Brand Design Resume Samples
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Brand Design Resume Samples
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BA
B Auer
Briana
Auer
5542 Wilfred Light
New York
NY
+1 (555) 627 8225
5542 Wilfred Light
New York
NY
Phone
p
+1 (555) 627 8225
Experience
Experience
New York, NY
Brand Design Manager
New York, NY
Walsh-Hand
New York, NY
Brand Design Manager
- Coordinate planning/permitting functions with Site Development Manager and Project Managers
- Manage research and development process for design and facility related issues (materials, systems, etc.)
- Manage design of 5-7 projects per year. Projects assigned will be the more challenging locations
- Developing and refining brand identity guidelines and brand messaging
- Working with internal marketing teams (PR, Digital, Multimedia, Internal Communications) to leverage their expertise
- Developing naming recommendations
- Leading creative conception, design and production of brand assets (visual and verbal) with internal designers and external agencies
Detroit, MI
Senior Specialist, Brand & Design
Detroit, MI
Wiza, McDermott and Stracke
Detroit, MI
Senior Specialist, Brand & Design
- Regular design and formatting of sales tools, brochures, event promotion, booklets, signage, and other marketing material, adhering to CAM brand standards
- Leading role in maintaining Brand Guidelines for CAM brand and sub-brands
- Identify trends, emerging issues or major events that may impact design and branding
- Design and formatting - provide quality design support for CAM
- Maintain ‘currency’ in professional and specialized area sufficient to provide value-added content to clients on an ongoing basis
- Lead the design of key CAM marketing and communications vehicles for our advisor channels, and their clients
- Build and maintain relationships with stakeholders from product marketing groups, sales, legal, compliance and outside vendors
present
Dallas, TX
Writing Director Brand Design
Dallas, TX
Macejkovic, Windler and Crist
present
Dallas, TX
Writing Director Brand Design
present
- Establish standards and direction for brand tone of voice, steering Verbal Identity strategies, standards and measures
- Brand Communications and Brand Management
- Product Design and Product Management
- Create and Shape strategic messages from Strategy, to Brand Positioning, to Creative Direction
- Direct the development of Verbal Identity assets and tools, ensure timely and successful tool implementation
- Ensure strong, clear brand tone of voice across all touchpoints: from sellin to sellout, from ATL to digital and social, newsrooms, to ecommerce and retail
- Ensure strong, clear brand tone of voice across all functions
Education
Education
Bachelor’s Degree in Personal Drive
Bachelor’s Degree in Personal Drive
Georgia State University
Bachelor’s Degree in Personal Drive
Skills
Skills
- Strong collaboration, team building, leadership and personnel development skills and ability to work effectively within a matrix organization
- Experience working with multi-unit restaurant chains desirable
- Strong project and time management skills
- Knowledge of architectural office practices
- 7-10 years' experience managing the work of design professionals on multiple projects
- Ability to work within a dynamic, fast-paced team environment
- Proficiency with MS Office Suite
- Professional registration
- Extensive portfolio with design and copywriting/messaging examples
- 7+ years of experience in B2B and/or B2C marketing, product management or related experience
15 Brand Design resume templates
Read our complete resume writing guides
1
Brand Design Production Specialist Resume Examples & Samples
- Trafficking and Project Management for all projects briefed into the Brand Design team
- Provide photo/stock art buying for US developed materials, with a focus on sourcing additional imagery needs to supplement Global concepts – i.e. US photo shoots, Getty, stock, local retouchers, product photography, etc
- Coordinate and maintain production schedules with internal freelance designers and external agencies
- Develop project timelines and coordinate project kick off meetings with key stakeholders across all projects
- Manage projects with a wide range of agencies from the large brand agencies, to small, in house agencies
- Collect and coordinate job requirements from Brand Marketing and/or other project owner to ensure job scope and details are clearly defined while analysing and tracking project costs against budget
- Managing budget for individual US shoots, negotiating rates/ usage, booking and invoicing with photographers and vendors
- Provide support on quarterly GTM & Sell in tool production management and delivering of final toolkits
- Ensure the project brief has been met by the deliverable(s)
- Support design and production efficiencies and consolidation across projects
- Maintain an in-depth understanding of adidas design direction across Sport Performance and Sport Style divisions
- Provide solutions in regards to production vendors based off of project scope
- Provide photo style recommendations and photo solutions for projects
- Ensure project deliverables from clients are delivered on time and on budget
- Update & manage the asset archive for all relevant files/materials/assets/imagery/renderings/ etc
- Monitor all legal imagery paperwork, contracts, releases, etc. and track all usage negotiations for adidas US
- Maintain relationships with Stock agencies
- Process and facilitate department invoices in addition to approving designer time cards
- Manage the Brand Design Inbox for project requests and communication follow up
- Maintain the Project Tracking system to ensure data integrity
- Strong Project Management skills
- Knowledge of design and photography trends, specifically to sporting good industry
- Ability to manage projects with multiple external agencies in adidas brand ethos and visual language
- Driven, self motivated
- Ability to deal with stressful & time sensitive situations
- Ability to exercise independent judgement and decision making skills
- Ability to communicate effectively to all levels within the organization
- General knowledge of the design and production process and general understanding of design-related tools and programs
- Advanced understanding of variety of software including project tracking / management tools, general business applications (PowerPoint) and creative suite (Adobe Photoshop, Lightroom, Bridge)
- Minimum of 1-2 years of Project Management experience in Creative/ Design Agency or in house
2
Writing Director Brand Design Resume Examples & Samples
- Establish standards and direction for brand tone of voice, steering Verbal Identity strategies, standards and measures
- Direct the development of Verbal Identity assets and tools, ensure timely and successful tool implementation
- Ensure strong, clear brand tone of voice across all categories
- Ensure strong, clear brand tone of voice across all functions
- Ensure strong, clear brand tone of voice across all touchpoints: from sellin to sellout, from ATL to digital and social, newsrooms, to ecommerce and retail
- Evaluate Communications, Product copy, and on-Product Messaging to ensure adherence to Verbal Identity strategies and standards
- Create and Shape strategic messages from Strategy, to Brand Positioning, to Creative Direction
- Shape and craft strategic messages delivered by Board and Brand Team at annual brand meetings, eg GBC and GMM
- Participate in creation of annual Creative Direction
- Utilize research findings and strategies, to evolve brand tone of voice and strategies
- Curate, source and educate global Writing team; maintain Writing resource database
