Content Marketing Specialist Resume Samples

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Freeda
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773 Ayden Ramp
San Francisco
CA
+1 (555) 209 8124
773 Ayden Ramp
San Francisco
CA
Phone
p +1 (555) 209 8124
Experience Experience
New York, NY
Content Marketing Specialist
New York, NY
Prosacco, Ernser and Johnston
New York, NY
Content Marketing Specialist
  • Work closely with marketing communications manager to develop and create digital marketing and social media content consistent with nurturing an effective customer journey
  • Develop and maintain editorial content calendar and library
  • Regularly interview internal and external subject matter experts in order to create content (including blog posts, campaigns, video scripts, white papers, and more) to be used in targeted media channels
  • Research and curate external related content for targeted channels
  • Work closely with the marketing team’s lead generation staff to develop and analyze marketing content metrics, and make recommendations for improvement
  • Stay current with social media, email marketing and content writing best practices, SEO standards, and trends
  • Edit and proofread marketing materials and content as assigned
Dallas, TX
Ideas Content Marketing Specialist
Dallas, TX
Little LLC
Dallas, TX
Ideas Content Marketing Specialist
  • Produce smart, engaging, industry-leading editorial and thought leadership content, to support marketing and other strategic initiatives. Content includes product and sales materials, white papers, case studies, blogs, video scripts, presentations, web copy, and social media posts
  • Build and manage corporate blog and editorial calendar
  • Collaborate with internal and external resources (graphic designers, etc.) to generate new content, and identify creative ways to repurpose, reformat and revise existing content into various output channels
  • Analyze the effectiveness of marketing communications and social media programs in real time by collecting data and producing reports. Ensure that insights are integrated into current and future strategies
  • Manage and update internal and external repositories of marketing assets
  • Ensure all existing content is current and updated as positioning, messages, product content, company information changes/evolves, etc
  • Ensure all website content aligns to marketing messages and meets brand standards for a consistent tone of voice and identity
present
New York, NY
Digital Content Marketing Specialist
New York, NY
Vandervort, Quigley and Wiegand
present
New York, NY
Digital Content Marketing Specialist
present
  • Manage the on-line content development platform and process with multiple Keysight teams, creative agencies and writers
  • Develop and maintain technical familiarity with Keysight products and applications to create and evaluate content
  • Familiarity with web design and content management systems
  • Research, curate and create blog content
  • Develop/deliver a range of digital content types to support key marketing programs including blogs, infographics, videos, re-targeting banners, etc
  • Exercise quality control on all copy, obtaining approvals, fact-checking, and extremely thorough editing/proofreading of product copy and disclaimers
  • You enjoy staying up-to-date with digital media developments and pop-culture trends
Education Education
Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
Georgetown University
Bachelor’s Degree in Marketing
Skills Skills
  • 3-5 years of work experience as a copywriter, technical writer, editor, marketing communications specialist (with a heavy focus on writing), or other similar role
  • Ability to work with executives and revenue producers and front line personnel with equal success
  • Ability to draw upon the analysis of others and make recommendations that have a direct impact on the company
  • Knowledge of current SEO best practices, trends and tools
  • Ability to communicate effectively across multi-functional departments and teams
  • Ability to thrive in a fast-paced, deadline-driven team environment with shifting priorities
  • Generating quality inbound links to the ModCloth main site and blog site
  • Detail oriented, able to handle multiple projects simultaneously, and customer service oriented
  • 1-2 years in corporate, start-up, or agency setting; or ability to demonstrate writing skills through internships, student publications, personal articles, or other media
  • Technical Knowledge. The ability to demonstrate depth of knowledge in the technical side of facilities services. You may not know it all right now, but we hope you can learn quickly on the job to be able to engage our subject matter experts in articles related to their areas of specialty
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15 Content Marketing Specialist resume templates

1

Content Marketing Specialist, Chicago Resume Examples & Samples

  • Responsible for elevating internal & external visibility of the G/O Digital brand
  • Collaborate with Director of PR & Content and CMO to develop and drive strategic content communications plans
  • Take ownership of content planning, content editorial & inbound marketing calendar – plan, process, implementation and impact
  • Lead, develop and contribute to content marketing and thought leadership across a variety of platforms – blogs, Q&As, bylines, research studies, trend reports, white papers, ebooks, infographics, case studies, videos, newsletters, etc
  • Lead & oversee conference, analyst & industry association budget, strategic plan & execution
  • Lead reporting on key content campaigns to internal/senior executives, highlighting performance metrics, analysis of areas to improve, etc
  • Own G/O Digital SMB-focused social media execution plan (Twitter, Linked In Comment Boards, etc..), identify trends & focus areas, summarizing strategic opportunities
  • Proactively drive strategy and form new vendor, agency, and internal partnerships to drive results
2

Digital Content Marketing Specialist Resume Examples & Samples

  • Demonstrated ability to work with and manipulate data sets
  • Excellent work ethic
  • Demonstrated ability to work in a fast-paced environment
  • Established skills in organization, time management and prioritization
  • Team player with strong interpersonal skills
  • Demonstrated ability to conduct independent research
3

Content Marketing Specialist Resume Examples & Samples

  • Work closely with marketing communications manager to develop and create digital marketing and social media content consistent with nurturing an effective customer journey
  • Develop and maintain editorial content calendar and library
  • Regularly interview internal and external subject matter experts in order to create content (including blog posts, campaigns, video scripts, white papers, and more) to be used in targeted media channels
  • Create original content for the ABILITY website, ABILITY marketing campaigns, Facebook, Twitter, and other targeted channels
  • Research and curate external related content for targeted channels
  • Work closely with the marketing team’s lead generation staff to develop and analyze marketing content metrics, and make recommendations for improvement
  • Monitor healthcare industry issues critical to ABILITY customers
  • Stay current with social media, email marketing and content writing best practices, SEO standards, and trends
  • Edit and proofread marketing materials and content as assigned
  • Bachelor’s degree in communications, English, journalism or its equivalent
  • 3-5 years of work experience as a copywriter, technical writer, editor, marketing communications specialist (with a heavy focus on writing), or other similar role
  • Exceptional writing, editing and proofreading skills
  • Experience in a B2B environment is highly preferred
  • Experience writing for the web, social media and online marketing
  • Knowledge of current SEO best practices, trends and tools
  • Ability to communicate effectively across multi-functional departments and teams
  • Ability to thrive in a fast-paced, deadline-driven team environment with shifting priorities
  • Interest and willingness to be a team player and assist with overall marketing needs and projects
  • Skills in WordPress, HTML and Adobe Creative Suite are a plus, but not required
  • Experience writing and producing video in a marketing environment is a plus, but not required
  • Experience in the healthcare industry is a plus, but not required
4

Content Marketing Specialist Resume Examples & Samples

  • Create compelling content; subject lines to get emails opened and copy that converts
  • Database marketing skills including: how to segment data and craft messages that appeal at different stages of the sales and marketing funnel
  • Must have a thorough understanding of the lead and sales lifecycle
  • Outside the box thinking particularly around email marketing
  • Desire to adopt ownership of marketing metrics
  • Must have experience using Marketo
5

Content Marketing Specialist Resume Examples & Samples

  • Generating quality inbound links to the ModCloth main site and blog site
  • Developing content partnerships with high authority third-party websites and bloggers
  • Providing content direction for the ModCloth blog site
  • Evaluating and communicating performance of inbound links and content pickups
  • Managing syndication and exclusive content agreements
  • 2-3 years experience in content marketing building relationships with high-authority third party websites and bloggers
  • 1+ years of e-commerce experience
  • Advanced knowledge of SEO link-building best practices and algorithm updates
  • Ability to track inbound links through Majestic or Ahrefs
  • Basic knowledge of analytics tools (Omniture, Google Analytics)
  • Basic HTML knowledge
6

Content Marketing Specialist Resume Examples & Samples

  • Manage the company’s social media presence across all platforms, ensuring that content posted is engaging, on-brand and performance measured
  • Curate and post relevant content provided from a number of sources, including PR managers, Field PR and Marketing Managers, Brand Managers, etc
  • Grow social media presence by engaging with others on social media channels and using paid promotions to amplify content on Twitter, Facebook, etc
  • Engage our social communities by providing content that is applicable to each brand’s audience personas, and refining our approach based on ROI
  • Manage all social conversations, responding to any and all comments from the community, escalating any issues as needed to the Customer Experience or Corporate Communications team
  • Conceive, implement and measure various social engagement strategies, such as social media contests and campaigns, programs targeting specific demographics, etc
  • Ensure a healthy balance of owned and curated content to fuel the company’s SEO linking strategy and NSO results
  • Work with the content, brand and PR managers to determine what content is needed to target various customer and audience personas at each stage of the buying cycle
  • Ensure the necessary content is available for promotion by one of the following methods: Request the content be produced by the Content Services team and/or partnering with them to develop the content as needed; Leverage a comprehensive library of existing company content, and “slicing and dicing” or repurposing content as needed; Create new branded content as needed. (Examples – video assets, social media campaigns and contests, etc.); Leverage outside content marketing or social media agencies, as needed
  • Promotion of content across all company social media channels, CDM and company web sites, as well as the seeding of this content on relevant external web sites. Includes writing all promotional copy
  • Act as a contributing writer for the blogs, as needed. Overall blog editorial management will be handled by blog editors in the Content Services team
  • Assist Content Services in the production of content as needed (ex – optimized web articles for our content prescriptions, content for native advertising, etc.)
  • Promote content across each brand’s web site infrastructure via landing pages and web copy, ensuring all pages are search-optimized with lead routing functionality and performance metrics tagging. Content must be thoroughly cross-linked throughout the sites
  • Organize a robust and ongoing inbound linking effort via all relevant stakeholders (field marketing and PR, brand managers, alliance managers, PR managers, etc.) to ensure comprehensive inbound linking from relevant external sites to our own
  • Determine which external web sites our customers and prospects spend time on, and seeding and promoting content on those sites. Must develop a “universe” of target sites. (Examples – BuzzFeed, Behance, etc.)
  • Develop a comprehensive analysis of how content performs, both at a channel view and holistically by content theme. (Social media, CDM, company web sites, seeded content, etc.)
  • Develop insights and make recommendations for future enhancements and changes to our content strategy based on those metrics
  • 4+ years’ of digital marketing or content marketing experience preferably in the B2B industry. Skilled in web analytics tools (e.g., Adobe Omniture, Google Analytics), social media marketing applications (e.g., HootSuite, Tweetdeck, etc.) and leading social media monitoring platforms
  • Basic technical understanding of HTML, XHTML, CSS, Java, web publishing, Flash, etc. and strong SEO skill sets, including the ability to ensure all content is optimized
  • A storyteller with an exceptional ability to think strategically and creatively, staying on-brand with tone and voice
  • Self-starter who owns his/her own success metrics and is self-motivated
  • Must have a passion and curiosity for new technology in their social DNA, staying on the cutting edge of applicable technologies
  • Knowledge of B2B marketing is preferred
  • A highly collaborative person with exceptional interpersonal skills the cutting edge of applicable technologies
7

