Manager, Media Relations Job Description

Manager, Media Relations Job Description

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Manager, media relations provides input into the global UX team, ensuring global initiatives meet & address European consumer and business needs.

Manager, Media Relations Duties & Responsibilities

To write an effective manager, media relations job description, begin by listing detailed duties, responsibilities and expectations. We have included manager, media relations job description templates that you can modify and use.

Sample responsibilities for this position include:

8+ years of consumer lifestyle/parents and kids media relations experience
Knowledge of consumer tech and lifestyle broadcast influencers and contributors a plus
Reviews fact sheets, social media, news releases, photographs, scripts, motion pictures, or audio recordings to media representatives and other persons who may be interested in learning about or publicizing company's activities or message
Be a collaborative part of a dynamic team of PR professionals while working closely with multi-discipline (marketing, community investment, legal, HR, product, ) teams on various projects
Act as the media spokesperson
Build the strategic story-telling framework for different corporate themes including innovation, environmental stories, health & nutrition and associates profiling
Managing outcomes reporting
Generate, create and pitch strategic media outlets and bloggers
Develops positive working relationship with KMA event planners to seamlessly integrate into the event process
Oversees and coordinates all national broadcast and print outreach or internal communications

Manager, Media Relations Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Manager, Media Relations

Typically a job would require a certain level of education.

Employers hiring for the manager, media relations job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Communications, Journalism, Public Relations, Marketing, English, Education, Business, Communication, Graduate, Writing

Skills for Manager, Media Relations

Desired skills for manager, media relations include:

Department store business
Basic mathematical principles
AP style
Accenture’s areas of business
Biological sciences
Blogs
Consumer
Energy industry
European and global economics and politics
Excel

Desired experience for manager, media relations includes:

Solid experience with strategic sustainability communications
The successful candidate for the Media Relations role will likely possess 5+ years in corporate or agency settings
Of particular interest are candidates with Broad knowledge of TV, entertainment, pop culture lifestyle trends, in general and Latin America
Succinct Communicator
Must have a proven ability to attain measurable results for public relations programs through social and traditional media outreach
Must have the ability to generate results in fast-paced enviroment while working multiple projects

Manager, Media Relations Examples

1

Manager, Media Relations Job Description

Job Description Example
Our growing company is looking for a manager, media relations. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for manager, media relations
  • Provide PR guidance to GPS leaders and organizes media training
  • Collaborates with Communications Market Leads and serves as Communications Manager for the Women’s, Heatlthy Living and Kids’ markets, which includes writing and proposing news releases, media tools and affiliate field materials for assigned projects
  • Assists in managing Cision, Trendkite and other applicable media databases to provide regular reporting
  • Manages program and sponsors deliverable's its internal communication channels
  • Pitch stories to the media (primarily in the kids and parents media space) to obtain top-tier earned media coverage for our clients
  • Have a deep knowledge and understanding of the kids and parents media landscape to effectively strategize and manage outreach
  • Identify, pitch and follow-up with traditional (national broadcast and print) and online media opportunities
  • Develop and maintain relationships with producers, reporters, bloggers and other contributors
  • Draft media relations materials, including news releases, pitch letters, fact sheets and other content for pitches, reports and proposals
  • Work with account teams to develop strategic earned media plans for clients focusing on kids and parents outreach
Qualifications for manager, media relations
  • Must be flexible and adaptable to evolving priorities, teams and work environments
  • Must have a willingness to work with a variety of teams with diverse skillsets and prioritities
  • Succinct Communicator - Great writer and talker
  • Doesn’t need to “check with the agency” on every issue or for every answer
  • Manage issues/crises as necessary
  • A high level of personal integrity and professional conduct
2

Manager, Media Relations Job Description

Job Description Example
Our company is looking to fill the role of manager, media relations. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for manager, media relations
  • A strategic thinker focused on supporting the generation of global tier-one media attention for global corporate initiatives
  • Create compelling, timely materials to support campaigns, briefings, report submissions, press announcements
  • Drive the application process for locally important awards and rankings
  • Advise senior executives, in preparation for media opportunities
  • Counsel and advise internal clients on communications matters
  • Drives local press releases supporting European generated global press releases
  • Devise and deliver media relations strategies to support our strategic and operational plans
  • Develop and nurture relationships with key members of the economic, lifestyle, health, trade, Petcare press and support with top-tier media requests related to corporate initiatives and/or issues
  • Draft and oversee distribution of company materials, including news articles, press releases, videos, web copy, fact sheets
  • Secure strong, positive media coverage around Nestlé Purina campaigns and activities
Qualifications for manager, media relations
  • Must have a willingness to travel
  • 4 to 6 years of working experience in the Media Relations field
  • University degree in Public Relations, Marketing, Communications or other related careers
  • Keeps things simple - Knows that global communications can be made complex---and will resist and prevent that
  • Does not need or desire big budgets for big results - Believes one great person on the team is more valuable than 3 to 5 OK people---and wants to be that great person
  • Integrate Digital influencers into PR plans
3

