Social Media Strategist Resume Samples

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JR
J Runte
Jillian
Runte
768 Ashleigh Fork
Houston
TX
+1 (555) 729 3672
768 Ashleigh Fork
Houston
TX
Phone
p +1 (555) 729 3672
Experience Experience
San Francisco, CA
Social Media Strategist
San Francisco, CA
Bartell-Rogahn
San Francisco, CA
Social Media Strategist
  • Develop and manage the social editorial calendar and performance metrics to ensure consistency with our social strategy and alignment with audience interests
  • Work with the digital marketing team to develop and execute social media strategies that delivers results against key marketing initiatives
  • Work with creative agencies and partners, overseeing their work and providing direction
  • Works with marketing manager, media agency and others to develop key metric reports
  • Work with all other Discovery Networks staff, agents, and relevant partners to foster a spirit of teamwork and co-operation
  • Develops senior level strategic communications and management presentations based on information gathered by Social Media Analysts & Community Managers
  • Provides regular updates to business partners, ensuring performance goals are being met and providing recommendations when necessary
Detroit, MI
Lead Social Media Strategist
Detroit, MI
Shields, Blick and Labadie
Detroit, MI
Lead Social Media Strategist
  • Is responsible for key clients/work streams; ensures team successfully delivers results
  • Ensures content/messaging across channels is on brand and that the brand voice remains consistent
  • Collaborates with other practices/contributes thought leadership to promote best-in-class thinking and client delivery
  • Is responsible for client reporting/analytics (social insights, listening, search data); partners with analytics team to ensure KPIs/goals are met
  • Creates, operationalizes, and manages influencer outreach and programs
  • Proficiency in concepting, delivering, and executing social media programs
  • Provide day-to-day supervision and execution of client campaigns including (and not limited to) social media channel and community management, content creation, digital public relations, promotions, partnerships, blogger and influencer outreach initiatives, online events, etc
present
Phoenix, AZ
Senior Social Media Strategist
Phoenix, AZ
Smith-Bartell
present
Phoenix, AZ
Senior Social Media Strategist
present
  • Work in partnership with the Analytics & Database Marketing Manager to measure social media performance for all participating businesses
  • Lead development of campaign content in partnership with the Community Managers and creative team
  • Manage social accounts and provide out-of-the-box ideas and programs to drive social influence for BlackBerry
  • Travel to customers facilities to provide training and strategy workshops
  • Conduct research and create materials to support general business development opportunities
  • Make recommendations for new courses and workshops based on customer feedback and cross functional requests
  • 1) Working with internal teams and resources to create and update social media education content for live and on-demand solutions
Education Education
Bachelor’s Degree in Communications
Bachelor’s Degree in Communications
University of California, Irvine
Bachelor’s Degree in Communications
Skills Skills
  • Possesses a tireless work ethic, great attention to detail, ability to multitask and a thirst for success in implementing social media campaigns
  • A solid understanding of social media, the significance of community, how to engage people and curate conversations and good will
  • Basic knowledge of HTML and CSS
  • Strong knowledge of platform capabilities
  • Communicate with industry professionals via social media to create a strong network
  • General knowledge of tools and the professional industry
  • Strong attention to detail
  • Strong knowledge of all marketing approaches (traditional, new media, guerilla, and word-of-mouth)
  • Aptitude to develop and maintain strong working relationships with both internal and external stakeholders
  • Strong portfolio demonstrating social media experience
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15 Social Media Strategist resume templates

1

Social Media Strategist Resume Examples & Samples

  • Lead NBC6 South Florida’s social media and engagement efforts by working with and training all staff (on-air, off-air and digital) to use social media tools to monitor news, report news and find sources and leads
  • Maintain NBC6 social media presence on all its social platforms, ensuring the station is a continuous source of information with a consistent voice 24/7
  • Develop a social media strategy that grows news ratings on TV, referral traffic online/mobile and followings on all social platforms
  • Utilize analytics tools to ensure social media platforms are working at optimal performance and driving referrals back to the website and assist in improving on-air news ratings
  • Identify and execute initiatives that integrate on-air broadcast and digital coverage and drive audience between platforms
  • Share best practices, provide support and coaching to aid newsroom staff skill sets
  • Monitor local and mainstream news for story ideas and social content
  • Live-blog breaking news and events
  • Work with the marketing team to develop pertinent social marketing strategies
  • Contribute stories to NBC6.com and fill-in as a web producer when appropriate
  • Engage with the NBC6 social community online and at events
  • Be an advocate for social media in the newsroom and throughout the company
  • Bachelor's degree in Communications, Business, Marketing, or related and appropriate majors
  • Minimum 3 years of broadcast television journalism experience and/or news reporting experience
  • Minimum 3 years social media strategy experience building audience on social media platforms (Facebook, Twitter, Instagram and beyond)
  • Must be willing to work in Miramar, FL
  • Previous digital marketing experience
  • In-depth knowledge of social analytics, data and determining social ROI
  • Ability to develop and harness community relationships on and off social media
  • Able to build compelling strategic stories from a variety of inputs and information
  • Team player with superior news judgment, enthusiasm, curiosity and a competitive spirit
  • A deep understanding of web production and HTML
2

Social Media Strategist Resume Examples & Samples

  • Write original copy and curate relevant content for studio social platforms
  • Work with editorial team to create social campaigns to complement and promote content
  • Monitor communities for studio social platforms to listen and respond to readers, as needed
  • Monitor social campaigns on a daily basis to recommend optimization strategies
  • Help analyze KPIs to measure the impact of campaigns to help studio optimize future projects
  • Support client relationships directly and indirectly, including participating on client calls to discuss strategy and performance
  • Produce client-specific case studies
  • Experience in a publishing environment preferred
  • Experience in social media, particularly with analytics tools, preferred
  • Demonstrated ability to work face-to-face with client teams
  • Knowledge of the social and branded content landscape
  • Experience working in collaborative sales processes preferred
  • Proficiency in different analytics platforms and programs
  • Ability to write clearly and without jargon
  • Avid consumer of media, of all types
3

Lead Social Media Strategist Resume Examples & Samples

  • Creates, guides, and delivers strategic social planning/programming (social content strategy/communication plans, social marketing/experience marketing plans, competition research, social consumer insights/trend audits)
  • Is responsible for key clients/work streams; ensures team successfully delivers results
  • Ensures content/messaging across channels is on brand and that the brand voice remains consistent
  • Collaborates with other practices/contributes thought leadership to promote best-in-class thinking and client delivery
  • Is responsible for client reporting/analytics (social insights, listening, search data); partners with analytics team to ensure KPIs/goals are met
  • Creates, operationalizes, and manages influencer outreach and programs
  • Displays excellent project management, problem solving, interpersonal, client, presentation, and written/verbal communication skills
  • BA/BS in Liberal Arts, Journalism or New Media; advanced degree preferred
  • 5-7 years of dedicated social media experience focused on top-tier consumer brand marketing
  • Proficiency in concepting, delivering, and executing social media programs
  • Experience planning, conducting influencer outreach and executing influencer marketing programs
  • Ability to lead a diverse, talented team across multiple offices
4

Social Media Strategist Resume Examples & Samples

  • Create visibility in the art community through the primary use of Facebook and Instagram, additionally Pinterest and Twitter
  • Identify important individuals in the world of art galleries, museums, magazines and bloggers for the purposes of directing social media marketing efforts
  • Investigate online art sales sites for desirable venues
  • Experience in uses of Instagram, Facebook, Pinterest, and Twitter as part of a marketing plan
  • Mac, Photoshop
5

Social Media Strategist Resume Examples & Samples

  • Leads the development & implementation of a solid and comprehensive strategic approach across the different social networks, coordinating social media plans and working closely with Connection Planning Manager and the media agency
  • Provides social media objectives per campaign, aligning clear paid social media recommendations with key stakeholders, tests new paid media models and tracks past record of success
  • Coaches, develops and supervises a team of Community Managers, organizing day-to-day project implementation and execution of local social strategies
  • Identifies opportunities & proposes/implements special social projects & initiatives [i.e. social contests, local asset development, relationship with social platforms]
  • Works with Social Media Area Managers to define and prioritize strategic challenges / opportunities
  • Looks after influencer strategy & outreach in market; manages relationships with VIP, celebrities, online influencers, activation of events and connection with real communities
  • Understand SEO & SEM, building and implementing strategies for both to be used for online content
  • Develops senior level strategic communications and management presentations based on information gathered by Social Media Analysts & Community Managers
  • Collects and consolidates local reports, providing routine topline insights and recommendations to key stakeholders and Senior Leadership Team
  • Tests and recommends new social media tools regarding how best to further evolve tool base for listening / analytics
  • Evaluates and adapts best practices from the wider business (Europe/Global), and develops guidelines to enhance team effectiveness, efficiency, and creativity
  • Coordinates & follows up on campaigns with external agencies, in relation to paid and owned media
  • Provides routine feedback and recommendations to Social Media Area Managers and local stakeholders/agencies based on past learnings as part of the content calendar cycle (what content worked/didn’t work/why etc.)
  • Alongside Knowledge & Insight Manager, supervises and schedules activity for Social Media Analysts (e.g. research requests, ad-hoc reporting)
6