Seatme Content Marketing Specialist Resume Examples & Samples

  • Create content, publish it, and promote it
  • Assist with crafting content themes and types, including but not limited to, product features, blog posts and videos
  • Assist in identifying and coordinating with restaurateurs, industry leaders, partners, and internal resources to get the assets required to create useful content
  • Write engaging blog posts about topics of interest
  • Take and edit photos
  • Film and coordinate editing for video content
  • Promote content across traditional, digital and social channels
  • Repurpose content for use by sales and account management teams
  • Organize events and informal gatherings for restaurateurs and relevant industries
  • Assist with outreach to trade shows and events
  • 4 year degree with focus on Marketing, or related field
  • 1-4 years of relevant experience at an agency or in a corporate marketing department
  • Established examples of content produced and promoted
  • Strong competency and experience with using social media and blogs, personally and/or professionally
  • Strong writing skills for long-form and short-form content
  • The ability to solve challenges and are a driven individual
  • The ability to connect strategy to execution via clarity of thought, hard work, and organization
  • Passionate about helping restaurants succeed
8

Senior Content Marketing Specialist Resume Examples & Samples

  • Increase the number of social media fans and followers to drive thought leadership and brand recognition
  • Track results for each content marketing project
  • Collaborate with general managers and marketing managers on strategy and project execution
9

Content Marketing Specialist Resume Examples & Samples

  • B.A./B.Sc. degree or equivalent in communications, journalism or similar disciplines
  • The candidate will have a confident and professional style and be used to working closely management, and be a credible representative of the business with senior customers and at industry events. In addition the candidate will be able to operate in a collegial manner in complex cross-functional organization
  • Native-equivalent fluency in speaking and writing English required. Excellent writing and presentation skills
  • Experience in web editing, campaigns, CRM and content management tools is desired
10

Content Marketing Specialist Resume Examples & Samples

  • Dramatically increase and accelerate content reach to support the goals of brand awareness and lead generation
  • Handle webinar program planning, promotion, and production (includes landing pages, ads, social, plus additional forms of delivery such as Slideshare presentations, podcasts, videos, blog posts and ebooks/PDFs)
  • Embrace multi-channel content marketing with a commitment to quality and sustainability
  • Build a passionate community of influencers and contributors for thought leadership for articles, blog posts and long-form content, handling editorial direction, copy editing and asset management for each
  • Slice, dice and reanimate successful NuORDER content in new ways
  • Write for Digital Marketing Suite blog and long-form content library
  • Develop and manage an editorial calendar to align with industry events, sales initiatives, new product releases and general outreach
  • 2-5 years experience in marketing, outreach, communications or editorial
  • Undergraduate degree required, preferably in English, journalism, PR or marketing
  • Demonstrated entrepreneurial drive, leadership, content experience and understanding of the advertising, marketing and brand landscape
  • Experience working at a fast-paced startup, agency or deadline-driven publication - journalism background can be a plus when paired with corporate experience (SaaS experience a plus.)
  • Must be an experienced and highly competent writer who can quickly modify a piece of content or creative for use in multiple channels in various formats (advanced PowerPoint and basic Photoshop, InDesign, etc. skills a big plus)
  • Outstanding communication skills and professionalism, with the ability to interact well with a diverse group of technical and non-tech people, including senior executives, sales, marketing, development, partners and clients
  • Proven ability to plan and create high-impact content in support of lead generation goals and company initiatives
11

Senior Content Marketing Specialist Resume Examples & Samples

  • Develop content to support comprehensive demand generation and product marketing plans, including email campaigns, webinar content, newsletters, landing pages, ad copy, sales presentations/collateral and beyond
  • Manage blog strategy, content and KPIs
  • Own copy editing for all marketing initiatives
  • Devise and implement creative content marketing in support of marketing team’s goals - infographics, interactive content, video, etc
  • Collaborate with marketing managers and internal SEO resources to ensure your plan is set up to effectively support the market goals
12

Online Content Marketing Specialist Resume Examples & Samples

  • Support the testing, implementation and upkeep of key initiatives such as website enhancements and additions, email marketing, website and email analytics, search engine optimization & social media integration
  • Implement digital marketing campaigns using a range of online catalogue, website, email marketing, SEO, survey, wiki and social media tools
  • Accountable for gathering requirements from marketing and sales and presenting them online to meet their needs as well as ensuring that customers have accurate and updated information
  • Improving the design elements and data integrity of existing online assets and digital properties
  • Liaise with marketing, sales, customer care and external focus groups on product development and design
  • Provide online marketing and platform support internally
  • Conduct regular analysis and reporting of key performance indicators and market trends
  • College Diploma or University Degree in online marketing, new media, web design or graphic arts
  • 1-3 years experience in digital content development or marketing or related industry
  • In-depth knowledge of Web technologies, including HTML, Dreamweaver, CSS
  • Hands-on programming experience with HTML & CSS
  • Experience with Adobe Design suite
  • Experience with email marketing design and best practices is an asset
  • Experience using Content Management Systems is an asset
  • Experience using website analytics tools is considered an asset
  • Exceptional organizational skills and the ability to meet deadlines in a fast-paced environment
  • Strong interpersonal and communication skills
  • Bilingualism-French/English considered an asset
13

Digital & Content Marketing Specialist Resume Examples & Samples

  • Bachelor's degree in communications, marketing, or related area
  • Approximately 5 years of marketing experience
  • Proven ability to write original copy and proven ability to edit copy
  • Demonstrated understanding and experience in the areas content and digital marketing best practices in the B2B, professional environment while maintaining an intellectual curiosity to find inspiration outside our industry
  • Ability to manage multiple priorities with exceptional attention to detail, be a self-starter, and consistently bring ideas to Corporate leadership
  • Demonstrated experience in working with senior management
  • Ability to function as a member of a large national team to accomplish work group objectives
  • Proven results and hands-on experience with social media, multi-media content creation, and lead generation through content marketing
  • Knowledge of HTML, SEO, and landing page best practices for content marketing strongly desired
  • Solid track record as a marketing leader in a B2B professional environment
14

Content Marketing Specialist Resume Examples & Samples

  • Define new vision and direction for Communications@Syracuse blog and overall content strategyDevelop an editorial calendar and a strong, on-brand content marketing strategy
  • Serve as a social media and content innovation SME for the inbound marketing team
  • Pitch content to external websites and media outlets to secure placements
  • Write exceptional copy across multimedia
  • Manage the creative development process using both in-house and freelanced resources
  • Communicate regularly with key internal and external stakeholders
  • Cultivate relationships with key influencers in the field of communications
  • Manage all social media on behalf of Communications@Syracuse
  • Report data-driven weekly KPIs and progress to quarterly goals
  • Collaborate and inspire newer team members to achieve collective goals
15

Content Marketing Specialist Resume Examples & Samples

  • Create, research and write exceptional content that supports 2U Inbound Marketing efforts by elevating the intellectual capital of MBA@UNC
  • Develop compelling infographics, data visualizations and other digital content that attracts readership and encourages sharing
  • Pitch content ideas to Brand Marketing manager and/or MBA@UNC
  • Collaborate seamlessly with senior graphic designer and content editor to brainstorm and execute on creative strategies
  • Create and maintain an editorial calendar and a strong, on-brand content marketing strategy for the business vertical
  • Serve as a social media and content innovation SME for the Inbound Marketing team
  • Support digital PR partner in pitching content to external websites and media outlets to secure placements
  • Communicate professionally and regularly with key internal and external stakeholders
  • Cultivate relationships with key influencers in the business field
  • Manage all social media on behalf of MBA@UNC
  • Develop project plans and/or processes to drive efficiency and ensure projects are completed on time and on budget
  • Identify industry trends and tools to support marketing campaigns and objectives for MBA@UNC
  • You are highly organized and pay great attention to detail
  • Thoughtful, concise, and persuasive communication skills both orally and in writing
  • Confront any hurdles or resistance you might face with a calm, positive mindset and a sense of confidence
  • You excel in a collaborative environment
  • When you read the news you want all sides to the story – not just one
  • A master’s degree in journalism, business or marketing
16

Content Marketing Specialist Resume Examples & Samples

  • Create, research and write exceptional content that supports program inbound efforts
  • Pitch content ideas to both internal and external stakeholders
  • Create and maintain an editorial calendar and a strong, on-brand content marketing strategy for the vertical
  • Serve digital PR function by pitching content to external websites and media outlets to secure link placements
  • Cultivate relationships with key influencers in the fields of government, public policy and international affairs
  • Manage all social media activity on behalf of assigned programs
  • Develop project plans and/or processes to drive efficiency and ensure projects are completed on time
  • You are a pragmatic project manager who holds people accountable
17

