Public Relations Director Resume Samples

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EZ
E Zulauf
Ernesto
Zulauf
877 Emmy Branch
Phoenix
AZ
+1 (555) 506 6418
877 Emmy Branch
Phoenix
AZ
Phone
p +1 (555) 506 6418
Experience Experience
04/2016 present
Dallas, TX
Global Public Relations Director
Dallas, TX
Global Public Relations Director
04/2016 present
Dallas, TX
Global Public Relations Director
04/2016 present
  • Manage local PR staff
  • Lead PR staff in development and execution of product publicity
  • Counsel developers and company leadership regarding PR opportunities
  • Develop and propose PR crisis-management action plans
  • Collaborate with team leaders to coordinate participation in a variety of global events
  • Oversee the development and execution of worldwide press tours
  • Represent Blizzard and its brands with top-tier press and other third-parties
01/2011 10/2015
Houston, TX
Public Relations Director, Mens
Houston, TX
Public Relations Director, Mens
01/2011 10/2015
Houston, TX
Public Relations Director, Mens
01/2011 10/2015
  • Assist in development and execution of seasonal brand plans and media strategies
  • Manage Men's PR Coordinator
  • Develop strong internal relationships- liaise with Design, Advertising, Sales, Merchandising, Buying, Marketing and RLM
  • Manage budget
  • Oversee seasonal press showrooms and manage merchandise accordingly
  • Attend key internal meetings and update managers and team accordingly
  • Manage seasonal presentations, runway shows and editor market appointments
12/2004 07/2010
New York, NY
Public Relations Director
New York, NY
Public Relations Director
12/2004 07/2010
New York, NY
Public Relations Director
12/2004 07/2010
  • Interact with a variety of internal and external partners to represent Shanghai Disney Resort with media influencers, including editors, publishers, news directors and other top journalists, as well as internal executives from a wide cross section of Disney Parks, including Operations, Entertainment, WDI, and Marketing. Additionally, at times will be called upon to interact with executives at other segments of The Walt Disney Company. Partner hand in hand with VP Public Affairs ensuring a combined vision to both SHDR Steering Committee and JV Partners. On a daily basis influence news media to achieve coverage goals
  • TEAM DEVELOPMENT - Managing and growing the Press Team 7. COMMUNICATION / REPORTING - To maintain effective communication and produce reports analysing relevant press activity - Maximise communication within the company- tell them what we do
  • Develop strategy and drive execution of seasonal global PR plans with ongoing strategic PR thinking, in line with global brand direction and goals
  • Responsible for overseeing the development of a broad range of PR activities relative to the strategic direction and positioning of TiVo
  • Defines and manages effective processes for setting goals and measuring results
  • FINANCIAL - To manage & control the PR budget
  • Oversee management of strategic PR plans that support Marketing goals, managing investment allocation and partnering with third party agencies to accomplish the work
Education Education
Bachelor’s Degree in Communications
Bachelor’s Degree in Communications
Ohio University
Bachelor’s Degree in Communications
Skills Skills
  • Strong interpersonal skills to enable communication with a wide audience
  • Strong analytical skills to understand key business indicators and competitive trends and develop approaches to these challenges
  • Knowledge of computer design/graphic software
  • Excellent organisational and planning skills
  • Ability to work under pressure at all times
  • Previous Hotel or leisure sector experience
  • Previous media training
  • Previous Press Relations experience in a similar environment
Create a Resume
1

Public Relations Director Resume Examples & Samples

  • 5-7 Years Fashion PR or Fashion PR Agency experience College degree in PR, Marketing or Communications. Graduate degree a plus
  • CELEBRITY - Responsible for garnering celebrity and editorial placement for 7 For All Mankind in the Americas
  • SUPPORT THE GROWTH OF NEW LINES - Reassure target of our desirability through sophisticated editorial coverage of all 7FAM products
  • EVENTS Host bi-annual press previews & events aorund Key Seasonal Product (KSP) and Brand events
  • CELEBRITY RELATIONSHIPS – Develop new and nurture old relationships. Deploy your most reliable best friend- both press and industry contacts. Networking and building/maintaining relationships with key influencers to ensure quality press coverags
  • TEAM DEVELOPMENT - Managing and growing the Press Team 7. COMMUNICATION / REPORTING - To maintain effective communication and produce reports analysing relevant press activity - Maximise communication within the company- tell them what we do
  • FINANCIAL - To manage & control the PR budget
2

