
Solid written and oral communication skills
Demonstrated ability to make effective decisions in a fast-paced environment

155

Social Media Specialist Resume Examples & Samples

Demonstrates understanding of the social media universe by conducting, gathering, and analyzing market research to determine social media opportunities and develop the social media strategy for Europe
Works with external Digital agency to identify social media trends and assess emerging channels for company use
Develops, updates and maintains all social channels working with the Channel Managers, Content team and PR. Develops and maintains social style guide and run book
Plans and manages all paid social activity, ensuring alignment with the wider marketing initiatives and monitors cost effectiveness of channel in light of other activity
Achieves targeted results and ensures timely and effective execution of social media tactics and program
Develops benchmark criteria to measure the effectiveness of social media program and implements improvements as required. Responsible for the ongoing monthly social media report and daily social listening activity, ensuring the reporting meets the needs of the business and drives value. Reports results of social activity to senior management
Takes ownership of the social media policy and works with HR to regularly provide training to crew and help ensure the success of the social navigators program
Creates, maintains and executes a social media editorial calendar and posting schedule
Minimum of five years of related communications experience. Some Management experience preferred
Experience in managing multi-channel, multi-segment communication campaigns and demanding timeframes
Excellent communication and writing skills with the ability to create editorial content
Excellent interpersonal, negotiation and conflict resolution skills
A track record of performance excellence in meeting targets and objectives
Knowledge and understanding of technology, search, new trends and the latest in social media innovation
Some previous experience of social listening and social management tools preferred

156

Social Media Specialist Resume Examples & Samples

Development and support Deloitte Tax Smart app
Development of promo-campaigns on Social Media
Competitor analysis
Online monitoring through Social Media listening tools
Participate in special projects
Daily communication with content champions, graphic designers
Cooperation with partner communities, brand ambassadors

157

Social Media Specialist Resume Examples & Samples

You will support the strategic development of the overall organic, paid and earned social strategy and drive day-to-day tactical execution of these social campaigns – ensuring all deliverables are executed on time, on budget and of the highest quality
You will work directly with regional and global marketing teams in multiple asset classes and solutions sets to drive increased engagement and leads nurturing on social channels
This role is also accountable towards social reporting – ensuring that our spend is on par/ exceeds industry benchmarks
This role requires experience in community management, paid social planning and execution, influencers program and driving campaigns that meet clients’ KPIs and makes a measurable impact on their business
You’ll have the skill, attention to detail, tenacity, and a focus on results, working patiently with cross-organizational teams
Hands-on strategic and day-to-day experience with launching paid social campaigns on primarily LinkedIn and Twitter
Day-to-day organic community and influencers management
Social media listening tools such as Crimson Hexagon
Strong data-driven decision making ability with the ability to articulate issues and opportunities to both the wider digital team as well as senior stakeholders (business leads, product, sales directors)
Ability to multitask and deliver on tight timelines across regions, products, segments whilst keeping the overall vision in mind
Exceptional communication and influencing skills
Team player (we seriously mean this!), highly collaborative with a global business mindset
World-class prioritization and project management skills to ensure timelines and budgets are met
You’ll help us keep up-to-date and ensure we’re delivering best-practice social media marketing capability across the business
Adobe/ Oracle Eloqua/ Salesforce Marketing Cloud
Enterprise social sharing platforms e.g. GaggleAmp
Social Listening Tools e.g. Crimson Hexagon

158

Social Media Specialist Resume Examples & Samples

Work cross-functionally and manage the creative development and deployment of the company’s owned social communities while developing compelling content for the company’s paid social strategy
Create and manage social media playbook and brand guidelines
Manage social media asset libraryContent management responsibilities include meeting with internal stakeholders, generating content ideas and campaign tactics, obtaining legal/brand and organizational review, writing copy, posting content in select tools, and work with the digital analytics team to provide insights and reporting as required
Experience with all major social media channels
Customer-centric approach to social media engagement
Experience managing social media content and campaigns, with an available portfolio of content and links for review
Demonstrated ability to prioritize and manage extended cross-functional teams of contributors and subject matter experts
Strong written and verbal communication skills; ability to articulate company’s value proposition to third-parties and translate technical information into language that is easily understood
Experience with social media content management systems (Ex: Hootsuite, Sprinklr, Spredfast, Percolate)

159

Social Media Specialist Resume Examples & Samples

Collaborates with subject matter experts and other communications points of content to develop, ensure proper clearance, and submit for customer approval the social media messaging calendars for all managed profiles
Provide leadership and assistance to other social media managers in the assigned CDC program by assisting with Center-level clearance approvals, ensuring content calendar coordination across the Center, and engaging others for input to Center level social media strategic plans
Creates engaging social media content from health communication material by collaborating with web/graphics teams and content subject matter experts
Interfaces with policy and scientific experts to determine appropriate responses to audience feedback
Identifies and champions ideas for content promotion and cross-channel messaging
Identifies relevant content for customer’s target audiences and specific social media platforms, including Facebook, Twitter, Pinterest, YouTube, Instagram, etc
Identifies opportunities to promote program-specific content on the Agency channels, e.g. YouTube, Pinterest and Instagram. Develops messaging and clears content
Performs community management (posting, monitoring, archiving, and customer service interactions) for social channels managed by team
Leads and champions the development and implementation of the customer’s Center-level social media strategies and Division level contribution to and support of that plan
Develops and implements innovative channel-specific strategies to increase followers, engagement, and overall impact
Develops and implements concepts and plans for social media projects, e.g. special events and health campaigns
Compiles and analyzes regular reports on social media impact, engagement, reach and traffic metrics. Provides social media metrics on demand as needed from the customer
Develops guidelines and best practices for day to day social media activities
Researches current social media trends and tools and makes recommendations to the customer to shape future social media projects and channel use
Makes recommendations on the most effective social media tools for public health campaigns
Provides training and technical assistance to customer regarding use of social media channel and tools
Prepares other documents, reports, and presentations as needed
Bachelor’s Degree in Communications, Marketing, Community/Public Health or a related field with a minimum of 6 years of experience
6 years of experience in managing social media or traditional communication projects, channels or campaigns
4 years of experience in the latest social media applications including but not limited to: Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube, Google+, blogs and websites
4 years of experience in social media content development for Facebook and/or Twitter
Experience developing and executing project plans and communications strategies
Strong project coordination and problem solving skills with the ability to manage and complete multiple tasks within tight and shifting deadlines
Demonstrated leadership and collaboration skills
Strong research skills with the ability to organize information and present results to the client
Attention to detail in developing high quality results
Proven ability to learn quickly and work in a fast paced team environment
Ability to deliver a proactive, energetic, and innovative approach to social media channel management
Strong skills with Microsoft Office (Outlook, Word, Excel, and PowerPoint)
Master’s Degree in Communications, Marketing, Community/Public Health or a related field with a minimum of 4 years of experience
Experience working in public health communications at the CDC
Knowledge/interest in digital media technology and trends
Working knowledge of CDC communications standards, policies, and processes, e.g. plain language guidelines and clearance processes

160

Social Media Specialist, Salesforce.org Resume Examples & Samples

Create engaging social content for all social media platforms and the Salesforce.org blog
Be accountable for social goals, including follower growth, click-through and conversions, and web traffic from social channels
Collaborate with a cross-functional team, including Product Marketing, Content Marketing, Demand Generation (events and campaigns), Sales, Customer Success, Philanthropy Programs, executive leadership, and agency partners
Engage with trending nonprofit and education conversations around thought leadership topics and important events, such as the World Economic Forum, Nonprofit Technology Conference, Giving Tuesday, Pro Bono Week, and Dreamforce
Create basic graphics to accompany social posts, and working with our agencies and designers to create more advanced types of images (infographics, etc.)
Manage paid social efforts, including ad buying and retargeting
Work with our analytics tools and team, analyze performance metrics and make recommendations to help hone our social strategy
Develop social media guidelines and playbooks to enable internal stakeholders and external partners to contribute social content
Experience in and passion for the nonprofit and education sectors
2+ years of experience in social media marketing
Currently living in or willing to relocate to San Francisco or New York City
In-depth familiarity with online and social media marketing best practices
Knowledge of B2B social media marketing
Experience writing copy for social posts and ads
Experience writing long- and short-form blog posts
Strong project management and organizational skills, preferably with experience managing an editorial or social publishing calendar
Experience designing, managing, and measuring paid social media campaigns
Experience setting up and optimizing Google Adwords campaigns
Experience with social analytics platforms (such as Facebook Ad Manager, Google Analytics, and YouTube Analytics)
Some experience with graphic design in Adobe Illustrator/InDesign/Photoshop and PowerPoint
Experience with social publishing, engagement, and listening tools (such as Salesforce Social Studio) a plus
Experience with Salesforce CRM and/or Salesforce Pardot a plus
Experience with Wordpress or another CMS/blogging platform a plus

161

Social Media Specialist Resume Examples & Samples

Partner with the Direct and Store Marketing teams to drive measurable success in customer acquisition and monetization via social media
Participate as a member of the marketing leadership team and contribute to the overall business planning and achievement of corporate objectives
2+ years with demonstrable success at setting and executing social media strategy in a cross-functional, metrics-driven environment
Well-written and well-spoken; professional demeanor

162

Kodak Social Media Specialist Resume Examples & Samples

Create, edit and share innovative social tactics (content, images, video or any other creative) that drive brand awareness, community engagement and growth across multiple channels
Monitor social media profiles across all channels, including Facebook, YouTube, Twitter, LinkedIn, Instagram. Tumblr and Pinterest providing basic customer support and identify trending issues and online opportunities
Create editorial calendars in collaboration with marketing, PR, business departments and brand licensed partners
Create detailed social media analytical reports on channel growth and key metrics
Monitor trends in social media tools, applications, channels, design and make appropriate strategy recommendations
Support live social coverage for special events. Coverage could be evenings or weekends depending on event
Bachelor’s degree in Marketing, Communications or related fields
2+ years of agency experience or 2+ years of experience creating content for brands
Displays in-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be deployed in different scenarios
Demonstrated ability in social media community management
High level of communication skills with the ability to write short-form copy in the "voice" of the organization
Working knowledge of MS Office (Excel, Word, Powerpoint)
Knowledge of Photoshop and photography concepts is a plus
Experience managing paid social media campaigns is a plus

163

Social Media Specialist Resume Examples & Samples

Understands the goal, audience, and message of a campaign and creates copy to suit
Researches, writes, edits, and proofs all levels of copy included headlines and body copy, for all online, offline, external, and internal needs
Designs content and graphics for informative and engaging digital pieces, such as infographics
Builds and implements social media programs and documents related processes to ensure appropriate messaging is executed to support corporate and branch goals
Monitors and engages in brand and industry-related conversations online, social media groups, trends, tools and applications, and recommends actions
Monitors performance and regularly provides data reporting, insights and feedback
Uses creative thinking and initiative to analyze site performance metrics and make recommendations on content, site design or features to improve effectiveness
Responds to social media inquiries about online activities in a timely and courteous fashion
Assists Marketing Group with organizing special events and preparing appropriate materials for such events. May be required to attend various promotional and/or community events
3+ years of combined experience in graphic design, copywriting, and Social Media management
Public Relations experience preferred
Proven track-record of creating dynamic and engaging content. Portfolio should be provided
BA in Marketing, Communications, or related field
Display effective time management, organization, decision-making, and problem-solving skills
Team-oriented
Adapt quickly to a rapidly changing environment
Proficient in MS Office products (Excel, Word, MS Outlook, PowerPoint)
Skilled in Adobe Illustrator, Dreamweaver and Photoshop
Experienced with Social Media Management software preferred
Google Analytics and Google AdWords Certification a plus; experience with both required

164

Growth & Social Media Specialist Resume Examples & Samples

Create social strategy and content on behalf of clients: make platform recommendations based on client KPIs, craft performance-optimized copy and social assets, provide executional support and troubleshooting for clients
Lead strategy and asset creation for Quartz Creative: create and implement strategy for Quartz Creative channels (Facebook, Twitter, Instagram at the moment, possibility to add additional platforms as well); proactively implement content plan that will showcase client work and also serve a promotional function for Quartz Creative; create native Facebook posts
Serve as liaison with analytics:help assess how we promote and strategize for optimization of social performance
Content distribution creative lead: work with broader team on content and strategy around disseminating branded content in existing and new channels (Amazon Echo, Quartz App, Daily Brief, Pocket, etc.)
Minimum 5 years of experience and knowledge of social media
Familiarity with various platforms and distribution models and deep understanding of social media trends
Strong writing skills and experience creating social content
Experience with Photoshop, Facebook Insights, Twitter Analytics, other social media reporting platforms
A team player with multitasking capabilities, client-facing professionalism, a blend of curiosity and creativity, and a sense of humor

