Propositions Manager Job Description

Propositions Manager Job Description

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Propositions manager provides HCBG and Division leadership guidance on the strategic implications of external market drivers including market trends and the competitive landscape.

Propositions Manager Duties & Responsibilities

To write an effective propositions manager job description, begin by listing detailed duties, responsibilities and expectations. We have included propositions manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Managing the Proposition Development Process, from brief generation, proposal development through to approval gates and Business Sign Off, ensuring concepts meet regulatory requirements, brief objectives and deliverables
Support the Head of Global Trade Marketing, the Lead Marketing Manager and broader proposition marketing team in the development and delivery of world class, customer insight-led and integrated propositions
Lead the development and execution standalone briefs, taking control of all aspects from strategy to delivery to wrap up repoprting
Develop new product and proposition development plans and priorities based on customer insights, market intelligence and financial return
Manage risks involved in product development by determining probability and impact of risks and developing strategies to mitigate those risks
Maintain plans, targets, schedules and budget for new product and proposition development
Project manage new product and proposition development from ideation to commercialization
Optimize the development and testing of all planned deliverables by working closely with operations, sales, and marketing stakeholders
Own and lead development of propositions that help meet Hive’s medium to long term objectives within North America
Working effectively and collaboratively with relevant members across the business to ensure all key stakeholders support the development of the propositions

Propositions Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Propositions Manager

Typically a job would require a certain level of education.

Employers hiring for the propositions manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, Management, Education, Statistics, Mathematics, Communications, Economics, Technical, Public Relations

Skills for Propositions Manager

Desired skills for propositions manager include:

Development
Capabilities and trends
External environment relevant to the Enterprise market and the opportunities and impact this presents
Insurance market
Online and mobile services
Treatment and application of Brand principles
Any service
Building of Payment gateways / SDKs / APIs
Competitive landscape for workplace pensions
Connected products developed in future

Desired experience for propositions manager includes:

Ability to be a strong and effective project manager
Work with Category Managers and key Business Users to optimise value/service supplier costs whilst enabling the business to maintain appropriate service levels and minimise risk
Minimum of eight years proven and progressive marketing experience or equivalent, including a minimum of three years of supporting strategic decision making and accountability of key levers of Profit & Loss
Thorough understanding of customer segmentation and management techniques, the businesses, products and related processes supported and the regulations impacting them
Articulate the product/proposition capability and roadmap for each of the customer segments
Understand the competitive environment in IT and network technology for evolving trends for new proposition opportunities or impacts on existing propositions in market

Propositions Manager Examples

1

Propositions Manager Job Description

Job Description Example
Our growing company is looking for a propositions manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for propositions manager
  • Own, drive & implement go-to-customer marketing strategies & execution for new product development and customer-impacted projects
  • Establish excellent working relationships with your peers in brand marketing, global trade marketing and brand experience, other essential departments such as finance, customer care, PR and legal
  • Measure and report on the effectiveness of our activity
  • Lead the planning and execution of large, multi-market campaigns, including coordinating international inputs and asset briefings
  • Own the take-to-market budget for key propositions, working closely with the local markinet teams to plan and track effectiveness
  • Using qualitative and quantitative research to develop propositions including a marketing concept, pricing and financial predictions
  • Comfortable with financials, and able to create / support business cases and forecasts with sound business rationale
  • Leading cross functional virtual teams in a large, matrixed organisation with the ability to work effectively across divisional boundaries when required
  • Working with teams across the delivery plan and customer experience even if not directly responsible for executing on them
  • Specify product and proposition ideas and requirements by leveraging research and data analytics, engaging sales, conducting competitive intelligence, and initiating customer interactions
Qualifications for propositions manager
  • Work independently and within a diverse team including with stakeholders from different departments, entities
  • Ability to adapt quickly to changing situations and conditions
  • Participation in major bids pipeline build activity, customer engagements, proposition creation, proposal responses, bid approval and business case
  • Have a strong commercial finance business partnering experience, having previously lead commercial finance teams and having supported business teams in driving success
  • Excellent communication and presentation skills whether formally or informally
  • Develop and drive a marketing and communications strategy and plan for repeatable, differentiated business consulting propositions that deliver significant revenue growth
2

Propositions Manager Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of propositions manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for propositions manager
  • Develop business cases including KPI’s, proforma, customer insights, and competitive intelligence
  • Communicate product plans, project updates, and product overviews to DEB senior management
  • Build consensus and buy-in with key stakeholders
  • Identifying opportunities that will provide customers with new or improved proposition solutions
  • Actively managing partners and establishing a lasting relationship with them by collaborating with key functions internally legal to build relationships and ensure risks are monitored
  • Actively managing partners and establish a lasting relationship with them by collaborating with key functions internally legal to build relationships and ensure risks are monitored
  • Creation and interpretation of market and customer insight to inform and evaluate options
  • Leading virtual teams to ensure excellent go to market execution of your propositions, delivering the best customer experience and value propositions to our customers
  • Constant evaluation and optimisation of our in life product roadmap
  • Identify consumer and competitor trends within the smart home sector in the US & Canada, working in collaboration with the Hive Insights team
Qualifications for propositions manager
  • Promote, develop and protect the PA brand as experienced by our business consulting audience groups, acting as an ambassador for PA’s story in the market
  • Identify, coach and empower subject matter experts to speak externally, through the new blog, thought leadership or external platforms
  • Act as guardian of the service teams’ customer engagement strategy, including networks, events, digital programmes and other key touchpoints
  • Be co-responsible and co-accountable for the delivery of the agreed sales and revenue targets for agreed propositions, with programmes designed to support these targets
  • Identify new market opportunities where PA has a differentiated client solution across all PA geographies
  • Effectively use market insights, service line knowledge, customer proximity and sales channel engagement to develop and execute marketing programmes that drive new demand generation to successfully capitalise on the opportunities
3

