Promotions Director Resume Samples

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A Daugherty
Ardella
Daugherty
570 Kris Club
Houston
TX
+1 (555) 236 7086
570 Kris Club
Houston
TX
Phone
p +1 (555) 236 7086
Experience Experience
Chicago, IL
Promotions Director
Chicago, IL
Wolf-Powlowski
Chicago, IL
Promotions Director
  • Develop, manage and execute station contests and promotions
  • Work with sales to generate revenue
  • Assist in managing inventory of prizing and promotional air time
  • Execute station events and on-site promotions
  • Manage promotion team, promo coordinators and community cruisers
  • Manage the loyalty programs
  • Execute local social media strategy, activity monitoring and reporting
Detroit, MI
Advertising & Promotions Director
Detroit, MI
Kris LLC
Detroit, MI
Advertising & Promotions Director
  • Provides guidance and access to resources for marketing teams working on lower level A&P projects
  • Evaluates programs and reports their performance to marketing
  • Develops and oversees execution of strategic Ad & Promo plans
  • Provides day to day support for high priority NPIs, campaigns and business initiatives
  • Shares lessons learned across the team using established global processes
  • Ensures compliance of all materials
  • Acts as gatekeeper—determining when Market Services/Shared Service materials are ready for marketing review
present
Chicago, IL
Promotions Director, Bell Media Radio
Chicago, IL
Olson and Sons
present
Chicago, IL
Promotions Director, Bell Media Radio
present
  • Assist with the establishment of the annual promotions operating budget and then work within those parameters
  • Create, write, pitch and execute all elements of the promotion composition process
  • Liaise with clients, prospective clients, listeners, Bell Media staff & Management (both TV and radio)
  • Work closely with Programming and Sales to create promotions, contests and all possible opportunities to capitalize on revenue and growth for both Bell Media and its clients
  • Oversee all promotions staff, including performance reviews, hiring, evaluating, coaching and mentoring
  • Identify collaborative opportunities for both our Radio and TV properties to work together on promotions and bridge that collaboration with TV promotions
  • Attend all major Bell Media company and client promotions
Education Education
Bachelor’s Degree in Communications
Bachelor’s Degree in Communications
East Carolina University
Bachelor’s Degree in Communications
Skills Skills
  • Scheduling and execution of On the Streets Promotions for our cluster of 6 radio stations
  • Help coordinate some of Roanoke's biggest events every year including the logistics and planning of the event and onsite execution
  • Manage a fleet of radio station vehicles and all remote equipment while keeping them in working order
  • Provide creative influence to enhance the stations image and visibility within the community to attract listeners and clients
  • Act as liaison between the Programming and Sales Departments to develop overall station campaigns, themes and marketing approaches
  • Day to day management within the Promotions Department including policies and procedures
  • Implement grass roots marketing efforts at the local level
  • Supervise station contests and on-air implementation of promotional programs. Ensures FCC compliance with all on-air, online and on-site promotional contesting/events
  • Oversee on-air contesting, on-site client promotions, station events and website promotion
  • Create client proposals and promotional concepts congruent with station image and strategies. Manage and write promotional recaps at the conclusion of events and promotions to outline the stations support
Create a Resume in Minutes

