Consumer Relations Job Description

Consumer Relations Job Description

4.5
158 votes for Consumer Relations
Consumer relations provides training to Agents and Penske associates around consumer phone sales, Penske product lines, and Penske operating processes.

Consumer Relations Duties & Responsibilities

To write an effective consumer relations job description, begin by listing detailed duties, responsibilities and expectations. We have included consumer relations job description templates that you can modify and use.

Sample responsibilities for this position include:

Researches and maintains a vast knowledge of all past and present VF Jeanswear product lines (includes style, size, color, and fit information)
Coordinate workflows and processes for the team with management, client representatives, other teams, and international resources
Populate product information for B2C styles offered on www.shopadidas.ca, based on guidance from the e-commerce team
Assist consumers when required as per the escalation protocol identified by our Customer Service Manager
Direct thought leadership research studies
Personal finance media relations
Work with spokespeople and executives to prepare for interviews and presentations
Direct spokesperson program (personal finance, retirement), including coordinating media training, coaching, and development opportunities
In conjunction with PR firm, design creative, compelling media events
Day-to-day oversight of NY public relations agency relationship

Consumer Relations Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Consumer Relations

List any licenses or certifications required by the position: ASE

Education for Consumer Relations

Typically a job would require a certain level of education.

Employers hiring for the consumer relations job most commonly would prefer for their future employee to have a relevant degree such as Collage and Bachelor's Degree in Communications, Business, Public Relations, Marketing, Journalism, Education, Associates, English, Technical, MBA

Skills for Consumer Relations

Desired skills for consumer relations include:

Policies and guidelines
Processes
GE products
Grammar
Math
Order processing
Customer master and lot master
English
Fender product lines
Past and present VF Jeanswear product lines

Desired experience for consumer relations includes:

A high degree of computer competence
The candidate must be self-directed and able to work independently
Represent the firm and department at corporate, media and industry events
Bachelor’s degree in liberal arts, communications or related field
8+ years of experience in public relations and media relations, and/or communications experience in a corporate setting
Experience elevating the profiles of senior executives and thought leaders

Consumer Relations Examples

1

Consumer Relations Job Description

Job Description Example
Our company is looking for a consumer relations. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for consumer relations
  • Develop, implement and maintain comprehensive training programs that enable 3rd party vendor to offer support that meets Reebok standards and the service level agreement
  • Motivate and mobilize staff to take action
  • Establish and maintain relationships across HMDM to ensure every PR opportunity is maximized
  • Brainstorm and develop big ideas and beneficial partnerships that will generate media interest
  • Acts with a high degree of independence
  • Supervise a team operations employees
  • Manage daily interactions with internal/external business partners and/or management
  • Resolve escalated issues utilizing various resources
  • Monitors all inquiries, complaints, suggestions, requests from consumers (foreign and domestic) which arrive via toll-free telephone number and the mail
  • Answers all emails pertaining to inquiries, complaints, suggestions, requests from consumers (foreign and domestic) which arrive via on-line consumer response app and Wrangler Lotus Notes database
Qualifications for consumer relations
  • Proven success at getting high-quality media exposure
  • Experience managing and developing content for digital channels
  • Superior written skills along with strong interpersonal skills, maturity and good judgment
  • Ability to exercise discretion on confidential matters and adhere to high ethical standards
  • Ability to work efficiently within tight deadlines and multitask in a fast-paced environment
  • Good understanding of internal communications strategies and deliverables, , amplifying media stories with internal audiences
2

Consumer Relations Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of consumer relations. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for consumer relations
  • Through analytical insights, identify opportunities to evaluate measure and refine processes and systems to improve service, quality and efficiency
  • Liaise with various teams in the areas of fulfillment, consumer outreach programs, cross –functional process improvements, support budgeting, and forecasting processes
  • Additional duties include testing new Consumer Relations or Wrangler.com functions such as, but not limited to, PayPal, consumer Response App and Access
  • Update all social media channels for all regions
  • Regularly correspond with the business development & education team regarding changes to any social media platforms
  • Coordinate with the management team on responses to any negative online reviews
  • Some driving to classes or events may be required – reliable transportation required
  • Some overnight travel to other regions may be required
  • Explore digital trends effecting how consumers connect with brands
  • Create modern design for CR reports, presentations, newsletters, playbooks and enclosure cards
Qualifications for consumer relations
  • Comfort managing crises
  • Knowledge and proficiency in software packages
  • Have 5-7 years of experience in an in-house and/or agency setting used to working in a fast paced environment
  • Experience working at or with an agency is a must.Of particular interest are candidates with broad knowledge of TV/film, entertainment, pop culture, lifestyle trends, in general and in Asia
  • Understanding of how to manage budgets for pieces of business or several projects within a large account
  • Experience managing people and teams, strengthening team dynamics and inspiring success
3

