Editorial Director Resume Samples

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O Gutmann

Omari

Gutmann

29940 Kianna Mall

Chicago

+1 (555) 799 6947

29940 Kianna Mall

Chicago

Phone

p +1 (555) 799 6947

Experience Experience

Chicago, IL

Editorial Director

Chicago, IL

Ward Group

Chicago, IL

Editorial Director

Coaches department managers in effective practices for performance evaluation, focusing on performance improvement issues
Working with editors, authors and agents, to publish first class works for Amazon Publishing’s core fiction imprints
Monitors and communicates job expectations for performance improvement
Manage the work of senior staff members on one or more projects in the following responsibilities
Manage and create promotional content and social channels for WIREDInsider
Manages Social editorial team – Editorial Manager, freelance staff, external contributors and artists
Understands budgeting, digital and print development processes, including project approval, change management and production processes

Boston, MA

Editorial Director, Content Marketing

Boston, MA

Koss LLC

Boston, MA

Editorial Director, Content Marketing

Work closely with key stakeholders office of the CTO, solutions marketing, sales, and technical experts to create targeted and compelling content
Define and maintain content and campaign metrics and reporting
Develop and maintain a captivating customer journey through digital web, media, social, etc and in-person event formats engagement vehicles to deliver fully integrated campaigns
Establish alignment and business processes with peer groups to activate content across PR, digital, account based marketing, events, etc
Map content stories to our buyer persona/audience and orchestrate tactics, assets and messages that align to the buying stages
Develop innovative ways to tell our story.Develop lead nurturing and pipeline acceleration strategies including content, processes and systems to drive higher conversions of MQLs and Opportunities
Continually create and curate content to optimize its use and effectiveness in engaging our audiences

present

Chicago, IL

Editorial Director Springer Healthcare Paris

Chicago, IL

Ortiz Inc

present

Chicago, IL

Editorial Director Springer Healthcare Paris

present

Source and manage external providers, including cost management
Editorial project management, commissioning, editorial development, and copy editing, including Supplements and Local Editions
Provide commercial, medical communications and strategic marketing expertise to complement Sales team in developing new opportunities
Maintain broad awareness of developments in relevant therapeutic areas and the Springer Healthcare product portfolio
Editorial Project Management
To apply in-depth knowledge of the medical communications industry and the strategic marketing of pharmaceuticals to medical communications and education projects, proposals and pitches in France
Arrange, attend and manage Advisory Board Meetings

Education Education

Bachelor’s Degree in Media

University of Kentucky

Bachelor’s Degree in Media

Skills Skills

Excellent ideation, editorial, project management and client management skills
Experience delivering results in a highly matrixed and complex organization
Demonstrated ability to manage a broad range of content, brand, and channel activities including planning, optimization, and execution
Knowledge of the wealth management industry including distribution systems, products and services, and competitors
Previous strong financial services and financial technology content development program experience
Basic technical understanding of HTML, XHTML, CSS, Java, web publishing, Flash, etc
Fluency in web analytics tools (Adobe Omniture, Google Analytics) social media marketing applications and leading social media monitoring platforms (Radian6)
Experience dealing with senior-level business stakeholders in a financial services or financial technology setting
Experience with creating compelling messages on finance and/ or wealth management for Hight Net Worth (HNW) and/or Ultra High Net Worth (UHNW)
10+ years of experience as a respected leader in multichannel content creation (publishing, journalism, etc.)

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15 Editorial Director resume templates

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Editorial Director Resume Examples & Samples