- Lead the writing team, internal and external
- Set priorities and objectives, creative and assignment-related, of team
- IT skills: Macintosh software: expert
- University degree or the equivalent in Writing, PR, Marketing, related
- At least 10 years professional experience Writing for Advertising or other Agency or InHouse
- At least 3 years managing Writing or Creative teams
- Proven excellent concept development, solid technical writing
- Self starter, Project management
- Passion for sports, culture, words
3
Director Brand Design Resume Examples & Samples
- Develop and continuously evolve the Ericsson design strategy and guidelines for visual and graphical solutions including applications ranging from product design, interaction design and packaging to marketing communication
- Overall responsible for development and implementation of the corporate and visual identity across channels and functions
- Initiate and manage brand design development projects as well as participating as expert in design management in group wide collaboration projects within the Ericsson organization
- Build-up and manage the Brand Design discipline, through identifying and fostering the network of relevant professional individuals throughout the Ericsson organization globally
- Follow and foresee societal and behavioral developments, and how that will affect future designs of products, services and interfaces
- Develop a strong, clearly defined design vision based on the brand- and design strategies. Including all design guidelines and updates, developments and maintenance
- Work towards a "one Ericsson" experience regardless of design touch point. Drive initiatives and projects for automated design like ad and graph builder tools for organizations to easy create on-brand communication materials
- Drive the competence development of the agency network, including the in-house production agency at India and possible future additional hubs
4
Intern Global Employer Brand Design Resume Examples & Samples
- Support with the design of recruitment marketing campaigns
- Work closely with the employer brand manager on the tactical design and execution of our employer brand strategy (Employer Value Proposition Evolution)
- Innovative design skills
- Photography skills
- Great written and spoken English
- Team player, independent and structured mode of working
- Knowledgeable in social media landscape (trends, new platforms, popular platforms)
- The ability to turn from left to right quickly if needed
5
Senior Specialist, Brand & Design Resume Examples & Samples
- Design and formatting - provide quality design support for CAM
- Lead the design of key CAM marketing and communications vehicles for our advisor channels, and their clients
- Regular design and formatting of sales tools, brochures, event promotion, booklets, signage, and other marketing material, adhering to CAM brand standards
- Some HTML design for e-newsletters, eDirect emails, event invitations and other electronic initiatives
- Some formatting requirements for white papers, regulatory documents etc
- Stewardship of design guidelines for the CAM brand and sub-brands (including Renaissance Investments, CIBC Mutual Funds, Axiom Portfolios, Frontiers Pooled wrap solution, Managed Portfolio Services, Personal Portfolio Services and ICS)
- Leading role in maintaining Brand Guidelines for CAM brand and sub-brands
- Build effective materials and review work from external partners to ensure all is within brand guidelines
- Responsible for educating approved vendors and other CIBC partners on our brand standards and design guidelines
- Support the Communications & Brand Strategic Plan with professional expertise and delivery of effective design to help position CAM as an asset management leader and support the overall growth of the business
- Contribute to the development of the annual Advisor Services plan in conjunction with the Department head, Advisor Services managers, Product Development colleagues, Client Services and Sales
- Assist in the evaluation, development and implementation of a continuous value-added design program for the benefit of segmented distribution channels
- Provide professional advice in handling complex design requests or issues
- Develop and maintain collaborative relationships with partners, stakeholders and vendors
- Build and maintain relationships with stakeholders from product marketing groups, sales, legal, compliance and outside vendors
- Ensure process to obtain regular feedback from stakeholders and incorporate feedback into the content development
- Monitor industry and competitive environment to proactively identify opportunities and best practices
- Identify trends, emerging issues or major events that may impact design and branding
- Identify, recommend and implement solutions that anticipate or respond to changes in the environment
- Maintain ‘currency’ in professional and specialized area sufficient to provide value-added content to clients on an ongoing basis
- Maintain industry and organizational knowledge of relevant practices, principles and technologies
6
WO Workalong Internship Brand Design Manager Assistant Resume Examples & Samples
- Responsible for the Visual Identity Helpdesk: Handling/answering questions/issues via telephone or e-mail and store in FAQ. Redirect and monitor questions/issues towards specialists/consultants
- Organize and participate in relevant internal and external meetings and workshops
- Be responsible for the operational part of the finances of the team
7
Manager Brand Design Resume Examples & Samples
- Work closely with consumer research, marketing, culinary experts, product development and engineers to create consumer driven experiences and platforms that fuel the business
- Lead the development of the product strategy and concepts for key products and services, against a specific market/business segment
- Understand consumer needs, identify market opportunity, define the vision, and lead the team to deliver
- Communicate and align strategy with key internal and external stakeholders
- Overcome any obstacle in your path, and deliver awesome experiences
- Extreme comfort with a blank whiteboard and random ingredients and make sense of it all
- B.S. in related field required
- 5+ years of work experience in holistic design and/or innovation
- High attention to detail including proven ability to document requirements and to manage multiple, competing priorities simultaneously
- Ability to execute methodically while also thinking strategically
- Strong team-orientation partnering with cross-functional partners
- Ability to work in a fast-paced environment where continuous innovation is a way of life
- Demonstrated analytical and quantitative skills, to back up assumptions and develop business cases
- Willingness to roll up your sleeves and do whatever it takes to help your team win
- Demonstrated ability to dive deep in understanding the product, our business, and the competitive landscape
- Proactive, solutions-orientation with a history of solving unique, complex problems that have a broad, inter-connected impact on the business
8
Director, Brand Design Resume Examples & Samples
- 10+ yrs of deep strategic brand design and design systems exp (preferably in a global/matrixed environment or working as consultant from a design firm for such organizations)
- Extraordinary design aesthetic and expertise. Collaborative, flexible and tenacious; able to preserver to realize goals. Can effectively influence across all levels in the organization; across regions and functions; can get things done through formal/informal channels
