Technical Marketing Manager Job Description

Technical Marketing Manager Job Description

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Technical marketing manager provides leadership in software development methodologies and Hands on with POC development, architect and design solutions using VMware, Partner and Open Source Technologies.

Technical Marketing Manager Duties & Responsibilities

To write an effective technical marketing manager job description, begin by listing detailed duties, responsibilities and expectations. We have included technical marketing manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Provide technical expertise, advice and best practices to internal stakeholders and support technical customer meetings
Align with your peers on best practices and a consistent approach to competitive marketing across the company
Project management for the implementation of new affiliate networks and online marketing tracking technologies (retargeting, web analytics, display )
Manage ongoing communication and workflows with product vendors to help resolve issues, document challenges, facilitate collaborative product roadmap brainstorming sessions
Maintain constant line of sight into all marketing activities executed regionally
This position will collaborate with the Arrow/Intel Supplier Manager to lead, develop and drive the technical marketing strategy within Arrow
This position will work in parallel with Arrow Sales, Marketing and Engineering teams
Technical Content and Enablement, this position will work in conjunction with Intel Product Lines in developing and guiding solutions using Intel products and data to create, design and develop technical content
Provide consistency and discipline throughout technical marketing projects and enable Supplier Manager to focus on driving sales instead of technical project management
Partner Solutions, this position will work in conjunction with the Intel ISA and Product Lines in guiding Arrow to generate opportunities for Intel architecture and increase demand creation activities and sales results

Technical Marketing Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Technical Marketing Manager

List any licenses or certifications required by the position: PMP, PMI, CCIE, RHCA, SFMC, CWNP, CWNA, AWS, SPC, SA

Education for Technical Marketing Manager

Typically a job would require a certain level of education.

Employers hiring for the technical marketing manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Computer Science, Engineering, Technical, Marketing, MBA, Business, Electrical Engineering, Education, Science, Chemistry

Skills for Technical Marketing Manager

Desired skills for technical marketing manager include:

Open source projects
Architectures and platforms
Internet Protocol networks and networking technologies
App and desktop virtualization market related technologies
Application and systems management solutions
Application development
Best practices
Biologics in the context of the Biopharma industry
DevOps methodologies
Development processes

Desired experience for technical marketing manager includes:

Experience with software defined network technologies is a plus
Experience with public cloud services is a plus
Minimum of 10 years experience in presales or technical marketing with experience in architecting and implementing enterprise management/enterprise systems management solutions
Minimum of 10 years experience in the high-tech industry or IT experience
Proximity to Silicon Valley preferred
Must be able to demonstrate both a passion for technologies and solutions, and a strong aptitude for business strategy

Technical Marketing Manager Examples

1

Technical Marketing Manager Job Description

Job Description Example
Our growing company is looking to fill the role of technical marketing manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for technical marketing manager
  • Technical Representative, this position will become the ‘Technical Expert’ on Intel’s current products, and will build and design trainings for the Arrow FAE’s and Sales organization and our customers
  • This position will become the ‘Intel Insider’, understanding Intel’s product and solution roadmaps, and looking for future collaborations, vertical markets, and growth opportunities
  • Building and Maintaining Lab infrastructure required to support these activities
  • Create and deliver external content like demos, blogs, tweets, how-to videos, papers, articles
  • Build internal content like technical selling materials
  • Communicate requirements and product improvement opportunities to relevant product stakeholders
  • Create and deliver technical field enablement materials, including demos, presentations, blogs, technical white papers, and videos
  • Engage and collaborate cross-functionally to create the content and proof points required to accelerate market adoption of endpoint solutions
  • Create demo environments that demonstrate key differentiators and customer value drivers for the product
  • Support partnership-related technical product marketing activities
Qualifications for technical marketing manager
  • Experience in mobile and/or remarketing a strong plus
  • Highly proficient in Excel (pivot tables, graphs, formulas, ) and SQL
  • Knowledge of data visualisation tools (Tableau) and Hive is a plus
  • Bachelor degree in Computer/ Marketing or related Technical field
  • You can create marketing campaign and align with internal and external team to achieve the marketing campaign goal
  • You are a team player valued by co-workers and partners alike
2

Technical Marketing Manager Job Description

Job Description Example
Our growing company is hiring for a technical marketing manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for technical marketing manager
  • Leading communication with relevant and competent regulatory authorities
  • Work with R&D to collect information needed for dossier submission
  • Coordinate with R&D and business development to provide marketing and technical evaluation of products, and help solving technical issues raised by customers
  • This position will collaborate with the Arrow various Supplier Managers to lead, develop and drive the technical IoT marketing strategy within Arrow
  • Technical Content and Enablement, this position will work in conjunction with eco-system partners in developing and guiding solutions using eco-system partner products and data to create, design and develop technical content
  • Partner Solutions, this position will work in conjunction with the Partner Product Lines in guiding Arrow to generate opportunities for partner architecture and increase demand creation activities and sales results
  • Work with Arrow SI team to build strong technical content for Arrow Connect product line
  • This position will become the Arrow external looking, understanding new IoT products and solution roadmaps, and looking for future collaborations, vertical markets, and growth opportunities
  • Promote TeraVM in customer meetings, tradeshows, conferences
  • Evaluate the product position versus the market and competitors using market research information, business intelligence and knowledge of specific market areas
Qualifications for technical marketing manager
  • You are a pro with PowerPoint/Slides (for executive communications), Excel/Sheets (for analysis and modeling), and Word/Docs (for expository business communications)
  • You are concise, and transparent communicator
  • You manage yourself (and others) to KPIs and focus on moving the needle every week
  • You have a network of industry relationships with potential partners, competitors, customers and thought leaders
  • 5+ years experience in product marketing or solution engineering in a software development company
  • Experience with both online and salesperson driven revenue models, and a bias toward data-driven decision making
3