165

Social Media Specialist Resume Examples & Samples

Manage all aspects of the day-to-day management of multiple Facebook pages, including scheduling and distribution
Work closely with the editorial and video production teams to optimize content for Facebook
Play an active role in refining our overall content and distribution strategy for Facebook
Coordinate Facebook Live publishing with Facebook Live Manager
Facilitate publishing and reporting with Dodo video partners
Update the broader group on broader trends in the industry
2+ years of relevant experience in social media (of which at least 1 year is focused on Facebook account management)
A natural interest in and curiosity about all things social
Strong grasp of other social platforms (Facebook, Twitter, Instagram, Snapchat) and how and why things go viral

166

Social Media Specialist Resume Examples & Samples

You will draft, publish and craft relevant content daily with the goal of growing our audience and the number of actions taken on Internet Health issues
Develop and maintain social media editorial calendar, informed by the organizational calendar, key dates/milestones, etc
Develop creative strategies to reach target audiences
Monitor and analyze online content and conversations around Mozilla’s key issues to identify real-time engagement and advocacy opportunities
Track, report and interpret social media analytics to provide recommendations for additional strategies & tactics
Collaborate with Marketing, Communications, Campaign, Brand, Insights and Technical teams within Mozilla
Deploys paid social media strategies as needed to meet our organizational goals
Researches social media trends and strategies to assess applicability for Mozilla
You have substantial experience with social media platforms and strategies that have resulted in increased followers, engagement levels and shares
Track record of writing for an online audience at a professional level
Validated ability to work across multiple teams to achieve specific organizational outcomes
Experience working in non-profit environment preferred
You have one to three years of experience in similar position
Excellent writing and verbal skills
Proofreading and editing skills
Cultural competence required to tailor content to global audiences

167

Social Media Specialist Resume Examples & Samples

Manage social and blog editorial calendar (compose, edit, and publish posts)
Develop opportunistic social content, launch integrated marketing campaigns, and support event marketing
Analyze, listen and participate in social media conversations and engage with high-klout influencers
Strategize with internal teams and manage partnerships with external agencies
Provide social media training and advise support staff
Report on success of Lastpass social from the account level, campaign level, and support level

168

Social Media Specialist Resume Examples & Samples

Develop compelling and strategic content for HHMI’s external social media channels. Craft and implement day-to-day content on social media platforms. Work with manager and relevant team members to approve posts and ensure tone and accuracy
Develop and maintain editorial tools for scheduling media across multiple social channels
Work collaboratively with other team members and departments to create relevant content that supports overall branding as well as campaigns to support announcements and other activity. Develop a standard approach to social media planning across projects
Monitor social media channels throughout the day and week to engage with followers, interacting appropriately, working with manager as necessary to communicate with the public
Use brand voice to deliver messaging. Communicate brand identity and value to further the HHMI experience online. Ensure some consistency in HHMI’s social media presence across channels
Create weekly, monthly and quarterly reports on social media activities. Hold regular audits to determine effectiveness of overall strategies and campaigns
Analyze and report growth, engagement, and overall impact of social media efforts using measurement tools and Google analytics. Use analytics to make recommendations on course corrections mid-campaign and as needed
Identify emerging social platforms and tools
Contribute to the use of private social networks, such as Yammer, internally at HHMI. Help organize, communicate, and facilitate institute-wide discussions, including live chats with leadership and efforts to connect employees
Knowledge of strategic social media, influencer marketing and public relations practices
Intermediate understanding of major social media platforms, including but not limited to YouTube, Facebook, Twitter, and LinkedIn, both as a marketer and as a user
Knowledge of, or ability to quickly master and use, social media listening, reporting, and scheduling tools
Exceptional project management skills and attention to detail
Strong writing, editing and communications skills
Demonstrated creation and identification of quality social media content
General understanding of CSS and HTML
General understanding of SEO
Knowledge of graphic design best practices, principles and software preferred
Time management, organizational, communication, analytical, and collaborative skills
Excellent judgment in understanding and effectively executing media aligned with our brand identity
Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, a related field, or equivalent preferred
At least 3 years of directly relevant experience using social media tools

169

Social Media Specialist Resume Examples & Samples

1-3 years of experience communicating to consumers through mainstream social channels
Prefer digital or communications agency experience
Prefer B2C, foodservice, or consumer packaged goods experience

170

Social Media Specialist Resume Examples & Samples

Curate and craft social media content for Facebook, Twitter, LinkedIn, and other social media platforms
Monitor and report on social media metrics and growth
Maintain weekly social media report card with social media growth analytics and insights
Maintain tracking documents, including social media editorial calendar
Must have a current/active TS/SCI with Polygraph
Requires a BS degree and nine years of intelligence experience with a focus on social media. Additional years of experience can be used in lieu of degree
Degree in communications, journalism, marketing, or related field
Successful track record of managing social media accounts
Demonstrated knowledge of key trends in user communities and social media
Working knowledge and understanding of social media analytical tools and experience listening, measuring, analyzing, and presenting results of social media presences
Experience with business, strategy, and campaign development
Demonstrated writing experience for blogs and websites
Sills in writing, presentation, interpersonal relations, and customer management
Proficiency with Adobe Creative Suite

171

Social Media Specialist Resume Examples & Samples

Develop & Implement a social media strategy aligned with the company and business objectives
Create, curate, and distribute engaging content for paid and earned media campaigns
Manage multiple social channels including conceiving, writing, proofreading, photo editing and entering content for approved social media distribution
Identify, review, and recommend appropriate vendors/partners to enable additional capabilities and grow social reach
Manage and report on all social marketing campaigns. Report effectiveness and adjust strategies as necessary to maximize results
Provide regular quantitative reporting on social media engagement actions
Monitor social media comments and messaging, collaborate with legal & compliance teams and call center staff in crafting and delivering appropriate and timely responses
Support paid media efforts in utilizing social media for lead generation campaigns
Deep knowledge of and proficiency in all major social media channels such as Twitter, Facebook, Instagram etc., including marketing technology, and content development. Experience with enterprise level social management tools is a plus
Proven ability to increase brand awareness, increase website traffic, and extend audience reach in a social media setting
Ability to write compelling promotional copy, including headlines, and descriptions on tight deadlines, following editorial, brand and compliance guidelines
Strong analytical abilities evaluating results and determining ROI
Innovative, creative, and willing to take initiative in a fast-paced environment
Strong team development and consensus building skills
Proficiency with HTML and CSS
Experience with Adobe creative suite is preferred
Degree in Marketing, Communication, PR, or related field
Knowledge of current insurance, health, and technology trends. Experience with insurance or personal financial products is a plus

172

Social Media Specialist Resume Examples & Samples

Comprehensive knowledge and understanding of social media channels and their audiences to develop targeted messages
Effective interpersonal skills must be able to establish and maintain relationships with external and internal audiences
Headline-writing and caption writing skills
Ability to meet tight deadlines
Must be able to handle multiple projects simultaneously
Professional understanding of platforms including, but not limited to,

173

Social Media Specialist Resume Examples & Samples

Support the development of Nespresso’s communication strategy via paid, owned and earned social media strategy & execution across the Nespresso US market’s channels including Facebook, Instagram, Twitter, and Pinterest
Maintain and track paid and organic content performance against the social media editorial calendar in partnership with external vendors ensuring strict adherence to scheduling accuracy
Ensure all key “brand moments” including product launches, brand campaigns, etc. are amplified through appropriate social media channels in collaboration with key internal and external stakeholders
Partner with external agencies in the development of paid media strategies that extend the reach & performance of social media content in order to deliver on business objectives throughout the consumer journey (awareness, consideration and purchase)
Coordinate the review and approval of localized social media content with global teams at Nespresso Headquarters to ensure creative is channel and market appropriate, on brand, and supports overarching communication strategies
Ensure all paid social media campaigns are executed properly and on-time across relevant social media channels in collaboration with external partnerships and internal key stakeholders
Review competitive social media content and creative, continuously benchmarking other top social media brands and recommending optimizations for Nespresso’s social media strategy
Partner with external vendors to create and maintain regular reporting cadence for social media, assessing KPIs and campaign performance
Support HQ with all reports and programs, working to identify and share out local social media insights and best practices
Maintain multiple project timelines with both internal and external partnerships ensuring strict adherence to project deadlines
Track and oversee social media budget, ensuring all vendor invoices and purchase orders are paid and documented in alignment with the Nespresso procurement processes

174

Social Media Specialist Resume Examples & Samples

Content & Social Media management
1) Generating and sharing content daily that builds meaningful connections with our target
2) Monitor, listen to the current “social trends”, hot topics, channels, applications, designs
3) Setting up and optimizing company pages within each social media platform
4) Create a regular content publishing schedule for our social channels
5) Collaborate with other departments (communication, partnerships & press) to manage reputation, identify key players and coordinate actions
Executing multi-channels communication campaigns
1) Work with the agency to create impactful and viral content for the launch of our mobile games on social media
2) Work with the agency to create and implement a content editorial calendar and plan specific marketing campaigns
Tracking & Reporting
1) Compile reports for management showing results (ROI). Social media isn’t just spur of the moment posting. You’ll have to report on your outstanding success
2) Reaching market and competition intelligence

175

Social Media Specialist Resume Examples & Samples

Manage day-to-day Social Media paid and organic program execution in conjunction with team -- publishing/posting all content and tracking engagement across all key social channels
Daily responsibility for all social listening and response generation
Lead and drive team to create innovative, brand-right content (posts/videos, etc.) that drives customer engagement. Develop monthly content calendar
Facilitate monthly focus groups to uncover engaging, topics of interest among target demographic (lifestyle, fashion, etc.)
Manage the Social Media Agency and utilize their management tools to deliver actionable insights. Provide strategic recommendations to drive KPIs
Track all social media campaign performance metrics including engagement, acquisition, and associated sales. Report on these KPIs quarterly to senior leadership. Continually optimize paid campaigns
Leverage the power of social 'influencers' to deliver the brand message within their social footprints and acquire new customers
Develop annual social media marketing strategy that articulates a short and longer-term strategic vision for the platform
Stay up-to-date on all existing and emerging social mediums and best practices
4-6 years of Social Media marketing experience
Strong understanding of Social Media platforms ( Facebook, Twitter, Instagram, YouTube ) as well as Google Analytics and Facebook's Power Editor
Experience with social media management platforms (Sprinklr preferred)
Proficient in Microsoft Office Suite, particularly Powerpoint, InDesign and Photoshop
Ability to prioritize and manage multiple projects under tight timelines
Ability to work with cross functional teams as well as independently with minimal direction

176

Social Media Specialist Resume Examples & Samples

Generate relevant social media content relating to the entire line of BTI products
Develop metrics to measure the success of the various social media programs
Manage 15+ social accounts
Create, schedule and manage content for all avenues of social media (design experience a plus, but not necessary)
Answer all customer inquiries and questions on a variety of social media channels
Monitor online conversations across brand's active social media platforms
Create, manage and execute Facebook and Instagram Ads
Track social media growth and ad analytics
Work with the marketing team to ensure you are promoting all department initiatives via social networks
Photography, and image management on network relative to social media content
Provide ideas and recommendations to separate teams
Social media contest management and execution
Manage projects to meet deadlines and budgets
Act as an integral part of the larger marketing organization to support various digital marketing programs
Engage customers utilizing all forms of digital media
Manage day-to-day process and execution of the company blog and social media sites, such as Facebook, Twitter, and YouTube
Monitors emerging technologies, social media metrics and digital trends to enhance Battenfeld Technologies' social capabilities
Work safely as well as identify and report any safety hazards immediately
Maintain good housekeeping in personal area and all common areas
Education: Bachelor's degree in Marketing, Business, Communications, Public Relations or Digital Media
Experience: 2 plus years of experience in social media management or digital marketing
Must have a passion for the outdoors, hunting, and products used for shooting
Working knowledge of Word Press, MS Office, HTML, LinkedIn, Facebook, Google+, Twitter and other social medial channels
Facebook and Instagram Ad Experience --Preferred
Familiarity with Abode Suite --Preferred
Creative thinker that understands the Big Picture
An effective communicator in written, oral, electronic and presentation formats
Self-motivated, good organizational skills, detail-oriented, ability to prioritize, multi-task and meet deadlines
Organization and creativity
Ability to manage many projects at once
Ability to deal with change and willingness to step in wherever help is needed

