Integrated Marketing Coordinator Resume Samples

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LK
L Kautzer
Larue
Kautzer
60266 Kellen Valleys
Dallas
TX
+1 (555) 719 3039
60266 Kellen Valleys
Dallas
TX
Phone
p +1 (555) 719 3039
Experience Experience
San Francisco, CA
Coordinator Integrated Marketing
San Francisco, CA
Jast-Keebler
San Francisco, CA
Coordinator Integrated Marketing
  • Monitor progress on all outstanding pitches in the marketplace and update the Integrated Marketing Report weekly (to be sent to MTVN Integrated Marketing)
  • Actively participate in marketing and brainstorming sessions
  • Professional maturity, integrity and discretion while handling confidential documents and internal information
  • Coordinate with sales, programming and creative departments in order to facilitate concept development and execution of linear and online driven business
  • High proficiency with Microsoft Office applications especially PowerPoint, Excel, Word
  • Assist the integrated marketing team to bring best in class promotions to market; help in the development and execution of innovative client solutions and custom sales presentations to drive revenue for the sales team
  • Prepare presentations for clients (both linear and digital)
New York, NY
Integrated Marketing Coordinator
New York, NY
Goyette, Greenfelder and Medhurst
New York, NY
Integrated Marketing Coordinator
  • Serve as a project manager and communicate and coordinate the efforts internally to deliver the campaign elements for the client for integrated marketing programs. Efforts may include: writing copy, trafficking ads, working with 3rd party vendors, creating purchase orders, etc
  • Work with Director of Integrated Marketing on the creation, submission and completion of P&L reports for station/client events
  • Create sales presentations by compiling data; developing presentation formats and materials; creating and/or maintaining one-sheets, station sponsorships and media kits
  • Assist Account Executives with preparing proposals and post-campaign recaps
  • Enter and maintain integrated marketing (aka – non-traditional revenue, or NTR) sales orders and booked contracts
  • Draft sponsorship and other client agreements and work with CBS Legal Department through the process
  • Lead in the preparation and delivery of special billing- summary statements/memo bills-for integrated marketing programs
present
Los Angeles, CA
Coordinator, Integrated Marketing
Los Angeles, CA
Friesen and Sons
present
Los Angeles, CA
Coordinator, Integrated Marketing
present
  • Keep track of all custom sponsorships and run monthly sponsorship meetings to ensure sponsorship elements are booked correctly
  • Marketing Element Execution: Responsible for gathering assets related to the execution of USA and Cloo marketing elements. This includes completing On-Air Forms and routing them to Traffic, On-Air Scheduling and Production. Responsible for communication about and approval of Marketing Elements among AE, Client, Traffic, Graphics Production and On-air Marketing
  • Manage the creation of sales support materials including but not limited to presentation decks, one-sheets, sizzle reels, client wrap up reports, etc
  • Set priorities and manage work flow of various projects and assignments; keep track of all budgets and timelines on a project by project basis
  • Liaise with internal departments as well as outside client management to guarantee execution of all integrated marketing programs
  • Act as show production point for Integrated Marketing; work with show production / program development as a liaison for sponsorship opportunities and production information (shoot dates, etc)
  • Maintain good working relationships with members of internal departments including Ad Sales, Legal, On-Air Promos, etc
Education Education
Bachelor’s Degree
Bachelor’s Degree
Florida Atlantic University
Bachelor’s Degree
Skills Skills
  • Familiarity with Operative, ANDO and Google Analytics, Digital media and metrics recommended
  • Work with internal depts. (product, editorial, production, social, mobile, etc.) and Sales to develop and present integrated opportunities across the MLB media landscape to maximize sponsorship and ad revenue
  • Creation and presentation of new sales, brand and marketing materials
  • Work with sales team on RFP responses and pro-active pitches
  • Coordination/execution of MLB Network sales obligations including communication with internal departments as well as scheduling, tracking and clipping
  • Update internal sales grid to track opportunities that are in the market
  • Development and maintenance of sponsor prospect lists
  • Ongoing involvement in key initiatives beyond day-to-day responsibilities as assigned by Integrated Marketing and Sales VPs
  • Strong business acumen with the ability to quickly assess a new environment and develop solutions that support the business strategy, critical objectives, and cultural norms
  • Creative with a strategic mindset along with the ability to turn concepts into action
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7 Integrated Marketing Coordinator resume templates

