Analyst Relations Manager Job Description

Analyst Relations Manager Job Description

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Analyst relations manager provides feedback on overall product and marketing content and messaging and support the global marketing team with analyst resources that can be leveraged for marketing activities, including negotiating market research projects, webinars, papers, and analyst speaking engagements.

Analyst Relations Manager Duties & Responsibilities

To write an effective analyst relations manager job description, begin by listing detailed duties, responsibilities and expectations. We have included analyst relations manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Respond to internal stakeholder requests for market and competitive intelligence, analyst thought leadership in support of market development and business planning
Oversee annual AR budget and provide recommendations for purchased analyst research services.Manage analyst research report calendars and establish processes for ongoing communication and education of industry analysts
Provide executive communications support including presentations, briefings, and talking points to assist with the development of communications
A polished communicator who will represent the company in front of industry analysts
Work with product marketing and portfolio development teams to drive the right intelligence, extract product messaging and create positioning with Analysts
Preparing analyst briefing tours and coordinate speakers and presentations
Oversee budget, analysis and recommendations for purchased research services
As a member of the Corporate Strategy team, the AR Manager may take on special projects within the team
Develop relationships with influential industry analysts including those at
Be well-versed on the current traditional and social media environment as it relates to RSAs business the broader industry

Analyst Relations Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Analyst Relations Manager

Typically a job would require a certain level of education.

Employers hiring for the analyst relations manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Communications, Business, Journalism, MBA, English, Engineering, Sciences, Technology, Public Relations

Skills for Analyst Relations Manager

Desired skills for analyst relations manager include:

Trends in communications and analyst relations
Integrated marketing activities
Major analyst firm online resources mandatory
Analyst relations best practices
Digital marketing and field sales organizations
IT industry
Planning
Processes
401K plans
Annuities

Desired experience for analyst relations manager includes:

Partner with Communications Team Leadership to develop and execute worldwide analyst strategy
Drive analyst awareness of AWS service offerings and significantly expand analyst understanding of the unique AWS approach to cloud computing
Proactively and simultaneously manage multiple vendor ratings, and secure positive placement of AWS services in key reports such as the Gartner Magic Quadrant and Forrester Wave
Advance the development, simplification and innovation of the AWS AR program while defining repeatable best practices for the organization
Deliver on-going AR program activities such as analyst briefings, inquiries, reporting and other core program tactics
Collaborate with PR and services teams to educate analysts on service and feature launches for ever-expanding portfolio of AWS services

Analyst Relations Manager Examples

1

Analyst Relations Manager Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of analyst relations manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for analyst relations manager
  • Provide end-to-end management of strategy, analyst relationships, and execution for a product line
  • Be a trusted partner internally with the ability to staff analyst meetings and tours, provide first level feedback to spokespeople and senior executives, share thoughtful notes with stakeholders, own follow-up, suggest next steps, and contribute to strategy
  • Ability to create briefing documents and maintain contact both internally and externally
  • Understand the value of marketing back to build relationships with internal clients and stakeholders
  • Partner internally to build and deliver great content and assets, good judgment on quality of content and who would find it useful, and the ability to measure effectiveness of content
  • Demonstrate excellent judgment for company's best interest, strong situational analysis, and the ability to negotiate
  • Be a great team player - willing to jump in and help others, take on new responsibilities and projects
  • Willingness and ability to travel 25-40% of the time across North America
  • Plan interactions
  • Perform briefings on a regular basis with regional key analysts, and respond to research requests
Qualifications for analyst relations manager
  • Position will be located in Mountain View CA or Culver City, CA
  • 5-8 years of combined press and analyst relations experience in the tech industry
  • Natural tendency to invent, simplify, and take innovative approach to AR
  • Ability to take complex concepts and messages and transform into an audience-resonating story
  • Ability to link PR/AR plans and activities to business results
  • 3+ years of experience gained working directly with cyber security products
2

Analyst Relations Manager Job Description

Job Description Example
Our company is looking for an analyst relations manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for analyst relations manager
  • Identify, develop and manage relationships with key analysts and influencers, and effectively communicate company news
  • Work closely with product teams to develop analyst-specific positioning and messaging that result in positive analyst coverage
  • Edit and/or manage internal reviews of research reports and white paper projects, and negotiate requested changes
  • Respond to analyst inquiries, monitor and manage analyst briefings, and prepare briefing presentations and documents
  • Drive participation in major analyst research and reports
  • Some limited travel required, primarily for industry analyst events
  • Facilitate the timely completion of all relevant analyst briefing and survey requests
  • Develop strategic analyst and influencer relations strategy to support the overall comms and business priorities
  • Develop and maintain strong relationships with analysts specializing in performance marketing, adtech, martech and e-commerce
  • Manage 1-to-1 executive-analyst engagement schedules, activities, trackers and metrics
Qualifications for analyst relations manager
  • BA/BS degree in a marketing or technology-related field is preferred
  • A background in security software is preferred, but not required
  • BA/BS degree from 4 year college/university
  • Minimum of 2-4 years of experience in Analyst Relations in the technology industry
  • High level of energy, enthusiastic team player, and dedication to excellence
  • Previous experience in Analyst Relations, Investor Relations, Product Marketing, or Public Relations
3