Technical Marketing Manager Job Description

Job Description Example
Our company is searching for experienced candidates for the position of technical marketing manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for technical marketing manager
  • Build and execute a scalable field enablement plan to help our sellers position our portfolio and our solution architects to succeed in competitive bake-off situations
  • Develop messaging, competitive briefs, guides, battle cards and drive technical lab evaluations and competitive teardowns
  • Conduct win/loss analyses, track competitive trends in the field and publish competitive win reports
  • Guide outbound marketing activities and thought leadership through blogging and social media, whitepapers, presentations, case studies and videos that can be used globally
  • Advocate for the use of vSphere environments as a platform for containers
  • Educate vSphere admins on how container-based applications are developed and deployed, and how they can address these requirements
  • Contribute to the product team(s) developing container technologies by being the voice of the customer
  • Conduct market research and competitive analysis at a deep technical level
  • Develop a business case and pricing strategy
  • Write white papers and other technical content, and speak at industry events
Qualifications for technical marketing manager
  • At least 5 years’ experience in waterborne formulation development especially in wood and industrial coatings, outstanding verbal and written presentation skills, highly motivated, excellent organizational and people skills
  • Formulation and industry knowledge is required in coating industry, fluency in English skills in writing and speaking, technical know-how on coatings raw material / formulation is needed
  • 3-4 years of industrial and/or PhD or postdoctoral research experience is a plus
  • Experience in supervising team members (lab technicians)
  • Additional graduate business education would be an asset
  • Proven track record of success with direct marketing and/or direct sales responsibility
4

Technical Marketing Manager Job Description

Job Description Example
Our company is looking for a technical marketing manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for technical marketing manager
  • Plan annual marketing targets and budget
  • Monitor and anticipate relevant regulatory requirements
  • Analyze market development, competitors, identify market and product trends
  • Support development of technical solutions with Product Management
  • Identify new technologies and introduce to business, co-operate with academia
  • Define and implement Market Communication strategies and activities
  • Define value proposition of portfolio based on value chain analysis, set pricing strategy
  • Define and implement product branding and performance criteria
  • Coordinate new product launches with Sales, Product Management and Technical Sales
  • Define and implement IP strategy
Qualifications for technical marketing manager
  • Experience in creating web content and developing marketing materials
  • Strong presentation skills and presence
  • Ability to influence and manage global relationships that cross cultural boundaries
  • Up to minimum 10 years of total relevant work experience
  • Must have working knowledge of required software infrastructure for imaging and vision systems (OpenVX, OpenCL, OpenCV) in SOC applications
  • Minimum of 5+ years of software technical marketing, pre-sales experience, IT Management Experience (preferably with storage software and big data applications)
5

Technical Marketing Manager Job Description

Job Description Example
Our innovative and growing company is looking for a technical marketing manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for technical marketing manager
  • Define and implement market, customer and product segmentation
  • Gain skills to provide hands-on support during construction work when needed
  • Create substantial recurring Evotherm business across New York, Pennsylvania and Ohio
  • Primary competitive research - Online research of public data, analyst reviews and forums
  • Project management - managing each refresh to ensure proper execution and reporting to management
  • Manage a variety of trade show programs, including large international events thru small “table-top” shows
  • Develop and maintain the Infra web site
  • Design and produce standard marketing technical papers and presentations including catalogs, data sheets, and White Papers for Infrastructure BU
  • Project Management – to include creating display boards, packaging, brochures, ads, and other promotional materials via Print Vendors
  • Administrative tasks to include database maintenance, web uploads, updates of technical publications, purchase orders (including invoice tracking and approvals)
Qualifications for technical marketing manager
  • Experience with deployment or usage/management of Openstack or KVM with oVirt and related storage technologies required
  • Experience with deployment or usage/management of Scale out File Systems like GlusterFS, CEPH and/or Big Data Applications like Greenplum and/or Hadoop a plus
  • Position can be located in either Santa Clara, CA, Tinton Falls, NJ or remotely
  • Understanding of what it takes to motivate technical audiences and the ability to translate that understanding to presentations that convert prospect awareness and preference into revenue
  • Ability to energize and excite technical audiences for systems management product offerings
  • 4+ years' total experience as a product marketer, technical marketer, product manager, security engineer, or technical sales manager/sales engineer

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