1

Coordinator, Integrated Marketing Resume Examples & Samples

  • Develop creative / innovative brand integration ideas and write pitches for use in soliciting new and existing clients
  • Manage assigned integration projects; position will focus on both the pitching of integrated marketing ideas as well as the execution of programs (on a rotating basis)
  • Manage the creation of sales support materials including but not limited to presentation decks, one-sheets, sizzle reels, client wrap up reports, etc
  • Provide updates of assigned brand integration projects for status reports and ensure all deliverables and deadlines are met on projects
  • Set priorities and manage work flow of various projects and assignments; keep track of all budgets and timelines on a project by project basis
  • Liaise with internal departments as well as outside client management to guarantee execution of all integrated marketing programs
  • Act as show production point for Integrated Marketing; work with show production / program development as a liaison for sponsorship opportunities and production information (shoot dates, etc)
  • Maintain good working relationships with members of internal departments including Ad Sales, Legal, On-Air Promos, etc
  • Oversee day-to-day activities of Coordinators in all of the above
  • Bachelor’s Degree with a minimum of 4 -5 years of marketing and/or ad sales experience at an agency, broadcast / cable network, or national brand
  • Excellent client / project management and organizational skills are essential
  • Strong written and verbal communication skills with the ability to effectively present ideas
  • Experience working in / managing digital initiatives
  • Proficiency in Microsoft Office Suite (i.e., Word, Excel, PowerPoint and Microsoft Outlook)
  • Agency background a plus with the ability to manage multiple projects in a fast-paced, high volume environment
  • Problem solver, resourceful, organized
  • Familiarity / knowledge of web trends including social media
2

Integrated Marketing Coordinator Resume Examples & Samples

  • Serve as a project manager and communicate and coordinate the efforts internally to deliver the campaign elements for the client for integrated marketing programs. Efforts may include: writing copy, trafficking ads, working with 3rd party vendors, creating purchase orders, etc
  • Work with Director of Integrated Marketing on the creation, submission and completion of P&L reports for station/client events
  • Create sales presentations by compiling data; developing presentation formats and materials; creating and/or maintaining one-sheets, station sponsorships and media kits
  • Assist Account Executives with preparing proposals and post-campaign recaps
  • Enter and maintain integrated marketing (aka – non-traditional revenue, or NTR) sales orders and booked contracts
  • Draft sponsorship and other client agreements and work with CBS Legal Department through the process
  • Lead in the preparation and delivery of special billing- summary statements/memo bills-for integrated marketing programs
  • Obtain local invoices for clients/agencies as needed; interacting closely with Traffic Department to ensure smooth execution of integrated marketing (NTR) sales orders and track down missing copy and instructions, resolve order and inventory problems
  • Perform general administrative duties including filing, emailing and copying; preparing for integrated sales presentations to staff and clients as needed
  • Assist Director of Sales and General Sales Managers with client events, i.e., scheduling, invitation list and coordinating details using approved vendors and assist with vendor relationship support
  • Use the following programs in a Windows environment: Microsoft Word, Power Point, Microsoft Outlook, and Excel
  • Works as a team with other departments, individuals, and partner organizations
  • Attend sales meetings, training sessions and client events as needed; may be asked to attend client meetings and sales presentations as well
  • Must be proficient in Microsoft Office (i.e. Word, Excel, Outlook, Power Point) with the following skills: data entry, reporting, graphic design and internet research
  • Familiarity with Operative, ANDO and Google Analytics, Digital media and metrics recommended
  • Must be a professional and a proven team player with client focus
  • Previous project management experience preferred
  • College degree necessary - business, marketing or communications degree a plus
3

Senior Integrated Marketing Coordinator Resume Examples & Samples

  • Become the industry experts in the assigned categories
  • Build relationships with third party resources for client focused added value programs
  • Enhance The Journal presence via industry specific partnerships and trade shows related to assigned categories
4