- Effectively communicates (verbally/written) with internal and external stakeholders across all levels. Works well with others to deliver results; keeps others informed and can share successes broadly. Proven ability to effectively incorporate research (including primary and secondary research) in strategic design processes. Track record of building strategic efforts across business units through identification of market trends, consumer and consumer behavior. Rich knowledge/understanding of consumer/brand behavior, as well as In-store and In-category dynamics, and how those insights inform design. Can effectively envision and address idea feasibility. Superior project and design mgmt skills; attention to detail. Compelling presentation/proposal skills. Proven ability to multi-task, work in ambiguous and dynamic work environment; is comfortable with risk and uncertainty. Must be willing/able to travel 20% of the time
9
Senior Brand Design Manager Resume Examples & Samples
- Design Project Mgmt: Responsible for partnering across disciplines within PepsiCo and external suppliers to ensure design assets are developed and delivered with quality/value/and on-time. Energizes and leads both the internal team and external design resources from idea phase to commercialization. Ensures each stakeholder understands his/her role and responsibilities throughout the creative process. Regularly reviews the status of projects with appropriate leadership to verify that Company and Division expectations are met
- Brand Design Development: Takes ownership of the visual identity for specific brands in the portfolio, working in collaboration with the Chief Design Officer, the Global Group design leader and the other design leaders, cutting across brand, product, packaging, marketing equipment, and advertising. Generates creative design proposals (visions, scenarios, concepts) in order to visualize the desired output and share it with internal and external team members
- Participates in research activities and effectively translates customer needs into actionable design requirements. Execute those requirements into design solutions
- Responsible for driving to final design recommendations/decisions/design approval to enable artwork execution/production phases. Ensure thorough consideration of all project variables and that final solution will perform as planned
- Design R&D/Innovation: Identifies and promotes self-initiated design programs that generate critical business value for one or more divisions
- Supporting the PepsiCo Design Organization in OUS Regions: Partners regularly with the OUS Design/R&D/business teams. Shares his/her work and supports the development of design culture in the OUS Regions
- 10+ yrs of deep brand design experience. Extraordinary design taste
- Extraordinary ability in using Adobe Creative Suite softwares. Ability to work in ambiguous/dynamic work environment; is comfortable with risk and uncertainty. Can effectively influence senior levels in the organization across regions and functions
- Can get things done through formal and informal channels. Effectively communicates (verbally and written) with internal and external stakeholders across all levels. Works well with others to deliver results; keeps others informed to avoid unnecessary surprises. Must be willing/able to travel 15% of the time. Does not require work sponsorship now or ever in the future
10
Senior Director, Brand Design Resume Examples & Samples
- Set direction and lead Brand Design team independently, while collaborating with creative and marketing partners to present solutions to head of Brand Creative
- Provide daily management and mentorship to all team members, along with a framework and tailored opportunities for creative and professional growth
- Set direction by producing Creative Briefs that give inspiration and thought-starters for answering Marketing Briefs. Work collaboratively to research Creative Brief contents and develop a seasonal / initiative narrative
- Lead, direct, and manage Brand Design art director(s) and designers (both staff and freelance) to complete given and self-initiated projects to a high degree of quality, efficacy, and efficiency. Be the single point of approval for all graphic design and marketing creative before sharing work for approval by head of Brand Creative & CMO
- Hands-on design of selective, critical design projects
- Establish a comprehensive brand style guide and ensure all communications adhere to the general guidelines
- Lead Brand Design team and collaborate with other Design, VM, and Marketing partners to develop strategic and creative campaign concepts and presentations
- Prepare seasonal shoot documents and work with marketing partners to compile pre-production shoot books that make effective use of shot count and cross-season needs
- Work with internal producer to meet pre-and-post production campaign shoot deadlines
- Identify, brief, and collaborate with outside photographers, filmmakers, illustrators, and other content makers
- Work with producer to select (and sometimes research) models, hair, make-up, prop, and other critical teams for shoots
- Attend and provide the lead direction of all shoots using talent
- Direct shoot post-production, including preparation of final shoot selects documents for internal approvals, and key retouching needs
- Direct team to translate final photo shoot and campaign concept into seasonal asset overviews for wholesale and international partners
- Research photography and film creative. Organize and maintain a visual reference library. Extensive knowledge of both current and historical photographic references is mandatory
- Stay current on design/fashion/editorial/retail/competitor trends
- Research creative / marketing solutions in competitive and tangential markets and apply that knowledge and learning to development of new marketing projects
11
Project Manager Brand Design Resume Examples & Samples
- Pro-actively support the development of concepts for brand design projects ensuring objectives, budget and timelines are met, and ensuring on-time delivery to platforms for market adaptation and implementation
- Manage project progress from initial briefing and schedule development to concepting, photo production, retouching, mechanical file building, catalog toolkit creation and file quality check, to final upload to various adidas platforms
- Client management skills
- Undergraduate degree in related field
- At least 5 years work experience design related area (agency or company)
12
Director Brand, Design & Advertising Resume Examples & Samples
- Accountable for the management of brand strategy, identity, and architecture, creative services, advertising creative, media planning and buying, and audio/visual services
- Oversees the growth of brand awareness, equity, and the consistency of brand identity through stewardship of the AHA’s Life is Why positioning, ensuring that brand strategy and marketing activities are in alignment
- Responsible for shaping AHA brand messaging to clearly articulate the mission so that it resonates with the general public and key audiences, in order the achieve the organization’s strategic objectives
- Develops and maintains key relationships with leaders of the business units and field communications; responding to targeted requests, conducting analysis on specific issues, and creating the necessary creative support and alignment
- Leads the efforts to integrate analog and digital communications platforms to meet and exceed consumer expectations and catch up to rapid advances in technology
- Develops and manages a strategic advertising plan that integrates national and local advertising, in paid, public service, and Ad Council forms, ensuring a unified advertising presence
