Social Media Director Resume Samples

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M Gorczany

Marietta

Gorczany

25465 Wehner Lock

Houston

+1 (555) 369 0235

25465 Wehner Lock

Houston

Phone

p +1 (555) 369 0235

Experience Experience

New York, NY

Social Media Director

New York, NY

Bartoletti, Schinner and Bogisich

New York, NY

Social Media Director

Manage social media agencies with regards to community management, content planning, and reporting
Manage team to produce regular social reports and glean insights from data to improve practices
Recommend future agencies and develop scope of works outlines
Drive integrated social media strategy, content development, execution and channel management to increase engagement and share of voice
Manages the recruitment, retention and professional development of the social media team
Management of employees including hiring, training, goal-setting, performance feedback, etc
An “early adopter” who is tuned in to the latest developments and innovations in the Social Media space

San Francisco, CA

Director, Social Media

San Francisco, CA

Lynch LLC

San Francisco, CA

Director, Social Media

Work with the Social Brand’s Manager to lead brand social strategy development
Determine & maintain KPI/measurement frameworks & overall social listening frameworks including crisis management
Manage and provide leadership, mentoring, coaching and career development planning for team members. Ensure productivity is maximized and quality is delivered
Develop and manage social care strategies and work with the Global Customer Care team to increase guest satisfaction and foster deeper engagement and loyalty
Regularly assess social media workflow and analytics tools to create efficiencies in both process and cost
Develop KPIs and help create mechanisms to analyze the team's initiatives and their impact on business results
Work closely with cross-platform teams in the development of social media programs and strategies built on research, consumer insights and brand goals

present

Dallas, TX

Senior Director, Social Media

Dallas, TX

Beahan LLC

present

Dallas, TX

Senior Director, Social Media

present

Primary contact for talent including messaging, delivering assets, distributing technology, and coordinating schedules for social activations
Lead social media strategy development, planning and execution, working closely with other marketing leaders to ensure its effectiveness and adoption
A background in visual design/new media in an environment where producing and publishing content on a daily – even hourly – basis is routine
Flexibility to accommodate demanding projects schedules and competing priorities
Manage content sourcing and curation
Operating in a collaborative way with a positive attitude is key to success
Oversight of social content moderation and ongoing engagement and governance carried out by the Social Media team

Education Education

Bachelor’s Degree in Marketing

The University of Texas at Austin

Bachelor’s Degree in Marketing

Skills Skills

Ability to be accountable for maintaining high, reliable quality standards while working on overlapping assignments in a fast-paced team environment
Strong knowledge of English grammar
Ability to learn quickly
Ability to learn new content management tools quickly and easily
Ability to build and leverage a strong network of peers and partners
Knowledgeable and experienced in utilizing best practices for social media and interactive web content
Ability to multi-task, meet tight deadlines, and pay attention to details with a thorough and comprehensive approach to tasks
Strong communication skill, verbal and written
Outstanding oral and written communication skills, excellent interpersonal skills
Advanced knowledge and understanding of social media and networking platforms and monitoring suite suppliers

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Director, Social Media Analytics Resume Examples & Samples

Provide leadership for our data scientists to deliver best in class analytics capability to internal and client teams
Develop an industry leading social analytics practice which focuses on data driven insights, accurate measurement strategies and client ROI
Develop and implement client reporting capability that illuminates the value of 360i digital marketing campaigns and provides actionable next steps
Evaluate and implement best in class tools and practices for social analytics programs. Ensure that 360i is the industry leader in understanding and exploiting social media data
Develop large scale analysis of data from Facebook, Twitter, Youtube, Pinterest and other major sites to produce business focused results
Be a thought leader in the area of social analytics. Stay on top of trends in marketing and social media management technology. Understand and develop strategies to react to shifts in online social behavior. Provide internal training and present to clients at all levels of the organization
Work with social media managers and account management teams to optimize campaigns and ensure timely deliverables that meet client expectations and drive client ROI

Director, Social Media Resume Examples & Samples

6 years of entertainment industry brand management experience
Demonstrated ability to successfully launch social media programs designed to support show launches
Innovative, creative thinker with passion for entertainment and brand-building
Strong analytical, interpersonal and communications skills

HBO Director, Social Media Research Resume Examples & Samples

Developing & Communicating Insights
Partner with marketing teams to evaluate and inform social campaigns based on quantitative data
Develop and deliver client reports (standard and ad hoc) that express deep insight in the value of the client’s social activity
Analyze and interpret data from social listening tools (including Boolean-based custom pulls and interpretation of syndicated sources like Social Guide) to inform marketing strategies
Develop exploratory analysis for HBO and competitive brands, uncovering trends and insights beyond routine social listening
Collaborate with other HBO Research team members to provide deep insight into social audience behavior across platforms
Be proactive and innovative with solutions to meet client goals
Strategic Planning & Implementation
Be the organizational expert in cutting-edge social media monitoring and analytics tools; act as a resource for best practices and methodological innovation
Understand and provide POV for new sources/vendors/opportunities for data collection
Identify, understand and socialize the latest industry trends in social
Oversee day-to-day project operations including report development, budget management, quality assurance
Manage vendor relationships and oversee HBO Social Media Sr. Analyst to ensure timely delivery of impactful research reports

Director, Social Media & Digital Influencers Resume Examples & Samples

8-10 years marketing experience, with direct expertise in social media/digital influencers
Experience with women’s apparel/retail/sports marketing preferred
An expressed understanding of the Athleta brand and customer
Experience managing social media and digital influencer campaigns as well as external creative agencies
Proven experience and ability to work with creative teams (art directors, writers, designers)
Proven track record working and influencing cross-functional teams – actively establishes an internal network of relationships at all levels of the organization to drive results
Desire to build a brand and aptitude for original, creative ideas; open-minded to new approaches
Ability to manage through a high level of ambiguity to actionable recommendations/solutions
Proven track record leading a high functioning social media team
Maturity and professionalism to positively represent Athleta to internal and external stakeholders
Strong verbal, written and presentation skills

Social Media Director Resume Examples & Samples

Manage the social media editorial agenda in partnership with our global communications and channel marketing teams
Collaborate with cross-firm content contributors to establish social “voice” for our BlackRock blog and other social platforms
Lead innovation in our content strategy and approach to drive greater reach, engagement, and value for the business
Partner with BlackRock’s channel marketing teams and the global paid media team to execute paid social media campaigns (Twitter, LinkedIn, etc.)
Collaborate in spearheading the evolution of the BlackRock blog platform, both from a user experience and content standpoint
Oversee all social media infrastructure (e.g. technology, metrics, listening, content syndication, compliance, etc.)
Manage social-media platform relationships (e.g. Twitter, LinkedIn, Facebook, etc.)
Manage the firm’s global social agency, technology vendors, metrics and analytics vendors and work with internal sourcing and vendor management to on-board new vendors as necessary