177

Social Media Specialist Resume Examples & Samples

Developand oversee production of social media content, inclusive of concept and ideation, photoshoot production, in-house and event content capture, based on Saks marketing and vendor priorities
Lead social media team in concept and ideation, evolving content that is innovative and native to social media platforms
Work with social media team to understand content performance and metrics in order to optimize and evolve creative development
Understand creative nuances and best practices per social media platform in order to develop content that is authentic and drives performance
Partner with internal creative, digital and fashion office teams to develop cohesive campaign themes and brand messaging
Pitch ideas for innovative content opportunities that supports social and marketing objectives
Stays currentwith social platform developments and best practices in an effort to push innovative concepts and test/learn campaigns
3-4 years relevant experience in social media, advertising, publishing or marketing communications; social media strategy experience a plus
Prior digital marketing experience (social, email, mobile, etc.)
Prior experience with luxury fashion brand or retailer
Bachelor's degree in creative, communications, marketing or related field
Experience creating content for social media platforms in a professional setting (editorial, luxury retail, agency)
A passion for and understanding of social media platforms, and the ability to explain what works/what doesn’t from a creative perspective
Ability to provide creative direction and comfortable concepting ideas and managing production from start to finish
Skilled in Adobe Photoshop and Illustrator Suite / design skills a plus
Strong writing, editing and language skills / copy-writing background a plus
An eye for photography principles for social/mobile-first content
Strong interpersonal skills – able to provide direction and receive feedback
Extremely process and results driven – s/he will define and communicate clear deadlines and aggressive schedules for production
Proven ability to scrutinize large amounts of content, identify and fix issues
Strategic thinker and self-starter, specifically in identifying innovative partnership opportunities with our social media platforms

178

Social Media Specialist Resume Examples & Samples

Ownership of social strategy and execution of brand verticals across social platforms
Develop a proactive content calendar that aligns and supports the overall marketing communication strategy, alongside publishing of content
Activation of paid campaigns across initiatives, alongside providing post-campaign reporting and insights to assist in establishing benchmarks
Establish and maintain evergreen reporting across social channels to understand trends, insights and growth opportunities
Partner with Senior Manager and/or Assistant Manager to collaborate with internal and external experts to create, produce, and distribute engaging and immersive content for our members on a regular basis (internal content, user-generated, etc.)
Assist creative and social teams in creation of social assets across channels
Assist team in large- and small-scale initiatives to support L&T’s social media strategy
Partner with Customer Service to ensure that daily customer communications are dealt with properly
2 years of social and or online marketing experience and bachelor’s degree
Verifiable track record of social media campaign development & performance analysis, for both paid and organic campaigns
Experienced in social media monitoring tools, and is well versed on industry trends and innovations
Expertise with sourcing and managing content development and publishing
Possesses functional experience with Photoshop
Experience managing large scale projects (manage timelines, deliverables, etc) and can aggressively manage 3rd party partners
Must possess creativity and demonstrate self-immersion in social media

179

Social Media Specialist Resume Examples & Samples

Assist with planning social media content through use of an editorial calendar to ensure proper messaging and engagement
Support workflows to route social media content to appropriate departments (ex. Legal) for approval
Understand social media analytics and campaign attribution where applicable
Help to route issues to appropriate business group for assistance with moderation resolutions
Perform ad-hoc social media related projects as requested by management
High school diploma
A minimum of 2-4 years social media experience
Strong oral communication skills and an understanding of what should be communicated to different audiences
Ability to work in a team and
Assist in the execution of social media requests within an expedited timeframe
Must be creative and a good problem solver
Have a working knowledge of Hootsuite

180

Social Media Specialist Resume Examples & Samples

Develop and execute the company’s social media strategy including, but not limited to: social media channel and community management, content creation and posting, paid promotions and strategic targeting, partnerships, influencer outreach initiatives, online events, Facebook Live series, etc
Work closely with PR and Marketing Communications colleagues to ensures cross-functional campaigns are strategically aligned, and develop timely and relevant content that enhances engagement, including collaboration on copy, CTAs, blogs, articles and infographics
Measure the growth and effectiveness of digital footprint, and offer key insights for improving programs to enhance results
Serve as key team member in reputation management efforts, including direct engagement with consumers to build brand voice and likeability, and foster timely resolutions when needed
Identify and execute opportunities for increased involvement with new or existing platforms based on Hanger’s audiences and goals
Stay abreast of social trends and quickly adapt strategy to ensure company is leading the way in the social space
Assist with development and execution of digital patient engagement campaigns
Manage social listening/brand sentiment tools and associated response/interaction
Create social media program status reports detailing key insights, popular content topics, community quotes and monitoring results
4 years
Bachelor’s Degree in Communications, Marketing, Business, New Media, Public Relations or related
4 – 8 years’ experience within a large corporate communications and/or agency setting; publicly-traded healthcare company experience preferred
Demonstrable brand social networking experience and knowledge of social analytics tools
Experience with paid promotion and strategic targeting
Experience building and executing influencer programs
Excellent writing, editing (photo/video/text), presentation and communication skills
Ability to multitask and organize workflow to manage daily responsibilities, meet deadlines and prioritize work as needs change
Excellent attention to detail and follow through
Ability to develop and maintain positive working relationships with internal and external constituents

181

Social Media Specialist Resume Examples & Samples

Create and maintain social media content and marketing calendar - maintain all social media accounts on a daily basis in collaboration with Director of Marketing and Digital Content Manager
Compiles comprehensive recap and media impression reports for all outreach initiatives and PR/social media campaigns
Create and distribute program listings and network information (internal and external)
Contribute to digital marketing calendar and member communications e.g.: e-blasts, programming alerts
Develops and maintains a strong working relationship with media in the digital media landscape
Bachelor's Degree (minimum) and 2-4 years of professional experience working in marketing, social media - keen understanding of the regional sports and media landscape is a plus
Comprehensive understanding of social media platforms, including Twitter, Facebook, Instagram, Snapchat, YouTube, Pinterest, Google +, Vine, Tumblr, etc
Comprehensive understanding of relevant mobile apps for Twitter, Facebook, and other social platform management tools for mobile devices
Experience compiling comprehensive impression reports and social media analysis
Strong interpersonal skills required - excellent oral and written communication skills are necessary
Excellent media relations skills with demonstrated ability to create and write promotional copy and press stories
Proficiency in Microsoft Word, Excel, photo editing software, and PowerPoint is required
Excellent organizational and project management skills are necessary
Proven ability to develop and maintain successful internal and external business relationships is essential
Ability to multi-task and work in a fast-paced environment is essential
Dynamic personality; a savvy networker and relationship builder to recruit support within the organization and with team partners

182

Receptionist & Social Media Specialist Resume Examples & Samples

Greet guests in person and viewers online via our social media channels. Use social listening skills to monitor viewer sentiment
Have a firm understanding of PR principles and respond as KVUE when applicable on social media platforms including, but not limited to Facebook, Twitter and Instagram
Monitor local trends on social media and report them to the digital news team. Write local and social media-oriented stories for KVUE.com. Post on KVUE’s Instagram account
Operates the Siemens phone system which includes receiving telephone calls regarding station programming, news, and promotional information. Directs other calls to the appropriate departments. Takes messages when necessary
Acts as lobby receptionist greeting and directing guest/visitors to their destinations and employee verifying ID’s as they enter the building
Maintains Audix system and makes changes to it as it relates to station hours of operation and holiday closures
Will assist the HR Director with the posting of open positions in Broadcast One Source (BC1S) and updating the request for the receipt of KVUE postings
Have the ability to maintain a high level of confidentiality with sensitive personnel information, possess strong organization and communication skills, be customer-focused, detail-oriented, have the ability to multi-task, and the ability to demonstrate poise, tact and diplomacy

183

Marketing & Social Media Specialist Resume Examples & Samples

One (1) to three (3) years of related marketing experience, with a focus on social media, preferred
Knowledge of social media technologies and platforms
Experience with Adobe Creative Suite applications (e.g. Photoshop, InDesign, Illustrator, etc.)
Strong marketing skills and techniques
Proficiency in Microsoft Office suite of products
Excellent oral and written communications skills; multi-lingual a plus
Ability to multitask in a fast-paced environment
Basic math skills including addition, subtraction, multiplication, division, percentages, and fractions
Knowledge and ability to use typical office equipment (PC, calculator, fax machine, etc.)

184

Social Media Specialist Resume Examples & Samples

Develops day-to-day content on social media platforms for client websites and managed social media
Researches topics for creative content using online research techniques such as a Rich Site Summary (RSS) reader tools targeting specific automotive news, information, and trends
Writes and posts relevant content for clients and develops strategies to optimize user engagement and drive action across all major social channels including Facebook, Twitter, YouTube and Google+
Manages monthly advertising spend budget for clients on applicable social platforms to increase client social presence and followings
Designs and maintains social media calendar for clients ensuring that the content for social media channels is aligned with client’s business goals
Monitoring of client site listings and related discussion and social interactions to recommend client response
Executes and delivers monthly client reports, usually by conference call and occasionally in face to face client meetings, to provide insight on social media performance to guide future month’s social strategy
Provides client insight into social media presence to guide strategy month to month
Build constructive relationships with external clients and internal stakeholders, including but not limited to, Creative, Search Engine Optimization (SEO), and Customer Service teams to further on-going client product and services investments
Monitor trends in social media tools, culture, and applications and appropriately apply that knowledge to increasing the use of client social media
Bachelor's Degree in Marketing, Business, or Communications preferred
Experience in social media in professional environment, preferred
Solid grasp of digital marketing and social media with interest to research and gain knowledge of emerging trends and technologies
Detail oriented, highly organized with the ability to manage multiple client social presences concurrently
Genuine interest in client’s products and services, automotive industry and dealership focused
Experience developing and maintain excellent client service and relationships
Works independently and as part of a team

185

SEO / Social Media Specialist Resume Examples & Samples

Performance improvement of SEO activities globally
Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in organic campaigns
Set a framework for continuous improvement
Optimise copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimisation
Research and implement search engine optimisation recommendations
Develop and implement link building and citation strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
Previous experience in B2B & ecommerce based technical SEO
Experience with SEO tools (e.g. Searchmetrics, Moz, Majetc, Ahrefs, Hootsuite, Buffer)
Familiarity and experience with all social media platforms
A portfolio of relevant work that demonstrates strategic thinking, engagement, command of audience and creative style
Solid understanding of performance marketing, conversion, and online customer acquisition
Working knowledge of Google Analytics, Coremetrics or other analytics software

186

Social Media Specialist Resume Examples & Samples

Day-to-day management of Corcoran's social media channels (primarily Facebook, Instagram, Twitter, Twitter, Pinterest, and Youtube), including managing a regional editorial calendar, creating content proposals, developing and sharing content, and drawing insights to help optimize and grow for the future
Manage Corcoran executive’s social media presence
Weave in brand and campaign messaging (ie. Live Who You Are, print campaigns like Corcoran By the Numbers, etc.)
Shoot and create video for social media in the form of: video clips for blog content, Facebook Live, Instagram Stories
Work with freelancers for regional (South Florida and the Hamptons) content
Recommend and execute tests/experiments with social media platforms and new features
Generate two-way conversation and respond to social media commentary as appropriate
Collaborate with the PR team to showcase newsworthy stories on social, exercise judgment when it comes to negative publicity and know how/when to respond
Encourage and monitor traffic and linking across personal and corporate platforms from social activity (i.e. Facebook, Twitter, Instagram, etc)
Bachelor’s Degree in marketing, advertising or digital communications preferred
2-3 years of experience working in social media marketing, preferably in an effort to build a personal brand for high profile individuals
Experience building communities
You are the ultimate communicator. You love talking, sharing, creating, experimenting, helping, connecting, no matter what the channel, platform (or time of day)
Ability to work as part of a team and on own initiative
Strong communication skills, verbal and written
Ability to interact successfully with c-suite executives
Ability to multi-task, prioritize and be flexible with changing business needs and schedules
Proficiency with DSLR cameras
Proficiency in Microsoft Office & Adobe Creative Suite programs, particularly Photoshop and/or Lightroom
Must possess good judgment and discretion