15 Promotions Director resume templates

1

Promotions Director Resume Examples & Samples

  • Scheduling and execution of On the Streets Promotions for our cluster of 6 radio stations
  • Help coordinate some of Roanoke's biggest events every year including the logistics and planning of the event and onsite execution
  • Manage a fleet of radio station vehicles and all remote equipment while keeping them in working order
  • Provide creative influence to enhance the stations image and visibility within the community to attract listeners and clients
  • Act as liaison between the Programming and Sales Departments to develop overall station campaigns, themes and marketing approaches
  • Day to day management within the Promotions Department including policies and procedures
  • Implement grass roots marketing efforts at the local level
  • Supervise station contests and on-air implementation of promotional programs. Ensures FCC compliance with all on-air, online and on-site promotional contesting/events
  • Oversee on-air contesting, on-site client promotions, station events and website promotion
  • Create client proposals and promotional concepts congruent with station image and strategies. Manage and write promotional recaps at the conclusion of events and promotions to outline the stations support
  • Represent stations at events and meetings with public and clients, etc
  • Manage the cluster street team staff
  • Oversees the Digital content including websites social and texting systems for the cluster, fully maximizing all digital platforms to the benefit of the core business
  • Works with Programming to identify ways for on-air to grow our digital audience and for our digital efforts to grow our ratings
  • Performs regular analysis of statistics from Omniture and Ando and recommends and implements ways to grow audience based on this data
  • Strong organization skills with ability to multi-task and manage multiple projects at one time
  • Strong oral and written communication skills
  • Proven understanding of digital marketing and utilization of social networking
  • Proficient in Microsoft Word, Excel, PowerPoint, Outlook, and web browsing
  • Strong attention to detail
  • Valid driver's license with a good driving record
  • Willingness to work flexible hours, including nights and weekends
  • Candidates must be able to lift and carry a minimum of 60 lbs and have the willingness and ability to learn how to operate promotional equipment
  • A minimum of 1-2 years' experience in promotions, marketing, radio or related industry
  • Supervisory skills are a plus
  • A high school diploma or equivalent, 2 to 4 years of college strongly preferred
  • Design and layout skills
  • Basic understanding of HTML
  • Proficient with Adobe Creative Suite
  • Video and photography skills
  • Video editing
2

Promotions Director Resume Examples & Samples

  • Execute Station Promotions such as remotes, events, van hits and other street team activities
  • Execute Station Contests while following legal terms of contest, as well as safety measures
  • Accurately record events, i.e. photos, videos, audio, etc
  • Social media measures must also be done for station promotions
  • Positively and effectively market the radio stations at all times
  • Setup, tear down, and transport equipment to and from station events
  • Be receptive and reactive to client
  • Flexible work schedule and the willingness to work long days
  • Working knowledge of Microsoft Office Programs, Facebook, Twitter, Instagram, YouTube, etc
  • Must be outgoing, enjoy working in a team environment, communicate effectively and be prepared to assist with station event planning and execution, as directed
  • Must be versatile and willing to assist sister stations in the iHeartMedia Cluster as needed
  • Must have a strong knowledge and understanding of social media platforms and must be comfortable operating within the stations' websites
  • Hands on experience with digital content creation, organization, and/or production
  • Skilled in basic HTML (Flash is a plus), simple graphic design and video editing
  • Aptitude in basic design programs, such as Photoshop, Illustrator, Dreamweaver, etc
  • Must be an idea factory, always coming up with new ways to keep content fresh
  • Strong knowledge of pop culture, current events and digital trends
  • Good people skills and the desire to work in a team-oriented environment
  • Must be highly organized and able to manage several tasks while paying strong attention to detail
  • The ability to work quickly and shift gears on a dime to capitalize on traffic opportunities
  • Must be a self-starter who excels at working independently or in a group
  • Healthy addiction to the Internet a must
  • Effectively communicates on daily basis with sales and promotions management
  • Works on highly time sensitive projects and able to adhere to deadlines
  • Manages multiple project requests simultaneously with quick turnaround times
  • Must be 18 years or older and able to work a flexible schedule
  • Must work well under pressure, and have the willingness and ability to learn how to operate promotional equipment
  • Knowledge of Excel, Word Processing, Database Entry, accurate typing abilities, and proficient phone skills needed
  • Must possess a valid driver's license with a good driving record
  • Ability to lift objects in excess of 25 lbs. is required
  • Duties also include the set-up and breakdown of promotional event equipment. High school diploma or equivalent is required
3

