Product Marketing Mgr Resume Samples

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Guide the recruiter to the conclusion that you are the best candidate for the product marketing mgr job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

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WT
W Toy
Willard
Toy
94921 Freddy Hills
Houston
TX
94921 Freddy Hills
Houston
TX
Experience Experience
01/2016 – present
Detroit, MI
Lead Product Marketing Mgr-cybersecurity Solutions
Detroit, MI
Lead Product Marketing Mgr-cybersecurity Solutions
01/2016 – present
Detroit, MI
Lead Product Marketing Mgr-cybersecurity Solutions
01/2016 – present
  • Responsible for the success of a product or group of products through development and execution of comprehensive marketing plan including new and emerging products, technologies and/or applications
  • Foster strong relationships with internal and external resources. Engage with different functional teams and business units (in order to drive business success and optimization
  • Identify, monitor and analyze internal (e.g. financials, movement, revenue, cost, sales) and external (e.g., technology, market share, competitive) performance parameters in order to reposition, modify features and identify new uses for the product
  • Identifies, monitors and analyzes internal (e.g. financials, movement, revenue, cost, sales) and external (e.g., technology, market share, competitive) performance parameters in order to position, modify features and identify new uses for the product
  • Provides continuing product surveillance and management of established product and related vendor activities to attain financial objectives
  • Provide continuing product surveillance and management of established product to attain financial objectives
  • Develop business plans and product positioning in the marketplace
11/2010 – 09/2015
Philadelphia, PA
Lead Product Marketing Mgr
Philadelphia, PA
Lead Product Marketing Mgr
11/2010 – 09/2015
Philadelphia, PA
Lead Product Marketing Mgr
11/2010 – 09/2015
  • Develop marketing management in support of a stage of a life cycle for a less complex product and or a component of a complex product or services life cycle
  • Responsible for the success of products through development and execution of comprehensive marketing plan including new and emerging products, technologies and/or applications
  • Creativity to develop compelling positioning and selling tools
  • Develop compelling positioning and value proposition and selling tools
  • Market Analysis: assess market and customer dynamics and incorporate into offer development and lifecycle activities
  • Confers with engineering, manufacturing, and sales to develop new products or enhance existing products and or product lines
  • Engaging directly with senior customer executives and line managers about the challenges they face and advising them on how to analyze their problems using AT&T’s data and Big Data tools,
07/2003 – 07/2010
San Francisco, CA
Product Marketing Mgr
San Francisco, CA
Product Marketing Mgr
07/2003 – 07/2010
San Francisco, CA
Product Marketing Mgr
07/2003 – 07/2010
  • Overall long term Marketing plan including Market sizing and share growth goals for client SSD
  • Manage marketing budget and programs to drive ongoing product awareness and sales
  • Demonstrate leadership and vision in determining and driving strategy decisions
  • Devising the means to track progress and measure impact of the pilots on business user active usage
  • Combine technical and marketing knowledge and competences in order to fulfill the AMP revenue objectives and goals
  • Identifying unique and creative usage scenarios to directly drive pilots and experiments
  • Interacts with Corporate Strategy, Marketing and Operation
Education Education
Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
Brigham Young University
Bachelor’s Degree in Marketing
Skills Skills
  • Excellent communicator able to comfortably interract with many levels within an organization
  • Knowledgeable in automotive electronics
  • Work cross functionally to develop positioning and communicate updates regarding product details, and act as a resource for field questions
  • Excellent written and verbal communication skills
  • Computer proficiency in Microsoft Word, Excel and PowerPoint
  • Ability to manage multiple projects simultaneously and to deliver on time
  • Strong analytical + organizational skills
  • Manage the product naming process
  • 5+ years of experience in consumer and/or B2B marketing
  • Superior relationship builder who can interact successfully at all levels of the company
Create a Resume
1

Product Marketing Mgr Resume Examples & Samples

  • The tasks this individual is responsible for are often unstructured, have wide implications and there are multiple outcomes
  • This individual will apply broad expertise or unique technical/industry knowledge in solving problems that are unique and extremely complex given time, budget and resource constraints
  • Demonstrate leadership and vision in determining and driving strategy decisions
  • A minimum of 12 years of experience is required
  • Demonstrated ability to have completed multiple, complex technical projects
2