Oversees product mix for direct pipeline. Product mix includes Rodale trade and direct books, book acquisitions from other publishers, brand and external DVDs, digital products and programs (including a full roster of e-courses and digital experiences with e-courses), and affiliate products. Oversees P&L associated with pipeline with the goal of creating products that will generate revenue for the online pipeline and drive revenue in trade, direct mail, and Rodale Wellness
Identifies key authors (existing and new) around which to create product and product launches--will determine appropriate products and create and execute launch strategy in coordination with other departments. Creates long-term audience development strategy around these key authors
Directs creation of products within each Rodale brand for the direct pipeline and coordinates launches with respective internal parties across magazine, trade, direct groups
Directs trade brand editors and direct editors on targeting books from other publishers and oversees acquisition and publication strategy of these OPBs
Directs efforts of a Digital Products Producer reporting to the Editorial Director
Works in conjunction with Trade and Direct Marketing teams on product launches and preorder campaigns out of their respective channels
Readies products for launch, including development of premium content. Includes working with authors/talent on creating exclusive/premium content and project-managing product creation internally with editorial, production, creative and brands
Experience creating/producing e-courses or other digital products highly desirable
8-10 years experience in marketing with a focus on publishing and a minimum of 5 years in progressively senior management roles
Knowledge of all aspects of publishing with an emphasis on product development and direct and trade marketing
Strategic planning experience with an entrepreneurial ability to successfully develop launch plans and new products
A proven record of meeting deadlines and budgets while maintaining the highest level of quality control
Strong people management skills with demonstrated success with hiring, developing, coaching and retention
Demonstrated interpersonal skills to establish and maintain strong working relationships with a wide variety of internal and external stake holders
Experience in the health/wellness/food categories

Clinical Editorial Director Resume Examples & Samples

Create, update, edit, and proofread CE content for PearlsReview and CE event activities
Solicit manuscripts, plan and develop CE content, interact with prospective speakers, authors, and reviewers
Participate in and assist with the production/ marketing process when appropriate
Keep abreast of nursing and healthcare trends, interact with general readership, Gannett education, and the Gannett Healthcare Group
Masters’ degree in nursing
Current and unrestricted RN licensure
High level of organizational and project management skills, and ability to work independently
Exemplary writing and editing skills
Expertise in use of MS Office: Word, Excel, PowerPoint and Outlook
Experience in healthcare professional education and CE accreditation requirements

Editorial Director Resume Examples & Samples

Apply in-depth scientific/medcomms knowledge and the knowledge of strategic marketing of pharmaceuticals to medical communications projects, proposals and pitches in Mexico
Editorial project management, commissioning, editorial development, and copy editing
Source and manage external providers (eg, freelance writers, proofreaders), including quality and cost management and training
Foster and maintain relationships and collaborations with key opinion leaders, professional groups and societies in Mexico
Attendance of medical events in Mexico such as conferences, focus groups, expert meetings, etc
Direct line management of Mexican Editorial team, including two Editorial Project Managers
Any other duties as requested by the Global Editorial Director or that can reasonably be expected

Editorial Director, Global Brand & Marketing Resume Examples & Samples

Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and experience for all channels of content including online, social media, email, mobile, video and print
Mapping out a content strategy that supports and extends marketing initiatives, both short-and long term, determining which methods work for Wealth Management and why. Continuous evolvement of the strategy is a must
The development of a content calendar
Ensuring the integrity and objectivity of the analysis and interpretation of events and information, properly citing all sources in line with RBC policy and copyright laws
Supervising writers, and content strategists; be the judge of best practices in grammar, messaging, writing and style. This may involve writing and/ or re-writing material where original copy is sub-standard, incomplete or needs stylistic improvement
Integration of content activities within traditional marketing campaigns
Conducting ongoing usability tests to gauge content effectiveness. Gathering data and make recommendations based on those results. Working with owners of particular content to revise and measure content and marketing goals
Developing standards, systems and best practices for content creation, distribution, maintenance, content repurposing, including the real time implementation of content strategies
Leveraging market data to develop content themes/topics and execute a plan to develop the assets that support a point of view
Establishes the work flow for requesting, creating, editing, publishing and retiring content
Conducting periodic competitive reviews
Ensuring consistent global experience and implement appropriate localization / translation strategies
Ensure that projects are completed on time, on budget and maintain high editorial standards
10+ years of experience as a respected leader in multichannel content creation (publishing, journalism, etc.)
Bachelor’s degree in English, Journalism, Public Relations or related communications field. MBA in marketing a plus
Experience with creating compelling messages on finance and/ or wealth management for Hight Net Worth (HNW) and/or Ultra High Net Worth (UHNW)
Experience within North America and abroad (Europe or Asia) preferred
Demonstrated ability to manage a broad range of content, brand, and channel activities including planning, optimization, and execution
Experience dealing with senior-level business stakeholders in a financial services or financial technology setting
Previous strong financial services and financial technology content development program experience
Basic technical understanding of HTML, XHTML, CSS, Java, web publishing, Flash, etc
Fluency in web analytics tools (Adobe Omniture, Google Analytics) social media marketing applications and leading social media monitoring platforms (Radian6)
Minimum 7 years experience in management and supervisory experience
Knowledge of the wealth management industry including distribution systems, products and services, and competitors
Experience delivering results in a highly matrixed and complex organization
Excellent ideation, editorial, project management and client management skills