Content Marketing Specialist Resume Examples & Samples

  • 2-5 years professional experience, with proven track record in developing highly effective marketing content campaigns
  • Knowledgeable (preferably certified) in marketing automation tools such as Hubspot, Marketo, Eloqua, or Pardot
  • Experience and direct responsibility for developing marketing materials such as whitepapers, data sheets, case studies, and infographics
  • Fluent in SEO best practices for content and blogs
  • Experience in creating and managing clients’ editorial calendars and blogging
  • Expertise in implementing, analyzing, and optimizing marketing automation and content marketing campaigns
  • Understanding of personas and demonstrated capability of developing and executing advanced, multi-touch campaigns utilizing lead scoring
  • A master of creating compelling programs that increase leads and ROI for clients
  • Must be able to keep up-to-date on industry trends and best practices
  • Familiarity with data-driven marketing for B2B and B2C
  • Advanced understanding of social media best practices for businesses
18

Content Marketing Specialist Resume Examples & Samples

  • Create content offers that appeal to a sales audience and support our sales team's lead targets
  • Identify strong co-marketing opportunities and establish new partnerships
  • Work to HubSpot's excellent standard of content production within a tight deadline
  • 3+ years experience building an audience for the content you’ve created – traffic, views, downloads, sign-ups
  • Experience in both developing a content strategy and execution of that strategy to hit both team and company goals
  • Experience managing internal & external relationships and projects to tight deadlines
  • Huge bonus if you have experience using content to drive users onto a free product
19

Content Marketing Specialist Resume Examples & Samples

  • Proficient in all Microsoft Office applications
  • Adobe Creative Cloud experience preferred (i.e., Photoshop and InDesign)
  • Atlassian Confluence and JIRA experience a plus
20

Ideas Content Marketing Specialist Resume Examples & Samples

  • Produce smart, engaging, industry-leading editorial and thought leadership content, to support marketing and other strategic initiatives. Content includes product and sales materials, white papers, case studies, blogs, video scripts, presentations, web copy, and social media posts
  • Through creative writing and copy editing, ensure all marcom programs clearly communicate customer focus, strong value propositions, and appropriate calls to action
  • Build and manage corporate blog and editorial calendar
  • Collaborate with internal and external resources (graphic designers, etc.) to generate new content, and identify creative ways to repurpose, reformat and revise existing content into various output channels
  • Analyze the effectiveness of marketing communications and social media programs in real time by collecting data and producing reports. Ensure that insights are integrated into current and future strategies
  • Manage and update internal and external repositories of marketing assets
  • Ensure all existing content is current and updated as positioning, messages, product content, company information changes/evolves, etc
  • Ensure all website content aligns to marketing messages and meets brand standards for a consistent tone of voice and identity
  • Participate in content strategy and planning alongside the communications team and others in marketing
  • Collaborate cross-functionally to develop content tactics that support the IDeaS marketing and engagement strategies
  • Develop social media content and strategies that create awareness for IDeaS and drives inbound traffic towards IDeaS website via Twitter, LinkedIn Blogs, YouTube and other media
  • Design promotional outbound messaging for emails, mailers, press releases, and other campaign media to create awareness of company initiatives
  • Develop marketing content to express IDeaS value proposition via conventional and electronic brochures, data sheets, case studies, white papers and presentations
  • Work collaboratively with key stakeholders to deliver press releases that follow PR and SEO best practices
  • Coordinate content review meetings to ensure content is evaluated and approved
  • Research and stay current on best practices for content marketing strategies and tactics
  • Coordinate PR meeting with regional field marketing and regional PR partners to ensure all parties have evaluated and approved content
  • Perform other duties, as assigned
  • Experience creating multi-media content / script writing
  • Previous experience with repurposing content for other uses
  • Hotel/Hospitality industry knowledge
  • Software industry experience
21

Content Marketing Specialist Resume Examples & Samples

  • Build an editorial calendar that aligns with business goals and drive yourself and other contributors to meet deadlines and objectives
  • Write original content and edit existing content to target different audiences
  • Convert business and brand objectives into a cohesive story
  • Create webinars, white papers, infographics, videos, blog posts, e-books and case studies; write creative briefs and direct content asset production
  • Collaborate with internal and external subject matter experts, designers, product marketing, sales, executive leadership and others to produce impactful content
  • Work closely with Demand Generation team to leverage content assets to drive engagement through various marketing channels
  • Build and sustain relationships with key industry influencers
  • Measure and analyze content performance; maintain strong knowledge of the industry and content marketing best practices to continually deliver fresh and engaging content
22

Content Marketing Specialist Resume Examples & Samples

  • Create compelling assets to drive traffic, engagement and leads that deliver pipeline contribution
  • Develop, draft, and publish original content for Oracle l Opower blog
  • Build and manage Oracle Utilities’ social media strategy, including our presence on LinkedIn, Twitter and Facebook
  • Write/edit engaging short-form and long-form content, such as whitepapers, infographics, blogs, ebooks and web copy
  • Collaborate with demand generation and product marketing teams to develop content plans that align with each stage of the buyer’s journey
  • Manage content development and design process for all campaign assets, some in collaboration with the Product Marketing team
  • Measure results and optimize content on an ongoing basis
  • Support PR efforts through research and story development
  • Tells great stories and knows how to find them
  • Exercises sound editorial judgment
  • Loves the written word
  • Transforms esoteric material into clear, compelling prose
  • Produces sparkling copy on a tight deadline
  • Obsesses over the details that separate great from perfect
  • Takes a project, runs with it, and delivers on time
  • Values teamwork and collaboration
  • Enjoys working with a diverse set of stakeholders, and balances competing priorities and opinions gracefully
  • Shows passion for energy, technology, data, UX, or CX
  • Listens carefully and contributes thoughtfully
  • Wants to learn everything there is to know about the energy and utilities industry and market
  • 3-5 years of experience, preferably in communications, journalism, marketing, or another field where great writing matters
  • Bachelor degree, ideally in relevant field
  • Proven proficiency in social media best practices, experience representing a brand on social media
  • Knowledge of the energy/utilities industry or past experience at a tech company a plus
  • Published writing samples
  • Strong quantitative, analytical, or statistical skills
  • Self-starter and vocal idea contributor
  • Ability to be both tactical and strategic; excellent trouble-shooting skills required
  • Excellent verbal/presentation skills
  • Ability to interact with all levels of management as well as outside vendors
  • Ability to manage multiple deliverables with simultaneous deadlines in multiple time zones in a fast-paced environment
  • Ability to work out of our Arlington, VA office highly preferred
23

Content Marketing Specialist Resume Examples & Samples

  • Serve as the lead project manager for B2B marketing campaigns
  • 1-3 years marketing experience -- preferably in a demand gen or content role
  • Project management skills and understanding of how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales
  • Excellent writer - writing samples must be available upon request
  • Basic design skills - you can use design templates and you can create awesome PowerPoint presentations
  • Experience in e-mail marketing
  • Experience with wordpress, Google analytics, Slideshare, and the top social
  • Salesforce and Hubspot experience a plus
  • High-growth company, healthcare, startup and/or SaaS experience a plus
24

Global Education Content Marketing Specialist Resume Examples & Samples

  • Increase our awareness and impact in Education and Healthcare by providing content that’s aligned with customer needs and interests
  • Collaborate with product marketers, sales professionals and industry experts to produce relevant content that meets the needs of key stakeholders and our audience
  • Manage multiple projects and topics simultaneously, seamlessly moving from topic to topic as needed
  • Interface regularly with internal subject matter experts and industry influencers for content discovery
  • Strong understanding of SEO, content categorization/structure content and distribution
  • Editorial or journalism mindset for leveraging curated insights and current events for story telling
  • Communication skills to simplify complex business development ideas/opportunities and articulate with relevance, laddering up-and-down the ranks to persuade Cisco cross-functional leadership/execution, executive decision-makers, external industry groups, customers and partner on high-impact opportunities
  • Project Management Skills and the ability to manage priorities of multiple stakeholders
  • Strong interpersonal skills and ability to communicate and collaborate effectively with internal teams
  • Ability to manage 3rd party content vendors, agencies and other consultants
25

Content Marketing Specialist Resume Examples & Samples

  • Work with external agencies and vendors and internal copywriters to create content (blog posts, infographics, videos, whitepapers, social media, etc.)
  • Take ownership of social media platforms – content creation, sharing, monitoring, promoting
  • Stay abreast of current social media trends
  • Plan and manage content calendar with internal stakeholders
  • Leverage SEO best practices, content and page development, metatags
26

Senior Content Marketing Specialist Resume Examples & Samples

  • Masters of Fine Arts in Writing or Bachelor’s Degree with 1+ years of demonstrated writing and research experience
  • Strong writing skills and excellent research experience
  • Ability to understand and interpret complex pharmacy issues for a general business audience
  • Broad familiarity with business concepts such as annual reports, budget cycles, profit and loss, etc
  • Familiar with general office systems such as MS Outlook, Word, Excel, and PowerPoint
  • Strong natural curiosity
  • Excellent independent work habits
  • Initiative and resourcefulness; a desire to work independently
  • Tactfulness to work with senior executives within OptumRx and across the enterprise
  • A willingness to serve as a resource to others
27

Content Marketing Specialist Resume Examples & Samples

  • Marketing skills (degree or previous employment/internship)
  • Ability to work under tight time constraints, fast-paced tasks
  • Self-motivated and able to work semi-independently
  • Problem solving skills that include collaboration, analysis
  • Relevant internships a strong plus
  • Software marketing experience a plus
  • Experience with Marketo a plus
  • Vertical market experience a plus
28