Social Media Strategist Resume Examples & Samples

  • Manage the day-to-day messaging, monitoring, and moderation of select ABC Family communities across multiple social platforms
  • Partner with internal and external partners to ideate and develop and execute campaigns that drive engagement and ad sales revenue
  • Route materials across multiple departments to secure all necessary approvals
  • Develop windowing strategies across platforms and maintain content distribution calendars
  • Partner with Media Relations to coordinate live tweeting events & related projects requiring talent involvement
  • Create campaign recap decks for department
  • Research competitive landscape, trends and new social media platforms, compiling information & creating summaries for internal distribution
  • Attend and cover live events as needed
  • Minimum of 2-4 years of experience in community management or social media marketing, with entertainment experience preferred
  • Superior knowledge of established and emerging social media platforms and community engagement tactics and tools
  • Keen observational and listening skills to enable optimal dialogue with fan communities and provide above average fan experiences in the social space
  • Ability to interact with senior management, producers & talent with a high degree of professionalism
  • Basic understanding of social media analytics and performance tracking tools
  • Polished presentation and communication skills
  • Must be a pop culture enthusiast with a passion for ABC Family and a love for social media
  • Desired skills: Microsoft Office, Keynote, Photoshop, photography, basic online video editing, etc
7

Social Media Strategist Resume Examples & Samples

  • Help oversee social media strategy planning and activation for entertainment networks and programming
  • Work with a team of other social strategists across entertainment portfolio, ensuring different accounts are being planned with the same rigor, principles and sophistication
  • Interface with other Horizon Media activation teams and divisions to ensure that plan components across TV, OOH, Print, Audio, digital, etc. are positively impacted by an applied social sensibility
  • Reporting on all client channels, delivered to all partners (brand/client, creative, and internal)
  • Tracking the progress of approvals, ATBs & IOs, final reports, etc. per each assigned community management team
  • Delivering analysis and insight to inform strategy and activation per each community management team
  • Ideating and implementing original engagement tactics, in accordance with the strategy and creative teams, for all accounts
  • Keeping a finger on the pulse of new and emerging social media platforms and first-to-market opportunities
  • Delivers on the following day-to-day Social Media & Relationship Marketing campaign deliverables: - Brainstorming and strategy development - Generating recommendations and proposalso Pitching to colleagues and clients - Communicating to key partners, vendors and other agencies - Managing timelines, action logs and related process documents - Crafting and reviewing reports and final campaign analysis - Speaking to successes and learning
8

Social Media Strategist Resume Examples & Samples

  • Focus on execution and maintenance of paid media campaigns
  • Write, route, and execute social posts for branded content and product support
  • Create and maintain calendars and agendas for multiple programs
  • Track performance of campaigns across multiple communities while reporting and communicating key learnings with team members
  • General administration and management of third party social tools and social networks
  • Monitor, troubleshoot, and report platform updates, bugs, or changes that affect day-to-day execution or overall community management
  • Propose actionable recommendations based on performance metrics from campaigns
  • Manage day-to-day communication with internal partners
  • Support Manager, Media Strategy and Operations to ensure that all promotional goals are achieved
  • Minimum of 2 years experience in social media, marketing, or other related field
  • Proven competency across social platforms including Facebook, Twitter, Instagram, Tumblr, Google+, and Pinterest
  • Experience running paid media campaigns
  • Strong understanding of social media analysis and performance tracking, with a superior knowledge of social platforms and tools
  • Proficient with business software (MS Office, Keynote, Pages)
  • Knowledge in marketing and advertising, with understanding of digital media preferred
  • Analytics and sales background is a plus
  • BA or BS required, preferably with a background in Marketing, Communications, or other related field
9

Social Media Strategist Resume Examples & Samples

  • 3+ years of Business experience with 1 year focused on Blogging or Social Media
  • Expert knowledge of social media platform, such as Twitter, Facebook, Google+, Tumblr, Pinterest, Instagram, and Reddit
  • Exceptional writing and proofreading skills
  • Understanding of data analytics and associated tools, social listening platforms, web analytics, and search analytics
  • Experience with social media and Content Management Systems (CMS) enterprise tools, such as, but not limited to: Sprinklr, Spreadfast, Synthesio, HootSuite, and Tweetdeck
  • Strong portfolio demonstrating social media experience
  • Demonstrated project management experience
  • Advanced internet research skills
  • Degree in Marketing, Communications, Media or other related field
  • Prior Recruitment Marketing / Career Blogging experience
10

Social Media Strategist Manager Resume Examples & Samples

  • Provide day to day strategic support to the Director, Social media in developing and managing the Social Media Center of Excellence
  • Assist in developing social media guidelines and best practices to be socialized across the organization
  • Act as a point for social media best practices for all departments regarding current social media strategy
  • Collaborate with social media Community Managers and various stakeholders across the company to continuously add-value and help develop their social media marketing programs
  • Develop, maintain, and socialize a company-wide social media editorial calendar and facilitate regular editorial meetings in an effort to foster collaboration and find opportunities across the organization
  • Help build and optimize social marketing programs focused on consumer engagement and improving brand awareness and consideration for HMH institutional marketing
  • Oversee day to day brand reputation monitoring, research, and reporting using social media listening tools
  • Monitor and stay up to date on relevant trending topics and changes to social media platforms. Identify new tools, technology, and trends
  • Develop and distribute regular executive reporting and analysis
  • Assist in the development and execution of the HMH social media employee education program
11

Social Media Strategist, Freelance Resume Examples & Samples

  • Identify and analyze issues, patterns and trends in customer behavior & brand awareness
  • Develop and implement tactical plans, including inspired and moderated solutions, to build and nurture communities on an individual basis
  • Work with clients to develop on-brand messaging that best represents their voice and tone online
  • Establish metrics, glean community insights & report on them on a monthly basis including recommendations
  • Proactively escalate issues, observations, opportunities, and insights to the team
  • Stay up to date on new social media tools, best practices and how other organizations and companies are using them, so that the company can continue to be an early adopter of these technologies
  • Participate in professional networking by interacting with peers and influencers & attending events
  • Agency experience preferred
  • Brand Evangelist - exuding passion for the brand and being a walking role model for the type of people that company wants to attract, likely an active participant in the community of interest
  • Research Filter - being able to synthesize community feedback information and analytics and make actionable insight that company executive can react to
  • Program Manager/Administrator - managing the day to day details or running the community - staff, investment, activity tracking, communication, providing feedback...etc
  • Content Developer - whether it be video, pictures, forums, updates or blogging - creating a fresh supply of interesting news from the company and about the community
  • Social Strategist - developing new applications, platforms and course corrections for community engagement that also benefit the sponsoring company
  • Strong Writer - humorous style, witty
  • Expert Listener - tracking to what's being said and where about the company inside the community and in the external world and reacting to it
  • You must have high fluency in all social media channels, including but not limited to: Twitter, GoWalla, FourSquare, Digg, Facebook, LinkedIn and other extensions like YouTube, Flickr, Google, Typepad, to name a few
12

Social Media Strategist Resume Examples & Samples

  • Daily community engagement, conversation, listening, monitoring and issue escalation
  • Community conversation audits to identify key online influencers as it relates to client projects
  • Community insights that will be used to hone and improve client campaigns and programs
  • Publish an editorial calendar, ensuring content and assets are being released on time
  • Support brand loyalty and encourage generation of user created content via active community participation and conversation
  • Manage online discussions by listening and responding to users (where appropriate) in a timely and authentic manner; escalate issues as needed and provide feedback on community topic threads
  • Monitor and track discussion topics for management team; prepare weekly/monthly reports to update staff/clients on predetermined metrics; proactively monitor brand and relevant themes/news stories within the blogosphere and provide suggestions for timely content, assets and conversations within brand communities
  • Work daily with account teams to ensure proper messaging is being executed online and that it is relevant to client goals
  • Use online listening, supplemental research and daily community learnings to provide insights for improving programs and enhancing program successes
  • Research and identify bloggers/key influencers and associated communities for blogger/influencer campaigns
  • Research and identify social media best practices and relevant brand examples within the space for proposals and online audits
  • 2-3+ years of professional work experience (experience at interactive, advertising, public relations or marketing agency preferred)
  • Background knowledge of major and emerging social channels, and a true passion for the social media marketing space
  • Excellent written and verbal communication skills with ability to present ideas and information clearly; keen eye for detail also required
13

Social Media Strategist Resume Examples & Samples

  • Manage online discussions by listening and responding to users (where appropriate) in a timely and authentic manner. Escalate issues as needed and provide feedback on community topic threads
  • Monitor and track discussion topics for management team; prepare weekly/monthly reports to update staff/clients on predetermined metrics. Proactively monitor brand and relevant themes/news stories within the blogosphere and provide suggestions for timely content, assets and conversations within brand communities
  • Use online listening, supplemental researchm and daily community learnings to provide insights for improving programs and enhancing program successes
14

Social Media Strategist Resume Examples & Samples

  • Minimumof 6 years working in social media for entertainment and/or news brands
  • Excellentanalytic, communication and collaboration skills
  • Provenability to multi-task in a fast-paced environment and maintain composure underpressure
  • Familiaritywith various social deployment and listening tools
  • Willingnessto work early morning hours and on weekends, if necessary
  • Passionfor pop culture, entertainment and social media
15

Social Media Strategist Resume Examples & Samples

  • Deliver clear direction and inspiration to clients and creative & technical teams in developing novel, sustainable and engaging concepts and implementation plans
  • Provide reporting and analysis of results, including strategic recommendations and tactical tips that are directly related to insights
  • Contribute to expanding the Brand’s overall approach to social media
  • Stay current on social media and interactive marketing trends and provide guidance to clients and agency staffers on how to incorporate them
  • Work closely with creative and community management teams to ensure success of social media programs and initiatives
  • Prepare detailed documents, including comprehensive strategic plans, audits, promotional plans and well-researched POVs (e.g. strategic recommendations and opinions)
  • Highly informed and thoughtful perspectives on social platforms. Ability to adapt brand expression and campaign strategy to relevant social channel experiences and strategy
  • Able to rapidly produce top-quality communications in all media. Develops compelling presentation materials. Writes email worth reading. Communicates clearly and concisely
  • Consistent and strong collaborator who elevates the work of cross-functional teams
  • Account planner or digital strategist in a digital Agency, 5-7 years
  • Strong knowledge of platform capabilities
  • Passion for digital marketing
  • Strategic and deeply consumer-minded approach to social media
16