Director, International Social Media Resume Examples & Samples

Ensures international markets have social media assets and schedules in a timely manner to execute simultaneously with domestic social campaigns
Works directly with domestic social media team on all social media executions to ensure social media for all theatrical release titles are worldwide campaigns. Coordinates marketing with social media teams of other divisions, promotional partners, talent and other partners to execute the best programs possible
Explores new means of marketing online on new platforms as they become available and recommends initiatives to international markets
Manages relationships with key social media partners including but not limited to Facebook, Instagram, Twitter, and YouTube
Social Media Publicity – Collaborates with the Director of International Digital Marketing Publicity to ensure social media initiatives are aligned. Attends junkets, long lead days, premieres and other publicity events to obtain content for social media for our International markets. Oversees and obtains approvals from filmmakers, talent and management. Oversees overall copy and tone
Social Media Creative – Collaborates with the Director of International Digital Marketing, the Director of Domestic Social Media and the domestic social media team to ensure social media initiatives are aligned. Oversees the hiring of social media creative vendors and helps guide them from concept to completion, including all appropriate approvals. Oversees overall copy, tone and creative
Social Media Research – Works with vendors and internal stake holders to measure the effectiveness of all of our social media efforts; guides and refines our strategy based on all available measuring tools, including determining which social media networks require the greatest emphasis. This will involve a strong working knowledge of online analytics methods and interpretation
Social Media Planning – Works closely with our international media team to ensure efficient media buys on social media platforms. Makes recommendations on the media buys for the international markets based on social media trends
Social Media Promotions – Envisions and manages promotions and giveaways on social media platforms as appropriate
Manages social media administrator with an emphasis on social media creative and publicity
Minimum 7 years professional experience required in film marketing, new media/online or technology marketing
Must have extensive experience in social media
International Marketing Experience a plus, not required
Understand technology trends as it relates to Social
Ability to interact diplomatically with clients at various levels within our partner companies
Must have excellent communication, negotiation, & analytical skills
Must have ability to use PC & related software, including Outlook, MS Excel, Word and PowerPoint

Social Media Director Resume Examples & Samples

Serve as the primary creative lead on all film campaign initiatives within social communities, working with internal Focus resources and external agency partners to make sure film positioning and digital marketing goals are met and exceeded
Craft brilliant and inspirational creative briefs to our social media and content agency partners pushing them to produce breakthrough strategies and creative
Manage both external vendors as well as internal resources to maximize the efficacy of all social media programs
Must have a deep understanding of social media strategies and tactics, across all platforms, specifically related to building awareness and engagement for new film releases
Additionally, ideal candidates understand community management principles including interaction, moderation, trends, and how to translate analytics into optimized content
Great understanding of digital media metrics a plus as well: how we can use social media platforms as media channels AND communities
Leverage data to assist in engagement strategies; interpret research and trends, and translate to actionable strategic plans that can achieve stated content and campaign goals
Additionally, you must utilize social metrics to inform tactics mid-campaign
Identify, concept and create opportunities for social activations that help amplify marketing tactics throughout the entire marketing team: national and field publicity, media and creative
Excellent content development skills including copywriting and content idation (design not required) as well as experience managing production of content for social media
3+ years of social media and digital experience at entertainment publisher/distributors, public relations/communications, interactive, advertising, or marketing agency
Strong digital communications and content development background as well
Previous experience managing digital teams and programs or campaigns
Experience integrating social media programming and communications across multiple platforms and channels

Director, Social Media Resume Examples & Samples

Fortitude to stay calm under pressure
Deep knowledge and experience with social media marketing
Demonstrated ability to manage, lead and grow employees and teams
Exceptional writing skills
Player-coach mentality

Lancome Director, Social Media Resume Examples & Samples

Development of the strategic Social Media plan and identity for Lancôme; ongoing tailoring and adapting of plan as needed – 20%
Management of NY-based social media agency – 10%
Cultivation of all Digital/Social Media outreach – 15%
Research and introduction of new or innovative methods/platforms for social media - 10%
Create content (initially) and manage community – 40%
Management and oversight of department budget – 5%

Director, Social Media Resume Examples & Samples

Develop Social Media strategy and lead the charge in execution of social media management
Manage, monitor, create and execute all key social media messaging on twitter, Facebook, Pinterest, Instagram, Vine, YouTube. Delegate roles amongst team to provide engaging content with a strong brand voice for social media channels and synergy among all platforms
Measure and analyze campaign metrics with the goal of adjusting tactics to optimize traffic, conversion rates and overall performance
Provide engaging content with a strong brand voice for social media channels and execute daily posts staying current on what’s trending online and what people are talking about
Be an expert in digital communication and social media subject matter expert by staying abreast of and maintaining a deep knowledge of social media trends, strategies, platforms, tools, best practices, etc
Work with Merchant and marketing teams to develop monthly content calendar for all social media platforms
Blogger Relations – leveraging partnerships to develop cross promotional opportunities
Manage social media agencies and budget
Curate relevant content for our social channels
Contribute with creative ideas on how to leverage social media to help achieve business and communications objectives
Monitor and administer web analytics dashboards, reports, key reporting tools, and point out key areas of importance in accordance to goals
Keep pace with SEO, search engine, social media, internet marketing industry trends and developments

Senior Director Corporate Social Media Resume Examples & Samples

Promote social and digital strategies as a company priority and provide counsel on evolving best practices through thought leadership and expertise
Develop and implement digital/social strategies that support marketing communications programs, ensuring the strategy and approach align with the broader Visa Inc. narrative
Help identify, negotiate, and execute a combination of own, earned, paid social programs, leveraging external partnerships where appropriate, that extend the reach and quality of Visa’s messages
Oversee the day-to-day management of Visa’s corporate communications social channels, including leading channel strategy and partner management for LinkedIn, Twitter, Tumblr, and other core digital/social platforms
Develop measurement approaches to track and assess performance in order to optimize and adjust programs as needed
Provide input on and help drive the development of compelling social content
Seasoned, results-oriented professional with 12+ years of experience and leadership in marketing and communications specific to leading social platforms (LinkedIn, Twitter, Tumblr, YouTube etc.)
Demonstrated track record of creating and executing successful social programs that achieve specific communications objectives effectively and efficiently
Impressive teamwork and relationship-building skills, leading by influence and example
Exceptional organizational and project management skills with the ability to juggle multiple priorities in a fast-changing environment
Strong executive presence with highly effective written and verbal communication skills including the ability to present with impact
Financial management skills that enable the successful management of significant program budgets
Experience managing external agency relationships
Bachelor’s degree required/MBA preferred

Director, Offsite Social Media Resume Examples & Samples

Define Sephora's offsite social media vision and build the foundation to execute that vision
Develop and execute differentiated and optimal content strategies by major social media platform, including Facebook, Instagram, Pinterest, Twitter, and Snapchat
Continually audit social media landscape, strategically invest in emerging platforms, and optimize efforts on existing platforms based on client engagement, acquisition and retention objectives
Partner with creative and editorial teams to define and drive Sephora's personality and voice on social media
Create and manage a holistic content calendar strategy and process, which supports social media channel's vision, aligns with key marketing campaigns, and serves major brand marketing needs
Create a marketing, distribution, and execution plan for our social content
Develop strategic framework to support organic content with paid marketing investment
Partner with key stakeholders on brainstorming, market research, and developing robust marketing plans for key campaigns on social media
Partner closely with Analytics and leverage measurement tools to refine, systematically measure, and drive meaningful growth in social media KPIs
Create and present monthly presentation to share out key learnings and actionable insights with executives and and cross -functional partners
Push our creativity, innovation and relevance as a social media leader in retail/beauty; stay abreast on latest trends, new social media tools, best practices, and competitive insights
4 year Bachelor's degree. Focus in Marketing a plus
7+ years of relevant digital marketing, product management, and/or online content development experience, including at least 2 years of experience in social media marketing
Strong passion for emerging web and social media technologies and an advanced knowledge of social marketing tools such as Facebook, Twitter, Instagram, etc
Excellent project management skills and ability to prioritize and deliver against multiple, concurrent programs
Previous experience managing, motivating, and developing teams
Proven strategic thinking, analytical, data interpretation, problem-solving and negotiation skills
Strong knowledge of Microsoft applications (Excel, Word, PowerPoint)
Highly organized, detail-oriented, responsible, self-motivated
Team player with excellent written and verbal communication skills
Self-motivated, flexible and driven with a desire to work in a fast-paced, multi-channel department focused on all things Social