Promotions Director Resume Examples & Samples

  • Develop and oversee all promotional and contest initiatives of station
  • Directly supervise employees in the Promotions Department including but not limited to hiring, training, disciplining and appraising performance of employees
  • Write, create and produce on-air promotional
  • Plan and develop station promotions
  • Supervise stations contests including originating or adapting ideas, arranging prizes and listener events
  • Maintain accurate records of contestants, and ensure contests are conducted in accordance with FCC regulations and law
  • Represent station at community events and promotions
  • Coordinate activities of other departments involved in production of promotions and remotes
  • Maintain stations prize closet, inventory of station premiums and inventory and control of station banners
  • Prepare affidavits for clients attesting to the promotional announcements aired for a particular campaign
  • Coordinate all prizes and winners and make sure prizes are available for front desk distribution. Handle all release forms to insure 1099’s are in order for distribution
  • College degree in Communications or Marketing preferred but not required
  • Minimum two years’ experience in broadcast marketing, public relations or related field
  • Knowledge of all FCC rules and regulations related to broadcast marketing
  • Ability to work under tight deadlines
  • Ability to work well with others
  • Ability to handle stress and related pressures
  • Valid driver’s license and dependable transportation
  • Ability to frequently lift and/or move in excess of 50 pounds
4

Digital Content & Promotions Director Resume Examples & Samples

  • Proficiency in HTML, CSS, Javascript and the Adobe Creative Suite: specifically Photoshop, Dreamweaver, Illustrator & Flash, Omniture Site Catalyst and/or Google Analytics
  • Promotions and digital content experience with electronic media and/or broadcast media is a plus
  • Highly organized, self-starter with the ability to work independently and swiftly
  • Knowledge and experience with graphics and online video editing
  • Highly collaborative with excellent verbal, written and communication skills
  • Knowledge of demography and the connection with local, national current events including pop culture and politics
  • Have a healthy addiction to the Internet
5

Promotions Director, Bell Media Radio Resume Examples & Samples

  • Work closely with Programming and Sales to create promotions, contests and all possible opportunities to capitalize on revenue and growth for both Bell Media and its clients
  • Oversee all promotions staff, including performance reviews, hiring, evaluating, coaching and mentoring
  • Assist with the establishment of the annual promotions operating budget and then work within those parameters
  • Liaise with clients, prospective clients, listeners, Bell Media staff & Management (both TV and radio)
  • Identify collaborative opportunities for both our Radio and TV properties to work together on promotions and bridge that collaboration with TV promotions
  • Create, write, pitch and execute all elements of the promotion composition process
  • Attend all major Bell Media company and client promotions
  • Post-secondary education in Broadcasting, Sales or Marketing, or a related field
  • 3 years managing radio promotions in a mid-large market
  • Strong communication and writing skills, along with a high degree of creativity
  • Demonstrated success in handling a deadline driven work day in where multi-tasking is the norm. Strong computer skills and internet proficiency
  • Experience and comfort speaking directly to all internal levels
6

News Promotions Director Resume Examples & Samples

  • Located at our corporate office in Hunt Valley, MD but will travel to stations for quality control, maintenance and training for Sinclair approved best practices
  • Quality control and regular evaluation of local station promotion
  • Responsible for developing news brands and marketing strategy for group stations
  • Consulting and direction on selected station promotion planning and production
  • Quarterly review and compilation of best news promos to share with all ND’s and Promo Mgrs
  • Help facilitate sharing and distribution of promo elements and shared creative, including digital
  • Guide and create special news promotion material for rating periods
  • Participate in the development of Washington’s News Channel 8 expansion
  • Work in tandem with Corporate news team on special projects
7

Bilingual Promotions Director Resume Examples & Samples

  • Conceives, plans, and executes all station promotional campaigns and events
  • Oversees station contests including: originating or adapting ideas, determining prizes and listener events, maintaining accurate records of contestants and winners, and ensuring contests are conducted in accordance with FCC regulations and the law
  • Represents stations at community events, promotions, etc
  • Effectively present information and respond to questions from groups of managers, clients, customers, and the general public
  • 360 branding strategy: plan and execute all digital marketing which includes texting and station e-mail newsletters
  • Directly supervises Promotions Coordinators, Promotions Assistants, and Promotions interns
  • Carries out supervisory responsibilities in accordance with the organization’s policies and applicable laws
  • Responsibilities include: interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems
  • Other job related duties assigned as needed
  • College degree preferred. High school diploma, or equivalent, is required
  • One year of management experience required
  • Three years of event planning and branding experience required
  • Radio experience preferred
  • Spanish and English fluency is required
  • Work nights and weekends as-needed
  • Valid driver’s license and state mandated auto insurance required
8

