Market Research Analyst Resume Sample

Market Research Analyst Resume Sample

Market Research Analyst Resume Sample

LN
L Nader
Lue
Nader
869 Newton View
Los Angeles
California
United States
+1 (555) 895 6545
869 Newton View
Los Angeles
California
United States
Phone
p +1 (555) 895 6545
Education Education
2008 2013
University of Cincinnati
2008 2013
2008 2013
Experience Experience
present
Los Angeles
Market Research Analyst
Los Angeles
Leffler Group
present
Los Angeles
Market Research Analyst
present
  • Analyzed key market, competitive and customer trends and evaluated impact on market segments
  • Assisted in development of annual market research plan and management of annual market research budget
  • Attended meetings in a supporting marketing role
  • Collaborated with management to develop presentations using Microsoft PowerPoint as needed
  • Conducted competitive intelligence and landscape update
  • Coordinated with key stakeholder groups such as Sales, Sourcing / Supplier Relations, Pricing, etc. to gather key compounding industry insights and proactively communicated industry news
  • Created databases to capture market data
  • Created reports and presentations that clearly highlight the actionable insights combined with business implications/strategic & tactical options
  • Evaluated demographics, prices, distribution channels and marketing outlets
  • Gathered market-related product data to produce routine and ad hoc reporting
  • Identified and used appropriate research resources and networks within project budget and timelines in support of brand strategy and tactics
  • Integrated primary, secondary and competitive intelligence to provide thorough analysis of various market related issues
  • Led detailed competitive assessments, and determined strategic implications and counter strategies and tactics
  • Led market needs analysis through primary and secondary research, to support customer segmentation opportunities and sales initiatives
  • Offered insights about product potentials
  • Planned, designed and conducted primary market research projects, both qualitative and quantitative
  • Served as a key strategic partner to uncover underlying business needs and information gaps
  • Tracked competitor performance and competition strategy

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