Market Research Analyst Resume Sample

Market Research Analyst Resume Sample

Market Research Analyst Resume Sample

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LN
L Nader
Lue
Nader
869 Newton View
Los Angeles
California
United States
869 Newton View
Los Angeles
California
United States
Socials
Experience
10/2013 – present
Los Angeles
Market Research Analyst
10/2013 – present
Los Angeles
Market Research Analyst
10/2013 – present
  • Analyzed key market, competitive and customer trends and evaluated impact on market segments
  • Assisted in development of annual market research plan and management of annual market research budget
  • Attended meetings in a supporting marketing role
  • Collaborated with management to develop presentations using Microsoft PowerPoint as needed
  • Conducted competitive intelligence and landscape update
  • Coordinated with key stakeholder groups such as Sales, Sourcing / Supplier Relations, Pricing, etc. to gather key compounding industry insights and proactively communicated industry news
  • Created databases to capture market data
  • Created reports and presentations that clearly highlight the actionable insights combined with business implications/strategic & tactical options
  • Evaluated demographics, prices, distribution channels and marketing outlets
  • Gathered market-related product data to produce routine and ad hoc reporting
  • Identified and used appropriate research resources and networks within project budget and timelines in support of brand strategy and tactics
  • Integrated primary, secondary and competitive intelligence to provide thorough analysis of various market related issues
  • Led detailed competitive assessments, and determined strategic implications and counter strategies and tactics
  • Led market needs analysis through primary and secondary research, to support customer segmentation opportunities and sales initiatives
  • Offered insights about product potentials
  • Planned, designed and conducted primary market research projects, both qualitative and quantitative
  • Served as a key strategic partner to uncover underlying business needs and information gaps
  • Tracked competitor performance and competition strategy
Education
2008 2013
University of Cincinnati
2008 2013
2008 2013

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