Public Relations Director Resume Examples & Samples

  • Undergraduate degree with an emphasis on written communication
  • 10 years of experience in internal communications, public relations or journalism, preferably a combination of two of the three
  • Demonstrated ability to develop high-profile, complex communications materials and ability to coordinate production of those materials
  • Keen ability to forge and influence strategic client and stakeholders relationships
  • Knowledge of Spanish and work experience in Spain or Latin America is preferable
3

Public Relations Director Resume Examples & Samples

  • Collaborate with Director of Marketing to further develop a PR Strategy that increases awareness and understanding of SHDR, both in the Shanghai market and targeted markets in Asia
  • Oversee management of strategic PR plans that support Marketing goals, managing investment allocation and partnering with third party agencies to accomplish the work
  • Create and publish compelling content tied to SHDR Marketing goals and current events for media and consumer audiences
  • Work closely with Public Affairs partners to plan media coverage, align calendars and manage issues that may arise
  • Oversee teams and agency that will foster relationships with social, online, print and broadcast media
  • Represent Shanghai Disney Resort and build relationships with top media influencers at major media outlets
  • Manage projects that will bring media to SHDR
  • Strong knowledge of the media, social and key opinion leader landscape in China. Demonstrated success working with leading media outlets in driving news media coverage for large multi-national brand or via agency role. Competent at developing key strategies to drive earned media coverage. Keen relationship builder with solid media relations. Strong leadership skills to drive large scale, complex projects on time and on budget
  • At least 15 years’ working experience in Public Relations; at least 5 years’ experience in management role as a team leader
  • Bachelor degree or above; Master in management is preferred
  • Extensive knowledge of the news media environment within China, including the role of Social media and key opinion leaders. An ability to lead and engage with agency partners to direct the PR strategy for Shanghai Disney Resort
  • Keen project management and planning skills to translate strategic direction, and investment into world class Public Relations. Creative thinking with an ability to connect strategic rationale to media driving ideas, with an understanding of the types of content that will further produce earned media coverage
  • Effectively communicate with Segment partners, leading direct reports and agency teams in the successful delivery of programs
  • Responsible for ensuring team members stay focused on top priorities and deliver their projects on time and on budget. Responsible for driving innovation and creativity with their direct reports and agency, influencing across both the SHDR team and with Segment partners. Leads hiring within the team
  • Significant focus on leading team members and managing agency, providing direction on projects as well as interaction with individual media outlets. Maintains the agency relationship, work scope and accountability, evaluating agency rates and work scope deliverables and providing recommendations to leaders. Responsible for ensuring the Disney brand is protected and enhanced during all media interactions
  • Interact with a variety of internal and external partners to represent Shanghai Disney Resort with media influencers, including editors, publishers, news directors and other top journalists, as well as internal executives from a wide cross section of Disney Parks, including Operations, Entertainment, WDI, and Marketing. Additionally, at times will be called upon to interact with executives at other segments of The Walt Disney Company. Partner hand in hand with VP Public Affairs ensuring a combined vision to both SHDR Steering Committee and JV Partners. On a daily basis influence news media to achieve coverage goals
  • Specialized skill with deep understanding of the ever-shifting news environment and media partner landscape. Solid ability to successfully drive agency relationship to deliver optimal coverage results of Shanghai Disney Resort that enable brand building, to deepen awareness and understanding of the Park
4