- Inspires, mentors, and develops the brand strategy & creative services teams, consisting of the design studio, brand and advertising, and video services teams, to enroll them in a common shared vision and to create a top-level creative services capability. Responsible for operational efficiency through process and resource management
- Acts as a key liaison with agency management personnel, providing strategic direction to outside agencies responsible for advertising and creative concept development
- MBA or equivalent experience is preferred
- Ten (10) or more years of advertising agency and/or client-side marketing role preferred
13
Senior Project Manager Brand Design Resume Examples & Samples
- Communicating and upholding a set of guidelines for the organisation’s visual identity
- Provide feedback on identity questions by understanding our identity guidelines and Adidas Identity platform management
- Manage overall Identity team project workload and maintain project list
- Write design briefs, project timings, and project plans
- Manage overall budget for assigned area, planning annual budgets and forecasts, strategizing best use of funds
- Manage implementation of adidas brand design guidelines/strategies
- Organize freelance and agency resources and manage communication and interaction
- Pro-actively manage the development Identity and branding systems, to ensure company and brand objectives are met, cross-functional teams are aligned
- Pro-actively manage the development of multiple concepts and projects, running on multiple seasons, ensuring objectives, budget and timelines are met, and ensuring on-time delivery of tools to Markets
- Align projects with the Identity Team in Portland
- Collaborate with Creative Direction Resource team to ensure Brand Design processes and annual timings are aligned and harmonized, ensuring holistic Creative Direction process
- Establish, communicate, and champion Brand Design project methodologies
- Ensure regular communication about adidas brand identity and news in the organisation
- Host and present brand Identity training sessions for new starters and business partners
- Proven skills and capabilities in project, organization, time, and budget management
- Strong client management skills
- Strong Negotiating and Collaborating skills
- Strong understanding of Identity and Branding advantageous
- Team Builder
- Ability to influence people regardless of reporting lines
- Ability to lead difficult conversations and deliver negative messages
- Confidence at presenting
- Self-starter, strong self initiative
- Language: English: fluent
- University degree with equivalent work experience
- At least 5 years work experience in design related area (design / creative agency or company)
- Passion for adidas and it´s mission
- Passion for sports, culture, design, project management
14
Marketing Coordinator, Brand & Design Resume Examples & Samples
- Provide marketing support and assistance in coordination of all aspects of the internal and external marketing efforts for the Americas Brand and Design Team
- Edit and proofread ads, brochures, collateral, web sites, and other marketing materials
- Assist with communications geared toward regional and local marketing teams
- Writing, editing and posting internal monthly marketing newsletter
- Updating brand information on company intranet
- Maintain internal sharing site for best-in-class business developmont materials and marketing tools
- Support executive Powerpoint presentation development with layout, editing and proofreading
- Provide graphic support by editing documents in inDesign, building email blasts and creating social media graphics
- Assist in the maintenance of key company marketing collateral and asset
- Trafficking workload for design and video teams
15
Project Manager, Brand & Design Resume Examples & Samples
- Overall project phasing / planning
- Budgeting / cost control
- Timelines / schedules
- Allocating resources
- Print production experience
- Packaging production experience (including knowledge of CFIA guidelines / protocol)
16
WO Internship Brand Design Manager Assistant Resume Examples & Samples
- Work and think along with the design brand managers on projects about Global Visual Identity
- Responsible for fully supporting daily activities of the brand design project teams
- Receive, filter, distribute and process when necessary Ad-hoc internal design requests
17
Manager of Hotel Brand & Design Resume Examples & Samples
- Develop, implement and progress the hotel organization brand and manage how it is presented in materials to ensure proper articulation of the company’s desired image and market position
- Work with stakeholders and marketing director on brand and design initiatives, with the goal of increasing awareness within target audiences
- Conduct branding research to launch campaigns and metrics
- Develop and maintain brand guidelines
- Use own creative design skills to produce smart, engaging and edgy visuals to support internal customer needs
- Work closely with stakeholders and Marketing Services Director to create digital and printed materials and assets to support international and regional campaigns
- Ensure high-quality materials are consistently being delivered to stakeholders
- Develop, foster and manage relationships with outside creative agency contacts as needed
- M-Manage production of assets and placement in relevant channels
- Bachelor's degree in marketing, graphic design, digital design or equivalent and/or relevant work experience
- A minimum of five years of experience in marketing, branding and/or creative design roles; experience in the travel industry a plus
- Experience with layout, image, photo and video editing
- Ability and experience creating relevant copy (headlines, releases) & campaign themes
- Experience managing design projects from inception to production
- Proficiency launching print and digital campaigns
- Experience using Content Management Systems; Adobe Experience Manager and/or WordPress
- Good knowledge of branding and design trends
- Experience working with executive leaders and senior management
- Experience managing and/or leading teams with successful results
- Experience working in an international environment, across cultures, a plus
- Knowledge and understanding of emerging technologies and social media platforms including Facebook, LinkedIn, Twitter, Instagram, Pinterest, Google+, etc
- Strong writing, editing, proofreading, layout and design, professional printing/publishing skills are essential
- Must be very organized with strong planning and project management skills
- Advanced Microsoft Office skills, including Word, PowerPoint, Excel and Outlook required
- Advanced design software skills using Adobe Creative Cloud
18
Brand Design Director, Fender Digital Resume Examples & Samples
- 5+ years of previous experience as a digital design leader within an innovative lifestyle brand, admired digital products & services brand, or within a well-regarded digital design studio or creative agency, preferably with retail/fashion/luxury or music/entertainment industry experience
- 3 years’ minimum experience designing for ecommerce, including digital advertising, mobile, email and display/affiliate
- 5-7 years proven experience creating and delivering concepts that create demand, build brands and drive engagement
- Proven Digital Design lead driving all consumer facing branding, messaging, content, copy, editorial and UI across multiple digital platforms
- Experience directly leading and influencing teams in all aspects of creative concept development, strategy, planning and execution
- Strong Adobe CS skills
- Understating of HTML/CSS, CMS systems, and tech infrastructure capabilities
- Emphasis on digital/social/product/brand campaign experience and results (drive demand for product, increase community size, and build/sustain community engagement over time)
