Integrated Marketing Coordinator Job Description

Integrated Marketing Coordinator Job Description

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Integrated marketing coordinator provides light HTML and graphic design for mocks and other assets for collateral and marketing communications in Photoshop, Illustrator, InDesign, or other design software.

Integrated Marketing Coordinator Duties & Responsibilities

To write an effective integrated marketing coordinator job description, begin by listing detailed duties, responsibilities and expectations. We have included integrated marketing coordinator job description templates that you can modify and use.

Sample responsibilities for this position include:

Manage all sales collateral materials (templates, mpegs, one-sheets, digital and convergent opportunities)
Coordinates advertising review and approval processes to meet time lines across the business, ensuring proper coordination of media insertions and creative materials
Work closely with Director and Managers to architect cross-platform marketing programs rooted in digital and social that elevate integrated marketing and advertising sales initiatives across a portfolio of key national clients
Key focus on the management and execution of said sponsor marketing programs as the main point of contact for maintaining timelines, budgets, collecting assets, assisting on production shoots, and overseeing content design and creative, coordinating with various departments to ensure all deliverables and deadlines are met
Assist the integrated marketing team to bring best in class promotions to market
Contribute to the brainstorming process and creation of customized client proposals
Act as liaison between the network and the sales force
Attend all internal Integrated Marketing and Sales meetings
Regularly maintain departmental documents
Interdepartmental communication regarding marketing campaigns and special events

Integrated Marketing Coordinator Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Integrated Marketing Coordinator

Typically a job would require a certain level of education.

Employers hiring for the integrated marketing coordinator job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Communications, Business, Advertising, Digital Media, Communication, Television, Hospitality, Business/Administration, English

Skills for Integrated Marketing Coordinator

Desired skills for integrated marketing coordinator include:

Power Point and Excel
InDesign
Corporate Purchasing
Creative
Digital
Dynamic content
Effectiveness
Grocery environment consumer and competitive market dynamics
Indesign and HTML
Invoice processing

Desired experience for integrated marketing coordinator includes:

2-6 years of sales development & marketing experience in a related industry - newspaper/magazine publishing, online, planning department of media agency
Needs to be a self-starter with excellent follow-through and the ability to see the “big picture” on all projects ask for help when unsure of direction
Proficient with Microsoft business communication tools and programs such as Word, PowerPoint, Excel
Maintaining department finance reports
Creating budgets and expense tracking
Securing promotional partners

Integrated Marketing Coordinator Examples

1

Integrated Marketing Coordinator Job Description

Job Description Example
Our company is growing rapidly and is looking for an integrated marketing coordinator. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for integrated marketing coordinator
  • 20% – Work closely with the digital strategy team to create engaging content for the university’s social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences
  • Assist in managing multimedia content on internal communication channels, including digital signage, videos
  • Track, communicate and disseminate client sponsorship information within your core team across the IM Client Teams in order to provide oversight and a constant flow of communication
  • Help manage and prepare for meetings and presentations
  • Create and maintain timelines and calendars for key activities
  • Manage the timely and accurate communication of information to both internal and external partners
  • Follows up with cross-functional partners (design, editorial, ) to ensure marketing assets and are delivered on time and on brand
  • Works with merchandising, planning, email and analytics teams to compile campaign results and key findings
  • Reports and tracks budget
  • Ability to utilize networking tools
Qualifications for integrated marketing coordinator
  • Regularly (2/3 of the time or more) sit for prolonged periods
  • 1-3 Years experience in marketing, travel/tourism and/or meetings & event industry preferred
  • Extremely flexible to the ever changing working patterns of the department
  • Demonstrates a high degree of accuracy and attention to detail, organization excellent oral and written communication skills
  • 1-3 Years’ experience in marketing, travel/tourism preferred
  • Excellent interpersonal and communication skills and the ability to interact with and foster cross-functional teamwork among marketing & sales, entertainment, food, retail and operations teams, external partners
2

Integrated Marketing Coordinator Job Description

Job Description Example
Our company is hiring for an integrated marketing coordinator. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for integrated marketing coordinator
  • Creating and developing proposal decks and marketing materials with a focus on creative storytelling
  • Answer and screen telephone calls for SVP Ad Sales Marketing
  • Tactfully handle inquiries and/or refers to the appropriate party
  • Schedule and maintain Executive’s calendar of appointments, meetings and travel itineraries, and coordinate related arrangements
  • Independently gather, compile and analyze information from multiple sources
  • Act as a liaison between the Executive and his/her direct reports, internal and external contacts
  • Coordinate all paperwork necessary for Executive to approve
  • Maintain and distribute weekly tracking of promotions, projects and sponsorships
  • Manage distribution of collateral materials between network and sales teams and field sales offices
  • Assist department in special projects as requested by the Executive
Qualifications for integrated marketing coordinator
  • College degree or equivalent related experience preferred
  • Well versed with The CW programming competitive landscape
  • Strong Powerpoint, Word, Excel and Photoshop skills
  • Strong knowledge / familiarity with the top Social Media platforms
  • Excels in managing multiple projects at one time
  • Ability to communicate positively and effectively with multiple constituencies
3