Public Relations Director, Walt Disney World Resume Examples & Samples

  • Minimum 10 years leadership experience in a news-editorial or PR position with proven leadership ability and an outstanding track record of exceeding expectations
  • Minimum three years leading a team with direct report to you and proven ability to champion change, align people to a shared purpose and drive results
  • Proven ability and results as strategic thinker and long-range planner with demonstrated interest and ability to incorporate leading-edge social, editorial and digital communications initiatives to advance business goals
  • Minimum five years content development experience with emphasis on strong writing and editing skills and a portfolio of your work
  • Impressive list of national and major-market media contacts and proven ability to cultivate relationships to advance business goals
  • Proven track record of inspiring creativity and innovation, generating breakthrough ideas to improve performance
  • Knowledge of and responsiveness to newsroom culture -- Must know instinctively what is newsworthy -- how to pitch it and how to create it
  • Strong organizational skills, proven multi-tasker, who also has ability to produce outstanding results on deadline
  • Must be tech-savvy, business savvy, consumer-centric and a change agent – eager and successful at staying ahead of the curve of how consumers find and consume news and information
  • Must be able to work in a corporate environment and work across marketing disciplines
  • Proven track record of promoting workforce diversity and inclusion and cross-cultural understanding
  • Proven track record of situational leadership and development of a high-performance team
  • Ability to travel for meetings with media and for special events; some international travel may also be required
  • Demonstrated ability to lead the planning and execution of special projects and events
  • Fluency in both written and verbal Spanish (native language preferred) that meets news industry standards
  • Minimum 5 years experience creating content for social/digital or online media
5

Public Relations Director Resume Examples & Samples

  • Lead all aspects of press and events efforts
  • Liaise with celebrities and stylists for brand appropriate red carpet opportunities
  • Evolve social media vision, strategies and execution to significantly grow brand’s visibility
  • Manage company website
  • Develop strategic events
  • Involved in magazine and print publicity
  • Partner with sales and retail partners to develop events promoting the brand
  • Establish contacts with the press and media in order to maximize editorial and PR opportunities
6

Global Public Relations Director Resume Examples & Samples

  • Manage local PR staff
  • Lead PR staff in development and execution of product publicity
  • Counsel developers and company leadership regarding PR opportunities
  • Develop and propose PR crisis-management action plans
  • Collaborate with team leaders to coordinate participation in a variety of global events
  • Oversee the development and execution of worldwide press tours
  • Represent Blizzard and its brands with top-tier press and other third-parties
  • Develop and implement company social responsibility programs and charity initiatives
  • Review and develop contracts for agencies, freelancers, and other third-party services
  • Travel internationally to other company offices and for global events as needed
  • A minimum 7 years’ experience in a public relations-related leadership position
  • Degree in PR, marketing, journalism, or business, or equivalent work experience
  • Advanced PR skill set, including crisis management and social-media communications
  • Globally oriented, with experience collaborating across different regions and countries
  • Strong media relations background, solid contact network, and proven placement results
  • Extensive product publicity and event-management experience
  • Able to communicate and present effectively in a variety of situations and mediums
  • Organized, extremely detail-focused, and driven to consistently meet project deadlines
  • Confident, competent analytical and decision-making skills
  • Able to multitask effectively under tight time constraints and a full workload
  • Familiar with the game industry or other entertainment field
7

Public Relations Director Resume Examples & Samples

  • Maintain and develop excellent knowledge of all media outlets and key contacts
  • Conduct weekly fashion team meetings with PR Mangers and Assistants to review editorial shoot requests, client communication strategies, and to ensure editorial benchmarks are met
  • Oversee and compile weekly internal fashion and beauty reports from the PR Managers
  • Oversee VIP and celebrity dressing strategies, calendars and outreach
  • Develop seasonal timelines for press days, fashion shows, etc
  • Troubleshoot problems with interns together with PR Assistants
  • Participate in Black Frame management team meetings
  • 5+ years of relevant experience working with fashion brands
  • High-level strategic thinking skills
  • Exceptional client interaction and verbal/written communication skills
  • Proven creative abilities
  • Experience coordinating and organizing events
  • Ability to handle and direct multiple project simultaneously and meet deadlines in a high-pressure, fast-paced environment
8