Stage Content Marketing Specialist Resume Examples & Samples

  • Defining key messages and formulating story lines for series of articles
  • Managing the content calendar
  • Train our pool of authors on the principles of corporate storytelling
  • Edit/re-write articles to improve readability
  • Apply SEO criteria on articles before publication
  • Upload content on Accenture Insights
  • You are currently pursuing a university degree, preferably in journalism, or communications
  • Writing is your second nature
  • You understand, and know how to apply the principles of storytelling
  • You are fluent in English and Dutch
  • You’re are a self-starter and also play nicely with others
  • You have basic experience with Search Engine Optimization
  • You will be guided by a team of experienced consultants
  • You will receive an compensation and a laptop
  • You will gain knowledge and expertise of Accenture
  • You will gain experience within a large international consulting firm
  • You will expand your professional network
29

Content Marketing Specialist Resume Examples & Samples

  • 2-4 years’ experience in B2B copywriting, including case studies and whitepapers
  • Ability to write engaging and original content with a defined voice
  • Technical knowledge and understanding of social media platforms
  • Familiarity with SEM/SEO best practices
  • Web publishing experience
  • Extensive writing samples/portfolio
  • Influencer marketing experience is a huge plus
30

Content Marketing Specialist Resume Examples & Samples

  • Develop long and short form content for lead generation, product launches, inbound marketing, customer marketing, growth initiatives and global marketing efforts
  • Create marketing assets in a variety of formats such as website copy, brochures, eBooks, videos, webinars, landing pages, infographics, white papers, case studies, data sheets, emails and more
  • Create product content (sales enablement tools such as data sheets, product videos, case studies, website copy, blog posts, etc.) that translates technology/product features into business benefits
  • Develop product messaging that differentiates Teletrac Navman products in the market
  • Work closely with cross-functional teams (regional marketing, product, sales, customer account management) to align content development and execution with key business objectives
  • Utilize excellent editorial skills and partner with the design team to create on-brand, high-performing content
  • Create on-going content stream in the CMS (writing, editing, publishing)
  • Create ongoing social media messages
  • Must love to write!
  • Bachelor’s degree (English, Journalism, Marketing or related field)
  • 3-6 years of demonstrated marketing copywriting experience with a strong focus on B2B (writing/content samples required)
  • Excellent writing abilities to address multiple audiences while maintaining a consistent brand voice
  • Collaborative working style with a focus on building relationships across teams and promoting content best practices throughout the company
  • Demonstrated ability to operate both strategically and tactically in a fast-paced environment
  • Creative problem solving skills, critical thinking and ability to articulate insights and ideas
  • Technology savvy
  • Basic understanding of SEO best practices
  • CMS experience preferred
31

Content Marketing Specialist Resume Examples & Samples

  • Following the strategy outlined by the Content Marketing Manager (CMM), monitors and provides support and contributes to the development of quarterly content assets to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, whitepapers, infographics, guides, etc.)
  • Collaborate with designers, product marketers, sales professionals, and external influencers and industry experts to understand the needs of both key stakeholders and our audience
  • Enters and administers content projects within the marketing team’s project management software, including the processes established by the CMM on content creation; be knowledgeable of what’s in the pipeline and set realistic deadlines with stakeholders for completion
  • Assist with minor copywriting/editing and ensuring all copy fits our unique brand voice and style guidelines and follows the Dealertrack DMS High Tech, High Touch message
  • Create and manage social ad spend strategy and track spend on all platforms; create monthly reports that show spend as well as other social metrics (engagement, video views, etc.) for CMM
  • Manage the Content Marketing intern. Ensure that the individual is completing assignments related to content goals, as well as providing the individual with learning opportunities in content marketing field
  • Manage external sites like DrivingSales to ensure Dealertrack DMS info is accurate; develop strategies to obtain positive ratings from dealers
  • Oversee (not manage) social media platforms and Insights blog, working with content marketing intern to provide guidance, tips, best practices and feedback to improve performance in these areas
  • Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising. Logs and maintains a competitive analysis library of data on the marketing drive for access by the CMM for ongoing analysis
  • Update job knowledge by participating in educational opportunities; join local content marketing organizations
32

Product Content Marketing Specialist Resume Examples & Samples

  • Working with Creative Services, brand and legal teams to create and execute all non-technical solutions/products sales deliverables to enable all appropriate sales channels and training teams (e.g. PB sales force – field and inside, web, partners)
  • Initiating and completing content localization and translation requests for data and API product content
  • Implementing core messaging and value props across all assets (including events), with Product Marketing
  • Ensuring appropriate product content tools like SFDC and the intranet are updated with the latest product content
  • Driving channels feedback to ensure content success
  • Ability to work successfully in a matrix environment, building alliances across functions and geographies
  • Strong leadership, team-based skills
  • Ability to manage multiple priorities in order to meet goals within plan
33

Content Marketing Specialist Resume Examples & Samples

  • Work closely with global branding and other marketing communications team members. Lead project teams and collaborate with corporate and business unit communication teams, as well as internal and external creative agencies
  • Ensure brand consistency and writing standards are integrated through all marketing materials. This includes staying on brand voice and accuracy of spelling, grammar and punctuation. Act as a key steward of the company’s brand identity strategy and related corporate and business brand initiatives
  • Coordinate with business and regional communicators, marketing, HR and recruiting in the development and distribution of creative, engaging audience relevant content
  • Support enterprise social media strategy, including content creation and distribution, as well as driving standardized processes for growth
  • Omni-channel support: distribute the right kind of content through various marketing channels and identify opportunities to drive content integration efforts for key marketing programs and audiences
  • Strong project management skills, including the ability to independently manage multiple projects and complete projects to schedule
  • Evaluate vendor partners to explore new technologies, innovations and make recommendations
  • Bachelor’s degree from an accredited institution
  • Minimum of five (5) years of marketing communications, content marketing and/or social media experience
  • Must be legally authorized to work in the United States without sponsorship
  • No relocation offered. All candidates must currently reside within 50 miles of Beachwood, OH to be considered
  • Bachelors (BS/BA) in Marketing or Communications
  • Design skills, including expertise in the Adobe Creative Suite highly preferred
  • Experience within the aerospace, electrical, hydraulic, and/or vehicle industry
  • Experienced content marketer who can collaborate with others to develop and execute targeted, relevant, personalized content
  • Understanding of analytics and SEO best practices tools to identify content trends and assist in content planning
  • Experienced writer and editor for multiple channels and formats
  • Experience in collateral creation, internal and external communications, digital marketing such as web content and email campaigns, direct marketing or advertising
  • Ability to create effective working relationships with all levels of the company
  • Strong communication, presentation and leadership skills
  • Ability to work in a flexible environment and embrace technology
  • Must be a self-starter with energy and enthusiasm towards multitasking, dealing with ambiguity within a matrixed environment
  • Must be able to prioritize with little or no supervision
  • Ability to react quickly to changing demands, environments, tight deadlines
34

Digital Content Marketing Specialist Resume Examples & Samples

  • Manage the on-line content development platform and process with multiple Keysight teams, creative agencies and writers
  • Develop/deliver a range of digital content types to support key marketing programs including blogs, infographics, videos, re-targeting banners, etc
  • Develop and maintain technical familiarity with Keysight products and applications to create and evaluate content
  • Understand and speak in the voice of an electrical engineer for all social content. Review and adapt content tactics based on customer engagement and response
  • Stay up to date on the latest content marketing techniques and trends
  • Marketing expertise: familiarity in digital marketing techniques and tactics and content marketing strategies
  • Project management: Ability to prioritize work and manage time effectively, create detailed plans, and monitor progress of multiple contributors and vendors across multiple campaigns
  • Excellent written and verbal communication skills: comfortable both with editing and generating new digital content
  • Teamwork: Ability to work well in both in a virtual team environment as well as independently
  • A Bachelor’s degree in Electrical Engineering, Marketing or Mass Communications
  • Professional experience with social media marketing, familiarity with the different social platforms
  • Experience and familiarity with engineering concepts and fundamentals
35

Digital Content Marketing Specialist Resume Examples & Samples

  • 2+ years of work experience in content marketing in a digital environment
  • Experience managing the sourcing and creation of content, integrating internal and external partners
  • Understanding of inbound marketing methodologies (SEO, blogs,social media, email marketing,…)
  • Ability and desire to collaborate with different teams
  • Ability to work in an entrepreneurial way
  • Broad-set of skills (marketing strategy, content production, writing,…)
36

Content Marketing Specialist Resume Examples & Samples

  • 5+ years of professional content writing and marketing experience in the technology industry (B2B)
  • Proven experience meeting deadlines
  • Proven ability to find stories in unlikely places and tell them effectively, through the written word
  • Proven ability to develop and maintain relationships with sources
37

Content Marketing Specialist Resume Examples & Samples

  • Contribute to the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn
  • Create shareable content
  • Drive consistent, relevant traffic and leads from our social network presence
  • Track, measure, and analyze all initiatives to report on social media ROI
  • Write various types of thought leadership articles on a wide range of energy and sustainability-related topics
  • Develop content such as ebooks, infographics, articles and guides
  • Internal and client interviews, as well as market research to create original thought leadership content
  • Support global PR initiatives
  • Develop compelling slides for events, sales enablement
  • Collaborate with designers, subject matter experts, sales professionals, and external influencers and industry experts to produce amazing, sharable content
  • Project manage vendors such as graphic designers, video producers
  • Excellent communicator and creative thinker
  • Demonstrated ability to succeed in matrixed stakeholder environment, including motivating and engaging a diverse set of stakeholders
  • Strong project management skills, ability to work independently and as part of a team
  • Self-starter with a strong attention to detail and the ability to handle many different projects simultaneously
  • Collaborative, creative, detail-oriented, and persistent
  • Familiar with Hootsuite, LinkedIn, Twitter, Wordpress, Sprinklr
  • Powerpoint ninja
  • Exceptional writing and story-telling capabilities
  • Bonus experience and skills include Adobe Creative Suite, SEO, Web Design
  • Bachelor’s degree and 3+ years’ experience in marketing. Advanced degree a plus
  • Experience with digital marketing and social media
  • Native English fluency required; French considered a plus
  • Experience in and/or passion for energy and sustainability topics considered a plus
  • Background in a marketing or PR agency or journalism experience considered a plus
  • Location: UK&I (ideally London), Budapest, Hungary preferred, Louisville, KY. Open to other North American locations
38