Engagement Editor / Editorial Director Resume Examples & Samples

Understanding of government and political processes that shape issues in community
Self-‐motivation and self-‐direction
Able to multi-‐task and excel under intense deadline pressure in a rapidly changing environment
Knows how to use time effectively in an always-‐on workday

Digital Editorial Director, Sports Resume Examples & Samples

Set editorial strategy and overall editorial vision for team related content
Shepherd ambitious, multi-platform journalistic projects from idea to final product
Coordinate and manage day-to-day editorial operations for all team related platforms
Manage and develop staff on team, including mentoring developing writers to improve their journalistic skills
Help manage the relationship between various editorial teams
Develop editorial guidelines and ensure they are followed
Seek out and onboard new talent and contributors
Be a tireless watchdog for quality and accuracy
The job is based in Los Angeles (Playa Vista), and will require a significant office presence. Hours will be variable depending on the demands of the news cycle, and will sometimes require night and weekend work

Editorial Director Springer Healthcare Paris Resume Examples & Samples

To apply in-depth knowledge of the medical communications industry and the strategic marketing of pharmaceuticals to medical communications and education projects, proposals and pitches in France
Attend briefing meetings with Sales team
Prepare editorial content of proposals
Attend pitch meetings
Provide project costing and pricing, ensuring profitability is in line with Springer Healthcare requirements
Maintain broad awareness of developments in relevant therapeutic areas and the Springer Healthcare product portfolio
Maintain detailed knowledge of regulations within France governing the marketing and promotion of pharmaceutical products to healthcare professionals
Provide commercial, medical communications and strategic marketing expertise to complement Sales team in developing new opportunities
Review scientific content of editorial projects according to client needs, internal quality standards and agreed specifications, budgets and timeframes
Monitor quality, style, accuracy and relevance, and provide timely, consistent and constructive feedback
Source and check bibliographic references for projects
Act as Lead Writer for projects, as required
Provide main point of contact on matters of scientific content for clients
Liaise with clients and Sales team to agree specifications and check that client expectations are being met
Take remedial action, when required
Editorial project management, commissioning, editorial development, and copy editing, including Supplements and Local Editions
Provide medical validation of translations for conformity with original manuscripts, plus medical review of content for relevance
Arrange, attend and manage Advisory Board Meetings
Source and manage external providers, including cost management
Record and monitor actual time spent on a project against budgeted time, and complete timesheets in a timely manner
Foster and maintain relationships and collaborations with key authors, professional groups and societies in France
Any other duties as requested by the Global Editorial Director

Editorial Director Resume Examples & Samples

Manage the work of staff members on one or more projects in the following responsibilities
Development of competitive and detailed program plans based on sound instructional principles and identifying clear areas of differentiation
Seeing digital content through all stages of production
Ensure that products respond to customer needs
Ensure that programs are published on budget and on schedule
Working with Product Management, analyze competition and market trends and incorporate findings into program. -Participate, as appropriate, in market research efforts -Participate in planning assigned projects; make creative suggestions that reflect an understanding of the market place and an awareness of customer needs. -Provide marketing support, as appropriate, that may include sales and conference presentations, correlations to state guidelines, and workshop support for departmental products. -Participate, as appropriate, in managing staff performance in the following ways
Identifies opportunities to support employees through professional development activities
Identifies key staff and grooms them for greater responsibilities and future management roles as part of succession planning
Improves communication by taking a leading role in regularly scheduled staff meetings
Coaches department managers in effective practices for performance evaluation, focusing on performance improvement issues
Monitors and communicates job expectations for performance improvement
10+ experience years in digital product development, preferably in education and curriculum product development
10+ years of project management and staff management experience required
BA/BS in a Science or Humanities field minimum
Teaching experience is strongly desired
Understands budgeting, digital and print development processes, including project approval, change management and production processes
Ability to work collaboratively and productively with peers across functional groups
An excellent understanding of how technology products and solutions can solve educational problems
Experience working with Marketing and Sales organizations
Prior experience developing budgets and controlling costs required
Experience in curriculum materials development, in instructional design development, and in the visual delivery of instruction
Strong problem-solving skills and an ability to be flexible in a fast-paced environment
Excellent verbal and written communication skills, strong team building and strong leadership skills
Ability to respond quickly in an environment of changing priorities and ability to multi-task required
Experience working with a “customer focus” role while working with the team to conceptualize marketable product
Ability to turn great ideas into concrete product plans that fit the timeframe and resources available (drive for results)
Ability to be strategic and efficient in planning and executing to ensure consistent on-time delivery of product
Must be able to generate excellent involvement from a variety of staff members who have various specialized skills

