Head Content Job Description
Head content
provides assistance to departments with ad hoc programming needs and questions including Editorial, Marketing, Digital, Content Acquisition and Video services.
Head Content Duties & Responsibilities
To write an effective head content job description, begin by listing detailed duties, responsibilities and expectations. We have included head content job description templates that you can modify and use.
Sample responsibilities for this position include:
Proven experience in creative writing, editing, digital media and marketing
Previous experience with video / picture editing preferred
Proven track record in social media content creation and blogging (ideally experienced with Tumblr)
Proven knowledge of digital publishing with experience in publishing images and content to websites, navigation and hyperlinks, with an understanding of basic SEO principles
Successful background in sourcing interesting content, both locally and globally
Innovative, creative and enthusiastic – wants to bring new ideas to Typo
Develop and execute comprehensive, multi-touch integrated demand generation strategy that drives and accelerates pipeline and account acquisition
Manage external media partners for the development, coordination and execution of the group's campaign strategy globally
Lead all marketing programs, including, website, email, SEO/SEM, CPL, social media, email marketing, events and conferences and more
Manage and report on on-and-off line demand generation campaigns versus KPIs with a strong reporting framework, including regular dashboards, business insights, and a process for continuous improvement
Head Content Qualifications
Qualifications for a job description may include education, certification, and experience.
Education for Head Content
Typically a job would require a certain level of education.
Employers hiring for the head content job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Communications, MBA, Marketing, Business, Journalism, Education, Library, English, Information Science, Graduate School
Skills for Head Content
Desired skills for head content include:
Ad insertion and contextual relevancy
Ad serving and server-side ad insertion
Advertising analytics
Cloud and edge computing and its relevance to advertising technology adoption by media companies and ad tech partners
Identity resolution and audience analysis
JEE and Oracle
ML analysis for brand safety
Real-time bidding and header bidding
Software development practices and data center / infrastructure / networking / cloud technologies highly desired
Industrial technology/capital equipment sectors
Desired experience for head content includes:
Design, test and execute progressive nurturing campaigns with marketing automation
Actively solicit input from sales, corporate marketing, and product management regarding new demand generation and campaign plan requirements for new product launches and existing products pipeline development
Oversee ongoing account management of content partners
Develop sales strategies and account/market plans for the team, tracking success metrics and best practices for BCS
MBA or JD a plus but not required
Must like moving fluently between the +1, +44 and +852 and such
Head Content Examples
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Head Content Job Description
Job Description Example
Our company is looking to fill the role of head content. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for head content
- Manage Head of Talent & Live Events calendar, phones, travel, and internal/external relations
- Provide supplemental support in scheduling departmental meetings or obligations internally and externally
- Interact with many different internal teams in regards to talent’s participation in a variety of content
- Serve as onsite support at talent based and company wide events
- Compile notes to send out to team after each week’s Talent Team meeting
- Become well versed in emerging and top digital and traditional talent that are popular with our target audience
- Collaborate with Talent Coordinator on projects and assignments for Talent Team interns
- Support the creation of sub-regional sourcing/community strategy derived from regional and/or global strategy and based on product requirements, sourcing environment and community opportunities
- Facilitate coordination with assigned staff and functional division leads to establish and maintain sub-regional sourcing and community objectives
- The Head of Content Acquisition and Community - Southeast Asia leads a dispersed sub-regional team and is responsible for performance management and career development support of subordinate employees
Qualifications for head content
- Contribute to optimization of content programming and placement decisions on the service based on monitoring upcoming releases and anticipating consumer demand and in conjunction with marketing teams
- Background in working with talent (traditional or digital) is preferred
- 1 year of desk experience is preferred
- Desire to be a team player and work with many different departments of a growing media company
- Strong commercial acumen and client management skills
- Strengthen and develop existing event franchises
2
Head Content Job Description
Job Description Example
Our company is growing rapidly and is looking for a head content. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for head content
- In-house experience is a must
- Has a high bar for quality
- Manage division P&L monitor overall financial performance of the group
- Develop a content vision and operation that supports a competitively-differentiating digital experience
- Perform content gap analysis and inform on what content needs to be produced and where it needs to be published to be consumed
- Conduct a first-time content audit (if not already in place) for owned and third-party Web sites, customer portals, partner portals and internal data repositories
- Collaborate with OneDotCom Global Content Director on the UK’s web content strategy, including establishment of content calendars, publishing cadence, accessibility standards, adherence to best practices (including for mobile)
- Raise awareness in the business of what makes good web content, with an emphasis on mobile and content-first approaches
- Manage the roll-out of a new content management system and processes to support our devolved publishing model
- Manage the web content team in the UK ensuring that all content projects are adequately resourced
Qualifications for head content
- Typically 12+ years of experience in managing dispersed / remote and cross-cultural teams