Integrated Marketing Coordinator Resume Examples & Samples

  • Manage resources for Integrated Marketing and Sales including internal documents, tool kits and marketing materials
  • Collaborate with Integrated Marketing Managers and Directors in the development, ideation and strategic thinking for best-in-class marketing solutions
  • Partner with Account Management to identify best in class programs/products for company-wide use
  • Collaborate with the design team to create a portfolio of original marketing materials
  • Work closely with national sales and marketing teams to collaboratively deliver sellable ideas across multiple categories
  • Leverage strong communication skills to best sell our ideas—through written proposals and stand-out presentations that bring ideas to life
  • Actively identify and understand emerging platforms and trends to give our ideas and our team a competitive edge, whether it is new media channels, industry trends or potential revenue streams
  • 2+ years building cross-platform digital marketing programs
  • Strategic, creative thinker with the ability to turn idea into holistic content programs
  • Strong attention to detail, organized and good management skills
  • Ability to work well with different stakeholders across organization
  • Manage multiple projects and deadlines
  • Master of key software tools such as PowerPoint, Excel, and Word
5

Coordinator, Integrated Marketing Resume Examples & Samples

  • Assist the integrated marketing team to bring best in class promotions to market; help in the development and execution of innovative client solutions and custom sales presentations to drive revenue for the sales team
  • Help lead the execution of sponsored promotions: collecting assets, issuing production schedules, crafting PO, reviewing media plans and identifying need of both the client and the network throughout the entire execution process for all four Emerging Consumers networks (truTV, Adult Swim, Boomerang and Cartoon Network). This role requires strong communication and problem solving skills. Coordinator will also be responsible for the post-summary and recaps
  • Act as liaison between the network and the sales force. Coordinator closely works and communicates with the network and AEs, planners and assistants to answer questions, broker solutions, recommend appropriate promotions, handle requests and disseminate information. Requests may include confirmation of programming information, sales materials, promotional requests, scheduling, etc
  • Regularly maintain departmental documents. This includes, but is not limited to pitch trackers, calendars, research and SharePoint
  • 4-year college degree required. Minimum 1-2 years related work experience and familiarity with media television and entertainment industries
  • Must possess professional maturity, integrity, strong work ethic and organizational skills
  • An enthusiastic team player and hard worker with excellent oral and written communications skills with the ability to fully own projects from start to finish
  • Must be detail oriented and highly organized with managerial agility and ability to handle multiple tasks and be resourceful
  • High proficiency with Microsoft Office applications especially PowerPoint, Excel, Word; as well as Adobe Illustrator and PhotoShop
6

Coordinator Integrated Marketing Resume Examples & Samples

  • Contribute to the brainstorming process and creation of customized client proposals. This includes pulling together presentation shells for the group as well as gathering client information, historical sales information and research. All client presentations must be reviewed by a manager or higher prior to sales submission
  • Attend all internal Integrated Marketing and Sales meetings. This includes all weekly sales meetings as it’s important to be up to speed on our network strategy as well as individual team meetings. Coordinator will be responsible for providing notes for all meetings
  • Manage all sales collateral materials (templates, mpegs, one-sheets, digital and convergent opportunities). Work closely with team leaders, the network and creative services to create and maintain all sales materials. This includes providing direction to creative services on sales needs including images, logo placement, fonts, etc. to ensure that all sales materials are up to date and as graphically dynamic as possible
  • Must thrive in a fast-paced, competitive environment and have the ability to multi-task and calmly manage through ambiguity and change
  • Needs to be a self-starter with excellent follow-through and the ability to see the “big picture” on all projects as well as ask for help when unsure of direction
7