Social Media Strategist Resume Examples & Samples

  • Building strategic social media programs to achieve business goals and support RBC brand and communications initiatives
  • Leading creation of high quality written, visual and video content to support social media programs
  • Designing and executing social media advertising strategies
  • Growing and maintaining RBC’s social media communities
  • Managing content calendars
  • Measuring all social media programs and content for reporting and optimization
  • Establishing strong working relationships with stakeholders across the organization to build and execute social media programs
  • Developing internal thought leadership and social media best practices
  • Tracking annual and program budgets
  • Staying up-to-date on digital, social media, advertising and communications industry trends and best practices
  • Minimum of three years’ experience developing and executing social media or digital programs in a corporate or agency setting
  • Strong experience in
17

Multiplatform Producer & Social Media Strategist Resume Examples & Samples

  • Leading the creative expression of shows on desktop, mobile, social and connected devices
  • Working with Ad Sales Production to develop integrated sponsorship opportunities within content pieces
  • 3+ years of multiplatform and social strategy experience along with content production experience at a major commercial media, entertainment or creative brand or interactive agency
  • 2+ years of experience in managing teams, mentoring and providing creative guidance
  • Intimate familiarity with Facebook, Twitter, Tumblr, Snapchat and other major social networks
  • Strategic thinker with excellent writing skills, creative problem solving and understanding of Comedy Central Brand voice and tone
  • Some experience producing Flash, iOS, Android, HTML5 apps
  • Strong knowledge of and personal connection to Comedy Central brand and franchises
  • Thorough understanding of the relationships of social media and SEO to site traffic
  • Working knowledge and understanding of digital technologies, including HTML, DHTML, CSS, XML, etc
  • Strong familiarity with content aggregators such as Reddit, Buzzfeed, etc
18

Social Media Strategist Resume Examples & Samples

  • Must have active accounts across key social media sites including, and not limited to, Facebook, Twitter, Google+, etc. (You will be asked to provide access to accounts you have established and maintained.)
  • Superior written and verbal communication skills: a “practical minor” in journalism
  • Excellent interpersonal and presentation skills
  • Ability to think, plan and execute resourcefully, across multiple tasks
19

Social Media Strategist Resume Examples & Samples

  • At least five years’ experience working in media analytics or related field
  • A strong feel for media content, a deep passion for understanding social sharing behaviors and curiosity about the mechanics of the social web
  • Ability to balance a fast paced working environment with the need for precision
  • An insatiable passion for solving analytical problems using quantitative and qualitative approaches
20

Social Media Strategist Resume Examples & Samples

  • 3-5 years experience in social media, preferably with a publisher (or brand with high volume of content and multiple inputs)
  • Demonstrated success with social media executions on platforms including Facebook, Twitter, Instagram, LinkedIn, YouTube and additional emerging tools
  • Proven track record utilizing paid social media to drive results is a must
  • Experience with social media analytics and third-party reporting tools (such as SimpleReach, ChartBeat, Parse.ly, CrowdTangle, Sprinklr, SproutSocial, etc)
  • Rolodex of social media partners including top players and influencers in the digital news and lifestyle space is a plus
  • Familiarity with the most advanced targeting/retargeting tactics in social
  • Possesses a tireless work ethic, great attention to detail, ability to multitask and a thirst for success in implementing social media campaigns
  • Must be comfortable working with a broad range of cross-functional staff—junior to senior, sales, marketing, editorial, design, analytics, etc
  • Desire to innovate and stay on top of new trends in social media
  • Undergraduate degree, preferably in advertising or marketing or a related field
  • Excellent written, oral communication and presentation skills
  • Proficiency in Microsoft Office, including PowerPoint, Excel, Outlook, and Word
21

Social Media Strategist Resume Examples & Samples

  • At least 2 years experience in Social media Listening, Monitoring, Research and Analysis and hands-on experience working with social media listening tools
  • At least 2 years experience in Strategic consulting skills; Consultative experience with internal or external clients (i.e., a strategic thinker, strong business acumen, and comfortable speaking with senior clients)
  • This person will have the ability to scope, collect, analyze and present social media-specific research, and will also have
  • Strategic consulting skills; Consultative experience with internal or external clients (i.e., a strategic thinker, strong business acumen, and comfortable speaking with senior clients)
  • Self-starter, with strong ability to initiate projects and see-through to completion
  • At least 4 years experience in Social media Listening, Monitoring, Research and Analysis and hands-on experience working with social media listening tools
22

Senior Social Media Strategist Resume Examples & Samples

  • In partnership with the Communications Director, outline an annual social media strategy that defines how the proposed plans will deliver upon awareness objectives
  • Generate and propose social media campaign ideas to deliver upon business objectives that are integrated and align with brand messaging platform
  • Work in partnership with the Analytics & Database Marketing Manager to measure social media performance for all participating businesses
  • Work closely with the PR and Content Teams to maintain consistency and timeliness with the editorial strategy and keep the appropriate tone of voice for all online communications
  • Create and evaluate the success of postings based on user engagement (number of likes, comments, shares, retweets, video plays, etc.)
  • Partner with crisis communications team in managing key narratives internally and externally during crisis events
  • Actively promote corporate understanding of social media with periodic presentations, webinars and onsite visits with Kohler associates and key business partners
  • Four year degree required. Emphasis in New Media, Communications, Public Relations, Journalism, Business, Advertising or English preferred
  • 7+ year social media or agency communication experience required
  • Knowledge of Microsoft Office, particularly Excel and PowerPoint, required
  • Thoughtful judgment and perspective when dealing with sensitive corporate issues
  • Must have good interpersonal communication skills
  • Needs to work effectively with cross-functional teams
  • Keen attention to detail and thoroughness required
  • Motivated by continuing education (seminars, classes, magazines, books, etc.)
23

Social Media Strategist Resume Examples & Samples

  • Previous experience developing social media strategies and overseeing social media content development for clients in the health, government or energy sectors
  • Experience using Facebook, Twitter, Pinterest and Instagram for clients and using applicable style, accessibility and other guidelines, including a current knowledge of recent features on the social media platforms
  • Experience in a project management or account relations type of role requiring you to be the main point of contact for internal and external clients
  • Comfort working with remote teams and/or teams in multiple locations
  • 5+ years of related experience and a Bachelor’s degree in Communications, Marketing, Public Relations, Advertising, Journalism or related majors
  • Master’s degree in a related field
  • Working fluency in Spanish (ability to translate social media posts back and forth between Spanish and English with no errors in context, grammar or spelling)
  • Experience working in an agency environment or consulting role previously, related to digital marketing, social media, etc
  • Experience with proposing new projects (e.g., proposals, statements of work, estimating level of effort, etc.)
24

Social Media Strategist Resume Examples & Samples

  • Drive the Bazaarvoice global social media strategy, taking lead responsibility for monitoring and updates
  • Engage via social media on topics related to the Bazaarvoice mission and interests; monitor Bazaarvoice client communications, alerting appropriate staff as needed
  • Manage all social activity across Facebook, Twitter, LinkedIn, Instagram and other networks to ensure a steady flow of content and a responsive social presence
  • Create and manage the execution of innovative social initiatives that advance Bazaarvoice’s marketplace visibility
  • Partner with PR and Solution/Product Marketing teams to ensure social amplification on key communications
  • Engage and educate Bazaarvoice employees in becoming brand ambassadors, actively participating on the social web
  • Be the subject matter expert for social media best practices and policies
  • Live coverage of events on social media, both in person and remote
  • Identify and engage with key social influencers to create beneficial relationships and grow the Bazaarvoice footprint with key audiences
  • Measure and report on key social metrics monthly to prove and improve ROI of social efforts. Champion these results across the company
  • Liaise with the Director, Web Marketing to analyze performance metrics and adapt strategy as needed
  • Work cross-functionally to source, write and edit content for use in the Bazaarvoice blog
  • Work with internal stakeholders to build pipeline of blog content from all corners of the company
  • Assist the Corporate Brand and Content Manager in researching and developing a corporate point of view on emerging trends, specific industries, and more
  • Coordinate with internal teams to promote company initiatives and amplify external communications
  • Proven ability to represent a brand or cause on social media or in other public forums
  • Ability to manage multiple projects simultaneously, and the ability to prioritize and seek guidance when multiple projects are competing for the same limited resources
  • Experience with B2B marketing and/or content marketing
  • Ability to build and execute plans involving multiple internal teams or stakeholders
  • Ability to work with a variety of personality types and handle a fast-paced environment
  • Possess a passion for learning new marketing technologies, strategy, and best practices
  • Capacity to work in a fast-paced environment, ask questions and track down answers with confidence, and lead projects/programs with minimal direction
  • Collaborative work style; skill in working independently and in cross-functional teams
  • Basic understanding of content management systems, SEO and keyword research and web analytics tools
  • Must provide writing samples or link to portfolio
25

Social Media Strategist Resume Examples & Samples

  • Track, monitor and respond to social media conversations to enhance patient experience and provide insights to marketing and public relations department, along with key organizational stakeholders
  • Manage social media conversations (both proactive and reactive) in a timely manner to users’ needs and requests
  • Develop social content and messages about all aspects of the health system which will include links, videos, graphics and images
  • Collaborate with internal stakeholders to incorporate social media into key organizational initiatives and events
  • Coordinate and facilitate communications across business and clinical groups participate in cross-functional groups throughout the health system to support their social media and communications objectives
  • Establish consistency of messages across multiple online venues that is relevant to organizational goals; support and protect brand by ensuring positive messaging is maintained in community
  • Work closely with the digital team and agency on paid social campaigns
  • Identify and implement approaches to measuring and quantifying campaign ROI, as well as trends
  • Prepare reports and metrics to update internal staff on usage and inform future efforts
26