Director, International Social Media Resume Examples & Samples

Act as the primary point of contact for agencies and partners running WWE social properties in international markets
Onboard new social media partners, and support the Social Team in defining social platform strategy by region
Maintain the brand voice in market by working with partners to provide feedback on social guidelines and define content objectives for regional social media pages and accounts
Provide information to partners
Provide content ideas out to international partners with weekly objectives and daily distribution of links to WWE.com
Work with social editors in key markets to drive engagement on regional accounts and web traffic to local websites
Establish process to manage the inflow of social content from other markets intended to post on the global WWE social media accounts, providing support to partners in market for artwork and content edits
Work with International Marketing to distribute marketing messaging for other countries, and maintain appropriate levels of content versus promotional messaging
Project manage social support for WWE’s international tours and talent visits to regions
8+ years of experience in social media with a major brand or agency, with significant work on international accounts and projects
Strong organizational and communications skills (both verbal and written)
Willing and able to work as needed on evenings and/or weekends, and ability to schedule calls in various time zones
Able to travel for business as needed (aproximately 10 to 20%)
Language skills a plus

Social Media Director Resume Examples & Samples

6 to 8 years of relevant experience
Be familiar with content management systems, SEO, paid search and display advertising and social media marketing
Minimum Bachelor's degree or equivalent
Understanding of basic, existing and emerging social platforms and technology - Social Media dashboards, analytics and social trending tools
Understanding of existing and emerging digital platforms and technology

Social Media Director Resume Examples & Samples

5-7 years digital marketing experience, with at least 3 years focused on social marketing
Position requires travel, weekend/night work around events and programming
Passionate and knowledgable about Sports (esp. boxing and football)
Possess excellent written and verbal communication skills
Ability to interface easily with all levels of management
Strong understanding of digital landscape
Strong understanding of blogging (blogs, search, tools) and social networks
Strong understanding of technical workings of websites and social network sites
Strong understanding of cable, the Internet and multi-media industries
Proficient in MS Word, Excel and PowerPoint

Director, Social Media Resume Examples & Samples

Present a unified and cohesive approach to all social media efforts
Work closely with cross-platform teams in the development of social media programs and strategies built on research, consumer insights and brand goals
Develop ideas that take into effect the current trends in digital media and apply them to EPIX properties
Partner with website and new platform producers to understand and articulate the goals of their businesses and identify ways to meet them
Work with Editorial team to identify/create content and subsequent promotional strategy
Monitor and effectively leverage social media tools, trends, applications, as well as measure the success of engagement
Develop and maintain relationships with media influencers, platform partners and bloggers
Manage multiple platforms including Facebook, Twitter, YouTube, Pinterest, Instagram, Vine, etc
Direct all social media marketing campaigns across multiple platforms including Facebook, Twitter, YouTube, Pinterest, etc
Develop cost effective marketing plans for digital extensions of EPIX
Develop paid and promotional social media strategy in conjunction with Marketing
All media planning and buying to be done in conjunction with Marketing – including agency selection, negotiation and execution
Work in partnership with Consumer and Affiliate Marketing to develop cohesive promotional strategy that appropriately amplifies/maximizes all in-market campaigns
Develop custom consumer and affiliate campaign extensions (i.e. content, promos/sweeps, talent engagement, etc.) across EPIX socials that deliver against key brand, business and/or campaign goals
Develop retargeting and remarketing campaigns to EPIX social community to drive subscription and/or optimize authentication, where appropriate
Work in conjunction with Programming Publicity to identify and leverage blogger/social media influencers to drive awareness and tune-in
5-7 years relevant experience within the digital marketing and content industry
Experience acting as a social media thought leader influencing senior executives and gaining buy-in within a matrix organization
Proven experience managing paid social budgets in an efficient manner on major platforms
Ability to demonstrate how social campaigns deliver impact to broader business and marketing objectives
Experience in negotiations with outside vendors, including negotiating contracts
Ability to interpret data using established analytic reporting tools
Passion and experience for digital marketing and social media
Excellent verbal and written communication skills, strong presentation skills a must
Strong interest in emerging technologies and the new media landscape

Director, Social Media Resume Examples & Samples

Oversee the team of Social Media Managers (China) to ensure the successful execution of promotions, campaigns, and content posting
Serve as WWE’s social media lead in China
Work closely supporting stakeholders within WWE China, including agencies/freelancers, marketers in region, WWE digital content editors and social media team
Project manage social support for WWE’s international tours and talent visits
8+ years of experience in managing a social media team with a major brand or agency, with significant work on international accounts and projects
Experience managing campaigns on WeChat, Weibo, and other applicable social platforms
Working knowledge of WWE programming, talent, and storylines a plus

Senior Director, Social Media Resume Examples & Samples

Define and articulate the brand’s voice for individual social channels
Establish a best practices playbook to use across platforms
Develop guidelines for content creation and distribution
Manage content sourcing and curation
Manage the programming calendar and content needs across the UA brand handles
Collaborate with a multidisciplinary team of creatives, category managers, community managers, and analysts handling day-to-day communications as well as, occasional brand campaign efforts
Supervise and oversee social creative output
Partner with the analytics team to monitor results and decide how best to optimize social content based on data
A background in visual design/new media in an environment where producing and publishing content on a daily – even hourly – basis is routine
Fluency not only in the creative aspects but also the strategic, operational, and analytical aspects of a daily publishing operation
Understanding of the current social platform landscape, including consumer behaviors and capabilities for all of the leading social platforms/networks
Demonstrated success optimizing content to increase reach and engagement across social channels
Proven ability to lead multidisciplinary teams, and to collaborate closely with production and client services teams to ensure deadlines and performance goals are consistently met
A passion for keeping up with cultural trends and news in priority categories like personal/consumer technology, sports, music, movies, and TV

Director, Social Media Resume Examples & Samples

Define and communicate social media mission and vision & strategy at a brand or channel level
Define and manage cross-functional integration of the social media discipline both within and across international markets
Develop and champion insight-grounded global strategy
Interact effectively with top-level creatives internally and in agencies, providing vision and inspiration to integrate social concepts with broader campaign themes
Identify and communicate key responsibilities and practices to ensure the immediate team of direct reports promotes a successful attitude, confidence in leadership, and teamwork to achieve business results
Support the implementation of company programs to ensure the success of the Company
Collaborate with internal and external strategic business partners to develop joint marketing strategies, ensuring they are integrated with the plans of other business channels
Continuously drive to revitalize technology product portfolio through innovation, customer insights, and data
Lead cross-functional and international teams on strategic approach, key tactics, best practices, measurement requirements and evolving trends
Lead integration of financial activities, including planning, forecasting and business analysis, to drive brand planning and strategies
Communicate digital brand direction to internal and external partners
Ability to define complex social media operations. Anticipate and pre-empt operational challenges
Ability to deliver powerful presentations to executive and multi-functional audiences both internally and externally
Ability to define and teach brand guidelines across multiple brands and channels. Provides upfront guidance and direction for internal and agency content creators along with actionable feedback on social creative
Plan and manage global digital initiatives across international markets and ensures that initiatives are aligned with Global Digital Strategy
10+ years in a Digital Marketing, Social Media roles in both agency and corporate
5+ years dedicated experience as a Social Media Team Leader
10+ years experience managing digital experiences across mobile, web & integrated marketing
7+ years managing cross-functional teams and/or agency teams