Advertising & Promotions Director Resume Examples & Samples

  • Develops and oversees execution of strategic Ad & Promo plans
  • Provides day to day support for high priority NPIs, campaigns and business initiatives
  • Leverages and contemporizes digital platforms to deliver on business objectives
  • Provides guidance and access to resources for marketing teams working on lower level A&P projects
  • Identifies proper Expert and Shared Service resources to leverage
  • Provides Expert and/or Shared Services teams with access to needed content
  • Acts as gatekeeper—determining when Market Services/Shared Service materials are ready for marketing review
  • Ensures compliance of all materials
  • Shares lessons learned across the team using established global processes
  • Works with marketing leaders to establish S2 Ad & Promo/Communications budget requirements
  • Monitors program success and reporting program results to marketing
  • Continually evaluating processes and strategies to optimize the effectiveness and efficiency of programs and tools designed for both the market and sales force
  • Bachelor’s Degree in Marketing, Business Administration or related field
  • 10+ years of experience in advertising/marketing
  • Self-starter, proven to be able to motivate and work effectively with diverse, cross-functional teams, multiple levels (including executive level) and outside vendors
  • Proven track record of delivery to tight budgets and timelines
  • Strong analytical and process skills
  • Excellent knowledge of Marketing Mix (Print, Digital, Events)
  • 15+ years experience in marketing, advertising or a related field
  • Basic marketing skills
  • Healthcare product/industry acumen
  • In-depth knowledge of product offerings and commercial processes
9

Promotions Director Resume Examples & Samples

  • Planning and executing major on-air and online radio promotions
  • Work with sales to generate revenue
  • Manage promotion team, promo coordinators and community cruisers
  • Execute station events and on-site promotions
  • Assemble promotional proposals for internal and external clients
  • Write promotional scripts for on air and online campaigns
  • Develop, manage and execute station contests and promotions
  • Assist in managing inventory of prizing and promotional air time
  • Attend all major station promotions and designated client promotions as needed
  • Attend and participate in weekly meetings as required
  • Manage the content and visual elements of the website
  • Manage the loyalty programs
  • Execute local social media strategy, activity monitoring and reporting
  • Actively grow station email database and send weekly emails and newsletters
  • Other duties as assigned
  • Minimum 2-5 years of PR, Marketing or radio experience is essential
  • On air/ Voice tracking experience is an asset
  • Strong interpersonal and communication skills
  • Self-motivated, team player with a positive attitude and a strong desire and passion to succeed
  • Ability to work well under minimal supervision in a fast paced environment
  • Highly detail oriented with exceptional organizational skills
  • Written and editorial skills
  • Understanding of all social media platforms and best use
  • Strong computer skills including experience with Microsoft Word, Power Point, Excel, Photo Shop and Word Press
  • A great attitude
  • Must be willing to work flexible hours
10

Promotions Director TV & Radio Resume Examples & Samples

  • Develops promotions staff within local market, part time, full time and interns
  • Develops, maintains and executes quarterly promotional calendar with Sales and Programming departments
  • Assigns and manages Promotions & Production budget and staffing schedules
  • Manages weekly promotional & creative services department meetings with staff
  • Develops and maintains weekly localization reports for programming staff
  • Manages Promotional on air inventory and report weekly to Sales staff
  • Assigns and schedules all remotes, van visits, and cut-ins
  • Creates and maintains quarterly “Issues and Performance” reports
  • Manages the Community Affairs for the stations
  • Generates station event recap reports
  • Good Communications Skills
  • Possesses a solid knowledge of the Latin Market and the station format
  • Bilingual in Spanish/English
  • Proficiency in Microsoft Office & Outlook