- Must be comfortable in the creative hot seat – able/willing to lead by example to generate powerful creative concepts on an on-going basis, within the team, and across the business
- Working grasp and demonstrated experience working across critical areas of traditional and new interactive design, including web, mobile, UX, animation, social, video and rich media experiences
- Working knowledge of modern design fundamentals and application across all consumer touch-points
19
Internship Brand Design Resume Examples & Samples
- 3rd or 4th year student in Graphic or Industrial Design, Marketing, Digital, Media or any relevant field
- Fluency in English with excellent verbal and written communication skills
- Strong computer skills and fluency in Adobe Suite (Photoshop, InDesign, Illustrator, PowerPoint and Keynote)
- Confident personality and very proactive, you’re also resourceful and creative
- Readiness and eagerness to learn and be thrown in at the deep
- Ability to structure your thoughts and work independently as well as in team
- Academic, volunteering or previous internship experiences related to Design and Advertising are a plus (please include in your CV)
- Passion for sport and fashion
20
Brand Design Manager Resume Examples & Samples
- Extraordinary design taste and skill. Expert eye for detail and elegant design, typography and messaging
- Crafting narratives and rationale for recommended design and messaging approaches
- Able to develop a vision, quickly bring concepts to life as prototypes, then iterate and refine them as you gather peer feedback
- Identifying opportunities to evolve the brand identity to maintain interest and relevancy
- Working with internal marketing teams (PR, Digital, Multimedia, Internal Communications) to leverage their expertise
- Developing naming recommendations
- Strong collaboration, team building, leadership and personnel development skills and ability to work effectively within a matrix organization
- Positive work ethic, analytical and self-motivated
- Ability to work overtime and irregular hours as needed
- 7+ years of experience in B2B and/or B2C marketing, product management or related experience
- Experience developing and managing brand identity programs for start-up companies
- Master’s degree in marketing, communications, business or fine arts
- Passion for analyzing products, customers and market dynamics
- Experience working in a branding, creative or advertising agency
- Travel up to 10%
21
Marketing Brand Design Manager Resume Examples & Samples
- Leading creative conception, design and production of brand assets (visual and verbal) with internal designers and external agencies
- Thorough understanding of fundamental disciplines and principles such as color, composition and typography demonstrated through an extensive, broad portfolio
- Developing and refining brand identity guidelines and brand messaging
- Consulting with internal stakeholders on proper application of brand standards
- Applying the brand identity across various mediums and platforms
- Ensuring plans are synchronized with overall brand positioning and messaging
- Creating tools necessary to convey the bran’s value proposition to associates, clients and prospects
- Managing budgets
- Analyzing brand identity initiatives and reporting results
- Self-motivated with the ability to work independently, needing minimum direction
- Passion for working with teams, and a hands-on approach to delivering results rather than coaching from the sidelines
- Ability to work within a dynamic, fast-paced team environment
- Extensive portfolio with design and copywriting/messaging examples
- Experience managing people
- Proficiency with MS Office Suite
- Bachelor's degree in Fine Arts, Graphic Design, Communications or related fields
- Experience developing and managing brand identity programs for Fortune 1000 Company
- Background in health care, hospital, life sciences/pharmaceutical marketing
22
Director, Global Brand Design Resume Examples & Samples
- Lead development of brand design strategies based on brand foundation tools and brand architecture to help drive sustainable growth
- Guide the implementation of brand design strategies across global regions to enhance economies of scale and brand effectiveness
- Motivate ongoing team engagement in brand design, RD&E, marketing, CIBA and MIM to deliver a competitive advantage to SC Johnson
23
Junior Brand Design Manager Resume Examples & Samples
- Direct projects in concert with Senior Design Manager and Design Manager of Global Design & Packaging
- Collaborate with cross functional partners to develop Design Briefs and Project Plans and ensure smooth workflow on all assigned projects
- Drive packaging excellence with internal and external design partners
- Lead, design and deliver presentations
- Manage project timelines and design budget effectively
- Be responsible for maintaining standards and brand equity consistencies against an assigned brand
- Ensure seamless project transition from the design phase through production phase and responsible to assure print quality (audit of printing vendor with procurement, print production feasibility meetings, proofing pre-press, ink targets, color standards, conducting post production reviews)
- Manage resources (photographers, Illustrators, internal and external design and production partners)
- Effectively communicate creative strategy to influence design solutions
- Champion Colgate-Palmolive’s design philosophy and standards
- Participate in design dialogue
- Maintain accurate and timely project documentation
- Supports Senior Design Manager
- Design College Degree
- 5+ years professional experience in design, brand or related creative industry
- Working knowledge of necessary software applications and platforms
- Hands-on packaging design skills
- Digital design experience very welcome
24
Director Brand Design Program Resume Examples & Samples
- Collaborate with key stakeholders including Global Brand team (global brand vision) Operations (hotel performance), Development (growth strategy) and Architecture & Design (functional expertise) to define and manage the 3-to-5 year brand design roadmaps that will exceed guest and owner needs, effectively developing wining business models and strong go-to-market strategies
- Develop a system of continuous improvement to ensure competitiveness, consistency and quality of the guest experience through design, utilizing consumer insight, competitive analysis and system appetite to drive decisions
- Provide leadership, guidance and support to Brand Managers towards the development of guest experience programs throughout the region. Coach and develop team members; hire, fire, assess, discipline, document performance, recommend salary and classification changes. Act as an advisor to subordinate managers or staff to help meet established schedules and/or resolve technical or operational problems
- Provide overall leadership and oversight to the entire project team across the entire brand design lifecycle (Discovery through Embedding)
- Lead the scoping, costing, acquisition, and implementation of current and future enhancements to the brand offering to improve performance and provide strong differentiation of each brand
- Lead research, in partnership with consumer insights team, to ascertain necessary consumer insight to drive changes or enhancements to the brand design
- Oversee annual budget guidance and brand standards publishing to ensure effective deployment of all brand design solutions
- Lead and oversee the development of tools, training and communications required to support change management (e.g. design guides, renovation toolkits, etc.)
