The Graphic Designer creates visual concepts by using either hand drawings or computer software to inform and captivate consumers to a product, solution, or idea. They develop the layout and design for a multitude of projects including magazines, brochures, advertisements, reports, business cards, logos and much more. Their main responsibilities include meeting with clients or managers to determine the project direction, create a strategy to reach a specified audience, create imagery and graphics that conveys the message, add colors, text, video, audio, illustrations, logos and anything else to make the message shine, and finally present the graphic designs to the client and then review before publishing.
Graphic Designers, or Graphic Artists, are a mix of artists and technology gurus that have the unique ability to translate artistic innovations through computer software. This skill is highly sought after because any business needs an excellent web and print presence, which a graphic designer can create eye popping logos, bright and informative advertisements and imagery that can translate across the board. Graphic designers work with both images and text and are often responsible for choosing the font, size, color, headings, and headlines. Since text is such an important feature to advertisements, designers often work with writers to choose the wording, length, and visual to determine how it will come across with imagery on an ad.
Although Graphic Designers are used throughout many different field of business, they mainly work directly with people in advertising, marketing, public relations, and promotions since the nature of these fields are visual. Of course, Graphic Designers are also excellent at transforming statistical information into colorful graphs and charts for easier usability. Some designers naturally become more specific in the nature of their work falling into working specifically on retail pricing and design packaging, visual design, web creation, or branding. In order to create these visuals, designers must stay up to date on their technology, which typically includes knowledge in InDesign, Photoshop, Acrobat, Dreamweaver, Flash, and Illustrator.
If you are applying for a Graphic Designer position, you resume should include the technology you are capable of using. Many companies only utilize one or two so being well versed in different tools are helpful in applying for more than one position. It should also include an extensive visual portfolio, whether online or in print, to accurately show the work you have accomplished. Most employees prefer if you have an online portfolio to look at whenever they can. Graphic designers must be creative but corporate guidelines may prohibit that, so be sure to also add any freelance work or artistry you are involved in to show your abilities. Lastly, your resume should include any analytical data you may have received from a successful design for a client, at the end of the day your graphics are only used to help bring the company more traffic and money.
Graphic Designer Resume Builder Power Words: graphic design, InDesign, Photoshop, Acrobat, Dreamweaver, Flash, Illustrator, branding, web creation, portfolio, advertising, corporate branding, print, imagery, artwork, marketing, create, and developed.
Graphic Designer Resume Sample
- Analyzed marketing and user experience challenges and create on-brand design solutions that met measurable business goals and requirements
- Branded and worked based on style guides
- Bridged the design and production processes in order to deliver flawless output for our clients
- Built solid understanding of the market and brand dynamics of assigned client projects
- Collaborated with cross-functional design, development, and business teams to ensure all aspects of user experience have been thought through and optimized
- Contributed to group’s best practices for design
- Coordinated details of the production process, which includes soliciting bids from outside vendors and creative services
- Created layered files and print and web production ready files
- Created mock ups
- Designed engaging content in support of product needs and marketing initiatives
- Designed store collateral including: all exterior/interior signage, event signage, product brochures, sale flyers and coupons
- Developed creative concepts and implementations that are consistently on target with brand objectives
- Developed high level and/or detailed storyboards, mockups and prototypes to effectively communicate interaction and design ideas
- Developed original campaign graphics for special projects and major collateral
- Edited and formatted images for use on the web, in print, and in digital media
- Followed direction of organization and embrace an opportunity to show initiative
- Helped conceptualize, design and develop digital and social communications to be utilized across all channels
- Interacted with Creative Directors, Account Leads, Art Directors and Copywriters to develop creative concepts and assist in the execution of ideas through design
- Led brainstorming sessions and design reviews
- Monitored scheduling, delivery, and troubleshooting problem areas
- Presented design work to design teams, marketing teams, and executives for review and feedback
- Received creative briefs and executed creation of web-optimized assets for weekly marketing/messaging campaigns and features
- Researched new vendors or technologies to benefit the client or agency
- Served as a key player in agency’s evolving workflow process
- Used diverse inputs to identify and define exciting new concepts, opportunities, and customer problems
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