Director, Social Media Resume Examples & Samples

Five (5) years of experience in social media, community management, or digital PR
Experience using analytics and research to drive business decisions
Experience developing apps, web sites, and partnerships for promotional and commercial purposes. Five (5) years managing and developing teams

Director, Social Media Resume Examples & Samples

Manage relationship with external digital agencies to consistently provide best-in-class strategic recommendations, content, and first-to-market media opportunities to position USA as a social leader to both consumers and advertisers alike
Regularly assess social media workflow and analytics tools to create efficiencies in both process and cost
Lead strategic partnerships in the social space from identification of relevant partners through execution of new programs
Explore and identify new revenue streams via partnerships and/or new social models to be potentially sponsored within USA’s social initiatives and communicate to Sales
Track and report metrics and trends with strategic analysis and recommendations
Work across departments (digital, press, research and marketing in particular) to identify key messages, gather digital assets and make sure messaging is consistent irrespective of platforms
Minimum 5 years experience in digital media marketing with some experience in the social media space
Deep knowledge of primary social platforms (ie. Twitter, Facebook, Instagram) and new and emerging technologies and their benefits to businesses, particularly entertainment
Must have demonstrated experience in strategy development and delivery
A good writer and impeccable social skills
Comfortable working in a fast paced environment/under tight deadlines and managing third party agencies
Ability to propose and initiate creative solutions
Candidate should have a highly collaborative approach to success internally and with external partners
Competitive spirit that drives a constant desire to innovate and iterate in a fast moving space to keep USA ahead of the curve
Must posses a strong external focus on social media in the marketplace and emerging platforms/tech/strategies
Ability to work well in cross-functional teams and flexibility to change

Director, Social Media & Digital Influencers Resume Examples & Samples

Lead overarching vision for Athleta’s social media and digital influencer strategy
Partner closely with cross-functional marketing partners to optimize social media presence / integration across channels
Represent social media and digital influencer function at cross-functional marketing and creative meetings
Continuously assess competitive social media landscape and constantly innovate to differentiate the Athleta brand in unique and relevant ways
Ensure all social media is on brand (including aesthetic and tone & voice) and on strategy, on brief, on budget and on schedule
Lead internal social media team with a focus on performance and development in a high growth environment
Oversee Social Media content strategy and distribution
Manage social media agency in strategy and creative content development
Main point of contact with internal and external creative team, setting priorities, briefing them on projects, managing budgets, reviewing all social media placement and approving final creative before release
Identify and oversee social media / digital influencer platforms and technologies, constantly looking for operational and cost efficiencies
Champion social media and digital influencer vision, strategies and programs with executive leaders
Manage social media budget
Ability to manage through a high level of ambiguity to actionable recommendations/ solutions

Director, Social Media Resume Examples & Samples

Oversee the Social Media Publicity Manager. As needed, attend junkets, premieres and other publicity events to obtain content for social media. Help obtain and oversee the process of obtaining approvals from filmmakers, talent and management. Help oversee overall copy and tone
Oversee the Social Media Creative Manager. Oversee the hiring of social media creative vendors and help guide them from concept to completion, including all appropriate approvals. Help oversee overall copy, tone and overall creative
Work with vendors and internal stake holders to measure the effectiveness of all of our social media efforts; guide and refine our strategy based on all available measuring tools, including determining which social media networks require the greatest emphasis. This will involve a strong working knowledge of online analytics methods and interpretation
Work closely with our agency to help make our media buys on social media platforms work as efficiently as possible, while still always marketing our films according to internally set objectives and strategies
Conceive of and help manage promotions and giveaways on social media platforms as appropriate

Director, Social Media Resume Examples & Samples

Build and develop social media communications in support of global public affairs efforts
Expand and drive forward influencer engagement leveraging subject-matter experts,
Enhance monitoring capabilities is key areas and proactively develop engagement strategies on key issues
Develop social media campaigns aligned to brand sponsorship, citizenship and thought leadership efforts and manage paid media budget in support of these programs
Manage additional budget in support of projects including agency and vendor management
Lead team of professionals including their development, retention and hiring
Work collaboratively with other social media teams across business marketing and regional groups and ensure alignment and coordination
Partner closely with teams across global public affairs including communications, brand, citizenship and government affairs
Lead governance of social media framework working closely with legal and compliance
Minimum 6-8 years of experience in social media supporting reputation management, communications and brand marketing
Exceptional writing skills, able to clearly communicate complex issues into social media forums
Highly articulate and strong presentation skills
Comfortable in large matrix organizations
Strong negotiation and leadership skills
Balanced approach, developing both new areas of work while maintaining critical activities
Excellent project management skills
Comfortable with data, analytics and metrics
Bachelor’s degree in communications, marketing or related field

Director, Social Media Resume Examples & Samples

Spearhead social reporting and standardize analysis to improve performance/effectiveness
Identify KPIs across all social platforms to optimize future content and programs
Thoroughly understand ever-evolving social metrics and liaise with corporate digital marketing on best practices and benchmarks
7 - 10 years of experience in social media, working strategically to develop social media plans
Experience developing content-driven programs to increase fan engagement
Contributed to building brand equity, establishing a positive consumer experience, and building brand loyalty through social media execution
Experience leading the evolution of a social media program with clear successes
Possess exceptional understanding of the best practices for social media strategy, content and design
Must be conversant in the latest social media platforms and technology
Experience with developing and managing a social media plan and department budget
Excellent written and verbal communication skills with experience in developing compelling presentations and presenting to senior management
Equally effective and influential communicator in formal and informal settings with senior executives, peers, and potential business partners
Ability to manage multiple projects at once with a sense of urgency required to work in a deadline driven environment
Diligent, flexible, resourceful, independent worker with a strong work ethic
Strong communicator capable of delivering concise messages to various audiences
Positive attitude, team player with professional demeanor
Intellectual curiosity and strong willingness to learn
An extraordinary team player that thrives in a fast-paced, high-growth, entrepreneurial environment where quality and speed of decision making and execution are critical

Social Media Director Resume Examples & Samples

Minimum five years of experience in developing, implementing and measuring social media strategy, campaigns and tactical initiatives
Deep knowledge of the Company’s program and service areas/industries a plus
Creative, diplomatic, cool under pressure and fantastic interpersonal and presenting skills
Advanced knowledge and understanding of social media and networking platforms and monitoring suite suppliers
Experience in business and strategy development
Knowledgeable and experienced in utilizing best practices for social media and interactive web content
Ability to multi-task, meet tight deadlines, and pay attention to details with a thorough and comprehensive approach to tasks
Strong knowledge of English grammar
Outstanding oral and written communication skills, excellent interpersonal skills
Ability to learn quickly
Ability to be accountable for maintaining high, reliable quality standards while working on overlapping assignments in a fast-paced team environment
Ability to think creatively
Excellent Web research skills
Knowledge of online publishing tools
Ability to learn new content management tools quickly and easily
Ability to build constructive business relationships and to diplomatically resolve conflicts and conflicting interests
Ability to define problems, collect and analyze data, establish facts, draw valid conclusions, and recommend solutions
Proactive, energetic personality; inquiring, investigative mind
Ability to internalize and display passion for Life Time products and services
Knowledge of standard office procedures and software, including Microsoft Office and Adobe Acrobat