Public Relations Director, Mens Resume Examples & Samples

  • Oversee editorial for Men's Collections (Purple Label, Polo & RRL) with national, regional and digital media outlets
  • Work closely with International offices on all editorial requests, special projects and seasonal assets
  • Support media out reach on key corporate/fashion related initiatives to secure features and new items
  • Maintain strong media contacts and seasonal PR strategy alongside Senior Director
  • Oversee seasonal press showrooms and manage merchandise accordingly
  • Manage budget
  • Manage seasonal presentations, runway shows and editor market appointments
  • Attend key industry events
  • Develop strong internal relationships- liaise with Design, Advertising, Sales, Merchandising, Buying, Marketing and RLM
  • Manage Men's PR Coordinator
  • Assist in development and execution of seasonal brand plans and media strategies
  • Maintain relationships with key editors, stylists and influencers
  • 6-8 years of experience ideal- preferable with a luxury brand
  • Highly motivated and willingness to learn
  • Ability to function in a fast paced environment
  • Motivated, driven, solution oriented
  • Creative innovative thinker
9

Public Relations Director Resume Examples & Samples

  • Develop strategy and drive execution of seasonal global PR plans with ongoing strategic PR thinking, in line with global brand direction and goals
  • Establish and align KPIs globally, achieving results across the business through partnership and collaboration in each distinctive market (EMEA, APAC, Americas)
  • Develop creative solutions for tracking impact of PR activities and product placements
  • Craft fresh, unique, newsworthy brand stories and product placement strategies to complement each PR plan
  • Craft annual retail store PR plans that keep local media and community engaged throughout year
  • Liaise with Social and Media team for integrated communications planning, aligned content and messaging architecture throughout
  • Identify PR moments in service of Wholesale, e-Commerce, Retail and Giving activities to ensure comprehensive brand support and visibility
  • Contribute to special communications projects, partnership PR and company-wide initiatives, such as World Sight Day, TOMS Animal Initiative and One Day Without Shoes
  • Integrate future plans around TOMS Social Entrepreneurship Fund, social innovation and Tomorrow’s Project into seasonal and ongoing PR strategy and brand storytelling
  • Ensure all PR efforts and events are within budget
  • Build and foster personal relationships with key media in fashion, lifestyle and generalist outlets
  • Proactively Identify opportunities for key product positioning efforts; work closely with Product Design and Sales to determine which styles are most newsworthy, on-trend and present in the market
  • Contribute actively to key company-wide launches, PR campaigns, activations and special events
  • Oversight of product gifting and product sample budgets
  • Liaise with all PR Agencies, PR manager and regional PR leads to align product and story pitching, tier media accordingly and define a launch strategy to best support the business in each market
  • Collaborate with Canadian PR firm to facilitate product press placements, campaign execution and special projects
  • Frequent communication and collaboration with Wholesale, e-Commerce, Retail and Giving to ensure proper communication of product press activities
  • Oversight of seasonal media previews for North American markets in conjunction with PR Agencies and PR Director
  • Six + years of leadership and management experience
  • Results-oriented, able to set and meet KPIs monthly, seasonally, annually
  • Proven capacity to manage many projects simultaneously, communicate with diverse stakeholders, thriving in a fast-pace environment
  • 10+ years of PR experience, either in-house or at PR agency Required
  • Bachelor’s degree in Communications, Marketing, Public Relations or equivalent Preferred
10

Global Public Relations Director Resume Examples & Samples

  • Communications Strategy - develop integrated communications strategies and plans across corporate, portfolio and regional functions to deliver programmes and results that directly support company, business and marketing goals
  • Company Positioning - define and develop a clear company voice with corporate messages that best articulates company values and ensure all internal and external communications and company spokespeople are reinforcing these messages
  • Executive Communications - act as communications advisors to the CEO and senior management team with development, leadership and management of strategic and appropriate executive speaking platforms and channels
  • Company Communications - work in partnership with strategic corporate functions (IR, sales legal, HR) and delivery units to create, deliver and manage official company communications (earnings, M&A etc.), and channels (web, social media etc.)
  • Stakeholder Relations - provide strategic direction for stakeholder relationship programs (e.g., employee, press, analysts, customers) to generate and influence desired interest and coverage
  • Strategic Reporting and Analysis - providing timely reporting and analysis of communication programs' business impact and using the results to redefine communications strategy
  • Crisis Communications – define and lead process and manage crisis / issues communications effectively, ensuring that Amdocs’ reputation is not adversely impacted
  • Professional Standards - Set the professional, quality standards and guidelines for all communications and ensure that they are consistently adhered to
  • Professional Growth - Develop strategy and plan for team communication professionals to ensure their professional growth
  • Minimum of 10 years leading marketing or communication roles - with 5 years of direct relevant managerial experience
  • Direct team management
  • Developing comprehensive and differentiating global communications strategies
  • Managing a multi-cultural team
  • Working in/with Hi-Tech & B-2-B multi-national companies
  • Forging relationships and working with relevant audience groups (e.g. press, customers)
  • Vendor management and leadership (e.g., Public Relations/Media agencies, Industry Analyst firms)
11