Coordinator, Integrated Marketing Resume Examples & Samples

  • 1-2+ years marketing experience in media (broadcast, cable, digital), ad agency or a large promotional firm
  • Proficient with Microsoft business communication tools and programs such as Word, PowerPoint, Excel, etc
  • Results-oriented, self-motivated worker with a track record of delivering on commitments
  • Strong, creative/marketing writing & presentation skills
  • Strong business, work and personal ethics
  • Ability to multi-task and follow through on projects within a fast-paced, high-volume environment
  • Ability to manage complex projects and work with cross-functional teams
  • Budget Management experience
  • Ability to interact effectively with all levels in organization
  • Proficiency in Adobe: Illustrator, Photoshop, InDesign etc., and other advanced creative design skills
8

Coordinator Integrated Marketing Resume Examples & Samples

  • Enterprising with the confidence to take initiative and anticipate team needs
  • Working knowledge and general understanding of digital and social media platforms
  • Bachelor's degree or equivalent in any discipline; major in marketing/advertising or communications a plus
9

Integrated Marketing Coordinator Resume Examples & Samples

  • A minimum of a two year degree and one year of television production experience
  • Candidates with Production Coordinator freelance experience working on commercials, documentaries, and television shows will be strongly considered
  • Must be creative, organized, and customer-focused
  • Proficient in power point, excel, word, outlook and social media platforms (Facebook, Twitter, Instagram)
10

Coordinator, Integrated Marketing Mtv / Logo Resume Examples & Samples

  • Actively participate in marketing and brainstorming sessions
  • 4+ years experience in marketing or ad sales
  • Candidates must have outstanding communication and interpersonal skills
  • Success at multi-tasking and project management
  • Superior writing skills
11

Coordinator, Integrated Marketing Velocity Resume Examples & Samples

  • Coordinate with sales, programming and creative departments in order to facilitate concept development and execution of linear and online driven business
  • Monitor progress on all outstanding pitches in the marketplace and update the Integrated Marketing Report weekly (to be sent to MTVN Integrated Marketing)
  • 0-2 years experience in marketing or ad sales
  • MA or BA
  • Microsoft Office ­ particularly strong in Power Point and Excel
12

Coordinator Integrated Marketing Resume Examples & Samples

  • Keeper of all department organizational documents including: Tracking documents, Opportunities calendar, Timelines, Execution calendar, Status Sheets, Sponsorship Portal and so forth
  • Media experience preferred
  • Microsoft Office – particularly strong in Power Point and Excel
13

Integrated Marketing Coordinator Resume Examples & Samples

  • Work with internal depts. (product, editorial, production, social, mobile, etc.) and Sales to develop and present integrated opportunities across the MLB media landscape to maximize sponsorship and ad revenue
  • Creation and presentation of new sales, brand and marketing materials
  • Work with sales team on RFP responses and pro-active pitches
  • Coordination/execution of MLB Network sales obligations including communication with internal departments as well as scheduling, tracking and clipping
  • Update internal sales grid to track opportunities that are in the market
  • Development and maintenance of sponsor prospect lists
  • Ongoing involvement in key initiatives beyond day-to-day responsibilities as assigned by Integrated Marketing and Sales VPs
14

Integrated Marketing Coordinator Resume Examples & Samples

  • Work together with Integrated Marketing Manager team to respond to RFPs for budgets $100K and under
  • Develop presentations to position the brand and proactively sell ad programs
  • Produce account-specific sell sheets, marketing programs and category development activities to drive advertising sales
  • Handle the legal and prize fulfillment portion of all contests and sweepstakes
  • Assist with executing various aspects of special events, samplings, guest lists, etc
  • Comprehensive tracking of added value programs, sell sheets and marketing promotional tools
  • Work together with Senior Special Events Manager to develop and maintain a network of innovative premium and gift resources for events and programs as needed
  • Minimum 2-3 years of work experience
  • Must be a creative, strategic thinker with an upbeat, positive attitude and hands-on, roll-up your sleeves, willing to pitch-in, problem-solving approach
  • Excellent project management skills working under tight deadlines, across multiple stakeholders
  • Event and/or social media experience a plus
15