187

Cdr / Social Media Specialist Resume Examples & Samples

Develop, coordinate and implement strategic social media campaigns to promote and protect SDA among its various fan bases
Recommend, build and execute tactical campaigns for Facebook, Twitter, YouTube, Instagram, Pinterest, as well as other channels as needed
Responsible for analyzing ongoing social media metrics, analytics, and creating reports and visualizations to effectively communicate digital results
Monitor and analyze the effectiveness of all campaigns and develop and recommend strategies for future campaigns
Represent SDA in all conference-wide social media initiatives and actively participate in content creation meetings and determine use cases for technologies offered through the conference
Provide assistance in posting videos to Athletics official YouTube platform and content to the Official Athletics website
Works with SDA Marketing staff, SDA Sales and Service Center, and Ticket Operations to develop strategies that drive revenue and increase customer retention by utilizing best practices
Create engaging content, utilizing words, photos, graphics and videos
Recommend photo and multimedia opportunities to enhance presentation of stories, and help produce multimedia pieces designed to increase fan engagement
Recommend and implement social media strategies to manage day-to-day communication with SDA audiences, as well as respond to negative communications, where appropriate
Conduct social media training for student-athletes, coaches and other key personnel in SDA
Apply marketing research and development methods to learn and understand emerging trends and technologies
Actively participate on the development of new ideas, content, interactive features, and functionality to ensure delivery of experiences that result in significant and measurable improvements in support of established goals
Interact with various levels of the university community including students, faculty, staff, and the administration
Mentor, supervise, and work with student interns responsible for creating social media content
Adheres to NCAA and Pac-12 rules and regulations, as well as the policies and procedures of the department, the university, and the Arizona Board of Regents
Requires covering SDA and University events on evenings and weekends
Experience in Marketing or Public Relations with focus on digital/social media. (3 years)
Experience in web-based and online communication, including communicating via social media, preferably in an area focused on athletics
Experience with Google Analytics, Facebook Insights and other social media monitoring software such as, Hootsuite
Demonstrated knowledge of Business Intelligence tools a plus
Experience in multimedia news production, including ability to take photographs and help produce video news stories and podcasts
Demonstrated knowledge of digital marketing practices and principles
Demonstrated knowledge of HTML and similar markup languages
Experience in working as part of a team, as well as independently
Experience in working effectively under deadlines
Experience in multitasking skills
Demonstrated knowledge with an athletic environment a plus
Evidence of effective written, verbal, and interpersonal communication skills
Three professional references (personal references are not accepted)

188

Social Media Specialist Resume Examples & Samples

Identify, evaluate, and monitor the most relevant social media channels for our brand
Assist with, implement, and maintain an up-to-date social media strategy including KPIs and channel/content prioritization
Create and execute all social media posts, including but not limited to
3 to 4 years of marketing experience, preferably managing social media platforms or communities for brands
Undergraduate degree in communications, marketing, public relations, business and/or related fields
Strong design and creative skills
Must have experience executing paid social media strategy through Facebook Business Manager and Twitter Ads
Must have experience managing social media publishing and listening tools (Hootsuite, Sprinklr, Zignal, Sprout, etc)
Experience managing and publishing on the Wordpress.org platform
Agency experience a plus, but not required

189

Social Media Specialist Resume Examples & Samples

Work closely internal web team, email team, IT team and external digital agencies to post engaging content, upload videos, images and audio files to social media accounts aligning with an planned calendar
Collaborate with product marketing teams to source new successful stories
Coordinate social media vendors service and deliver good engagements/conversion results with cusotmers

190

Social Media Specialist Resume Examples & Samples

Create, edit and publish regional and country-specific content in compliance with brand guidelines on social media platforms
Support broadcast live shots for social media and other initiatives
Complete editing sessions involving video projects and picture editing
Assist with graphic design on miscellaneous projects
Support the Talent Acquisition Recruiters by editing and posting job requisitions on social media
Create awareness on social media around specific job postings
Utilize social networking sites such as Facebook, Twitter, Instagram and LinkedIn to build social digital
Monitor impact of social media communications
Stay ahead of social media trends and implement new technologies into day-to-day social media activities

191

Social Media Specialist Resume Examples & Samples

Engage in conversation as the official voice of Chamberlain College of Nursing
Develop social posts for editorial calendar in coordination with the marketing and editorial teams, contribute to videos, blog posts and graphics on our social channels
Monitor conversations about Chamberlain using Sprinklr or other social media monitoring tools and respond where appropriate
Route student service issues to the appropriate teams and ensure resolution
Create weekly and monthly reports to provide social insights to the broader marketing and management teams
Identify opportunities to leverage social media in new ways and continue to grow engagement with our online communities
Manage paid fan acquisition and content promotion campaigns for social media channels
Use social analytics and insights to inform editorial opportunities
Other projects and duties as opportunities arise
2-4 years Marketing, Digital or Social Media experience
Openness to a FlexWork schedule that enables availability to monitor social media channels daily, including evenings and weekends
A self-starter with the willingness, and desire, to "roll up your sleeves" and get the job done
Experience using social media monitoring tools, such as Sprinklr
Strong interpersonal skills with a desire to work cross-functionally and in teams
Preference for working in a fast-paced, entrepreneurial environment
Experience with, and passion for, creating and consuming new content types graphics, blog post, videos, etc. and distributing these assets to our social community

192

Social Media Specialist Resume Examples & Samples

Delivering premier customer service through our social media channels
Promoting and protecting the Publix brand on social media channels
Building loyal communities on social media platforms, and
Helping the Social Media Manager strengthen our social media presence
Associates Degree in Business Management, Public Relations, Mass Communication, Marketing, New Media, Journalism, or equivalent experience in any of these areas
At least two years in-depth, hands-on experience across multiple social media platforms
Knowledge of different social media platforms, in terms of their functionality and their unique culture and etiquette
Knowledge of best practices in the use of social media for creating loyal communities for brands
Knowledge of crisis communications practices
Strong communication skills. This includes exceptional writing and grammatical skills and a talent for composing engaging content for social media platforms
Strong critical thinking skills to identify important trends and independently exercise sound judgment
Demonstrated ability to collaborate with others and contribute strategic ideas
Strong skills in technology, the ability to keep up with emerging technologies, learn quickly and teach others how to use them
Ability to prioritize work demands amid time and resource constraints and conflicting priorities, and to respond with a sense of urgency
Willingness to work nights, weekends and holidays to meet business needs
Able to work effectively with a wide range of people
Able to work effectively in a team
Bachelors Degree in any of these fields: Business Management, Public Relations, Mass Communication, Marketing, New Media, Journalism
At least four years experience in-depth, hands-on social media experience across multiple social media platforms
Demonstrated success using social media to grow a loyal community
Experience as a Social Media Specialist for a large organization
Blogging experience
Substantial experience shopping at Publix stores
Experience with Radian6, Vitrue, Wordpress, geolocation services and search engine optimization
Fluent in Spanish
APR, ABC certifications or certifications in any of the following areas: Business Management, Mass Communication, Marketing, New Media, Journalism

193

Social Media Specialist Resume Examples & Samples

Responsible for executing social media campaigns including paid social media campaigns from set up, execution, management, optimizations, and reporting
Provide insight, analysis, and strategic recommendations based on performance for clients and teams
Conduct social media and landscape audits as needed for client projects
Integrate closely with creative, content, and measurement teams across projects
Demonstrates strong presentation skills and provides digital and social expertise to account teams and engages in client interactions
Minimum 2-3 years of social media or digital marketing experience
Bachelor’s degree or above preferred in Marketing or related field

194

Social Media Specialist Resume Examples & Samples

Familiarity and experience with social media platforms including: Facebook, Instagram, Twitter, LinkedIn and Snapchat in a professional or business environment
Experience in a higher education institution
Experience with content management systems, (SiteFinity, Drupal, WordPress)
Working knowledge of and experience with the Adobe Creative Suite (Lightroom, Photoshop, Premiere Pro)
Advanced knowledge of digital audio and video recording equipment, experience operating such equipment and experience with digital audio and video editing software

195

Allo Social Media Specialist Resume Examples & Samples

Keeping up with changes in social trends, changes in social platforms
Basic troubleshooting for reported service issues
Following industry contacts/leaders for trends in technology/fiber/telecom
Daily Social Media posts & responses
Social campaigns using Hootsuite, following compliance rules outlined by Policy, setting up terms & conditions
Working with TSS, CSR, collections, construction, etc. to follow up on customer inquiries
Tracking all social complaints for compliance
Making sure all social content is compliant
Social Ads, analysis & reporting to marketing group
Training/scheduling/auditing after hour social media responses
Reviewing marketing materials as needed
Helping with PR Events as needed
Pulling email lists for e-blast distribution
Coordinating SilverPop contacts/imports/exports with Nelnet team
Using Sales Force for customer CRM
Customer service in telecom industry a plus
Personal experience using social media sites: Facebook, Twitter, Instagram, LinkedIn, YouTube, Google+
Professional experience representing a brand or company in a public/online forum via emails, website, or social media
Comfortable in public social forums, friendly demeanor, creative, intuitive
Typing accuracy and speed a must, advanced knowledge of spelling and grammar preferred
Open to collaboration and ongoing feedback/brainstorming with a team
Proficient in Microsoft office software including Word and Excel
Proficient in Adobe Acrobat
Ability to communicate empathy online

196

Social Media Specialist Resume Examples & Samples

Boost Cars.com’s brand and overall awareness on social media platforms including Facebook, Twitter, Instagram, and more
Engage with key social influencers and participate in the conversations happening across all social channels to ensure Cars.com’s brand is well represented
Stay current on emerging trends for brands in the space
Passion for learning new marketing technologies, tactics, and best practices
Expert with features and functionality of major social networks including Twitter, Facebook, and Instagram
Enthusiasm for interactive marketing and passion for all things social media
2-4 years of marketing experience managing social media platforms or communities for brands
Experience managing social media publishing and listening tools, including Spreadfast

197

Social Media Specialist, Facebook Live Resume Examples & Samples

Responsible for the ongoing content and platform strategy and management of zulily’s FB Live channel, including defining the social brand voice
Develop and post content across social channels. This could include blog posts, status updates, tweets, pins, photos, videos, etc
Create and maintain the zulily social media calendar for FB Live
Manage incoming social media requests and collaborates with social media and merchandising teams to understand priorities
Experience in tracking and reporting metrics (engagement, demand, etc.) by using native insight tools and internal database systems as well as familiarity with social metrics tools such as Simply Measured
Collaborate with divisions of the marketing team to create relevant content
Must have an understanding of and some experience with crisis management on social media platforms
Must have an attention to detail and project management
1 - 2 years of related experience or comparable educational background
Demonstrated social media presence
Ability to interact and collaborate with colleagues from all levels of the organization
Must thrive in a fast-paced, deadline-driven environment

198

Social Media Specialist Resume Examples & Samples

Work within a team to deliver a brand-building content plan for Myprotein
Work with your manager and other social team members to create the next big social campaign
Supporting all social media channels, with collectively over 2m fans and followers growing exponentially each day
Freedom of strategy, creativity and campaigns to maximise Myprotein’s US domination
Connect with our local and global teams, our athletes and external stakeholders to create original content of the highest quality for Myprotein social media channels
Help coordinate local activation of Myprotein social media in conjunction with our trade teams
Deliver on our brand objectives of becoming the most connected brand with our consumers

199

Pan Regional Social Media Specialist Resume Examples & Samples

Creating, managing and growing the company’s presence through Twitter, Facebook, and other strategically relevant SM properties
Work with community manager to create local social media strategy, as well as, fan/follower acquisition plan to meet our growth objectives
Achieve high levels of engagement of in our communities and focus on tactics that sustain these beyond program publicity
Has work experience or training in advertising, PR, online marketing or similar field
Strong knowledge of social networks and best practices
Excels at research, possesses excellent writing skills and the ability to crank editorial and technical writing output without brooding
Knowledge of search engine optimization-think including basic keyword research. We name and tag our posts based on research
Experience using Facebook and Twitter for B2C marketing; ability to talk in a data-driven fashion about the success of those efforts
Strong communication skills, and comfortable debating the merits of a given idea with multiple stakeholders
Advanced Excel experience with demonstrated ability to manage a department or program through data-driven methods
A willingness to try new things; failing and failing quickly is better than not trying anything at all