Public Relations Director Resume Examples & Samples

  • Corporate PR is primary. Also Product and Customer PR is required partly
  • Develop and implement strategic PR programs to achieve significant increases in brand and corporate awareness
  • Develop media relations strategy, seeking high-level placements within business and general media
  • Achieve highest visibility for in print, broadcast, and online media outlets
  • Create corporate narratives, content for press releases and by-lined articles, and presentation as needs
  • Work closely with the company's leadership team and marketing organization to promote the corporate agenda through PR activities
12

Public Relations Director, Men s Health Resume Examples & Samples

  • Oversee consumer and trade publicity efforts across all brand platforms: print magazine, digital, events, integrated marketing programs and branded books
  • Handle day-to-day activities of the PR Department, serving as a strategic partner to the publishing and editorial arms of the brand
  • Strategize and generate consumer and trade news angles in both traditional and new ways
  • Coordinate broadcast segments and print interviews: talking points, research, spokesperson preparation, props, etc
  • Write press releases, pitches, biographies, and backgrounders
  • Secure executive speaking engagements; coordinate award submissions; increase overall visibility within industry
  • Oversee and manage department logistics for maximum efficiency—mailing list creation and maintenance, monthly mailings, email blasting, tracking press coverage
  • Strong understanding of audience engagement tactics via social media platforms including Facebook, Instagram, Twitter. Familiarity with social media dashboards and analytics tools a plus
  • Be a results-driven, smart, energetic, enthusiastic self-starter
  • Be proficient in Word, Excel, Powerpoint, Cision
  • Interest in health and fitness required
13

Executive Visibility Public Relations Director Resume Examples & Samples

  • Development of media strategies and oversight of their execution, emphasizing the management of multiple PR initiatives at the same time and PR strategies focused on business objectives
  • Including launching reports to the media, working with spokespeople on media interviews, leveraging industry events, and responding to unsolicited media requests
  • New media platforms including social media outlets, e.g. Twitter, LinkedIn, Facebook, et al; social media platforms and databases, e.g. Gorkana, Meltwater, et al; tracking software, e.g. Google News, Dow Jones News Retrieval/Factiva, et al; and, other interactive platforms, e.g. YouTube, Google+, et al; and,
  • Comprehensive knowledge of the professional services industry and its businesses, realized through the successful protection and promotion PwC’s external brand via professional judgment and decision-making
  • Leading strategies related to substantial crisis communications, including advising leadership on how best to respond to adverse public scrutiny or the potential for the same; collaborating with the media directly in these situations; and, helping reporters and editors understand facts, context, and its client’s narrative and messages
  • Understand and accept PR as a powerful and crucial business tool
  • Maintaining solid media contacts at the local and national levels, as well as proactively identifying additional reporter contacts valuable to the Firm and developing them across traditional media, e.g. top-tier print and broadcast, service, industry and/or geographic trade publications; and, new media platforms and social media outlets, e.g. Twitter, LinkedIn, Facebook
  • Building and maintaining relationships with highest levels of leadership, with emphasis on managing through a high-matrix organization and service providers
  • Being regarded as an industry-leading communicator, writer, and strategist, including utilizing writing skills to translate complex concepts into easy-to-understand, compelling messaging
  • Leading managing, coaching and developing PR Managers primarily tasked with the day-to-day execution of the strategies; and,
  • Managing on-going PR strategy and drive change by collaborating with other Marketing & Sales professionals
14