Coordinator, Integrated Marketing Resume Examples & Samples

  • Build comprehensive shoot notebooks for Stylists and Art Directors
  • Partner with Project Management Team to ensure merchandise is complete for each shoot
  • Work closely with Art Directors to ensure layouts are accurate for each project
  • Attend styleouts/digital presentations and create one sheets for Producers, Stylists and Art Directors to set up shoots
  • Stay on top of changes and communicate to Creative and PM teams. This involves understanding the photography production process and reacting quickly to changes that impact the shoot
  • Serve as primary contact for Stylists and Assistants. Review shoot notebooks with the Stylists to brief them in the details of the project
  • Regular, dependable attendance and punctuality
  • Experience with photo shoots and Project Management
  • Ability to build partnerships with cross-functional teams
  • Ability to anticipate obstacles and resolve issues
  • Flexibility with regard to changing priorities or circumstances
16

Integrated Marketing Coordinator Resume Examples & Samples

  • Maintains cross-channel marketing calendar for all international, cross-company, and Concept Shop content and campaigns
  • Attends marketing strategy meetings and provides post-meeting notes and next steps
  • Submits copy and creative requests to editorial and design teams for cross-company campaigns
  • Follows up with cross-functional partners (design, editorial, etc.) to ensure marketing assets and are delivered on time and on brand. Secures leadership approval on all customer-facing projects
  • Site administration - uploads creative assets for promo boxes and global messaging
  • Works with merchandising, planning, email and analytics teams to compile campaign results and key findings; pulls and manipulates data from Google Analytics and merchandising systems (Looker) to supplement insights
  • Monitors competition, compiles recaps and shares with team members
  • Supports ad hoc campaign requests as requested
  • Bachelors degree with 1-2 years work experience (full time or internships); prior retail/fashion, marketing or e-commerce experience preferred
  • Proactive, responsive, team-oriented and good relationship management skills
  • Positive, and self-directed attitude. Seeks clarification on priorities where unclear
  • Strong quantitative skills; comfortable using excel and passionate about using numbers to shape decision making. Enjoys problems solving for improved deliverables
  • Excellent project management skills. Ability to multitask over several projects
  • Strong Excel, PowerPoint and communications skills required (oral/written and grammar)
17

Advertising & Integrated Marketing Coordinator Resume Examples & Samples

  • Coordinates advertising review and approval processes to meet time lines across the business, ensuring proper coordination of media insertions and creative materials. Manages calendars for production and media initiatives; coordinates milestones with business partners internally and externally
  • Helps support cross-organizational integration of advertising and paid media across Consumer Marketing, bringing together key channels (digital, content, brand, advertising and consumer insights) to ensure alignment and collaboration
  • Supports day-to-day management of agency partners
  • Provides support to creative brief development, production management and media planning
  • Builds relationships with multiple business partners across the organization to ensure accurate and timely communications regarding campaigns
  • Reports and tracks budget. Manages reconciliations and agency audits in conjunction with business partners in finance
  • Manages Local Advertising program working directly with the advisors to help implement their local campaigns
  • Supports ad hoc project work across advertising, brand and media team
  • Responsible for weekly competitor reports for Ameriprise and Columbia Threadneedle Investments
  • A minimum of 1-3 years of advertising and/or marketing experience. Deep understanding of the advertising production and media planning processes
  • Highly organized with strong written and verbal communication skills and project management skills with experience in the areas of design, proofreading and editing. Excellent relationship management skills with solid analytical skills. Demonstrated ability to work in cross-functional teams
  • Must be results-drive, detail-oriented and a problem-solver with demonstrated success in facilitating multiple tasks or projects and driving them to completion
18

Coordinator, Integrated Marketing Execution Resume Examples & Samples

  • Work with Director, Integrated Marketing to develop best-in-class, multi-platform integrated marketing campaigns for various Spike properties
  • Assist in execution of sponsorships after sell-in
  • Work closely with the production, digital, social, media planning and traffic teams to execute custom sponsorship elements. This includes sending sponsorship summaries, maintaining assets, coordinating with various departments to ensure all deliverables and deadlines are met
  • Brainstorm ideas in response to RFPs that meet sponsors’ brand objectives while maintaining the integrity of the Spike brand
  • Work closely with the production, development, digital and social teams to create multi-platform sponsorship packages for assigned Spike properties
  • Work with Director on various Integrated Marketing initiatives
  • Keep track of all custom sponsorships and run monthly sponsorship meetings to ensure sponsorship elements are booked correctly
  • Proficiency in MS Word, PowerPoint
  • Working knowledge of digital media
  • 1 Year of Ad Sales and/or Marketing Experience
  • Production experience a plus
  • Strong writing and communications skills
  • Ability to work well under pressure and within a fast paced environment
  • Photoshop preferred
  • Experience working with various brands a plus
19