Integrated Marketing Coordinator Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of integrated marketing coordinator. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for integrated marketing coordinator
  • You will work closely with the production, digital, social, media planning and traffic teams to execute custom sponsorship elements
  • Participating in the development of messaging and creative direction for design work related to campaigns and marketing materials, including editing and proofing
  • Managing and maintaining marketing software/platform resources, including owning the vendor relationships that support our loyalty program, creative assets our national and local marketing planning portal
  • Executing marketing projects as assigned, that might include video, display, collateral, digital and other content
  • Create and/or support in the creation of campaign briefs that will be used to develop strategic marketing campaigns focused on customer acquisition and retention
  • Development of social media strategy for all bowl related social channels
  • Management of all bowl social media content
  • Support the Global Integrated Marketing Support team in the planning and execution of multiple marketing communication programs
  • Participate in agency brief development the planning and executing of action plans with marketing communication agencies, assist with the promotional material approval process
  • Analyze research data and communicate findings that support sales opportunities
Qualifications for integrated marketing coordinator
  • Must have 2-4 years of media related experience
  • Execute set ups, maintenance and monitoring of wholesale websites
  • Assist with selling events by overseeing event schedule and providing support materials
  • Assist with trade events by supporting Marketing Manager in event planning
  • Facilitate charitable donations
  • Prior luxury fashion and watches/jewelry experience preferred with knowledge and awareness of industry
4

Integrated Marketing Coordinator Job Description

Job Description Example
Our company is looking for an integrated marketing coordinator. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for integrated marketing coordinator
  • Manage promotional materials, department supplies and assets by coordinating requirements with graphics department
  • Plan and execute offsite meetings, trade shows, awards ceremonies, special programs and client events
  • Accomplish organizational goals by accepting ownership for requests and projects
  • Assist in managing integrated marketing projects from ideation to execution
  • Coordinate with Edelman staff, vendors, and freelancers to execute projects
  • Provide oversight and quality control on all deliverables
  • Ensure projects are delivered on time and within budget
  • Maintain multiple projects and tasks
  • Interact with internal Edelman teams and provide weekly updates through project team leader
  • Support senior staff with team operations
Qualifications for integrated marketing coordinator
  • Bachelors degree with 1-2 years work experience (full time or internships)
  • Relevant Marketing or Media experience including educational background, internships or relatable work experience
  • Conversant across all social media platforms and inherent passion for entertainment and pop culture
  • Solution oriented and creative thinking is required
  • Must be able to work closely with media buyers and ad sales in a fast-paced, every-changing environment
  • A minimum of 1-3 years of advertising and/or marketing experience
5

Integrated Marketing Coordinator Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of integrated marketing coordinator. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for integrated marketing coordinator
  • Encourages positive thinking and considers the needs of the clients and business in response to decision making
  • Develop comprehensive signage and branding plans for all PBI events (including all ancillary events)
  • Manage all signage projects from start to completion
  • 10% – Provide video/photographic and design support for other university communication vehicles as assigned
  • Support the marketing plan for moving prospects through the purchase process
  • Serve as the point person and coordinator of all employee engagement social activities and internal events, including, but not limited to, holiday parties and employee celebrations
  • Coordinate Volunteer Council logistics and serve as the point person for incoming volunteer requests
  • Develop and maintain an internal communications content and engagement calendar
  • Maintain the Internal Communications & Employee Engagement budget, including supply orders and requisitions
  • Schedule appointments and arrange for meetings which may include preparing agendas, reserving and preparing facilities, and recording and transcribing minutes of meetings
Qualifications for integrated marketing coordinator
  • Highly organized with strong written and verbal communication skills and project management skills with experience in the areas of design, proofreading and editing
  • Proficiency with Microsoft Office (Word, Excel, PowerPoint) and Google Apps
  • Interest in sports media and eagerness to grow within the industry
  • Proficient in Microsoft Office, including Word and PowerPoint
  • Familiarity with Adobe creative suite, Photoshop and editing ability a plus
  • Minimum 2+ years of solid experience in a sales or marketing support role

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