Product Marketing Mgr Resume Examples & Samples

  • University degree in Business, IT or Marketing
  • A minimum of 5 years of experience is required; 6 to 8 years of experience is preferred
  • Very good business writing skills
  • Very good communication skills in English
  • Articulate, confident and professional speaking/presentation skills
3

Product Marketing Mgr-chicago Resume Examples & Samples

  • Manage overall B2B Product Marketing (PMK) framework and process for managing product collateral and dissemination
  • Proactively determine areas for improvement in HERE product collateral, messaging and training. - Recommend ideas for new tools and processes to complete such
  • Assist regional Product Management (PM) teams develop product marketing messages for new and established HERE products within the Americas, in conjunction with Global PM and Marketing teams
  • Present map and content portfolio topics to customers
  • Validate current audience/business unit segmentations and existing value propositions, leading to incorporation of new segmentation strategies based on new product development criteria (demographics, use cases)
  • Ensure coordination, engagement and consistent approaches within PMK for HERE product collateral, messaging and training across all geographical regions
  • Manage maintenance and reporting of product statistics from centralized database
  • Facilitate completion of primary market research. Analyze primary and secondary market research data to develop crisp, salient product positioning statements
  • Manage curriculum and material development for Sales training. Deliver training to sales/support teams for specific regional products and map building capabilities
  • Coordinate America’s participation at both customer and industry events. Attend events to represent HERE and its product portfolio
  • Define and manage competitive analysis projects in conjunction with other regional requirements. Conduct competitive and industry analysis. Create and refresh competitive product message positioning
  • Define metrics of success to measure marketing performance of product messaging
  • Must be based in HERE’s Chicago office. 15% travel (mostly US, potential international)
  • Bachelor’s degree required, technical degree preferred. Master’s degree optional
  • At least 5-8 years general business experience in consulting, operations, product management, sales, business development or project marketing roles
  • Industry experience preferred, e.g. Location Based Services (LBS), mapping technologies, GIS, spatial data, mobile technologies
  • Previous experience interacting directly with Sales and large/small B2B customers
  • Proficient knowledge of the Microsoft Office suite, comfortable with data and databases
  • Exceptional PowerPoint skills, ability to build impactful materials for different audiences
  • Knowledge of product marketing and product communications strategies
  • Ability to multi-task in fast-paced technology environment whilst meeting critical deadlines
  • Aptitude to operate with self-initiative and solve problems in dynamic situations
  • Capability to add value to cross-functional teams without formal authority
  • Excellent communicator with proven achievements. Possesses strong verbal/written communication skills. Ability to communicate ideas in a clear, concise manner
  • Able to facilitate cross-functional meetings, form and maintain relationships with stakeholders
  • Ability to interface with senior managers and executives
  • Technically astute with respect to spatial data. Skilled in processing and analyze large amounts of data to support business planning efforts and marketing messaging
  • Ability to develop and deliver effective training
  • Fluent in Spanish or Portuguese favored
4

Product Marketing Mgr Resume Examples & Samples

  • Partnering with FastTrack to design and delivering an experimentation platform to support the execution of Office 365 usage pilots-through and outside of FastTrack motions-with business users
  • Devising the means to track progress and measure impact of the pilots on business user active usage
  • Identifying unique and creative usage scenarios to directly drive pilots and experiments
  • Land program with the field and track impact to ensure pilots are run efficiently and best practices are captured
  • Partnering with Office product marketing, FastTrack Center and engineering to land lessons learned from pilot outcomes into “at scale” programs and marketing initiatives
5

Assoc Product Marketing Mgr Resume Examples & Samples

  • 3-5 years relevant job experience
  • Bachelors degree required, Marketing, Business, Sports Managment preferred
  • Proficient in Microsoft Office Suite - including Word, Excel, PowerPoint
  • This position requires a detail oriented person with excellent communication and presentation skills
  • Ability to multi-task and use initiative in a fast paced environment
  • Team player with great time management skills able to work under minimum supervision
6