Digital Content Marketing Specialist Resume Examples & Samples

  • Develop clear, concise, and brand compliant messaging for a variety of digital materials that support key marketing initiatives and inspire action
  • Stay on top of current industry best practices and identify and implement strategies to increase engagement
  • Exercise quality control on all copy, obtaining approvals, fact-checking, and extremely thorough editing/proofreading of product copy and disclaimers
  • Contribute to social content schedule for outward-facing platforms (FB, Twitter, etc.) as well create content for Brand Partners to share on their social networks
  • Coordinate content for campaigns (email, newsletter, social, etc.)
  • Research, curate and create blog content
  • Research and draft news articles, media releases and online posts
  • Ensure a high quality standard of support for and engagement with all business units to ensure accuracy and intent of digital content
  • Possess a full understanding of Nerium’s business model and its relation to competitors
  • Assists in the communications to the field working in conjunction with and at the direction of Management. This includes standard communication to Brand Partners including letters, e-mails, SMS & updates, as well as content directed towards customers and prospects
  • Ensure that issues arising from the field via Social Media are addressed in a timely and appropriate manner and create proactive content when possible
  • Responsible for keeping abreast of training and updates pertaining to Nerium’s Policies & Procedures, Promotions, Events, Compensation Plan, and Products
  • Within 6 weeks of hire, be responsible for social coverage every third weekend
  • Within 6 weeks of hire, take on responsibility for exec social media accounts (4 total)
  • Bachelor’s degree in Marketing, Communications or similar
  • At least 2 years of experience in a similar role with a portfolio that demonstrates experience with a variety of formats and audiences and strong conceptual abilities, out-of-the-box thinking, and exceptional writing skills
  • Must possess a solid command of concept development and copywriting in both the digital space and traditional media
  • Self-starter with initiative and drive to produce industry-leading work; results-oriented
  • Experience in social media management and awareness of social media trends
  • Experience creating, deploying and managing engaging content
  • Knowledge and experience in CMS platforms helpful
  • Experience with Adobe Creative Suite (Photoshop, Illustrator and InDesign) helpful
  • Advanced MS Office
  • Exceptional organizational and time management skills, with the ability to manage conflicting deadlines
  • Strong administration and coordination skills and an eye for detail
  • Willingness to work a flexible schedule and occasional overtime when needed
  • Ability to work with and use confidential information with a high level of discretion and confidentiality
  • Demonstrated ability to accept delegation and complete assignments accurately and on time
  • Bilingual (English and Spanish) a plus
39

Content Marketing Specialist Resume Examples & Samples

  • Work closely with global branding and APAC marketing communications team members. Lead project teams and collaborate with corporate and business unit communication teams, as well as internal and external creative agencies
  • Coordinate with business and regional communicators, product marketing, commercial marketing, channel marketing in the development and distribution of creative, engaging audience relevant content
  • Strong project management skills, including the ability to independently manage multiple projects and complete projects to scheduleEvaluate vendor partners to explore new technologies, innovations and make recommendations
  • The examples of content we refer to: White papers; Email Campaigns; Social Media posts; Case Studies; Infographics; Video; Website copy etc
  • Bachelors (BS/BA) in Marketing or Communications and at least 5 years of relevant marketing communications, content marketing or social media experience
  • Experience in power distribution or power quality industry is preferred
  • Must be able to handle a high volume of work, ranging from very detailed to strategic
40

Content Marketing Specialist Resume Examples & Samples

  • 50% planning, writing and editing Ally's educational articles. Accountable for high quality and error free interactive content that aligns to business as well as brand objectives
  • 50% in assisting the blog editor with writing strategic and engaging blog posts as well as assisting in the monthly content calendar planning
  • Develop scalable content strategies that can scale across social properties
  • Lead strategy of social content style guide and brand/voice/tone across the enterprise
  • Collaborate with the blog editor to understand what content is engaging customers and prospects and to develop future topics
  • Follow trends and news in personal finance and lifestyle topics and create meaningful content as a result
  • Suggest graphical elements/infographics for each piece of content
  • Utilize and share analytics on content marketing performance across broader team
  • Work with legal, compliance & brand teams to get all necessary approvals
  • Coordinate with SEO team to optimize content using best practices
  • Build strong relationships with industry experts and influencers
  • Project management & team involvement (miscellaneous projects as required)
  • 3 -5 years of writing experience required; experience writing personal finance is preferred
  • Bachelors in Communications, Marketing, Journalism/English
  • Prior experience writing online content. Portfolio requested but not required
  • Strong verbal communication skills to include effective presentation skills under a variety of conditions (one-on-one, group, team)
  • Experience managing client relationships and moderately complex deliverables
  • Ability to manage multiple projects and competing priorities
  • Proven ability to balance business needs with customer experience
  • Computer Skills: Proficient with MS PowerPoint, MS Word, MS Excel, MS Outlook, Word Press, design and development software skills are a plus
41

Content Marketing Specialist Resume Examples & Samples

  • Bachelor of Arts in journalism, communications, or related field
  • 3-5 years related experience in marketing communications, content development, advertising and project management
  • Proficient in Windows-based office applications including MS Word, Excel and PowerPoint
  • Passion for writing
  • Proven ability to increase engagement in B2B audiences
  • Editing AP style
  • Ability to easily work across the company to manage projects that involve all levels of management
  • Self-starter with strong organizational skills
  • Ability to focus on detail while prioritizing multiple projects simultaneously
42

Content Marketing Specialist Resume Examples & Samples

  • Manage the creative design and production of engaging marketing content for consumers, including articles, blog posts, tweets, landing pages, whitepapers, surveys, case studies, presentations, video scripts, and other custom creative projects
  • Maintain a quality control process ensuring all content is on-brand, error-free, consistent in style and messaging to optimize user experience and achieve business objectives
  • Working with internal and external resources ensure all content is optimized, maximizing the reach
  • Request and manage data from outreach projects to analyze, review, and report on effectiveness of content. Regularly provide insights gained from social media monitoring into the management team
  • Continually work with internal and external resources to ensure content on the websites and social network sites are is fresh and accurate and have a consistent look and feel throughout all web related properties
  • Promote content and foster engagement to enhance the brand presence on LinkedIn, Twitter, Facebook, YouTube and other social platforms
  • Manage the execution of editorial calendars, working with internal and external resources to create the content needed
  • Explore innovative new content delivery methods across video, interactive web sites, social media and other forms, including writing scripts, posts and blogs, coordinating video shoots and photo shoots and overseeing production details such as location and talent scouting, and overall brand message delivery through these outputs
  • Organize infrastructure to monitor key message boards and blogs, identifying opportunities to post responses, and writing content tailored to the topic
43

Content Marketing Specialist Resume Examples & Samples

  • Align with leads in global product marketing, regional marketing, web/interactive and vertical marketing to create the content plan and execute against it to successfully position Zebra Services across regions and help drive growth
  • Manage all aspects of the creative process, including agency selection, developing timelines and work schedules, negotiating fees and guiding the review and approval process for all content
  • Supervise the creation and maintenance of all Services pages on zebra.com, working together with the digital marketing team
  • Create and maintain Services presence on Zebra’s internal sales enablement and channel partner portals
  • Lead the execution of photo shoots to support Zebra’s Services offerings, coordinating with vertical and regional marketing when possible to leverage economies of scale
  • Manage assets in a common digital asset management system
  • Support other Content Marketing Specialists and their businesses as necessary
  • Utilize analytic benchmarks on content use and ROI metrics to guide decisions, while regularly communicating status updates to Global Lead, Product Content Strategy and global product marketing partner
  • Work with global product content, global product marketing and brand teams to ensure common process, look and feel for all assets
  • BA/BS degree in relatable field MBA preferred
  • 7+ years working in various settings required, including in a corporation or for corporate clients
  • B2B experience strongly preferred
  • Proven record of successfully managing the content creation process for a large B2B company or agency
  • Ability to create a strategic content plan that is aligned to the buyer's journey
  • Demonstrating a collaborative, cross-functional approach for planning and problem solving
  • Successfully managing multiple projects simultaneously
  • Exceptional communication skills
44

Event Content Marketing Specialist Resume Examples & Samples

  • Project manage the agenda creation process both internally and externally, which includes developing a project plan, timeline, communications plan and associated digital assets
  • Manage, promote and educate internal and external users on the content submission process
  • Leverage copywriting skills to develop messaging to promote the agenda
  • Own the relationship with vendors and IT to support all content tools including the call for presentations portal and agenda manager
  • Execute the digital strategy pre-, during and post-event
  • Develop marketing copy to promote the assets post-event
  • Assist in speaker support
  • Strong written communication skills; ability to tell a “story” with content
  • Strong verbal communication skills and ability to communicate complicated messages succinctly
  • Strong organizational/project management skills with the ability to manage multiple projects and varying deadlines simultaneously
  • Must be a self-starter with the ability to create and adhere to deadlines, move projects forward and generate momentum
  • Knowledge of the technology industry a plus
45

