Communications Strategist Job Description
Communications strategist
provides integrated strategic media services for development and execution of integrated media plans that span online (programmatic digital, SEM, paid social, video) and offline (print) channels to promote Company products and services.
Communications Strategist Duties & Responsibilities
To write an effective communications strategist job description, begin by listing detailed duties, responsibilities and expectations. We have included communications strategist job description templates that you can modify and use.
Sample responsibilities for this position include:
Messaging and content for external audiences, including Palantir's website and blog, recruiting materials, and software product marketing materials
Define and implement a content strategy and approach for digital platforms at UNICEF
Executive communications, including speechwriting
Corporate messaging
Brand voice
Brand strategy and guidelines
Develop and execute the division’s digital content strategy and digital editorial guidelines
Edit existing content in an interesting and appealing manner for each audience and touch point - homepage, feature page, newsletter, display ad, tweet or post
Develop content for the website based on audience and client needs
Assist in developing messaging and best practices for the distribution of individual assets and campaigns
Communications Strategist Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Communications Strategist
List any licenses or certifications required by the position: PMI, ITIL
Education for Communications Strategist
Typically a job would require a certain level of education.
Employers hiring for the communications strategist job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Associate Degree in Communications, Journalism, Marketing, Public Relations, English, Education, Business, Writing, Communication, Advertising
Skills for Communications Strategist
Desired skills for communications strategist include:
Financial services industry
Defined benefit
Defined contribution
Non-qualified plans and financial services industry
Social media applications
Digital media
Services
Audiences
Color
Company strategy
Desired experience for communications strategist includes:
Optimize content based on campaign reporting and client engagement metrics
Work with Design and Marketing Strategists on developing effective visual storytelling
Ensure information is accurate and has been approved through the proper channels
Participate in and manage the review process and work collaboratively with team members to incorporate business goals and requirements
Help translate materials from print to online delivery, develop strategies for improving delivery of marketing collateral externally to clients and internally to the sales team
Manage outsourced projects, including managing project scope, requirements, budgets and implementation schedules
Communications Strategist Examples
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Communications Strategist Job Description
Job Description Example
Our company is growing rapidly and is hiring for a communications strategist. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for communications strategist
- Develop and manage global strategic communication plans, in close partnership with the IO Marketing team, that take into consideration both the goals of an individual initiative and business, divisional/corporate objectives
- Develop in-depth communication plans to educate non-physician stakeholders, including the Economic Buyer and hospital administrators, of the intended benefits of the IO technologies
- Manage all IO tradeshows, sales meetings, and advisory boards from a marketing perspective
- Serve as a liaison with our Reimbursement and Global Partners
- Communicate proactively to manager and product managers, in order to manage expectations, timelines and logistics
- Identify, partner with, and manage appropriate resources (i.e., vendor relationships, other internal departments, ) to ensure that communication plans meet objectives
- Evaluate program impact and reassess objectives and outcomes
- Position self as a “go to” person within the department for consultation
- Analysing existing data, market reports and trends
- Developing, managing and analysing research projects
Qualifications for communications strategist
- Experience with SEM and SEO
- Experience with creating and maintaining social media properties
- Ability to adhere to deadlines, multitasks, and overcome obstacles when required
- Adherence to corporate brand and editorial guidelines
- Work well under time-frame pressure
- Experience building consensus across groups of stakeholders
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Communications Strategist Job Description
Job Description Example
Our company is hiring for a communications strategist. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for communications strategist
- Analyzing the results
- Of product announcements, key initiatives and more
- Providing counsel to business leaders, thought leaders and others throughout the organization on media relations
- Developing and maintaining relationships with key media
- Conducting proactive media outreach and responding rapidly to media inquiries on time-sensitive topics
- Conducting media outreach and trade shows and industry events (some travel required)
- Writing and editing press releases, pitches, byline articles and other communications materials
- Reporting, tracking and quantifying campaign results
- Understand consumer behaviors and motivations with technology and media
- Define communication objectives based on client’s business needs
Qualifications for communications strategist
- Brand Insight
- Highly effective in communicating with colleagues at all levels across the organization, leading matrix teams across functional areas