200

Social Media Specialist Resume Examples & Samples

Possess the ability to learn quickly and acquire a strong knowledge of social media marketing, reputation management and will stay current with new trends and social media marketing tactics
Experience with MS Office (emphasis on Excel, Word, and PowerPoint)
We highly recommend you have active accounts across key social media sites including, but not limited to, Facebook, Twitter, Pinterest, Instagram, YouTube, LinkedIn, Foursquare, etc
Knowledge of social media management software
Knowledge of reputation management and review sites including, Yelp, Yahoo Local, Google+, etc
Excellent verbal communication skills with the ability to present ideas and information clearly
Ability to work well in cross-functional teams
Ability to work both independently and under general supervision
Extreme attention to detail, outstanding organization skills, and good time management
Ability to remain flexible, handling changing priorities and tight deadlines
Competitive spirit that drives a constant desire to innovate and iterate in a fast-moving space to keep the business ahead of the curve
Bachelor’s degree in one of the following areas: Marketing/Advertising, Computer Programming, Business, New Media, Communications, Public Relations, Public Speaking, Journalism or equivalent work experience
Basic knowledge of HTML, WordPress, and SEO/SEM principles is a plus
Solid understanding of social media optimization is a plus
Google AdWords certification is a plus
Working knowledge of Salesforce.com or similar CRM; dashboard and report-based metric management is a plus
Real Estate or multifamily experience is a plus

201

Social Media Specialist Resume Examples & Samples

Skilled and confident user of social media in business or educational environment or equivalent digital marketing experience, to include a range of social offerings and digital advertising
Skilled at crafting targeted messaging with proper grammar
Technical skills include Google Apps, Google Analytics, social sites (Twitter, Facebook, Pinterest, Google+, other), review sites (Yelp, Google, other)
Personal strengths and business competencies to include customer focus, creativity, problem solving, negotiations/mediation, verbal communication, time management, business acumen, peer relationships, teamwork, listening, planning, presenting, administrative skills, organizing, proofread, editing, drive for results, perform with little direct supervision, integrity and trust
Strong 3rd party relationship building experience
MS Office with emphasis on Excel and PowerPoint
Business, marketing or equivalent degree from an accredited four or two-year college or university preferred (or an equivalent combination of education and experience)

202

Social Media Specialist Senior Resume Examples & Samples

Provide support in the utilization of Paid Media channels through campaigns and ongoing marketing to achieve revenue/lead goals
Build marketing plans against client expectations that focus on revenue goals
Determine quantifiable business goals, vertical trends and preferences and find opportunities to create competitive advantage through the optimization of Paid Media campaigns
Formulate campaign strategy, research competitors & potential paid media channels, analyze data, and provide testing ideas
Analyze the performance of campaigns, identifying strategic opportunities, facilitating change in order to exceed client expectations
Assist in the delivery and creation of campaign ideas, strategies, reports, and analysis in a timely fashion
Participate in project evaluations and assessment of projects as a way to improve the Groove product

203

Social Media Specialist Resume Examples & Samples

Have a focus on audience segmentation, budget, ROAS, and the quality of deliverables
Maintain diligent communication with clients and internal team members (email, phone and face to face)
Facilitate end-user training with and support clients in their understanding of the paid digital tactics
Lead the analysis of campaign executions against goals utilizing various tools including the creation and delivery of reporting
Maintain a level of thought leadership through the creation of blogs/content/participation in webinars/presentations

204

Guest Assistance Social Media Specialist Resume Examples & Samples

High level of comfort with Social Media and the Internet including Facebook and Twitter - as well as the ability to search the Internet for details
Strong ability to prioritize work with minimal supervision
1+ years' experience in customer service environment
1+ years' working experience with MS Office and internet browsers
Highly organized with superior communication skills – both written and verbal
Ability to multi-task including, but not limited to, reading through streams while answering questions/reading e-mails, talking on the phone while typing on the computer, handling multiple complaints at the same time, etc
Some college
Ability to type minimum 40 WPM
Experience in one of the HRCC desks, such as Reservation Sales, Customer Care, Diamond Desk, and Guest Assistance

205

Global Social Media Specialist Resume Examples & Samples

Community management for our global social media Talent Acquisition pages and career site (Facebook, Twitter, LinkedIn, GlassDoor, etc.), including content curation and creation
Identifying compelling Kellogg stories to share on our digital channels, including taking photos during fun events and encouraging employees to share their stories
Conducting analysis and reporting on global career site analytics and social media performance
Coaching and training Recruiters and Hiring Managers on leveraging social media as a Recruiting tool, encouraging engagement and conversation from our internal employees
Supporting regional global Talent Acquisition teams in executing our social media strategy locally
Staying up-to-date on new media and digital tools and best practices, and how the Talent Acquisition organization can best utilize these recruiting/networking tools to attract top talent
Pursuing Bachelor’s or Master’s Degree in Marketing, Communications, Public Relations or other related field at an accredited institution
Experience of managing content for commercial social media channels including content curation and creation and community growth and engagement

206

Social Media Specialist Resume Examples & Samples

Assist customers using social media websites, online tools, email and phone
Follow up frequently with customers throughout the life of their complaint resolution
Ability to write, think and work quickly without losing focus
Develop a friendly rapport with customers in 140 characters or less
Customer account management
Process Customer payments and returns following PCI complience regulations
Customer complaint resolution
Follow-up on open tickets to drive timely closure
Support the identification, development and implementation of continuous improvement ideas
Identify key, recurring issues across the department and partner with management to develop a plan for improvement
Partners with team members to meet all goals and objectives efficiently, effectively, and within the specified time frame
Provides timely feedback to management concerning operational changes/ideas, and recommends solutions to customer service failures

207

Social Media Specialist Resume Examples & Samples

In alignment with our social media strategy, managing S&P Global’s social media channels on a daily basis by creating, curating, and scheduling/publishing social content
Actively, monitoring our social accounts and reporting on related activity
Leading the development of a content calendar to ensure adherence with our brand and business priorities and in alignment with long- and short-term objectives
Providing and reporting on success metrics through the creation of social media dashboards
Collaborating with the S&P Global’s Divisions in support of key initiatives
Developing innovative and creative approaches to increasing traffic and engagement over our social platforms
Delivering insightful best practices recommendations to S&P Global leaders and staff
Providing insights on content and campaign performance to senior management
Active participation on the S&P Global Social Media Council
Bachelor's degree with a focus in marketing, communications, or journalism
At least 2+ years of relevant experience directly managing social media
Strong experience with major social media platforms, including LinkedIn, Facebook, Twitter, Instagram, and Google+
Experience using social publishing/scheduling/engagement tools
Experience with Google Analytics and social media analytics tools
The ability to effectively manage timelines and coordinate internal and external teams to deliver result
Knowledge on how to use Photoshop or similar design tools (optional)

208

Social Media Specialist Resume Examples & Samples

Demonstrated knowledge of various social media, strong work ethic, professional attitude, and a desire to excel within a college and university environment
Experience in leading by example in communicating, participating and encouraging support of social media messages
Experience in consulting, writing, editing and communication, knowledge of proper grammar and spelling
Demonstrated knowledge of social media with high proficiency in programs such as of Facebook, Twitter, Instagram, YouTube and LinkedIn
Experience in building and execution of online social media set up
Experience in MS Office specifically: Excel, PowerPoint, Word, Microsoft Outlook and some knowledge of Google Gmail
Experience in demonstrating professionalism with internal team members and external collaborators
Experience in performing multifaceted projects in conjunction with day-to-day activities
Experience in work that requires organization and attention to detail
Experience in taking direction and work in a team environment
Experience in adapting to changes quickly and effectively
Experience in working with students, faculty, staff and administrators

209

Social Media Specialist Resume Examples & Samples

Maintain cohesive social voice that aligns with our branding
Encourage & respond to positive community engagement on social
Act as brand voice for social listening across our social channels
Develop community outreach initiatives on social
Work with social media team to plan & implement social strategy and monthly themes
Maintain partnerships within the company to further increase our social presence
Partner with the web design team to develop creative & compelling assets for social
Follow industry trends, best practices & business goals to make recommendations on new initiatives
Think & act quickly with a dynamic approach to problem-solving
Perform additional functions that may be assigned at the discretion of management

210

Social Media Specialist Resume Examples & Samples

Marketing to B2B audiences, using Social to reach everyone from SMBs to large scale enterprise companies
Building an online community
Familiarity with Social customer service
Ability to create custom images, videos, and graphics an asset

211

Joe Fresh Social Media Specialist Resume Examples & Samples

Work closely with Design Director to design, concept and execute consistent brand materials that can live across all channels (social media assets, site content, emails, affiliate advertising units, etc.)
Work with Social Media team and Design Director to create an elevated, distinctive and cohesive aesthetic for all social media channels
Bring a high level of creativity, attention to detail and efficiency while working under tight deadlines and on multiple projects simultaneously
Have a competent knowledge of business objectives, brand, consumer and competitive landscape to inform insightful design ideas
Deliver innovative solutions and enhanced design to elevate customer experience and drive engagement
Design mood boards, comps, concept sketches, presentation decks and storyboards for internal presentation
Responsible for all social asset creation and production including editorial photography, graphic design, video, animation, etc
Perform photo retouching and enhancements as necessary
Ensure that internal deadlines, timetables and approval procedures are adhered to for assigned project phases
Organize file management per prescribed process and maintain image resource files
3+ years experience with exceptional conceptual, typographic and design skills
Proficiency in Photoshop, Illustrator and InDesign
Knowledge and familiarity with HTML5 and CSS
Expert knowledge of typography, color, usability, layout, production and other design principles
A strong portfolio demonstrating strong conceptual work with excellent execution

212

Social Media Specialist Resume Examples & Samples

Manage day-to-day social calendar including drafting copy, sourcing images, scheduling posts and monitoring performance for Trulia’s owned channels (Facebook, Twitter, Instagram, Pinterest, Google+, LinkedIn)
Engage Trulia community across owned platforms by fostering conversations as they happen and generating new ones where -- and how -- it makes sense for the brand
Manage and improve reporting systems to accurately reflect owned channel performance
Surface performance measurement recommendations, opportunities and learnings on a weekly basis
Continue to adjust goals and measurement workflow based on learnings
Partner with consumer care team to monitor all channels for consumer support cases, routing all urgent messages to the appropriate point person, with quick and effective solutions
Collaborate with Social Media Manager to develop socially driven campaigns that build brand awareness for Trulia.com site through owned channels
Coordinate and project manage social campaign initiatives

213

Senior Social Media Specialist Resume Examples & Samples

As our community manager, be the subject-matter expert on what people are saying about us and recommend the best course of action
Identify opportunities and issues in real-time with an analytical eye and recommendations
Coordinate and create content and assets
Development and execute content strategies for campaigns and programs
Find and suggest real-time engagement opportunities with influencers, trending topics and customers
2-3 years experience working in a fast paced, high volume Social Media environment, ideally for a large corporation or agency
Sophisticated knowledge – theory and practice -- of community management, particularly on Facebook, Twitter, LinkedIn, Instagram, Periscope and YouTube
Experience detecting, communicating and mitigating potential negative or crisis situations
Proven exceptional judgment, professional maturity and discretion
A demonstrated history of anticipating potential issues and taking proactive action to develop and implement an appropriate response plan
Experience ideating and developing content, campaigns and programs
High energy and deeply dedicated
Strong communication skills including writing, editing, proofreading, and presentation
Confidence to share opinions and suggest improvements
Proficient using MS Office Suite and familiar with various digital tools and emerging technologies; video editing and Photoshop skills a plus

214

Paid Social Media Specialist Resume Examples & Samples

Design and execute direct response marketing campaigns in the social media channel
Research new advertising opportunities and establish relationships with new publishers
Monitor, analyze and optimize ongoing advertising campaigns
Propose monthly budget allocations with a goal of maximizing ROI
Expand our marketing reach by learning about new technologies and trends in the field

