AD, Product Management Resume Samples

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Guide the recruiter to the conclusion that you are the best candidate for the ad, product management job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

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YM
Y Marks
Yazmin
Marks
311 Rosenbaum Trail
San Francisco
CA
311 Rosenbaum Trail
San Francisco
CA
Experience Experience
01/2016 – present
Philadelphia, PA
Director Product Management, Ad Tech
Philadelphia, PA
Director Product Management, Ad Tech
01/2016 – present
Philadelphia, PA
Director Product Management, Ad Tech
01/2016 – present
  • Work with various Big Data and Cloud technology providers to First Data, as the applications get developed
  • Define and manage the roadmap, setting and continuously managing the right expectations with all relevant stakeholders including the senior leadership team
  • Conduct POCs with various partners to deliver innovative data riven AdTech solutions
  • Drive partnerships, joint GTM models with key partners to drive scale in the marketplace
  • Strong customer focus, results driven and team oriented
  • Work directly with organizational teammates when developing, customizing, and launching new products
  • Develop strategic vision and tactical plan that will profitably expand market share within assigned geography
04/2010 – 09/2015
Philadelphia, PA
Director, Ad Product Management
Philadelphia, PA
Director, Ad Product Management
04/2010 – 09/2015
Philadelphia, PA
Director, Ad Product Management
04/2010 – 09/2015
  • Drive product prioritization and product management methodology for the business working with internal stakeholders
  • A curious and highly motivated self-starter who can work effectively across cross-functional teams and also make things happen on your own
  • Lead day-to-day product development efforts with technology and project management team using Agile methodologies
  • History of establishing strong, productive and collaborative internal relationships with business and sales leaders, development leaders and senior executives
  • Document leading practices/lessons learned and drive continuous improvement
  • 5+ years directly managing product management team or organization with proven record of coaching and mentorship
  • A team player and fun to work with
03/2003 – 10/2009
Philadelphia, PA
AD Product Management
Philadelphia, PA
AD Product Management
03/2003 – 10/2009
Philadelphia, PA
AD Product Management
03/2003 – 10/2009
  • Go beyond immediate state responsibilities to drive best practices and innovation across organization
  • Proven track record of managing others and mentoring future product management leaders
  • Own and drive individual products, features and initiatives (small and large) through full lifecycle - from ideation to launch, then nurturing it through continued iteration and growth
  • Create buy-in for the product vision both internally and with key external partners
  • Lead and mentor a team of product managers dedicated to designing and operationalizing new ad products across the USA TODAY Network while simultaneously optimizing site ad monetization in collaboration with cross functional teams, including Sales, Ad Ops, Finance, Technology, Marketing, Strategy, and others
  • Manage post product deployment activities - track customer feedback, measure our trajectory against success metrics, and evaluate our impact on the business
  • Define ad product vision and strategy, and build consensus among cross-functional teams
Education Education
Bachelor’s Degree in Engineering
Bachelor’s Degree in Engineering
Southern Illinois University Carbondale
Bachelor’s Degree in Engineering
Skills Skills
  • Remain grounded in geography-specific data so that shifts in competitiveness and profitability are well anticipated
  • Build Strong Partnerships – Demonstrate integrity and build trust with others
  • Ultimately accountable for achieving / exceeding revenue and income targets in assigned markets
  • Develop strategic vision and tactical plan that will profitably expand market share within assigned geography
  • Operate as a Team Player – Work together to drive solutions for the good of The Hartford
  • Ability to effectively and independently conduct complex data analysis
  • Demonstrated knowledge of state laws in order to make decisions regarding key issues and to identify opportunities to affect legislative change
  • Proven skills of developing and evaluating loss cost models in an effort to construct innovative and successful risk pricing strategies
  • Experience in Southeastern States (NC, SC, AL, GA, & FL)
  • Deliver Outcomes – Demonstrate a bias for speed and execution that serves our shareholders and customers
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1

Director, Ad Product Management Resume Examples & Samples

  • Lead and mentor a team of product managers dedicated to designing and operationalizing new ad products across the USA TODAY Network while simultaneously optimizing site ad monetization in collaboration with cross functional teams, including Sales, Ad Ops, Finance, Technology, Marketing, Strategy, and others
  • Define ad product vision and strategy, and build consensus among cross-functional teams
  • Work closely with cross-functional teams to create product roadmaps, business and functional requirements, high level wireframes and prototypes
  • Manage post product deployment activities - track customer feedback, measure our trajectory against success metrics, and evaluate our impact on the business
  • Closely follow and lead the organization on emerging technologies and industry trends
  • Evaluate technologies, products, and vendors to support development of detailed product features and requirements
  • 10+ years of digital product management experience, preferably for a major media company, agency, or ad technology company
  • Bachelor's degree. MBA and/or advanced degree preferred
  • 5+ years directly managing product management team or organization with proven record of coaching and mentorship
  • History of establishing strong, productive and collaborative internal relationships with business and sales leaders, development leaders and senior executives
  • Up to date and knowledgeable about the latest trends, innovations and best practices in the digital ad space particularly in mobile, video, social and user engagement
  • Loves to share inspiration and new ideas with your direct and indirect teams
2

