Marketing Supervisor Job Description

Marketing Supervisor Job Description

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Marketing supervisor provides reporting in Microsoft Excel on an ongoing basis regarding retail sales, marketing programs and promotions.

Marketing Supervisor Duties & Responsibilities

To write an effective marketing supervisor job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing supervisor job description templates that you can modify and use.

Sample responsibilities for this position include:

Track, qualify, route and report on inbound leads derived from marketing campaigns and captured on websites, hotlines, trade shows, (5%)
Set up and manage contact databases for Business-to-Business Marketing Campaigns including the launch of a new B2B CRM system slated for 2016
Support customer relationship management (CRM) program
Responsible for managing & obtaining all footage/media used in promo spots, sales reels, and campaigns for FOX Sports
Utilize ENPS, programming on NHL.com, and other such sources to identify stories for relevance
Liaison with vendors and internal departments including budgeting, set-up and participation
Monitoring/evaluating effectiveness and viability of the system
Leads stakeholders in the planning process to create execution plans that synchronize with the overall campaign strategy (e.g., timing, messaging, creative focus)
Measures e-mail activity and delivers presentations on the results to senior management and stakeholders to report progress and success of channel
Collaborates with e-mail service provider to ensure timely flow of scheduling, data, and creative assets for campaign execution

Marketing Supervisor Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Marketing Supervisor

List any licenses or certifications required by the position: CXM, PMP, SNS, CPR, TIPS, SAFE, SERV, SEM, SEO, AED

Education for Marketing Supervisor

Typically a job would require a certain level of education.

Employers hiring for the marketing supervisor job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Management, Marketing, Business, Education, Communications, Engineering, MBA, Statistics, Economics, Mathematics

Skills for Marketing Supervisor

Desired skills for marketing supervisor include:

Current and future promotions in all departments
Marketing databases
Graphic design principles
Concierge
Excel
Especially Excel and Powerpoint
Microsoft Office Suite
Word
Web based reporting
Access and Excel

Desired experience for marketing supervisor includes:

Collaborates with multiple levels of management across the enterprise (i.e., Customer Relationship Management [CRM], Legal, and Marketing) to ensure support for strategy, tactics, approaches, and a common vision
Creates and delivers presentations on strategy, communications plan, and budgets to senior management, stakeholders, Marketing, Communications, and CRM to gain consensus, support, and approval
Monitors campaign development process and trending to ensure effectiveness, brand compliance, best practices, and return on investment
Directs agencies and develops campaign briefs to provide direction for developing the creative strategy at all campaign stages (e.g., campaign concepts, copy, artwork, data, measurements, ) to ensure brand compliance and campaign effectiveness
Collaborates with management to articulate plans, conducts budget reviews to ensure budget compliance, tracks and reports on expenses and provides rationale supporting the budgets to ensure actual and projected expenses will not exceed plan
Initiates status reports with stakeholders and agencies to ensure timely development of campaign components and to facilitate problem resolution

Marketing Supervisor Examples

1

Marketing Supervisor Job Description

Job Description Example
Our company is growing rapidly and is hiring for a marketing supervisor. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing supervisor
  • Collect and analyze market trends from macro economy, customer and competition perspectives
  • Lead, organize and participate marketing excellence projects
  • Respond to and resolve customer concerns (surveys)
  • Develop channel or shopper merchandising and promotion strategies
  • Responsible for the development of merchandising and space plans and category analysis
  • Markets the organisation’s products
  • Designs, develops and implements communication programs to advertise the organisation’s products using media (TV, radio, print, direct mail, the Internet), events, and sales promotions
  • Develops and evaluates pricing strategies and structures
  • Implement activation plan for trade/campaigns/product launches on the approved marketing strategies and to ensure execution excellence
  • Liaise with vendors and manage the production of all marketing communication materials (including ATL and BTL)
Qualifications for marketing supervisor
  • Motivates others to achieve excellence
  • Demonstrates initiative by leading or contributing to special projects and process improvement needs throughout the year
  • Create a strategic link between the work of the team and the goals of the organization
  • Share feedback on the staff member’s performance – focusing on issues or achievements, tracking of program profit goals and current quarter initiatives
  • Implement a range of monitoring methods which enable you to measure actual performance against the agreed objectives or standards
  • Hold review meetings with each member of your staff
2