215

Social Media Specialist, Breakaway Resume Examples & Samples

Gain a deep understanding of our players and our games
Help with the launch campaign of Breakaway, driving the vision and execution of all our social media presence for the game
As part of the Breakaway initial editorial team, help shape the editorial vision for the game
Participate in the creation of original editorial content (copy, visuals, video)
Create and execute social media promotions and contests
Collaborate with key community members to further develop great content and celebrate our players
Manage social media analytics and sentiment reporting, providing regular reports and actionable insights to the game team
Regularly monitor social posts performance, learn what works and what doesn’t, and keep improving
Engage directly in meaningful conversation with our player community
Orchestrate social media planned engagement with members of the game team
Write short and long form articles for the news stream on strategy, community, esports, game lore, and more
Coordinate effectively with the Seattle office, and the rest of community, marketing, game, finance and legal teams
Ensure clear communication and coordination across relevant teams
Be ultimately responsible for the performance of Breakaway’s social channels in developing awareness and engagement for the game
Deep passion for games and the gamer community
3+ years of experience in social media management and writing
Proven track record of substantial growth of managed social channels
Proven track record of long form writing experience
Ability to master style, tone and voice that can resonate with gaming communities
Up to speed with best practices to maximize performance on social
Deep understanding of social media analytics
Exceptional sense of humor
Familiarity with esports
Basic proficiency with visual media tools such as Adobe Creative Cloud
Deep experience with PC game competitive community
Proficienecy with CMS systems
Experience with video games streaming or as on camera talent
BA degree

216

Social Media Specialist Resume Examples & Samples

Implementing strategic plan to grow social media audience for key region, including the designing of structured campaigns complete with success criteria, and analyzing results
Strengthening the brand and engaging our community on our social channels by producing creative, clear and compelling content
Leveraging content with search engine optimization and ensuring it is appropriately shaped for the targeted audience/region
Organizing or supporting events and activities, including coordination of promotional efforts through social media for such initiatives
Maintaining consistent company voice and brand on all social channels
Generating positive exposure that enhances the reputation and name recognition of our brands through social media
Creating and maintaining process documentation for social media
Responding to any customer issue that comes through social media channels
Available to handle crisis situations through social media
Monitoring social channels and preparing reports to update management on social media usage statistics and metrics
Providing proactive recommendations regarding social media best practices and keeping up-to-date with emerging social media platforms and opportunities
Identifying and monitoring competitors and researching market conditions or changes in the industry
Bachelor’s Degree preferred, preferably in Journalism, Communications, English or related discipline
Experience working in social media on a global and/or regional level
Knowledge of new media and innovative ways to communicate and significantly grow audience base with an ability to measure social media efforts and demonstrate analytic capabilities
Proficiency in social listening tools
Strong organizational skills and ability to be adaptable to a fast-paced and changing environment
Resourceful, with the ability to foresee and react to company needs
Objective, enthusiastic, committed, flexible and proactive
Very high attention to detail
Personable, ability to work well with a variety of different personality types and skill sets
Multilingual a plus

217

Social Media Specialist Resume Examples & Samples

Assist in developing a social media strategy for the Krieger School
Manage and develop written and visual content for the school’s social media channels
Develop social media campaigns and brainstorm engaging content for diverse audiences including prospective and current students, alumni, donors, faculty, staff, media, friends, advocates, partners, and supporters of the school
Work closely with faculty and students to curate interesting academic information to share on social media
Track and analyze post and campaign efficacy to ensure that goals are met, and that social media activities are clearly linked to desired outcomes
Develop custom and standard reports as needed for use in meetings, proposals, etc
Monitor public mentions for the Krieger School across social media platforms
Evaluate emerging social media channels and envision ways the Krieger School could use them effectively, paying close attention to experiential and video-based technologies as they emerge
Assist in developing, maintaining, and annually updating social media guidelines for the Krieger School, and educate the KSAS community about the guidelines
Demonstrated personal or professional experience with managing written and visual content for related mediums and platforms
Thorough knowledge of current social media outlets including Facebook, Instagram, Twitter, and Snapchat
A deep understanding of how to use social media for optimal audience engagement
Able to identify audiences for various social media outlets
Able to manage social media in a professional, higher education setting
Creative, dynamic thinker with strong professional writing and editing skills
Ability to work independently but also work proactively with other team members
An aptitude for visual communication
Ability to carry out social media efforts with the Krieger School’s mission and goals in mind

218

Brand / Social Media Specialist Resume Examples & Samples

Work with HR and Talent Acquisition to highlight opportunities & to create additional employer brand awareness via social media channels
Manage the content strategy for LinkedIn and Twitter to include corporate press releases, CSR initiatives, Recruitment Opportunities and open vacancies, Company news and events, conferences etc
Modify & amend content, ensuring compliance with external brand guidelines set by corporate communications
Continuously liaise with corporate affairs department to ensure that messaging remains on brand and that both content and strategy is appropriate
Support talent pipelining activities by ensuring that social media content is targeted to the correct audiences

219

Social Media Specialist Resume Examples & Samples

3+ years’ experience overseeing or managing a brand’s social media presence – ideally in a B2B environment
Highly experienced and knowledgeable with social channels, including LinkedIn, Twitter, Facebook, WeChat, YouTube
Highly experienced with Photoshop and Adobe Creative Cloud/Suite
Strong understanding of paid social on LinkedIn, Twitter, and Facebook
Working knowledge of WordPress, HTLML, CSS
Experience developing and engaging with key social influencers on social channels
Ability to assist with daily social media monitoring, posting, scheduling and replying
Ability to coordinate with internal stakeholders (domestically and internationally) to support cross-channel campaigns and company initiatives
Highly experienced in using established social media publishing and listening tools for content scheduling, content optimization, influencer identification, and competitor/topic insights (i.e. Hootesuite, Sprinklr, Spredfast)
Experience analyzing campaign results – including overall success, insights, and ROI to determine future testing and courses of action. Share results with the team during staff meetings
Passion for digital marketing and technology – keeps up to date on latest trends and emerging social media/technologies
Handles multiple projects simultaneously
Ability to show a portfolio of client work
Experience managing a brand’s social presence

220

Social Media Specialist Resume Examples & Samples

Collaborative and friendly team environment
Opportunities to develop and grow within the company
Health and Wellness programs including discounted corporate fitness membership and nutritional seminars
Modern, conveniently-located facilities
Community involvement including OneWalk to Conquer Cancer, Bay Street Hoops and more

221

Marketing Social Media Specialist Resume Examples & Samples

Contributes to the development, planning and implementation of social mediamarketing promotions and themes
Coordinates, implements and develops new video content
Coordinates with third-party business partners and agencies to develop and produce collateral materials
Facilitates and coordinates the approval and release of social media content across their brands
Maintains excellent KPI reporting for Social Media channels supervised

222

Social Media Specialist Resume Examples & Samples

Post all editorial content for website into content management system, ensuring accurate spelling and style
Responsible for creating summaries of website content, including news, articles, blogs and more
Increase web traffic using search engine optimization best practices, as well as optimal keywords
Optimizes images via Photoshop for posting
Develops, creates and schedules monthly calendar of Twitter posts for marketing and editorial purposes
Maintains Twitter accounts for PE and ACT, and interacts to increase exposure and followers
Social media interaction increase social media referrals/traffic to website
Maintains LinkedIn Group, ensuring timely posting of new materials, approval of members, recruiting for articles
Prepares and manages production of four monthly social media trends enewsletters
Proofs/edits all material for website
Contributes short articles on an as-needed basis
Bachelors degree in communications, journalism and/or a related field or equivalent professional experience
Minimum of 1 -2 years of social media responsibility for an organization or company
Strong interpersonal and communication skills (both written and verbal) as well as copyrighting skills
Proven analytical skills in creating reports
Highly organized with strong attention to detail in a fast-paced, evolving environment
Proven technology expertise with Photoshop, SEO, and content management systems
At UBM plc, we invite you to be part of an organisation that is committed to building a diverse and inclusive culture and to being a responsible, sustainable business. UBM is proud to be an equal opportunity workplace and an affirmative action employer

223

Social Media Specialist Resume Examples & Samples

Bachelor's degree, preferably in marketing, communications or journalism
Three years’ experience working in the social media marketing field, including a record of content creation and an interest in emerging technology
Proven knowledge of marketing principles and social media strategy implementation
Deep understanding of a wide array of social media channels including but not limited to Facebook, Instagram, Twitter, Snapchat and YouTube, as well as emerging social tools and networks
Outstanding written communication skills
Strong critical thinking and interpersonal skills
Interest in working in a team-based, collaborative environment
Proven ability to handle multiple projects and deadlines
Excellent computer skills including web-based research; digital image manipulation using tools such as Canva and Photoshop; video manipulation using tools such as Adobe Premiere and Final Cut X
High level of proficiency working with popular social media platforms and apps such as Facebook, Twitter, LinkedIn, Flickr, YouTube, WordPress, etc
Strong understanding of user-generated content management, content marketing and reputation management
Customer-service orientation
Experience developing and engaging social influencers
Working knowledge of social media paid advertising campaign capabilities including Facebook, Instagram, LinkedIn and Twitter

224

Social Media Specialist Resume Examples & Samples

Bachelor's degree with 2 years experience in social media marketing
Knowledge of social media strategies and tactics, including earned and owned
Demonstrated experience managing and growing sizable presence across social media platforms for a business or organization with proven results
Solid understanding of social media analytics tools and how to apply insights to optimize performance
Knowledge of what type of content works best on what platform, optimizing content accordingly, as well as understanding the different nuances of each platform
Ability to think critically about content in context of overall marketing campaigns, brand messaging, business goals and voice
Demonstrated ability to organize and manage projects, prioritize work, and complete tasks within timelines
Strong interpersonal skills including demonstrated ability to work collaboratively and promote collaboration with others
Excellent written and verbal communication, both internally and appropriate for professional social media presence; strong customer service skills
Experience in the health and human services field is a plus
PR experience a plus in order to manage through issues/sensitivities

225

Social Media Specialist Resume Examples & Samples

2-4 years of relevant experience social media agency or client-side experience with a proven track record of success
Detail oriented with the ability to prioritize, plan and organize. Must be comfortable operating in a fast-paced environment
Strong interpersonal and verbal/written communication skills
Self-starter, self-motivated and capable of building relationships across teams
Excellent organizational, analytical and influencing skills. Ability to deliver results under pressure
Working knowledge and experience with Spredfast (or relevant social publishing platform), Facebook Business Manager, Instagram Business Manager, and Adobe Creative Cloud

226

Social Media Specialist Resume Examples & Samples

Design and implement social media strategies that are proven by testing and metrics, to achieve marketing targets
Bachelor's Degree in: Business, Marketing, Communications, Journalism or comparable field
5+ years of experience managing social media communities for various target audiences and multiple clients in an agency setting (must provide examples)

227

Social Media Specialist Resume Examples & Samples

Develop effective and engaging content across multiple social channels, in a variety of formats from written to visual to video and more
Contribute to successful channels from PlayStation.Blog, to short-form video creation on Twitter/Facebook and Snapchat, and working to produce original video content where applicable
Contribute to and co-manage a social media content calendar
Maintain and execute Blog support duties such as publishing, basic copy-editing and fact-checking, and securing approvals to ensure posts adhere to strict accuracy and timing requirements
Maintain deep relationships with internal and external stakeholders in order to negotiate exclusive and/or compelling content for PlayStation.Blog, or opportunities for channels like Snapchat, Twitter, and Facebook
Participation in original video creation, including hosting, writing, producing, and more where applicable
Fill in for other social media roles and content/editorial support as needed
Must have excellent written communications skills to ensure accurate, grammatically correct public-facing social media postings
Experience with web publishing platforms (eg. Word Press, Facebook, Snapchat) is required
Knowledge of and passion for current videogame landscape is strongly preferred; knowledge of wider pop culture and entertainment landscape is appreciated
Excellent interpersonal skills a must
Preferred candidate will possess extensive experience in creation of compelling video game content, particularly short-form content and longer in-depth writing. Unique or specialized content experience (podcasting, hosting, video creation, design, production etc) is also welcome
Basic level Photoshop editing skills, video editing / gif creation, and HTML coding capability is required
At least 3-4 years experience in videogame media or professional gaming content creation is required (ideally with a branded blog, website, or other digital publication); exceptions may apply for those with strong portfolios and a proven track record
Please be a battle-tested content expert with strong opinions about social, digital, and editorial content creation. You’ll need a passion for videogaming, an interest in news and current events, and a love of storytelling
Required education: BS strong preferred, ideally in related field such as
Experience in traditional media outlet or agency environment is useful, as position will need ability to deliver regular content under deadline pressure
Experience working at a major, high-traffic website or managing large social/digital channels is preferred, as PlayStation social media programs reach millions of readers weekly

228

Senior Social Media Specialist Resume Examples & Samples

4-7 years in digital and social media marketing (preferably at a Fortune 500 company or fast-growing startup with over $100 million in yearly revenue)
Expertise using social channels to build B2B brands and drive business on platforms such as Facebook, Twitter, and Linkedin
Interest in creating great content tailored for the right audience and channel
Experience measuring outcomes, analyzing data, and optimizing strategies to drive results
A propensity to be highly creative, but with an insights-driven and results-oriented approach
Excellent written and communication skills
Expert grasp of PowerPoint, Keynote, Adobe and social media management programs such as Sprinklr