Content Marketing Specialist Resume Examples & Samples

  • Work closely with the Internal and External Marketing teams as well as the firm’s Subject Matter Experts (SMEs) to develop content in support of the firm’s growth strategy
  • Regularly interview internal SMEs in order to produce content for various print and digital properties
  • Outline, research and compose a variety of engaging content, including website content, blogs, infographics, webinars, videos, articles, sell sheets and white papers
  • Own the development and review of newsletter content
  • Write ad copy and clear, quantifiable calls-to-action for clients and prospects
  • Write copy for external publications, including eBooks and guides
  • Support partners and sales teams with presentation and script development
  • Own development of industry- and vertical-focused content for all channels, ensuring content is in the Sikich voice and optimized for full reach potential
  • Work closely with Content Marketing Manager and Service Area Leads in developing email marketing campaigns, optimizing content for SEO and supporting initiatives related to the firm’s website
  • Work closely with the Digital/Social Specialist to develop and analyze content metrics and make recommendations for content strategy and tactical improvement
  • Work closely with the Content Marketing Manager to develop the annual content and editorial calendars and ensure quality completion of owned pieces
  • Establish best-in-class storytelling that delivers the right content in the right formats
  • Stay up-to-date on new and existing content tools and trends
46

Content Marketing Specialist Resume Examples & Samples

  • Develop the content strategy for individual assets that map to the buyer’s journey and the sales journey for Service
  • Deliver assets such as videos, eBooks, web pages, emails, qualification call scripts, sales tools, data sheets, case studies, surveys, white papers, infographics and third party content that drive engagement and conversion of interest to lead
  • Managing content for events & conducting research needed to build content
  • Researching keywords and content to support search engine optimization (SEO) and paid search campaigns; and optimizing web content based on results
  • Interlock with product marketing to ensure agreement on messaging, priorities, budget and reporting, adjusting as needed by changing strategy or market conditions
  • Analyze and report on the impact of the content on conversions, and work with the web and analytics teams to optimize content
  • Develop content for social media campaigns
  • Work with the sales enablement, web, social media, regional marketing and marketing operations teams to ensure appropriate content is available for campaigns and conversion tactics
  • Evaluate, select and manage outside vendors that contribute to content creation
  • When working with vendors, plan and manage corresponding budget(s)
  • Highly organized and able to run multiple projects simultaneously
  • Bachelor's degree in Marketing or Journalism or comparable education/experience
  • 3+ years in B2B content marketing
  • Strong understanding of inbound and content marketing
  • Intellectual curiosity and readiness to try new things - driven to constantly improve results
  • Strong written and verbal communications skills
  • Analytical skills with the ability to analyze and present qualitative and quantitative results
47

Houzz Content Marketing Specialist Resume Examples & Samples

  • Conduct research for search optimisation
  • Understand and optimise website for best user experience
  • Sharing and tracking content with our syndication partners
  • Generate ideas for new Houzz partnerships
  • Content creation and editing
  • Summarising data into useful insights for various departments
  • Degree in marketing, business, journalism or related field
  • Experience with spreadsheets and search engine tools
  • Ability to conduct accurate online research, highly analytical
  • Detail-oriented and organised, able to meet deadlines
  • A friendly, outgoing personality
48

Content Marketing Specialist Resume Examples & Samples

  • Develop on-brand copy and messaging for marketing collateral, news releases, advertisements, white papers, education materials, newsletters, website content, social media, blog posts, etc
  • Ensure all creative deliverables align with key marketing initiatives and remain consistent across all platforms; ensure messaging builds the brand through tone, style and content
  • Collaborate with stakeholders to identify internal and external subject matter experts to create, maintain, and update content
  • Manage editorial publishing calendar for internal content
  • Proofread digital and printed content for grammar, spelling, usage, and accuracy
  • Make key decisions around style, length, format, and means of presenting content
  • Assist in developing and distributing corporate communications announcements, and maintain content on internal publishing vehicles such as corporate intranet
  • Create feature article content for the company’s intranet home page
  • Research industry topics and trends as necessary to develop factual, up-to-date content
  • Meet all deadlines and milestones for efficient delivery of content to reviewers and stakeholders
  • Familiarity with Microsoft SharePoint and WordPress
  • Editorial writing experience a plus
  • Strong writing portfolio of work and ideas
  • Highly organized with the ability to manage multiple projects
  • Ability to deal effectively with others to obtain objectives needed for project assignments
49

Content Marketing Specialist Resume Examples & Samples

  • Manage marketing content in internal and external content management systems in collaboration with vendors and other offices
  • Upload content created by others, proofing for accuracy, consistency, display, audience appeal, and brand voice
  • Perform regular reviews of existing content to ensure accuracy, timeliness and relevance
  • Review and rewrite as needed, identifying new opportunities to leverage and repurpose existing content
  • Ownership of the Camden blog including recruiting, training and motivating a team of 30-50 volunteer bloggers (Camden employees), working with internal and external resources to improve the blog user experience and its online presence, developing and executing the content strategy to consistently improve the site’s visibility, assisting the Executive Team to contribute to the blog
  • Develop clear and creative content with quick turnaround, including apartment descriptions, features and amenity lists, articles, advertising copy, and monthly blog posts
  • Advise internal customers and blog team on how to improve content through the use of analytics, research, metric-based insights, and SEO industry best practices
  • Manage day-to-day operational and tactical aspects of relationships with key vendors and internal customers which includes
50

Technical Content Marketing Specialist Resume Examples & Samples

  • Utilize technology and video as a means to illustrate a story
  • Develop technical marketing materials such as: white papers, demo-sets, videos and PowerPoint presentations
  • Incorporate social media activities into your daily life, imparting your own personality & industry expertise into brand and product awareness
  • Typical project might include, developing a data-set, recording a workflow video and promoting via social media and marketing channels (i.e. Autodesk.com, Autodesk Knowledge Network, email nurture)
  • Conduct on-going, detailed competitive analysis and produce documentation regarding competitors’ strengths and weaknesses
  • Engage in product / service alpha and beta releases to gain early insights into upcoming software releases and provided development feedback
  • Develop and maintain relationships with other technical marketing professionals at Autodesk, which also includes Application Engineers, Solutions Engineers, and Customer Success Engineers
51

Content Marketing Specialist Resume Examples & Samples

  • 3+ years of relevant marketing experience - content production, writer, editor
  • A fluency in English (preferably your mother tongue), and additional languages (such as Swedish and/or German) is a plus
  • A flexible and adaptable skillset with the ability to work under pressure to meet tight deadlines
  • An understanding of online UX, online marketing principles and strategy
  • Payments industry experience or e-commerce background
  • Knowledge of ecommerce platforms, back-end processes and IT technology and systems
  • Excellent interpersonal, written, verbal, negotiation and presentation skills
  • A highly collaborative work style with demonstrated successful interactions with internal parties and vendor partners
52

Spanish Content Marketing Specialist Resume Examples & Samples

  • Localise all type of content: navigation, guidelines, support, marketing copy, video scripts, apps, etc
  • Research and write quality, original online content in Castilian Spanish
  • Analyse marketing content performance
  • Support content partnership coordination and production
  • Support product development and quality checks
  • Degree in Spanish, translations, linguistics, journalism, or related field required
  • At least one year experience in product localisation
  • At least one year content marketing experience
  • Knowledge of search engine tools
  • Native proficiency in Spanish and English languages required
  • Deep understanding of the Spanish culture and its specificities
  • Strong written and verbal communication and writing skills
  • Knowledge of home design and renovation industry
  • Creative, detail-oriented and organized, able to meet deadlines, able to work both independently and in collaboration with a team
  • Added bonus if you already have a great Houzz profile!
53

Content Marketing Specialist Mat-leave Resume Examples & Samples

  • Create digital content guidelines for Colliers Canada’s content authors
  • Curate all content for collierscanada.com
  • Create, edit and deploy original content
  • Provide ad hoc support and guidance to content authors
  • Provide internal training sessions for content authors
  • Drive traffic through SEO best practices and content generation, to continuously optimize and improve website and further enhance digital marketing presence online
  • Leverage knowledge of SEO, SEM, display, retargeting, social, other paid media and email marketing to support Colliers Canada’s digital advertising program to build brand awareness and drive website traffic
  • Deploy enhancements to the user base across Canada and lead and provide support/guidance and internal training sessions on Sitecore CMS and social media channels
  • Manage Colliers Canada’s corporate social media program (LinkedIn, Twitter, YouTube, Instagram, Facebook)
  • Manage online components of major marketing, property marketing and research campaigns including webinars, lead generation, white papers, digital banner advertising program etc
  • Provide training and support on email marketing best practices
  • Optimize key landing page content
  • Escalate IT support tickets to third party development partner
  • Assist with ad hoc content management for the corporate intranet
  • Monthly reporting on all digital content marketing and social media activity and analytics
  • Foster a positive work environment and look for opportunities to collaborate successfully across the organization
  • Liaise with national and local marketing teams and agents across Canada to align digital content marketing initiatives with the overall strategic direction
  • Any other ad hoc duties as assigned
  • A degree in marketing or related field
  • 5+ years’ experience in marketing, with 3 years focused on digital content marketing including copywriting, editing, SEO, social media and content management
  • Outstanding written communication skills and attention to detail
  • Highly skilled in Google Analytics and web content management (Sitecore and Sharepoint are an asset)
  • Up-to-date knowledge of social media best practices, strategies and latest platforms and trends
  • Solid presentation and training skills
  • Experience in a corporate environment with experience in a professional services firm preferred (real estate experience is an asset)
  • Strong relationship-building ability, proactive, results-oriented, and resourceful
  • Strong team player and collaborative
  • Ability to deliver excellent customer service at all levels of the organization and with external partners
  • Possess strong organizational, time management and project management skills with a demonstrated ability to work both independently and within a team environment
  • Advanced skills in Microsoft Office applications (MS Word, Excel, PowerPoint and Outlook)
  • Exhibit a high level of professionalism and excellent interpersonal skills
  • Ability to meet deadlines without compromising accuracy, excellent product quality and attention to detail
54