Product Marketing Mgr Resume Examples & Samples

  • Own development of marketing positioning/messaging as well as core product launch deliverables, to include packaging, channel materials, etc
  • Manage the creation of marketing deliverables and manage marketing activities necessary for the business success of the product(s). Examples of marketing deliverables and activities include but are not limited to: collateral, web content, sales presentations, training materials, demo materials, use cases, promotional videos, etc
  • Provide overall project management and coordination of launch related marketing activities
  • Collaborate with Product Manager and Marketing Communications team to draft overall launch plan and launch timeline. Dynamically adjust launch activities and time lines as conditions require (e.g.: product late, competitive challenge, etc.)
  • Act as focal point to provide market input to Product Management and Development in the development of Product Requirement Documents (PRD’s). Assist Product Management in developing business cases and prioritizing market requirements
  • Collaborate with Technical Marketing Manager and Sales Enablement team to create sales training and sales tools enabling sales, channels and ecosystem partners to beat the competition
  • Work with Corporate Communications as product spokesperson to generate positive PR and social media presence for assigned product(s) (e.g.: press releases, by-lined articles, success stories, speaking engagements, webinars, Podcasts, etc.)
  • Participate as product expert in events such as trade shows, user group conferences, analyst events, sales meetings, etc. to represent Western Digital products
  • Manage marketing budget and programs to drive ongoing product awareness and sales
  • BA/BS degree or equivalent practical experience. MBA preferred
  • 7 years of experience in product marketing, brand marketing, product management or related field
  • Experience driving product marketing for a technology product launch
  • Interest in consumer products and consumer electronics
  • Strong project management skills and ability to work effectively in cross-functional teams of varying sizes in a fast-paced and fluid environment
  • Strong executive presence and comfort working with executive stakeholders to gather inputs, develop a point-of-view and action plan, secure cross-functional buy-in and drive execution
  • Strong organizational, leadership, and analytical skills, as well as outstanding written and oral communication skills
7

Product Marketing Mgr Resume Examples & Samples

  • Overall long term Marketing plan including Market sizing and share growth goals for client SSD
  • Strategy definition, requirements analysis, and pricing outlook
  • Oversees market research, monitors competitive analysis
  • Interacts with Corporate Strategy, Marketing and Operation
  • Leads cSSD TAM Development by segments, bottom up to 5yrs horizon
  • Requires MS/MBA/MA degree or equivalent with 5 or more years of related experience
  • Strong financial orientation, capable of complex ROI calculations
  • The ideal individual must have proven ability to achieve results in a fast moving, dynamic environment
8

Assoc Product Marketing Mgr Resume Examples & Samples

  • Manages execution of integrated seasonal email and social media campaigns
  • Maintains and assists in the development of product web pages
  • Supports the creation of sales collateral
  • Collaborates on promotional copy and marketing content aligned to product positioning strategy
  • Gathers market intelligence and recommends responses to changing issues, trends, etc
  • Excellent verbal, written and interpersonal communication skills: must be able to convey information in a clear, concise manner to colleagues, the author team, vendors, sales force, and others
  • Strong organizational skills required: must be able to handle multiple, complex projects in various stages of development and/or implementation at once
  • Experience working in a collaborative team environment sharing ownership of projects and striving together to achieve ambitious goals
  • Bachelor's degree in Marketing, Education, English, Journalism, or other writing/language-oriented degree
  • 1+ years experience in educational publishing, K–12 education, or marketing
  • Must be fluent with basic word processing and spreadsheet programs
9

Lead Product Marketing Mgr-cybersecurity Solutions Resume Examples & Samples

  • Provide continuing product surveillance and management of established product to attain financial objectives
  • Accountable for revenue attainment and profitability and success of product or group of products through development and execution of comprehensive marketing plan
  • Collaborate with other AT&T offer teams to ensure customer experience and business services positions AT&T as the continued leader
  • Perform competitive analysis to evaluate product capabilities, pricing, promotion, distribution; analyze how these impact market share
  • Rationalize solution offerings by performing map/gap analysis against current offering and market opportunities
  • Establish requirements to effectively manage and track to a plan of record, including total sales, revenue, churn and contribution
  • Acts as team lead as needed to provide leadership to less experienced professionals
  • Five or more years product development experience
  • Previous experience leading a cross-functional organization in executing projects from ideation to completion
  • Strong analytic and fact-based decision-making skills
  • Must possess both outstanding written and oral communication skills
  • Proven experience using data analytics in decision making and strategy development
10

