Senior Copywriter Job Description
Senior copywriter
provides oversight and editorial review of existing copy for style, brand voice, grammar, punctuation, logos, photo and copy relationships, spelling, and overall style consistency.
Senior Copywriter Duties & Responsibilities
To write an effective senior copywriter job description, begin by listing detailed duties, responsibilities and expectations. We have included senior copywriter job description templates that you can modify and use.
Sample responsibilities for this position include:
Microsoft Word, Excel, and PowerPoint/Keynote
Reads copy or proof to detect and correct errors in spelling
In partnership with the Creative Director, Strategic planner, Art Director(s), Illustrator and freelancers – develop strategic buckets for 360 campaigns on our AAA brands
Present those campaigns to Brand Management clients, revise as necessary, and see the campaigns through to execution/completion
Oversee external agencies and vendors as needed
Manage the Copy Department workload as assigned, including writing and/or editing of exceptional on-brand product copy, product names, headlines, for catalog, website and e-commerce channels
Write creative marketing collateral and copy
Work with outside agencies and consultants
Keep up with fashion through magazines and "field research"
Present themes and concepts
Senior Copywriter Qualifications
Qualifications for a job description may include education, certification, and experience.
Education for Senior Copywriter
Typically a job would require a certain level of education.
Employers hiring for the senior copywriter job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in English, Journalism, Advertising, Communications, Writing, Marketing, Communication, Creative Writing, Business, Education
Skills for Senior Copywriter
Desired skills for senior copywriter include:
Digital landscape
Adobe CS5.5
Current trends
Design
PowerPoint
Relevant software
Grammar
How copy relates to art
Spelling
Adobe Creative Suite
Desired experience for senior copywriter includes:
The ability to work efficiently under tight deadlines
The ability to collaborate with a wide range of internal teams – clients, Project Managers, Broadcast Producers, Editors, Motion Graphics artists, Copy Editing, Production, freelancers and external vendors
Enthusiasm for videogames is a definite plus
A bachelor’s degree, English or writing emphasis preferred
Ability to “sell” a concept
Organize fact sheets and folders for writing
Senior Copywriter Examples
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Senior Copywriter Job Description
Job Description Example
Our company is hiring for a senior copywriter. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for senior copywriter
- Perform special writing projects as assigned
- Train and/or assist less experienced copywriters
- Collaborate with art partners in creative development of seasonal marketing initiatives, from concept to execution
- Manage Copy Writers - work-flow of copy team
- Review copy and give creative direction to copy team
- Have an intimate, personal understanding of global sports and culture per men’s, women’s, and/or youth team and individual sports
- Performs in a broad spectrum of advertising disciplines (print, TV, radio, social, digital)
- Write all manner of original publicity, marketing communications and advertising materials, creating clean, compelling copy that helps to tell the story of the Warner Bros
- Provide approved assets to key constituencies, including B2B website, other Warner Bros
- Work closely with counterparts in other divisions of the company (Consumer Products, Home Entertainment, DC Entertainment, ) on shared projects, ensuring consistency of message regarding Television Group–related announcements and initiatives
Qualifications for senior copywriter
- An inspiring, award winning, memorable portfolio
- You know it is no longer just about TV spots and prints ads
- And, you get to work on every single client in North America
- Have a love and feel for language
- Bachelor’s degree in Journalism, English, Creative Writing, Advertising, or related field and a minimum of 5 years of experience in copywriting
- Experience copywriting for online brand initiatives
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Senior Copywriter Job Description
Job Description Example
Our innovative and growing company is looking to fill the role of senior copywriter. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for senior copywriter
- Demonstrate the studio’s high quality standards across all deliverables
- Promotes consistency through writing style, tone, and voice, serving as a firm-wide resource and coaching others on firm-defined content standards
- Work closely and collaboratively with colleagues on a variety of teams
- Create immaculate copy that stands out from the crowd
- Provide formal mentorship for other copywriters
- Complete high complexity copy projects
- Own best practices for copywriters
- Provide feedback and direction to other copywriters on their work
- Set testing plans for elements like subject lines
- Establish copy standards and templates for primary clients
