Insight Manager Job Description

Insight Manager Job Description

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Insight manager provides reporting and analytics of customer insights and how they impact the business, including regular and ad-hoc reporting.

Insight Manager Duties & Responsibilities

To write an effective insight manager job description, begin by listing detailed duties, responsibilities and expectations. We have included insight manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Develops robust market insights to inform digital innovation recommendations by leveraging market research, competitive benchmarking, scenario planning, and other strategy tools
Works with colleagues in Marketing Research to design and conduct Primary research of patients, customers, physicians and payors and request targeted secondary research
Stay abreast of fast-moving market and competitive developments (15%)
Manage research agencies for continuous research
Responsible for Data Insight Team Program and Project management and tracking of key projects
Responsible for Data Insight team processes (NAPG processes strategy and budget planning and tracking, talent management, financial performance tracking, recruitment tracking)
Responsible for Cross-business Governance processes (data access and usage, data protection )
Responsible for effective engagement with Finance and HR
Responsible for Project, Revenue and Billing processes with Designers and other third parties
Responsible for Data Insight Team communications within the team, across broader user communities and business, plus external PR and communications management as needed

Insight Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Insight Manager

List any licenses or certifications required by the position: PMP, PMI, CFA, IMC, ITIL

Education for Insight Manager

Typically a job would require a certain level of education.

Employers hiring for the insight manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Business, Marketing, Statistics, Economics, MBA, Mathematics, Engineering, Science, Computer Science, Psychology

Skills for Insight Manager

Desired skills for insight manager include:

Tag Management Systems
Web analytics tools with Adobe Certified Expert
SQL
Excel
Excel and PowerPoint
How regulatory
Political
Reputational and environmental risk issues impact a complex financial services business
Survey methodology
Both Physical & Digital consumers

Desired experience for insight manager includes:

Member of the Data Insight Leadership team
Programme and project management and oversight
Tracking of Financial and Talent metrics
Development and delivery of communications and business updates, including engaging communities of practice / interest
Entrepreneurial and self-motivated
Work with vendors, tech & other corporate groups to ensure information is collected & flowing from appropriate business systems and sources through to the relevant aggregation tools

Insight Manager Examples

1

Insight Manager Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of insight manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for insight manager
  • Articulate a compelling vision for BIM 360 construction intelligence
  • Deeply understand pain points in construction management and project delivery
  • Collaborate with multiple stakeholders (customers, data scientists, user experience designers, internal business leaders, industry strategy, consulting, customer engagement, ) to translate customer challenges into new solutions that use insight to address customer needs
  • Collaborate with Industry Marketing to develop the partner strategy
  • Collaborate with data scientists to develop hypothesis and experiment designs and to direct solution development and sequencing
  • Collaborate with other product managers to drive a data-centric approach into product design
  • Create requirements, user stories, and roadmap and manage the entire product life cycle from concept through strategic planning to tactical activities
  • Commercial oversight of the Knowledge & Insight verticals, ensuring clear focus on the profitability of products and services provided to customers
  • Identifying and developing strategic & opportunistic revenue that will have a positive impact on EBITDA
  • Developing business cases that will drive growth and define/prioritize use cases, business requirements and product monetization
Qualifications for insight manager
  • Know which items/projects are critical, anticipate and escalate problems appropriately
  • Successful track record in analytics and insight role gained at a leading company
  • 8+ years Product Management experience in tech companies
  • 5+ years experience and deep product knowledge of data products and analytics
  • Passion for the customer and proven track record of delivering customer focused results
  • Experience analyzing customer needs and workflows and identifying gaps and solutions
2

Insight Manager Job Description

Job Description Example
Our company is looking for an insight manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for insight manager
  • Create from scratch regular market reports that are in depth including trends, competitor analysis and recommendations
  • Manage the relationships with agencies including budget management
  • Create a market report on the global market including recommendations
  • Identify new opportunities that could drive business growth
  • Work with the company to challenge and advise on new product development and help to influence the company strategy and focus
  • Prepare interviews and research, ideally using ethnographic research techniques or UX tools
  • Conduct research on an on-going basis and gather information about our customers and seek to understand who our customers are, what they do, how they feel, what they think and worry about
  • Identify reports, analysis and other literature that can support and strengthen our understanding of our customers and/or help us identify ways to improve the overall experience of our customers
  • Search and query our different systems internally for data-informed decisions and build cases
  • Well know big data concept, trend, technology and tools, build up projective analytics for business insight, including consumer, distribution
Qualifications for insight manager
  • Track record of developing solutions that require collaboration across multiple organizations
  • Exceptional evangelist who can communicate a compelling vision to internal and external audiences
  • Experience developing compelling messages, presentations, white papers, position papers, blog posts, and other source materials for sales and marketing tools
  • Ability to manage ambiguity and to create alignment to drive execution
  • Proven ability to influence across organizational boundaries to drive engagement and results
  • An entrepreneurial spirit with the ability to motivate matrixed organizations to do things differently
3