Content Marketing Specialist Resume Examples & Samples

  • Writing and editing short-form and long-form content, including blog posts, social media posts, news articles, FAQs, white papers, interactive content, video scripts and more
  • Developing content ideas and researching topics online as well as in-house with the firm’s subject matter experts
  • Managing the firm’s social media presence, including finding innovative ways to engage our audiences, tracking and reporting on performance, and training our professionals on LinkedIn
  • Working with our PR agency, digital agency, video production company, graphic designer and other vendors to produce content in a variety of mediums
  • Leading internal and external marketing projects
  • Creating and disseminating internal communications via our intranet and other channels
  • Contributing to digital marketing efforts and assisting with web content management
  • Experience in B2B marketing and understanding of the sales funnel
  • Familiarity with business and/or accounting concepts
  • Experience with email marketing and/or marketing automation platforms such as Marketo
55

Content Marketing Specialist Resume Examples & Samples

  • Contributing to defining the Costa Brand Content Strategy
  • Managing the requests coming from the Company designing the creative concept, defining and implementing the related contents able to promote new ships, cruises and destinations providing an outstanding Customer experience
  • Uploading the contents on the website using the Company's CMS (Content Management System)
  • Liaising with the Analytics and Performance Function in order to understand effectiveness of the contents created, impact on brand engagement and the quality level of Customer experience provided
  • Collaborating with the Digital Innovation Function in the continuous improvement of the website and in the implementation of the new Digital mega trends and best practices
  • Supporting the Demand and Planning Function in the scheduling of the activities and in the management of the external suppliers
56

Content Marketing Specialist Resume Examples & Samples

  • Your degree in communications, journalism, marketing or related area is complemented with two - four years of experience working in social media or content writing in a corporate setting
  • Possesses ability to identify potential issues and quickly work with the team to manage and respond to such situations in a timely and professional manner
  • An eye for details, excellent grammatical skills and the ability to develop multi-channel content that requires little or no editing
  • Ability to conceive, draft, proofread and edit written materials quickly
  • Ability to manage multiple projects under tight deadlines, working with a high degree of independence
  • Experience in being part of a team completing a project from start to finish
  • Demonstrated and measurable success with social media including Facebook, Twitter, Instagram, SnapChat, LinkedIn, Pinterest, YouTube
  • Strong understanding of social media publishing standards for organic content sharing and adhering to brand standards
  • Experience in magazine writing, blogging and content development
  • Proven understanding of the kinds of content that generates engagement online, and the ability to articulate those qualities
  • Understanding of social measurement and KPI’s
  • Knowledge of the tourism industry is considered an asset
57

Content Marketing Specialist Resume Examples & Samples

  • Developing, editing, and publishing of content to support key campaigns and new product introductions (50%)
  • Interviewing and interfacing with key subject matter experts to develop content (20%)
  • Developing content publishing calendar and strategies (15%)
  • Creating, reviewing, and editing materials as needed (10%)
  • Researching new content platforms and opportunities (5%)
  • Collaborate across workgroups
  • Communicate effectively
  • Initiate positive change
  • Deliver high-quality work
  • Focus on the customer
  • 5 Years of experience in a copywriting or content marketing position
  • Experience with marketing automation systems, Marketo experience a plus
  • Experience with Microsoft Office suite including Word, Excel, and PowerPoint
  • Demonstrated desire to work and collaborate with others on development of messaging
  • Ability to work independently with wide range of business stakeholders
  • Up to 5% travel may be required
58

Content Marketing Specialist Resume Examples & Samples

  • Bachelor’s degree in marketing or related field; 3-5 years of experience that includes digital strategy and tactics
  • 5-7 years experience
  • Advanced education or training: professional certificate, marketing-related master’s degree, and/or Inbound and/or HubSpot Certification (or comparable)
  • Strong project management and collaboration skills
  • Demonstrated understanding of what drives user engagement from a content perspective
  • Demonstrated understanding of SEO principles, paid search, and marketing.automation capabilities
59

Content Marketing Specialist Resume Examples & Samples

  • 5-7 years' experience in a related role
  • Strong knowledge of MS office
  • Superior writing, editing, proof reading and oral communications skills, with an ability to synthesize and customize content based on the target audience, type of communication, and objective
  • Proficiency with digital communication methods/tools
  • Experience in executing editorial and content strategies across social and web channels
  • Ability to make complex, technical content interesting and understandable for any audience
  • Ability to collaborate with a variety of individuals, including senior executives, and build consensus to execute projects
  • Degree in Marketing, English, Journalism, or a related field
60

Content Marketing Specialist Resume Examples & Samples

  • Write articles, guides, and other content related to products, technologies, and marketing activities
  • Create images and graphs to supplement written content
  • Test and research products and technologies to gather information for content and internal use
  • Collaborate on other written content and marketing activities
  • At least three years relevant experience in tech journalism or marketing
  • Excellent writing and communication skills (in English)
  • Intimate knowledge and understanding of modern technology—and the ability to explain it using accessible, conversational language
  • Expertise in two or more of the following: PC building/components, PC gaming, overclocking, VR, mobile devices
  • Familiarity with performance benchmarking methods and tools
  • Working knowledge of Word, Excel, other Office applications
  • Strong photography and image editing skills
  • Infectious passion for technology
  • Proven ability to meet deadlines and juggle multiple projects
  • Hard-working and self-motivating
  • Creative mindset
  • Working knowledge and experience with WordPress
  • Proof-reading and editing experience
61

CRM Content Marketing Specialist Resume Examples & Samples

  • Responsible for the end-to-end content production process to ensure required content is available across CRM channels
  • Work closely with agency account teams to brief in requirements, to enable the required content to be produced on time and in budget
  • Work closely with the central Opel/Vauxhall brand marketing teams to ensure alignment with overall customer marketing direction, adherence to brand standards, and approval from the Chief Marketing Officer
  • Work closely with the Opel/Vauxhall country teams to ensure their support and sign off for copy translation
  • Managing customer story content: identifying new stories with the call centre team, turning these stories into published content online in terms of customer testimonial copy/images and video form. Liaising closely with the central Opel Marketing team and working with established agencies to produce and publish content to required brand standards
  • European travel may be required from time to time
  • Working as part of a small team, there will be plenty of opportunity/development scope by getting involved with all aspects of CRM direction and channel activity, as well as the other side to the CRM Team which is customer insight
  • Good years of experience working with consumer marketing content, across direct/database marketing and online channels. Has an understanding of what makes for strong creative across email, direct mail, and online, both for still images and video
  • Experience working with/overseeing creative agency teams
  • Experience working with a wide variety of stakeholders to build strong relationships, to ensure support for new content. A great team player with a can-do attitude
  • Experience working in large organisations with a number of stakeholders is a great advantage
  • Experience of marketing content management across multiple country markets in Europe, involving different languages is a great plus!
  • Exceptional aptitude and focus on detail
  • Ability to work under own initiative, as well as a strong team player and relationship builder
  • Ability to communicate clearly and precisely. Fluent English both spoken and written
  • Ability to understand and translate business/direct marketing strategy into campaign and online creative
  • Extremely organised, with strong co-ordination skills, able to work unsupervised under own initiative
  • Strong customer focus, which enables the post holder to have a clear view on creative direction
  • Can-do attitude
  • Comfort working with ambiguity, in an environment of very rapid change and pace. A fast learner
  • Must have a questioning mind and the confidence to put forward their opinions - this is key working in a small team
62

Content Marketing Specialist Resume Examples & Samples

  • Write original thought leadership and content over multiple platforms and formats, including ebooks, infographics, videos, blogs, and more
  • Work with a team of outsourced writers to help execute content initiatives for various departments such as demand gen, thought leadership and brand, product marketing, and customer marketing
  • Coordinate with our internal design teams and external design agencies for creative content design
  • Copyedit and review content for style guidelines, brand consistency, and voice
  • Coordinate with partners, thought leaders, and other 3rdparties to produce high quality joint content programs
  • Provide accurate and timely project reporting on all content marketing activities
  • Self-motivated with a strong desire to learn new skills
  • Exceptionally strong writing, proofing, and editing skills with a drive for accuracy and details—writing samples are a must
  • Highly organized with a knack for project managing and multi-tasking
  • High-energy contributor with a focus on getting stuff done, proven track record of success setting and achieving ambitious goals
  • Passion for creating world-class content marketing, including the ability to orchestrate every detail and measure results
  • “Digital native” with hands-on experience in social media, content marketing, or publishing
  • Desire to be a thought leader and share your ideas by creating content for Marketo’s blog and resource center
  • Experience with SilverStrip and Wordpress is desirable
  • Experience in marketing software a plus
  • Thrives in a fast-paced highly productive and collaborative environment
63

Content Marketing Specialist Resume Examples & Samples

  • Creates effective multimedia through practical experience using both Apple and PC products, Adobe, Animoto, GoPro, and other tools
  • Makes informed content decisions based on analytics, editorial strategy, strong news judgment, and an understanding of the related SelectHealth content marketing and social media strategies
  • Maintains an in-depth understanding and attentiveness to trends, industry news, and SelectHealth products and services in order to use content marketing and social media as a proactive method for Business to Business (B2B) and Business to Consumer (B2C) outreach
  • Facilitates content creation and consumption by developing story ideas and plans with evergreen attributes. Maintains and distributes an editorial calendar that includes a regular cadence and works parallel with social media staff to facilitate distribution
  • Holds regular meetings with Marketing staff and collaborates with Intermountain Healthcare content developers to ensure weekly coverage in addition to regular long-term exposure and assists in the development of appropriate and current editorial platforms and tools
  • Works with internal clients to ensure content is appropriate for their audiences and explores alternative mediums for communication
  • Follows upcoming community events and is nimble in content creation while still following an approval workflow to ensure timely review and placement
  • Responsible to help develop strategy and direction regarding content marketing and multimedia and develops and enforces related policies and procedures, including deadlines, play, placement, style, and tone
  • Coordinates freelance and contract work and assignments, including writing, photography, and multimedia as needed
  • Provides traditional media support and helps to research and craft media responses as needed
64