Social Media Art Director Resume Examples & Samples

Lead the design elements of social media projects from conception through implementation—including graphic design, creating prototypes/mock-ups, usability testing and conversion optimization
Create and curate photography, editorial content, GIFs, video and art that reflect the brand’s multi-faceted aesthetic
Produce visually cohesive and imaginative posts that align on important brand initiatives and speak to the current culture (in conjunction with the Social Media Manager)
Work closely with the VP of Brand Art & Photography to augment and/or create seasonal campaigns that live throughout all of our channels
Take or commission new photos/videos on a weekly basis
Create and maintain a brand book for each of our social media channels
Work closely with our visual team (videographer and photographers) to incorporate a social component to editorial and ecomm campaigns
Inject creativity, humor and a distinct visual identity to all Tory Burch social media channels
Anticipate feedback. Be agile in evolving creative to meet requests from key stakeholders
Be available for real-time content publishing for major brand events
6-8+ years of art direction experience with demonstrable skills represented by a portfolio of work
Proven ability to design with social media in mind
High level of proficiency with Adobe suite
Understanding the importance of mobile
Firm understanding of web standards, cross-browser compatibility, and image optimization techniques
Artful graphic, typography and web design skills with interactive user experience
Super attention to detail and the ability to handle multiple projects
Passion for social media at the brand level and interest in the new age of branded content
Ability to work on a team, sit in meetings, and communicate closely with others, sometimes during off-hours

Director, Social Media Resume Examples & Samples

Key Responsibilities
STRATEGY & EXECUTION: Create the strategic frameworks and objectives that shape our social media efforts and communicate those objectives organization wide. Manage social media strategy development and execution in close collaboration with marketing and public relations teams and agencies, and internal stakeholders in an effort to drive engagement and return on investment
21 years of age
Proof of authorization/eligibility to work in the United States
Four year degree from an accredited college (or equivalent experience) with a concentration in marketing, communications, advertising, or related field
Previous experience as a social media expert (including 10+ years marketing/client service experience in social media and strong focus on analytics)
Must have a proven proficiency in written and oral communications (i.e., copywriting, editing, presentation) Must be able to influence change while maintaining high standards and working with internal and external partners
Requires a medium to advanced level of Excel charting and statistical functions, as well as Word and PowerPoint, and working knowledge of analytics and social listening platforms such as Google Analytics, Facebook Insights, Crimson Hexagon, Sprout Social, etc
Work in a fast-paced, busy, and somewhat stressful environment. Maintain physical stamina and proper mental attitude while dealing effectively with guests, management, team members, and outside contacts while working under pressure and meeting deadlines

Director, Social Media Resume Examples & Samples

Develop, communicate and oversee a strategic plan for building T-Mobile's brand and enhancing customer loyalty via social media
Oversee content and grow T-Mobile's advocates across its social media channels (Twitter, Facebook, YouTube, Instagram, Snapchat, Vine, LinkedIn, etc.). Recommend and create/oversee content strategies including social advertising
Develop and direct social media campaigns building awareness for all TMUS and its products and services, including various business units, Hispanic marketing, and B2B
Identify opportunities to align and integrate social media, marketing and retail to drive e-commerce leads
Integrate and inform T-Mobile's approach for servicing customers via social media. Develop and foster internal alignment and integration with key stakeholders including paid media, advertising, CRM, digital, sponsorships and events and corporate communications
Develop and manage T-Mobile's program for employees and advocacy identifying, growing and engaging loyal online brand advocates
Ensure T-Mobile's brand and reputation are enhanced by social media activities; integrate with PR to actively manage through communications issues using social media
Cultivate talent and develop resources needed for organizational success within the social strategy, platform and operations arenas
Manage and provide leadership, mentoring, coaching and career development planning for team members. Ensure productivity is maximized and quality is delivered
Significant experience developing brands within social media; proven track record of developing and executing innovative and impactful social media campaigns
Thrives in a real-time, social media centered environment
10+ years developing and managing complex integrated marketing and communications programs in a fast paced, high volume marketing, advertising and/or PR/Communications function for a consumer-focused corporation or digital/social agency
10+ years’ experience building and leading powerful teams; demonstrates strong leadership for a direct team, as well as cross functionally
Experienced with agency/vendor management, brand governance, digital tools, blogger relations, and measurement/reporting
Ability to utilize use cases and data analysis to present/pitch concepts
Bachelor’s degree in Communications, Advertising, Journalism, English, PR or related field required
Top notch leader and developer of talent
A visionary; understands the future of social media
Strong organizational skills; strategic, proactive and assertive, with a demonstrated ability to anticipate issues
Creative with a maverick, innovative spirit; idea driven
Strong communication skills and executive presence; comfortable presenting to all levels of the organization, from front line to executives; can think on their feet
Ability to multitask and thrive in a fast-paced, real-time and dynamic environment
Strong collaborator and team player. Skilled at getting results both directly and indirectly
Comfortable rolling up their sleeves; can effortlessly balance strategic and tactical aspects of the job

Social Media Director Resume Examples & Samples

Drive integrated social media strategy, content development, execution and channel management to increase engagement and share of voice
Deliver global scale social media campaigns to drive brand awareness for SAP Ariba, orchestrating market unit execution via field marketing teams
Establish a social media ambassador bench of SAP Ariba domain experts to create thought leadership via blogs, posts and active engagement in influencer communities of interest
Collaborate with marketing programs, campaigns, solution & customer marketing, global communications teams, key business stakeholders to develop integrated marketing strategy
Manage SAP Ariba branded social channels, as well as increase engagement via SAP brand channels and digital teams for shared programs and best practices
Ensure brand and messaging consistency across all social media channels and campaigns
Collaborate across the SAP Ariba organization to drive execution of Paid Social media
Social media domain expert to support digital, SEO and social selling strategy
Produce and implement social strategy associated with SAP Ariba’s key customer events
Establish regular cadence of business reviews and analytics with key stakeholders
Manage and facilitate engagement in SAP Ariba’s user community, Ariba Exchange (currently hosted on Jive)
Integrate social media technologies into overall digital marketing technology strategy
Budget planning and management for social media agency services, tools

Director, Social Media Resume Examples & Samples

Pioneer new ways of communicating with consumers through the use of emerging channels
Create a more effective way for us to evaluate and adopt new platforms
Be seen as industry leaders through the recommendation and development of Global programs and process
Lead global pilots to help with platform understanding, best practice and scalability to advance organizational learning
Build our institutional knowledge base for emerging social technologies by upgrading our marketers skills
Develop global infrastructure to be able to deliver our programs in the most impactful and effective ways
Create the corporate roadmap for platform innovation pilots that will serve as the first step in developing an organization wide capability
Lead these pilot projects for specific global brand(s) to get to clear recommendations for process development, resource requirements and anything else necessary to develop these into scalable capabilities for the organization
Build out the social media pillar of the World Class Marketing organization by creating a core centralized team of experts by using standing the industry to attract talent to the organization
Create the overall corporate strategic framework for how social media is rolled out across the 11 priority brands. This will include a decision priority model to show how and when new emerging channels should be adopted through balancing ROI models
Be the strategic advisor for leaders Regulatory, the Law Department, Safety, QA to ensure the organization meets its regulatory obligations. Recommend and lead the development of programs that allow the streamlining of process as per the direction of the Chairwoman
Advise Global and Local brand teams as the subject matter expert as they develop new products, campaigns and other programs
Provide feedback and approve and review marquee campaigns
Lead continuous education and change management effort across organization on new processes, capabilities
Identify high-value best practices and pilots across the organization and share them especially across the regions
Lead the corporate relationships with Facebook, Twitter and other emerging platforms to ensure that J&J secures access to the best terms, support, and access to pilot programs
Counsel CMO and other senior leaders on trends and other emerging platforms so that they are seen as knowledgeable on the topic
Build a network outside of the company to help raise J&J’s profile as a digital innovator
Bachelor's degree required. MBA or equivalent preferred
A minimum of 10 years experience in Marketing is required
Proven experience with developing innovation and scaling solutions for large organization
Technical experience with a history of developing strategy for leading brands with a focus on Social Media in particular
Strong organizational, communication, leadership, interpersonal, skills are required, and an ability to manage the needs of multiple stakeholders. Strong cultural curiosity and understanding of current trends and technology.Marketing