Consumer Relations Job Description

Job Description Example
Our company is growing rapidly and is looking to fill the role of consumer relations. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for consumer relations
  • Prepare U.S. and Canadian UPS shipment and adhere to corporate mailing policies and procedures.Provide support to Consumer Relations team by assisting with special mailing requests
  • Keep abreast of team correspondence to understand function initiatives, which will affect production room procedures
  • Work with outside agencies and internal partners to execute tactics of PR campaigns
  • Assist with requests including journalists’ inquiries, field marketing support
  • Documents and reports all customer contacts including inquiries, concerns, and other input in accordance with established procedures
  • Assists the supervisors and/or manager with special projects as needed
  • Managing day-to-day account activities
  • Providing strategic counsel and developing communications plans
  • Managing partner/carrier relations as it relates to PR's involvement with product launches, events and other program initiatives
  • Developing and executing media relations strategies, including identifying and developing outreach opportunities, drafting media materials and pitching to the media
Qualifications for consumer relations
  • Strong technical skills and computer knowledge, including all Microsoft Office programs and Voyager
  • Ability to work multiple tasks
  • Ability to listen to customers via phone system
  • Ability to sit at a desk for two or more hours at a time
  • Regular typing, use of mouse, and ability to write regularly for 8 or more hours a day
  • Bachelor’s degree in Journalism, Public Relations, Communications, Marketing or other related field of study (MBA preferred)
4

Consumer Relations Job Description

Job Description Example
Our company is growing rapidly and is hiring for a consumer relations. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for consumer relations
  • Developing messaging and drafting stakeholder communications, including press releases, speeches, presentations, pitch materials
  • Developing content and digital influencer collaborations, drafting social posts, helping manage photo / video production
  • Developing and executing executive visibility/thought leadership campaigns
  • Responding appropriately and immediately to client requests and concerns, and keeping clients informed of the status of projects
  • You will be responsible for managing the PR portfolio for BT Consumer in the UK
  • You will understand the needs of the diverse target audiences to proactively manage the portfolio so as to grow BT’s reputation and build a strong position for BT in this area, across brand sentiment, through products and services
  • You will design effective PR strategies and plans which are appropriate to the range of tasks in hand and in a way that builds sustainable value
  • You will lead the execution of the strategies and plans, monitor progress, measure success, and adapt plans as intelligence flows
  • Maintain favorable customer image through providing friendly, courteous customer service in an efficient and productive work place
  • Document and report all customer issues including praise, concerns, suggestions and accidents in accordance with established procedures
Qualifications for consumer relations
  • Maintain high performance
  • Working knowledge of MS Excel, PowerPoint, Word and proficient
  • Minimum 1 year of experience in related work (customer service, technical services, consumer relations
  • Bachelor’s Degree (e.g., Public Relations, Communications, Speech Communications, or Marketing or related field)
  • Minimum of 3-to-5 years of progressive experience in communications or public relations
  • Exceptional communicator with proven writing abilities, strong verbal, presentation and editing skills
5

Consumer Relations Job Description

Job Description Example
Our company is growing rapidly and is looking for a consumer relations. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for consumer relations
  • Provide input on influencer relations marketing campaigns and tactics
  • Persuasively pitching consumer/lifestyle media and secure high-profile coverage for clients
  • Serving as the day-to-day client contact during program execution
  • Developing and managing timelines and weekly action plans to ensure all deadlines on client programs are met
  • Breaking down and managing detailed tasks with the account team associated with planning and implementing special public relations events such as press conferences, vehicle launches, drive programs
  • Anticipating and proactively offering solutions to senior team leadership for executional issues specific to assigned programs
  • Coaching more junior team members
  • Interact with senior management and input into tactics and strategies
  • Managing program and project budgets
  • Define the inputs and work cross-functionally to identify the required information to monitor a high-growth Omni-channel organization
Qualifications for consumer relations
  • Proficiency in conveying technical and product information through various formats to best fit audience, including training manuals, online demos, presentations
  • Expert level computer skills required
  • Required to be available to work hours between 8 am and 6 pm Monday through Saturday
  • Required to travel up to 5% of the time to wineries, vineyards and other locations for product training
  • Required to possess knowledge and experience in using social media platforms, such as Facebook, Instagram, and twitter
  • Required to type 50 WPM or possess a 5000 data entry score

Related Job Descriptions

Resume Builder

Create a Resume in Minutes with Professional Resume Templates