- Work with the Digital Product strategy, development and Engineering teams to deliver best in class format innovation, capturing market feedback and competitive insight
- Efficient content delivery
- MUST have extensive experience in the new landscape of content
- Ability to lead, motivate and mentor staff, influence and lead executive peers
- Passion for new technology tools and usage of those tools
3
Head Content Job Description
Job Description Example
Our company is growing rapidly and is hiring for a head content. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for head content
- Ensure best practice SEO recommendations are implemented in content publishing in conjunction with Global Search Director and Director of Global Content
- Establishing internal and external communications strategies
- Leading the team in governing, managing, and dispensing divisional content via approved Group and Divisional channels
- Collaborating with and supporting divisional Business Areas, Regions and Affiliates to achieve a one-consistent global communications footprint
- Developing, measuring, reporting and optimizing communications plan and programs identifying innovative approaches and solutions to potential communications needs
- Representing the voice of the content team at the Diagnostics Communications Leadership Team meetings and participating in the Leadership Team’s agenda and initiatives
- Create and deliver on a vision for digital video operations
- Lead all aspects of content licensing/commissioning negotiations, including content selection, financial analysis, forecasting, and technical requirements for US and local film
- Manage relationships with key content providers/producers
- Collaborate with internal teams (e.g., marketing, public relations, finance, operations, ) and report to senior leaders on performance
Qualifications for head content
- Experience working in multiple consumer-facing industries
- Experience with Agile Project Management Methodology, including the ability to structure and scope a design and to manage a project through to completion
- Thought leader recognition in the community
- Strong perseverance, a high degree of initiative and independence with the ability to work with people from various backgrounds/cultures, coupled with strong
- Customer and key partner interface skills
- Self-motivated with the ability to be productive in a fast-paced environment with minimal direction
4
Head Content Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of head content. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for head content
- Strongly aligned to Proposition Leads
- Management of a diverse Content team in Thailand consisting of various sub departments and BPO
- Monitor, report, and appraise performance on a regular basis
- Create solutions that are targeted at NLG existing customers, prospects, new customers and markets
- Manage and oversee the overall marketing content calendar and keyword research
- Establish measurement to evaluate content efforts to improve client outreach, awareness, adoption and client engagement, and link back to business drivers
- Define customer acquisition, activation and engagement strategies for the Kindle business in line with our Kindle business goals
- Write product requirements documents (which serve as a bridge from high-level business requirements to the functional specification) and ensure clear communication and coordination of requirements to the business, design and development teams
- Responsible for leading the instructional design department and for driving the strategic development, direction, implementation, and improvement of high-volume, high-quality content-production processes that result in low-effort, high impact (engaging and meaningful) learning experiences (in face-to-face, fully online, and blended formats) for adult learners
- Set and Communicate the Vision & Strategy for Content/Commerce at NBCU
Qualifications for head content
- Experience and expertise with Private Bank and/or the Private Bank’s products
- Bachelor’s Degree in Business, Marketing, Communications, related field or equivalent work experience
- A minimum of 8 years’ experience in content programming and strategy in advertising, media or marketing
- A minimum of 4 years’ experience in a related leadership role
- Broad knowledge of marketing communications including traditional media, social media, web and digital
- Excellent copywriting and editing skills, including the ability to write in different styles for different audience types and goals
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Head Content Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of head content. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for head content
- Create a unified coalition of internal & external stakeholders and resources to ensure an effective and successful implementation of that vision
- Establish a Content Commerce Business Roadmap, Relevant Financials, KPIs/Benchmarks & Critical Success Factors
- Manage Content Commerce Budgets, Staffing, Marketplace Reputation, Competitive Positioning and All Related Resources to deliver against established Financial Goals, KPIs, Benchmarks and execution deadlines
- Develop Relevant Org, identify initial senior level hire needs and structure onboarding cadence to align with true need and financials
- Collaborate with HR, Senior Management and Senior Level Hires to establish desired team culture based on business mission
- Identify need for, and establish, any necessary third party partnerships
- Inspire & motivate broader team to exceed both Content Commerce business goals and personal business goals
- Establish and grow a positive reputation for NBCU and NBCU Content Commerce in the Retail industry that results in mutually beneficial financial gain and good will
- Develop and continue to foster Network partner relationships to ensure Content Commerce consistently creates authentic ways to deliver against their Priorities & Brand Objectives
- Develop and grow relationships within Ad Sales and with appropriate NBCU Tech teams to incorporate technology and or deliver against Business Priorities
Qualifications for head content
- Lead relationship management with local, US major and international content partners across a European territory driving for excellence and joint commercial success with all partners
- Owning the content catalogue in a given territory including managing the budget
- Understand and set goals for the performance of content
- Experience in either a large content group, video platform or retailer of content
- Specific experience in content acquisition
- MBA desirable/ideal