Director, Social Media Resume Examples & Samples

Define, develop and deliver the overall global social media strategy, leveraging internal, 3rd party, guest feedback and experience, and ensuring all activity is aligned with business objectives
Act and be recognized as the primary point of contact for all social media matters globally, ensuring respect of online best practices and providing advice and guidance as needed. Serve as a center of excellence leveraging regional and area operations teams for direct hotel support
Lead brand social strategy development and delivery, building and maintaining relationships with key social stakeholders and brand leads; Create and deliver integrated social media campaigns for all of Hyatt’s various brands on a worldwide basis
Work with the Global Learning and Development team to establish educational programs, guidelines and support materials where required to enable our hotels and colleagues to better maximize Hyatt’s online presence
Develop and manage social care strategies and work with the Global Customer Care team to increase guest satisfaction and foster deeper engagement and loyalty
Work cross-functionally to identify, evaluate and execute on new initiatives and platform innovations that will drive incremental sales and/or enhance the guest experience
Monitor our social media presence and lead our prompt and accurate response to guests, influencers and other stakeholders
Identify, evaluate and execute on key new initiatves that will enhance and protect our online reputation
Determine metrics, track and educate teams on social measurement methodology. Provide detailed analytics/evaluation of online activity, campaigns and promotions to feed into management reports and planning. Build and maintain relationships with relevant vendors, including SaaS and measurement platforms
Effectively manage the social media budget
Assess ongoing competitive analysis, content and emerging technologies in order to remain up-to-date with all the latest developments/future trends as it relates to Hyatt’s business
Lead a team of dedicated employees, manage external agency partners and collaborate closely with other corporate and regional teams
Strategic thinker with a proven track record of delivering results based on those strategies
A solid balance of being highly creative, yet data focused and analytical
Proficient at working in a technical environment; ability to translate technical solutions into business goals and vice-versa
Computer literate with advanced knowledge of MS Office, Adobe marketing suite, Social support and management tools, other databases and systems
Good HTML knowledge and understanding of visitor and SEO reqirements for effective online content
Excellent interpersonal skills and the ability to operate at all levels within an organization
Ability to function as a team member
Flexible and able to react positively to challenge and change
Goal oriented
High level of attention to detail
Ability to work in a matrix organization
10+ years’ digital marketing experience, with a demonstrated combination of business management skills and a strong knowledge of internet and social media. Fluency in leading social media applications
5 years’ experience in managing direct reports
3 years’ pervious B2B/B2C online experience (travel/hospitality preferred)
Experience with managing a corporate online presence, including websites, social media channels, etc
Proven delivery of successful social media campaigns
Experience measuring and making recommendations using performance measurement tools, metrics and social dashboards
Experience of working across global markets, ability to take into account cultural diversity
Experience of managing multiple 3rd party vendors to achieve defined goals
Experience of managing and meeting associated budgets

Social Media Director Resume Examples & Samples

Utilize all levers on social including content marketing, optimization, paid media, research, partnerships and data analysis
Create innovative marketing and content plans to support new anime titles
Evaluate execution during and after campaign launches and improve where needed
Review copy and visual assets to ensure the brand is always well represented
Experience with paid media campaigns on social platforms preferred
Manage team to produce regular social reports and glean insights from data to improve practices
Collaborate with the video team to improve and utilize video assets across social
Lead best-in-class social strategy, deploying best practices across wider team
Management of employees including hiring, training, goal-setting, performance feedback, etc

Director, Social Media Resume Examples & Samples

Design and execute MLG’s overall social media strategy working closely with Creative, Product, Engineering, Sales, Video and Communications teams to plan packaging, report on performance and goals, and brainstorm content
Develop audience-building and content engagement strategies using performance media and paid, owned, earned strategies to convert social audience onto MLG and Activision Platforms
Develop the social media plan to support large and small scale events
Collaborate with Social Media Managers and Directors at other Activision properties and brands to build cohesive relationships, cross-promote content, and set best-practices
Stay on the cutting edge of new technologies, trends, tools and burgeoning platforms and provide routine competitive analysis of social and multimedia space that may impact our business
Identify and propose new social audience growth opportunities for MLG
Provide industry insights, including trends in social content and changes/priorities at the social networks themselves to key stakeholders
Bachelor’s Degree in Marketing, Digital Media or related field
8+ years experience in digital marketing for a Sports, Media or Lifestyle brand
5+ years of experience in Social Media Management leadership role
Command of the following: YouTube, Facebook, Twitter, SnapChat, Instagram, SocialFlow, CrowdTangle, Parsely, Omniture or other social media platforms and analytics tools
Experience covering live events in an editorial or social media capacity

Social Media Director Resume Examples & Samples

7-8 years of social media experience, with experience running brand(s) social media strategy and online presence
Strong communication skill, verbal and written
Ability to teach and inform others, especially with regards to how social media works and changes to the social media landscape
Self-starter and independent worker
Ability to work in a fast pace environment
Ability to lead cross-functional teams
Understanding of key research sources
Experience in social and digital marketing and current knowledge of trends and innovations in traditional media
High-level proficiency in MS Word, PowerPoint, Excel and Outlook

Senior Director, Social Media Resume Examples & Samples

Working closely with the EVP, Marketing & Promotions and EVP, Publicity & Communications on social media strategies for the network, original programming & acquisitions
Ownership of network’s social media strategy, agency relationships, studio relationships, and relationships across all Social Platforms (Twitter/Facebook/Tumblr/Instagram/Snapchat)
Provide day-to day supervision and execution of social campaigns including (and not limited to) content creation, social promotions, partnerships, influencer outreach initiatives, online events, and live tweeting
Create Social content strategy calendar plans and communicate plans with internal and external teams
Primary contact for talent including messaging, delivering assets, distributing technology, and coordinating schedules for social activations
Provide social media training and best practices for talent and producers
Develop relationships with talent and producers while on set, press tours, and junkets
On set content creation and asset gathering
Provide strategy and coverage at all show events
Coordinate social media ad-supported posts between agencies
Responsible for community management across all social channels
Ensure consistency of messages across multiple channels while tailoring each piece of content for that particular platform
Work with Research in analyzing various social media listening tools and draw actionable insights across all campaigns
Keep abreast of opportunities across pop culture and news events
Manage a small team working within a fast paced results oriented environment
Undergraduate degree with related course work required; masters preferred
Minimum of 6-8 years working in social media with at least 3 years in a leadership role
Must have strong organizational and collaboration skills
Must be willing to travel frequently for an extended period of time
An energetic team player with the ability to be flexible and “wear many hats” a must