Insight Manager Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of insight manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for insight manager
  • Establish a systematic approach to give a regular Business Insight Update to all functions
  • From findings to actions – initiatives & proposal, not only limited to CRM, retail, merchandising, HR
  • Provide critical data support to internal business function, also include customer list support
  • Managing Zegna CRM system (Aladdin, RIS, DWH etc), and provide Help Desk to retail team on the system operation
  • Consistent and excellent delivery of Global Commercial Insights
  • Gaining a full understanding of business and commercial context around existing and new finance intelligence
  • Running and coordinating commercial analysis / scenario modelling and opportunity assessment leading to a clear commercial Insight and recommendation
  • Using enterprise class Business Intelligence tools and processes of evaluation to facilitate constructive challenge across the global finance agenda
  • Influencing and leveraging resource within Global Commercial Markets to deliver our Global Business Intelligence value ambition
  • Manage and communicate Commercial Insight Performance and evolve forward Commercial Insights Key Performance Indicators’ to measure and support the delivery of the Global Business Intelligence Ambition
Qualifications for insight manager
  • A strong strategist with proven business acumen
  • A background in commercial management who consistently demonstrates sound judgment
  • Excellent communication, influencing, and collaboration skills up to and including board level
  • This role is a key role for the company and within their Marketing team
  • Able to navigate across a complex organisation, both locally and globally
  • Bachelor’s degree or equivalent experience in Marketing, Economics or related field
4

Insight Manager Job Description

Job Description Example
Our innovative and growing company is hiring for an insight manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for insight manager
  • Leverage the global Business Intelligence Centre Of Excellence to deliver global commercial insight information platforms
  • Develop and lead a team of exceptional commercial individuals
  • Manage shopper insight requirements for sales and marketing
  • Manage monthly report suites, ensure key issues and opportunities are highlighted
  • Own and drive relationship with Kantar’s and Key agencies
  • Leverage category knowledge to leading the way on strategic & tactical category opportunities
  • Implement retail Category Strategies to support businesses goals and objectives
  • Build Fox’s knowledge of both Physical (DVD/Blu-ray) & Digital consumers
  • Regular presentations to ensure business fully briefed on current trends and learinings
  • Constantly consider how research and market intelligence provision can be improved
Qualifications for insight manager
  • 2+ years experience in UX, research or ethnographic studies
  • Agency and/or UX Experience an asset
  • Experience with eCommerce an asset, but not required
  • Interest in fashion and luxury
  • Good commercial and financial analysis skills
  • Excellent communication skills at Manager/Controller level
5

Insight Manager Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of insight manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for insight manager
  • Manage PGI testing budget in order to actively partner with Global & Regional team in R&D, CI, Marketing and Operations to develop new products and improve existing ones whilst directly leading some key NPD & Renovation projects
  • Lead sensory and shelf life capabilities to design and define what matters to consumers and can be consistently measured and manufactured on factory floor
  • Lead PGI team to independently consult, design and manage the appropriate descriptive, discrimination, shelf-life and consumer guidance testing to meet business needs and enhance product knowledge
  • Ensure that team interpret test results with a view on project objectives and consumer expectations, providing insights and development recommendations aiming to promote Consumer First Design
  • Show strong leadership and coaching capabilities to build high performing talent with focus on strong Sensory, Quality Sensory, Product Guidance and Product Stability expertise
  • Develop, deliver and execute market research and insight plans that support the brand strategy and performance
  • Manage primary market research design and execution (including vendor/project management) with minimal supervision
  • Compile and analyze secondary marketing and/or sales data (including identification and appropriate use of data sources)
  • Provide brand and market evaluation, interpretation, and communication of results synthesizing key data and insights spanning a host of different sources and types of data
  • Create insightful reports and presentations that clearly and succinctly highlight the actionable insights combined with business implications/strategic & tactical options
Qualifications for insight manager
  • Extremely strong understanding of research and analytical processes
  • Extremely strong analytics skills
  • Experience in delivering integrated insight using a range of techniques and data sources
  • Traffic and pipeline management - establishing clear prioritisation process for new insight needs
  • High levels of intellectual curiosity and demonstrable track record of growing their skills and capabilities
  • 5+ years of experience in marketing research or consulting position

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