Editorial Director Resume Examples & Samples

Serves as editorial lead for Nick and Nick Jr. social platforms (Pinterest, Instagram, Vine, Facebook, Twitter, Tumblr, TBD)
Partners with Vice President of Social Media Marketing, Vice President of Marketing Strategy, and other stakeholders to define and execute overarching editorial strategy for tween / teen and parent-facing platforms; seeking to increase reach and engagement with Nickelodeon and Nick Jr’s fan base
Establishes voice and publishing calendar for branded accounts and priority IP accounts based on editorial strategies and stakeholder needs (Property Marketing, Programming, Digital, Press, Consumer Products & Retail Marketing, Integrated Marketing, Other)
Communicates publishing priorities (daily / weekly / monthly) and calendar to all stakeholders
Manages Social editorial team – Editorial Manager, freelance staff, external contributors and artists
Oversees development of “Nickelodeon Parents” blog voice and content
Partners with Marketing Intelligence team to monitor and share social marketing results, trends, and platform changes; with a particular focus on tween, teen, and parent audiences
Assists the development of engagement-driving ideas across all kids & parent-facing platforms
Contributes to the development of outreach tactics for talent and social influencers
Initiates and oversees content production when appropriate
Reports to the Vice President of Social Media, Consumer Marketing
10+ years experience working in a fast-paced, deadline- and results-oriented environment
2+ years of Nickelodeon experience
Management skills with both staff and freelancers
An established history of marketing editorial success and familiarity with the social universe
Collaborative worker who can establish and gain alignment on a creative vision
Expert knowledge of the Nickelodeon and Nick Jr. brands
Experience with parents and diverse audiences
Broad knowledge-base around topics relevant to parents and parenting
Proven ability to handle multiple tasks under tight daily and weekly deadlines
Demonstrated success and audience growth on social platforms
Excellent editorial skills
Demonstrated design sensibilities
Knowledge of SEO best practices
Excellent communication and collaboration skills
Familiarity with creative development of all forms of content (video, graphics and more)
Familiarity with digital analytics and monetization models
Proven track record within Nickelodeon ecosystem
Advanced degree in Media, Marketing or related field

Editorial Director Resume Examples & Samples

Assigning and editing daily stories around news and social justice issues
Assigning and editing magazine-length feature stories around social justice and human rights issues
Managing a team of editors and reporters
Managing content rollout and packaging on desktop and mobile platforms
Conceiving and executing multimedia content packages
Developing a strong social media presence around coverage packages
Coordinating with program management, product, marketing and other teams
Closely coordinating coverage with TakePart Live (on-air)
8+ years experience as a journalist, editor, and newsroom manager
At least 3-5 years experience managing a team of editors and reporters
Digital journalism experience required
Some television experience is a plus
Based in New York

Editorial Director Resume Examples & Samples

Minimum 7 years of experience with instructional materials development or in an editorial and/or digital development capacity within educational publishing required
BA/BS in Science minimum. Masters level degree preferred
10+ experience years in product development, preferably in education and curriculum product development
Ability to present program plans, including the marketing story, as well as finished products to senior management, sales teams, and customers
History of effective staff management and leadership