Social Media Director Resume Examples & Samples

Evangelizes the role of social media for brand and business growth, and can translate into real-world practices and applications
Can seamlessly navigate between social media concepting and social media strategy/platform expertise
Ability to delegate efficiently and manage internal media teams in the development and execution of effective plans for clients
Excellent oral, written, interpersonal communications and presentation skills
Ability to successfully manage multiple internal and external initiatives/projects in a deadline-driven environment

Director, Social Media Resume Examples & Samples

Manage freelance social media editors to successfully implement social campaigns, grow external referrals to Exelon.com and drive channel growth. Brainstorm ideas for Content Lab stories and third-party syndication partnerships
Use insights and data from social reporting to drive decision-making. Implement launches on emerging social channels and oversee strategic audience and advocacy/influencer growth
Synchronize internal campaigns to external events. Post on channels in real time as needed

Director, Social Media Resume Examples & Samples

Leadership for a team of 5 that focuses on the creation and execution of social media content, campaigns, analytics and services
Develop/refine the go-forward Social Media strategic plan
Manage agency relationships that extend and empower the internal teams
Augment our Listening Center Services business to deliver the highest quality service to clients and develop new features to attract new business
Be an internal evangelist for transforming our business through leveraging social communities
Work closely with our digital marketing team on the paid social strategy across Facebook, Twitter, Instagram, Pinterest and Snapchat
Amplify RCI’s earned influencer strategy by implementing new programs and building relationships
Partner with Digital and eCommerce teams to integrate social community experiences into RCI .com and Mobile App properties
Align efforts across the marketing organization to ensure social channel integration and support of overall brand campaign goals
Partner with Insights team to refine the social media reporting and analytics structure. Report-out to senior management on key trends and opportunities
8+ years total experience, with 3-5 years’ focused on social media marketing
Strong communications skills: verbal and written
Experience leading teams
Demonstrated ability to mentor and train teams
Hospitality Industry experience

Social Media Director Resume Examples & Samples

Evangelizes about how Social and Content Marketing can drive growth (both brand and business); translates that message into real-world practices and applications
Curiosity for uncovering emerging social media platforms and/or first-mover opportunities with existing platforms
Successfully manage multiple internal and external initiatives/projects in a deadline driven environment
Oversee concepting, delivery and execution of programs for leading consumer brands including: social media, content marketing, and paid social media
5+ years of dedicated social media experience with a focus on consumer brands
CPG category experience, specifically beauty and/or packaged foods
Experience using the Percolate platform is a plus
Has demonstrated a proven knowledge of major and emerging social channels, specific rules of engagement for brands/advertisers, and general platform policies
Must have active accounts across key social media sites including, but not limited to, Facebook, Instagram, Twitter, and Snapchat
Has established an understanding of digital the marketing space (social, paid media, analytics, UGC, influencers, third-party listening)
Has created/managed a social media discipline within an agency or business
Has created/integrated social media into overall marketing strategies
Demonstrates the ability to lead a team in a highly talented and collaborative environment
Participated in successful new business pitches
Excellent project management, problem solving, interpersonal, client, presentation and written/verbal communication skills
Has exhibited proficiency with online tracking methodologies and measurement best practices
Has demonstrated strong relational skills (clients, internal team, vendors)
A keen eye for detail - be proactive, and process driven
Ability to multitask, delegate efficiency, and thrive in a fast-paced, dynamic environment with minimal supervision

Director, Social Media Resume Examples & Samples

8+ years of marketing experience developing and managing integrated marketing and communications
4+ years of social media experience (agency or manufacturer)
Experience with digital media, social media, email marketing, search, data driven marketing (CRM), ratings & reviews, & ecommerce
Master's degree is preferred
Social media experience at consumer product goods company (agency or CPG manufacturer)
Experience with creative development/production process and experience with media planning and buying process
Courage to conduct all affairs with integrity and strive for full compliance with laws and regulations
Demonstrated ability to create short- and long-term value for consumers, shoppers, customers and company
Ability to operate like a principled entrepreneur, who takes initiative, applies economic thinking and good judgment, operates with a sense of urgency and takes responsibility
Develop relationships with internal brand teams and capabilities to understand their value, contributions and profitably anticipate their needs

Director, Social Media Resume Examples & Samples

Implement and continually develop and deliver the overall global social media operational strategy, leveraging internal, 3rd party, guest feedback and experience, and ensuring all activity is aligned with business objectives
Develop and implement proper operational infrastructure (including processes)
Act and be recognized as the primary point of contact for all social media matters globally, ensuring respect of online best practices and providing advice and guidance as needed. Create & serve as a center of excellence leveraging regional and area

Social Media Director Resume Examples & Samples

Develop and execute an innovative social media strategy that builds brand awareness and drives meaningful consumer engagement
Manage all of The Princeton Review (TPR) social media channels including Facebook, Twitter, and Instagram accounts with the goal of growing reach, engaging readers, and making the TPR social channels a popular destination and community for high school, college, and graduate students and their families
Manage social media accounts through
6+ years experience in social media marketing and/or online community management
Proven track record driving brand awareness and engagement by developing and implementing robust social media strategies
Strong familiarity and fluency across various social media platforms (Facebook, Twitter, Instagram)
Ability to connect our brand with influencers and bloggers
Strong analytic skills and experience working with social media monitoring and management tools for social listening, publishing, and reporting (e.g., Sprinklr, Radian6, Hootsuite, Facebook Analytics, Twitter Analytics, etc.)
Ability to learn, understand and apply new technologies and tools
Enthusiasm for digital and social media and consistently follows emerging trends
Bring a strong passion for our mission, excitement for company, and pragmatism to the execution
Photo editing skills, particularly Photoshop, a plus

Senior Director, Social Media Resume Examples & Samples

10+ years of working experience in marketing, digital and social media marketing
Experience leading and managing teams
Proven success using social media to advance consumer brands
Experience with Sprinklr, SalesForce Marketing Cloud and/or Social Studio a plus

Social Media Art Director Resume Examples & Samples

Sophisticated taste in photography, design and fashion that supports Macy’s brand
Photograph outside the studio: live Macy’s events, inspirational/seasonal stories, NYC landmarks, etc. to support the storytelling aspect of our brand voice
Explore new, innovative ways to design and photograph in social media
Facilitate research to gain project information & provide creative concepts
Degree in Design, Art, Photography or related field or comparable work experience
Strong photography, graphic design and art direction skills

