Director Data Strategy Job Description
Director data strategy
provides marketing teams with data for direct marketing campaigns on-request, and assist/advise on campaign data selection criteria.
Director Data Strategy Duties & Responsibilities
To write an effective director data strategy job description, begin by listing detailed duties, responsibilities and expectations. We have included director data strategy job description templates that you can modify and use.
Sample responsibilities for this position include:
Lead discussions at C-Suite level with providers to build value adding partnerships
Work in close partnership with internal constituent groups to determine optimal provider footprint
Drive industry change – proactively position the firm to impact change in the index space
Responsible for L’Oreal customer data governance and data map
Actively build the team – including recruiting, making staffing/deployment decisions, performance management
Provide the necessary environment to ensure that the appropriate skills are obtained by staff
Provide regular formal and informal feedback to ensure performance appraisals and the identification of development needs are fair, accurate and effectively communicated
Acquire, train and develop, motivate and maintain a highly skilled work force that is client focused, technologically proficient, practical and knowledgeable of the business
Manage expenses to plan
Work with key BPO leads for our global and functional leads to understand resourcing needs, provide commentary on portfolio of work and KPIs, and present strategic options with respect to staffing and mix of work in ADP vs
Director Data Strategy Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Director Data Strategy
List any licenses or certifications required by the position: ITIL, DMAAI
Education for Director Data Strategy
Typically a job would require a certain level of education.
Employers hiring for the director data strategy job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Computer Science, Business, MBA, Statistics, Engineering, Economics, Mathematics, Graduate, Education, Science
Skills for Director Data Strategy
Desired skills for director data strategy include:
Basic statistics
Data manipulation
Direct marketing industry
Federal
Offline and online data assets and providers in the direct marketing industry
Research methods
State legislation as it relates to the Direct Marketing business and and Privacy regs
2nd and 3rd party data sources for achieving brands’ objectives
Banking and lending terminology
Intermediate/advanced Microsoft Office product skills
Desired experience for director data strategy includes:
10+ years experience, with minimum 5 years in a Digital Marketing, Digital Sales or CRM/Database Marketing management role
Extensive hands-on experience with data management platforms (DMPs) like Krux, BlueKai (Oracle), Adobe Audience Manager or Lotame
Comfortable buying & selling media across video, mobile web, mobile app and connected device platforms
Analytic thinker with a passion for data-driven strategy and extensive quantitative marketing and/or business intelligence experience
Proven leader with entrepreneurial spirit and extraordinary communications and interpersonal skills
Strong written and oral presentation / communication skills - the ability to convey complex information simply and clearly to Sr
Director Data Strategy Examples
1
Director Data Strategy Job Description
Job Description Example
Our company is growing rapidly and is looking for a director data strategy. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for director data strategy
- Organize 2-3 in person leadership team meetings per year on team strategy, goals, and progress
- Executive and Team Communications
- Draft story and material for all staff meetings and provide to the SVP of ADP for editing
- Manage the process of getting all staff material from other constituencies
- Organize external speakers for all staff meetings
- Manage the process of pulling together communications on agenda, strategy and objectives for the SVP of ADP's meetings with other sr
- Propose and manage a more systematic approach to rewards and recognition
- Manage the ADP wide initiatives supporting our specific Employer of Choice goals
- Partner with leadership team and members of the broader team to understand what is working well and what could be better across the various groups within ADP
- Team Management - The PMO Lead will directly manage a global team of 4 across Foster City, Singapore, and Dubai
Qualifications for director data strategy
- Experience developing and presenting executive level communications
- Have a deep understanding of the current competitive landscape in linear television, addressable video and data-driven ad targeting, including future competitive positions
- Identify and develop strategic data partnerships that help to extend our leadership position in the market
- Lead, define and manage the technical product roadmap for the Vantage platform, ensuring our data products continue to lead the market in targeting and effectiveness measurement while hitting our revenue growth targets
- To support roadmap development, build and execute a product prioritization framework for product and partnership investments
- Fully own and manage client’s audience segmentation and testing strategy
2
Director Data Strategy Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of director data strategy. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for director data strategy
- Work closely with Product, Campaign Engineering, and Ad Ops to project manage the end to end execution of complex DMP media and analytics use cases
- Build the tagging infrastructure to enable in console reporting and analysis that’s aligned with client KPIs
- Create and maintain client’s site and media taxonomy
- Be an expert in client DMP operations and provide support/ training to internal or client teams as necessary
- Coordinate troubleshooting and resolution of issues pertaining to data collection inputs and reporting across platforms, and data sources
- Evangelize best practices and nuances of DMP operations and data-driven campaign executions
- Develop comprehensive performance analysis benchmarks, presentations with regards to analytical reporting and strategic tagging
- Experienced in developing and maintaining client reporting deliverables
- Contribute to sales process – both new business and renewals – in conjunction with Group Director of Brand Strategy
- Successful delivery to global customers managing their expectations, making quick decisions and delivering solutions at the forefront of technology within the ever-changing data landscape
Qualifications for director data strategy
- Experience with DMP operations or demonstrated proficiency in quickly mastering technical tools
- Working knowledge of Ad operations, tagging, and container solutions like ubertag, brighttag, Tealium
- Client facing agency experience or media planning & strategy experience
- Audience segmentation strategy and a/b testing experience
