Digital Marketing Specialist Resume Sample

Digital Marketing Specialist Resume Sample

Digital Marketing Specialist Resume Sample

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EH
E Heaney
Eulalia
Heaney
873 Hahn Estate
Houston
Texas
United States
873 Hahn Estate
Houston
Texas
United States
Socials
Experience
04/2012 – present
Los Angeles
Digital Marketing Specialist
04/2012 – present
Los Angeles
Digital Marketing Specialist
04/2012 – present
  • Assisted in evaluation of potential new digital vendors
  • Created daily, weekly, and seasonal reports on web, email communications and blog analytics
  • Developed accurate monthly forecasts of lead volume and costs to align with the rest of the team and assist in overall strategy development
  • Developed and maintained strong electronic media presence
  • Documented best practices and identified opportunities based on web analytics
  • Ensured that website content is accurate and up to date
  • Formatted and published new content
  • Identified opportunities to improve internal processes / procedures / programs when possible
  • Managed relationships with external vendors
  • Performed on-going creative testing to maximize performance and implement results across marketing channels such as affiliate, e-mail, and marketing
  • Provided overall management and maintenance of the firm’s website.
  • Provided support for social media coordinator and marketing initiatives
  • Researched current online marketing concepts, strategy and best practices
  • Stayed current with industry trends to maintain and update website and marketing content for competitive edge
  • Supported blogs by ensuring consistency from a technical standpoint
  • Supported other marketing projects and initiatives as required
  • Utilized available outlets (including video and social media channels) and identified new resources and opportunities for improvement
  • Utilized company technology and resources to streamline work and maintain high levels of accuracy
  • Utilized reporting to set and reached performance goals
  • Worked in a fiscally responsible manner tailored to seasonal and quarterly budgets
  • Worked on multiple projects and prioritize projects based on deadlines
  • Worked on projects as assigned
Education
2007 2012
Columbus College of Art and Design
2007 2012
2007 2012

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