Social Media Director Resume Examples & Samples

Lead the strategic planning and management of Mount Sinai’s brand and voice across relevant social media platforms including ensuring that the brand is sufficiently represented, leveraged and protected
Lead strategic planning and management across relevant media platforms including Twitter, YouTube, LinkedIn, Pinterest, Instagram, Foursquare, periscope, Google+ and other similar digital community sites
Understand business and growth objectives to help drive revenue for the Mount Sinai Health System initiatives
Play key role in developing and executing social media strategy during crisis situations and represent Social Media Department in system wide Health System Emergency Management Exercises
Oversee a social media team that writes, produces and distributes numerous posts a day across social media platforms to promote service areas, staff, leadership, events, research and initiatives
Strategically analyze social media platforms and recommend strategies to leverage the Mount Sinai brand. Perform inventory of enterprise-wide social media channels to develop strategies to ensure brand consistencies
Prepare social media metrics reports and review data to determine effectiveness of campaigns to maximize traffic and awareness, as well as increase revenue
Engage user community including patients and employees on all social media platforms to develop and nurture relationships and calls to action through social channels
Play key role in developing thought leadership social media platform for leaders at the Mount Sinai Health System
Identify and monitor trends in social media and implement improvements. Drive innovation by leveraging new media platforms
Plan and execute monthly, bi-weekly, and weekly social media campaigns across all platforms. Develop health awareness campaign applications on all media channels
Develop and manage blogger outreach program. Establish relationships with influential bloggers, and use their platforms to promote Mount Sinai Medical Center initiatives, service areas, events, and physicians. Connect and collaborate with bloggers on a weekly/bi-weekly basis
Develop innovative Social Media Hub for the entire Mount Sinai Health System, featuring each hospital's social media posts, pictures, videos, and blog posts
Propose and oversee campaigns to elevate Mount Sinai’s reputation for U.S. News & World Report Best Hospital rankings
Monitor all social media conversations and hospital, school, and physician rating sites to identify prevailing sentiment and areas of concern. Develop and execute strategies to enhance reputation and manage negative conversations and ratings on social media platforms, review sites, and other digital forums (Social Reputation Management)
Manage strategic online partnerships with targeted platforms, and channels, and recommend awareness-building brand initiatives. Serve as the primary point of contact and key organizer for the Mount Sinai Social Media Department in all partnerships
Train internal team (including Mount Sinai stakeholders, departments, and marketing team) in digital media best practices. Educate web, marketing, press and PR teams as well as physicians, communications managers, students, faculty and other internal stakeholders on social media strategies, trends and best practices. Conduct hands-on social media boot camps to train stakeholders
Manage and promote Livestream recruitment events for School programs and initiatives
Ensure 360-degree integration of social media channels with Mount Sinai Medical Center websites and other Mount Sinai channels, including social links, share buttons, twitter feeds, social hubs, and YouTube videos

Director, Social Media Resume Examples & Samples

Assist in the development of loanDepot’s social media strategy and map the tactics to successfully execute against it. Manage the company’s social media calendar, identifying relevant platform and industry opportunities within the space
Oversee creative and content development, crafting some components personally, while leading a junior team member, cross-functional teams and vendors in the development of others. Ensure all content is on-brand, compelling and compliant
Encourage adoption of relevant social media techniques into the corporate culture and all of the company’s products and services. Help lead the discovery of new techniques to ensure the Company is well-positioned as an industry leader
Seek opportunities to amplify the brand by discovering new audiences, new platforms, and new conversations
Oversee the impact and measurement of social media programs, analyzing the data and reporting on trends, patterns and areas of opportunity. Socialize findings with management and other teams to leverage learnings into actionable items and go-forward ideas
Forecast and manage budget for social media initiatives
Monitor trends industry trends
Minimum of 5 years’ experience in the social media space, 3 years’ experience directly managing teams and/or agency relationships required. Two years’ experience in the financial services industry preferred
Demonstrated ability to think creatively and develop social media campaigns and content, delivering high-quality, error-free work on time
Outstanding ability to collaborate with strong skills of influence and mentoring. Ability to lead cross-functional engagement and team growth
Exceptional organizational skills and proven ability to manage a pipeline of content across various social media platforms. Demonstrated thought leadership and ability to work independently while driving projects forward
Ability to accurately forecast and budget
Superior internal and external customer service skills with the ability to communicate in an on-brand way with customers and industry partners. Exceptional ability to interact with employees and leadership at all levels of the company

Director, Social Media Resume Examples & Samples

Develop the strategy and oversee the execution of strategic paid and organic social media initiatives that expand brand awareness, drive customer growth and ultimately increase conversion
Set campaign goals, analyze overall effectiveness of campaigns and identify areas of improvement
Oversee and manage planning, content, media, partnerships, and analytics across all social platforms
Spearhead and advance brand’s social influencer and experiential strategies
Lead, coach, and mentor the Social Media team
Manage budgets and allocation of funds across social channels while closely monitoring and driving return on investment
Act as the advocate of social media within the Company, influencing overall site and business strategies
Meet ongoing deadlines in a fast-paced environment
Explore and implement social innovations and native integrations to increase business impact
Serve as the company’s brand steward across all social media platforms
Stay abreast of latest industry developments, trends, and shifts in the social landscape

Director, Social Media Resume Examples & Samples

Development of brand awareness and online reputation,
Content amplification,
Audience engagement,
Overall social growth
Leads overarching social media and platform strategy and executes all social campaigns
Oversees and executes social marketing initiatives across the global organization
Leads the creation and distribution of social content
Works with key subject matter experts and senior management on building out their individual social media presence and activity
Leads larger social initiatives/events in collaboration with Demand Generation activities
Manages day-to-day social media operations
Manages KPI’s (traffic, views, etc) associated with social activities
Serve as primary social media liaison for cross-functional teams, including content, demand gen, PR, corporate and product marketing, and sales
Creates social plans and timelines for all campaigns
Manage social media budget and manages external vendors
Works with PR/AR tram to influence and engage with market influencers
Researches and develops strategy for online community involvement; as well as driving more engagement in any Skillsoft/SumTotal community
8+ years of social media & management experience

Director, Social Media Resume Examples & Samples

7 -10 years marketing experience, primarily in social media
Excellent writing, presentation and communication skills
Track record of developing strategies to increase social media engagement and advance consumer brands from a B2C prospective
Experience working as or managing Community Managers
Experience with social media monitoring tools such as Radian 6
Experience with SalesForce Marketing Cloud and/or Social Studio a plus
Proven success managing agencies in a collaborative environment
Familiarity with digital content development and basic digital design principals
Ability to work in fast-paced team environment and flexibility to accommodate demanding projects schedules and competing priorities
Motivated self-starter, process-oriented with high attention to detail

Social Media Director, Cnbc.com Resume Examples & Samples

Work closely with other department leaders to create content
Minimum of 5 years working in social media at a news operation or an agency with a focus on news and storytelling
Previous experience managing & motivating direct reports, with demonstrable expertise in setting team vision and strategy
Desire to work in a creative, demanding, competitive environment
Strong collaboration skills
Passionate about leading people

Director, Social Media Resume Examples & Samples

Drive the strategic planning process for social media, evaluating current strategies and augmenting them based on best practices and emerging trends that promote advocacy, community, and engagement
Oversee Workday’s social media presence to engage with external communities, building greater awareness of the Workday brand and products
Be an exceptional storyteller and identify opportunities for social media to lead communications and marketing campaigns
Review and augment metrics and measures, taking advantage of appropriate analytics tools, to assess the success and needs of social media
Collaborate tightly with teams across the Workday organization to align against business objectives, advance broader company initiatives, and ensure mutual success
Partner in the development and management of content to be used across all social channels and platforms
Minimum of 10+ years in corporate communications, marketing, and/or digital marketing
Minimum of 5+ years of social media experience in a B2B environment (preferably enterprise software)
Proven ability to drive advocacy among internal and external audiences
Energetic and creative, ready to think through big ideas, gather consensus where needed, and lead the execution of detailed plans and campaigns
Strong knowledge of emerging and established social media technologies, platforms, and channels
Ability to transform complex, technical information into concise, easily digestible content for social audiences
Exceptional interpersonal, verbal and written communication skills – creative, business, and technical writing required
Experienced manager able to inspire individuals and teams to deliver their best work
Position is based in San Francisco
Periodic travel is required

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Social Media Director Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Social Media Director Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Social Media Director Resume Examples & Samples

Senior Director, Social Media Resume Examples & Samples

Social Media Director Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Social Media Director Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Social Media Director Resume Examples & Samples

Senior Director, Social Media Resume Examples & Samples

Social Media Art Director Resume Examples & Samples

Social Media Director Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Director, Social Media Resume Examples & Samples

Social Media Director, Cnbc.com Resume Examples & Samples

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