Propositions Manager Job Description

Job Description Example
Our innovative and growing company is hiring for a propositions manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for propositions manager
  • Support the growth of Hive’s North American retail presence by working closely with the North American retail team on developing specific local retail propositions
  • Understand wider channel requirements and identify how we can tailor and expand our portfolio to support Hive’s commercial objectives in the US & Canada
  • Plan and conduct appropriate user research to identify use cases and define props, in collaboration with the customer insights team
  • Forge close working relationships with the global brand and pricing team, North American marketing to position new propositions within the Hive ecosystem
  • A strategic thinker, able to take independent ownership and deliver proposition idea in line with Hive’s business strategy in North America
  • Successfully planning effective propositions through the developing planning processes which meet agreed customer and commercial targets, and which support the growth of the business
  • Drive marketing excellence within Non-food, supporting and challenging with equal passion
  • Work in a collaborative fashion with Marketing and Commercial stakeholders
  • Strong project management skills with the credibility to influence senior stakeholders across BSI, clients and third parties
  • Effective multiple stakeholder management experience
Qualifications for propositions manager
  • Increase cross-sell within our customer base in all key geographies through effective marketing of propositions at global or local level
  • Support the sales teams on major new deals that draw heavily on proposition material, especially for new logo clients
  • Develop and drive the adoption of new creative marketing tactics and operational excellence, as demonstrated through external recognition
  • Maximise the return on marketing investments through optimal use of marketing budgets and resources
  • Detailed understanding of our customers - their needs, drivers, challenges – and experience in marketing consulting solutions and services
  • Detailed understanding of our competitors – how PA can and does compete against them – and experience in researching market opportunity for our propositions
4

Propositions Manager Job Description

Job Description Example
Our innovative and growing company is looking for a propositions manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for propositions manager
  • Microsoft Office, database applications and web literacy
  • Portfolio monitoring, capital and margin management
  • Ensure that all products are fully compliant and any issues are rectified efficiently
  • Identify relevant cost efficiencies in service delivery to customers
  • Maintenance of policy and disclosure documents including preparation of schedules
  • Working with process owners and key partners, ensure that processes are well controlled and are appropriate for Group Insurance products
  • Develop and implement client and customer retention strategies
  • Manage the strategic planning process for the Telecoms, Utilities, Retail vertical
  • Together with the product Management team, builds a view of the point-products needed to sell against key needs
  • Act as the key strategic interface between the sales function and the marketing function to ensure that go-to-market launch plans drive demand in the vertical
Qualifications for propositions manager
  • Ability to develop, manage and execute a programme / campaign / activity end to end, within budget and timescales achieving agreed targets and business impact
  • Experience in working with consulting teams to increase penetration within client accounts through focused marketing activity
  • Basic understanding of pipeline, utilisation and revenue relationships
  • Not everyone needs to be a full copywriting expert but as a minimum everyone should be able to craft straight forward, grammatically correct and engaging emails, notes, reports, invites, briefings etc in line with PA’s tone of voice guidelines
  • A basic primer on design principles aligned to the PA brand guidelines, including typography, colours, images etc, particularly in the use of PowerPoint
  • Knowing how to structure a story and telling it in the way most appropriate to the audience, whether it's a top level message, or complex business conversation
5

Propositions Manager Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of propositions manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for propositions manager
  • Solution development to address emerging market opportunities, through adopting human centred design principles coupled with strong market and risk pool expertise
  • Oversee the development of global guidelines, guidance and ‘how to’ principles to ensure we design propositions that are actionable based on customer and business strategy
  • Drive strategy and execution with agencies to deliver on-brand, cut-through creative through channels relevant for target audience
  • Support individual product marketing managers to plan & implement robust test & learn calendar to drive learnings & increase efficiencies of marketing spend
  • Act as key liaison across retail banking teams to drive sales targets and embed a culture of continual process improvement and efficiencies
  • Lead propositions team to plan and develop annual integrated product marketing plans, prioritising and adapting throughout the year to drive sales targets including bank wide cross-buy plan
  • Control, plan and forecast of Multiplay propositions, marketing support and volume bonuses
  • Define the overall Multiplay proposition strategy to deliver long term sustainable growth and build the operational plan to successfully deliver all aspects
  • Ensure delivery of accurate and timely proposition updates on all Multiplay systems
  • Develop and maintain relationships with key internal senior stakeholders to enable successful delivery of Multiplay propositions, including alignment to Dixon Carphone campaigns
Qualifications for propositions manager
  • Using skills in storytelling to create compelling presentations and having the confidence to deliver the presentation in a compelling and engaging way
  • Ability to write an informative brief, negotiate agency involvement costs and effectively manage the agency throughout the life of the project, in order to drive the business value and ROI
  • Understanding how social media compliments traditional media, seeking opportunities to use social media with marketing programmes and campaigns
  • To confidently talk with, and influence, customers, influencers, stakeholders and sales teams
  • Demonstrate good level of skill and understanding in using SharePoint, PowerPoint, Excel, social media tools, budget forecasting and planning
  • Solid experience of working in an international marketing environment

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