Asst Product Marketing Mgr Resume Examples & Samples

  • Develop and execute multiple, simultaneous marketing programs with creative, copywriting, trade show, social and e-marketing tactics and ensure all communications properly reflect messaging
  • Build relationships and collaborate with internal business partners to help improve processes and achieve outcomes
  • Track and measure effectiveness of programs
  • Manage and monitor performance and cost effectiveness of outside vendors as well as internal and external creative services
  • Participate in the development of product positioning, messaging, competitive assessments and customer segmentation
  • Assist in the preparation of monthly department executive reports, financial and customer analysis and quarterly marketing dashboards
  • Communicate information and ideas in a clear, meaningful, and timely manner, providing information, promoting dialogue and soliciting input with stakeholders
  • Undergraduate degree in communications/marketing/business
  • 1-3 years minimum marketing/communications experience
  • Excellent written and verbal communications skills with the flexibility to write for different audiences
  • Knowledge of and ability to apply basic marketing strategies to achieve marketing objectives
  • Marketing analytic skills and/or interest
  • B2B social media marketing knowledge/experience a plus
  • Highly motivated and driven to deliver on-time results
  • Smart with the ability to learn quickly
  • Legal market experience desirable but not required
11

Lead Product Marketing Mgr Resume Examples & Samples

  • Five years product management experience
  • Must be comfortable with conveying the value of new and emerging products, technologies or applications to senior level management and across a diverse product team
  • Product launch and lifecycle management experience
  • Ability to clear a criminal background check and drug test
  • Six or more years product management experience, preferably in consumer new product development
  • Product management experience within high tech, software and/or wireless/telecom industry highly
12

Lead Product Marketing Mgr Resume Examples & Samples

  • Act as the foremost expert within the product marketing discipline and an acknowledged authority within the organization
  • Develop business plans and product positioning in the marketplace
  • Work with marketing and sales operations teams to develop service delivery and channel enablement plans
  • Foster strong relationships with internal and external resources. Engage with different functional teams and business units (in order to drive business success and optimization
  • Network Security Technology and Principles
  • Network Security Competitive Market Dynamics
  • PCI Data Security Standard
  • Knowledge of HPE/Aruba, Cisco Classic, and Fortinet product portfolios preferred
  • AAA technologies and protocols, firewall, network segmentation, and Passpoint™ required
  • OSI network model
  • LAN and WAN technologies
  • Encryption standards and basics
  • Conversant in Network Security Technologies and Principles
  • The successful candidate will be able to perform the following with or without reasonable accommodation
  • Proficient in Network Security Technologies and Principles
  • Product management experience within high tech, software and/or wireless/telecom industry
  • Security certifications a plus
  • Business Case Development
  • Competitive Environment
  • Knowledge of Product Line
  • Knowledge of Sales Channels
  • Marketing Function
  • Marketing Strategy and Positioning
  • Product Development Strategy
13

Principal Product Marketing Mgr Resume Examples & Samples

  • Market innovative RF products to Telecommunications, Commercial/Industrial customers
  • Work with designers and product definers to help define the roadmap for new and disruptive products
  • Create and maintain customer presentations
  • Create product launch justification analysis (payback, ROI, etc.)
  • Coordinate customer requests for RF measurements and samples
  • Do cost analysis
  • Respond to pricing requests
  • Create and maintain go-to-market product collateral
  • Manage interactions with and feedback from global customers
  • Establish and maintain strong relationships with IDT’s Sales Force
  • Establish and maintain strong relationships with customer’s engineers and sourcing people
  • BSEE with RF experience
  • 7+ years of experience in RFIC marketing
  • Track record of success with RFIC design-ins at Tier 1s
  • Familiarity with practical RF measurements
  • Familiarity with Digital Modulation and Cellular standards (W-CDMA, LTE, GSM)
  • Good communication skills and effective team work
  • Strong customer interface skills
  • Ability to travel in the US, Europe, and Asia
  • High energy, driven-to-succeed personality
14

Lead Product Marketing Mgr-wifi & In-building Solutions Resume Examples & Samples