Social Media Strategist Resume Examples & Samples

  • Supports the Social Media Manager in research, strategy, and content implementation across social media platforms
  • Leverages social media platforms (YouTube, Facebook, Instagram, etc.,) to communicate internal and external brand stories
  • Provides recommendations story-telling content strategy using a diverse mix of hygiene, hub and hero content
  • Determines various methods and types of media and channels story-telling will be integrated into
  • Creates strategic campaigns and publishes content for multiple brands and properties across the Company
  • Provides regular updates to business partners, ensuring performance goals are being met and providing recommendations when necessary
  • Collaborates with the Social Media Manager to develop a social strategy as it relates to messaging, engagement and the preferences across multiple social media brand and property platforms
  • Manages the day-to-day messaging, monitoring and moderation of multiple social media platforms
  • Assists with the production and implementation of emerging media campaigns
  • Implements established strategies to engage public using Facebook, Twitter and other social media websites
  • Maintains a cycle plan of mature, emerging an development forms of media communications
  • Implements online content including images, infographics, videos, and blogs
  • Creates, coordinates and maintains brand profiles and other content for brand pages on behalf of social media accounts
  • Identifies appropriate timeline for posting, engaging and optimizing content specific to each social media platform
  • Collaborates with other Social Media Corporate teams to develop social media strategies for current events and new initiatives
  • Implements content publication utilizing keywords, campaign tags, platforms, competitor analysis
  • At least 1 year of direct marketing, advertising, and brand marketing experience including implementation of digital and emerging campaigns
  • At least 1 year of social media experience as an online marketer
  • Ability to adhere to project timelines and adapt to changing needs
  • Availability for alternative work schedules when needed, e.g. late night events, or weekend concerts, and/or urgent situations arise
  • Proficient in digital and social media across paid, specifically in Facebook, Twitter, Instagram, Tumblr, Pinterest, LinkedIn, Snapchat and other emerging platforms
  • Up to date on the use of social media platforms, can articulate current trends
  • Have interpersonal skills to deal effectively with all business contacts
  • Professional appearance and demeanor
  • Proficient in Microsoft Office with emphasis in Excel and Power Point
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Senior Social Media Strategist Resume Examples & Samples

  • Manage social accounts and provide out-of-the-box ideas and programs to drive social influence for BlackBerry
  • Generate continuous stream of competitive social tactics that engage communities, users, customers, etc
  • Create and/or elevate executive social profiles through thought leadership, social engagement, etc
  • Inbound marketing, i.e. taking that messaging and creating blogs, executive byline articles, social posts and other forms of content aimed at both consumer and enterprise IT audiences
  • Increase positive awareness of BlackBerry with media, customers and other stakeholders through campaigns, features and bylines
  • Demonstrate collaboration and problem solving skills to achieve business objectives and develop trust with stakeholders
  • Develop proactive social programs involving partners/customers and leverages synergies across various functions and business units to elevate the company’s corporate reputation and leadership
  • Demonstrate flexibility by assisting with other activities across various business units, verticals, channels, etc
  • Bachelor’s degree in communications, journalism or business
  • Minimum five years of public relations, journalism, or social media community management, ideally with agency and in-house experience
  • Passion for social media and a strong presence and influence in the social community
  • Proven ability to work productively with media contacts – particularly business and technology trades
  • Strong writing and interviewing skills; experience as a journalist, blogger, and/or social media manager highly desired
  • Ability to grasp business issues and manage high impact and critical communications situations
  • Strong technical research skills in both smartphones and enterprise and security software
  • Experience supporting development of executive visibility opportunities and programs
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Junior Social Media Strategist Resume Examples & Samples

  • Implement communication strategies as defined by the Senior Social Media Strategist
  • Collaborate with Design team to create content for social platforms
  • Setup and maintain social network profiles for assigned clients
  • Monitor trends in Social Media tools, applications, channels, design, and strategy
  • Monitor effective benchmarks (best practices) for measuring the impact of social media campaigns
  • Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, LinkedIn, Google+, YouTube, Instagram, Pinterest, Snapchat, etc.) and how each platform can be deployed in different scenarios
  • Team player with the confidence to take the lead and guide other team members when necessary
  • 2+ years of experience strategic social media work in agency and/or on behalf of a major consumer brand
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Senior Social Media Strategist Resume Examples & Samples

  • Provide social strategy thought leadership on the role of social in an integrated marketing model for both brand and campaign initiatives
  • Provide reporting and analysis of results, including forward-looking recommendations directly related to insights and objectives
  • Collaborate with the Global Insights and Analytics team to test, measure, and scale social opportunities to drive effective brand perception changes and efficient sales demand
  • Provide continuous cultural, digital, marketing product applications, & trend forecasting to inform creative recommendations and to educate and motivate internal teams
  • Help shape social creative development work - ensuring that solutions are strategically sound, meet objectives, and follow social best practices
  • Have an ability to translate overall brand strategies and campaigns to align with social behaviors, mindsets, channels, and technology
  • Collaborate directly on content calendars with a community manager responsible for engagement, moderation, and activation
  • Understand how to identify and engage with social influencers and accurately translate their relevance to internal brands and marketing initiatives
  • 7+ years of experience leading and executing social media and/or marketing strategies for a leading consumer brand or agency
  • Knowledge of statistics data aggregation and metrics
  • Experienced creative writer with an attention to detail; excellent written and verbal communication skills
  • Experienced with Photoshop and other creative software
  • Experience with Sprinklr
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Freelance Social Media Strategist Resume Examples & Samples

  • Choose daily content and engagement for brand on Facebook, Instagram, Twitter, etc
  • Create weekly social media program status reports detailing key insights, popular content topics, community quotes (verbatims) and monitoring results; work with analytics team and oversee preparation of metrics, tracking and activity reports as based on client reporting needs
  • Conduct research and create materials to support general business development opportunities
  • 1-to-3 years of dedicated social experience at an interactive, advertising, communications/public relations or marketing agency
  • Must have active accounts across key social media sites including, and not limited to, Facebook, Twitter, Google+, etc
  • Knowledge of online tracking and monitoring tools and ability to search and find key content within social media (will be trained on advanced monitoring solutions for the brand)
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Global Social Media Strategist Resume Examples & Samples

  • Provide clear and consistent voice across Crunchyroll social media pages
  • Communicate brand standards and provide resources to local social media specialists
  • Oversee global analytics, identifying strengths/weaknesses and areas for growth
  • Identify and share appropriate content to be utilized across regions
  • Communicate insights on regional audiences and trends to inform business
  • Promote special initiatives, sponsors, and guests through social media properties
  • Facilitate influencer marketing campaign budgets and analytics for regional specialists
  • Help evaluate performance of regional influencer or social campaigns
  • Organize all-hands meetings, both virtual and onsite for regional teams
  • Track and support regional social media specialist to reach goals
  • Deploy and optimize social paid media campaigns, manage budget allocations
  • Inventory assets used and update all teams with approved branding
  • Assist regional teams in gaining access to tools, content, and data
  • Serve as spokesperson for regional social media efforts here in HQ
  • Routinely address questions, problems, or needs in a timely manner
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Social Media Strategist Resume Examples & Samples

  • Bachelor’s Degree in Marketing, Communications or related field
  • 5-7 years of relevant experience
  • In-depth knowledge of third party sites and social networks such as LinkedIn, Twitter, Facebook, Instagram, Pinterest, WeChat and other international social channels
  • Proficiency with Adobe Suite and social media measurement tools
  • Exemplary project and time management skills with the ability to maintain flexibility in an ever-changing and dynamic environment
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Social Media Strategist, Pero Like Resume Examples & Samples

  • Monitor discussions, posts, and comments across multiple Facebook pages and other social media channels
  • Use knowledge of online video to present our videos in the most shareable way, helping them to have the biggest reach and impact
  • Manage the Pero Like Facebook page
  • Contribute to the conversation about how we cover Latinx content on our site
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Lead Social Media Strategist Resume Examples & Samples

  • Provide day-to-day supervision and execution of client campaigns including (and not limited to) social media channel and community management, content creation, digital public relations, promotions, partnerships, blogger and influencer outreach initiatives, online events, etc
  • Work closely with Director and rest of client social media team to ensure campaigns are on strategy, on time and on target
  • Create social programming plans and research audits including (and not limited to) content strategy plans, competition research briefs and digital audits
  • Choose daily content and engagement for brand on Facebook, Instagram and Twitter
  • Understand basic research techniques and methodologies and use them to support development/execution of client campaigns
  • 5 to 7 years of dedicated social experience at an interactive, advertising, communications/public relations or marketing agency. Must have previous client experience working on social media marketing programs as well as executing word-of-mouth campaigns (including blogger/influencer outreach programs)
  • Passion for social media and community building online, including knowledge of social media platforms as well as tools of the trade
  • College degree preferred in liberal arts, journalism or new media
  • A sense of humor and ability to work in rapid, sometimes high-stress environment
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Social Media Strategist Resume Examples & Samples