- Develop measurement and analytical methodologies to support the strategic and tactical remit of the design
- Engage with owner community (both formally through an IHGOA committee and informally) to gain alignment on case for change, understand operational viability of design options and to garner support to embed design in hotels
- 10+ years progressive work-related experience in brand management, product management and/or design related to related to the position as well as 5-to-7 years managing teams and/or significant complex projects. Candidate experience should include innovation or product development/enhancement work built upon the understanding of consumer/guest needs. The ideal candidate will have worked and/or supported a brand that successfully established a truly differentiated experience through design in its respective industry
- Experience leading development of programmatic design solutions
- Demonstrated project management skills (Agile methodology preferred)
- Extensive and credible appreciation of brand management
- Experience in dealing with key stakeholders from board level to line colleagues
- Skilled at aligning with franchise community (preferred)
- Solid understanding of the key metrics within the hotel industry (preferred)
- Strong at tactical delivery with a good eye for detail
- Able to influence those outside own reporting structure
- Responsive to demands from multiple stakeholder groups and able to understand and balance consumer, managerial and ownership perspectives
- Hotel operational experience preferred
- Passionate advocate of branding the guest experience
- Ability to influence and lead projects to board level
- Educated to Degree level with a further MBA preferred
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Manager, Brand Design Resume Examples & Samples
- Champion brand design as a strategic business tool and demonstrate its relevance to SC Johnson’s business challenges, growth opportunities and the 2021 Strategy Plan
- Demonstrate the power and value of integrated design solutions across multiple touch points by applying design strategies and resources to the end-to-end development of product, package, merchandising, shelf and digital
- Ensure all design strategies deliver meaningful, cohesive and differentiated experiences to drive the target’s brand preference
- Identify, develop, deploy and manage external design capabilities and resources
- Lead and develop design guidelines to ensure seamless consumer experience across multiple touch points
- Drive thought leadership in brand design and identify and interpret trends and their meaning, competitive activities and their implications, key consumer/customer activities and needs, and emerging technologies and their potential applications
- Provide leadership to ensure the organization attracts, develops and retains the best people and fosters an environment which motivates a diverse team that fully use its capabilities in achieving desired business results
- Motivate ongoing team engagement in brand design, RD&E, Marketing, Consumer Insights and Business Analytics (CIBA) and Media and Integrated Marketing (MIM) to deliver a competitive advantage to SC Johnson
- Manage brand design training and skills development within design team
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Global Brand Design Manager Resume Examples & Samples
- Support the Regional brand teams as they develop regional guidelines, adapt global standards and implement
- Work with regional Design & Engineering teams to deliver Global Design Philosophy principles and guidelines for all brands
- Work with regional cross functional teams to help develop and implement prototype designs for all brands and facilitate sample room/design programs
27
Brand & Design Manager Resume Examples & Samples
- Working with the Brand, PR and Comms team, your role will be to own and support in the positioning, guardianship and development of the AXELOS brand and its portfolio of brands. Working with multiple stakeholders, both internally and externally this role is key in ensuring that all touchpoints of the AXELOS brand and its portfolio is consistent, reflects the brand values and helps to build brand affinity with our customers
- You will assist with the development and delivery of the brand strategy, positioning and communication plan and will collaborate with content, digital and marketing teams to conceptualise and strategically execute designs for infographics, websites, branding and design for print
- Proven experience in a design studio or in an in-house role. Within a publishing or marketing function is an advantage.(Marketing Manager)
- An understanding of communicating complex scenarios and concepts to a variety of audiences
- Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results
- Fully proficient in Adobe Photoshop, Illustrator, and InDesign
- Ability to work on both Windows and Mac systems
- Good knowledge of production across print and digital platforms
- Have a keen eye for copy layout and experience in designing graphics for use across marketing campaigns (e.g banner stands, twitter cards, digital banners)
- The ability to manage your design work from concept through to completion ensuring consistency in design quality
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Global Brand Design, Senior Manger Resume Examples & Samples
- 8+ years of deep brand design experience
- Extraordinary design taste
- Effectively communicates (verbally and written) with internal and external stakeholders across all levels
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Design Director Brand Design Resume Examples & Samples
- Lead the Creative development for the Originals category, across multiple consumer touchpoints, from 2D to retail to digital and moving image
- Develop concepts and creative strategies that fulfil objectives of category, concept and brief and fulfil the Originals brand vision
- Advise / Support Comms / BU / CD Partners on the creative interpretation of project specific and strategic needs while guiding the implementation of the Brand Image Direction
- Create and Drive Creative Community Culture – developing unique inspiration and learning experiences
- Collaborate with cross-functional brand partners to ensure consumer- and brand focus
- Set creative and assignment-related priorities for the team
- Lead the execution of creative strategies to ensure end to end creative excellence, from sell-in to sellout (consumer-facing)
- Direct variety of creative resources (agencies, freelancers, writers, videographers, photographers, writers etc) on creative execution to ensure holistic creative excellence
- Review and approve all stages of creative execution, both inhouse and from external partners
- Participate in creation of annual and long-term Creative Direction strategies, in support of the Senior Design Director
- Act as a thought leader for the wider Brand Design team in the realm of creativity and brand building