Editorial Director, Consumer Intelligence Resume Examples & Samples

Distill the powerful insights, content, culture, events, marketing and innovations across Viacom to create narratives that inspire our target audiences to think, feel and act in new ways
Blend art, science and business savvy into narratives that ensure that Viacom’s stories create “a-ha” moments worthy of press, conversation, exploration and action
Understand and translate the connection between insights and strategic/business decisions
Provide a range of high-quality editorial service: writing, editing, framing, and enhancing communications through multiple channels. Modes of expression include: reports, large-scale events around research franchises, road shows, whitepapers, speeches, social channels, blog sections, and experimenting with new forms of communications as needed
In addition, support the EVP of Marketing Strategy & Engagement on various editorial initiatives across Viacom
8+ years of work experience, preferably in speechwriting, journalism, creative development, publishing, copywriting, campaigns, blogging, or similar
An artful communicator who is passionate about culture and storytelling and can translate complicated concepts into clear, compelling language that position brands as thought-leaders
Resourceful in online and primary research but with an original voice and take
Drive for transformational, pioneering cultural work
Ability to work and act quickly
Interest in media, advertising, technology, business, trends, culture
A desire to “stir things up” by inventing new and meaningful conversations in culture and business

Editorial Director Resume Examples & Samples

Manage branded content campaigns from pre-sale to execution, including refining story ideas, assigning and managing freelance writers, editing stories, etc
Assign and edit custom branded content and sponsored editorial pieces, including but not limited to content briefs, video series, digital and print feature articles, emails, social media, and co-branded collateral
Manage a team of freelance editors and content contributors nurturing growth and onboarding new talent as needed
Maintain WIRED and Ars editorial integrity in all copy, working with sales and marketing teams to enforce branded content best practices
Brainstorm with Sales and Strategy teams to address RFPs and conceive branded content campaigns that are uniquely different from our competitors
Engage with clients, acting as an editorial face of WIRED Brand Lab and assisting Sales and Producers in pitch meetings, both in pre-sale and post
Manage and create promotional content and social channels for WIREDInsider
Creative Service copywriting, editing and proofing: Be the voice of WIRED + Ars in terms of client facing collateral and event materials
Proofread and edit all sales materials, recaps, social posts, etc

Editorial Director of Business Resume Examples & Samples

Manage and oversee a team of approx. 15 publishers, editors, and editorial assistants in New York and London
Lead and manage the Economics, Business, Finance and Management team to maintain exisiting book commissioning strengths, as well as develop new products and areas that fit the strategic objectives for the Business Unit in order to achieve the goals
Translate the strategic direction of the Global Publishing Unit into actions and goals for the Publishing team
Run regular meetings for the global EBFM teams and share communications regarding policies, workflows, and protocols
Attend quarterly Editorial Directors Meetings to work with counterparts in the Management, Economics and Political Science Publishing Unit in order to refine and implement the business vision within the Palgrave and Springer teams. Work closely with Palgrave Macmillan Editorial Directors within and outside of the MEPS unit to keep editorial efforts coordinated
Actively look for opportunities for innovation and work closely with Marketing and Sales to drive usage and sales
Ensure efficient distribution and use of resources
Follow development in the publishing industry and academic community

Senior Editorial Director Resume Examples & Samples

Ideate, write, produce, shoot and edit digital videos and on-going series for our brands, plus our digital and social platforms that deliver value and utility
Help us develop a video distribution strategy – potentially working with multiple IM teams
Monitor audience behaviors via in-house data and analytics tools, and respond by delivering video content that resonates
Help develop a calendar of video plans
3+ years’ experience producing and editing video, ideally with a specialty in how-to content and in a high-volume, deadline-driven environment
Degree in broadcast journalism, digital video production, film, mass communication, multimedia arts or other related field, or relevant work experience
Fluency in video editing (including Adobe Premiere), color correction, audio editing, and photo editing (Photoshop)
Skill at shooting video and capturing audio using DSLR/mirror less cameras and many other digital cinema packages on multiple levels
Experience in motion graphics (After Effects) preferred
Experience with Red Camera plug-ins like Trapcode Particular and is also a bonus

Creative Editorial Director Cyber Security Product Management Resume Examples & Samples