  • Assist with development and ongoing management of social KPIs for key growth initiatives
  • Collaborate with audience development and social media teams to develop innovative approaches to winning social content strategies
  • Leverage data and insights to influence brand strategy and make tactical recommendations to drive audience and engagement growth (with a focus on Facebook, Instagram and Pinterest)
  • Manage pipeline and project plan for corporate driven innovation pilot programs - including launching new social content programs, onboarding new social analytics tools, cross-brand content optimization tests
  • Review weekly and monthly cross-brand reports and summarize highlights for audience growth, traffic, and engagement across key social channels
  • Compile weekly cross-platform competitive review (competitive ranking by vertical, top performing posts, benchmark audience and engagement metrics, key shifts in content trends, etc.)
  • Lead development and ongoing maintenance of internal documentation on social best practices, “one-pagers” and guidelines for distribution to brand editorial and sales teams. Present findings and recommendations at brand meetings and social media meetings
  • Design, socialize and partner on execution of testing to find new ways to grow and monetize social audiences
  • Expertise in social content strategy and what works in the dynamic, ever-changing world of social media
  • Familiarity with digital and social analytics tools and competitive landscape
  • Exceptional data storyteller with strong presentation skills
  • Strong understanding of social media marketing strategy and complete social marketing mix –
  • Paid, organic, owned and earned
  • Sharp understanding and point of view on social media trends. Follows leading blogs, thought leaders and stays abreast of the latest content, product and marketing trends in social
  • Early adopter of new and emerging social media platforms – passionate about both being a user/consumer of social content as well as analyst/strategist
  • 3+ years experience in digital marketing, content strategy or social media role
  • Previous tactical experience as a community manager / editor / social media manager responsible for publishing content and managing a brands’ social presence
  • Power user of native analytics and insights tools (Facebook, Twitter, Pinterest)
  • Familiar with social measurement tools including but not limited to social listening (NetBase, Crimson Hexagon, Synthesio) and social analytics (Crowdtangle, Sharablee, DashHudson, Curalate, etc.)
  • Experience with 3rd party analytics and syndication research platforms (Omniture, comScore, eMarketer, etc.) preferred
  • Working knowledge of social media advertising, native and branded content market dynamics and product offerings preferred
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Social Media Strategist Resume Examples & Samples

  • Social Listening: Research social behavior within our target markets, including that of competitors and other influencers. Identify/use internal and external tools to measure and report findings, including Oracle’s own social influence and progress. Capture and share insights and trends around social media
  • Social Enablement: Guide North America Marketing’s leaders on best practices for social, helping them incorporate it in their campaigns and overall content strategy. Facilitate relationships with the owners of Oracle’s various social channels to make sure NA Marketing’s important initiatives and successes are socialized
  • Social Selling: Educate sales teams on how social can contribute to their success, delivering presentations and workshops targeted to their knowledge level. Help them maximize social selling tools and strategies to hit and exceed their numbers
  • Influencer Programs: Play an integral role in creating exclusive networks of individuals with strategic value to Oracle; contribute creative ideas for leveraging their audiences on social media
  • Paid Social: Collaborate with internal Advertising team and external agency to optimize Oracle’s process around paid social across all applicable channels. This includes targeting, creative development, and analytics
  • 4+ years of relevant experience, including background in social media
  • Strong writing, oral, and presentation skills
  • Knowledge of best practices for social media, social selling and influencer programs
  • Experience establishing social metrics/KPIs and gathering data
  • History of managing production of social content (blog posts, Tweets, etc.)
  • Active on social media personally, with presence on all major social networks
  • Experience with at least one social management tool; comfortable learning new technology platforms
  • Stays ahead of new social media trends and is able to educate others effectively
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Weekend Social Media Strategist Resume Examples & Samples

  • Oversee Facebook, Twitter, and Instagram publishing Saturdays and Sundays, especially on the main BuzzFeed Facebook page, and assist on weekdays
  • Communicate with our News social team to post breaking news as it happens, pausing all publishing in times of crisis
  • Monitor the internet for social news opportunities and work with weekend editors on those pieces
  • Engage with BuzzFeed community on Facebook over the weekend
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Weekend Social Media Strategist Resume Examples & Samples

  • Oversee YouTube, Facebook, Twitter, and Instagram publishing on several accounts on Saturdays and Sundays, and assist on weekdays
  • Plan, implement, and analyze video and distributed content releases and schedules across multiple Facebook pages and other social media platforms
  • Partner with the operations team and the data science team to implement strategies and tests
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Social Media Strategist Resume Examples & Samples

  • Delivering live-person webinars covering a broad range of social strategy topics
  • Creating and reviewing content for courses covering a broad range of social strategy topics
  • Creating and reviewing content for courses and make recommendations for improvement
  • Working with customers to ensure education requirements are met at delivery, and facilitate follow-up surveys to gather insights for continuous improvement of the education programs
  • Suggesting updates to content as the industry changes, trends arise and new research is available
  • Create, review and manage course content for the Enterprise Training team
  • Post session gather insights from survey data to continuously improve delivery and content
  • Work with product training as necessary to weave product training into course sessions
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Senior Social Media Strategist Resume Examples & Samples

  • 1) Working with internal teams and resources to create and update social media education content for live and on-demand solutions
  • 2) Delivering live-person webinars and on-site training and workshops covering a broad range of social strategy topics
  • 3) Working with customers to ensure education requirements are met at delivery, and facilitating follow-up surveys for continuous improvement of the education programs
  • 4) Identifying trends and opportunities to advance the education program with new course material and workshops
  • Creating course material including lesson plans, presentations and workshop materials
  • Researching and gathering content to be used for training or as peripheral course content
  • Work with internal teams to ensure content is on brand, is relevant and up-to-date with product marketing objectives and messaging
  • Updating content as the industry changes, trends arise and new research is available
  • Work with customers prior to training on logistics, requirements and audience identification
  • Post session gather insights from survey data to improve delivery and content
  • Deliver strategic education sessions to groups via online webinar. Lead content, manage time and respond to questions asked by attendees
  • Deliver and lead customer on-sites and workshops on a variety of social strategy topics. Ensure content is relevant, and respond to questions asked by audience
  • Make recommendations for new courses and workshops based on customer feedback and cross functional requests
  • Be able and prepared to answer customer questions and provide consultative responses around social strategy
  • Take active role in creating customer proposals for education
  • Travel to customers facilities to provide training and strategy workshops
  • Be an advocate and evangelist for Hootsuite and social media education!
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Social Media Strategist Resume Examples & Samples

  • Acts as key strategic steward for the brands they work on
  • Collaborates with Community Strategist to leverage community insights in developing social plans and recommendations
  • Strategic partner to IMMs/Brands/Agencies
  • Social launch project owner
  • Oversight for content development
  • Oversight for reporting
  • Leads development of key social insights
  • Monitors and interprets social trends and platform updates
  • Assists with social media training for the organization
  • Builds and maintains relationships key internal and external partners
  • Actively searches for opportunities to grow strategic relationship with existing partners
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Social Media Strategist Resume Examples & Samples

  • Prepare and publish all posts across social channels, including managing the publishing calendar and building links
  • Develop data-driven analysis for insights, optimizations, and future strategy development
  • Propose and implement new data taxonomies to gain actionable insights into post performance
  • Harness social listening and other tools (including Google Analytics, Sprinklr and Crimson Hexagon) to gain insights into post performance, audience interests, and competitive analysis to identify opportunities and tactics for growth
  • Propose and execute innovative tactics and data-driven tests to increase social performance
  • Review past post performance and propose opportunities for re-promotion and post repurposing
  • Minimum 2+ years’ experience as a social strategist at a creative or digital agency
  • In-depth experience creating, publishing and analyzing both organic and paid posts on LinkedIn, Twitter, Facebook, G+, Instagram
  • Experience with basic statistical programming packages (e.g. R, matlab)
  • Fluency in Excel or Google Sheets
  • Strong attention to detail, and demonstrated ability to execute according to plan and deliver measurable results
  • Experience and skills in collecting, planning, analyzing, and interpreting a diversity of data structures (including: Google Analytics, Sprinklr and Crimson Hexagon)
  • Deep knowledge of and fascination with emerging trends, tools, and tactics in social media
  • Excellent collaboration skills and a team mindset
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Junior Social Media Strategist Resume Examples & Samples

  • Lead development of social content with creative and strategy teams
  • Day-to-day management of key social web platforms – LinkedIn, Facebook, Twitter and YouTube, among others
  • Upload new content to CMS platform and native contnet management
  • Identify engagement opportunities, monitor live sentiment and social conversations around the brand
  • Work with editorial planner and creative team to provide suggested social responses on the fly, route for approval and post either natively or via CMS based on need
  • Employ a variety of research techniques to understand and analyze online data and provide insight into relevant online conversations and voices
  • Work closely with paid social lead to identify opportunities to support posts with paid
  • Provide strategic creative insight in quarterly reporting
  • 1-2 years of relevant work experience in social media; community management experience a plus
  • Deep knowledge of and passion for social media and digital culture
  • Must be extremely organized, detail oriented, and collaborative, but able to work independently in a fast paced, deadline driven environment
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Social Media Strategist Resume Examples & Samples

  • Develops brand identity in a positive, authentic way to attract customers and potential employees, while giving voice to the experiences of each constituent
  • Develops a regular publishing schedule to accomplish set objectives including the creation of monthly editorial calendars and marketing campaigns
  • Highly motivated, creative individual with 2-3+ years experience in social media content creation and management
  • Must have extensive knowledge of social media channels and platforms
  • Ideal candidates will have production-based skills that would allow them to conceptualize, create and publish copy, graphics and some video
  • Experience building social media relationships, as well as managing and organizing target social outreach
  • Strong writing and communications skills are a must
  • Strong presentation skills with a proven ability to communicate with a diverse group of people and audiences
  • Demonstrated ability to work independently and meet deadlines with a willingness to be part of a team working towards a common goal
  • Exceptional organizational and prioritization skills aiding an ability to manage multiple social projects at once
  • Self-motivated, detail-oriented, dynamic and outgoing personality
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Social Media Strategist Resume Examples & Samples

  • Work closely with brand strategist, brand managing editor and creative team to
  • 2-3years of relevant work experience in social media
  • Experience with a financial and/or B2B client a plus
  • Outstanding communication, research and analytical skills
  • Clear experience with process management, including organization and time management
  • Must be extremely detail oriented, collaborative, but able to work independently in a fast paced,
  • Deadline driven environment
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Social Media Strategist Resume Examples & Samples