- Seek out new creative resources and platforms that can deliver world class results
- Solid education and advanced experience in the creative development of communication tools
- At least 8 years experience in Sporting Goods/Fashion Industry or Design on managerial level
- 2 years personnel management experience
- Passion for adidas Originals and the culture it represents
- Passion for creativity and design
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Project Manager Brand Design Resume Examples & Samples
- Pro-actively support the development of multiple concepts and projects for Originals brand design projects ensuring objectives, budget and timelines are met, and ensuring on-time delivery to platforms for market adaptation and implementation
- Manage project progress from initial briefing and schedule development to concepting, photo production, retouching, mechanical file building, catalogue toolkit creation and file quality check, to final upload to various adidas platforms
- Ensure clear communication and a defined project scope are maintained between project stakeholders and creative team
- Support Design teams in all operational issues, including scheduling regular meetings, driving to outcomes and recording and cascading of meeting minutes and other documents
- Participate in creative brainstorming, research and ideation with the wider brand design team, and support in the design/creation of mood boards and research documents
- Organize freelance and agency resources and manage communication and interaction and facilitating their onboarding with procurement
- Support communication about Originals brand design and news in the organisation
- Support implementation of Originals adidas brand design guidelines/strategies
- Drive the use of Project Management tools to communicate due dates, responsibilities and deliverables across team
- Contribute to creative community – culture and behaviors
- IT skills: Macintosh software, Outlook, Excel, Word, PowerPoint: advanced, adobe creative suite: advanced
- At least 4 years work experience design related area (agency or company)
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Senior Manager, Brand Design Resume Examples & Samples
- 8+ years of experience in the world of consumer electronics, lifestyle brands, or creative design agency experience required
- Excellent verbal and written communication skills, in both Chinese and English
- A blend of cultural awareness, analytic capability, and tech savvy
- BA/BS/BFA/MFA toward a degree with a focus in design or architecture preferred
- Proven creative thinker, design-oriented, and experience-first professional
- Proficient in MS Office Suite (required), Adobe Creative Suite, Sketchup or other relevant 3D tools
- Ability to multi-task in a fast paced environment. The ideal candidate will be highly organized and willing to adapt to changing needs
- Creative production knowledge/planning experience is mandatory
- Outstanding interpersonal skills: approachable, ability to quickly establish rapport and communicate effectively with a diverse population across all levels of the organization
- Ability to establish strong working relationships with vendors, external partners, and key internal team members
32
Brand Design Intern Resume Examples & Samples
- Work as a BuzzFeed team member to comprehensively create and utilize brand deliverables such as identity, logo-marks / logotypes, iconography, illustrations, color palettes, patterns, packaging and product design elements when needed
- Collaborate with the marketing department and support campaigns with design solutions
- Learn from industry leading designers and how to apply design theory to a wide range of projects
- Prior experience creating graphics and a solid grasp of design thinking
- Comfortable working in Adobe Creative Suite, including Photoshop, InDesign, and Illustrator
- Enthusiasm for the design process and attentiveness to different project goals
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Senior Manager, Global Brand Design Resume Examples & Samples
- Sets and evolves the strategic creative direction for Thermo Fisher Scientific. Working with the Sr. Director, Brand, the role provides expertise in brand visual ID, brand voice, brand architecture (visual, positioning), brand strategy for global trade shows, videos and digital campaigns
- Oversees the direction and development of company-level brand standards & styleguides
- Champions brand positioning at every point of contact, upholding integrity of creative standards
- Supports Marketing and business team leadership in the evaluation, development and refinement of strategic brand communications at the individual project, program and selling-system levels
- Supports other corporate functions with both strategic and tactical concept development and implementation
- Teams with communications colleagues in focusing and translating business partner needs into smart, measurable creative strategies
- Contributes strategic ideas and innovative thinking to enable business objectives
- Enables development of fresh, compelling creative concepts that elevate the Thermo Fisher Scientific customer experiences and brand
- Ensures copy and design is benefit driven and portrays Thermo Fisher “voice"
- Actively contributes higher-level ideas and messaging that positions and differentiates Thermo Fisher apart in the industry
- Teams with operations and functional team managers to refine workflow processes to better meet high-volume, high quality program demand
- Keeps apprised of changes at Thermo Fisher including insight into industry, competitive, target audience and marketplace changes that affect brand direction and strategy
- Builds strong, collaborative business partnerships with key clients, colleagues and our external agencies
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Global Brand Design Manager, GNG Resume Examples & Samples
- 10+ years of deep brand design experience
- Extraordinary ability in using the Adobe Creative Suite softwares
- Must be willing and able to travel 15% of the time
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Brand Design Packaging Manager Resume Examples & Samples
- This role will assist the Director and in some cases lead the creative and design execution process and serve as the day to day contact with our design agencies and print vendors
- Effectively write a creative design brief providing clear and compelling design rationale and expertise
- They will serve as the lead (supported by the Brand Design specialist) for packaging execution with the cross functional teams (coordinating all of the codes, required copy, romance copy, etc. and communicating clearly to the design agency)
- Provide key print and packaging expertise to the cross functional teams (ie print specs, regulatory knowledge)
- 4-year degree
- Packaging design experience (either agency or branded business) – 4+ years