Leads a broad range of data visualization design activities and recommends design solutions for Cyber architecture management and stakeholders
Prioritizes, scopes, estimates, and manages the development and implementation of designs and architecture artifacts
Applies design and data analysis to organize the presentation of data in visually innovative ways to make it easier to understand, memorable and actionable by users
Helps bring awareness and builds Cyber brand promise into Cyber Architecture by adhering to brand guidelines
Works in partnership with marketing and communications teams; upholds relationships between clients and development teams
Leverages the firm’s data assets, partners with innovative groups to push the development of scalable and reusable solutions
Participates in setting and driving the team’s strategic direction in changing the way we deliver Architecture products and services to better meet LOB needs
Creates a customer-centric environment for team and contributors
10+ years of hands-on experience in a senior communicator capacity at a corporation or in the media, with a portfolio that demonstrates the ability to guide the creative development of communications
Bachelor’s degree in journalism, communications or a related field
Experience with cybersecurity and/or technology field a plus
Expert user of MS Word, PowerPoint and SharePoint; experienced user of Adobe Illustrator and Photoshop
Experience with user interfaces, multimedia, web applications, editorial and brand design
Knowledge of technology and an eagerness and ability to expand that knowledge
A sophisticated sense of design with the ability to combine traditional as well as nontraditional elements such as animation, video and sound
Disciplined self-starter with strong attention to detail and advanced analytical, creative thinking, and problem-solving skills
Capacity to concurrently handle many interrelated and complex issues
Expert in multiple technologies and design techniques as well as experience working across large environments with multiple operating systems / infrastructure
Ability to work independently and with a team, with or without direction
Experience working in a cross-functional organization, achieving goals through partnership and collaboration

Associate Editorial Director Resume Examples & Samples

Lead content strategy across all channels, including stores, site, email, and all social platforms
Brainstorm, research, source creative, craft and edit posts for the Intermix content hub
Develop all copy for marketing messaging, including daily emails, in-store signage, quarterly look books, sweepstakes, and brand collaborations
Manage the social media team in developing voice, vision, and presence across all communities: Facebook, Instagram, Twitter, Tumblr, and Pinterest
Provide direction and approval for all social media copy
Collaborate closely with creative production, e-commerce merchandising, visual, PR, and design to create unique campaigns for key vendors
Analyze effective benchmarks for measuring impact of social media efforts in order to determine campaign effectiveness through relevant monitoring tools and implement a strategic response
Stay abreast of key industry trends, competitive insights and emerging social media / marketing / e-commerce technologies and report on best practices
Cultivate relationships with fashion influencers and bloggers and formulate creative ways to work together

Associate Editorial Director, Loft Resume Examples & Samples

Work in tandem with Senior Editorial Director to develop branding concepts and editorial ideas for all channels including internal brand presentations, advertising, email, web, print pieces
Maintains a consistent brand voice throughout all channels
Create voice and style guides for the brand
Devise editorial strategy for emails and subject lines
Continually improve and hone brand voice evolution based on collaboration with Sr. Editorial Director
Work with Senior Editorial Director to create language for seasonal campaigns
Write and top edit copy for editorial emails, website, naming, store signage, packaging and any other miscellaneous branding project
Write and top edit copy for all channels, as needed
Establish and maintain constant communication with cross-functional partners
Own and lead seasonal meetings with design team about product inspiration to identify brand story-telling opportunities
Guide product copywriters in creating a seamless brand voice for LOFT.com product descriptions and naming
Oversee copy voice and general editorial direction for LOFT social media—in collaboration with social media team

Editorial Director Resume Examples & Samples

Managing a portfolio of titles to deliver on key stakeholder goals, financial and operational performance targets
Monitoring trends and sales data
Managing an editorial team
Collaborating with peers across the organization to produce and market books, delivering high growth and performance for authors and delivering exceptional author experiences
Working with editors, authors and agents, to publish first class works for Amazon Publishing’s core fiction imprints
Solid book publishing experience, including experience strategizing and executing highly successful publishing campaigns
Consistent track record of excellent results and innovation
Exceptional critical thinking skills and high judgment – comfortable tackling ambiguous problems and doing quantitative and qualitative analysis to identify tradeoffs and recommend solutions
Management experience
7+ years work experience with progressive growth in responsibility and results
University degree
History of building successful long-term relationships with external business partners
Team player with history of effectiveness in matrixed international organizations
Superior communication skills – communicates clearly and persuasively across different audiences and varying levels of the organization
Ability to multitask and prioritize own workload
Ability to thrive in a fast-paced and deadline-oriented environment