229

Social Media Specialist Resume Examples & Samples

Collaborates with customer lead, external ad agency, subject matter experts, and other communications points of content to develop, ensure proper clearance, and submit for customer approval the monthly social media messaging calendar for all managed profiles
Evaluates daily input from external vendors to identify and take forward ideas for content promotion, cross-channel messaging, responses to audience feedback, etc
Interfaces with policy and scientific experts to create new content, replies to posts, etc
Identifies opportunities to promote program-specific content on the Agency channels, e.g. YouTube, Pinterest and Instagram. Develops messaging and clears content with program team
Creates engaging social media content from health communication material by collaborating with web/graphics teams, content subject matter experts, and external ad agencies
Contributes to the development and implementation of the customer’s overall social media strategies
Consults with customer to make recommendations on the most effective social media tools for their public health campaigns
Bachelor’s Degree in Communications, Marketing, Community/Public Health or a related field with a minimum of 3 years of experience
3 years of experience in managing social media or traditional health communication projects, channels or campaigns
2 years of experience in the latest social media applications including but not limited to: Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube, Google+, blogs and websites
Strong project coordination skills with the ability to manage and complete multiple tasks within tight and shifting deadlines
Master’s Degree in Communications, Marketing, Community/Public Health or a related field with a minimum of 1 years of experience

230

Associate Social Media Specialist Resume Examples & Samples

Work closely with the rest of the social strategies team to help develop and execute on strategy, social content recommendations, and paid media plans; and embed in account team projects as assigned
Minimum 2 years of social media or digital marketing experience
Understands the role and value of owned and paid social media within the broader digital marketing landscape
Experience with social media platforms (Facebook, Twitter, Instagram, Snapchat, LinkedIn, Reddit, etc.)
Demonstrated client service orientation
Strong organizational skills & ability to multi-task, work in a team environment, and meet deadlines
Proficiency in Microsoft Office (Outlook, Excel, and PowerPoint)
LI-TQ1

231

Social Media Specialist Resume Examples & Samples

Support team efforts in the deployment of social media campaigns and engagements
Stay current on important social channel updates and changes which may affect program execution
Understand the core and secondary audiences of brands he/she is activating on through research and study
Develop editorial content for social channels that include Facebook, Twitter, LinkedIn, YouTube, Google+, Pinterest, Tumblr, Instagram, and Snapchat
Learning and using Content Management System, such as Sprout Social, Hootsuite, Shoutlet, and Spredfast to schedule brand content for clients
Daily monitoring and listening of social conversations mentioning brand, competitors, and news which may impact program execution
Weekly and monthly reporting on social engagement and KPIs
Research of bloggers and social influencers relevant to brand’s audience
Development of blogger outreach messaging
Building relationships with bloggers and social influencers
Engagement in social listening to gain an understanding of conversations taking place on and off brand’s social channels
Use of social listening tools, such as Crimson Hexagon, FriendorFollow, Hashtracking, Simply Measured, and Tracx to delivery of work product
Delivery of recommendations to team and clients on a regular basis on how we can be managing and improving social engagement within the brand’s social channels
Adherence to timelines without sacrificing quality of work
Passion for social media, emerging technology and digital marketing
Excellent attention to detail, ability to present error free work
Ability to work in a fast-paced, quickly changing work environment
Must be open to working on B2B and B2C clients
Must be show flexibility and willingness to change direction based on overall
Organized, can manage multiple projects at the same time
Experience in writing for social media
Excellent writing skills, with an eye for proof reading and grammar
Professionalism that traverses online and offline communication
Self-directed, ability to work alone with little oversight

232

Social Media Specialist Resume Examples & Samples

1-3 years of professional social media experience, preferable working directly for a publisher, brand or agency
Fundamental understanding of the web, user- generated content tools and social media
High level of proficiency creating content for Facebook, Instagram, Pinterest and Twitter
Have a good eye. Design savvy
High attention to detail; excellent grammar and communication skills
Able to understand data, trends an reports to make actionable decisions
Outstanding organizational skills and the abilitiy to handle multiple projects simultaneously while meeting deadlines
Must enjoy working in a fast-paced, dynamic environment. Proven ability to handle a high-volume workload
Willingness to work outside of standard business hours, if needed
Be Humble

233

Content & Social Media Specialist Resume Examples & Samples

Write and execute simple and effective content with the ability to tailor the writing to different platforms while establishing a clear and consistent “voice'
Strategize, develop & execute all social mediaefforts, including all content development, engagement and general reputation management, across all digital platforms
Assist team in analyzing, tracking, and monitoring the effectiveness of campaigns
Some College; studying English, Journalism, Marketing, Communications or a similar area of study
1 to 3 years of social media marketing
Requires a strong command of the English language, grammar, and creative writing skills
Requires strong understanding of major social media platforms and the abilities/limitations therein
Requires familiarity with WordPress as a blogging platform
Requires ability to write with basic understanding of SEO principles in mind
Requires good organizational, time management, multitasking and critical thinking skills
Requires basic understanding of Microsoft Office, specifically Word, Outlook & Excel
This position will require you to sit for an extended period of time
Must have the ability to work under conditions of frequent interruptions and be attentive to details
Bachelor’s degree in English, Journalism, Marketing, Communications or similar area of study
1-3 years of eCommerce experience
Interest in automotive-related fields
Motivated self-starter who thrives on working in a rapidly evolving business
Experience using web analytics tools to track and monitor effectiveness of campaigns
Balancing current workload based on a given priority and project deadlines
Write blog content and find appropriate imagery to match the subject matter in addition to products being featured
Utilize an online service to manage all social networks from one location and schedule a week of content at a time, to allow time to reply as needed through the week

234

Social Media Specialist Resume Examples & Samples

Build on and manage EY in Africa social media channels, which includes increasing traffic/SOE to the EY in Africa app
Writes, edits, reviews and approves all South Africa-based digital external content before publishing, with an emphasis on thought leadership and digital media best practices, which includes the EY Africa app and all social media channels for EY in Africa
Must be able to design (photo/video/text), presentation and communication skills
Be able to drive social media from events
Develops social media strategies in line with business expectations and reviews accordingly to key projects
Develops and maintains relationships with brand, marketing and communication stakeholders in South Africa and African regions
Analyzes metrics to determine the effectiveness of the content and acts on these to improve engagement rates
Manages the social media editorial calendar and workflow process to confirm all South African and English-language African work is properly prioritized, scheduled, edited, produced and published efficiently
Strong listening and interpretation skills
Collaborative – ability to obtain input and feedback constructively
Organising, project management and planning skills: Ability to proactively plan, follow up, manage and deliver on deadlines (even competing deadlines)
Manages the demand for projects and prioritizes resources accordingly
Manages projects from start to finish, including project management and stakeholder management
Balances competing priorities and multiple projects
Deals with a range of senior stakeholders with varying perspectives
Willing to challenge the status quo using appropriate diplomacy
Five years or more of online editorial experience
Five years or more experience working in a professional services firm
Three years of experience using a CMS (Content Management System) for updating digital properties, or familiarity with basic html
Must have a personal passion for social media and knowledge of social media Influencers
Be able to demonstrate ability to manage different social media platform – including Twitter, LinkedIn, Facebook and Instragram
Must demonstrate expertise in live tweeting at events
Must have editing (photo/video/text), presentation and communication skills
Impeccable grammar and attention to detail
An innate sense of urgency when dealing with social media tasks
Strong project management skills; develops leading practices in managing the editorial calendar and workflow
Strong cross-promotion skills, with an ability to relate content items across site pages and sections for relevant audiences
Search engine optimization skills, with a strong knowledge of leading practices; able to adapt writing and content editing to search engines
Multimedia skills, able to conceive how digital content in different formats (e.g., text, video, interactive) enhances the whole user experience; translates these ideas into practical executions
Experience teaming in a matrix environment
Excellent English language skills; excellent written and verbal English communications
Able to influence senior stakeholders; develops and maintains strong working relationships with stakeholders
Adapts to constantly changing work requirements while assimilating new information, analyzing it and effectively applying it
Brings innovative thinking to bear on content development opportunities
Takes initiative and is proactive in a fast-paced and highly challenging environment
Quickly defines problems, collects input, conducts assessments, draws conclusions and problem-solves
Able to manage and resolve conflicts
Ability to work under minimal instruction
Team player, enthusiastic, go-getter attitude, strives for excellence, energetic, confident
Occasional travel into Africa may be required
Flexibility concerning working hours is required

235

Social Media Specialist Resume Examples & Samples

A minimum of a Bachelor’s degree required
Human Resource and/or recruiting experience preferred
A minimum of 2 years experience in similar digital/social media role is required
Exceptional analytical skills, with the ability to identify causal relationships and make recommendations
Familiarity with Google Analytics or similar tools
Excellent writing, presentation and general communication skills (both verbal and written)
Strong working knowledge of MS office suite, particularly Excel
Consistent attention to detail and quality
Proactive, quick learner, willing to take ownership of assignments and see through to successful completion
Self motivated with the ability to work both independently and as a team member, while using discretion in decision making and sound judgment in problem solving
Calm and productive under pressure; sense of urgency and prioritization
Sharepoint experience a plus
Basic HTML experience a plus

236

Social Media Specialist Resume Examples & Samples

The Social Media Department has an immediate opening for a Social Media Specialist. We are looking for a web savvy individual who has a flare for social media with the ability to help grow our brand in the online space, and nurture those supporters into customers
Under the direction of the Manager, the Social Media Specialist will connect with and encourage interaction between current and prospective customers and the company. You will have the opportunity to plan, develop, and maintain current and new social media communications efforts. The Social Media Specialist will manage presence in social networking sites, post on relevant blogs, and seed content into social applications as needed. You will serve as a representative for U-Haul International and its affiliates in the online community
Position Responsibilities
Develop and implement the company’s social media strategy. Update content and maintain presence across all social media channels
Formulate a comprehensive social media approach that is integrated with the company’s public relations and marketing endeavors
Promote social media tactics as a fundamental part of the public relations/communications media mix. Play integral role in the design and development of a comprehensive digital communications and social media strategy
Support the design, development and maintenance of blogs on industry and company related events and news
Oversee monitoring of the company’s profile and presence within social media universe
Provide Updates and reviews to management to keep them advised about social media activities, policies, competition and achievements
Stay informed about social media developments, emerging technologies and communications best practices
Coordinate social media content development and campaigns with other communication projects and event calendar

237

PR Social Media Specialist Resume Examples & Samples

Bachelor's Degree with at least 2-3 years of experience using and administrating digital and social media channels, i.e. portals, blogs, Twitter, You Tube, social networks etc
Proven working experience in social media marketing
Demonstrable social networking experience and social analytics tools knowledge along with understanding of HTML for e-newsletter purposes
Strong consulting, writing, editing (photo/video/text) communications skills both oral and written with an ability to meet deadlines within specified time restraints
Organized and able to juggle multiple tasks
Accuracy and attention to detail essential
Strong computer and technology skills
Positive service oriented attitude and collaborative approach toward working with a group/team
Skills: IMovie, Final Cut Pro, or Premier Pro

238

Social Media Specialist Resume Examples & Samples

Deliver a world class client experience which promotes a high level of confidence in iMatrix through service excellence, fast cycle time, product expertise, aggressive follow-up in communication, and accurate results in deliverables
Perform Social Media training, on the phone and via webinar, for clients
Research, understand, and stay up-to-date on best practices for Social Media techniques
Clearly communicate Social Media best practices and how to apply them to our clients’ sites
Identify and inform management of client opportunities, potential risks, and other key issues
Write occasional social media posts for publication on clients’ social media pages
Have working knowledge of HTML
Communicate with clients via ticketing system, phone, or other electronic medium
You will be a rabid client advocate
You will provide guidance in issues of a technical nature to clients in a non-technical field
Eliminate the complexity of successful social media marketing with our one-stop, turnkey solution and allow our clients to focus on running their business
Ensure continual product relevance by routing client needs and requests and knowledge of the client environment to team management
Create new and update existing documentation as assigned
BA in Marketing or Business, preferred
1- 2 Years in Social Media
Demonstrated excellent oral and written communication skills, with the ability to interact effectively at all levels of internal and external clients (business, creative, medical, and technical contacts at all levels)
Solid understanding of Social Media practices and implementation in Google Plus, Facebook, and Twitter
Able to work independently and efficiently in order to meet organization goals
Able to deliver high quality work to clients, meeting all deadlines
Self–motivated, detail oriented team player who can work professionally within a diverse team
Able to promptly and professionally respond to Social Media related email and phone calls
Clear communication skills, both written and verbal
Experience with WYSIWYG editors
Photoshop and HTML experience
Understanding of basic best SEO practices
Understanding of DNS and domain management is preferred
Strong analytical, planning and problem-solving skills
Track record of professionalism and integrity
Must be able to easily get along with others and be professional in your relationships with co-workers and clients