- Art Production and Prepress Print experience preferred
- Strong project management skills that require multi-tasking at all times
- Experience in writing creative briefs and leading creative projects
- Adaptability - Creativity
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Brand Design Manager Resume Examples & Samples
- Lead other team members (Food Service Designer and Design Project Managers) in development of design concepts, material/finish selections and construction documents for prototype, in-line and conversion projects
- Lead outside Architects, Engineers and various Consultants in development of contract documents for new restaurants and oversee maintenance of prototype documents
- Manage design of 5-7 projects per year. Projects assigned will be the more challenging locations
- Coordinate planning/permitting functions with Site Development Manager and Project Managers
- 7-10 years' experience managing the work of design professionals on multiple projects
- Experience working with multi-unit restaurant chains desirable
- Knowledge of architectural office practices
- Knowledge of Computer Aided Design (CAD) programs preferred
- B.S. degree in Architecture, Interior/Environmental Design, or acceptable experience
- Ability to direct and motivate team members in meeting established departmental and personal goals
- Ability to direct and motivate outside design professionals of all disciplines
- Ability and willingness to participate in a system of management by objectives
- Ability to operate effectively given broadly defined objectives
- Ability to adapt to changing business environments, solve problems and take advantage of opportunities to minimize project costs, maintain construction schedules and improve quality of completed facilities
- Forward thinking skills to assist Design Leader in establishment of departmental goals
- Ability to take ownership of design process by showing ability to make tough decisions and exhibiting sound judgment
- Willing to travel up to 20-25% of the time
- Professional registration a plus
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Brand & Design Manager Resume Examples & Samples
- Leverages creative and visual strategies to translate Lahey Health?s mission, vision and business objectives in a way that builds colleague engagement and strengthens the Lahey Health brand
- Collaborate and build relationships with Lahey Health system entities to ensure alignment of messaging and strategy
- Establish and manage daily, weekly, monthly and annual production scheduling process and work with communications, creative services and marketing directors to adjust schedules accordingly to deliver goals and objectives
- Manage job production, delivery and invoicing, and ensure all-jobs are delivered on-time, expediting operations that delay or alter schedules to meet unforeseen conditions
- Brings experience in the latest creative solutions for diverse marketing and communications needs to Lahey Health and a demonstrated ability to create a high-functioning creative services function for the system
- Exceptional working knowledge of all areas of design and design production, including layout, graphic illustration, typography, and photography for print and digital communications
- Ability to develop and implement a creative services process to organize time and manage diverse activities, lead projects from conception to completion with high customer service satisfaction and manage vendor partnerships
- Must demonstrate ability to create strategic graphic communication solutions for marketing and communication needs; be a creative thinker/problem-solver; work closely with department leads and physician leaders and providing them with appropriate advice and counsel
- Demonstrates a superior ability to communicate brand standards and educate colleagues on proper brand usage, as well as to review internal and external communications products to ensure branding guidelines are upheld
- Create, manage and maintain all creative assets and resources including creative software, art materials, product photos, customer logos and photos, lifestyle photos, brand logos and special fonts
- Possesses an excellent understanding of current trends in graphic design and integrates relevant best practice techniques including online newsletters, infographics and data visualizations, web visuals and ads, landing pages and microsites
- Build relationships with vendors and liaise between internal stakeholders/clients, agencies and printers to ensure quality, on-time delivery within budget parameters
- Manage all aspects of production with print and digital vendors on behalf of internal clients, conferring with vendors concerning delivery timetables and maintaining current status of assigned projects at all times
- Coordinate effective communication among the communications, marketing and creative service directors, designers and other members of the production staff
- Preflight files ready for print, review printing proofs, and attend press checks as required
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Senior Manager, Brand Design Program Resume Examples & Samples
- Provide critical thought leadership to deliver regional design aligned with the brand’s globally defined core value proposition, strategic pillars (including its guiding principles) and design philosophy to enable the brand’s business ambition
- Collaborate with key stakeholders including Global Brand team (global brand vision) Operations (hotel performance), Development (growth strategy) and Architecture & Design (functional expertise) to manage the 3-to-5-year brand design roadmaps that will exceed guest and owner needs, as well as deliver wining business models and strong go-to-market strategies
- Manage a system of continuous improvement to ensure competitiveness, consistency, and quality of the guest experience through design, utilizing consumer insight, competitive analysis, and system appetite to drive decisions
- Provide leadership, guidance and support to Brand Managers towards the development of guest experience programs throughout the region
- Execute effective vendor management with multiple vendors to ensure delivery of business requirements and full execution of MSAs/SOWs
- Must be challenging and diplomatic
- A good ‘real world’ sensibility when applying strategic solutions
- High degree of credibility with operators and owners
- Commercially astute
- High degree of personal drive and able to pursue own intuition and vision
- Able to apply creative methodologies and thinking to the tasks
- Strong communication skills, both written and verbal; articulate, persuasive & influential; systematic and timely
- Extensive experience developing brand design solutions
- Extensive experience in delivering an innovation process
- Experience in managing logistically complex programs
- Architectural and design functional expertise (preferred)
- Thorough and in-depth knowledge and experience of hotel operations (preferred)