- Working knowledge of DFA, Atlas, Mediamind and other Adserver methodologies
- Comprehensive knowledge of ad networks, exchanges and/or auction marketplaces, RTB protocol mechanics, DSP, SSP
3
Director Data Strategy Job Description
Job Description Example
Our company is looking for a director data strategy. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for director data strategy
- Develop alert systems that flag issues proactively
- Determine how to test and validate tracking requirements
- Ensure alignment between first and third party measurement tools
- Collaborate with engineering team to identify root causes of analytics issues
- Evangelize the value of analytics among the engineering organization to instill ownership and accountability
- Collaborate with the business operations team to create tools that extract advertiser data along with traffic data from our systems
- Provide support and guidance to our analytics power users on the best ways to extract data from the various analytics tools at their disposal
- Liason between GSN Business teams and AET to review all needs related to data and data related capabilities and meet the needs leveraging Big Data platform & capabilities
- Centrally manage and prioritize end to end Big Data requirements for GSN in partnership with AET, from SOR feed identification & evaluation, approvals through EDGO, Data Ingestion, Post ingestion validation, Data Transformation, building user interface for MIS & Analytics and maintain accuracy/quality of the data & applications
- Providing self service capabilities to teams across GSN to perform analytics through matching the varied skillsets & needs of the users to existing tools/capabilities
Qualifications for director data strategy
- Well versed in SQL and Excel Macros, complex formulas is a plus
- Exemplary business judgment problem solving and analytical skills, with a proven record of leadership and innovation
- Strong communication and interpersonal skills, including a keen ability to be persistent while remaining personable
- Knowledgeable in industry standard patterns, practices and technologies
- Bachelors’ degree in Business Administration and/or Masters’ degree in Mathematics and/or Doctoral degree in related field
- Lead people without authority
4
Director Data Strategy Job Description
Job Description Example
Our innovative and growing company is looking for a director data strategy. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for director data strategy
- Delivering technological solutions through joint planning sessions, evaluation of infrastructure trends, change management strategies, including training and, applying lessons learned
- Deliver Opex/TI cost saves by consolidating Information Management Framework through decommission of stand-alone utilities & databases
- Creating, extending and driving common architecture and process discipline for development, demand management, productivity and resource allocation for the team (including extended team in AET)
- Building next gen innovative solutions like real time MIS & capabilities
- Collaborate with key technology partners (both internal and external) to drive the most effective and practical design and delivery on projects and initiatives
- Work with key IT partners to quantify and communicate the impacts, trade-offs, risks, costs, benefits and opportunities of IT solutions from a Clinical Data Strategy / Architecture perspective
- Keep up to date on Architecture, Information Strategy and technology innovation best practices and trends as it relates to big data capabilities
- Partner with OptumCare business and IT leaders to drive portfolio management, initiative prioritization, business analysis and IT investment alignment to business strategy
- Be an influential, visionary leader that drives the data strategy forward and is able to energize and rally people around initiatives and build high performance teams
- Apply machine learning/artificial intelligence to the collected data to glean new data insights
Qualifications for director data strategy
- Deliver results, customer focus, team work & collaboration
- Ten plus (10+) years’ experience in Pharma Industry with a working knowledge of ROI/sales force modeling, call planning, targeting/segmentation, data governance and reporting
- One (1) to three (3) previous managerial and project management experience
- Expert level fluency in at least 1 programing language, preferably JavaScript (Our tech stack is primarily Node.js on the server with React views)
- Experience with reporting and tag implementation for analytics tools such as Omniture and Google Analytics
- Experience with A/B testing tools such as Optimizely and Adobe Test and Target
5
Director Data Strategy Job Description
Job Description Example
Our company is looking to fill the role of director data strategy. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for director data strategy
- Collect and analyze publicly available data
- Centrally manage and prioritize end to end Big Data requirements for GSN in partnership with Tech, from SOR feed identification & evaluation, approvals through Governance, Data Ingestion, Post ingestion validation, Data Transformation, Presentation for MIS & Analytics and Controls to maintain accuracy/quality of the data & applications
- Building and maintaining collaborative relationships with GSN Business teams, Big Data Governance & capabilities teams and Tech partners
- Introduce new data sources into our investment process, covering everything from standard market data to unstructured and alternative data
- Controls and manages issues and risks, communication plans, project deliverables and project status including executive reports
- Supervises and facilitates the development of high-impact training materials, training content, training delivery modes, or workshops, meetings and conferences with college stakeholders
- Participation in product scoping, development and subsequent Go-to-Market strategy, advocating customer needs and GTM business requirements
- Management of alpha and beta testing of new ODC product releases
- Support of GTM teams by developing and maintaining training materials and external messaging that articulates the value proposition and use cases for new and existing products
- Tracking and analysis of ODC releases to quantify product success and identify areas for growth, and maintain a pulse on the ever-changing competitive landscape and ecosystem
Qualifications for director data strategy
- Technical project management experience is a plus
- Experience with comScore and/or other third party analytics tools
- The desire to make analytics and data a core part of our culture and the ability to make that happen
- The ability to manage multiple projects in a deadline-sensitive environment and become a thought-leader who can make strategic recommendations
- 5+ years of Management experience overseeing data consolidation and data strategy work
- 15+ years of experience in designing and delivering data-related technical architecture with 10+ years in leadership role in large enterprise environment