Analyst Relations Manager Job Description

Job Description Example
Our company is growing rapidly and is looking for an analyst relations manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for analyst relations manager
  • Flag and track competitive differentiation and threats as perceived by analysts
  • Lead in creating and customizing informational materials for analysts, from corporate vision to roadmaps and success stories
  • Summarize analyst commentary, research, and conversations for quick action by internal stakeholders
  • Collaborate seamlessly with diverse teams across the business
  • Collaborate closely with public relations, product marketing & investor relations
  • Propose, design and execute Analyst & Influencer Relations activities that meet the needs of stakeholders and achieves desired results in line with business priorities
  • Create and maintain a vibrant influencer community who independently share and recommend our contentCreate an annual analyst day/summit & influencer events as appropriate
  • Manage multiple, complex projects within strategy and budget parameters
  • Work with Public Relations to identify analysts to speak with reporters, be quoted in press releases and support pitches
  • Manage all inbound analyst requests in a timely and effective manner including surveys, inquiries, and requests to speak with customers
Qualifications for analyst relations manager
  • CRM, enterprise software and/or cloud computing experience
  • Established relationships with industry analysts or influencers
  • Appreciation of wine, cheese and chocolate
  • Team leadership potentials
  • Proven track record and minimum of 5-7 years of technology-related communications experience that includes direct analyst relations experience (either in-house or agency)
  • Minimum 8 years PR experience, agency or in-house –IT, web or ecommerce industry experience preferred
4

Analyst Relations Manager Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of analyst relations manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for analyst relations manager
  • Work with internal marketing team on a variety of lead generation projects and top analysts
  • Track and manage internal requests for research or inquiries
  • Writing and developing briefing docs, messaging docs, analyst tours, trade shows and events
  • Respond to requests for research from sales, marketing and I.T
  • Access internal calendars to act as liaison for external communications team when coordinating schedules for briefings
  • Maintain contact and knowledge about future research with influential analysts’ in the industry
  • Work with executives to build effective presentations for analyst briefings and tours
  • Provide support to customer reference team to ensure that we get all necessary references for industry reports
  • Develop and maintain strong relationships with industry analysts, internal stakeholders
  • Manage all inbound and outbound analyst-related activities, including strategic approaches to Magic Quadrants, Waves, Marketscapes, other reports, launch associated activities
Qualifications for analyst relations manager
  • Team player individual contributor
  • People Manager focusing on building a team of learners and doers
  • Drive IT analyst awareness of AWS service offerings and significantly expand IT analyst understanding of the unique AWS approach to cloud computing
  • Deliver on-going AR program activities such as IT analyst briefings, inquiries, reporting and other core program tactics
  • Collaborate with PR and services teams to educate IT analysts on service and feature launches for ever-expanding portfolio of AWS services
  • Write presentations and prepare executives for engaging with IT analysts
5

Analyst Relations Manager Job Description

Job Description Example
Our company is searching for experienced candidates for the position of analyst relations manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for analyst relations manager
  • Report to the director, public relations and analyst relations as a critical member of the brand and communications team
  • Serve as primary contact for, and field and manage all in-bound requests from the industry analyst community
  • Assist with development of presentations, messaging and other content for all industry analyst communications
  • Measure and evaluate impact and success of all industry analyst relations activities
  • Enforce key message delivery in all AR activities
  • Manage all inbound and outbound analyst-related activities, including strategic approaches to Magic Quadrants, Waves and other market share reports, launch associated activities
  • Maintain strong relationships with analysts, maintaining knowledge of technology and products, competitors, market dynamics and customers that can be leveraged for communications purposes
  • Develop and execute Global Enterprise Workloads and related Industry Verticals AR programs to educate the analyst community
  • Drive analyst awareness of AWS Enterprise Workloads offerings and significantly expand analyst understanding of the unique AWS approach to cloud computing
  • Build strong relationships with the cross-functional teams (including Operations, Account Management, Sales, Marketing) and services leadership team, to understand their business plans, product roadmaps, and competitive market dynamics, and to create an analyst relations plan that aligns to these strategies
Qualifications for analyst relations manager
  • Prior experience in software or services industry a must
  • 7+ years of analyst relations experience
  • Deep knowledge of the industry analyst function
  • Successful, strategic communications expert who has executed global communication strategies, managed budgets, and led hands-on execution
  • Possesses a high degree of integrity and maturity
  • Minimum of seven years of professional work experience in analyst relations or public relations

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