239

Senior Social Media Specialist Resume Examples & Samples

Drive favorable word of mouth and engagement in online social media and offline channels that ultimately helps our clients achieve their business goals
Integrate with team members from other Epsilon marketing disciplines, such as direct response, digital strategy, and experiential to develop integrated campaigns
Conduct social media research and make recommendations about opportunities and threats facing current and prospective clients based on findings
Serve as the highly visible font-line ambassador for clients through owned social channels (e.g., Facebook, Twitter, Instagram, etc.), influencer engagement, media relationships and other credible third-party sources
Serve as the team subject matter expert for the team’s social media capabilities specifically in paid social advertising efforts, community management, social strategy, and social listening, all of which will require hands-on involvement in projects
Deliver daily tactical support and leadership for client deliverables
Monitor, assess and make formal recommendations around emerging social media trends relevant to our clients
Assist with the development of social strategy and social media campaign approaches
Map social media programs with KPIs with a keen eye to client ROI

240

Social Media Specialist Resume Examples & Samples

Build and execute social media strategy through competitive research, platform determination, messaging and audience identification
Perform research on current benchmark trends and audience preferences
Set up and optimize company pages within each platform to increase the visibility of company's social content
Moderate user-generated content and monitor user comments in line with our client's company policy
Create editorial annual, quarterly and monthly calendars for content implementation schedules. Advance planning for each channel used is essential
Continuously improve by capturing and analyzing the appropriate social media platform data/metrics, develop insights and identify best practices, and then acting on the information
Collaborate with other departments (Operations, Editorial, etc.) to manage reputation, identify key players and coordinate actions
Coordination of and assistance with administrative tasks
3 to 5 years' experience working in social media area
Must be able to read Spanish proficiently
Demonstrate social networking experience and be proficient with data gathering and interpretation tools (Google analytics, FB insights, etc.)
Thrive in a collaborative environment executing a diverse array of concurrent projects for clients, both autonomously and as part of a team
Build and maintain relationships execution
Possess a positive attitude
Be detail oriented, capable of balancing shifting priorities with outstanding organizational skills
Ability to work in a fast paced, digital start up business

241

Social Media Specialist Resume Examples & Samples

Support development of seasonal creative brief, seasonal agency brief, etc
Interface with and manage agency in US
Build + maintain relationships with cross-functional teams including display, analytics, creative, brand team, merchandising, ecomm and organic social
Develop seasonal standards and annual best practices to direct and interface with regional counterparts in Europe and Asia
Weekly, monthly and quarterly analytics reporting on assigned Brands
Build/maintain relationship directly with media partners, specifically (but not limited to) Facebook/Instagram, Snapchat, Pinterest & Twitter
Monitor industry changes and translate those into actionable recommendations
Ensuring best practice and optimization are implemented correctly to achieve desired performance
Bachelor's Degree in Advertising, Marketing, or other related field is highly desired
2-5 years of professional advertising, social or marketing experience is highly desired
Strong paid social media experience is highly desired
Multiple brand, agency or fashion retail industry experience is a plus
Strong organizational skills and great strategic thinking is a must
Experience with analytics platforms such as - Omniture, CoreMetrics & Google Analytics
Strong analytical skills, insightful and creating thinker with great problem solving skills
Excellent time management skills and the ability to work efficiently under tight deadlines
Proficient with Excel, PowerPoint and Google Docs
Understanding of PPC, Display Media, Affiliates, Product Feeds, Mobile, Social and Attribution and how each channel informs and integrates with the others is a plus!

242

Social Media Specialist Resume Examples & Samples

Develop and enhance existing social media strategy
Create original social media content suitable for publishing across all platforms and channels (e.g, Facebook, Twitter, LinkedIn, YouTube, Instagram)
Select appropriate stories, programs, and links for daily publishing from existing digital archives and online collection for publishing
Employ best practices for Facebook, Twitter and Instagram and during creation of posts/images
Develop and maintain creative monthly calendars based on editorial strategy
Coordinate with clients, stakeholders and digital teams to create unique social content products (e.g., stories, blogs, and short videos) and other social media experiences
Create graphics to pair with monthly content based on social media graphics and best practices and client branding- sizing, colors, appropriate logo/color/tone usage, etc
Establish and monitor performance metrics for measuring the impact of published content across all social channels and platforms
Conduct social media analysis to determine the nature and volume of news and conversions
Use data gained from platform analytics programs to optimize future messages, channels, and products
Bachelor’s degree from an accredited college or university required, equivalent experience will be considered in lieu of degree
At least three (3) years of experience with social media content management and analysis required
Experience with Department of Defense and/or the VA
Experiences leading and/or supporting government social media campaigns
Experience delivering social media programs in the context of health promotion, disease prevention
Experience with advertising as it relates to social media
Experience with Accessible Video and social media
Experience using Adobe Creative Suite® (Photoshop, InDesign, Illustrator), Canva and Spark platforms
Experience with social listening software a plus (e.g., Simply Measured, Nuvi)

243

Marketing & Social Media Specialist Resume Examples & Samples

Contribute articles to the opensource.com site
Develop a marketing plan to increase participation from our community
Develop the strategy and implement a plan to produce long-term content with high SEO value
Create weekly email marketing content and distribute content to syndication sites and other online communities
3-10 years experience in journalism, communications, or a marketing role
Ability to work on your own with little to no direction and thrive in a fast-paced, collaborative environment
Experience using social media, e.g., Twitter, Facebook, Google+, YouTube, LinkedIn, etc
Interest in and knowledge of open source, design thinking, and democratizing content is a plus

244

Social Media Specialist Resume Examples & Samples

Maintain current on important social channel updates and changes which may affect program execution
Development editorial content for social channels that include Facebook, Twitter, LinkedIn, YouTube, Google+, Pinterest, Tumblr, and Instagram
Use of social listening tools such as Crimson Hexagon, FriendorFollow, Hashtracking, Simply Measured, and Tracx to delivery of work product
2 years of agency experience executing social media programs
Passion for social media, emerging technology, and digital marketing
Ability to create project timelines and communicate deadlines
Must be show flexibility and willingness to change direction based on overall Digital Experience Team needs
Excellent writing skills, with an eye for proof-reading and grammar

245

Social Media Specialist Resume Examples & Samples

Responsible for executing social media campaigns from planning, set up, execution, management, optimizations, and reporting
Develops/cultivate relationships with internal and external stake holders and is able to assist in social media and strategy needs
Execute and manage content syndication and paid social campaigns for account teams
Monitor social conversations, and flag engagement opportunities for clients with recommendations on how to engage
Demonstrate strong presentation skills, provide digital and social expertise to account teams and lead client discussions on projects they own
Manage time effectively across multiple accounts
Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience
Minimum of 2-4 years of communications, social media or digital marketing experience
Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
Comfortable with integrated communication principles
Interest in developing integrated communications skills incorporating digital and social media
High level of initiative
Client and business environment: Customer service orientation is a must. Job pressure may exist from requirement of handling multiple tasks
Experience working globally or with colleagues in multiple locations
Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
Strong presentation and consulting skills along with the ability to read, write and speak English
May need to work more than 40 hours per week on occasion
Ability to lift up to 25 lbs

246

Social Media Specialist Resume Examples & Samples

Development and maintenance of social media strategies and integrated marketing campaigns that align with and support the core business unit goals. These strategies will aim to increase brand visibility and traffic across all social platforms, including content development, community engagement, and management
Monitoring and tracking of social media sites, alerts, and blogs for any mention of company brands or related topics, as well as researching and coordinating the appropriate response in a timely, effective manner. Consolidate/delete the superfluous groups across the social networks
Participation in online conversations, personifying the company in a positive, helpful light by listening to users, being sensitive to hot-button topics and issues, and providing a solution whenever possible
Researching related topics, posting new content for key user audiences to maintain a positive, relevant presence for our company
Integration of newly acquired company brands within the social media sphere, researching the appropriate sites and platforms, and identifying opportunities to integrate these efforts into the strategic marketing direction
Liaising across divisional and regional business units to ensure that the strategic direction and message of our company is executed consistently and properly in the social media sphere
Conducting research and analysis of new social media trends, sites, tools, and news; reporting to the rest of the team on significant industry developments and making recommendations for how best to support our companies efforts
Development of quarterly and yearly reports for our stakeholders that demonstrate the effectiveness of our social programs
Bachelor’s degree in marketing, advertising, or communications
3+ years of experience in Social Marketing/Public Relations a plus
Strong interpersonal skills – ability to interact with a variety of individuals and issues related to the company and industry
Ability to work with culturally diverse populations and media organizations
Ability to work under pressure, meet short deadlines, and juggle multiple tasks
Proficient with MS Word, Excel, PowerPoint and the major social platforms

247

Social Media Specialist Resume Examples & Samples

Each and every coworker makes a difference every day by asking tough questions, finding the answers, and then making it happen—our entrepreneurial employees are the key to our success! Pampered Chef is big enough to implement cutting-edge technology, and small enough for all ideas to be heard and challenged
We are a learning focused environment—we want you to learn from us, and we expect to learn from you and what you’re passionate about! We even provide training and development for added brainpower
We collaborate every day in a high-tech space with writable walls, open collaboration zones, quiet “I need to contemplate” zones, and fun zones with ping pong, basketball, and bags, of course. No boring cubicle farms here!
We are concerned about your physical and financial well-being and offer BC/BS PPO or HMO health plans, dental, disability, matched 401K, life insurance, on-site fitness center, comfy chairs, on-site cafeteria, and dry cleaning valet service
Most importantly, Pampered Chef has a strong, proven history of bringing fun to cooking, creativity to recipes, and sharing to family and friends around the table

248

Social Media Specialist Resume Examples & Samples

Develops and maintains content calendar for assigned social media platform(s), including brainstorming ideas, drafting copy, coordinating with Social Media Analyst to source creative assets, seeking necessary internal and brand partner approvals and scheduling content for assigned dates
Works with outside resources responsible for assisting with gathering, producing, developing and editing high quality creative/imagery/video in accordance with the social media strategy
Monitors activity on platform(s), crafts responses and escalates emerging issues, concerns or opportunities to the Social Media Manager and/or appropriate functional area, in conjunction with existing policies. Works through issues with the appropriate functional areas and shares emerging trends as applicable
Posts responses to consumer questions or comments using correct "voice" and in accordance with Social Media Governance Plan
Assesses and utilizes tools for creating, scheduling and optimizing content calendars for each of the brand platforms
Supports social media photo shoots or other events and activities, as needed, including developing project plans and timelines, sourcing merchandise recommendations and transferring and shipping product
Brainstorms ideas and assists with implementation of social media campaigns and sweepstakes on relevant platforms to engage fans and followers
Tracks and records metrics for measurement and reporting dashboards (e.g., impressions, engagements) for the platform(s), specific merchandise brands, seasonal initiatives or other reporting requests
Creates written documents, PowerPoint presentations and spreadsheets for Senior Level Management to illustrate social media content and results
Collaborates cross-functionally and externally to maximize opportunities to tell company or brand stories
Identifies emerging trends/best practices in social media and provides proactive recommendations to maximize opportunities for relevant content, creative and platforms

249

Social Media Specialist Resume Examples & Samples

Build and execute social media campaigns across Facebook, Instagram, Twitter, Pinterest, Snapchat and any other relevant social media sites through competitive research, platform determination, goal setting, benchmarking, messaging, audience identification and segmentation
Generate, edit, publish and share content (original text, images, video or any other creative) that builds meaningful connections and encourages community members to take action
Creation of brand-appropriate video and image assets for use on social media
Create editorial calendars in collaboration with marketing, PR, eCommerce and CRM departments
Manage efforts in building online reviews and reputation
Monitor trends (and make recommendations where necessary) in social media tools, applications, channels, design and strategy
Weekly reporting on channel growth and key metrics

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