  • Responsible for the success of a product or group of products through development and execution of comprehensive marketing plan including new and emerging products, technologies and/or applications
  • Be product owner throughout the life cycle
  • Conduct multi-year product planning to determine product life-cycle decisions, ensure consistency with overall marketing and corporate strategy, and achieve product performance, revenue, market share/penetration, and profitability objectives
  • Identify, monitor and analyze internal (e.g. financials, movement, revenue, cost, sales) and external (e.g., technology, market share, competitive) performance parameters in order to reposition, modify features and identify new uses for the product
  • Provide readout to leadership level regarding products and plans as assigned
  • Develop compelling positioning and value proposition and selling tools
  • Market Analysis: assess market and customer dynamics and incorporate into offer development and lifecycle activities
  • Recommend and implement changes required to be competitive
  • Motivate others to action and provide leadership qualities as needed
  • Ability to manage multiple projects simultaneously and operate in a fast-paced, high-growth professional environment
  • Must be proficient using Microsoft Office products including Word, Power Point, Excel and Outlook
15

Assoc Product Marketing Mgr Resume Examples & Samples

  • Project manages seasonal campaign development, production, and deployment for direct mail, electronic, and social network marketing in collaboration with colleagues in marketing, sales, social media, and editorial
  • Writes and redrafts various descriptions and promotional copy to align messages with brand and author voice, and content marketing plan direction
  • Serves as the primary marketing contact for selected products, areas, and/or campaigns, and gathers market intelligence, as well as recommends responses to changing issues, trends, etc
  • Monitors budget lines and processes invoices aligned with assigned projects
  • Assists in coordination of photography sessions and supports management of image files and photo releases
  • Excellent verbal, written and interpersonal communication skills: must be able to differentiate and convey information in a clear, concise manner to colleagues, vendors, sales force, and others
  • Experience working in a collaborative team environment sharing ownership of projects and striving together for continuous process improvement
  • Bachelor's degree in Journalism, English, Marketing, Education or other writing/language oriented degree
  • Ideally 1+ years experience in marketing or related position in higher education or educational publishing company
16

Lead Product Marketing Mgr-wifi & In-building Solutions Resume Examples & Samples

  • Leads the messaging strategy for AT&T Wi-Fi Enterprise and In Building solutions. This role is responsible for scoping projects and working across Sales and Product Development to deliver both internal and external sales activation resources
  • Contributes to the development of new principles and concepts related to Wi-Fi and In-Building solutions products. Position projects or forecasts future marketing needs by applying advanced marketing principles, theories, and concepts to create and design strategic responses for various marketing projects
  • Collaborates with business unit leaders to develop and implement advertising, communications, and other tools, as well as front door and IT programs
  • Responsible for copy writing, advertising, communications, and design services
  • Projects and forecasts future marketing needs in support of marketing initiatives
  • May require considerable working knowledge of other major product areas and the skill to integrate and communicate that information
  • Five years product management or marketing communications experience
  • Six or more years product management experience, preferably in enterprise new product development
  • Marketing communications/messaging experience
  • Creative/graphic design skills
17

Lead Product Marketing Mgr Resume Examples & Samples

  • Five years product management or/and service delivery operations experience for AT&T business services
  • Customer or/and operations experience for AT&T business services
  • Product management or/and service delivery operations experience within high tech, software and/or wireless/telecom industry highly recommended
18

Lead Product Marketing Mgr Resume Examples & Samples

  • Has direct experience in Marketing Analytics on topics such as consumer insights, pricing, promotions or strategic planning
  • Can demonstrate analytical problem solving
  • Thinks creatively about how data can be used to solve business problems
  • Can effectively communicate complex concepts
  • Demonstrates a collaborative, consultative nature with clients and peers
  • Manage executive-level relationships at Fortune 500 clients
  • Engaging directly with senior customer executives and line managers about the challenges they face and advising them on how to analyze their problems using AT&T’s data and Big Data tools,
  • Coordinating interaction between the customer and AT&T’s functional experts (Data Scientists and Analysts, Product Development, Data integration) to provide a seamless experience for customers
  • Creating product enhancements or applications in anticipation of, or response to, market, competitor, or regulatory influences
  • Five or more years’ experience in the Analytic and/or Customer Insights function
  • Demonstrated effectiveness in both written and oral Executive communications
  • Proven ability to manage executive-level relationships at Fortune 500 clients
  • Bachelor’s degree in Marketing, Mathematics, Statistics or other quantitative discipline; MBA / Advanced degree in Marketing, Communication, Mathematics, Statistics or other quantitative discipline
  • Two or more years Top Tier Management Consulting experience in addition to marketing experience is a big plus
19

Lead Product Marketing Mgr-voice & Collaboration Solutions Resume Examples & Samples