Qualifications for senior copywriter
- Experience copywriting in an online creative or related digital field
- Experience copywriting in a retail environment
- Provide at least five examples of your work, available online
- College degree or equivalent work experience in publicity, marketing communications or journalism required
- Must have excellent writing, editing and proofreading skills
- Must be passionate about and have a comprehensive understanding of the television business
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Senior Copywriter Job Description
Job Description Example
Our growing company is looking for a senior copywriter. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for senior copywriter
- Create copydecks for high-complexity projects
- Lead concepting sessions
- Participate in team training session and weekly status calls
- Adapt communication to fit the "audience"
- Use direct persuasion, facts and figures appropriately to gain buy-in and compel others to positive action
- Demonstrate critical thinking/problem solving skills to frame a situation/concept
- Communicate effectively downward, laterally and one layer upward
- Balance company, team, and personal achievement
- Possesses good leadership skills and has the ability to mentor less experienced test associates
- Identifies conflict and drives to closure
Qualifications for senior copywriter
- The ability to write great headlines and copy for all types of media
- Must be a fan of entertainment/popular culture and in tune with social trends
- Must possess exemplary organizational skills and pay extremely close attention to detail
- Must be able to prioritize tasks and manage multiple projects simultaneously
- Must have an understanding of social media and be a participant on leading platforms (e.g., Instagram, Twitter, Facebook, Vine, Tumblr, Vine)
- Must be able to work independently and efficiently with little supervision, under tight deadlines
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Senior Copywriter Job Description
Job Description Example
Our innovative and growing company is looking for a senior copywriter. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for senior copywriter
- 8+ years of related experience and significant experience in professional writing
- Talented writer and good team player
- A keen attention to detail and timescales
- Confidence in building rapport with clients and nurturing good working relationships
- Bachelor's Degree in English, Journalism or Creative Writing
- Prepares, rewrites, and edits copy to improve readability
- Manage projects from inception through execution and print/posting
- Expert in written marketing communications – long and short form
- Can work with little regular oversight from Creative Director
- You have a positive attitude and readily partner with all types of people
Qualifications for senior copywriter
- A successful creative writing track record with at least 10 years’ experience in either an ad agency or in-house creative department
- Strong strategic thinking that really gets our 18-24 core consumer and can write in their voice
- Understanding of brands and products, and the ability to articulate them
- Must also be able to work effectively as part of a team and be available to all in the department
- Minimum 5–7 years of experience in publicity and/or marketing writing — copy editing and proofreading — or journalism in the entertainment industry, at a network, studio, PR agency or media outlet
- Previous experience in television strongly preferred
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Senior Copywriter Job Description
Job Description Example
Our innovative and growing company is looking to fill the role of senior copywriter. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for senior copywriter
- You should be just as comfortable with a clever headline as you are with longer copy
- A clear understanding of tone and the ability to quickly adapt your writing style
- Understand the importance of creative strategy and use it to create powerful work
- You understand the benefits of process and you use it to your advantage
- Attention to details - checks for product, consistency, brand standards adherence
- Portfolio should include produced work for integrated marketing campaigns and/or product/technical copywriting
- Translate technical, industrial terminology into accessible, benefit-oriented information
- A tech enthusiast and US pop culture vulture who can write solid, intelligent, brand-appropriate copy for various consumer and SMB focused initiatives
- Advise and consult with internal and external stakeholders on areas of expertise
- Juggle multiple assignments and work in a high-pressure environment
Qualifications for senior copywriter
- An inspiring, memorable portfolio
- Previous experience in trafficking for publishing or project management a plus
- Must be able to consistently come into work early and/or stay late when required
- Must be able to travel and excel in working live events or events not in a traditional office environment
- Must be able to maintain a cheerful disposition under pressure
- Must exercise good judgment