Digital Content Marketing Specialist Resume Examples & Samples

  • Blog on an ongoing basis to support and promote our offers and the value propositions we deliver to the F&B/Life Sciences industries to attract site visitors through search, social media, gated content and email subscribers
  • Collaborate with designers, product marketers, sales professionals, external influencers and industry subject matter experts to produce relevant content that meets the needs of both key stakeholders and our audience
  • Convince regional marketing leads that our content and campaigns are worth investing time and effort in promoting. We operate in a global capacity, so the actual execution of these activities is typically owned by the regional marketing team, so collaboration is key
  • Work with the sales and business development teams to develop compelling customer presentations focused around the value we deliver to the F&B/Life Sciences industries
65

Writer & Content Marketing Specialist Resume Examples & Samples

  • Collaborate with internal and external (clients) subject matter experts to write original content that generates interest in Ciox, positions the organization as a thought leader, and indirectly generates sales leads
  • Content will be in the form of: writing blog posts, white papers, case studies, sell sheets, articles, social media posts, email copy, website text, and other as needed
  • Writing style that is SEO friendly with compelling headlines and calls-to-action
  • Adherence to the AP style guideline
  • Editing for consistency, clarity, brevity, accuracy, and readability -- across digital and print media
  • Provide insight to develop stories and effectively communicate to target audiences
  • Collaborate and assist on content marketing strategy
  • Maintain the library of written content for the organization
  • Keeps up-to-date with news and current best practices within the healthcare quality industry
  • Five or more years of experience writing healthcare-related content for digital and print to support marketing, branding, thought leadership and sales lead generation
  • Creative, innovative, outside-the-box thinker with a passion to create world-class content
  • Proven record of taking complex concepts and key messages and simplifying them into easy-to-read stories
  • Strong grammar, copywriting, and written and verbal communication skills
  • Excellent project management skills, the ability to easily juggle multiple projects and deadlines
  • Strong proofreading and editing skills, very detail-oriented
  • Energetic and enthusiastic mindset with the ability to generate multiple options quickly, under pressure and within specifications (e.g. word count, target audience, voice, style, etc.)
  • Demonstrated knowledge of content marketing strategies and tactics
  • Understanding of basic SEO best practices
  • Ability to meet deadlines, adjust to shifting priorities, complete deliverables on-time, on-budget and within the project goal, marketing strategy and brand guideline
  • Attention to detail, ability to work well under pressure, and adapt quickly to changing priorities while remaining positive, flexible, and open to feedback
  • Work independently, manage ambiguity and ask for guidance when needed
66

Business Process Management Digital Content Marketing Specialist Resume Examples & Samples

  • Create 1–2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, whitepapers, infographics, video shorts, how to guides, presentation templates, etc.)
  • Blog on an ongoing basis to support and promote our offers and the value propositions we deliver to attract site visitors through search, social media, gated content and email subscribers
  • Use SEO strategies and tactics including the use of keywords to drive organic traffic to our digital content and creating inbound links, as well as monitoring how to improve organic search engine performance and goal-setting based on click through rates, traffic, and conversions
  • Grow our subscriber base by providing them with regular, helpful content that’s aligned with their needs, interests and stage in the buying journey
  • Work with the sales and business development teams to develop compelling customer presentations focused around the value we deliver
67

Content Marketing Specialist Resume Examples & Samples

  • Write content and create assets to market and support our products and services including website landing pages, datasheets, sales playbook, case studies, whitepapers, reports, emails, newsletters, infographics, PPTs, and more
  • Act as lead writer on projects as assigned; frequently requires adapting the same piece for multiple audiences and formats, including the website, which requires a thoughtful approach to search engine optimization
  • Participate or lead brainstorming and group writing sessions to generate ideas, collaborate on creative concepts, and refine copy and content
  • Assist the Content Marketing and Brand Manager in auditing existing materials and creating a comprehensive editorial plan and content schedule that supports our current strategic objectives
  • Maintain and manage our content/asset library and collection of facts/stats/ resources
  • Ensure stakeholders are aware of relevant content via both manual and automated avenues and monitor the use of marketing documents and assets across platforms
  • Collaboratively ensure a consistent look, style, voice, tone, message, and brand across all product and services content, or as assigned
  • Edit for consistency, clarity, brevity, accuracy, and readability—across digital and print media
  • Provide accurate and timely project reporting on all your content marketing activities
  • Learn our business and our customers, and take the initiative to identify new content opportunities that fit within our messaging and position in the market
  • Collaborate with internal and external teams on campaigns
  • Gather, analyze, and use key business and user insights to determine priorities and meet strategic and/or project objectives
  • Recognize opportunities for process improvement and implement them
  • Conduct competitive benchmarking and other marketing research as assigned
  • Support cross-functional collaboration across the organization
  • Assists in cross-company marketing initiatives and special projects
  • Bachelor's degree preferably in Communications, Journalism, Marketing, English, or a related field
  • Three years of professional experience in a marketing or communications role
  • Exceptionally strong writing and editing skills with a drive for accuracy and details
  • Excellent verbal and written communication skills for both technical and non-technical audiences
  • Knowledge of/familiarity with search engine optimization (SEO) best-practices and techniques (proven experience increasing website traffic preferred)
  • Considerable knowledge in Microsoft Office (Excel, Word, PowerPoint)
  • Basic knowledge in Adobe InDesign, Photoshop, and Illustrator
  • Able to work independently, with minimal supervision
  • Self-starter approach toward work with an eagerness to consistently meet and exceed objectives and take on more responsibility
  • Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines
  • Willingness to take on new challenges
  • Strategic and creative problem solver
  • Knowledge and experience in software development and/or security industry a huge plus
68

Content Marketing Specialist Resume Examples & Samples

  • Corporate storytelling content about our employees and the great service they provide, promoted via our blog, social media posts, newsletters, case studies, internal communications, website copy, and advertising
  • Sales messaging promoting the capabilities and value of the services we provide via brochures, HTML emails, white papers, and byline articles. This is often on a campaign-by-campaign basis, so we’re looking for someone who can think strategically on a campaign-wide scale
  • Communications that promote corporate initiatives to employees including posts on internal social media and messages from leadership (emails and presentations)
  • Writing. You communicate effectively in writing, adapting for the needs of the audience. We’ll also need your support copy editing others’ work. You are flexible about your style, whether you are writing a blog, internal communication, or working with one of our subject matter experts to map out their next speaking engagement
  • Initiative. We are a small, nimble team, so every team member has to be a hybrid player. You are a writer first, but you are capable of jumping in to various platforms and assisting with light analytics, technical troubleshooting, and more. You’re always looking out for how to connect your work to others’ projects when collaboration makes sense
  • Active Listening. You give full attention to what others are saying, taking time to understand the points being made and asking questions to gain a greater understanding when appropriate
  • Technical Knowledge. The ability to demonstrate depth of knowledge in the technical side of facilities services. You may not know it all right now, but we hope you can learn quickly on the job to be able to engage our subject matter experts in articles related to their areas of specialty
69

Content Marketing Specialist Resume Examples & Samples

  • Serve as the organization’s key storyteller: developing the structure for, writing, editing, and clearly articulating compelling content (including videos) to support key campaigns and new product introductions
  • Works with Creative Services Manager to assure that content developed is consistent with current brand architecture and tone
  • Work with Creative Services Manager to develop campaign messaging that can lead to great videos, advertising, and other marketing collateral
  • Interview and interface with key subject matter experts and customers (architects, contractors, distributors, engineers, etc.) to develop video content
  • Collaborate with Marketing Communications team in the growth and sustainment of Zurn social media efforts, including content suggestions and proper distribution
  • Developing content publishing calendar and strategies
  • Creating, reviewing, and editing marketing materials as needed
  • Researching new content platforms (including social media) and opportunities
  • Other marketing support projects as assigned
  • Bachelors degree in Marketing, Communications, English, or related field
  • At least 5 years of experience in a copywriting or content development marketing role
  • Experience in developing the structure for compelling video i.e., storyboards, scripts, interview questions
  • Knowledge of utilizing effective brand management skills throughout all channels of communication
  • Basic understanding of value propositions and utilizing them in marketing communications
  • Plumbing products, industrial products, and/or B2B experience preferred
  • Experience with Microsoft Office suite including, Word, Excel, and PowerPoint
  • Ability to work independently with a wide range of business stakeholders
  • Must be able to travel up to 15% of the time
70

Digital Content Marketing Specialist Resume Examples & Samples

  • You are the voice of Fairmont Pacific Rim in the digital space
  • You manage and build relationships with our digital guests in our online community (Twitter, Facebook, Instagram, Pinterest, Youtube, hotel reviews, blog, etc.)
  • You consider yourself a wordsmith and love to write creatively
  • You enjoy staying up-to-date with digital media developments and pop-culture trends
  • You write, edit, and proofread communications content, that includes but is not limited to: blogs, website, digital ads, and social media
  • You love creating web ads and animated gifs while diligently following brand guidelines for several different brands
  • You understand the importance of planning ahead by scheduling and executing social media content across various social channels and in accordance with our social strategy
  • You love collaborating with all teams on various marketing projects, and planning and executing brand activations and events
  • You are well versed in paid social campaigns on Facebook, Instagram, Youtube and Pinterest including; ad management, A/B testing, bid management, audience research
  • You love numbers, stats and facts, and monitor campaigns daily to ensure they are reaching the KPI targets. You also create and update campaign and channel performance reports
  • You have an understanding of on-and-off page SEO and optimization, including best practices, strategies and white-hat techniques
  • You have a strong understanding and experience with Google Analytics – able to make data backed decisions
  • You have a passion for photography and love jumping-in to shoot photo assets – product, lifestyle, flat lay, events
  • You have a knowledge around lighting and studio set-up for photography
  • You are a post-production/photo editing whiz with a keen eye for detail and a passion for branding
  • You have dabbled in video creation