Marketing Supervisor Job Description

Job Description Example
Our company is looking to fill the role of marketing supervisor. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing supervisor
  • Identify, procure, and make payments for all offsite CMP Department locations
  • Responsible for tracking all vendor payments and setting up new contracts
  • Prepares all CMP and In-House Department reporting
  • Partner with Program Managers to effectively implement new corporate programs, business rule changes and other compliance related policies
  • Develop a streamlined and consistent reporting process to track site and guest guide performance
  • Communicate all CMP and In House Operations business changes and new programs with marketing teams
  • Partner with Internal Business Partners on In House Marketing audits and analytics
  • Partner with brand & legal for all submissions and collateral needs and implement consistency for all brands
  • Oversee all marketing administration staff along with control/manifest departments (Responsible for answering all incoming calls, data entry, and reporting
  • Works with sales team to create and executive marketing strategy and help to develop business outcome
Qualifications for marketing supervisor
  • Comprehensive knowledge of ad technologies and research techniques (how they work, and how to troubleshoot)
  • Analytic insight to identify and solve client's business, marketing and technology problems
  • Building and growing effective teams through collaboration and successful conflict resolution
  • Process Management with ability to multi task and prioritize
  • Demonstrate business maturity in daily interaction with clients, peers, and leadership
  • Strong technical aptitude and in support of Marketing Cloud application and solutions
3

Marketing Supervisor Job Description

Job Description Example
Our company is searching for experienced candidates for the position of marketing supervisor. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing supervisor
  • Coordinate with Stakeholder Relationships team regarding external events
  • Recommend, manage and maintain business development software systems for use with branding, marketing campaigns and other marketing and communication activities
  • Manage the confirmation, reconciliation, settlement and financial summary of the physical and financial transactions by which Natural gas, Y-grade liquids, purity NGL’s and condensate are bought, sold, transported, stored and delivered
  • Ensure timely & accurate payment to suppliers (transportation, gathering, processing, purchases)
  • Ensure timely & accurate sales invoices are presented to external parties and the timely collection of cash
  • Maintain open and aged marketing accounting AR & AP balances
  • Provide the Production Revenue accounting team with a monthly sales distribution in order to process the current month revenue and provide the appropriate accounting to the partners & land owners through the revenue accounting system
  • Workings very closely with the Supervisor of Production Revenue Accounting reconcile any volume or value variances that may occur between the two teams
  • Provide a monthly Transportation and Marketing Income report to the planning and financial reporting teams
  • Reconcile marketing sales and intercompany balances with related parties
Qualifications for marketing supervisor
  • Dependable, motivated, self-starter, with the ability to direct work efforts independently
  • Strong business acumen and ability to thrive in a diverse and fast paced global structure
  • 1 year of leadership, supervisory or management experience
  • 2 years of experience managing local marketing efforts to include events, media campaigns and sponsorship activities
  • Previous experience managing several national brands
  • Great attitude, great ideas and a motivator
4

Marketing Supervisor Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of marketing supervisor. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing supervisor
  • Prepares all CMP reporting
  • Communicate all CMP business changes and new programs with marketing teams
  • Partner with Internal Business Partners on CMP audits and analytics
  • Supports Director of Marketing, CMP Manager & Supervisors
  • Hiring, on-boarding and training for all Marketing Coordinators
  • Development and documentation of Standard Operating Processes for consistency across customers and categories
  • Monitor workloads and resources, develop and execute flex plans to insure Tasks are completed on a timely basis
  • Develop tracking and reporting on data integrity, including executing RCCM’s as needed
  • Identify and champion continuous improvement opportunities to improve efficiencies
  • Develop and execute the marketing communication plans aligned with divisional marketing plans
Qualifications for marketing supervisor
  • Demonstrated achievement in producing results
  • Creative, hands-on and a team player
  • Bilingual preferred (verbal and written)
  • Valid California driver’s license, vehicle for transportation with proof of insurance for frequent driving around assigned geographic area
  • Minimum 4 to 6 years of applied marketing experience including some supervisory experience
  • Two years experience in accounts payable/receivable
5

Marketing Supervisor Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of marketing supervisor. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing supervisor
  • May develop and coordinate multimedia package-letters, brochures, video, and displays for particular assignments
  • Reviews literature, previous marketing materials used, and gathers materials on competitive products in the field
  • Supports the marketing function through analytics and insights
  • Develops project plans and executes them to complete meaningful research, analysis and conclusions based on marketing data
  • Cultivates data sources including data warehouse, analytics platform, other backend systems agencies
  • Organizes, ingests and relates these disparate data sources in Business Intelligence tools for analysis
  • Produces analysis, reporting, visualizations and insights based on the data
  • Provides monthly results and insights reports to senior leaders and regional stakeholders
  • Provides status reports for upcoming programs and campaigns
  • Supports the organization through standard reporting and dashboards that would include standard web and campaign measures
Qualifications for marketing supervisor
  • Working knowledge of InDesign and Wordpress
  • Master’s degree in marketing and communications or related field
  • Intercultural awareness – second language ability advantageous
  • Ability to copyedit, write press releases, and other PR texts
  • Minimum of 3 years professional experience in Digital Marketing Analytics or Marketing Automation Systems
  • A minimum of one (1) year of experience in the call center/marketing/timeshare field required

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