Director Product Management, Ad Tech Resume Examples & Samples

  • Establish and drive the overall strategy and technical requirements for a new data products focused on the Advertising / Marketing space leveraging First Data’s rich payments data and Big Data analytics platform
  • Work with various Big Data and Cloud technology providers to First Data, as the applications get developed
  • Conduct POCs with various partners to deliver innovative data riven AdTech solutions
  • Define and manage the roadmap, setting and continuously managing the right expectations with all relevant stakeholders including the senior leadership team
  • Work closely with various business groups: product management, business development and Product Development teams to make recommendations, evaluations and drive requirements
  • Drive partnerships, joint GTM models with key partners to drive scale in the marketplace
  • Proven track record of success in the adtech industry, deep understanding and knowledge of the online advertising industry, data driven marketing, and advertising solutions
  • Understanding of overall online advertising market ecosystem (e.g., agency, agency trading desks, DSPs, ad networks, exchanges, content developers/publishers, SSPs, audience/data providers). Prior work experience with DSPs, ad networks, exchanges, and audience/data providers highly valued
  • Ability to convert business problems into tangible engineering requirements, and the ability to explain to non-technical people how engineering tradeoffs impact user experience and business goals
  • Strong analytical skills and competency in Predictive Modeling, Segmentation strategies, and usage of major analytics software packages (BI tools, SAS, R, SAP)
  • Strong customer focus, results driven and team oriented
  • Graduate degree in Engineering, Computer Science, Applied Statistics or related field from a top university with at least 13 years’ experience in Enterprise software, SaaS and Analytics
3

Director AD Product Management Resume Examples & Samples

  • Lead the development of new products, features and enhancements across the digital media products portfolio for webmd.com, medscape.com, owned and operated sites, and our award winning mobile applications
  • Balance client, user, and yield requirements across the various display, native, direct-sold, and programmatic ad platforms
  • Participate and in some cases drive ad technology vendor selections and decisions in support of delivery, UX, and metrics needs
  • Improve our customer and readers’ experiences and interactions with our products through the use of metrics and research
  • Drive product prioritization and product management methodology for the business working with internal stakeholders
  • Regularly use customer feedback, metrics, market trends, and competitive analysis to help create premium ad products and features that deliver value to clients and users
  • Closely follow emerging technologies and industry trends particularly in mobile, video, social and user engagement
  • Have a strong grasp of online business models and work effectively and enthusiastically across multiple departments to accomplish goals
  • Establish strong, productive and collaborative internal relationships with business and sales leaders, engineering leaders and organization executives
  • Be a passionate advocate for our products, our advertising, and our client value
  • Lead the organization on new and emerging advertising trends including the concept of yield, data driven marketing, viewability, advanced performance including conversion and ROI, native, programmatic, and other ad concepts
  • Demonstrate exceptional communication and presentation skills to executive, business and technical audiences
  • Bachelors Degree or equivalent years of experience
  • 10+ years managing digital products, preferably for a major media company, agency, or ad technology vendor
  • 4+ years directly managing product management team or organization with proven record of coaching and mentorship
  • Deep expertise in bringing products to market in a digital environment
  • Actual experience or demonstrated acumen in digital media, including ad channels, ad configuration, ad serving, and ad technology
  • Experience working closely and collaboratively with sales, marketing, design, engineering, operations, editorial and advertising teams
  • Strong technical background and comfort working within an agile development
  • Passionate about creating and enhancing leading edge digital experiences for readers and advertisers alike
  • Familiarity with Google DFP is a differentiator
4

AD Product Management Resume Examples & Samples

  • Ultimately accountable for achieving / exceeding revenue and income targets in assigned markets
  • Develop strategic vision and tactical plan that will profitably expand market share within assigned geography
  • Address the day-to-day needs of numerous functional area partners who are supporting assigned geography
  • Remain grounded in geography-specific data so that shifts in competitiveness and profitability are well anticipated
  • Work directly with organizational teammates when developing, customizing, and launching new products
  • Go beyond immediate state responsibilities to drive best practices and innovation across organization
  • Bachelor’s Degree in a rigorous course of study - preference given to quantitative disciplines
  • Masters in a quantitative field and/or MBA preferred
  • Ideal candidate will possess product management experience with a minimum of five years combined experience in Personal Lines product, pricing, research and/or underwriting
  • Previous predictive analytics experience is preferred
  • Ability to effectively and independently conduct complex data analysis
  • Proven skills of developing and evaluating loss cost models in an effort to construct innovative and successful risk pricing strategies
  • Demonstrated knowledge of state laws in order to make decisions regarding key issues and to identify opportunities to affect legislative change
  • Experience in Southeastern States (NC, SC, AL, GA, & FL) a plus
  • Human Rights Campaign as a 2014 Best Place to work for LGBT Equality (2014)
  • Dow Jones Sustainability Index as a leader in corporate sustainability (2013)
  • Carbon Disclosure Project on the 2013 Climate Performance Leadership Index (2013)
  • GI Jobs as a 2014 Military Friendly Employer (2014)
  • Military Times Edge as a “Best for Vets” Employer (2013)
  • Ethisphere Institute as One of the "World's Most Ethical Companies" (2008-2012)
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