Public Relations Director Resume Examples & Samples

  • Responsible for overseeing the development of a broad range of PR activities relative to the strategic direction and positioning of TiVo
  • Partner with social media, creative and product teams to grow the PR function within TiVo in line with business needs. This role also manages external PR agency resources
  • Partner with agency team to develop integrated communication plans for C-level external programs, including communications positioning, messaging, tactics and impact metrics
  • Be an ambassador for TiVo by building and maintaining relationships with influencers in industry
  • Partner with Investor Relations and Internal Communications functions to ensure alignment of message and drive greatest impact
  • Prepare PR communication materials to include news releases, articles, copy points, media statements and press kits
  • Build a messaging roadmap that is consistent with our brand strategy
  • Develop dashboards to quantify reach and impact of PR related activities
15

Corporate Public Relations Director Resume Examples & Samples

  • Serve as a communications adviser and strategist to Intel’s CEO in support of Intel’s business and communications priorities
  • Apply business knowledge, media relationships, and public relations expertise to design and deliver a CEO and emerging technology communication strategy and plan that drives business initiatives both externally and internally, including positioning, thought leadership development and messaging, speaker placement, social media strategy and employee communications
  • Partner across the marketing and communications organization to select the most appropriate methods and channels to deliver integrated executive communications
  • Roll your sleeves up: pitch placements, manage interviews, write meeting and event briefs, research and analyze information, write articles and prepare presentations (PowerPoint presentations, speeches, press releases, contributed articles, and talking points)
  • Provide coaching and critique of communication delivery
  • MBA or MA preferred in communications or related field
  • 12 years experience in public relations
16

Public Relations Director Resume Examples & Samples

  • Lead a strong global team that develops and implements public relations and communications plans that support the Expedia brand with consumer press
  • Manage and influence internal executives, stakeholders and partners as you and your team project manage communications initiatives from development to release to ensure the strongest stories are told with appropriate use of resources
  • Develop and implement travel data releases for major travel milestones to ensure Expedia is front and center in more coverage than major OTA and direct travel competitors and specifically make sure Expedia is at the center of all major travel milestones
  • Drive collaboration across your global PR team on development and roll-out of global PR programs and work closely with the corporate, technology, business and PR operations functions to deliver storytelling excellence
  • Oversee reactive PR issues that contribute the perceptions around the flagship brand
  • Build, lead and invest in talented team of communications rock stars
  • 10+ years PR experience in a corporate or agency environment; consumer product and/or travel industry experience preferred. Experience dealing with corporate-level issues management preferred
  • 6+ years’ experience required in executive or leadership roles in the technology, ecommerce or travel industry, particularly in highly innovative fast moving environments, with a demonstrated record of results
  • Media spokesperson experience required along with media relations experience required; journalist references appreciated
17

Public Relations Director Resume Examples & Samples

  • 8+ years of professional experience in a PR position; experience with a design or professional services firm; agency or journalism experience is of interest
  • Superior written and verbal communications skills – should be a person who can tell the firm’s story eloquently
  • Track record of successful placements: show portfolio
  • Understands what makes a story attractive to journalists
  • Positive, initiative-taking approach to the role
  • Confident, able to communicate and work with all levels of Gensler staff, clients and external parties
  • Good organization skills and attention to details; ability to prioritize, work to tight deadlines and remain calm under pressure
  • Knowledge of digital image procedures for press, screen and web; photographic rights issues and processes
  • LI-DO1
18