- Bachelor's degree in marketing, business, journalism, communications, finance or relevant field
- Adaptable to a fluid work environment and seasonal spikes in workload
- Detail-oriented, project management, Collaboration
- Writing skills with ability to develop positioning and messaging
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Communications Strategist Job Description
Job Description Example
Our company is looking for a communications strategist. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for communications strategist
- Conducts competitive analysis within the electric utility industry to assess "point of difference" opportunities for SRP in developing marketing program specifications and value-added services
- Enthusiastic about partnering with teams and clients to come up with concise and purposeful business solutions
- Elastic in thinking and up for a challenge
- A collaboration catalyst
- Strategic, open-minded and a goal-oriented problem solver
- Passionate about unearthing insights and learnings through data
- Develop communication architectures and engagement/ connection strategies that will inform both creative and media
- Collaborate with partner teams such as Insights & Planning, Media, Analytics, Creative, Tech, Influencer to create briefs, strategies, plans and identify metrics and learning opportunities
- Help up-level the thinking and product of the integrated media team
- Think beyond tactical SEO execution to deliver high-level strategic recommendations for custom, best-in-class SEO for internal clients
Qualifications for communications strategist
- Agency experience or experience within medical device industry preferred
- A minimum of 10-15 years of experience in product and/or technology PR
- A rich mix of communications experience is preferred, such as strategy and message development and tactical execution for major product launches
- Experience at both a PR agency and on the client-side is a plus
- Bachelor’s degree in Journalism, Public Relations, Communications
- MBA Degree in Journalism, Public Relations, Communications, Marketing or
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Communications Strategist Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of communications strategist. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for communications strategist
- Builds and maintains effective relationships with marketing, sales and service partners, creative services team members and external vendors, to implement communication plans
- Create and manages company-wide managed metadata term set
- Provide publishing support to end users
- Collaborate with cross-functional teams to define content and ranking strategies
- Analyze data to improve rankings and user experience
- Track key performance indicators (KPIs) that provide strategic insights to improve SEO decision-making, support content strategy decisions, and provide actionable reports to help reach content strategy objectives
- Educate internal clients on best practices and overall education of SEO
- Execute complex SEO deliverables (technical analysis, keyword strategy, ) and other deliverables as needed
- Deliver proposals to stakeholders
- Develop short- and long-term plans for specific marketing communications programs by channel, under the guidance of Line of Business marketing and product managers
Qualifications for communications strategist
- Undergraduate degree in journalism, communications, marketing, business, or related discipline
- 8+ years of progressive experience in public relations and/or communications (either agency or in-house)
- Ability to formulate and execute near-term and long-term communications strategies in support of business objectives
- Experience in managing a range of relationships with both external media and internal clients
- Experience in securing broadcast media placements and coaching spokespeople for broadcast a plus
- Understanding of digital platforms including FUZE, Eloqua, Compendium, BrightEdge
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Communications Strategist Job Description
Job Description Example
Our growing company is hiring for a communications strategist. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for communications strategist
- Critical companywide messaging initiatives regarding topics that include equity and compensation, changes to business strategy, new policies
- Content and experiences for our annual companywide all-hands conference
- Learning and development programs for employees on topics that include leadership, ethics, inclusivity
- Oversee all creative resources including relationships with third-party content providers as necessary, internal designers, writers and other personnel
- Track and report all relevant site metrics including trends, key internal pages, user paths
- Develop annual goals and communications strategy
- Understand communication product suite across various market segments and deploy effectively for clients based on annual strategy/goals
- Review and recommend communication design and delivery strategies while managing a book of business
- Regularly attend and present new concepts or provide campaign updates during client and sales meetings, whether in person, via webcast or via phone
- Takes a lead role in scenario planning and governance of our crisis preparedness (issue identification, crisis manual updates, tabletop exercises, drills)
Qualifications for communications strategist
- Ability to collaborate with others to find creative approaches and align to industry best practices
- A make it happen mentality
- 2+ years Client Management - planning, communication & execution
- 4+ years of digital content experience with a focus on asset tagging and Search Engine Optimization
- Strong experience with common industry standard tools (Adobe Analytics, SEOClarity, SEOMoz, SEMrush, BrightEdge)
- Strong analytical and writing skills to compare data and analyze to maximize results