Integrated Marketing Coordinator Resume Examples & Samples

  • Manage delivery of social sponsorship programs from start to finish. Work closely with many groups across CBS Sports including: Editorial/Video - to manage video assets and schedules; Sales - to secure client assets and any necessary approvals; Social - to ensure campaigns launch on time and deliver in full
  • Once a social program launches, optimize by coordinating any necessary adjustments across various teams
  • Provide reporting on any/all relevant metrics for social campaigns for clients, and continuously evolve these metrics as the social platforms evolve
  • Assist with paid marketing campaigns across platforms like Facebook and YouTube
  • Create comprehensive wrap reports for clients for social campaigns
  • Manage monthly social tracking reports for our accounts, monitoring and analyzing any trends or growth over time
  • Keep an updated tracking of the sports social competitive marketplace (TV and digital) in order to understand what our competitors are doing, where clients are spending their ad dollars and what unique executions are running on various channels, sites, and apps
  • Assist with campaign management for CBS Sports Digital brands - MaxPreps and the Official College Athletic Sites
  • Assist with multimedia initiatives tied to TV (CBS Sports broadcast and CBS Sports Network) and initiatives across the broader CBS Interactive organization with other business units (Entertainment, News, Chowhound, etc). Responsibilities could include but are not limited to: assisting with creation of new sponsorship packages, managing tracking documents of in-market packages, execution and delivery of sold campaigns and competitive research
  • College Degree with minimum 2 years experience in social, digital media, or relevant marketing or analytics field
  • Extremely detail-oriented and organized
  • Creative thinker
20

Coordinator, Integrated Marketing Resume Examples & Samples

  • Minimum 1-2 Years of Marketing, Production or related experience
  • Proficiency in MS Word and PowerPoint
  • Deep knowledge of digital and social media
21

Integrated Marketing Coordinator Resume Examples & Samples

  • Bachelor’s degree with coursework in marketing, communications, or related areas
  • 1-3 years of experience planning and executing marketing campaigns
  • Superior time management and project management skills
  • Basic writing, editing, proofreading, layout and design skills
  • Ability to establish and maintain productive working relationships with colleagues throughout University Advancement
  • Experience with InDesign, Photoshop, Illustrator, Word and Excel
  • Experience in a college/university work environment
  • Experience with planning and execution of social, digital and print
  • Strong knowledge and understanding of current trends in marketing media
22

Integrated Marketing Coordinator Resume Examples & Samples

  • Collaborate cross-functionally across Saks and Hudson’s Bay Centers of Excellence teams (including Advertising, Direct Mail, Events, PR, Digital Marketing, Social Media, and SaksFirst loyalty program) to develop compelling and ROI driving marketing campaigns
  • Act as a strategic marketing partner for brands and a key marketing resource for merchants
  • Develop seasonal marketing co-op plans and customized multi-channel proposals to maximize exposure for each brand
  • Assist with strategic marketing campaigns focused on customer acquisition and retention
  • Work with the Director of Integrated Marketing to support strategic marketing initiatives that may include: store openings, focus weeks, theme weeks, major vendor initiatives and partnerships
  • Strong business acumen with the ability to quickly assess a new environment and develop solutions that support the business strategy, critical objectives, and cultural norms
  • Creative with a strategic mindset along with the ability to turn concepts into action
  • Strong relationship building and influence skills
  • A change agent who is flexible, resilient, and able to thrive in a dynamic, rapid paced environment
  • Embody a culture of taking smart risks and innovating to win
  • Exceptional communication and writing skills