Public Relations Director Resume Examples & Samples

  • Develop and lead execution of strategic communication plans to drive marketing objectives, brand building and reputation enhancing communications for WDW/DLR/NVOs
  • Proactively identify communications opportunities which benefit multiple sites across the segment
  • Act as a liaison between Communications and Marketing and Sales with the goal of building programs that support the business
  • Lead the successful integration with Marketing Strategy and site PR teams to achieve maximum success with communications programs
  • Lead and develop annual plans for successful use of third party agency support, ensuring work is consistent with the needs of the Public Relations department and Marketing Strategy, and where possible augments Public Affairs efforts
  • Develop and continuously enhance relationships with key national reporters, fan sites and stakeholders
  • Identify, develop and educate stakeholders, including Allies, Opinion Leaders and 3rd party experts, to support business objectives
  • Develop PR editorial calendar (and the planning tools) for WDPR priorities
  • Adapt and translate the editorial calendar for use with vehicles and channels such as the Blog, social, influencers, etc
  • Establish relationships with all contractors and work with Partners (Legal, finance, etc.) to prepare new contracts for freelancers, managing successful on-boarding and management of these resources
  • Create various tracking materials for senior leadership including but not limited to press event recaps, activity and news-driver event calendars, and weekly report submissions
  • Lead project measurement recapping and ensure consistent metrics and reports are prepared and shared with senior leadership
  • Research, analyze, benchmark, provide recommendations and implement a “best in class” communications and analysis competency. Lead analysis of all priority initiatives
  • Maintain office procedure guidelines for Public Relations department
  • Maintain oversight of all centralized budgets for Public Relations and communicate budget standings on a monthly basis
  • Prepare segment, resort and PA executives as well as other Cast Members for media interviews and speaking engagements as necessary
  • Partner with Public Affairs teams to provide marketing and sales objectives and strategies to Internal, Executive and CSR teams to provide maximum support and to create, where appropriate mutually beneficial, strategically sound programs and communications
  • Special Projects, as assigned by WDPR leadership
  • Expertise/familiarity with social media channels
  • Minimum of 8-10 years of public relations experience dealing with leading brands, high profile government work or agency experience
  • Disciplined organizational skills in job performance with strong attention to detail
  • Computer proficiency in Word, Excel, PowerPoint and Access
  • Ability to manage a high-performance team
  • Ability to create engaging and meaningful presentation materials
  • Proficiency in KeyNote
  • Knowledge of Disney related to PR in Parks and Resorts
  • Local based candidates preferred
  • Bachelor’s degree or equivalent experience in Public Affairs, Public Relations, Communications, Journalism, Government, Broadcast Communications or other relevant areas
19

Public Relations Director Resume Examples & Samples

  • Develop, execute and maintain PR strategies, plans and campaigns to enhance the organization’s local and national visibility and support business marketing and sales objectives
  • Develop effective relationships with local and trade media
  • Lead crisis communication efforts for corporate communications
  • Work with lines of business to develop effective advertising strategies
  • Provide counsel and advice to executives on communication issues facing the business
  • Create and deliver PR metrics to demonstrate impact
  • Conduct media training for organization leaders
  • Indirectly lead PR team by providing guidance and counsel to team members
20

Public Relations Director Resume Examples & Samples

  • 8 years of experience working in public relations/corporate communications in health care industry (insurance or pharmaceutical preferred)
  • Understanding of the health care business, health insurance, media relations and or government relations required
  • Experience in at a public relations or public affairs firm, managed care or health insurance industry preferred
  • Experience in corporate setting is preferred but candidates with agency, hospital or other relevant health care trade or non-profit also considered
  • Strong writing skills and experience working with key California media required
  • Experience working with California state government preferred
21

Public Relations Director Senior Resume Examples & Samples

  • Leads overall Corporate Communications initiatives with significant enterprise impact
  • Researches, develops, reviews and/or edits communications materials for Executive management and ELT-level company executives
  • Responsible for development and implementation of strategic communications plan supporting multiple CEEs or SBU or entire communications function
  • Utilizes expertise to development of the overall Corporate Communications strategic plan
  • Manages some or all aspects of budget for functional area
  • Requires a BA/BS in a related field
  • 10 years of related experience
  • Understanding of the health care business, health insurance, national media relations required
  • Experience in managed care or health insurance industry preferred
  • Agency relationship management
  • Develop and manage proactive PR campaigns
  • Financial communications (earnings)
22

National Public Relations Director Resume Examples & Samples

  • Maintains a public relations plan that supports our stores and values
  • Versed in company strategy, goals, philosophy and values; as well as industry atmosphere, activities and trends, serves as primary spokesperson for Trader Joe’s
  • Monitors and analyzes media coverage to identify potential opportunities or issues; provides recommendations and effective communications to be best positioned in either case
  • Assesses crisis situations thoughtfully and quickly; develops crisis-specific messages that are accurate, consistent, and tailored to stakeholder groups/information-distribution channels
  • Cultivates relationships with key media outlets, in all mediums, including broadcast, national newspapers and magazines, trades and online in order to solidify meaningful coverage