  • Craft succinct and compelling social media strategies and help implement programs/campaigns and working hand-in-hand with our analytics and media teams to manage KPIs and analytics for client programs
  • Collaborate with integrated teams throughout the creative process to ensure social programs are tracking to right objectives/strategy
  • Support responses to new business opportunities and RFPs
  • Analyze competitive activity in the marketplace, identify trends and develop and contribute unique ideas
  • Actively contribute to internal and client meetings, creative brainstorms and strategy sessions
  • Cultivate fruitful relationships with key decision-makers across the business including creative, research/analytics experts, and account teams
  • Minimal bachelor degree in mass communications, new media or related communications function
  • Minimal five years of relevant social media or analytical experience in a marketing or agency environment
  • The ability to translate metrics into insights into action
  • Extensive experience using social media to solve brand/business challenges
  • Experience using various social listening and measurement tools
  • A demonstrated passion for and understanding of social media
  • Ability to identify emerging platforms and trends to drive innovation for our clients
  • Work on cross-functional teams and add strategic value
  • Ability to manage multiple projects
  • Have a voice at any table they’re around (both internally and externally with clients)
  • Strong verbal presentation/storytelling skills, superior writing skills and excellent interpersonal skills
  • Inspiring, compelling personality
  • Must be open to travel as needed
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Social Media Strategist Resume Examples & Samples

  • Demonstrated high degree of proficiency in using social media to drive business results
  • Experience in strategy development
  • Experience in conceptualizing, producing, and publishing visual content designed for social media channels
  • Ability to interact with people at all levels from executives to technical / individual contributors
  • Willingness to work at all levels this role requires a significant amount of strategy development and will also require getting "in the weeds" with social media platforms
  • Experience in paid media is desired although not required-Social media analytics experience is also beneficial although not required
  • Minimum Bachelor's or Master's degree
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Social Media Strategist Resume Examples & Samples

  • Advise and recommend viability of social channels, approaches, and tactics to senior management
  • Collaborate with Communications, Marketing and Product development teams to design social media plans and strategies to achieve marketing targets
  • Liaise with writers and designers to ensure content is informative and appealing
  • Manage, create, curate and publish original, high quality content
  • Oversee all company social media accounts ensuring up-to-date content
  • Ensure FIS' brand and reputation are enhanced by social media activities
  • Develop and manage the social editorial calendar and performance metrics to ensure consistency with our social strategy and alignment with audience interests
  • Develop and manage a comprehensive social media crisis response playbook
  • Monitor and analyze SEO Strategy and user engagement and suggest optimization
  • Stay up-to-date with new digital technologies and social media best practices
  • Develop metrics and KPIs on specific social campaigns; prepare monthly and quarterly reports on social traffic and ROI
  • Oversee the creation and dissemination of reporting on social media efforts at FIS
  • Grow FIS Social Ambassadors and Champions program to advocate FIS across social media
  • Train internal teams to integrate and maintain a cohesive social media strategy
  • Manage and provide leadership, mentoring, and coaching for our Social Media Coordinators
  • Up to 8-10 years as a Social Media Strategist or Social Media Manager
  • Significant experience with major B2B social platforms and insight into emerging platforms
  • Understand how organic and paid social activity work together and how to best leverage the two together when developing campaigns
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Social Media Strategist Resume Examples & Samples

  • Bachelor's degree or higher from an accredited university
  • Minimum of three (3) combined years of experience in digital analytics, social media, digital marketing and/or digital paid media
  • Experience in marketing automation, ecommerce, and online advertising (social, search, programmatic display, etc.)
  • Experience working in Microsoft Excel
  • Experience working with agencies
  • Experience with social listening tools (Brandwatch, Sysomos, etc.)
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Social Media Strategist Resume Examples & Samples

  • Collaborate with pre-sales on concepting social media content to support pitches and RFPs
  • Project manage post-sale production and meet all deadlines
  • Prioritize and delegate post-sale action items in an organized and detailed fashion
  • Pitch innovative social activations to amplify client messaging
  • Requirements
  • At least 3-4 years’ experience in sales and social media at a media company or agency
  • Expert knowledge of the following platforms: Snapchat, LinkedIn, Facebook, Twitter, Instagram
  • Familiar with Sales force, Slack, Asana, Sprinklr
  • Forbes Media is a global media, branding and technology company, with a focus on news and information about business, investing, technology, entrepreneurship, leadership and affluent lifestyles. The company publishes Forbes and Forbes Asia, as well as Forbes.com. The Forbes brand today reaches more than 98 million people worldwide with its business message each month through its magazines and 37 licensed local editions around the globe, Forbes.com, TV, conferences, research, social and mobile platforms. Forbes Media’s brand extensions include conferences, real estate, education, financial services, and technology license agreements
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Lead Social Media Strategist Resume Examples & Samples

  • Possess a thorough command of the social media and digital world (from the evolving social web to mobile tools and trends), sophisticated client service and digital communications skills, high energy and passion for this area of rapid change and innovation
  • Work well within highly collaborative, multidisciplinary teams – displaying proven ability in running a team, controlling timelines and budgets, anticipating issues and working towards solutions to complex problems
  • Have exceptional creative and business writing skill
  • Lead cross-functional account teams to build content plans and campaign strategies designed to engage members of brand communities
  • Strong technical proficiency in social media platforms
  • Serve as a senior client contact for a major client, responsible for building and nurturing the client relationship while supporting the management and optimization of a team to support social AOR efforts
  • Develop and implement innovative social brand strategies that are integrated with overall client marketing objectives/goals
  • Define KPIs and implement measurement, analytics and reporting methods to gauge success, providing key data and analysis of digital/social media campaigns to clients as well as internal account and management staff
  • Develop and track against client scopes of work
  • Have 7+ years of experience with a brand (client-side), or a digital advertising and/or digital PR agency, with preference for experience managing social media platforms or communities (or commensurate experience)
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Digital & Social Media Strategist Resume Examples & Samples

  • Four or more years of experience as a Social Media Strategist and/or Social Manager for large, global organizations
  • Hands-on experience using social media to amplify brand awareness
  • Deep knowledge of social media publishing platforms, metrics tracking and social listening tools (such as NUVI, Hootsuite, Brandwatch)
  • Strong background in measuring social media channels and providing metrics-based recommendations to increase followership and improve engagement
  • Experience distilling relevant content from multiple sources such as news, company blogs and executive Tweets into engaging messaging
  • Ability to work in a highly matrixed organization with multiple stakeholders
  • A team player with excellent multitasking skills
  • Bachelor’s in communications, marketing, journalism or related field
  • Ability to develop graphics, gifs, and other visual content
  • Knowledge of next generation digital platforms
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Social Media Strategist Resume Examples & Samples

  • There is offsite flexibility for this position but only California residents will be considered; preference will be given to local Bay Area candidates
  • Support the Director of Social Media in developing strategic social media plans
  • Create PowerPoint decks for presenting to C-level executives
  • Research social media trends and advise accordingly
  • Assist with overall social media strategy
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Talent Marketing Social Media Strategist Resume Examples & Samples

  • Define, create, and facilitate job posting process and produce engaging and compliant posting content
  • Set up and manage an online marketing program to promote job openings and career opportunities at the company
  • Enhance current content and communication strategies on a variety of recruitment projects and events
  • Develop and manage social media strategy and produce content implemented across multiple platforms
  • Research and work with internal copywriter to drive new content marketing trends and produce engaging material
  • Share input in strategies for increasing company's employer brand awareness and consideration through social media based solutions
  • Create compelling and effective content including articles implemented across a number of formats such as blogs, social media posts, video scripts and recruitment branding initiatives
  • Develop and oversee relationship marketing campaign for engaging and developing candidate relationships
  • Provide tactical recruitment branding and communications support for Company's recruiting efforts
  • Develop, implement and manage recruitment marketing campaigns using a variety of media and marketing channels
  • Interpret and present metrics and analytics for social platforms, recruitment/marketing channels, and media
  • Required Level of Education: High school diploma or equivalent required as well as college coursework in marketing campaigns, web design and/or specific programming language used in social media –XML, or related field of study. Bachelor's degree in marketing, advertising, preferred
  • Years of Related Work Experience: 4 years' proven experience working in the field of Social Media, Social Recruiting, PR or Recruitment Marketing advertising, preferably related to recruiting or employer branding
  • In-depth understanding of CRMs and social media platforms such as Facebook, Twitter, LinkedIn, YouTube, Snapchat, and Instagram etc., and how they can be utilized
  • Experience with employer branding with Glassdoor, LinkedIn, FB, Twitter and other social platforms
  • Manage multiple projects and project effective communication to all participants
  • Assessing what social media & employer branding strategies are best for loanDepot, creating new job posting process leveraging social media sites based on previous knowledge, experience and discretion
  • Creating unique content for blogs and social media sites
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Financial Services Social Media Strategist Resume Examples & Samples