  • Lead offer and bundling strategy of all Cisco and Polycom based collaboration technologies
  • Lead the program management, Marketing and Business analysis of AT&T Tele-presence Solution and UC Voice integration
  • Lead cross-functional team to bring offers to market through all phases of product realization (ideation to market launch)
  • Lead joint sales plan between AT&T, Cisco and Polycom
  • Lead the Go to market strategy for various market segments
  • Lead efforts with Channel Marketing team to create and update product collateral
  • Lead sales and channel enablement activities
  • Lead direct market research and competitive comparison as required in support of existing or new product offerings
  • Lead the creation of business cases for new offers
  • Act as a Subject Matter Expert (SME) on collaboration solutions
  • Lead business development activities with current and potential partners
  • Maintain and inspect joint sales funnel and results
  • Act as escalation point for sales opportunities
  • Lead business analysis in support of collaboration trends and proactively provide input into the product features and benefits, the vendors to partner with and provide creative ways to leverage new and emerging distribution channels
  • Negotiate and execute contracts with channel partners
  • Be accountable for revenue attainment and profitability and all business analytics
  • BS degree – MS degree preferred, or 5+ years of relevant business experience
  • 3+ years of experience in product marketing, product management, product lifecycle management, business analyst, or a related function
  • Experience with video conferencing, Unified Communications, WebRTC or related technologies
  • Experience with writing market or product requirements documents
  • Exceptional Business Analytics skills
  • Exceptional organizational, planning, project management and negotiation skills
  • Ability to identify and resolve stakeholder problems, issues, and concerns
  • Ability to work well under pressure and juggle multiple and varied priorities
  • Self-motivated, quick learner, and able to work independently
  • Must possess outstanding written, oral and presentation skills
  • Must be proficient using Microsoft Office products, including Word, PowerPoint, Excel, and Outlook
20

Lead Product Marketing Mgr Resume Examples & Samples

  • The position requires extensive knowledge of quantitative and qualitative analysis techniques of large data sets
  • Working know of the following tools: SQL, MS VBA, Excel, XXXXX
  • Responsible for the success of products through development and execution of comprehensive marketing plan including new and emerging products, technologies and/or applications
  • Provide readout to leadership level regarding analysis results and key findings and insights
  • Market Analysis: assess market and customer and competitive dynamics and incorporate into offer development and lifecycle activities
  • Product management experience, preferably in consumer new product development
21

Product Marketing Mgr Resume Examples & Samples

  • 5+ years of experience in consumer and/or B2B marketing
  • Passion for design and the direction Interface is headed
  • Industry experience a plus, but not mandatory
  • Understanding of marketing/brand/product development management principles
  • Potential to grow into a cross-functional leadership position, with a willingness to manage teams across all levels and functions of the organization
  • An openness to global and cross-cultural work environments
  • Strong analytical + organizational skills
  • Ability to manage multiple projects simultaneously and to deliver on time
  • Superior relationship builder who can interact successfully at all levels of the company
  • Experience creating and executing against a project plan
  • Self-starter with proactive approach to work
  • Computer proficiency in Microsoft Word, Excel and PowerPoint
22

Lead Product Marketing Mgr Resume Examples & Samples

  • Five or more years product management experience
  • Five or more years product marketing experience
  • Experience with effective sales processes
  • Cybersecurity experience
23

Product Marketing Mgr Resume Examples & Samples

  • Drive growth and manage safe launch. This necessitates the need to work closely with sales, field applications, and field quality
  • Combine technical and marketing knowledge and competences in order to fulfill the AMP revenue objectives and goals
  • Work with Sales and AMP HQ organization to support pricing, supply and related customer support initiatives for customers in Japan
  • Effectively gather and organize market trend and requirements to develop a strategy and for a product matching Japan
  • Strategically drive opportunity creation via Tier1 and OEMs
  • Mass market, eco system and 3rd party engagement
  • Provide a support on program launch at secured opportunity at a customer
  • At least 5 years of management
  • At least 10 years of experience with Automotive microcontrollers sales and marketing
  • Knowledgeable in automotive electronics
  • Preferred: Previous experience in supporting a non-Japan semiconductor supplier in Japan
24