Editorial Director, Content Marketing Resume Examples & Samples

Develop overall content strategy and campaign execution that tells a story, challenges and delights our audiences with new insights to engage them along the buyer's journey ultimately driving to audience acquisition, pipeline and bookings goals
Map content stories to our buyer persona/audience and orchestrate tactics, assets and messages that align to the buying stages
Develop and maintain a captivating customer journey through digital web, media, social, etc and in-person event formats engagement vehicles to deliver fully integrated campaigns
Manage a content editorial calendar across customer narratives and campaigns
Define and maintain content and campaign metrics and reporting
Test, measure and optimize all campaign elements to meet pipleline goals
Continually create and curate content to optimize its use and effectiveness in engaging our audiences
Leverage social listening, SEO and other tools to ascertain and prioritize potential content opportunities
Ensure all content is consistent in style, quality, tone, and optimized for search and user experience for all channels including online, social, email, video, print and in-person
Supervise the management of content maps across the buyer's journey
Work closely with key stakeholders office of the CTO, solutions marketing, sales, and technical experts to create targeted and compelling content
Research, write, and edit thought leadership insights and stories in partnership with brand and public relations teams
Develop innovative ways to tell our story.Develop lead nurturing and pipeline acceleration strategies including content, processes and systems to drive higher conversions of MQLs and Opportunities
Establish alignment and business processes with peer groups to activate content across PR, digital, account based marketing, events, etc
Deliver succinct presentations to showcase results against goals, successes, learnings, and revised action plans

Editorial Director Elementary Literacy Resume Examples & Samples

Develop competitive and detailed program plans based on customer needs and with clear areas of differentiation
See content through all stages of production
Ensure that product responds to customer needs
Ensure that programs are published on budget and on schedule
7+ years of project management experience and staff management experience is essential
Minimum 7 years of experience with Bilingual and Spanish instructional materials development, specifically Bilingual literacy products, Spanish reading products, and Spanish language arts products
Ability to present program plans, including the marketing story, as well as finished products to senior management, the sales force, and customers
Strong problem-solving skills in dealing with the ambiguity of a fast-paced setting
Excellent verbal and written communication skills in Spanish and English, strong team-building skills, and strong leadership skills
Must be able to respond quickly in an environment of changing priorities. Must be able to set relevant priorities on a daily basis as the job requires multi-tasking
Must have a customer-focus in working with the team to conceptualize marketable product. Must be able to turn great ideas into concrete product plans that fit the timeframe and resources available
Must be strategic and efficient in planning and executing to ensure consistent on-time delivery of product
History of effective staff management and leadership

Editorial Director, Education Asset Library Resume Examples & Samples

Program Strategy: Establish the editorial and instructional strategy for the Asset Library for educators. Work with Digital Team, Video Team and other program directors and managers involved in the academy on timelines, dependencies, asset-build priorities, and budgets to maximize efficiency and success of the academy rollout. Work with Monitoring & Evaluation team to develop appropriate evaluation protocols. (40%)
Program Management: Direct the content and editorial processes for the Asset Library. Manage a team of editors, instructional designers, writers, managers, specialists, and contractors to ensure the assets in the Library meet National Geographic standards of instructional design, quality and creativity. Create teams, budgets, timelines, and ensure program goals are met for each product within stated timeframes. Maintain working knowledge of state and national education standards (in Science, Social Studies, Geography, and Common Core especially) ensuring coverage of standards in the Asset Library. Conduct user experience events for research and qualitative feedback. (30%)
Marketing, Communication and Partnerships: Manage relationships with key internal and external partners and funders. Identify potential partners for contribution, co-development, or licensing of assets to enhance the Library. Work with Marketing and Engagement team to develop messaging and engagement strategies for appropriate audiences.(20%)
Team, Divisional and Organizational Collaboration: Collaborate and communicate with colleagues from other National Geographic Society and National Geographic Partners divisions to maximize efficiencies, use of media and other assets, and assure consistency across programs. Foster innovation and team development. (10%)
10+ years related publishing experience and/or training, including 5+ years of project or program management experience. Experience in K-12 education, preferably with classroom teaching/curriculum design. Experience in web publishing. Knowledge of aspects of Web 2.0, including digital learning, communities, user-generated content, public data, and asset sharing a plus

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