  • Develop a strategy which extends Franklin Templeton’s social media presence
  • Manage and help evolve penetration and engagement strategies for all of Franklin Templeton’s public social channels including: Facebook, YouTube, LinkedIn, 3 blogs. Provide recommendations on new social platforms and their applicability for Canada
  • This team will provide some executional support to the team in Central America – namely Mexico
  • Work closely with our marketing and sales leaders to create content and online engagement opportunities that effectively deliver superior user experiences, and reinforce the brand while increasing engagement
  • Manage the content / campaign social calendar
  • Responsibilities include, but are not limited to, writing and editing copy and overseeing the delivery of portfolio manager commentary, developing a strategy and tactical process for responding to market events, determining how to best leverage social media to respond, and determining how to engage across and within channels to support Franklin Templeton’s distribution initiatives
  • Under very tight deadlines this person will work closely with senior leaders from Sales, Marketing, and Portfolio Management teams and will be responsible for all logistical aspects of managing the firm’s growing and dynamic social persona (Facebook, LinkedIn, blogs, YouTube, etc.)
  • Use social listening tools to guide the strategy i.e. key themes from our influencers
  • Develop and maintain reporting to track results, activity and budget
  • Manage internal Hearsay platform – ensuring regular stream of relevant content. Be the internal advocate for the platform
  • Develop external facing programs to help advisors build their social presence
  • Key working relationships include Marketing Management (Canada and Americas), Portfolio Management, Global Social Strategies Team, and Global Marketing Services
  • Requires a bachelor's degree, MBA a plus
  • A minimum of 7 years experience in financial services marketing - ideally asset management
  • Over 5 years developing social strategy and managing social media for a corporation
  • Solid understanding of financial services and related verticals
  • Strong knowledge and experience in copyright/license management
  • Exceptional team player with the confidence and integrity to earn client and internal team confidence quickly
  • Excellent writing skills for social and web
  • Advanced Social Media Skills: Facebook, YouTube, WordPress, LinkedIn etc
  • Advanced Microsoft Office skills
  • Excel: Forms, Formulas, Functions, Pivot Tables, & Graphs
  • Intermediate to Advanced Adobe Creative Suite skills, particularly in Audition and Photoshop
  • Ability to interact with colleagues at all levels
  • Ability to represent the Company at professional and business functions in a competent manner
  • Excellent analytical, training and motivational skills
  • Excellent advocacy and persuasive skills
  • Ability to organize and prioritize workflow and to coordinate the work of others
  • Ability to accurately proofread documents
  • Ability to perform multiple tasks in a fast-paced, team environment
  • Work is largely performed without direction; participates in determining objectives of assignment; plans, schedules and arranges own and team’s activities in accomplishing objectives
56

Social Media Strategist Resume Examples & Samples

  • Ability to manage Line of Business and Brand initiatives and campaigns
  • SEO, HTML, media buying, project management, and experience with social listening tools
  • Understanding and working knowledge of social advertising, custom audiences and targeting
  • Mortgage, Finance or Banking knowledge
57

Social Media Strategist Resume Examples & Samples

  • Devise long-term, metrics-driven social media strategies
  • Manage social media campaigns and communication plans
  • Draft creative, engaging and timely content for social media accounts
  • Coordinate with Copywriters and Graphic Designers to publish high quality and visually appealing social media content
  • Spearhead social media campaigns for new product launches or seasonal promotions, engaging the broader marketing team when appropriate
  • Communicate directly with clients via social media, responding to client inquiries when needed
  • Analyze efficacy of social media strategies and optimize tactics accordingly. Analytical ability to extract insight/actions from social data and relate back to business goals
  • Deliver and prepare weekly, monthly and ad-hoc reports on key social media performance indicators such as user engagement and web-traffic
  • Network with social media marketing professionals to stay informed on industry trends and best practices. Research and build pilots on emerging platforms
  • Ensure compliance standards are met in all social marketing activities
  • 2+ years of work experience as social media strategist
  • Experience using MS Excel, Word, PowerPoint, Major Social Media platforms, Digital Analytical tools, etc
  • Expertise in major social media platforms, such as Facebook, Instagram, Snapchat, YouTube and Twitter
  • Experience with digital analytics tools, such as Facebook Insights or Percolate
  • Comprehensive understanding of key performance metrics for social media
  • Experience with web design and content creation
  • Understanding of SEO and web traffic metrics
  • Advanced creative writing experience
  • Creative and strategic thinking
58

Social Media Strategist Resume Examples & Samples

  • Develops and manages social media plans, integrating them into the overall marketing mix
  • Collaboration with marketing team and agency partner(s) to ideate, create assets, implement editorial calendar and measure efforts
  • Leverage understanding of how to build and convert a digital audience to grow followers, engage and retain them, and help convert them into leads, customers and active fans of Say Insurance
  • Keeps abreast of social media marketing industry best practices, trends and developments and recommend strategic evolutions when necessary
  • Collaborates with marketing team to strategize and create social promotions, PR effects for social, influencer marketing programs and more
  • Proactively seeks and recommends integrations of social into other marketing strategies, reporting back on successes and building on learnings
  • Partners with media buying agency on paid social, looking for ways to optimize investment in content and strategy
  • Utilizes social listening platform and content marketing tool to understand what's resonating with audiences and make recommendations to optimize social efforts
  • Develops, implements and trains staff on a social customer service policy and manage monitoring schedule and response expectations. this includes maintaining FAQ database, decision trees, crisis communication protocols and more
  • Works with marketing manager, media agency and others to develop key metric reports
  • Other duties may be assigned to meet ongoing business needs
  • Ability to perform essential functions of the job, with or without a reasonable accommodation
59

Social Media Strategist Resume Examples & Samples

  • Manage social media content and interaction on the GM Careers social media channels ensuring a consistent brand and channel voice including
  • Building networks and partnerships with employees, Talent Acquisition & GM Communication peers, and social media communities of practice
  • Development of a monthly social media editorial calendar with our agency and recruiting partners that includes channel appropriate content and campaigns
  • Leveraging external media and internal content, partner content and user generated content
  • Monitor trends in social media and channel topics
  • Develop clear, transparent responses to questions from social media community members
  • Utilize evidence based research and analytics to understand what information candidates are looking for & engage talent community members with relevant content – tell our story so they can decide if we are the right company for their career aspirations and if our culture aligns with their values
  • Report out on actionable insights and key performance indicators (KPIs)
60

Social Media Strategist Resume Examples & Samples

  • Design social media strategies to achieve marketing targets
  • Manage content calendars, creation and publishing ensuring high quality content
  • Administer all company social media accounts ensuring up-to-date content
  • Collaborate with Marketing and Product development teams to create social ‘buzz' regarding new launches and campaigns
  • Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
  • Prepare weekly and monthly reports on web traffic
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals via social media to create a strong network
61

Social Media Strategist Resume Examples & Samples

  • Create a social media strategy for 2U-supported programs
  • Manage the long-term and daily planning, and execution, of social media across channels
  • Craft campaigns to maximize reach and engagement for inbound marketing content
  • Plan and use budget to drive engagement and organic marketing value for inbound content
  • # Write and develop original, compelling content for social media
  • 2U Diversity and Inclusion Statement
62

Social Media Strategist Resume Examples & Samples

  • Create social media strategy for the group and individual brands and support our Social Media Managers in implementing this strategy
  • Train editorial teams on social media best practice
  • Oversee our social media toolkit for social management, monitoring, tracking and listening; using these tools yourself and training others to ensure effectiveness. Manage relationships with these suppliers
  • Work with our commercial teams and internal agency on commercial social media campaigns
  • Work with the development teams to ensure our websites are social-friendly and overseeing the implementation of new technologies such as Facebook Instant Articles
  • Be the first to know about social media breaking news; communicating important updates to social platforms around the business and advising on new platforms or opportunities we should be utilising
63

Social Media Strategist & Content Producer Resume Examples & Samples

  • Strong strategic outlook and ability to leverage current and future trends to help an organization succeed at the broadest level, across groups, teams or units
  • Subject matter expertise in digital community development
  • Ability to interact effectively and tactfully with senior staff and other members of the academic community
  • Experience leading highly-functioning teams
  • Experience creating content in a variety of formats strongly preferred
  • Experience managing agencies, vendors, and/or creative contractors preferred
64

Social Media Strategist Resume Examples & Samples

  • Use social media and networks for prospecting, lead generation and nurturing by increasing web traffic and brand awareness
  • Support IBM Security SMEs as required to help define trending topics and key connections
  • Use enterprise tools and guidelines in social media to increase reach, recognition, engagement, trust and consistency of experience
  • Ensure content supports all phases of the buyer path to proficiency (Discover, Learn, Try, Buy, Adopt, Advocate)
  • BA/BS degree in Business, Marketing, Communications, Public Relations or other similar creative writing and/or design field
  • Must have 4+ years of experience in managing marketing campaigns
  • Experience in driving social media programs and projects across cross functional teams within an organization
  • Knowledge of major social media channels, including Facebook, YouTube, Twitter, and Google+ etc
  • Experience with social media monitoring and measurement platforms
  • Masters degree in Business, Marketing, Communications, Public Relations or other similar creative writing and/or design field
  • 6+ years of experience in managing marketing campaigns
65

Social Media Strategist Resume Examples & Samples

  • Develop and oversee implementation of digital & social media strategy across CEEMEA in line with corporate and marketing goals
  • Define the digital & social media placement strategy by identifying platforms we should focus on and defining a specific content and activation strategy for each platform
  • Oversee content development designed for maximum enagement in support of our channel brands and key programme franchises
  • Develop a detailed posting strategy and activation plan for each platform to drive engagement and connection with consumers
  • Work with the Insights team to monitor results and consumer intelligence to optimise future activity
  • Identify key influencers and guide influencer strategy across CEEMEA
  • Keep up to date with trends and developments both internal and external to contribute and inspire with key learnings, best practice and new ideas
  • Participate in development of the yearly content franchise plan
  • Contribute to ongoing development and optimisation of the content franchise strategy
  • Participate in planning the yearly budget, raise POs and track expenditure
  • Work closely with the PR, Creative, Programming and Media Planning teams to maximize synergy and promotional opportunities
  • Liaise regularly with the regional marketing teams to facilitate collaboration, synergy and relationship building
  • Act as central point of contact and a source of inspiration for your peers in the 9 regional hubs
  • Oversee communication and delivery of digital & social media strategy, assets and initiatives to the 9 regional hubs
  • Coordinate collation of materials and information from the regional hubs
  • Pro-actively seek opportunities to maximise our promotional impact
  • Brief and manage internal and external creative agencies
  • Contribute to and participate in internal and external presentations
  • Focus all executions on cut-through/stand-out/innovative ideas that maximise ROI and benefits of scale across CEEMEA
  • Work with all other Discovery Networks staff, agents, and relevant partners to foster a spirit of teamwork and co-operation
  • Educated to degree / professional qualification level or above
  • Significant experience in a digital & social media role/environment
  • Multiplatform strategic development, execution, measurement and optimization
  • Deep understanding of the roles and behaviours attributed to the different digital and social platforms
  • Building and engaging communities across the different platforms
  • Working with appropriate influencers to maximise exposure and engagement
  • CMS management
  • SEO savvy
  • Briefing and managing agencies or working within an agency environment
  • Multimedia content creation and publishing for multiple digital/social media platforms
  • Audience profiling, analysis and targeting
  • Positive attitude and strong interpersonal skills
  • Strong communication ability
  • Delivering multiple initiatives under tight deadlines and budgets
  • Stakeholder management
  • Working to editorial brand guidelines
  • Working to corporate and commercial objectives
  • Understanding of rights restrictions and clearance necessities
  • Strong copywriting ability
66