Lead Product Marketing Mgr-cybersecurity Solutions Resume Examples & Samples

  • Develops business plans and product positioning in the marketplace
  • Responsible for the success of a product or group of products through development and execution of comprehensive marketing plan
  • Viewed as product owner throughout the life cycle
  • Conducts multi-year product planning to determine product life-cycle decisions, ensure consistency with overall marketing and corporate strategy, and achieve product performance, revenue, market share/penetration, and profitability objectives
  • Identifies, monitors and analyzes internal (e.g. financials, movement, revenue, cost, sales) and external (e.g., technology, market share, competitive) performance parameters in order to position, modify features and identify new uses for the product
  • Provides continuing product surveillance and management of established product and related vendor activities to attain financial objectives
  • Accountable for revenue attainment and profitability
  • Leads cross functional teams in presentation and resolution of marketing deliverables as needed
  • Provides readout to leadership level regarding products and plans as assigned
25

Lead Product Marketing Mgr Resume Examples & Samples

  • Extensive background in/understanding of cloud-based & mobile software & services
  • Equivalent of Bachelor's degree in Marketing, Business or other related field. MBA preferred
  • Minimum of 8 years of experience in product marketing or product management
  • Demonstrated ability to lead cross functional teams
  • Experience executing jointly with partners and vendors
  • Business acumen to understand the dynamics of the IoT and telematics industry
  • Experience driving programs through direct sales and alternate channels
  • Detail-orientation to ensure results and drive accountability
  • Creativity to develop compelling positioning and selling tools
  • Collaboration skills and the ability to motivate team members and peers to action
  • Results-focused; competitive in nature and driven by a get it done attitude
  • Decisive; acts intelligently but quickly to maintain momentum and lead teams
26

Lead Product Marketing Mgr Resume Examples & Samples

  • Ability to solicit and provoke thoughtful Q&A sessions
  • Strong mobility network knowledge
  • Strong understanding of how an NFV/SDN network impacts AT&T
27

Lead Product Marketing Mgr Resume Examples & Samples

  • Responsible for the success of a product or group of products through development and execution of comprehensive release plans including new and emerging products, technologies and/or applications
  • Conduct multi-year product planning to determine product life-cycle decisions, ensure consistency with overall marketing, corporate, and Sales strategy, and achieve product performance, revenue, market share/penetration, and profitability objectives
  • Product management experience within high tech, hardware, software and/or wireless/telecom/pay-tv industry highly desired
28

Lead Product Marketing Mgr Resume Examples & Samples

  • An understanding of Enterprise and Cloud-computing marketplaces
  • Minimum of 5 years of experience in product marketing or product management
  • Familiarity with Internet of Things software, hardware & services
  • Experience executing jointly with partners
  • Business acumen and desire to understand the dynamics of the IoT and telematics industry
  • Experience working with business partners and partner management
29

Lead Product Marketing Mgr Resume Examples & Samples

  • Responsible for the success of a product or group of products through the development and execution of a comprehensive marketing plan; including new and emerging products, technologies and/or applications
  • Responsible throughout the life cycle of the creation of the product
  • Product management experience within high tech, software and/or wireless/telecom industry highly desired
30

Senior Technical Product Marketing Mgr Resume Examples & Samples

  • Messaging: responsible for crafting and driving internal and external messaging for the CTO org
  • Internal and External marketing channels: manage editorial calendar, content, and publication to both internal and external CTO blogs and other channels. Work closely with Marketing and Communications to ensure production of content is timely and relevant. The overarching goal is to establish the CTO and the CTO organization as a thought leader both internally and externally in the technology community
  • External events: for the CTO org, drive trade show presence and CTO/CTO staff speaking engagements. This includes establishing the theme / narrative and leading the creation of supporting content (PPT, videos, demos)
  • Demos / prototypes: work closely with prototyping resources in CTO to craft positioning and narrative for demos and prototypes
  • Work closely with Research, Data Science, and HERE-X to identify areas that would benefit from either internal or external promotion
  • Team Player: Excellent team builder and team player; attracts and inspires talent; promotes a culture of positive, energetic, and high-performing teams
  • Understands Business Drivers, Context and Key Issues: Has a deep holistic understanding of business drivers, sees actions within the context of Business Unit or Enterprise. Able to execute strategy with minimal direction
  • Experience: 10+ years of experience in technology product marketing
  • Production: able to lead the production of high quality deliverables including PowerPoint, videos, and prototypes
  • Willing to travel: Occasional domestic and international travel required