Manager, Media Relations Job Description

Job Description Example
Our growing company is looking for a manager, media relations. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for manager, media relations
  • Continuously improve consumer experience and value proposition through the on-going application of creative thinking
  • Draft, manage and reply to social media content to engage audiences across channels, including social media posts, articles, blogs, videos, and photos
  • Creates and edits external communications materials, such as bios, feature stories, articles, presentations and correspondence
  • Supports budget preparation and management
  • Collaborates with External Relations, Internal Communications, Investor Relations and Marketing to guarantee consistent messaging
  • Research, develop and execute integrated communications campaigns including events and experiential activities for media and influencers
  • Develop high level media strategies (both earned and paid)
  • Leverage our media monitoring tools and work with junior staff to continuously improve our reporting
  • Develop KPI reports, competitive analysis and research briefs
  • Manage and track client budgets
Qualifications for manager, media relations
  • Capacity to integrate Digital into Brand PR initiatives
  • Demonstrable understanding of how the capital markets work and impact the economy and key industries
  • Fully bilingual in Korean and English
  • Fluency in English and Italian or German, with further European languages being an advantage
  • Self-starter, Results oriented , Personable
  • Knowledge of public company operations
4

Manager, Media Relations Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of manager, media relations. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for manager, media relations
  • Develop relationships with reporters, editors and other media contacts
  • Assist in media planning, pitching and outreach for other programs, including the profession’s national financial literacy effort
  • Pitch stories to the online outlets of the national, local and social media
  • Recommend and execute enhancements utilizing existing and emerging technologies
  • Work with directors of media relations in Washington, D.C
  • Work closely with communications team members to ensure internal/external communications and messaging is consistently aligned
  • Develop and execute global media relations program in support of Gensler’s Integrated Communications studio and the Firm’s community sector-focused objectives
  • Pursue opportunities for spokespeople to contribute to forward features, thought leadership and trend pieces, drive proactive initiatives to generate coverage with target media
  • Collaborate with and counsel regional media relations managers on practice area campaigns and build cross-functional teams of media relations and marketing managers to execute
  • Amplify research content for thought-leadership positioning
Qualifications for manager, media relations
  • Extensive Brand culture
  • Minimum of seven years of media relations, public relations or communications experience with minimum of two years pitching or influencing national media outlets
  • Interest in financial communications, including but not limited to quarterly earnings announcements
  • Demonstrated knowledge of social / new media technology traditional print and broadcast media at a global level
  • Demonstrable understanding of how the asset management industry works and impact on investors and the markets
  • 7-10 years of experience in a PR position
5

Manager, Media Relations Job Description

Job Description Example
Our growing company is hiring for a manager, media relations. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for manager, media relations
  • Monitor and provide thought reporting on all social media channels
  • Develop unique daily recommendations for social media activations
  • Develop media lists and conduct media outreach on behalf of local and national clients
  • Be a part of an integrated team
  • Contribute to new business efforts
  • Create written media materials including press releases, advisories, fact sheets, bios, messaging/talking points, pitches, PSA scripts, radio rip-and-reads
  • Manage PR in the Irish market in partnership with PR agency
  • Promote show content, digital initiatives, and editorial achievements
  • Play a key role in building talent profiles and positioning the brands
  • Support day-to-day media relations for dayside news programming and select evening and primetime shows
Qualifications for manager, media relations
  • BA in Business Administration or a related field preferred
  • A minimum of 4 years’ work experience in an administrative, bookkeeping or accounting type role
  • Self-motivated individual who is willing to work collaboratively, and has the ability to thrive in a results-oriented environment
  • Ability to handle multiple tasks simultaneously, prioritize and adhere to strict deadlines
  • Bachelor’s degree in communications, marketing, journalism, public relations preferred
  • Minimum 7 years of experience in successful execution of communications programs with experience in planning, directing, and demonstrated skills, knowledge and experience in the design and execution of marketing, communications and market facing materials

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