Social Media Strategist Resume Examples & Samples

  • BA/BS in marketing, public relations or communications
  • 3 - 4 years of relevant social media marketing experience across a variety of channels. Experiential marketing a plus
  • Strong understanding of social media marketing landscape (Facebook, Twitter, Instagram, YouTube best practices)
  • Proven track record of success in producing engaging and innovative digital content in sports/events
  • Experience using Google Analytics, CMS platforms
67

Social Media Strategist Resume Examples & Samples

  • Develop social media plans, including content strategies and campaign blueprints, with an emphasis on setting strategic goals, developing metrics, defining audiences and identifying key tactical frameworks
  • Mine actionable insights to drive unique thinking and connection opportunities with consumers, including campaign optimizations, strategic recommendations and tactical opportunities
  • Utilize social listening data and third-party research to identify relevant trends and content opportunities
  • Work closely with agency partners, creative and community management teams to ensure success of social media programs and initiatives
68

Associate Social Media Strategist Resume Examples & Samples

  • Work with our social strategists to create fun, compelling, original content exclusively for our social channels
  • Keep our social channels updated and engage in the social conversation during award shows, Fashion Week, and other special events
  • Excellent writing and communication skills — no typos in your Facebook teasers, please!
  • Excellent social media etiquette and moderation skills. Our audience is engaged and vocal, and we’re looking for someone who knows how to interact with them in the right way — and in the POPSUGAR voice. Which brings us to .
69

Social Media Strategist Resume Examples & Samples

  • Competence with Microsoft Office
  • Ability to jump from the strategic and creative side of marketing to the analytical side
  • Design skills a plus but not required
  • Working knowledge of the principles of SEM and SEO
  • Aptitude to develop and maintain strong working relationships with both internal and external stakeholders
  • A solid understanding of social media, the significance of community, how to engage people and curate conversations and good will
  • Strong story-telling and presentation skills
  • Ability to distinguish and behave with a good sense of decorum; acting as a brand ambassador is absolutely required
  • Solid analytical bent to turn data into insights
  • Understanding of higher education communications preferred but not required
  • Ability to work in a diverse work environment
  • Significant experience in advertising, communications, marketing, or public relations
  • Demonstrated experience and a passion for the social media universe (i.e., Snapchat, Facebook, Twitter, YouTube, Instagram, Linkedin, Pinterest, blogs, wikis, RSS, social bookmarking, discussion forums and community software)
70

Social Media Strategist Resume Examples & Samples

  • Maintains a cycle plan of mature, emerging and development forms of media communications
  • Implements online content including images, info graphics, videos, and blogs
  • At least 1 year in direct marketing, advertising, and brand marketing experience including implementation of digital and emerging campaigns
  • At least 1 year in social media experience as an online marketer
71

Social Media Strategist Resume Examples & Samples

  • Leads the development of social media strategies to support functional goals and initiatives
  • Creates and develops corporate-wide social media strategies from start to finish, guiding standards, policies, best-practices, and frameworks
  • Collaborates with product owners, Marketing staff, other business units, and ad agencies to create integrated plans and assess programs across all social media channels
  • Leads the coordination of cross-team initiatives to ensure corporate marketing efforts are leveraged with consistent messaging in social media campaigns
  • Manages the creative and strategic insights towards development of social media strategies and tactics to build/engage audiences and increase membership reach through the social media space
  • Develops key performance indicators to measure effectiveness of programs in relation to functional goals
  • Leads the creation of tactical strategies using insights, search engine optimization (SEO) and user experience (UX) input to guide executable programs
  • Manages and oversees the strategic vision on behalf of, or in collaboration with, product owner(s)
  • Serve as the company’s resident social media expert
  • Manages the day-to-day execution of all social media activities
  • Serves as social media advocate for dialogues/conversations and evaluations to increase membership and community outreach of the Navy Federal brand
  • Collaborates with Social Media Community Manager by providing strategy assistance to ensure accurate and appropriate responses to member engagements via the Navy Federal social media community
  • Evaluates and proposes new approaches/initiatives for working with cross-functional teams
  • Administers all paid advertising through social media
  • Builds and grows relationships with vendors, agencies, product owners, leadership team, and other business units
  • Drives creativity and publication of content and ensures a stable stream of content is contributed to the NF Blog and other social media channels
  • Monitors and tracks all external and internal social media events to ensure consistency of messaging and adherence to Navy Federal guidelines, processes and procedures
  • Reviews, analyzes and reports on the technical performance, effective usability and quality execution of strategies
  • Performs secondary research and summary performance analysis of project status and results for stakeholders and management; provides input recommendations for changes as appropriate
  • Gathers, prepares and interprets data; contributes to the preparation of various summary reports to management
  • Interprets social media data to optimize member’s performance and provide actionable recommendations for improvement
  • Works with the Member Research Intelligence Division (MRID) team to measure the impact of social media campaigns on the overall marketing efforts for clients
  • Participates in corporate social media industry associations to network, research and keep current with trends, technology and changes in the digital space
  • Bachelor’s degree in a related field, or the equivalent combination of education, training, and experience
  • Experience in Marketing or Financial industries promoting services and products through digital spaces in a fast pace environment
  • Thorough familiarity with Navy Federal’s organizational structure, products and services
72

Social Media Strategist Resume Examples & Samples

  • Work with the digital marketing team to develop and execute social media strategies that delivers results against key marketing initiatives
  • Work within project teams to develop and maintain weekly editorial calendars that adhere to brand voice and guidelines
  • Manage social requests from channel partners
  • Collaborate with Corporate on partnerships/sponsorships that are being activated in social and manage how we can leverage these assets through paid & owned social support
  • Track, evaluate and report on the progress social media campaigns on a regular basis
  • Monitor trends in social, digital and mobile media and exploring new tools, trends and applications that could positively impact our business
  • Attend and execute on-site activations in social media on a quarterly basis
  • Mentor Social Media Coordinators in their daily work
  • Years of Related Professional Experience: Minimum of 5+ years digital/social media, preferably in a corporate environment
  • Ability to creatively engage with consumers through social media
  • Experience with executing Facebook and Instagram advertising campaigns
  • Experience in developing analytics reporting
  • Experience in managing online communities independent of the major social networks
  • Experience with Percolate or similar CMS tools
  • Experience working closely with press teams and/or attending trade shows/industry events
  • General knowledge of tools and the professional industry
  • Working knowledge of Adobe Photoshop and Illustrator
  • Exceptional level of written, verbal and editing skills
73

Digital / Social Media Strategist EU Resume Examples & Samples

  • Work with media and campaign management teams as well as external agencies to integrate digital and social media strategies into a wider above the line campaign strategy and broader digital activations
  • Provide social and digital strategy thought leadership on the role of these channels in an integrated marketing model for both brand, demand, and campaign initiatives
  • Collaborate with the Global Insights and Analytics team to test, measure, and scale campaigns to drive effective brand perception changes and efficient sales demand
  • Ensure best in class pricing through negotiations, bid strategies, annual deals and post campaign auditing
  • Provide cultural insights, industry developments, technology innovations, & trend forecasting to inform creative recommendations and to educate internal teams
  • Liaise directly with social media platforms to stay appraised of latest developments and provide insight back to internal teams on application for Amazon
  • Work with 3rd party content providers to develop relevant campaigns to sit alongside internal content campaigns
  • Become familiar with internal tools to create Custom Audiences for social and digital display platforms
  • Manage digital buyers on campaign implementation, optimisation and learning
  • Have an ability to translate overall brand strategies and campaigns to align with customer media behaviour, mindsets, digital/social channels, and technology
  • Substantial experience leading and executing digital and social media and/or marketing strategies for a leading consumer brand or agency
  • Current hands on experience buying digital and social media as well as a strong understanding of digital and social metrics, data analysis, and reporting tools
  • Strong understanding of AdOps technologies
  • Ability to work with business leads and creative teams to successfully meet deadlines in a fast-paced, rapidly-changing environment
  • Independently self-motivated, team player with excellent written and verbal communication skills
  • Strategic and deeply consumer-minded approach to digital and social media
  • Familiarity with pan-EU media landscapes
  • Experience with Google Ads, Doubleclick, Facebook Power Editor
74

Talent Marketing Social Media Strategist Resume Examples & Samples

  • Enhance current content and communication strategies on a variety of recruitment project and events
  • Develop and manage social media strategy and produce content implemented across multiple platform
  • Research and work with internal copywriter to drive new content marketing trends and produce engaging materials
  • Create compelling and effective content including articles implemented across a number of formats such as blogs, social media posts, video scripts, and recruitment branding initiatives
  • Develop, implement, and manage recruitment marketing campaigns using a variety of media and marketing channels